A service designer’s skills and mindset are applicable to many of the challenges faced by start-ups, and even more of them once you add in business design. We design based on research-driven insights and have a holistic perspective on customer experience. Yet we’re largely an unknown quantity amongst start-ups.The start-up scene grows and gets more attention by the day, and there’s a good chance your city hosts a start-up ecosystem you’re unaware of. Start-ups represent an exciting challenge for service design - a new frontier, if you will; and that’s the topic of this issue of Touchpoint.
Touchpoint is published three times each year by the Service Design Network. It brings together those practicing, learning and teaching service design, and each issue provides in-depth coverage of a specific theme, accompanied by regular sections. Free access to Touchpoint is one of the many benefits of membership to the SDN.
To learn more, visit https://www.service-design-network.org/membership.
