The 3rd Annual Production Sale at Long's Simmentals

Tyler, Abby, Quentin & Sutton Long

Cody Long and Kate

The Gates Are Open – Welcome to our 3rd Annual Production Sale Monday, Feb 6th at our farm north of Creston, IA. This year we have an expanded number of bulls offered including purebred Simmentals, Sim-Angus and purebred Angus. We have a choice pick lot of two elite open heifers that are full flushmates to our high sellers last year. The genetic offering from Sammi’s National Champion Bred & Owned Long’s Carmen donor, that is fast making a statement in the seedstock industry for her breed leading progeny, is as good as it gets featuring an exclusive opportunity pregnancy sired by the $230,000 KCC Countertime bull that is limited to public use! This is THE only opportunity in the country to acquire this mating!! The embryo packages also by Carmen are also second to none in the industry featuring two sets of embryos, one by the $530,000 OKC Champion SO Remedy and the other set by the popular upcoming baldy, Next Level. We will also offer a set of embryos by our syndicated $30,000 sire, Long’s The Player and our time-tested and proven Long’s Penny donor featured in the catalog that has raised numerous bulls, replacements and high sellers such as Long’s Came To Play that was a past high seller at the Iowa Beef Expo. Lastly in the offering is our ELITE bred female division – we vowed when we started this sale we would strive to offer the MOST ELITE bred females available anywhere in the country. I think we have set that standard and this year’s set is no different! Matter of fact, we think there are a couple that set the bar high enough to rival anything that will sell this season! – TRULY AN ELITE SET OF BREDS!!!

The Operation – for 40+ years we have humbly put our own family’s blood, sweat, tears, labor, management and personal finances into building this operation and set of cattle! We have truly built the operation together as a family. It has been quoted by a cattle industry friend about our family, “if you get one of them, you get them all”! We have established this operation to be carried on by our kids, grandkids and future generations and hope to keep providing breed leading seedstock for years to come for yours as well.

Our Cattle – rest assured our cattle are bred, raised and developed truly as “working stock”! They have to pay the bills around here so if they don’t get the job done, they are gone! They are raised & bred and not pampered in southern Iowa fescue pastures during summer months and fall grazed on corn stalks. In winter months they are fed a high roughage ground hay and silage mix to maintain body condition. We believe in self-maintaining, easy keeping, productive HARD WORKING cows that raise productive calves. We are also very critical and analytical of the data, efficiency and profitability of every aspect of our operation, especially the cow herd, so we can hopefully set the stage for a successful, productive purchase of your future seedstock genetics from a reputable family seedstock operation! We THANK YOU FOR YOUR BUSINESS, both present and future, and thank you for considerating of our sale offering – “The Gates Are Open”!

Sincerely, The Long Family

Friends, Simmental enthusiasts, and fellow cattlemen and cattlewomen, It is indeed a privilege to welcome you to the Long’s Simmentals Third Annual Production Sale. While this is the third sale at the farm, it is the culmination of decades of private treaty sales and ongoing customer relationships that the Long family has cultivated. The Long family has built a program based on the fundamentals and have been strict in their selection process, making no exceptions or excuses for any of the cattle. The level of quality represented through this year’s bull and female offering is second to none and is the result of years of breeding decisions that have come to fruition.

Rob has always been one to think outside the box and will always go the extra mile no matter the task at hand. This strong work ethic that has been instilled by every member of the family has been recognized through the many successes and breeding accomplishments that they have had. This family owned and operated program has built an awesome repeat client base over the years selling cattle at multiple venues nationally and private treaty to friends and neighbors as well. The third set of cattle from the program to be offered at public auction in number will sell on Monday, February 6, 2023 at the farm near Creston, Iowa.

It is a bull and female offering which is loaded with density and money earning potential for those that invest. This entire offering is a representation of a true working cow herd that has been built and sorted discreetly for quality first and foremost. Very limited ET or IVF production is involved in this set of stock which is impressive in its own right. There are key cow families that are recognized throughout the sale offering and have been influential to the forward progression of this program. A unique opportunity to acquire the genetics from the leading lady in the donor pen at Long’s Simmentals, “Carmen”, will cross the auction block in the form of a pregnancy, frozen embryos, a pair of open heifers, 9 herd sire prospects, and a duo of females that lead off the bred heifer division! It is an offering saturated with maternal excellence!

The cattle are built and bred to go out and work and perform just as the maternal base that backs them, have done for so many years leading up to this year’s event. Let this be your personal invitation to join the Long Family and Innovation AgMarketing as we gear up for the Third Annual Production Sale at Long’s Simmental.

Enjoy the cattle, Graham Blagg Jered Shipman Tim Anderson

SALE HOST CONTACTS

Rob Long - (641) 344-3028

Tyler Long - (641) 344-5085

Cody Long - (641) 344-4357

AUCTIONEER

Col. Jered Shipman - (806) 983-7226

SALE MANAGED BY INNOVATION AGMARKETING, LLC

Graham Blagg - (530) 913-6418

Tim Anderson - (605) 682-9343

WWW.INNOVATIONAGMARKETING.COM

SALE CONSULTANTS

Brian England - (641) 344-5695

Greg Miller - (608) 778-8785

Chris Sweat - (479) 970-6905

Al Vary - (712) 269-4330

MARKETING REPRESENTATIVES

Mike Sorensen, Livestock Plus, Inc - (641) 745-7949

Austin Sorensen, Livestock Plus, Inc - (712) 310-3788

Joel Edge, Special Assignment - (319) 331-3667

Colby Taber, SC Online Sales - (309) 335-1939

Austin Brandt, Lee AgriMedia - (712) 621-1829

ACCOMMODATIONS

Supertel Inn & Conference Center Creston, IA - (641) 782-7873

Des Moines International Airport - 60 mi Eppley Airfield Omaha, NE - 99 mi

HERD HEALTH

Bulls – Fully vaccinated as calves and boostered at, and after, weaning. Pre-breeding shots will be given at time of BSE along with being poured.

Bred Females – Fully vaccinated as calves and boostered at, and after, weaning. All females have been CHV, Scour Bos 9, and wormed and poured.

EPDS

All bulls have genomic-enhanced EPDs.

SEMEN INTEREST

Long’s Simmentals will retain a minimum of 1/3 revenue only interest in all bulls selling. Buyer is buying full possession unless otherwise stated.

RISK

Each animal becomes the risk of the purchaser as soon as sold. Animals purchased are at the purchaser’s risk as to loss or injury, and will be loaded according to purchaser’s direction.

TRUCKING

We will assist with arrangements as best we can.

TERMS

All announcements sale day from the block are final. Cattle sell under the recommended terms of American Simmental Association and American Angus Association. You are attending this sale at your own risk. Long’s Simmentals or any sale affiliate is not responsible for any liability, risk or injury. Announcements from the auction block will take precedence over statements in catalog. Disclaimer: The information in this catalog is subject to change.

BULL GUARANTEE

Unless otherwise noted, all the breeding age bulls will have passed a breeding soundness exam prior to pick up/delivery. In addition to the standard terms and conditions of the American Simmental Association and American Angus Association we will provide the first breeding season (the 90-day period immediately following turn out) guarantee on all yearling and older bulls. This guarantee is not an insurance or mortality policy, but a guarantee on functional fertility. It is not a substitute or replacement for poor management. Buyer assumes all risks for injury due to running bulls together or management decisions outside genetic control. For the guarantee to apply, we ask that you contact us as soon as a condition is observed and before the animal is sold. We will work with you to determine whether the animal is returned or sold for slaughter. We will attempt to provide a suitable replacement. If one cannot be provided of equal or greater value, we will issue a sale credit to be used in a future sale for the full purchase price less the salvage value of the animal.

INSURANCE

Insurance will be offered through the sale management.

FEED AND KEEP PROGRAM AND DELIVERY FOR BULLS ONLY

We are keeping ALL bulls FREE of charge until April 15th! At or before that time we will do BSE exams and start assisting with arrangements for delivery or pickup. If you need your bull kept longer, we will try to accommodate the best we can for a daily charge.

All bulls have been developed on a TMR bunk fed ration. We will care for every bull as if our own, but they are livestock, we assume no risk after the sale and highly encourage everyone to cover your investment with insurance available sale day.

SALE FEMALES

Long’s Simmentals reserves the right to one successful flush or a minimum of 6 transferable embryos on all females selling. No fertility or breeding guarantees on virgin heifers that have been IVF’d or ET procedures have been performed.

BRED FEMALES

With their approaching due dates, please be prepared to take the bred females as soon as possible.

ADVERTISING AND CATALOG PRODUCTION

THM Promotions, LLC - Tracy McMurphy - (806) 679-0231

PHOTOGRAPHY & VIDEOGRAPHY

Noll Ernst (641) 414-0404

• It’s indeed a pleasure to welcome each of you to the 3rd Annual Production Sale at Long’s Simmentals. A lifetime of breeding decisions have led us to the featured Lot 1A and 1B choice opportunity that will take place on February 6, 2023 in Creston, Iowa!

• It’s no secret that Long’s Carmen has evolved into the foundation of the breeding program, and it is certainly by no accident. A past AJSA National Classic Grand Champion Bred & Owned that has matured into one of the most prolific producing females to ever carry our prefix.

• Long’s Loaded Up K825 and Long’s K672 are ET flushmate sisters to the $17,500 Long’s/WBS Hired Gun J100. Another full sister to this duo was the choice lot selected by Steve Downing for $18,500. This mating flat works – plain and simple!

• K825 is a beautiful solid black female that is equipped with the signature “Carmen” look of maternal quality and style!

• She is huge bodied, flawless at the surface, and comes wide and square out her hip and pin set. A truly unique female that is one of the best that we have EVER offered!

• K672 is the other sister from the W/C Loaded Up 1119Y x Long’s Carmen mating that is up for discussion. A striking blaze faced female that has the extra “bells and whistles” that set her apart from the crowd.

• She is so elegant about her front third, sleek shouldered and smooth made as she ties together seamlessly from end to end.

• An opportunity will present itself on February 6, 2023 in Creston, Iowa to incorporate the influence of the legendary Long’s Carmen into your breeding program. The Gates are open and we are only offering the best that we have!

• The investment opportunity of the year sells in the form of Lot 2! We have had our sights set on using KCC1 Countertime 872H ever since we saw him as a calf at Kearns Cattle Company’s Annual Bull Sale. We admired the natural dimension, squareness of build, and genuine quality that he possessed. After he commanded $230,000, we took advantage of the first chance to acquire semen when a limited amount sold in Denver last year.

• We believe that this mating may very well be one of the most elite genetic combinations that we can offer in the form of a pregnancy. The chance to combine the maternal excellence from both sides of the pedigree is certainly an opportunity that should not be taken lightly.

• Invest in the future of your breeding program with a pregnancy sired by one of the hottest young studs in the business, out of one of the most proven young females in the game!

LONG’S CARMEN | 2019 AJSA NATIONAL CLASSIC GRAND CHAMPION BRED & OWNED PUREBRED HEIFER

• SO Remedy 7F is the incredible Purebred sire option that commanded $530,000 for 50% semen interest in Oklahoma City two years ago. His first calf crop produced the 2022 NWSS Grand Champion Purebred Heifer, 2022 AJSA National Classic 3rd Overall Heifer, along with countless high sellers and champions!

• Semen is no longer on the open market, but when it was commanded a minimum of $750 per unit to acquire!

• Skeletal quality, fleshing ease, and quality is what you can count on from the SO Remedy 7F x Long’s Carmen genetic combination!

• Guaranteeing 1 60-day pregnancy per package if embryos are transferred by a certified technician.

• Next Level took the business by storm when Boyert Show Cattle and Buck Creek Ranch displayed him in 2022 at the Cattlemen’s Congress.

• He has been admired for his flawless build, extra stoutness, softness, and quality look.

• Semen has become limited on Next Level and is only sold on special occasions. The first calf reports are nothing short of incredible. To say that we are anxious for this mating to be born would be a huge understatement!

• Guaranteeing 1 60-day pregnancy per package if embryos are transferred by a certified technician.

• The next mating is without question a product of the program!

• Sired by Long’s The Player and backed by the iconic Long’s Miss Penny, the maternal granddam of Long’s Carmen!

• Z23 was pictured last year when we pictured sale cattle prior to the sale. She is absolutely as youthful as any cow her age, period! We love the quality look, functionality of her build, and superior udder quality that she has maintained for nearly a decade.

• As the maternal granddam of Long’s Carmen, it’s safe to say that maternal excellence runs in the family!

• The Came to Play Bull, who sold for $10,500 at Iowa Beef Expo, is a full brother to this mating and to Lots 33, 34, and 69.

• Guaranteeing 1 60-day pregnancy per package if embryos are transferred by a certified technician.

LONG’S MISS PENNY | DONOR OF LOT 4 EMBRYOS

• K314 is an elite calving ease option sired by Hook’s Flint 2F. He is one of several direct sons of Long’s Carmen, one of the most productive and profitable females in the donor pen.

• He charts among the top 10% CE, top 25% BW, top 25% YW, top 5% MCE, top 15% Milk, top 5% Marb, top 10% API, and top 10% TI.

• A true sleep all night calving ease option that further solidifies his credentials with a moderate 71 pound birth weight.

• Homozygous black and homozygous polled purebred that is among the best herd sire prospects ever raised at Long’s Simmentals. A must see on sale day!

• Another member of the Hook’s Flint 2F x Long’s Carmen flush that is sure to be among the favorites on sale day in Creston, Iowa!

• K913 is a calving ease option that ranks top 15% CE, top 5% BW, top 10% MCE, top 15% Milk, top 5% Marb, top 10% API, and top 10% TI.

• Suitable for use on heifers without sacrificing maternal excellence, performance, or carcass merit!

LOT 7 LONG`S FLINT K321

• Long’s Flint K321 is the third member of the ET flush and is one that certainly needs serious consideration if you’re looking for a homozygous black and polled purebred herd sire.

• He offers the highest CE number among the trio of flushmate brothers. He ranks top 4% CE, top 4% BW, top 3% MCE, top 15% MCE, top 15% Stay, top 5% Marb, top 4% API, and top 20% TI. • Recommended for use on heifers.

• Power, shape, and look – Long’s Loaded Up K114 has it all!

• A striking baldy from the W/C Loaded Up 1119Y sired flush out of Long’s Carmen. K114 is a full brother to the impressive Long’s/WBS Hired Gun J110, the high selling bull in last year’s production sale that sold for $17,500.

• K114 is an ET flushmate brother to K118, K201, and K319. These powerful Purebred herd sire prospects are full sibs to the striking K825 and K672 females. In last year’s production sale pick of the full sisters sold to Steve Downing for $18,500!

• A surefire candidate to add quality, power, and dimension to your next calf crop!

• K818 is a solid black son of W/C Loaded Up 1119Y that is backed by the influence of Long’s Carmen. A high quality, smooth made herd bull candidate that is built to last!

• He ranks among the top third of the breed for WW and YW, while also charting top 25% Milk, top 20% MWW, top 15% CW, and top 20% REA.

• This is one of the most consistent sets of ET flushmate brothers we have ever raised!

• K201 is a stout featured, rugged designed herd bull prospect that is homozygous black.

• He charts among the top 20% of the breed for Marbling, top 30% WW, top 30% YW, and top 30% TI. Balanced and proven genetics that offer superior maternal function and real world performance!

• K319 is without a doubt one of the most unique designed, highest tying members of this set of ET flushmates. Truly unique in terms of his length and extension of his neck, while maintaining a stout and three-dimensional body style.

• We love the added bone, foot, and power that these brothers bring to the table. A must see on sale day if you’re looking to inject true skeletal quality in your breeding program!

• K794 is another son of the prolific Long’s Carmen, the foundation matriarch of the donor pen here in Creston, Iowa. He is a true product of the program being sired by resident herd sire Long’s The Player.

• He combines the influence of Long’s Miss Sweet Treat, MCM 505R, and Long’s Carmen. The alignment of the cow families that support these two full brothers shows the proof positive results of the Long’s Simmental breeding program most important individuals!

• K811 is another son of Long’s The Player that is from the tried and true Long’s Carmen.

• Homozygous black and built to last in terms of skeletal quality. This Purebred is balanced numerically and phenotypically.

• He recorded a moderate 70 pound birth weight and spread to more than 730 pounds of payweight at the weaning pen.

• He ranks top 25% REA and top 35% CW.

• K3 is one that we consistently gravitate towards. He is so rugged and masculine in terms of his build yet offers a combination of calving ease and carcass merit.

• He is one of the highest calving ease options in the entire offering and one that further solidifies his credentials with a moderate birth weight of 71 pounds.

• Top 3% CE, top 15% BW, top 25% MCE, and top 25% Shr.

• Recommended for use on heifers.

• Check out the quality and robust shape that this son of Long’s The Player offers. He is a homozygous black purebred that is backed by the Hecksel’s Simmental Farm foundation matriarch HSF Victoria P30.

• The dam of K5 is sired by TKCC Carver 65C, the WS Pilgrim H152U son that is backed by the influence of Ford RJ Dolly Y83, one of the high income generating females in the Kearns Cattle Company program.

• Moderate birthweight herd sire prospect that spreads to a WWR @ 102.

PUREBRED SIMMENTALS

• K56 is without a doubt one of the most uniquely designed purebred herd sire prospects in the entire sale. He is homozygous black and homozygous polled.

• The dam of K56 is sired by Long’s Solid Steel, a direct son of Long’s Miss Sweets.

• He is sired by the industry’s most consistent and reliable calving ease sire, OMF Epic E27.

• K56 recorded a moderate birth weight of 76 pounds and spread to an impressive 730 pound weaning weight to post a WWR @ 106.

• Top 30% WW, top 25% YW, top 30% ADG, and top 30% CW.

• A sale feature that is certain to add value to any breeding program.

• Long’s Executive Order K30 is a performance standout that is backed by the influence of the Sure Charm cow family that traces to the great Elm-Mound Lucky Man Y157 female.

• He ranks top 10% WW, top 10% YW, top 25% ADG, top 20% MWW, top 15% Doc, top 30% YG, top 30% BF, top 35% REA, and top 20% TI.

• K30 recorded a WWR @ 102 to compliment his performance driven number profile. He will add pounds of payweight while maintaining true carcass merit.

• Rugged, stout, and wide based – a true beef bull!

• Long’s Redwood K58 is one of the first sons of Long’s Redwood H8 to be offered for sale, and what a bull! This homozygous purebred is backed by the influence of his CDI Authority 77X dam, Long’s Delilah.

• His sire was a past sale feature and high seller that sold to 3M Simmentals and Fenton Farms in 2021. We love the rugged design, masculinity, and density that he offers.

• He charts top 25% Milk, top 25% Stay, and top 30% Marb.

• A performance standout that recorded a WWR @ 109.

• Heifer bull alert! Long’s Epic K27 is a must see on sale day if you’re in the market for a homozygous black purebred that offers calving ease capabilities.

• He ranks top 10% of the breed for CE, top 10% BW, top 15% MCE, top 15% Marb, top 15% API, and top 20% TI.

• K27 entered the world with a moderate 72 pound birth weight that further confirms his suggested role as a heifer bull.

• Long’s Proclamation K1 is a son of the great WS Proclamation E202, one of the leading AI sires in the breed when it comes to combining elite genomics with a balanced phenotype.

• The dam of K1 is a daughter of Long’s The Player that is productive young female produced in the Double C Simmentals program.

• He recorded a moderate birth weight of 73 pounds to compliment his CE EPD value that positions him among the top 20% of the breed. He also ranks top 15% BW, top 25% MCE, top 10% Stay, top 30% Doc, top 20% CW, top 15% Marb, top 10% API, and top 20% TI.

• Carcass merit, maternal strength, and real world performance is all-inclusive with this homozygous black herd sire prospect!

• Here is a well-balanced purebred that is sired by Long’s Blacklist, the LLSF Pays To Believe ZU194 sired son of MCM 505R. The maternal side of his pedigree brings forward Long’s Miss Sweet Treat, the dam of TLLC One Eyed Jack.

• K76 ranks top 30% Marb and Shr.

• Another son of Long’s Blacklist that is backed by the influence of a Long’s Shear Pleasure daughter from the Long’s Dream Chaser sire line.

• Very clean made, sleek fronted, smooth shouldered blaze faced purebred that offer a look of quality and style.

• Here is one of the younger bulls in the offering. He came to the weaning pen with an adjusted weaning weight of 782 with a WWR @ 114.

• K48 is a son of Long’s Pay The Man that is backed by the W/C Bullseye 3046A sired daughter o Long’s Dribble. There is no denying the presence that Long’s Dribble and her dam, MCM 505R have had on the program.

• Here is a sound footed, smooth made, clean jointed bull that is big centered and offers an easy keeping look.

•

initiate the

herd sire

that is by the Genex super star known as Stevenson Turning Point. The dam of K12 is a first calf heifer that is sired by Musgrave Sky High 1535 and backed by the Connealy Earl Marshall sired female that we selected from Voss Angus.

• An elite calving ease option that charts top 1% of the breed for CED, top 5% BW, top 10% DMI, and top 25% $EN.

• We love the body, mass, and true dimension that this calving ease herd sire prospect possesses. He offers so much natural turn and shape to his center body yet maintains and smooth build from end to end.

• A surefire heifer safe option that you can count on to sire as many replacements as any popular AI you have access to. Bid with confidence here!

• Long’s Sky High K11 is the first of several sons sired by Musgrave Sky High 1535 in this year’s sale. It’s evident that the Sky High influence is monumental when you consider that K12’s dam is a first calf heifer daughter of 1535 himself.

• K11 is a moderate framed, bold sprung, deep sided herd sire prospect that is so square at the surface, and three-dimensional from every angle. A herd sire prospect that is backed by the everlasting maternal influence of S A V Resource 1441.

• He ranks top 20% of the breed for RADG.

STEVENSON TURNING POINT SIRE OF LOT 24

• Long’s Sky High K24 is a full brother to the dam of Long’s Turning Point K12. Cow family consistency that you can rely on!

• Voss Miss Forever Lady 7463 is the dam of K24, as well as H35, the dam of K12. She is direct daughter of Connealy Earl Marshall that is further supported by WK Miss Forever cow family.

• He is balanced in terms of performance and maternal predictors while ranking among the top third of the breed for Marb and top 20% $M.

• If you are looking for an Angus bull that has “the look” and quality to sire top shelf replacements, then the search is over!

• Long’s Sky High K21 is sired by Musgrave Sky High 1535 and backed by the great S A V Renown 3439.

• K21 ranks top 35% CED, top 15% DMI, top 15% $EN, and top 30% Milk.

• K61 is a standout son of Musgrave Sky High K61 that is backed by a daughter of S A V Resource 1441. He is a big centered, deep sided herd bull prospect that offers a strong combination of maternal excellence with real world performance.

• He charts top third of the breed for WW and YW, top 25% $W, and top 25% Milk.

• His dam traces to the famed Pathfinder Dam, I A Fore Viking 383, a productive female that was bred in the Indreland program at Big Timber, Montana.

• Long’s Vindicator K6 is the lone son of Musgrave Vindicator 750 in the offering. His dam is a daughter of KR Outfit that is backed by the influence of EF Commando 1366.

• Here is a true performance standout that ranks among the top 15% for WW, top 15% YW, top 25% RADG, top 35% YH, top 20% SC, top 15% Milk, top 30% Marb, top 10% $W, top 30% $G, top 30% $B, and top 30% $C.

• Based on his genomics he qualifies for the CAB Targeting the Brand program. A surefire option to add carcass merit to your next set of calves!

LOT 30 LONG`S SKY HIGH K32 LONG`S SKY HIGH K32

• Long’s Sky High K32 is another son of Musgrave Sky High 1535 and is supported by the Connealy Earl Marshall influence maternally.

• He is a big bodied, deep sided, bold sprung herd sire prospect that offers tremendous turn and shape to his top and quarter. A beef bull that will add length, power, and genuine fleshing ease.

• You’ll want to keep back every single daughter sired by K32!

PERCENTAGE SIMMENTALS

• We initiate the Percentage Simmental division of the herd bull offering with a son of ES/ Long’s Salem HW46-1. Two years ago we set out on a quest to find a herd sire that would complement the maternal strength of our cowherd without sacrificing the fundamentals that we have spent decades trying to perfect. The journey led us the Eichacker Simmentals in Salem, South Dakota where we identified a son of the legendary MR NLC Upgrade U8676.

• The dam of K40 is Long’s Penelope, the daughter of Long’s The Player. K40 is also a maternal sib to Lot 64 selling in the Bred Females Section.

• K40 is a massive bodied, dense hided, thick ended herd sire candidate that is loaded with power and shape from end to end. We love the rugged and masculine look that this homozygous polled herd sire prospect offers.

• He recorded a WWR @ 111.

• Another son of ES/Long’s Salem HW46-1 that is backed by the MR HOC Broker sired daughter of the tried and true MCM 505R, one of the most influential females in the breeding program.

• K85 is a homozygous black and homozygous polled three-quarter blood with extra power and shape. He entered the world with a sensible 70 pound actual birth weight.

• K85 is a maternal brother to Long’s Got Jack J69 that was purchased by Troy Wheeler. Another maternal brother, Long’s Rolex H31 was purchased by Walter Glynn.

• A reliable cow family that you can always count on!

• K564 is a striking blaze faced herd bull prospect that is sired by Long’s The Player and from Long’s Miss Penny, the JS Foundation 8010U daughter.

• Long’s Miss Penny is the dam of several individuals of influence within the program that would include Long’s High Roller and Long’s Came To Play, a herd sire for Williams Brothers Simmentals. The aforementioned herd sires are full sibs to K564.

• A good looking baldy that has the extra shape and power that we can all appreciate!

LONG’S MISS PENNY DAM OF LOT 34

• K557 is an ET flushmate brother to K564 from the Long’s Miss Penny donor dam. He too is sired by Long’s The Player, making him a full sib to several powerful individuals that are working in top registered firms across the country.

• He recorded a modest birth weight of 71 pounds.

• Power, mass, dimension, and real world functionality – Long’s Entitled K10 is the real deal folks!

• Sired by the past sale featured and $17,500 high seller, Long’s BF Entitled H15, this halfblood SimAngus herd sire prospect is a stud from every angle!

• He ranks top 2% of the breed for WW, top 10% YW, top 15% Milk, top 1% MWW, top 10% YG, top 15% REA, and top 35% TI.

• His first calf heifer dam came to the weaning pen with over 800 pounds of adjusted payweight to record a WWR @ 119. The NUMBER 1 weaning weight bull in the sale!

• Here is another dense made, bold bodied, square built herd sire prospect that is certain to add fleshing ease and functionality to your cowherd.

• K11 is sired by Long’s Pay The Man and further supported by a daughter of S A V Platinum 0010, the S A V Pioneer 7301 son.

• He offers a combination of calving ease, growth, and carcass merit. A big spread bull that came into the world at 72 pounds and adjusted to a weaning weight north of 700 pounds to record a WWR @ 103.

• Check out this cool marked ring eyed blaze face son of the $17,5000 high selling Long’s/ BF Entitled H15. If his marking aren’t enough to captivate your attention, his added power and shape certainly will!

• His dam is backed by the famed Revolution Rose cow family that originated in the Foundation Cattle Company program.

• His first calf heifer dam did her job, and she did it well! K7 came to the weaning pen with 760 pounds of payweight to record a WWR @ 111.

• We love the power, shape, and stoutness that this son of Long’s/BF Entitled possesses. He is massive from every angle of evaluation.

• K42 ranks top 10% WW, top 20% YW, top 10% MWW, top 20% Doc, top 3% YG, top 4% BF, and top 10% REA.

• He posted a WWR @ 104.

• KSU Bald Eagle 53G is the standout son of Hook’s Eagle 6E that we elected to use as an alternative to his sire. We love the productivity and functionality that his dam portrays being double bred to the famous KSU 11G matron.

• K50 is a homozygous black SimAngus herd sire prospect that ranks top 10% WW, top 3% YW, top 3% ADG, top 20% MWW, top 15% Doc, top 1% YG, top 2% BF, top 3% REA, and top 15% TI.

• He was raised by a first calf heifer and entered the world with a moderate 75 pound birth weight.

• A high quality SimGenetic option that is sure to make your short list sale day!

• Long’s Bald Eagle K43 is the homozygous polled son of KSU Bald Eagle 53G that is a trait leader among the offering.

• This sharp featured baldy bull comes with an elite number profile to compliment his good looks!

• K43 ranks top 15% CE, top 2% WW, top 2% YW, top 2% ADG, top 20% MCE, top 10% MWW, top 15% Doc, top 20% CW, top 15% YG, top 15% BF, top 5% REA, top 30% API, and top 5% TI.

• Recommended for use on heifers.

LONG`S

KSU

• Another calving ease option by KSU Bald Eagle 53G that was raised by a first calf heifer. K44 is among the top 15% for CE, top 25% BW, top 15% WW, top 15% YW, top 25% ADG, top 15% MCE, top 20% MWW, top 25% API, and top 20% TI.

• He offers a moderate birth weight of 67 pounds that spread to over 700 at weaning with a WWR @ 104.

• Recommended for use on heifers.

• K59 is an attractive profiling son of KSU Bald Eagle 53G that is backed by a first calf heifer dam sired by KR Synergy, the calving ease specialist in the Krebs Ranch herd sire battery.

• He ranks top 20% BW, top 25% YW, top 15% ADG, top 30% MCE, top 20% Stay, top 10% Doc, top 30% YG, top 25% BF, top 20% API, and top 20% TI.

• Homozygous polled baldy with a look of quality and style.

• Recommended for use on heifers.

LONG`S BALD EAGLE K59

PERCENTAGE

• K8 is by KSU Bald Eagle 53G and offers breed leading calving ease figures to compliment his functional build and body style.

• Longer framed, smooth made blaze faced herd sire prospect that is homozygous polled.

• He ranks top 20% CE, top 15% BW, top 35% YW, top 35% ADG, top 20% MCE, top 10% YG, top 4% BF, top 25% REA, top 30% API, and top 20% TI.

• Recommended for use on heifers.

• K23 is a good looking red hided stud sired by the past $19,000 high selling herd sire prospect from 2021 that sold to 3M Simmentals and Fenton Farms of Mississippi.

• The dam of K23 is sired by Long’s Solid Steel, the son of Long’s Miss Sweets.

• He ranks top 1% YG, top 15% BF, and top 20% REA.

• A moderate birth weight herd sire prospect that combines the most proven cow families that call home to Creston, Iowa!

• K17 is a very good looking, well designed son of the popular OMF Epic E27 that was raised by a first calf heifer. We are impressed with the calving ease, vigor, and true performance that this sire group represents.

• He is a homozygous black three-quarter blood that combines the maternal influence of Long’s Dribble with Long’s Miss Penny. Generations of maternal excellence line her pedigree!

• Top 30% CE, top 25% Stay, top 10% YG, and top 10% REA.

• K51 is sired by the popular Long’s/BF Entitled and backed by a two year old dam by Long’s Pay The man. This three-quarter blood herd sire prospect offers breed leading performance.

• He charts top 10% WW, top 20% YW, top 15% MWW, top 35% YG, top 35% BF, and top 15% TI.

• His first calf heifer dam contributed to his adjusted weaning weight of more than 700 pounds to post a WWR @ 103.

• Long’s Pay The Man K6 is a big framed, stouter featured, performance driven sire by Long’s Pay The Man. He is backed by a productive daughter sired by SVF Steel Force S701 that traces to the influence of the legendary O C C Emblazon 854E.

• K6 ranks top 10% WW, top 10% YW, top 15% ADG, top 30% MWW, top 15% YG, and top 10% REA.

• He recorded an adjusted weaning weight north of 780 pounds to post a WWR @ 115.

• K8 is a three-quarter blood SimAngus bull that is homozygous black. This son of Long’s Pay The Man is backed by the influence of the foundation matriarch MCM 505R.

• He is a bold bodied, deep sided, sound footed herd sire prospect that offers a low input look of quality and fleshing ease.

• He recorded an adjusted weaning weight of 749 pounds to post a WWR @ 109.

• Long’s Pay The Man K55 is bold centered, loose structured, soggy made herd sire prospect that offers breed leading performance and growth.

• He ranks top 4% WW, top 10% YW, top 15% ADG, top 20% CW, top 3% YG, top 2% BF, and top 5% REA.

• K55 posted a WWR @ 103.

WINC OUTLAW 015H SIRE OF LOT 50

• Long’s Outlaw K41 is a good looking baldy herd sire prospect that is sired by WINC Outlaw 015H, the TJ Franchise 451D son that we selected from Windy Creek Cattle Company.

• K41 is a bold bodied, deep centered bull that is sound footed, and thick ended.

• He offers a balanced number profile to compliment his functionality and performance.

• Long’s Player K79 is a lower percentage SimAngus herd sire prospect that is homozygous black.

• He is out of a female we selected from Voss Angus that is sired by S A V Renown 3439.

• K79 ranks top 20% BW and top 15% CW. He offers a moderate birth weight of 68 pounds.

• Suitable for use on heifers.

• K71 is another SimAngus that is homozygous black that is sired by Long’s The Player.

• He ranks top 15% CE and offers a moderate 72 pound birth weight while spreading to a WWR @ 105.

• Recommended for use on heifers.

• What a way to initiate the female offering! Long’s J63 is an incredible daughter of the iconic Long’s Carmen, the dam of countless high sellers and featured lots in not only this year’s sale but previous sales as well.

• J63 is sired by W/C Rolex 0135E, the FULL BROTHER to W/C Relentless 32C. A full brother to J63 was featured in our 2021 Production Sale where he sold to Travis Malone.

• This is a female that we are hesitant to part with for obvious reasons of what she contributes genetically and phenotypically. It is our commitment to bring our very best!

• AI Bred 5/24/22 to MR SR Right Now E1538 (ASA 3325668).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated Due 3/1/23.

LOT 53 LONG`S J63

• A striking full faced baldy that has the look and style about her that is simply undeniable.

• This female is a full sister to the $18,500 “Pick of the Flushmates” that sold to Steve Downing in last year’s sale. A full brother sold for $17,500 to Williams Brothers Simmentals last year as well.

• We love the balance and eye appeal that this daughter of Long’s Carmen offers. A donor in the making that will leave a lasting impact!

• AI Bred 5/7/22 to MR SR Right Now E1538 (ASA 3325668).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated Due 2/13/23.

• J42 is a bold bodied, deep sided daughter of W/C Night Watch 84E. She offers the look of a brood cow in the making that is sure to catch your eye on sale day.

• Her dam is the HTP SVF In Dew Time sired daughter of Long’s Miss Penny.

• An elite female that offers a pedigree lined with generations of maternal excellence!

• AI Bred 5/5/22 to Long`s/BF Entitled H5 (ASA 3784798).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated Due 2/11/23.

• Check out the extra foot and bone that this W/C Night Watch 84E daughter offers. We love her stoutness and power!

• She is backed by the influence of the legendary MCM 505R, a foundation female in the development of the entire program.

• She ranks top 20% CE and top 25% BW. Her balanced number profile further compliments her phenotype.

• AI Bred 5/7/22 to OMF Epic E27 (ASA 3317371).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated Due 2/13/23.

BRED FEMALES

• Bring on the baldy! What a female sired by Long’s Jerrin, the TLLC One Eyed Jack son that is owned by Dennis Mleynek.

• J83 is an absolute tank in terms of body mass, internal dimension, and capacity. We have admired this female since day one and her stoutness of foot and bone work only continues to impress with maturity. She combines her added stoutness with a feminine and maternal look of functionality.

• A true sale feature!

• AI Bred 5/5/22 to Long`s/BF Entitled H5 (ASA 3784798).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe to WINC Outlaw 015H. Estimated Due 3/3/23.

• Another beautiful baldy by Long’s Jerrin that has the maternal excellence that we expect from our first calf heifers. A great structured female that is bold ribbed and offers a low input look.

• A tremendous opportunity to acquire a brood cow prospect that offers tremendous udder quality and generating capabilities.

• AI Bred 5/5/22 to Long`s/BF Entitled H5 (ASA 3784798).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated Due 2/11/23.

• Long’s J766 is another standout daughter of Long’ Jerrin. She is a stout boned, bold ribbed, easy fleshing female that offers an elegant look about her front third.

• She sells safe in calf to our Windy Creek Cattle Company purchase, WINC Outlaw 015H for a quick return on investment.

• AI Bred 5/25/22 to WINC Outlaw 015H (ASA 3796899).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated Due 3/2/23.

• Long’s Jerrin may very well be one of the best breeding sons of TLLC One Eyed Jack in existence! His ability to sire cattle with extra mass, dimension, and capacity without sacrificing look and eye appeal is unrivalled.

• The dam of J307 is a KM Broken Bow 002 daughter from the Queen May cow family.

• Extra stout with the added length and extension.

• AI Bred 5/6/22 to Long`s/BF Entitled H5 (ASA 3784798).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated due 2/12/23.

BRED FEMALES

LOT 61 LONG`S J65

• J65 is a paternal granddaughter of TLLC One Eyed Jack that is backed by a daughter of TKCC Carver 65C. She is a maternal sister to Long’s Player K5 that sells as Lot 15 in the purebred bull offering.

• She is neat featured, big boned, and square pinned. A high quality female that is safe in calf to WINC Outlaw 015H.

• AI Bred 5/6/22 to OMF Epic E27 (ASA 3317371).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe to WINC Outlaw 015H. Estimated Due 3/18/23.

• Here is a beautiful profiling daughter of Long’s I’ve Got Jack that is backed by a member of the famed Revolution Rose cow family that was acquired from the Foundation Cattle Company program.

• The dam of Long’s Entitled K7, Long’s Got Jack H74 is a full sister to J68. K7 is that good looking ring eyed baldy stud that sells as Lot 37.

• Expect maternal excellence in the form of superior udder quality, fleshing ease, and fertility with this 54X daughter that is bred to stand the test of time!

• AI Bred 5/27/22 to OMF Epic E27 (ASA 3317371).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe to WINC Outlaw 015H. Estimated Due 4/13/23.

• A daughter of Long’s Blacklist that deserves serious consideration on sale day!

• She is a long bodied, bigger framed female that is proud featured, square hipped, and attractive from every angle!

• This mating to MR SR 71 Right Now E1538 is certain to make for a fast return!

• AI Bred 5/5/22 to MR SR Right Now E1538 (ASA 3325668).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated Due 2/11/23.

LOT 63 LONG`S J73

• J72 is another daughter of Long’s I’ve Got Jack that is backed by the influence of Long’s Penelope.

• This snip nosed female is bold centered, soft bodied, and sound built from the ground up!

• AI Bred 5/5/22 to OMF Epic E27 (ASA 3317371).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe to WINC Outlaw 015H. Estimated Due 3/25/23.

• Check out the elite look of quality that J55 combines from a phenotype and numeric standpoint.

• This daughter of Hook’s Full Figure 11F has the goods – plain and simple!

• J55 ranks top 20% CE, top 30% BW, top 25% MCE, top 5% YG, and top 15% REA.

• Unlimited mating flexibility and earning potential here.

• AI Bred 5/24/22 to OMF Epic E27 (ASA 3317371).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Too close to call.

LOT 65 LONG`S J55

HOOK`S FULL FIGURES 11F SIRE OF LOTS 65-67

• J3 is a Purebred daughter of Hook’s Full Figures that is further supported by the influential Long’s Sweet Emotions.

• She ranks top 15% CE, top 30% BW, top 25% MCE, top 20% REA, and top 30% API.

• Only the best are being offered, take advantage of this program enhancing opportunity!

• AI Bred 5/27/22 to Long`s/BF Entitled H5 (ASA 3784798).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Too close to call.

• J66 is the stunning red head that is sired by Hook’s Full Figure 11F. She is backed by the influence of Long’s Steel Shot.

• She is massive bodied, great balanced, and offers superior skeletal quality with premium udder development.

• She sells safe in calf to the $19,000 Long’s Redwood H8 for a guaranteed red hided super star!

• AI Bred 5/6/22 to Long`s Redwood H8 (ASA 3784793).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated Due 2/12/23.

LOT 67 LONG`S J66

• A bold sprung, great balanced, super cowy daughter of the now deceased JSUL Something About Mary 8421 that is certain to be a favorite of many come sale day.

• It’s no secret the type of daughters that “SAM” is siring and what type of females they are becoming once entering production.

• She sells safe to WINC Outlaw 015H, which should result in a high end SimGenetic breeding piece.

• AI Bred 5/26/22 to Long`s/BF Entitled H5 (ASA 3784798).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe to WINC Outlaw 015H. Estimated Due 4/7/23.

LOT 68 LONG`S J1010

Calf Percentage: 5/8 SM | EPD’s for pregnancy

6.4 22.3 11.6 58.7 11.0 29.8 -0.16 0.32 -0.02 0.63 128 77.3

JSUL SOMETHING ABOUT MARY 8421 SIRE OF LOT 68

69 LONG`S J47

• Long’s J47 is a SimGenetic daughter of Long’s The Player that is from Long’s Miss Penny. She is a full sister to the embryos selling as Lot 4 and Lots 33 and 34 in the bull offering.

• It’s no secret that cow family relevance is something that is very important within our breeding program. We appreciate the maternal consistency that this female’s pedigree has to offer.

• She sells safe in calf the calving ease super star, MR SR 71 Right Now E1538.

• AI Bred 5/6/22 to MR SR Right Now E1538 (ASA 3325668).

• PE 5/28/22-7/29/22 to WINC Outlaw 015H (ASA 3796899).

• Safe AI. Estimated Due 2/12/23.

• A beautiful red hided female that is an absolute beast in terms of stoutness, shape, and capacity. This is the type and kind of female that we have built our cowherd around, as she encompasses the fundamentals of what a brood cow should be built like.

• This three-quarter blood daughter of GCF MR Amigo is one that produced countless calves that have been featured in previous marketing events over the years.

• Progeny are working for Bouse Land & Cattle, Nosbisch Family, Heartland Simmentals, Morgan Cline, and Williams Brothers Simmentals.

• She is safe in calf to the $17,500 Long’s/BF Entitled H5 for another homerun mating!

• AI Bred 5/6/22 to Long`s/BF Entitled H5 (ASA 3784798).

• PE 5/28/22-7/24/22 to Long`s Ive Got Jack (ASA 3030190).

• Safe AI. Estimated Due 2/12/23.

• A direct daughter of Long’s U30 that is sired by Long’s Shear Pleasure. She is a beautiful blaze faced female that has been a consistent and reliable producer year after year.

• Progeny of C65 are working for Aubrey Kramer, Terra Sol Beef, and Blaine Behnken.

• Another son by Long’s Blacklist sells as Lot 22 in this year’s offering.

• Straight from the heart of the program comes a female that has been generated regardless of how she has been mated. She is safe in calf to Hook’s Eagle 6E, a mating that is certain to yield a quality purebred with an elite numeric profile.

• AI Bred 5/26/22 to Hook`s Eagle 6E (ASA 3253742).

• PE 6/3/22-7/29/22 to Long`s The Player (ASA 3030191).

• Safe AI. Estimated Due 3/3/23.

LONG’S