2011 Media Kit - Global Solar Technology

2011 MEDIA KIT

PRINT Covering six continents with three editions.

INTERNATIONAL EDITION (Circ. 14,000) CHINA (Circ. 5,150) www.globalsolartechnology.com

NEW! SOUTHEAST ASIA (Circ. 5,500)

Gloabl Solar Technology Volume 3 Number 5

www.globalsolartechnology.com

The Global Journal for Solar and PV Manufacturing Professionals

Southeast Asia

For Solar and PV Manufacturing Professionals

Covering India, Thailand, Malaysia, Singapore, The Philippines and Hong Kong Volume 3 Number 5 May 2010

Matt Holzmann Interview inside

A prActicAl guide for improving crystAlline solAr cell efficiencies through firing process optimizAtion

NEW PRODUCTS

smArt pAckAges for cpv cell devices

INDUSTRY NEWS

May 2070

Achieving thermAl uniformity in photovoltAic ApplicAtions increAsing solAr pAnel production efficiencies with Acrylic foAm tApe

Volume 1 Number 2 Summer 2010

INTERNATIONAL DIARY

Flexible silver paste enables thin-Film photovoltaic Flex solar cells

Soni Saran Singh Interview Inside

advanced screen printable thin Film pv silver conductor compositions

NEW PRODUCTS

‘printing’ pv electrodes onto Flexible substrates

INDUSTRY NEWS INTERNATIONAL DIARY

Digital Editions Each issue of the magazine is produced in both print and digital formats. The digital editions, available as a downloadable PDF or via a web browser, can be read from computers, netbooks, tablets, many smart and mobile phones, and the Apple iPad. Notifications are sent to our digital subscribers when a new issue goes online. The digital edition is also promoted in the e-newsletter, giving your print advertisement the widest possible exposure. Contact your local sales rep for login access to the digital archive.

*Circulation rates include print-only subscribers, print-plus-digital subscribers, and digital-only readers.

Readers by region Readers by job title

Manufacturing 14%

R&D 9%

Training 6%

Corporate 14% Business Mgmt 19%

Other 1%

Engineering Mgmt 7%

Other 6%

Engineering 25%

Asia 42%

Americas 37%

Europe 20%

Global Solar Technology delivers over 24,000 solution-packed magazines to industry professionals across the globe in hardcopy and/or digital format and across three editions: international, SouthEast Asia and China. The magazines are also distributed at every major and many smaller industry trade shows throughout the year. No other magazine in the solar/ PV manufacturing industry offers the kind of exposure your advertisements, news releases and technical content gets with Global Solar Technology magazine.

Digital

Advertising

Global Solar Technology offers both global and regional reach through our popular newsletters and websites.

EMAIL OPPORTUNITIES

Display ads

DAILY NEWSLETTER (Circ. 10,500) SHOW PREVIEWS & ROUND-UPS TECHNOLOGY SHOWCASE MAILER

WEB OPPORTUNITIES WEBSITE (30,000 visits/mo.)

SHOW CENTRAL MINI SITES Banner ad technical INFO

For the web, we can accept jpg, png, gif and swf, including video in swf format.

For email/newsletters, we accept jpg and gif only. Animated gifs should include your message in frame #1 as it’s the only frame Outlook 2007 users will see.

Turnkey Solar/PV Mfg Lines

POWER UP

Cells—Modules—R&D Solar Mfg Solutions provides fully automated manufacturing lines for the production and testing of mono- or multi-crystalline solar/PV cells and modules and thin film modules.

Low-cost, high-volume solar manufacturing technology

Solar Mfg Solutions Inc. Website Display: 300 pixels wide x 250 pixels tall.

Turnkey Solar/PV Mfg Lines

POWER UP Cells—Modules—R&D

Solar Mfg Solutions provides fully automated manufacturing lines for the production and testing of mono- or multi-crystalline solar/PV cells and modules and thin film modules.

Low-cost, high-volume solar manufacturing technology

See samples of all our digital products at http://samples.globalsolartechnology.com

Solar Mfg Solutions Inc. Newsletter/Email Display: 230 pixels square.

Standard banners and text ads POWER Turnkey Solar/PV Mfg Lines for Cells, Modules or R&D. UP

Solar Mfg Solutions Inc.

Banner: 468 pixels wide x 60 pixels tall.

Power Up POWER UP Turnkey Solar/ PV Manufacturing Lines

Complete Solar/PV Manufacturing Solutions Expert turnkey production lines for manufacturing solar cells and modules.

Solar Mfg Solutions Inc. Skyscraper: 120 pixels wide x 240 pixels tall.

New for 2011 The Technology Showcase mailer.

Each one of these newsletters highlights up to six new products and services for the solar/ PV manufacturing industry. We can put together your listing from a press release, if you’d like.

Complete Solar Manufacturing Solutions Expert turnkey production lines for manufacturing solar/PV cells and modules.

Power up with Solar Mfg Solutions Inc

Text: Max. 170 characters, including spaces.

Solar Mfg Solutions Inc. Square: 125 pixels sq.

Technology Showcase email Because it doesn’t look like advertising, it’s more likely to be read.

Make the Technology Showcase a part of your new product introduction marketing plan.

Technology Showcase listing Headline: Max 60 characters, including spaces Body copy: Max 400 characters, including spaces Plus one product image

Video Global Solar Technology offers video packages to give your company and its products and services more exposure than ever.

Technical Interviews

in-house training

product overviews/demos

product training for customers

tips and solutions SERIES

Corporate Communications There is no better way to promote a new product than to capture the enthusiasm of the product manager as he describes the main features and benefits.

Our video productions are scripted ahead of time and can be shot at your facility or, to keep costs down, at major industry exhibitions. Existing video footage, photos or other assets can be edited into the final film for your use at trade shows, on your website or to give your sales team.

The video is also hosted on the Global Solar Technology website and distributed via our e-newsletters.

70% of adult Internet users watch videos online, according to a recent Pew survey.

Tips and Solutions series Your products and services solve problems every day. Let potential customers see how, and help current customers get the most out of their purchase, with a series of tips and solutions video clips that can be posted to your website, globalsolartechnology.com, YouTube, and anywhere else videos can be uploaded.

Make them part of an email campaign. Distribute them at trade shows on DVD or USB flash drives.

Product training videos Get—and keep—customers up and running with their new equipment by providing an instructional video on the use, maintenance and troubleshooting of your products.

Product overviews/demos A product overview or demo can act as an in-depth commercial for your products. Perfect for new product introductions.

Facility tours Showcase your applications lab, R&D department, brand new factory and more. Encourage confidence by introducing your company and employees to potential customers via video.

Video advertising Video advertisements provide an excellent, high visibility opportunity. Add video or Flash to your print advertisement for our digital edition, or run them on our website.

EDITORIAL Month Technology Features Jan

Solar #4.1: Tandem Cells, Tabbers, Stringers, Ribbons

Feb

Solar #4.2: CPV, Inverters

Mar

Apr

Special Newsletter

Show preview: SNEC

China Spring 2011: Tandem Cells, Tabbers, Stringers, Ribbons, CPV, Inverters

SNEC show issue

South East Asia Spring 2011: Tandem Cells, Tabbers, Stringers, Ribbons, CPV, Inverters

PV+Solar India Expo show issue

Additional Distribution

1st Annual SEMA Conference San Jose, CA, USA, TBA RENEWTECH India, Mumbai, India, February 17-19 SNEC PV Power Expo 2011, Shanghai, China, February 22-24 *A Show Daily is planned for SNEC

Dec. 1

Dec. 8

Dec. 21

Jan. 12

Jan. 19

Feb. 2

Jan. 13

Jan. 20

Feb. 3

Jan. 17

Jan. 24

Feb. 7

PV Expo, Tokyo, Japan, March 2-4 SOLARCON China, Shanghai, China, March 15-17

Feb. 2

Feb. 9

Feb. 23

Solar #4.4: CSP, CIGS

Show preview: PV+Solar India

PV America, Philadelphia, PA, USA, April 3-5 PV+Solar India Expo, Mumbai, India, April 19-21 PHOTON’s 6th Photovoltaic Technology Show 2011 Europe, Stuttgart, Germany, April 27-29

Mar. 1

Mar. 8

Mar. 22

Mar. 17

Mar. 24

Apr. 7

Mar. 30

Apr. 6

Apr. 20

Apr. 14

Apr. 21

May 5

May 5

May 12

May 26

May. 27

Jun. 3

Jun. 17

Jun. 21

Jun. 28

Jul. 12

Jul. 15

Jul. 22

Aug. 5

Aug. 19

Aug. 26

Sep. 9

Aug. 26

Sep. 2

Sep. 16

Renewable Energy World show issue

Solar #4.5: Wafer Etching, Wafer, Sawing/Handling

Renewable Energy World at POWER-GEN India, New Delhi, India, May 5-7

Jun

Solar #4.6: C-Si, Cd-Te

Show preview: Intersolar Europe

Intersolar Europe show issue

Intersolar Europe, Munich, Germany, June 8-9

Jul/Aug

Solar #4.7: Wafer Inspection, Charge Controllers

Show previews: - Intersolar North America - EU PVSEC

Intersolar North America show issue

Intersolar North America, San Francisco, CA, USA, July 12-14

China Fall 2011: C-Si, Cd-Te, Wafer Inspection, Charge Controllers Solar #4.8: Thin Film

EU PVSEC show issue

South East Asia Fall 2011: C-Si, Cd-Te, Wafer Inspection, Charge Controllers Oct

Ad Mat’ls Deadline

Show Preview: SOLARCON China

China Summer 2011: Printing, Deposition Materials, Coatings, CSP, CIGS, Wafer Etching, Wafer, Sawing/ Handling

Sep

Articles News Deadline Deadline

Solar #4.3: Printing, Deposition Materials, Coatings

South East Asia Summer 2011: Printing, Deposition Materials, Coatings, CSP, CIGS, Wafer Etching, Wafer, Sawing/Handling May

Special Features

Solar #4.9: Diffiusion Ovens, Thin Film Technology, Wafer Dicing/ Handling

Show preview: Solar Power Int’l

26th EU PVSEC, Hamburg, Germany, September 5-8 *A Show Daily is planned for EU PVSEC SOLARCON Korea, Seoul, Korea, September 21-23 Solar Power International, Dallas, TX, USA, October 18-20 DIREC 2011, New Delhi, India, TBC

CALENDAR

Month Technology Features Nov/ Dec

Special Newsletter

Solar #4.10: Industry Review

Special Features

Show preview: SOLARCON India

Additional Distribution

Articles News Deadline Deadline

Ad Mat’ls Deadline

SOLARCON India, November 9-11, Hyderabad, India

Sep. 24

Oct. 1

Oct. 14

Oct. 18

Oct. 25

Nov. 8

Oct. 7

Oct. 14

Oct. 28

China Winter 2011: Thin Film, Diffusion Ovens, Thin Film Technology, Wafer Dicing/Handling South East Asia Winter 2011: Thin Film, Diffusion Ovens, Thin Film Technology, Wafer Dicing/Handling

SOLARCON India show issue

Publication dates are 5-7 business days after ad materials deadlines for EU, Americas and SEAsia editions; 10-14 business days after ad materials deadlines for China and Korea editions. Submit papers and articles to editor@globalsolartechnology.com, news to news@globalsolartechnology.com and ad materials to ads@globalsolartechnology.com. indicates that video packages will be available for these shows

Print advertising specs Full page ad

Double page spread

Trim: 203 mm x 275 mm (8" x 10 4/5")

Trim: 406 mm x 275 mm (16" x 10 4/5")

Bleed: 211 mm x 285 mm (8 1/2" x 11 1/4")

Bleed: 416 mm x 285 mm (16.25" x 11 1/4")

Type area: 178 mm x 254 mm (7" x 10")

Type area: 318 mm x 254 mm (15" x 10")

With double page spreads there will be an area 30mm wide running down the page that may be obscured.

2/3 page vertical

1/2 page vertical

114 mm x 248 mm (4 1/2" x 9 3/4")

87 mm x 248 mm (3 3/8" x 9 3/4")

1/3 page vertical

1/2 page island

2/3 page horizontal

1/2 page horizontal

1/3 page horizontal

57 mm x 248 mm (2 1/4" x 9 3/4")

114 mm x 187 mm (4 1/2" x 7 3/8")

178 mm x 164 mm (7" x 6 1/2")

178 mm x 124 mm (7" x 4 7/8")

178 mm x 82 mm (7" x 3 1/8")

1/4 page 87 mm x 124 mm (3 3/8" x 4 7/8")

Additional print advertising information All ad rates are quoted for full color advertisements using standard colors: cyan, magenta, yellow and black (CMKY). All other colors are taken from the four-color process unless a specific spot/match color is specified.

Match colors are quoted separately on

request.

Cover positions are sold on a first come, first served basis. Preferred positions can be requested by full page advertisers, subject to availability. Special positions are available adjecent to the contents page, regional

news, first technical article and new products section.

Global Solar Technology can create your full color advertisements for you from supplied text, photographs and graphics.

printout or Acrobat® pdf file for proofing purposes should accompany all artwork that isn’t submitted as PDF. Artwork under 25 Mb can be emailed to ads@globalsolartechnology.com. For larger

files, use our ad materials drop box at www. globalsolartechnology.com/dropbox.htm.

Mechanical Requirements Send ads in print quality Adobe® PDF format (preferred). We also accept InDesign, Adobe® photoshop (JPEG, EPS or TIFF) and Adobe® Illustrator. Images should be supplied at 300dpi, line art scanned at 1200dpi. A colour

www.globalsolartechnology.com

Advertising Contacts

Editorial Contacts

North America Ron Friedman (print & video) rfriedman@globalsolartechnology.com +1 (239) 245-9264 x103 Mobile: +1 (860) 805-5988

Europe Global Solar Technology Trafalgar Publications Ltd Unit 18, 2 Lansdowne Crescent Bournemouth Dorset BH1 1SA United Kingdom Tel: +44 7766 951665

Sandy Daneau (digital) sdaneau@globalsolartechnology.com +1 (239) 245-9264 x104 Europe Adela Ploner aploner@globalsolartechnology.com +49 (0)8131 3 66 99 20 SouthEast Asia Debasish Choudhury dchoudhury @globalsolartechnology.com +91 120 6453260 China Christine Zhang czhang@globalsolartechnology.com +86 13501203565

United States Global Solar Technology PO Box 7579 Naples, FL 34102 USA Tel: (239) 245-9264 Circulation & Subscriptions Tel: +1 ((239) 245-9264 x106 subscriptions@ globalsolartechnology.com Send news to news@ globalsolartechnology.com Send ad materials to ads@globalsolartechnology.com

Cover images: aleo solar, Bosch Rexroth, Concentrix Solar and Essemsolar

Editor-in-Chief Trevor Galbraith Tel: +44 (0)20 8123 6704 (Europe) Tel: +1 239 245 9264 x 101 (US) editor@ globalsolartechnology.com Managing Editor Heather Lackey Tel: +1 239 245 9264 x 105 hglackey@ globalsolartechnology.com SouthEast Asia Editor Debasish Choudhury dchoudhury@ globalsolartechnology.com +91 120 6453260 China Editor Christine Zhang czhang@ globalsolartechnology.com +86 13501203565