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KUMARAKOM

DOUBLE TREE BY HILTON GOA UDAY BACKWATERS ALLEPPEY

Winner of 4 National Tourism awards from Ministry of Tourism, Govt. of India.

New Delhi & Mumbai.

Bangalore, Hyderabad, Cochin, Periyar, Alleppey, Trivandrum,

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Creating Travel Experiences

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E DITOR ’ S NO TE

KEEP THE RIGHT POSITION BUT TRENDY

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ithout keeping the tourists in motive mode to travel there would be no travel industry. It is a kind of important necessity for the industry to understand what attracts tourists to visit a particular destination. It is imperative to find out the new emerging trends of tourist’s taste and the kind of activity in which they are interested in.

Now the Term Tourism and Travel also evolves changes like every aspect of life.

It clearly maintains a purpose rather than merely a leisure segment. Since the growth of international tourism became unimaginable and it has also brought about rapid changes in terms of economic growth as well as decline.

The wide spread growth not only resulted the globalisation of people’s movements but also contributed a vibrant industry with opportunities for millions of people. UNWTO's Tourism 2020 Vision forecasts that international arrivals are expected to reach nearly 1.6 billion by the year 2020.

Analyzing the trends & challenges is not an easy task. The diversified types of tourism are created from the experiences that travellers want to experience. Their experiences with adventure tourism, nature tourism, and cultural tourism have paved ways to new market niche for a different experience. Adventure Tourism, Medical Tourism, Mice Tourism, Volunteer Tourism, Sustainable Tourism, Responsible Tourism, Spiritual tourism are some of the emerging trends.

With the immense influence of social media people are more searching for remote places than the well known tourists spots and wish to get involved in different kind of activities than sigh seeing. Especially the millennials mostly prefer this option because it gives them the freedom to do something innovative in their own style.

At the same time instagram matters them.

Since instagram has more than one billion users its good for the Industry to tap this platform. The tour operator is also venturing to new off-beat destinations. Of course it’s a good sign to the Industry which tackles the growing problem of Overtourism.

Another stand alone sector in the Industry to be tapped is Food Tourism, since it has an important place whether people opt for luxury travel or budget travel.

Tourism has an ability to reduce the gap between rich and poor in the social ladder through generating socio-economic opportunities and help. Responsible Tourism sector plays a big role in this scenario.

Sustainability challenge is a big task in this time and Tourism Industry could not remain indifferent from this. Now it’s high time to consider any formulation on tourism and its role in the society and economy will be according to the right place and position in the economic planning and programming.

Rajani A

Executive Editor

RNI NO. KERBIL/1998/7642

IN D IA’ S

P IO N E E R IN G

TO U RISM

MA G A Z INE

NOVEMBER 2018 VOL 21 NO. 7

MANAGING EDITOR Ravisankar K V EXECUTIVE EDITOR Rajani A ART EDITOR N Bhattathiri DESIGN EDITOR Gopakumar K Layout Designer Godfrey Jr. PHOTOGRAPHER Vivek R Nair, Murukesh Iyer ONLINE EXECUTIVE Arshad Sulaiman

CONTENTS 28

BETTER PLACES FOR PEOPLE TO VISIT AND BETTER PLACES FOR PEOPLE TO LIVE IN’

By RAJANI A

BUSINESS & EDITORIAL ASSOCIATES

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EDITORIAL & CORPORATE OFFICE TOURISM INDIA PUBLICATIONS PVT. LTD SEKT 52, TOURISM HOUSE, THAMARAKULAM LANE SASTHAMANGALAM P O, TRIVANDRUM, KERALA, INDIA 695010 TEL: +91 471 2315256 FAX: +91 471 2315197 CONTACT US editor@tourismindiaonline.com Mob: +91 9847060531 circulation@tourismindiaonline.com Mob: +91 99471 60531 marketing@tourismindiaonline.com Mob: +91 99472 60531 Internet edition www.tourismindiaonline.com Digital Edition: https://issuu.com/tourismindia No part of this magazine may be reproduced without the written permission of TOURISM INDIA PUBLICATIONS PVT LTD. All rights reserved. Copyright @2018 Edited, Printed and Published by Ravisankar K V on behalf of TOURISM INDIA PUBLICATIONS PVT LTD, SEKT 52, Tourism House, Thamarakulam Lane, Sasthamangalam P O, Trivandrum, Kerala, India 695010 Printed at Orange Printers Pvt. Ltd, Gandari AMmankovil Road, Trivandrum – 695 001 for Arsha Offset Graphix, Janvilla Lane, Sasthamangalam P.O, Trivandrum 695010 Editor: Ravisankar K V

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TRANSPLANTED FROM THE PAST

COCONUT LAGOON IS A TREAT TO EVERY TRAVELER

By GAYATHRI SATISH Cover Photo: Hindu Sadhus / Photo Credit: Markus Koljonen / Courtesy: wikipedia.com

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BENGALURU BY DESIGN FESTIVALTHINK, CREATE AND EXPLORE!

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SAROVAR HOTELS STRENGTHENS ITS FOOTPRINT IN RAJASTHAN ABAD HOTELS ADDS TWO MORE PROPERTIES

DOUBLETREE

BY HILTON OPENS IN GOA PANAJI

10 - International Tourism Maintains Strong Momentum 12 - Asia and the Pacific grows in importance for Global Tourism 18 - Quilon by Taj retains Michelin Star for the 12th successive year 20 - UDAY back water opens its door for guests 22 - Kerala Beckons The Adventure Seeker In You 36 - KTDC launches Membership Card 37 - Vinod CS to lead ATTOI 52 - India – Morocco Tourism for Bilateral cooperation 54 - You Go Morocco 2018 to tap Asia Market 56 - Victoria Launches World First Dog Optimised Tourism Campaign 58 - Antalya to host HESTOUREX 2019 60 - Dive into the tropical nation with Capital Travel

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OMAN AIR TO MOSCOW

QATAR AIRWAYS ANNOUNCES UPGRADE OF 5 AIRBUS A 350

PHOTO COURTESY PAGE 46

Chalo Kumbh Chalo wikipedia.com

KERALA TOURISM REBOUND SET TO BE STRONGER THAN EVER

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KUMARAKOM & COCONUT LAGOON AMONG THE FINALISTS OF WTM WORLD RT AWARDS

NEWS / GLOBAL TRENDS

INTERNATIONAL TOURISM MAINTAINS STRONG MOMENTUM EUROPE AND ASIA AND THE PACIFIC LED GROWTH WITH A 7% INCREASE IN ARRIVALS.

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ccording to the World Tourism Organization (UNWTO)’s latest barometer, international tourist arrivals grew 6% in the first six months of 2018 after a record year of growth in 2017.

All world regions enjoyed robust growth in tourist arrivals in JanuaryJune 2018. The increase was fuelled by strong demand from major source markets, supported by an upswing in the global economy. It comes after record year-round growth of 7% in 2017.

THE ROBUST GROWTH WAS FUELLED BY STRONG DEMAND FROM MAJOR SOURCE MARKETS, SUPPORTED BY AN UPSWING IN THE GLOBAL ECONOMY.

“Today’s release of international tourism data for the first half of 2018 serves as further proof of the sector’s resilience and relentless growth trajectory. We continue to work with our many partners to translate this growth into better jobs, more benefits to societies, and more opportunities for sustainable livelihoods and

destinations”, said UNWTO SecretaryGeneral Zurab Pololikashvili.

By region, Europe and Asia and the Pacific led growth with a 7% increase in arrivals each. Southern Mediterranean Europe and South-East Asia had the strongest results in these regions, both welcoming 9% more international tourists.

The Middle East and Africa also recorded sound results with arrivals growing at 5% and 4%, respectively, according to still-limited information available for destinations in these regions. The Americas saw 3% growth in arrivals over the six-month period, driven by South America (+7%) and North America (+5%). The United States continued to fuel much growth in the region and beyond.

On the demand side, France, the United Kingdom and the Russian Federation all reported double-digit increases in outbound spending in Europe. India and the Republic of Korea drove growth in Asia and the Pacific, while the world’s top source market China reported similar spending as in the same period last year.

The first half of the year accounts for about 45% of annual international tourist arrivals. The second half represents 55% as it is three days longer and includes the Northern Hemisphere high-season months of July and August.

Against a strong first semester, growth prospects for the remainder of 2018 remain positive overall, though at a slower pace, according to the latest UNWTO Confidence Index survey.

The Index value for May-August and expectations for September-December are somewhat lower than the Index value for January-April.

November 2018 Tourism India

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NEWS / GLOBAL TRENDS

ASIA AND THE PACIFIC GROWS IN IMPORTANCE FOR GLOBAL TOURISM INTERNATIONAL TOURIST ARRIVALS GREW 6% IN 2017

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he World Tourism Organization (UNWTO), in partnership with the Global Tourism Economy Research Centre (GTERC), presented its Asia Tourism Trends Report at the Global Tourism Economy Forum in Macao (China). The report shows Asia and the Pacific outperforming all world regions in growth in international arrivals since 2005.

‘UNWTO/GTERC Asia Tourism Trends – 2018’ shows that international tourist arrivals in Asia and the Pacific grew 6% in 2017 to reach 323 million, around a quarter of the world’s total. Of all world regions Asia and the Pacific, the second-most visited after Europe, has grown the

fastest in international tourist arrivals since 2005. Arrivals increased an average of 6% per year, above the world average of 4%.

Rapid economic growth in a region with over half the world’s population, coupled with rising air connectivity, travel facilitation and large infrastructure projects, have boosted international travel in the region. This has had a large impact on Asian destinations’ tourism earnings, which have steadily increased from 17% of the world total in 2000 to 29% in 2017. This is equivalent to US$ 390 billion in tourism receipts.

Asia and the Pacific plays a vital role as a source market as well, fuelling much growth in both regional and

ASIA AND PACIFIC REGION PRODUCED 335 MILLION INTERNATIONAL TRAVELLERS SPENDING US$ 502 BILLION IN 2017, 37% OF THE WORLD TOTAL.

long-haul destinations. The region produced 335 million international travellers spending US$ 502 billion in 2017, 37% of the world total. Around 80% of these visits were concentrated in Asia destinations. Outside the region, 56% of the long-haul trips were to Europe.

To celebrate the EU-China Tourism Year 2018, the report looks at international tourism between China, the largest economy in Asia, and the block of 28 European Union (EU) countries.

It finds that 5.7 million Chinese tourists travelled to Europe in 2016, of which 3.5 million went to the EU. In reverse, 5.5 million Europeans travelled to China in 2016, 3.1 million of whom from EU countries.

‘UNWTO/GTERC Asia Tourism Trends – 2018’ provides an insight into the Greater Bay Area of China, a project to create a large socio-economic zone and tourism area comprising the two Special Administrative Regions of Hong Kong and Macao, as well as nine cities in Guangdong Province.

According to the report, the Greater Bay Area is China’s fastest-growing tourism region and the Pearl River Delta home to several cities with high tourism development including Guangzhou, Shenzhen, Zhuhai and Foshan.

November 2018 Tourism India

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N E W S / S TAT E S

KERALA TOURISM REBOUND SET TO BE STRONGER THAN EVER THE SUCCESSFUL CONDUCT OF THE 10TH EDITION OF KERALA TRAVEL MART AND NEW MARKETING STRATEGIES HELPS STATE TOURISM REBOUND AND NOW LOOKS FORWARD TO REVIVAL THE SECTOR AFTER THE FLOOD.

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erala made milestone advances in tourism by charting steps to stir up the crucial industry that contributes to a tenth of its economy, as the country’s biggest travel event concluded by vowing to reinvigorate the sector recovering from the recent natural calamity and its aftermath.

The four-day Kerala Travel Mart (KTM), organized by Kerala Tourism industry stakeholders and Kerala Tourism department, concluded on September 30th at Kochi, and announced plans to reinvent its decade-old responsible tourism,

Kerala Tourism industry stake holder’s combined efforts and strategies with strong willpower and perseverance nature to overcome the floodhit tourism sector is commendable and the KTM symbolizes Kerala’s resilience and the spirit of harmony and togetherness of the state’s people.

MR. KADAKAMPALLY SURENDRAN Minister for Tourism, Government of Kerala.

to update customised packages, strengthen tools of publicity, broaden the tourism map and deck up heritage spots to woo more travelers to God’s Own Country.

At the valedictory function at Kochi, the commercial capital of Kerala, KTM organizers said Kerala KTM-2018 has earned a special place in the state’s tourism. “It is historic, coming as it is a month after the worst natural calamity

our people faced,” Mrs. Rani George IAS, Secretary, Kerala Tourism said about the September 27-30 event that held 35,000 business meets involving 1,635 buyers (545 of them from 66 foreign countries). “I even wonder how our tourism would have got back to track but for this KTM edition coming at the right time.”

In the middle of August, Kerala was hit by the worst flood in almost a November 2018 Tourism India

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N E W S / S TAT E S

Kerala had the worst natural calamity in 94 years and it has affected the people of Kerala and also Kerala Tourism. We understand the anguish and agony of the tourism stakeholders.

We have announced the 12 point action plan to revive Kerala Tourism. This will be implemented in a time bound manner. Tourism readiness prepared by an internationally reputed agency is out and our entire destinations are fully prepared to welcome the guests”.

MS. RANI GEORGE IAS Secretary, Kerala Tourism.

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century and the worst affected business and industry sector was tourism in the state. But the focused and confident move by private and public sector synergy to bounce back and revive the ailing sector is now a global discussion point. Now the state is slowly but surely heading towards complete recovery. According to a recently conducted survey by the Kerala tourism department, it was found that 60 of the 70 major tourist destinations of the state have been restored and are back to being operational.

The ‘tourism readiness survey’ which was conducted in September had district-level officials visiting 70 major tourist destinations across 14 districts in the state and gauging them based on three parameters overall impact by the flood, damage to road connectivity and condition of hotels and resorts in the area, said Mr. Balakiran IAS, Director of Kerala Tourism.

He also added that Kerala Tourism will continue its international marketing campaigns to attract more tourists to Kerala and the state government is in favor of an aggressive global marketing campaign to resuscitate tourism sector in the deluge hit Kerala. ‘God’s Own Country’ will take part in international trade fairs and 26 Business to Business meet in International cities during the year 2018-2019 starting from October.

Kerala tourism recently conducted

Mr. P. Balakiran IAS, Director, Kerala Tourism addressing the trade and media at Sydney during the Australian road

road shows in GCC countries, Malaysia, New Zealand, and Australia recently. This International Campaign for the current fiscal had launched with a B2B meet in Riyadh, Saudi Arabia on October 7, in Dammam and another one in Manama (Bahrain) on October 9 and 10. The Participation in International trade fair has also started with ITB Asia in Singapore from October 17 to 19.

Mr. Kadakampally Surendran, Minister of Tourism, Kerala will lead the delegation to London to attend World Travel Market (WTM) in London from November 5 to 7.

Kerala Tourism will also explore the Chinese market by participating in

Kerala Tourism industry stake holders interacting with their counter parts at Melbourne road show

the International Travel Mart held in Shanghai from November 16-18.

The trade fairs scheduled to be attended also include one in Utrecht, Netherlands (Vakantiebeurs tourismleisure fair) from January 9 to13, 2019, FITUR Madrid in Spain (January 2327), BIT Milan in Italy (February 1012), IMTM Tel Aviv in Israel (February 12-13), ITB Berlin in Germany (March 6-10) and Salon Mondial du Tourisme in Paris, France (March14-17).

Meanwhile, road shows are being organized every month, except December, in cities across regions. The roadshows in the Middle East will be followed by those in Kuala Lumpur (Malaysia), Auckland (New Zealand),

Sydney and Melbourne (Australia), Dublin (Ireland), Munich and Frankfurt (Germany _ Vienna (Austria), Rome (Italy), Zurich (Switzerland), Prague (Czech Republic), Paris (France) and London (UK) In the USA, B2B meets will be held in New York, Chicago, Houston, and Los Angeles, between February 19 and28,2019.

Due to the deluge, although the Kerala tourism had kick starts in September, Government officials or the ministers did not participate in the events in Malaysia, Russia, and Japan. Private sector stakeholders and Marketing Agency of the

Kerala Tourism industry partners at Riyadh show in Saudi Arabia

Kerala Tourism department has actively participated and promoted the potential of the state tourism to their global counterparts, and they have also organized road shows (B2B meets) in St Petersburg in Russia and in Osaka (Japan).

Tourism contributes to about 11 % of the state’s GDP and is responsible for about 15 lakh jobs. In 2017, the state generated revenues worth Rs.32380 crores from international and domestic tourism-related activities.

November 2018 Tourism India

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N E W S / H O S P I TA L I T Y

QUILON BY TAJ RETAINS MICHELIN STAR FOR THE 12TH SUCCESSIVE YEAR AWARD-WINNING SOUTH-WEST COASTAL INDIAN CUISINE RESTAURANT AT TAJ 51 BUCKINGHAM GATE SUITES AND RESIDENCES, LONDON

Q

uilon, Taj Hotel’s iconic and progressive Southern coastal Indian cuisine restaurant has retained its Michelin star for the 12th successive year in the just revealed Michelin Guide for Great Britain and Ireland 2019.

Since opening in 1999 and receiving its first Michelin star in 2008, Quilon quickly established South-west coastal

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Indian cuisine on the international food-lovers map, bringing together the cuisines of Goa and Kerala. The dishes are created with flair and a deep respect for their ingredients. It is a living amalgamation of ethnic and progressive influence, as evidenced by signature dishes such as Black Cod, Lobster Butter Pepper, Asparagus and Mangetout.

The philosophy of Quilon is simple and we aim to convey their passion for South-west coastal Indian cuisine, through a quest for perfect ingredients and technique, plus a deepseated desire to continue learning how to evolve and blend old traditions and modern tastes.

MR. SRIRAM AYLUR Executive Chef & Director Operations Taj 51 Buckingham Gate Suites and Residences, London

Due to its popularity with Lords, Ladies, Ministers and Members of Parliament, Quilon is one of the few Michelin-starred restaurants with its own Division Bell, summoning Members of Parliament when a division is imminent. The distinctive décor is in keeping with the cuisine philosophy, featuring specially commissioned artworks from Paresh

Maity, while the exclusive private dining room seating up to 18 guests has its own kitchen and bar.

Acknowledging the accolade, Director Operations and Executive Chef Mr. Sriram Aylur, said: “We are very proud to have consistently received such excellent recognition.

This is a testament to our commitment and dedication to using the freshest

W W W.Q U I L O N .C O.U K

of ingredients. At Quilon, there is an amalgamation of traditional homecooking techniques with modern dishes to offer a progressive Indian dining experience.”

November 2018 Tourism India

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N E W S / H O S P I TA L I T Y

UDAY BACK WATER OPENS ITS DOOR FOR GUESTS UDS HOTELS LATEST ADDITION TO ITS PORTFOLIO AT ALLEPPEY, STARTS FUNCTION FROM NOVEMBER 1, 2018.

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DS Hotels & Resorts, one of the leading name of the hospitality sector in India is all set to open its third luxury property at Alleppey the backwaters paradise of Kerala-God’s Own country.

Alleppey as always called as the Venice of the East from time immemorial. Uday Backwater Resort is a luxury resort that is on the serene palm-fringed shores of the expansive Punnamada Lake, which is part of Vembanad Lake, the largest lake in Kerala. This is where the globally 20

Tourism India November 2018

acclaimed water sports, Vallam Kali or snake-boat race, takes place every year.

According to Mr. Rajasekharan Nair, Founder & Managing Director of UDS Hotels group, UDAY back water resorts have come in as a totally new chapter in the tourism industry of Allepy, to start with 56 rooms 4 lake view premium suites, 4 premium lake view rooms and the balance 8 pool villas getting ready. The property is all set to welcome guests from 1st of November, the formation day of Kerala.

The comforts of the resort are

UDS has been eagerly waiting for the launch of this new diamond in the crown. The team is been trained in UDS and tremendous expectations are there from the team to take the hospitality of UDS backwaters to next level.

MR. RAJASEKHARAN NAIR Founder & Managing Director UDS Hotels & Resorts

dedicated personnel service and the elegant furnishings which aesthetically combined traditional charm with modern facilities. You will get an experience that you will cherish all your life cruising in a traditional Kettuvallam-style houseboat on the tranquil backwaters, with the wavelets lapping against your boat and the breeze soothing all your worries and seeping into your heart and soul.

Traditional Kerala meals and all the popular global delicacies await your taste buds here.

UDS Hotels group own Uday Samudra Leisure Beach hotel, a five star resort at famous Kovalamm Breach and Uday suites, an all suites airport hotel at Shanghumukam in Trivandrum. The group is also constructing a new five star convention hotels, opposite to Trivandrum Golf club and expected to complete by end of 2019. Their next project is coming at Wagamon, a hill station destination in Kerala.

Uday Backwater Resort will be a brand new luxury address at Alleppy and awaiting you to give the best of hospitality of UDS group MR. RAJ GOPAAL IYER CEO, UDS Hotels & Resorts November 2018 Tourism India

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N E W S / H O S P I TA L I T Y

KERALA BECKONS THE ADVENTURE SEEKER IN YOU EXPERIENCE A DIFFERENT SIDE OF GOD’S OWN COUNTRY WITH TAJ HOTELS.

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erala, known for its laid-back lifestyle paints a beautiful picture with its swaying green palm trees, azure waters, pristine beaches and dewy hills. This winter, Taj invites you to explore the undiscovered side of God’s Own Country. From surfing and scubadiving to zip-lining and kayaking, Kerala has a multitude of locations for your next adrenaline infused adventure.

Taj Bekal Resort & Spa, spread across 26 acres has got the perfect line up of

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Tourism India November 2018

thrilling activities for all age-groups.

Start your morning at the crack of dawn with an invigorating sunrise beach hike to an ancient temple or take on a 12km bike ride down dirt trails – all the way to Bekal Fort.

Practice the art of archery and target shooting or experience bamboo rafting on the backwaters of Bekal with the moonlight guiding your way.

Taj Kumarakom Resort & Spa, is the only hotel in South Kerala to offer guests an exhilarating experience of zip-lining over a private lagoon. Post

stunning aerial views of the lagoon, gather your gear and head out for a strenuous, muscle-building Kayaking excursion on Vembanad Lake.

Nestled in the lap of Kovalam’s pristine beach, Taj Green Cove Resort & Spa is a surfer’s paradise. Spend your days gliding across the surface of the water, riding the waves and honing your skills of perfectly balancing on the surfboard.

Perched on Willingdon Harbour, Taj Malabar Resort & Spa gives you the feeling of being cut off from the rest of the world and offers a sense of

JIVA OFFERS TIMETESTED THERAPIES THAT BLEND THE AGE OLD INDIAN HEALING TECHNIQUES WITH THE FINEST NATURAL INGREDIENTS TO RELAX YOUR TIRED MUSCLES.

solitude. The hotel has its own private yacht which takes you deep into the waters to explore the picture-perfect Malabar Coast of India.

Time in Kerala is incomplete without a visit to the award-winning Jiva Spa. Present across all Taj hotels in Kerala, Jiva offers time-tested therapies that blend the age old Indian healing techniques with the finest natural ingredients to relax your tired muscles.

Explore your Kerala and avail a complimentary night for every two nights booked. To know more and to make your reservation, please visit www.tajhotels.com

November 2018 Tourism India

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N E W S / AWA R D S

KUMARAKOM & COCONUT LAGOON; WTM WORLD RT AWARDS FINALISTS 18 FINALISTS ARE COMPETING FOR THE COVETED GLOBAL AWARDS IN THE GLOBAL RESPONSIBLE AND SUSTAINABLE TOURISM SPHERES

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orld Travel Market World Responsible Tourism Awards 2018 committee has announced the 18 finalists for the one of the coveted global awards in the Responsible and sustainable tourism spheres, covering everything from multinational travel companies, destinations and NGOs, to a single homestay. They come from all across the world, from Sri Lanka and India to Spain, South Africa, the UK and the USA. Some work globally, while others are committed to the local region where they are based. All share a commitment to developing tourism as responsibly as possible.

This year there were five categories that people could apply for: Best for Communicating Responsible Tourism, Best for Employment Conditions, Best for Local Economic Benefit, Best for Wildlife, and finally Best for Managing Success – which looks for destinations that are best coping with the demands of Overtourism.

Kumarakom, the pioneering RT destination in the world from KeralaGod’s own country and CGH Earth Experience Hotel’s Coconut Lagoon also from Kumarakom, the beginners of sustainable and organic living practitioner’s of the Indian hospitality sectors had find place in the 18 finalists.

The Awards will be presented at WTM London on WTM World Responsible Tourism Day, Wednesday 7th November, where the Gold and Silver winners in the five categories will be announced. BBC presenter Tanya Beckett will also interview the Gold winners about their businesses and the initiatives they have been recognised for.

“To become a Finalist in the WTM World Responsible Tourism Awards is a significant achievement, it marks you out as a leader in Responsible Tourism; it carries a responsibility to exercise leadership,” said Chair of the Judges

The 18 finalists for 2018 are: • African Ivory Route, Limpopo, South Africa

• Madi a Thavha, Limpopo, South Africa

• Associacio Marques de Pastor.

El Cinque LlAC, Catalunya, Spain

• Mother Ivey’s Bay Holiday Park, UK

• Barcelona, Catalunya, Spain

• National Trust, Northern Ireland

• Coconut Lagoon, Kerala, India

• One Seed, USA

• Fringe Ford, Kerala, India

• Sri Lanka Wildlife Conservation Society

• International Institute for Environment and Development, Global • Intrepid Group, Global • Intrepid Colombo, Sri Lanka • Kumarakorum, Kerala, India

Harold Goodwin. “Our purpose in organising the Awards has not changed since they were launched back in 2004 – we want to encourage change in the industry, to single out for recognition

• Rethink Orphanages, Global

• TUI UK & Ireland • Wildlife ACT, South Africa • World Animal Protection, Global

those who are taking responsibility and can evidence that they are having a positive impact, that they are making tourism better.”

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November 2018 Tourism India

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F E AT U R E / D E S T I NAT I O N

BETTER PLACES FOR PEOPLE TO VISIT AND BETTER PLACES FOR PEOPLE TO LIVE IN

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Tourism India November 2018

By

RAJANI A

K

erala Tourism made an attempt to shift the mode from merely a Leisure Tourism destination to Responsible Tourism (RT) that wave makes big change in the social patterns of the state.

Responsible Tourism as an alternative approach evolved against the negative impacts of ‘Mass Tourism’ mainly conceived with three kinds

protect various traditional local works like pappad making, handicraft making with local materials and protect the environment by replacing plastic carry bags, straws etc.with eco friendly products are also the paer of this initiative. During the first 10 years (2008-2017) the trainings were limitted to approximately 1280 people in selected destinations while the Mission activities for the one year

A tourist trying her expertise with Pottery maker

of responsibilities which are termed as the ‘triple bottom-line’ economic responsibility, social responsibility and environmental responsibility.

Kerala State Responsible Tourism Mission was formed in 2017 with a set of deliverables like Initiating community level tourism activities,Creating tourism tradecommunity level linkages and Encouraging adoption of RT principles and practices by tourism trade and other stake holders. The training programmes are also organised as part of the Economic, Social and Environmental Responsibility Criterias of Responsible Tourism. Generate income to the local community and

alone resulted 2269 beneficiries of various trainings. “ More than 6161 registered units under different categories viz.

Home Stays, Farm Stays, Tented Accommodation Units, Local Tour Operators, Shikkara Operators, Country Boat operators, RT Chauffeurs, Art & Cultural Units, Handicraft & Souvenir Units, Paper Bag & Cloth Bag, Perishable Products like milk, vegetable etc., Value Added Food Products like pickles, Supply units, Weaving units and so on are there under RTmission ‘. said Mr.Rupesh kumar “Through the activities of 6161 RT Mission units 12,322 people are November 2018 Tourism India

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F E AT U R E / D E S T I NAT I O N directly and 32,838 people indirectly benefitted while all families in Naduthuruthu (a small island) at Kozhikode district are RT Mission Units�. Mr. Rupesh added.

Since Income generation plays a major role to secure the livelihood of local community and as part of Creating tourism trade- community level linkages’, extensive field activities are there to establish industry linkage for RT Mission Units. An online Platform for the registered RT Units to sell their products is developed, RT mission’s Local Tour Packages is another way to link the community with industry. Village Life Experience Packages, Cultural experience Packages, Story Telling Packages, Cycle Tours, GramaYathrakal, Festival Packages are life time experience for any tourist.Since these packages are guided by the Community Tour Leaders trained by RT Mission almost 450 families are directly linked with these packages alone.

RT Mission has also developed 3 online platforms to link the community directly with the tourism sector. RT Art & Cultural Forum links the artists and cultural groups directly with the tourists and tourism industry.

Human Resource Portal of Responsible Tourism provides the details of unskilled and semi-skilled persons of different categories like plumbers, electricians, chauffeurs, housekeeping staff etc. through which people including the tourism industry can contact them and RT Mission has also started an online booking system for the Experiential Tour Packages.

RT Mission is a great inspiration for beneficiaries and majority of them are females and the real Women Empowerment is the result. Many of the VLE partners are ladies from the local community who are involved in traditional jobs like coir making, screw pine weaving, coconut leaf weaving etc. Training programmes like paper 30

Tourism India November 2018

Coir making unit at Kumarakom

Mussels harvesting at Vembanad Lake

bag making, candle making, cloth bag making, value added food products making, handicraft making etc. are also targets the womenfolk of the locality which opens an opportunity for them to work at home according to their convenience and earn money.

The cultural groups makes another opportunity for the women community to perform their art forms. Out of the 6161 units of RT Mission 3456 (56%) are headed by ladies. An Ethnic Food Restaurant-Samridhi- is run by a group of 8 ladies at Kumarakom which acclaimed worldwide appreciation.

Likewise RT Mission is giving emphasis to empowering women of the local community by linking them directly or indirectly with the tourism sector.

Mat making unit

As part of the Environmental Responsibility, RT Mission propagates various initiatives to reduce plastic usage in the tourism industry, proper waste management in the tourism destinations, promotion and protection of local variety of trees, mangrove forestation etc. Clean Vembanadu Initiative is one of the major activities

by RT Mission and as part of this initiative 55 loads of plastic waste were removed from the lake in Alappuazha area. Scientific Waste management trainings were organised in Alappuzha for the House Boat owners and Staff since house boats are major source of water pollution in Vembanadu Lake.

To protect the local species of flora and fauna some initiatives are taken at various parts of the State like

Coconut climbing experience

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F E AT U R E / D E S T I NAT I O N

Tourists are enjoying country boat ride through backwater canals 32

Tourism India November 2018

Selfie with local people

A farmer is aiming to a fish with his arrow as part of traditional fishing practices

Mangrove Forest Protection Campaign at Kuttanad, Planting local variety of Mango Trees at Kumarakom etc.

The Department of Tourism is on the way to make Kerala as a barrier free destination and have declared the project ‘Barrier Free Kerala Tourism’.

As part of the Social Responsibility Criteria of Responsible Tourism, the Mission will conduct field surveys, studies, accessibility auditing etc. for this initiative and the second level active discussion are going on with industry people and organisations working for differently abled people.

Harmony between local community and Tourism Industry is the fuel which elavates the market value of a destination and PEPPER (People’s Participation for Participatory Planning and Empowerment through Responsible Tourism) is the project introduced by RT Mission to ensure

local community participation right from planning. In the first phase 10 LSGs in Vaikom Taluk were selected for the project and the Special Tourism GramaSabhas were conducted in each LSGs. In the second phase 2 more LSGs from Vaikom area along with 10 other LSGs across the state is selected for the project. Jalaayanam is another form of PEPPER which connected with the 3 rivers- Mampuzha, Chaliyar&Kadalundippuzha- in Kozhikode Block Panchayat Area.

Kadalundi and OlavannaGrama Panchayats are the LSGs coming under this project.

RT Mission is actively involved in all areas in the process of implementing the triple bottom line responsibility of Responsible Tourism to create ‘Better Places for People to Visit and Better Places for People to Live in’.

November 2018 Tourism India

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F E AT U RE / RE S ORT

TRANSPLANTED FROM THE PAST, COCONUT LAGOON IS A TREAT TO EVERY TRAVELER EXPERIENCE THE VIBRANT CULTURE AND DIVERSITY OF KUTTANAD IN THE REFLECTION OF VEMBANAD LAKE By

GAYATHRI SATISH

F

or the ones who have travelled by Indian Railways a trip to Kerala would have come across this sight of long stretch of waterbody with straw huts and rustic canoes. The banks decorated by coconut trees swaying gleefully at you. The golden carpet of rice fields making your eyes glimmer with awe and wonder. Yes this is Kumarakom with entrancing backwaters, blue skies and vibrant wildlife calling you with love and affection after the devastating floods.

One can experience the vibrant culture of Kuttanad region by residing in the heritage hotel Coconut Lagoon located upon the Vembanad Land known for its distinctive ecology that supports the natural life. Owned by the CGH Earth Experience Hotels, this resort is the first one established by the group and is incredibly remarkable due to its services and concept of sustainable and responsible tourism.

Coconut Lagoon was the finalist for WTM World Responsible Tourism awards 2018. The resort has an old way charm beginning from the journey towards the resort. You need to take the private jetty of the resort about a kilometer upstream and only sound 34

Tourism India November 2018

TO PRESERVE THE PAST AND PAY HOMAGE TO HISTORY AND OUR ROOTS that you can here is the slicing of the smooth still water and the picture perfect sight of lazy coconut palms, happy villagers and chirpy kids (if you travel during the school hours) setting up the mood ahead for a serene and relaxed staycation. The group caters to pay homage to nature and clearly engages in a balanced equation with the locals and the cultural roots of the place.

‘ let her paint you in those seven colours of pure magic’ truly the magic of backwaters and age old traditional methods will bring a serendipity to the mind of the travelers who were surrounded by the mundane hustle and bustle of city life. The resort is built from the remnants of old heritage mansions- Tharavads.

Keeping in Kerala essence with the modern living, the resort is crafted according to the needs of the guests who want tranquility in the modern ethos, allowing the tourists to re-live the firsthand experience of ancient and celebrated houses of yore.

Coconut Lagoon features the best staff as well as the local entrepreneurs

who are the backbone of the group.

These people play a major role in the success of the functioning of the resort ranging from the employees, vendors and the service providers who occupy the operational space with utmost sincerity and honesty to their work and the nature itself. The CGH group believes that this small group that has helped in binding the company for 50 plus years. Every staff has a story to tell and I will introduce you to one of the many. Everyday a woman with a warm smile arrives at the resort in her wooden canoe. Her name is Shantamma or Chaya Chechi as everyone fondly calls her, comes from the neighboring village and earns her daily bread by selling tea and snacks at Coconut Lagoon. It provides opportunity for the entrepreneurs within their locality to build a living of their own.

CGH Earth group functions on the idea of re-living and recreating local essence of the place they set their properties without tampering the natural ecological system of the destination. The properties stay honest to the tradition of the region providing luscious rich local cuisines, breathtaking landscapes, varied distinct culture and colour infusing diversity with wisdom.

The group works on incorporating local life and people in their business providing intimate knowledge of the region and unique ways of advantage beyond the business sense. The CGH group fosters a lasting relationship with the locals rooted in mutual respect, support and boost to the

development of their economy.

More than a spot for vacations, the resort offers insight to various artistic traditions and space to keep alive the tradition of music, dance, art and craft alive through exhibitions and performances. Camps are set up to bring established and new artist from different backgrounds to participate and share their experiences that would bring a personal touch to what they are showcasing through their art forms.

The resort gives various help to the local artists and traditional painters to exhibit their distinct traditional architecture to the larger audience who belong to different cultural and status quo.

5 liters of rainwater is collected everyday and used for different purposes of the resort- Reverse Osmosis or gardening. They save up to 35,000 liters of water each day by practice of rainwater harvesting, solar power measures and is successfully spreading awareness to the people to take up sustainable measures.

As a moto that they follow’ all our resorts are planned and built with nature and people in mind. At CGH Earth we are but custodians of the land and the resources, which have been leased to us by nature for our use.’

The resort is a wonder at its own because of the initiatives that they took to save the environment to their fullest without exhausting the nature of its natural resources. The heritage structure resort is to preserve the past and pay homage to history and our roots. Incorporation of ‘local’ elements in the exotic cuisines with a flavor of

LUSCIOUS RICH LOCAL CUISINES, BREATHTAKING LANDSCAPES, VARIED DISTINCT CULTURE AND COLOUR INFUSING DIVERSITY

tradition will make our lips smack with appreciation. ‘You are what you eat’ goes with the alluring food prepared by the chefs who tries the best to recreate the ethnicity of the place.

The resort offers Ayurvedic Massage Centers for the guest-the aroma of the herbs and oil will bring all the five senses into unison creating a calm and stress free environment. Kumarakom is known for its mangroves – wet land ecosystem supporting innumerable indigenous species of flora and fauna and if you are a bird watcher or nature photographer this place is a paradise.

The resort also is home to nurturing of rare breed of cows from the region of Vechoor and the guest can have a bright lazy morning interacting with these harmless animals.

Kumarakom, Kottayam District Kerala-686563 Tel: +91 481 2528200 coconutlagoon@cghearth.com Temperature -27°C - 30°C Distance from Airport - 86 km from Kochi International Airport Reservations - +91 484 4261711 contact@cghearth.com

November 2018 Tourism India

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NEWS / PROMOTION

KTDC LAUNCHES MEMBERSHIP CARD PREMIUM LIFE MEMBERSHIP CARD SCHEME FOR INDIVIDUALS AND INSTITUTIONS

Dr T M Thomas Isaac, Minister for Finance, Govt. of Kerala inaugurating the Premium Life Membership Scheme, launched by Kerala Tourism Development Corporation (KTDC), by handing over to Dr Siddeek Ahmed, Chairman and MD, Eram Group at Kanakakkunnu Palace, Thiruvananthapuram in the presence of Shri Kadakampally Surendran, Minister for Tourism, Govt of Kerala. Ms. Rani George IAS, Secretary, Tourism and Culture; Mr. M Vijayakumar, KTDC Chairman; Mr. Rahul R, IRS, Managing Director, KTDC; and Mr. E.M. Najeeb, Senior Vice President, IATO are also seen

A

dding to its bouquet of new products, Kerala Tourism Development Corporation (KTDC) has launched Premium Life Membership and Institutional Membership cards for individuals and institutions, offering seven nights’ free stay in a year in any of its hotels and substantial discounts on all facilities including food and beverages.

Dr T M Thomas Isaac, Minister for Finance, Kerala inaugurated the scheme, in the presence of Mr. Kadakampally Surendran, Minister for Tourism, Kerala at a function in Trivandrum.

The inaugural Premium Life Membership Card was handed over to Dr Siddeek Ahmed, Chairman and Managing Director, Eram Group, by Mr. Surendran.

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Tourism India November 2018

“This is a novel scheme which will help KTDC achieve self-reliance and it also comes as a good model for other Public Sector Undertakings in Kerala ”, Dr Isaac said.

“The most ideal feature of KTDC properties is that they guarantee a homely feel for the visitors coming to stay at them”, Mr. Surenderan said.

He also said administrative sanction had been given to a large number of tourism projects across the state, including Rs 125 crore worth of schemes in the state capital.

Mr. M Vijayakumar, Chairman, KTDC said as the flag-bearer of tourism in the state, the corporation has formulated various new schemes to tap the huge potential of the vital sector.

Elaborating on the salient features

of the scheme, Mr. Rahul R , IRS, Managing Director, KTDC said the fee for premium life-long membership ,‘KTDC Elite Ensemble’, is fixed at Rs10 lakh and that of the institutional membership, ‘KTDC Corporate Collective’, at Rs 15 lakh for three years, both inclusive of taxes. This membership has single transferability to the spouse at the demise of the member.

Institutional members can hold their membership for a period of three years from the date of registering. The institutional membership is nontransferrable.

MEMBERS ENTITLED TO SEVEN NIGHTS’ FREE STAY A YEAR IN ANY OF THE KTDC PROPERTIES Ms. Rani George IAS , Secretary Tourism, Government of Kerala, Mr. E M Najeeb, SR. Vice-president Indian Association of Tour Operators (IATO), Mr. Raj mohan, Marketing Manager, KTDC, were also present on the occasion.

The boat crew who plunged into rescue operations during the recent floods were presented appreciation certificates and cash awards for their service at the function.

VINOD. C.S. TO LEAD ATTOI FOR 2018-2020

SECRETARY

P V Manu

Discover Kerala Holidays

Mr.

VINOD C S., Managing Director of ITP Tourism Managers, Trivandrum has unanimously elected as the new President of Association of Tourism Trade Organisations, India ( ATTOI) for the period of 2018-2020, while Mr. Manu.P.V., Managing Director, Discover Kerala Holidays, Trivandrum and Mr. Sanjeev Kumar, Managing Director of Voyagers Kerala, Trivandrum has been selected as Secretary and Treasurer respectively.

“Tourism in Kerala is having a tough time and, we need to act proactively to bring back the sheen of the sector. All the travel, tourism, trade organizations and government bodies should act together to bring back the lost glory of Kerala Tourism. More than trade fairs, the focus should be more on running extensive campaigns in print, visual and online media. Content is king and, it’s high time we focus more on creative content, rather than advertisements,” said Vinod C S, the new President of ATTOI, while taking charge new President of Association of Tourism Trade Organizations, India (ATTOI). He requested all trade, tourism organizations and government bodies to act proactively to support the Kerala Tourism sector to gain back its sheen.

New ATTOI team submitted a representation to Mr. Pinarayi Vijayan,

Chief Minister of Kerala and Mr. Kadakampally SUrendran, Minister for Tourism, Kerala, for their intervention to implement the decision taken by state level Banker’s committee, for one year moratorium of loans from banks in the tourism and hospitality sector.

Mr. Shailesh Nair, Managing Director of Mystikal Holidays Kochi and Mr. Varghese Oommen, Managing Director of Orient Routes, Trivandrum are the newly elected Vice Presidents and Mr. Janeesh Jalal, Director, Chalukya Grace Tours, Trivandrum and Mr. Subhash Ghosh, Managing Director of Kerala Greenery, Trivandrum are Joint Secretaries.

Outgoing President Mr.P.K. Anish Kumar (CEO, The Travel Planners) and Secretary Mr. Sreekumara Menon (MD, Chalukya Grace Tours ) will continue in the Executive committee along with ATTOI’s Founder President Mr. Jayachandran, CEO of Tour Designers and Mr. P.S. Chandrasenan ( MD, Cosmos Tours & Travels).

The Association of Tourism Trade Organisations, India was established in 2003, and recently organsied India’s first yoga tourism programme “ Yoga Ambassadors Tour” successfully in connection with International Yoga Day 2018, with the support of Ministry of Ayush and Kerala Tourism Department. More than 50 leading Yoga Tour operators around the world participated in the event.

TREASURER

Sanjeev Kumar Voyagers Kerala

VICE PRESIDENTS

Mr. Shailesh Nair

Mystikal Holidays Kochi

Mr. Varghese Oommen Orient Routes, Trivandrum JOINT SECRETARIES

Mr. Janeesh Jalal

Chalukya Grace Tours, Trivandrum

Mr. Subhash Ghosh

Kerala Greenery, Trivandrum EXECUTIVE MEMBERS

Anishkumar.P.K

The Travel Planners

Sreekumaraenon

Chalukya Grace, Trivandrum

V G Jayachandran Tour Designers

P S Chandrasenan

Cosmos Tours & Travels November 2018 Tourism India

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N E W S / H O S P I TA L I T Y

DOUBLETREE BY HILTON OPENS IN GOA - PANAJI HILTON CONTINUES TO EXPAND ITS FOOTPRINT IN INDIA

H

ilton Hotels, the leading global hospitality chain, has expanded its footprint in the country by launching DoubleTree by Hilton in Goa - Panaji. This launch marks Hilton’s 18th property in India.

A unit of Goldfinch Hotels (part of MRG Group) and managed by Hilton, the 160-room hotel, reiterates Hilton’s aim to double its presence in the country over the next few years.

Speaking on this launch, Mr. Navjit Ahluwalia, Senior Vice President and Country Head, Hilton India, said, “Goa is a popular leisure destination for travelers from across the world. We are delighted to expand our presence here with our new DoubleTree by Hilton in Goa - Panaji. This property 38

Tourism India November 2018

DOUBLETREE

BY HILTON GOA OFFERS 151 WELLAPPOINTED ROOMS & 9 SUITES, EQUIPPED WITH SIGNATURE AMENITIES, THE RESORT FEATURES ENVIRONMENTALLY FRIENDLY SMART LIGHTING WITH MOTION SENSORS

has a number of standout amenities that could offer all our guests unmatched experiences. We are committed to India for the long-term and will continue to make significant investments to expand our presence and further enrich our operational and management capabilities.”

Mr. K. Prakash Shetty, Chairman, MRG Group, says, “This resort is testimony to my vision to bring world class hospitality to Goa by partnering with Hilton. I am extremely happy to launch my resort in Panaji under our hospitality arm – Goldfinch Hotels. We have augmented a number of products and services across the property to deliver bespoke guest experiences to cater to the needs of global citizens.

This resort will also be the first in Goa to offer Mangalorean cuisine at its specialty restaurant Feliz.”

In addition, this resort also boasts of multiple dining options that include Comidaa multi-cuisine restaurant and Rio Salao, the lobby lounge.

With 160 well-appointed guest rooms including 9 suites, equipped with signature DoubleTree by Hilton amenities, the resort features environmentally friendly smart lighting with motion sensors. The rooms also have outdoor balconies and walk-in showers.

The resort offers a 24-hour fitness center, an outdoor infinity pool, a steam room and a full-service spa – Serena, extending both Ayurveda and international treatments.

Double Tree by Hilton Goa - Panaji offers a number of choices of indoor and outdoor venues for conferences and events - a grand ballroom, two boardrooms and Sunset lawns along with state-of-the-art audiovisual technology.

The property is also part of Hilton Honors the award-winning guestloyalty program for Hilton’s 14 distinct hotel brands. Members who book directly on the Hilton website have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member

Hilton Hotels is delighted to expand our presence in Goa with our new DoubleTree

by Hilton in Panaji. We are committed to India for the long-term and will continue to make significant investments to expand our presence and further enrich our operational and management capabilities.

MR. NAVJIT AHLUWALIA Senior Vice President and Country Head, Hilton India

discount, free standard Wi-Fi and the Hilton Honors mobile app.

Nestled on the banks of Mandovi River, DoubleTree by Hilton Goa Panaji, is ideally located and easily accessible to the Dabolim International Airport as well as to many of the landmark and popular traveler’s spots and beaches of Goa. November 2018 Tourism India

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N E W S / H O S P I TA L I T Y

SAROVAR HOTELS STRENGTHENS ITS FOOTPRINT IN RAJASTHAN SAIRAFORT SAROVAR PORTICO IN JAISALMER, THE GOLDEN CITY OF INDIA IS NOW OPENS

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Tourism India November 2018

S

arovar Hotels Pvt. Ltd. expands its footprint in Rajasthan, with the opening of Sairafort Sarovar Portico, Jaisalmer.

This will be an iconic property of Sarovar Hotels in the Golden city and their sixth in Rajasthan.

Sairafort Sarovar Portico is located on the Jaisalmer-Jodhpur Highway, in the peaceful suburbs of the city. The contemporary palace style hotel is made of golden sandstone, which has become a unique identity of the town.

Intricately designed stone carvings, jharokhas and arches create a design that is a token of the rich history of a bygone era.

“I am delighted to welcome guests to the Sairafort Sarovar Portico in Jaisalmer. For us, it is one of the most significant destinations in Rajasthan;

and our sixth in the state. We have ensured the inclusion of everything necessary to make each stay an upscale experience for our guests” says Mr. Anil Madhok, Executive Chairman, Sarovar Hotels and Resorts.

The property offers 53 deluxe rooms and 6 suites, all equipped with stateof–the-art amenities and comfort. The other facilities offered are Spa, Gym, Nosh- All day dining, Suroor- the Bar, conference & meeting rooms, Swimming pool and a Kids’ zone.

No place better evokes camel-rides, jeep safaris or solitary sunsets as the Sam sand dunes. The breathtaking Jaisalmer fort, Gadisar lake, Patwon ki Haveli are just a few attractions that make it hard to not be enchanted by this desert city.

Jaisalmer is the most significant destinations in Rajasthan; and Sairafort Sarovar Portico is our sixth property in the state. We have ensured the inclusion of everything necessary to make each stay an upscale experience for our guests.

MR. ANIL MADHOK Executive Chairman Sarovar Hotels and Resorts

November 2018 Tourism India

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N E W S / H O S P I TA L I T Y

ABAD HOTELS ADDS TWO MORE PROPERTIES ADDS 2 MORE RESORTS; DUTCH BUNGALOW -THE HERITAGE HOTEL, FORT KOCHI & BROOKSIDE LAKKIDI WAYANAD

Managing Director of Abad Hotels

MR. RIAZ AHAMED

D

Director of Abad Hotels

MR. JIBRAN ASIF

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Tourism India November 2018

utch Bungalow -The Heritage Hotel, Fort Kochi & Brookside Lakkidi Wayanad Abad Hotels & Resorts, one of the prominent hospitality chains in Kerala has announced the opening of its two new projects from November 1st onwards, Dutch Bungalow, a Heritage Hotel in Fort Kochi and a forest resort at Wayanad in North Kerala, named Brookside Lakkidi Wayanad.

According to Mr. Riaz Ahamed, Managing Director of Abad Hotels, the group owns and operates fourteen hotels and resorts in God’s own country asserting its presence in Kerala tourism and hospitality scenario. This includes unique beach resorts in Marari and Kovalam, resort in Kumarakom backwaters, resort in Thekkady, Munnar & Wayanad, houseboats in

Alleppey and hotels in Kochi and Fort Kochi. We are committed to provide good facilities and services to our guests and raise the bar in terms of quality standards. Both the properties which we have recently added will provide good holiday experience, in the Heritage & wildlife category.

Mr. Jibran Asif, Director of Abad Hotels said, Brookside Lakkidi Wayanad is our entry to the untouched beauty of North Kerala, especially in the hill paradise of Kerala , Wayanad.

Our resort has been designed to offer people an escape from their dusty, noisy and grey cities. Out here, a carpet of green covers the land, tall trees tower above it with a trail of mist winding between it all. But the real star of this show is the rain.

DUTCH BUNGALOW The Heritage Hotel, Fort Kochi

D

utch Bungalow is a Heritage property located in Fort Kochi.

It was built in 1668 by the Dutch East India company and named as “Crystal Palace”. The natives called it “Kannadi Malika” meaning “Palace of glass”. The British took over the building in 1796 and used it for naval purposes. It came

private possession in 1874. Among the Fort Kochi hotels, Dutch Bungalow is one of the first heritage hotels and 350 years old.

This Heritage hotel has 14 rooms, 12 in the main building and 2 adjoining the pool (8 heritage classic rooms, 4 heritage boutique rooms, two with French corridors and two suite rooms

with patio facing the pool). It is situated in close proximity to the Beach, Parade ground, Chinese fishing nets and St. Francis Church and a short drive to the Synagogue and Mattancherry Palace. It is 40 Kms from Cochin International airport and 12 Kms from Ernakulam Railway station.

Lakkidi, the Cheerapunji of Kerala is known for its lush green mountains, misty landscapes, winding roads and beautiful rain all year round. The luxurious Brookside Lakkidi is built in the heart of this monsoon paradise so that visitors can enjoy the natural bounty. From light and playful to

angry and powerful, at Brookside you can enjoy the rain in all its glory. In Lakkidi the rains are not just a season, but the very reason behind the beauty of the region. It fills brooks and streams, it keeps the hills green and adds music to the air.

ABAD BROOKSIDE Lakkidi, Wayanad Resort

A

bad Brookside Lakkidi is located in Lakkidi, the highest peak in Wayanad, Kerala. Abad Brookside Lakkidi is a 30-key property spread out in a sevenacre valley with an infinity pool, Ayurveda spa, and wellness center and a multi-cuisine restaurant. A Brook runs through the edge of the resort. The cottages have a balcony / sit-out providing an excellent view of the adjoining forest.

November 2018 Tourism India

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NEWS / ART & CULTURE

BENGALURU BY DESIGN

THINK, CREATE AND EXPLORE! THE FIRST EDITION OF DESIGN FESTIVAL BENGALURU BY DESIGN IS ALL SET TO TRANSFORM THE CITY OF BENGALURU FROM 23RD NOVEMBER TO 2ND DECEMBER 2018.

B

engaluru By Design aims to encourage and celebrate creativity and design thinking by exploring the innovations of today’s designs. The Festival focuses on demystifying design and making it accessible to the public through installations, exhibitions, workshops, conferences, events, screenings, pop-ups, talks and more. The 9-day design program, 23 November - 2 December 2018, shall function as a platform for global creative dialogue, featuring a strong participation from design professionals across the world.

Ms. Suprita Moorthy, Founder Bengaluru ByDesign states that “India is entering a new era when it comes to design. By 2025, there will be a requirement of a minimum of 20 lakh designers in the country. In such a climate, BBD aims to influence key decision makers in education and policy, turning India into one of the leading countries in design thinking & technology, and bring in investment to boost the economy. We envision Bengaluru ByDesign as the next destination for design, in Asia, in the near future.”

This year’s Festival aims to cover three key themes: Design & Public, Design & Education and Design & Business promoting public participation, education, innovation, sustainability and creativity via design The Festival aims at fostering leadership in design 44

Tourism India November 2018

Founder, Bengaluru By Design

MS. SUPRITA MOORTHY

and creative thinking. Adding to that Priyanka Shah-Bhandary, Co-Founder, Bengaluru ByDesign envisions Bengaluru ByDesign as a spotlight on Bengaluru and project India’s thriving design scenario across the world. She comments “It will act as a showcase for the creative power that is generated when designers, innovators and organizations come together and demonstrate on how it can impact our community and our culture.”

The Festival is in collaboration with TVS, Progress Partner, Asian Paints, Colour Partner, and WeWork, Productivity Partner. Titan, Total Environment, VR Bengaluru, Technicolor and Shrishti Institute of Art, Design & Technology as Design District Partners..

On asking about the Festival to Design partner, Revati Kant, Chief Design Officer, Titan states “It (BBD) is a fresh new concept in India which celebrates Design culture and promotes the role of design in the life of a common man. Titan and Design are synonymous with each other. In the last 30 years, we at Titan Company have dedicated our efforts towards placing exemplary design in the hands of generations of Indians through our brands, products, stores and

experiences. Partnering with BBD is a great opportunity to build awareness and heighten sensitivity towards Design among a larger audience, especially in the city of Bengaluru.”

The Swissnex India, The Polish Institute New Delhi, Institut Français India, The Japan Foundation, Pro Helvetia - Swiss Arts Council and Goethe Institut (Max Mueller Bhavan) are the Content Partners along with Anant National University, the Education Partner.

The Festival is supported by VU Technologies.

Mr Pramath Sinha, Founder, ISB Hyderabad, Asoka University Delhi and Anant University Ahmedabad is full of praise for the Festival and its initiation. He states “As India’s first design university, we are on a mission to expand access to highquality design education for more and more young students in India.

It is high time that design moves from being a niche specialization to a more mainstream career option in India. We are proud to partner with Bengaluru ByDesign in its inaugural edition, to further the discourse on design education and to increase awareness about the power of good design to solve everyday challenges.”

Co-Founder, Bengaluru By Design

PRIYANKA SHAH-BHANDARY

“AIMS TO INFLUENCE KEY DECISION MAKERS IN EDUCATION AND POLICY, TURNING INDIA INTO ONE OF THE LEADING COUNTRIES IN DESIGN THINKING & TECHNOLOGY, AND BRING IN INVESTMENT TO BOOST THE ECONOMY” November 2018 Tourism India

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F E AT U R E / F E S T I VA L

CHALO KUMBH CHALO RECOGNISED BY UNESCO AS AN INTANGIBLE CULTURAL HERITAGE OF HUMANITY

K

umbh Mela is the most celebrated mystical and spiritual fair that happens in the northern part of India, according to the Hindu rituals and traditions.

Kumbh Mela symbolising divinity and knowledge. It is the largest human gathering for a similar cause with millions of pilgrims and tourist from different parts of the world belonging to different casts, creed, colour and religion gather to experience and account the ritual bathe in the sacred river to wash off ones sins and attain

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Tourism India November 2018

Moksha. This year the ArdhKumbh Mela is conducted in Prayagraj ( Allahabad) from 15th of January 2019 to 4th of March 2019. The fairs are held amidst the chanting of Vedic hymns and mantras which free the mind from the worldly sufferings and miseries.

Kumbh is referred as the Sangam i.e. act of merging of all the knowledge that exists in the world, there is a constant distribution of knowledge and life imparted by the various ascetics from different sects, speaking different

| | Kalashasyamukhevishnuhkantherudrahsamaashritah | | | | Muletvasyasthitobrahmaamadhyemaatahganaahsthitaah | | | | kukshautusaagaraasarvesaptadvipaavasundharaa | | | | Hrigvedoyajurvedosaamavedohayatharvanah | | Angaishcasahitaahsarvekalashantusamaashritaah | |

languages and dialects come together for a holy dip in river Ganges and Godavari professing their experiences.

The above mentioned Sanskrit sloka talks about the trinity of Gods, Brahma being the creator, Vishnu the sustainer and Shiva the destroyer, the mother Earth and the Vedas all exist in Kumbh, which translates as Kumbh is where all the knowledge is imparted and grasped. The pilgrims, tourists and the ascetics are all in constant search for answers which shall be attained here.

According to Hindu Mythology,

Gods and Demons churned the ocean in order to obtain the pot of nectar ‘Kumbh’ which was meant for equal distribution but this led to a war between the Gods and the Demons which lasted for 12 human years. It is believed that celestial Bird Garuda flew away with the Kumbh and few drops of the Amrita (nectar)fell in Prayagraj (Allahabad), Haridwar, Nasik and Ujjain. These four places are identified as the present day locations for Kumbh Mela. Kumbh Mela is recognised by UNESCO as an Intangible Cultural

ARDHKUMBH MELA

will be held at Prayagraj (Allahabad) from

15.Jan.2019 to 04.Mar.2019

SYMPHONY OF CONTINUOUS VEDIC CHANTS AND DEVOTIONAL SINGING

November 2018 Tourism India

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F E AT U R E / F E S T I VA L

SADHUS ARE SEEN CARRYING TRIDENT IN THEIR HAND AND ASHES SMEARED ALL OVER THEIR BODY WITH THREE LEGGED TILAK ON THEIR FOREHEAD.

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Tourism India November 2018

Heritage of Humanity. The Mela takes place in different locations depending on the positioning and alignment of the planet of Brahspati (Jupiter) and the Sun, pilgrims and devotees come together to commemorate the event.

Jupiter is known as the ‘Guru’ or the spiritual master who along with the Sun ‘rational intellect’ guides the moon which symbolises the human mind thus resulting in the immortality of self through knowledge.

The PurnaKumbh takes place in a gap of twelve years while the ArdhKumbh happens every six years in Prayagraj and Haridwar. The ArdhKumbh 2019 is being held in Parayagraj since the 2013 MahaKumbh which happened after 144 years.

Prayagraj or Allahabad is the most

celebrated location during the Kumbh Mela because of its confluence of Ganga, Yamuna and Saraswati and being the specific point of holy dip. According to Hindu traditions Prayagraj is also considered as the origin of the universe and the centre of the earth, thus having a proficient significance for the Mela conducted at this place. According to mythology when Lord Brahma offered his first prayer here when he was finished with completing the creation of World. The Mela is divine and special because of the ambience that it projects. The chiming of bells at different times singing its own melody, the sweet fragrance of the incense sticks, temple flowers and camphor soothing our senses. The symphony of continuous

Vedic chants and devotional singing at various marquees add on to the extravaganza. The Mela is a visual treat to the eyes with the procession carried out by the ascetics from different sects in their gold and silver chariot to that of the Shahi Snan taken by the saints from different order following their order of hierarchy. The loud cry of happiness that they produce makes the hair on your arm bristle, such powerful is the impact. The saffron, the white, the ash smeared bodies of the ascetics and the yogi’s mingles with profusion. The Shivanti Naga Sadhus are the major attraction, these sadhus are of the highest strata and get to take the holy bath first, followed by the other ascetics. The Naga Sadhus remain naked their whole life, their body has adjusted to all the adverse temperatures and it is interesting to watch and learn from them. These Sadhus are seen carrying trident in their hand and ashes smeared all over their body with three legged tilak on their forehead.

When in Kumbh Mela don’t miss out the Satsangs, the religious discussions followed by musical performances by the dedicated devotees and pilgrims. The State tourism Department has set up colourful tents and camps for the Sadhus, pilgrims and the tourists.

There are special tents for the international visitors who has especially come to watch the largest human bathing ritual and the Indian Fair of higher significance. During the Mela the volunteers provide Langar (community meals) for each and everyone and they all sit together and have the feast. The bond and the harmony that they share with one another is a sight which fills our heart with contempt. The essence of the Kumbh Mela is to bathe at a particular auspicious time at certain spots on special days. The following are the dates for the holy bath:

Makar Sankranti (1st Shahi Snan) on 15th January 2019 Paush Purnima on 21st January 2019 Ekadashi Snan on 31st January 2019 Mauni Amavasya (Main Royal Bath 2nd Shahi Snan) on 04 th February 2019 Basant Panchami (3rd Shahi Snan) 10th February 2019 Rath Saptami Snan on 12th February 2019 Maghi Poornima 19th February 2019 Maha Shivratri on 04th March 2019 also known Padmarajarathri

HOW TO REACH PARAYAGRAJ (ALLAHABAD) From Varanasi- 125 km by road NH 2 and NH 27 connect Parayagraj (Allahabad) to all other parts of the city Rail- all trains are connected with major cities Nearest to Airport- Bamrauli- 16km Babatpur,Varanasi- 147 km Season to visit – November to March Languages used- Hindi, Urdu and English

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NEWS / AIRLINES

Eng. Abdulaziz Al Raisi, CEO, and Paul Starrs, CCO, of Oman Air, attending a special cake-cutting ceremony to mark inaugural flight to Moscow in the presence of the CEO of Omani Aviation, Engineer Abdulaziz, and Mr. Paul will, Head of Business

OMAN AIR LAUNCHES NEW SERVICE TO MOSCOW

O

man Air, the National Carrier of the Sultanate of Oman has commenced its new daily direct service between Russia and Oman, with its first flight departing Muscat International Airport to Moscow Domodedovo Airport on 30th October.

The inaugural flight, WY 181 departed Muscat International Airport at 14:55 after a cake cutting ceremony.

The flight arrived in Moscow at 19:55.

With a flight time of 5 hours and 35 minutes, WY182 departs Moscow Domodedovo Airport at 00.20, arriving into the award-winning new passenger terminal at Muscat International Airport at 06.55.

Oman Air’s official delegation to Moscow included its Chief Executive Officer Eng. Abdulaziz Al Raisi and Chief Commercial Officer Paul Starrs, and a number of its senior management team. His Excellency Dmitry Dogadkin, the Ambassador of Russia in Oman also accompanied the delegation to Moscow. Upon arrival to Moscow Domodedovo Airport, Oman Air delegation was received by top ranking officials.

Eng. Abdulaziz Al Raisi, Oman Air Chief Executive Officer, said: “I 50

Tourism India November 2018

am pleased to announce the addition of a new long-awaited route to our network. Russia is an increasingly important destination from Oman, and since we announced this route earlier in the year, we have seen strong interest, both from Oman travellers and from customers transitting through our Muscat hub from cities around the world. Connecting Muscat with Moscow, we expect this daily service to further stimulate economic, trade and business relations between the two friendly countries. Trade between Oman and Russia continues to rise and we are happy to be able to facilitate this further with the start of this service. Oman is turning into a very important regional logistics hub with world-class infrastructure and we are sure this is recognised by the business enterprises in Russia. Apart from strengthening and opening up new business opportunities between Russia and Oman, our flights will also open the gates for Russian tourists to come and enjoy our beautiful country.”

This new route will be serviced by Boeing 737 MAX 8 aircraft, designed to offer exceptional performance, flexibility and efficiency. Configured with 162 seats in a two-class configuration: 12 in business and 150 in economy with significant enhancements across both cabins — the MAX aircraft is an example of Oman Air’s commitment to continually upgrading its products and services to deliver guest satisfaction.

Oman Air’s extensive flight network provides travellers from Russia a wide variety of options including 11 Indian destinations (Goa, Mumbai,

Chennai, Kochi, Thiruvananthapuram, Hyderabad, Delhi, Lucknow, Bangalore, Kozhikode, and Jaipur) in addition to Indian Subcontinent destinations such as Maldives, Nepal, and Sri Lanka, all of which are less than a four hour flight from Muscat. Oman Air flies with double and triple daily frequencies to some of these cities providing guests with more choices and easy connections.

Paul Starrs, Chief Commercial Officer at Oman Air said: “Our new service will provide more choice and greater convenience as more travellers look to Russia for a holiday getaway. We have done a great deal of preparation before commencing this route through several niche events and agent meet-ups and I am confident that this new addition will be another successful destination for Oman Air. We are sure that there will be demand for both business and leisure traffic, allowing us to showcase our own beautiful country to Russian visitors.

Our Russian guests will also be able to take advantage of our fantastic new passenger terminal in Muscat Airport which houses Oman Air’s bespoke premium lounges, 6,000 square metres of Duty Free shopping, 96 check-in counters and a modern 90-room airside hotel.”

The new service between Moscow and Muscat is the airline’s third route launched this year after Istanbul and Casablanca and is part of Oman Air’s exciting fleet and network expansion programme, which will see the airline operate up to 70 aircraft to around 60 destinations by 2022.

Eng. Abdulaziz Al, Raisi, CEO, and Paul Starrs, CCO, of Oman Air, attending a special, cake-cutting ceremony to mark our inaugural flight to Moscow. Here is a cake-cutting ceremony to commemorate the lowest opening trip to Moscow today, in the presence of the CEO of Omani Aviation, Engineer Abdulaziz, and head of business, Paul will.

NEWS / AIRLINES

QATAR AIRWAYS ANNOUNCES UPGRADE OF FIVE AIRBUS A350900S TO A350-1000S THE LATEST TECHNOLOGIES TRANSLATE INTO UNRIVALLED LEVELS OF OPERATIONAL EFFICIENCY.

Chief Executive Qatar Airways Group

MR. AKBAR AL BAKER

Q

atar Airways made decision to upgrade five of its current order of A350-900s to the higher-capacity A350-1000.

The airline has already taken delivery of 30 A350 aircraft (27 A350-900 and three A350-1000) from the total order of 76 A350 XWBs. Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker, said: “Qatar Airways is delighted to have upgraded five of its previously ordered A350-900 to the more recently launched A350-1000. Since taking delivery of the world’s first A3501000 in February 2018, we have been extremely pleased with the aircraft’s performance, which has prompted us to update our original order. The A3501000 has been a welcome addition to our fleet and very well received by our passengers who enjoy the unprecedented levels of comfort and technology that this new generation aircraft offers.”

President Airbus Commercial Aircraft, Mr. Guillaume Faury, said: “Since its entry into service, the A350 family has proven outstanding reliability and efficiency. We are delighted to see launch customer Qatar Airways extend its confidence in the A350-1000. Qatar Airways is renowned for its standards of excellence, and we

are pleased the A350-1000 delivers to their expectations, being the aircraft of choice to seamlessly increase capacity in unprecedented comfort on its growing long-haul routes.”

The A350-1000 is seven metres longer than its younger sibling and offers 28 per cent more capacity in the Premium class cabin. It also features the airline’s revolutionary Qsuite seat, which offers passengers a First Class experience in the Business Class cabin.

The A350-1000 currently operates on the London and Frankfurt routes and will launch on the JFK service from 28 October 2018.

The A350 XWB features the latest aerodynamic design, carbon fibre fuselage and wings, plus new fuelefficient Rolls-Royce engines. Together, these latest technologies translate into unrivalled levels of operational efficiency, with a 25 per cent reduction in fuel burn and emissions, and significantly lower maintenance costs.

The A350 XWB features an Airspace cabin, which on top of the aircraft spaciousness and quietness, provides

better ambience, design and services, contributing to superior levels of comfort and well-being, and setting new standards in terms of flight experience for all passengers.

QATAR AIRWAYS UPSIZES ORIGINAL ORDER FOLLOWING THE STRONG PERFORMANCE OF THE A350-1000 AND NEED FOR EXTRA CAPACITY ON ITS GROWING GLOBAL NETWORK.

November 2018 Tourism India

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NEWS / COUNTRY

INDIA & MOROCCO TOURISM FOR BILATERAL COOPERATION AGREEMENT OF COOPERATION SIGNED BETWEEN ITDC AND SMIT - MOROCCAN AGENCY FOR TOURISM DEVELOPMENT

MOROCCO, A NORTH AFRICAN COUNTRY BORDERING THE ATLANTIC OCEAN AND MEDITERRANEAN SEA, IS DISTINGUISHED

BY ITS BERBER, ARABIAN AND EUROPEAN CULTURAL INFLUENCES. 52

Tourism India November 2018

Mr. K. J. Alphons, Minister of State (I/C) for Tourism, Government of India and Mr. Mohammed Sajid, Minister of Tourism, Air Transport, Handicraft and Social Economy, Government of the Kingdom of Morocco, witnessing the signing ceremony of MoU by Ms. Ravneet Kaur IAS, Chairperson & Managing Director of ITDC and Mr. Imad Barrakad, Chairman and CEO, La Societe Marocaine D’Ingenierie Touristique, also known as Moroccan Agency for Tourism development (SMIT), an autonomous organization under the Ministry of Tourism, Government of Kingdom of Morocco, for strengthening cooperation in the field of tourism at Hotel The Ashok, New Delhi.

A

bilateral meeting on Tourism Cooperation between India and Morocco led by the Minister of Tourism, Air Transport, Handicraft and Social Economy, Kingdom of Morocco, Mr. Mohamed Sajid and the Minister of State for Tourism (IC), Government of India, Shri. K. J. Alphons, held in New Delhi.

During this meeting both the Ministers agreed to enhance the tourism

cooperation between India & Morocco and to work towards increasing tourist arrivals between both countries. This meeting was followed by signing of an agreement of cooperation between the India Tourism Development Corporation and La Societe Marocaine D’Ingenierie Touristique, also known as Moroccan Agency for Tourism development (SMIT).

While addressing the media Mr. Sajid said, “India is a very big country.

However, there were low numbers of foreign tourists from India to Morocco in recent years. We have a lot of similarities with India in terms of culture and development, Morocco, which currently has Indian tourist footfall of around 15,000, aims to touch the 40,000-mark by 2019.

“Both countries have a very diverse tourist sector that is rooted in their civilisations. We can also learn a lot from each other’s tourism sector as it is a very strategic sector that can create jobs,” he added.

“We are also going to sign an agreement on air transport with Air India,” he said at an event organised to announce the opening of the Morocco Tourism office in New Delhi. However, the location and date of opening of the

office has not been decided yet, a senior Moroccon diplomat said.

With 7 per cent GDP growth rate, rising personal income levels, changing lifestyles, huge middle class, availability of low-cost airfares and diverse travel packages, India is rapidly becoming one of the fastest growing outbound travel markets in the world, said Mr. Adel El Fakir, Director General of Moroccan National Tourist Office.

“Indian tourists are among the world’s highest-spending globetrotters. Their spending power has been estimated to be four times that of the Chinese and Japanese which justifies the need for a planned strategic campaign for Morocco in India,” he said.

“Morocco Tourism have 17 tourism offices are present around the world and the New Delhi office would be the first in south Asia, second in Asia (after Beijing). The new Moroccan Tourism office will help us understand what Indian tourists are looking for. The office will not only serve as a platform to promote tourism but also give professional information to various stakeholders,” Mr. El Fakir added.

Indian tourists are among the world’s highestspending globetrotters.

Their spending power has been estimated to be four times that of the Chinese and Japanese which justifies the need for a planned strategic campaign for Morocco in India..

MR. ADEL EL FAKIR Director General Moroccan National Tourist Office

Mr. K. J. Alphons, Minister of State (I/C) for Tourism, Government of India and Mr. Mohammed Sajid, Minister of Tourism, Air Transport, Handicraft and Social Economy, Government of the Kingdom of MoroccoIndia& Morocco at the ministerial level bilateral meeting at Hotel The Ashok, New Delhi. Mr. Suman Billa IAS, Joint Secretary, Tourism, Ms. Rashmi Verma IAS, Secretary, Mr. Satyajeet Rajan IAS, Director General, Ministry of Tourism, India, Mr. Imad Barrakad, Chairman and CEO, SMIT and Mr. Adel El Fakir, Director General, Morocco National Tourist Office are also seen.

November 2018 Tourism India

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NEWS / OUTBOUND

YOU GO MOROCCO 2018 TO TAP ASIA MARKET TOURISM MOROCCO’S LEADING PROMOTIONAL EVENT, KICKED OFF ON OCTOBER 14 IN CASABLANCA AND CONCLUDES SUCCESSFULLY ON OCTOBER 19

Mr. Adel El Fakir, Director General of Moroccan National Tourist Office with Mr. Hatim El Gharbi, Director of operations, MNTO, Mr. Sanjay Narula, Vice President, Travel Agents Association of India (TAAI) and You Go Morocco 2018 delegates at Casablanca during the networking business session

“YOU GO MOROCCO” WAS ORGANIZED BY MOROCCO NATIONAL TOURIST OFFICE IN UAE AND MANAGED

BY NIRVANA TRAVEL & TOURISM ABU DHABI 54

Tourism India November 2018

Y

ou Go Morocco 2018, Tourism Morocco’s leading promotional event, a marketing event kicked off on October 14 in Casablanca and concludes successfully on October 19, which was organized by Morocco National Tourist Office and it’s UAE office in Abu Dhabi and Nirvana Travel & Tourism Abu Dhabi, aimed at raising awareness of the North African country’s spectacular tourism attractions and opportunities, has welcomed representatives from the UAE, Saudi Arabia, Kuwait, Oman, Egypt, Jordan and India.

The mega familiarization trip for leading Tour Operators and Media delegates from the GCC countries and India , comprises of a multi-city tour, designed to provide a comprehensive idea about Destination Morocco in the two major cities of Casablanca and Marrakech. The visiting delegation has also attended a business networking event with their Moroccan counterparts, which was oraganised at Casablanca on October 15, 2018.

“This prestigious event comes in line with Morocco’s strategy to develop the Kingdom’s travel and tourism sector by promoting its offerings,

further strengthening its position as an integrated tourist destination,” said Mr. Mohamed Sadiq Chaker, Director, Morocco National Tourist Office – Middle East and Asia based at Abu Dhabi, who lead the delegation to Morocco.

According to Mr. Omar Al Ali , Executive Director of Communications and Projects, Nirvana Travel & Tourism, the event managers of You Go Morocco 2018, “The spotlight theme of the promotional tour will be to highlight the historic relevance of Moroccan cities and the impact of its ancient civilisation. The

TOURISM INDIA IS THE ONLY TRAVEL MEDIA FROM INDIA WHO TOOK PART IN “YOU GO MOROCCO” EVENT ALONG WITH 15 LEADING TOUR OPERATORS FROM INDIA.

Ms.Rahma Laaroussi, Communication Manager, Mr. Mohamed Sadiq Chaker, Director, Morocco National Tourist Office – Middle East and Asia based at Abu Dhabi, Mr. Hatim El Gharbi, Director of operations, MNTO and Ms. Bahija Smouni, Market Manager, MNTO, with Mr. Omar Al Ali, Executive Director of Communications and Projects, Nirvana Travel & Tourism.

event will focus on the authenticity and value of Morocco as a product of tourism, making it a unique and attractive destination for international travelers.

Mr. Ali also added that “Our main objective is to maximise engagement between international organisations, hoteliers and Moroccan businesses.

The programme is designed to not only inform participants of its offerings, but rather has them experiencing it first hand,”.

Mr. Adel El Fakir, Director General of Moroccan National Tourist Office with Mr. Hatim El Gharbi, Director of operations, MNTO, Mr. Mohamed Sadiq Chaker, Director, MNTO, Abu Dhabi and Nirvana Travels team members during You Go Morocco networking event

IATO delegates from India at Casablanca during You Go Morocco networking event

November 2018 Tourism India

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DE S T I NAT ION / OU T B OU N D

VICTORIA LAUNCHES WORLD FIRST DOG OPTIMISED TOURISM CAMPAIGN “JUST LIKE HUMANS, A HOLIDAY CAN BE A REALLY ENJOYABLE EXPERIENCE FOR DOGS.”

V

isit Victoria is putting your next short-break in the paws of your dog with the world’s first tourism campaign optimised for dogs.

The campaign, developed by Clemenger BBDO, highlights how dogs love the quality experiences of regional Victoria as much as much as their pet

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Tourism India November 2018

owners and non-pet owners alike.

It is the first digital tourism campaign optimised to stimulate dogs’ sight and sound, featuring content curated by local pet-fluencers @ MyAussieTribe, @Tomandcaptain, @ ChandlerThePug and @HuckAndCo. An extension of the recently launched Your Happy Space regional

Victoria marketing campaign for humans, Your Dog’s Happy Space will get tails wagging with a short-break away.

Leading dog behaviourist and pet psychologist Dr Kate Mornement said that trip away together not only saves money on the costs of a kennel but can have positive wellbeing benefits for

both human and pet.

“A short break away can have many of the same physical and mental health benefits for a dog as it would their owner,” Dr Mornement said.

“A new environment is not only stimulating and enriching for a dog but quality time together with a weekend away provides an opportunity for physical exercise, further develop social interaction, strengthen the bond and relieve stress.

“Just like humans, a holiday can be a really enjoyable experience for dogs.”

Dogs are widely considered as a barrier to experiencing a weekend away for the 65 percent of Victorians who own a pet so the campaign will highlight the diverse range of quality pet-friendly experiences.

Regional Victoria’s stunning natural beauty provides the backdrop to a host of accommodation, cafes, restaurants, pubs, wineries, breweries and activities that welcome furry babies and their owners.

Visit Victoria Chief Executive Officer Peter Bingeman said that Your Dog’s Happy Space will encourage even more Melburnians to explore regional Victoria.

“Instead of putting their pets in an expensive pet hotel or arranging

THE CAMPAIGN, DEVELOPED BY CLEMENGER BBDO, HIGHLIGHTS HOW DOGS LOVE THE QUALITY EXPERIENCES OF REGIONAL VICTORIA AS MUCH AS MUCH AS THEIR PET OWNERS AND NON-PET OWNERS ALIKE.

Minister for Tourism and Major Events John Eren said: “Your Happy Space is doing a great job reminding Melburnians of all the wonderful things regional Victoria has to offer Your Dog’s Happy Space will expand on that activity.

“The importance of the visitor economy as an economic driver for Victoria cannot be underestimated, especially in regional Victoria.”

care, we know that the 65 per cent of Victorians that do own a pet would love to travel in Victoria with their extended family.

“Not only does pet friendly travel and accommodation make intrastate experiences more accessible, it’s also a great way to build awareness of the incredibly diverse offerings across the state.”

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N E W S / I N T E R NAT I O NA L E V E N T S

ANTALYA TO HOST HESTOUREX 2019

H

ESTOUREX – 3rd World Health, Sports andAlternative tourism Congress & Exhibition will be held from April 4th to 7th, 2019 at ANFAS Expo Center, Antalya, Turkey. It is an International Exhibition with Congress that covers one of the Biggest Business to Business Platform with a special event of Hosted Buyer Program is one of its kind in the World.

Hestourex is Turkey’s First and only multi-disciplinary platform aimed to introducing Turkey’s potential in Health, Sport and Alternative Tourism by developing sustainable tourism with bilateral co-operations between the countries in global professional business meetings. Our aim is to showcase Turkey and its immense infrastructure of medical, sports and alternative tourism which shall be developed even more by international cooperation.

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‘THE BIGGEST BUSINESS DEVELOPMENT PLATFORM FOR HEALTH, SPORTS & ALTERNATIVE TOURISM’ FROM 04- 07 APRIL 2019, ANTALYA EXPO CENTER, TURKEY

Organized by International Events Company- AKTUEL Expo, Antalya under the auspices of the Presidency of The Republic of Turkeyand this event is being supported by the Prime Ministry, Ministry of Foreign Affairs, Ministry of Culture and Tourism, Ministry of Science, Industry & Technology, Ministry of Health, Ministry of Youth and Sports, Ministry of Trade of Turkey. Hestourex is also conducting

a thematic panel discussion on the current issues ranging from medical, sports and alternative tourism.

This event was a great success in its earlier editions,not only in the terms of total number of delegates, but also in the number of signed long-term business contracts with International companies.

In 2018, Hestourex successfully accomplished its targets with 104

stands presented at the exhibition with more than 250 exhibiting companies and 5017 Buyers from 165 countries. Moreover mid-term and long-term business potential created by Hestourex has reached 20 billion TL / 5 million USD with 50.387 scheduled business meetings. This figure consists only of the contacts with public companies. The total figure of new business potential is assumed to be

DEVELOPING SUSTAINABLE TOURISM WITH BILATERAL COOPERATIONS BETWEEN THE COUNTRIES

twice the reported amount above.

Major exhibitors and buyers, professionals and leading representatives of healthcare, sports and tourism from all over the world with potential business developler are invited to participate in the event.

Detailed information and conditions of participation are available on the official website of the project www. hestourex.com.

November 2018 Tourism India

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PROFILE / OUTBOUND

DIVE INTO THE TROPICAL NATION WITH CAPITAL TRAVEL PREMIER TOUR OPERATOR IN THE MALDIVES: ONE STEP SOLUTION TO PERFECT HOLIDAYS

L

ooking for that perfect vacation in Maldives- a romantic getaway or a fun filled family holiday by the beach but not knowing which hotel to book?

Capital Travel is the answer that you are searching. Capital Travel & Tours Private Limited is a premiere inbound tour operator in the Maldives established in 1990 having a wide range of special offers and last minute deals for top resorts and hotels. The company specializes in inbound and outbound travel management having a global network of prominent tour operators and clients due to its 27 years of experience in the field.

Mr. Yousuf Riffath, Founder and Executive Chairman of Capital Travel is a prominent businessman in Maldives and also founding member of Maldives Association of Tour Operators and Travel Agents (MATATO) and Maldives Travel Association (MTA). He has been recognized by the Government of Maldives as a prominent contributor to the advancement of Maldives economy in Tourism Sector.

The company has extended its services into flight bookings, room reservations and local transportations

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Tourism India November 2018

catering to the needs and luxury of the client to personal satisfaction with utmost efficiency and reliability.

Capital Travel has over 500 partners around the world and is classed as one of the largest and most reliable tour operators in Maldives having allotment contracts with all the leading resorts and hotels in the Maldives. Since its formation the company has served more than thousands of customers from countries across the world.

In 2002, the Capital Group ventured into Hotels Supply business with the formation of ASTRABON Hotel and Resort Supply Private Limited forming into one of the leading companies in the business with the largest collection of kitchen utensils and equipment.

The group carefully diversifies its business operation by engaging in trading for last 15 years. Some of it includes Resort and Hotel Supplies, Office Stationaries and equipment’s,

importing Motor cycles, Cars and other vehicles as well as the establishment of a Vehicle Service Center.

The company envisions businesses sustainably with great vision, care and confidence; with constant improvement in services and provision of best deals. Capital Travel has an extensive presence online with their website and through the various social media platforms, their believe that new age technology has definitely brought people closer and making holiday bookings and business deals hassle free and time efficient services.

The company’s mission is to bring in right balance of human resources and technology to become a modern and efficient organization.

MR. YOUSUF RIFFAT

MV MALDIVES EXPLORER S

ail along the archipelago of Maldives in the 33.5m luxury cruise yacht MV Maldives Explorer with a cruising speed of 14 knots giving the guests the perfect diving holiday with modern comfort, luxury and services.

Maldives is one of the World’s most sought after dive destinations. Set in the middle of the India Ocean with coral atoll formation, barriers and fringes of the Maldives, this place has become a shrine of pilgrimage for dive enthusiasts around the World.

For those planning a diving safari holiday or seeking to just cruise and sail through the beautiful atolls and islands of the Maldives, MV Maldives Explorer is the ideal floating luxury holiday home.

This special vessel built in 2012 can accommodate up to 20 guests in 7 spacious rooms, which can be configured into double, twin or triple rooms. All rooms of MV Maldives Explorer is fully equipped with air conditioning, hot and cold water and other modern amenities.

BRING IN RIGHT BALANCE OF HUMAN RESOURCES AND TECHNOLOGY TO BECOME A MODERN AND EFFICIENT ORGANIZATION.

CONTACT: Capital Travels & Tours Private Limited M. Banff Villa – 4th Floor, Majeedhee Magu Male’ 20259, Republic of Maldives Phone: +960 3315089 Fax: +960 3320336

November 2018 Tourism India

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