Travel Trade Luxury, June 2016, Issue 4

Page 1

JUNE 2016 ISSUE 04

AFRICA / INDIAN OCEAN

06

SEYCHELLES LIFE SIMPLIFIED

23

OMAN A DESTINATION WITH FLAIR

33

MONACO THE PLAYGROUND OF THE SUPER RICH


TRAVEL TRADE LUXURY

CONTENT

TRAVEL TRADE PUBLICATIONS

MANAGING EDITOR Mary Kammitsi mary@traveltradeweekly.travel

True luxury is more than just swanky suites, glitzy dĂŠcor, exemplary service and panoramic views; it extends well beyond appearance and evolves more and more around exclusivity, authenticity and enriching experiences. That is exactly why destinations like the Seychelles, Monaco and Oman remain top choices for those with an appreciation for the finer things in life, be it an intimate dinner on a moon-lit private beach, a billion dollar superyacht or an introduction to the essence of Arabia by a knowledgeable local. Here is how to explore destinations in unprecedented ways to experience moments that can only be captured, but never replicated.

Rita Kasziba Assistant Editor

ASSISTANT EDITORS Rita Kasziba Maria Kazeli

JOURNALIST Pauline Shahabian CONTRIBUTOR Ana Mladenovic PRESS Maria Demetriadou

DESIGN & LAYOUT Elena Stylianou

WEB & BUSINESS DEVELOPMENT MANAGER Savvas Kammitsis DIRECTORS Andreas Constantinides Mary Kammitsi

HEADQUARTERS

CONTENT 03

T.T.W. Travel Trade Weekly LTD P.O. Box 25255, Nicosia 1308 Cyprus Tel: +357 22 021607, Fax: +357 22 103670

AFRICA^& INDIAN OCCEAN

19

MIDDLE EAST Discover: OMAN

EMAILS info@traveltradeweekly.travel sales@traveltradeweekly.travel editorial@traveltradeweekly.travel

Experience: SEYCHELLES

11

ASIA PACIFIC

WEBSITE www.traveltradeluxury.travel

27

EUROPE Picture: MONACO WORLDWIDE REPRESENTATIVES

15

AMERICAS

Pick

OF THE MONTH

ST BARTH

2

35 40

ROUND TABLE EVENTS

The Caribbean island entices with chic hotels, designer outlets, a yacht-filled harbour and stunning beaches. A mere 9,000 people are lucky enough to call this miniature paradise their home, and this intimate and tranquil atmosphere is exactly what has established the destination as a top choice for honeymooners, families as well as A-list celebrities. The most convenient way to get here is by plane with a number of airlines now operating scheduled services to neighbouring island, St Martin and local companies offering flights to Gustaf III Airport.

Representative for North, South & Central America, and the Caribbean: Neil Strickland GlobeTM Tel: +19542969515 neil@globetm.com Representative for Indian subcontinent: Faredoon Kuka RMA Media Tel: +912229253735 kuka@rmamedia.com Representative for UK & Ireland and Scandinavia: David Simpson Simpson Media Tel: +447900885456 Email: david@simpson-media.com

JUNE 2016


AT THE NEW L’AMANDIER HOTEL NEAR MARRAKECH VISITORS FALL UNDER A SPELL DRIVEN BY A RARE EXPERIENCE

ACCOMMODATION AFRICA / INDIAN OCEAN TRAVEL TRADE LUXURY

AFRICA & INDIAN OCEAN

MARCH 2016

3


TRAVEL TRADE LUXURY AFRICA & INDIAN OCEAN ACCOMMODATION

Four Seasons Seychelles Reaches Further

F

our Seasons Resort Seychelles unveiled its Six Bedroom Residence Villas as the latest addition to its range

Six Bedroom Residence Villa

of units. The new offering boasts over 14,000m2 of indoor and outdoor living space, with uninterrupted views of the Indian Ocean over a private infinity pool. With floor-to-ceiling glass windows throughout, the interiors of the two-storey villas are filled with natural sunlight, creating a sense of tranquillity. The accommodation offers a residence host, six secluded en-suite rooms, two living areas, a kitchen and a dining area that can seat up to 12 guests.

Artistic Displays at La Mamounia

L

a Mamounia is playing host to a rare selection of colourful sculptures, rich textiles and inspiring photography by French artists, Anne and just Jaeckin. The common area of the Moroccan hotel and its much-photographed gardens showcase creations of the duo who have worked with influential personalities, including Isabelle Adjani, Brigitte Bardot, Jane Birkin and Catherine Deneuve. The unique pieces will be on display until June 19, giving guests a truly special experience.

Art at La Mamounia

4

JUNE 2016



TRAVEL TRADE LUXURY AFRICA & INDIAN OCEAN EXPERIENCE: SEYCHELLES

LIFE SIMPLIFIED A destination known for its turquoise waters and powder-like sandy beaches, the Seychelles is a prominent hotspot for the world’s richest. But is there more to the archipelago than what meets the eye?

ANA MLADENOVIC WRITES

“O

ur destination is aspirational, our beaches are pristine, our islands unspoilt and our destination is unique and luxurious, not only in terms of our accommodation and services but as a whole experience,” enthused Mourad Essafi, ‎director of sales and marketing, Banyan Tree Seychelles.

6

products that are on offer, from exclusive hire of private islands and private pool villas, and the privacy that the islands tend to offer.” Tucked away northeast of Madagascar, the archipelago guarantees complete privacy. The islands are accessible by sea and via scheduled flights or private tours.

The fact that the destination is considered prestigious due to its still immaculate offerings was also echoed by Tinaz Wadia, manager, UK and Ireland, Seychelles Tourism Board, who explained that what makes the Seychelles luxurious is that the country is not a mass market destination.

“For those travelling by private jets, service is in place with the airport authorities to seamlessly facilitate their arrival and departure,” Wadia emphasised.

“The islands are largely unspoilt due to the relatively small [number] of tourists we receive per year; this coupled with the various services and

In addition, some of the country’s top-tier hotels boast their own private helipads, treating their patrons to a hassle-free first experience.

JUNE 2016


EXPERIENCE: SEYCHELLES AFRICA & INDIAN OCEAN TRAVEL TRADE LUXURY

The newest address to offer this facility is Raffles Seychelles, as Joerg Roterberg, general manager, Raffles Seychelles, revealed. “Our new helipad is opening this summer, meaning that VIPs can fly directly from the main island of Mahé to our resort. The helipad is placed right beside our beautiful beach, so it will make for an unforgettable arrival experience,” disclosed Roterberg. LUXURY WITH A CONSCIENCE Clearly, privacy is one of the key considerations of luxury travellers; yet, that cannot be the only thing they are after. What are the VIPs really looking for in the Seychelles? “To be in a place to which only a few privileged people have access, and still have all the comfort and service you were not expecting in such place,” Edouard Grosmangin, general manager, Six Senses Zil Pasyon, elucidated. This is exactly the interpretation of luxury that the resort will embody when it opens this fall. Located on Félicité, a private island endowed with massive granite rocks and white sand beaches, it is immersed in nature and complements its locale without spoiling it. Yet, guests will be spoilt with ultra-luxurious housing, pampering spa journeys and a selection of carefully crafted activities and experiences. Eco-consciousness and being in balance with its locale is also embraced by Constance Ephélia Seychelles. As Kai Hoffmeister, general manager, Constance Ephélia Seychelles, explained, “Our own concept of luxury also comprises the preservation of the environment. We notice guests are more conscious of the importance of having the least impact on the environment. That is an encouragement in our constant efforts to operate sustainably; we go greener and we value the indigenous culture and nature of the Seychelles.” In April, Four Seasons Resort Seychelles also joined the green club, upon having received the Seychelles Sustainable Tourism Label certificate as a testament to its wide-spread efforts to not only conserve natural resources and safeguard the environment, but also educate guests and preserve and promote the local culture. ULTIMATE PERSONALISATION Personalisation of services is a must when dealing with VIPs, and the Seychelles is no different when it comes to this. “For a guest [luxury] means having the undivided attention of our general manager and the team. With an average stay of 9.2 days, this allows us to build a relationship and to read the guest on a different level,” revealed Linda Lungmuss, sales and marketing assistant, Fregate Island Private. LOCAL LIVING As she explained, each guest on the island is pampered by its own private assistant, charged of catering to their every whim – from organising memorable dining experiences and exciting activities and adventures, to ordering flowers, arranging personal yoga classes and much more. “Any experience is created for you individually, be it a dive excursion, a sunset cocktail at Grand Anse, a rum tasting with our sommelier or a nature walk with our conservationist,” she further elaborated. In a similar fashion, Four Season Resort Seychelles also provides a residence host for guests of its private residence villas, who is on hand throughout their stay to tend to any request including arranging all excursions, private dining events, and coordinating all resort activities, as Adrian Messerli, general manager, Four Seasons Resort Seychelles, outlined.

JUNE 2016

“We find that more and more guests are looking for that exclusive experience that cannot be found anywhere else, which is why we introduced our Ranger for a Day programme,” revealed Roterberg. “The programme [...] takes guests to the nearby island of Curieuse, where they can enjoy a range of activities by the Seychelles National Parks Authority, such as tortoise monitoring and lemon shark tagging, for an immersive experience with the unique Seychellois environment.” Similarly, guests at Fregate Island Private can catch their own bonito during their complimentary deep sea fishing trip and have sashimi lunch on the sea, while spa-goers can choose to collect their organic fruit and ingredients from the garden to create their own treatments. 

7




TRAVEL TRADE LUXURY AFRICA & INDIAN OCEAN ACCOMMODATION

Painting with Renowned Artist at Anantara

Manta Trust aboard Four Seasons Explorer

F

ollowing the success of the second annual Manta Trust Expeditions in 2015, Four Seasons Resorts Maldives announced the return of the activities this September. Conceived in conjunction with The Manta Trust, the two allinclusive seven-day journeys will immerse participants in every aspect of the organisation’s research and conservations efforts while allowing them to get close up with some of the ocean’s most majestic marvels. Manta rays and whale sharks feed at the surface of the ocean, making the expeditions suitable for divers and non-divers alike, including families with children as young as eight years. Hosted aboard Four Seasons Explorer, the itineraries also give participants effortless access to a side of the Maldives rarely experienced by tourists.

Anantara Kihavah Maldives Villas

T

ravellers are invited to discover their creativity and talent and create a masterpiece to take home from Anantara Kihavah Maldives Villas. On the private island in Baa Atooll, internationally acclaimed visual artist, Julie Simpson, will be offering classes six days a week both at the resort’s poolside restaurant as well as at in-villa tutorials. Guests of all ages can join the programme to express their passion through art. As Simpson put it, the island provides an ideal backdrop to unlock hidden talents.

Manta Trust Expedition

Sanctuary Retreats Help Kenya Thrive Sanctuary Olonana

10

S

anctuary Retreats’ humanitarian arm, Sanctuary Retreats Philanthropy has undertaken various projects at its Kenyan base Sanctuary Olonana. The African safari camp, which forms part of the Masai community on a private concession bordering the Masai Mara, displays its commitment to its surrounding region by improving infrastructure in schools, running a Masai micro-initiative with women’s group to increase income from traditional beadwork and by maintaining an organic garden at the lodge. In addition, guests at Sanctuary Olonana are encouraged to plant a tree at the establishment, which is then labelled with their name.

JUNE 2016


ASIA HAS NOTHING TO BE ENVIOUS OF WHEN IT COMES TO A LUXURIOUS EXOTIC GETAWAY

ASIA PACIFIC


TRAVEL TRADE LUXURY

ASIA PACIFIC

ACCOMMODATION

Malaysia Welcomes St. Regis

S

tarwood Hotels & Resorts Worldwide launched The St. Regis Langkawi, marking the brand’s entry into the country. Located in the Langkawi archipelago, the hotel is fringed by a white sand beach overlooking the waters of a swimmable lagoon, which integrates seamlessly with the Andaman Sea. The all-suite luxury resort boasts four private overwater villas and 85 suites, six distinct restaurant and bar venues, a 800m2 spa, 930m2 of event space, including a wedding pavilion, as well as a 297m2 ballroom. Jim Petrus, global brand leader, St. Regis Hotels & Resorts, noted, “The St. Regis Langkawi is set to redefine luxury hospitality on the island [...].”

The St. Regis Langkawi

Four Seasons Shanghai Refreshes Offering

F

our Seasons Hotel Shanghai unveiled a fully renovated lobby offering a new arrival experience together with modern dining options. The new interior design is a continuation of the property’s recent room and suite refurbishment, which is set to create a modern look within the neoclassical-styled architecture. Refreshed dining outlets include the new Qi Coffee & Bar next to the hotel’s main entrance for crab-and-go options, the lobby lounge for light meals, and the Café Studio which serves a selection of international cuisines.

Four Seasons Hotel Shanghai

12

JUNE 2016



TRAVEL TRADE LUXURY

ASIA PACIFIC

One Journey, Two Capitals with The Ritz-Carlton

ACCOMMODATION

Breakfast at Cambodian Temples with Anantara

A

nantara Angkor Resort introduced Breakfast at Angkor to help travellers beat the crowds. On the new tour, a guide with knowledge of and special access to the site ushers guests to secluded vantage points to watch the day breakover the temples. Visitors are transported by a private car or tuk-tuk to the destination where their assigned expert escorts them through the compound via a secret shortcut. After sunrise, a personal butler serves their breakfast in a secluded spot.

Kyoto

G

uests eager to explore Tokyo and Kyoto can now immerse themselves in the two capitals with the One Journey, Two Capitals experience. Launched by The Ritz-Carlton, Kyoto and The Ritz-Carlton, Tokyo, the package enables travellers to spend two nights in deluxe or suite accommodations in each hotel while enjoying special cultural amenities, including an escorted butler transfer to the train station. At The Ritz-Carlton, Tokyo, local culture and the Japanese art of the crafts await guests along In Kyoto, from Samurai lessons to an interactive kimono ceremony, voyagers will explore a truly different world.

Exploring Uncommon Global Lodges

Sunrise breakfast

Frasers and Mercedes Form Exclusive Collaboration

C

ox & Kings revealed some one-of-akind accommodations from around the world. Luxury travel in Montenegro is continually gaining popularity in part due to Aman Sveti Stefan, Budva, an establishment complete with cobbled lanes and courtyards. Casa Anjuna, in Goa, India is built into a historic Portuguese mansion, hidden behind thick foliage only a short walk from Anjuna beach. For travellers looking for a unique place to stay, Bolivia’s Palacio de Sal is made entirely from salt, including the furniture. Meanwhile, the furnishings and rooms at Sweden’s Icehotel are made of ice fused with snow. Finally, the 10-room The Nubian Resthouse, Karima, Sudan basks in local tradition boasting soaring arches and domes.

14

Mercedes-Benz Living @ Fraser

F

rasers Hospitality and Mercedes-Benz teamed up to bring Mercedes-Benz Living @ Fraser to Capri by Fraser, Changi City, Singapore. Nine terrace suites have been designed to reflect the automobile company’s design philosophy of sensual clarity in a multi-sensory experience through defined living, dining and bedroom areas. The property brings the entire Mercedes-Benz Living @ Fraser feeling to life with a range of exclusive Mercedes-Benz themed offerings, including chauffer-driven airport pick-up in a Mercedes-Benz S or E class, special access to an AMG Simulator for guests seeking an adrenalin rush, as well as the exclusive use of the Mercedes-Benz Trek bicycles.

JUNE 2016


THE RITZ-CARLTON ORLANDO, GRANDE LAKES INVITES TRAVELLERS TO EXPERIENCE POOLSIDE CABANAS, EXQUISITE DINING AND SIGNATURE GOLF

AMERICAS


TRAVEL TRADE LUXURY

ACCOMMODATION

AMERICAS

Where Will the Super Rich Travel?

S The Bellagio

maller hotels dominate the list of affluent travellers’ top choices with Australasian airlines also enjoying the loyalty of high-net-worth globetrotters. Las Vegas’ The Bellagio was crowned the winner in the New World Wealth report, followed by properties with under 300 rooms, including The Plaza Hotel, New York; Mandarin Oriental Hyde Park, London; Hôtel du Cap-Eden-Roc, Antibes; and Raffles Hotel Singapore. In the air, Singapore Airlines finished first, ahead of Qantas Airways, Japan Airlines, Lufthansa and Air France. The top rated train proved to be Eastern & Oriental Express, and Blue Train, Pride of Africa, Maharajas Express and The Orient Express also made it to the top five.

Luxurious Mountain Golf Courses Open for the Season

Four Seasons Enhances Mexican Portfolio

F

our Seasons Hotels and Resorts revealed plans for a luxury property and private residences on Baja’s eastern shore. Scheduled for a 2018 opening, Four Seasons Resort Los Cabos at Costa Palmas will form part of the Costa Palmas community, which will also feature a private marina as well as a membersonly beach and yacht club. The 145-key establishment will boast a low-density layout spread across multiple buildings, and a collection of whole-ownership private residences, as well as custom single-family private villas. It will also offer guests multiple pools, extensive event facilities, five dining outlets, an 18-hole golf course and a full-service spa.

Beaver Creek Golf Course

L

isted among the world’s most exclusive mountain golf courses, Beaver Creek Golf Club and Red Sky Ranch & Golf Club welcomed their first guests for the summer period. Golf aficionados are treated to a unique experience with impeccablymaintained greens and fairways, opulent fine-dining outlets and aweinspiring alpine backdrops in close proximity to Vail, Colorado. Opened in 1982, Beaver Creek Golf Course begins and ends at the edge of Beaver Creek Village. The exclusive Red Sky Golf Club was designed as a private membership establishment with a separate limited access guest facility for those staying at Vail Resorts’ family of destination lodges and other select hotels.

16

Four Seasons Resort Los Cabos at Costa Palmas

JUNE 2016


ACCOMMODATION

AMERICAS

TRAVEL TRADE LUXURY

Submerged Art Exhibit at Four Seasons Maui

F Serenity Pool at Four Seasons Resort Maui at Wailea

our Seasons Resort Maui at Wailea, in Hawaii has added an underwater photography exhibition to its long list of complimentary offerings of the hotel’s Grown-Up Spring Break programme, valid until June 19. Submerged in the resort’s adults-only Serenity Pool, the display features the work of underwater fine art photography duo, the Cesere Brothers. Guests are invited to view the gallery by strolling poolside or by taking a dip. Activities also include local craft beer tastings, cooking demonstrations, sushi-making classes, trunk shows, morning yoga, snorkelling and outrigger canoe paddling, among more.

Wellness Concierge at Antigua Resort

C

urtain Bluff, Antigua introduced a new complimentary wellness concierge team for guests along with a range of retreats that mix wellness pursuits with the wide variety attractions of the Caribbean escape. Prior to arrival, holiday-makers can submit a form outlining their wellness objectives and preferences which will be then discussed with the experts on their first day in order to map out a customised programme based around the property’s spa, activity options and healthy menus. A family-run hotel, Curtain Bluff promotes laid back luxury with two beaches and tropical gardens.

Curtain Bluff

Fairmont Enhances North American Addresses

Fairmont Washington, D.C., Georgetown

A

s an operator of culturally significant landmarks, Fairmont Hotels & Resorts unveiled renovation and restoration projects at over 80 percent of its properties across North America over the last years. Guests can now enjoy fresh looks in varying levels at Claremont Club & Spa, A Fairmont Hotel, California; Hamilton Princess & Beach Club, a Fairmont Managed Hotel, Bermuda; Fairmont The Queen Elizabeth, Montreal; Fairmont Washington, D.C., Georgetown; Fairmont Empress, British Columbia; Fairmont Olympic Hotel, Washington; Fairmont Chicago; Fairmont Hotel Vancouver, Fairmont Royal York, Ontario; Fairmont San Francisco; The Plaza, a Fairmont Managed Hotel, New York; and Fairmont Le Château Frontenac, Quebec, among more.

JUNE 2016

17


TRAVEL TRADE LUXURY

AMERICAS

TRANSPORTATION

Enterprise Delivers Aston Martin Supercars

E

nterprise Rent-A-Car entered into an agreement with Aston Martin to bring the DB9 and Rapide S sports cars to Exotic Car Collection by Enterprise in select locations across the US, including Atlanta, Houston, Miami and Las Vegas, among more. Under the deal, the company will boast the largest fleet of Aston Martin vehicles available for rent. Customers will receive white-glove treatment, encompassing the entity’s signature service, delivery and collection of cars from nearby areas and a streamlined reservation process designated exclusively for such rentals.

Four Seasons Adds New Private Jet Experiences

SeaDream Aims to Satisfy All Needs

S

eaDream Yacht Club reiterated its commitment to serving both leisure and business travellers with either full charters for private celebrations or incentive trips by small businesses as well as large corporations, which are in fact growing in popularity, as the luxury yachting company revealed. “More guests are taking advantage of the ideal size, style and atmosphere SeaDream delivers with a full charter whether it is celebrating with close friends or extended family. A private charter is the ultimate celebration and delivers memories that will last a lifetime,” commented Bob Lepisto, president, SeaDream Yacht Club.

Four Seasons private jet

F

our Seasons Hotels and Resorts revealed three new Four Seasons Private Jet journeys for 2017. Starting May 2017, the three-week Culinary Discoveries itinerary, launched in partnership with Copenhagen-based Noma restaurant, will trace food influences and cultures across Asia and Europe, taking travellers to popular hotspots such as Tokyo, Seoul and Paris. As the first Four Seasons Private Jet trip to depart from Asia, Global Getaway will include stops in the Arabian Gulf, Europe and the Caribbean before arriving to the US. Beginning in Seattle, International Intrigue will span eight countries in 24 days, covering locations like Kyoto, Maldives, Budapest, St Petersburg and Marrakech.

18

JUNE 2016


FOUR SEASONS HOTELS ACROSS THE MIDDLE EAST CELEBRATE RAMADAN WITH CULINARY DELIGHTS

MIDDLE EAST


TRAVEL TRADE LUXURY

MIDDLE EAST

Jumeirah Attaches Its Name to Turkish Megaproject

ACCOMMODATION

Mövenpick Adds Dubai Address

M

övenpick Hotels & Resorts signed a management agreement with Richreit Real Estate Development for one of its most high-profile projects, Mövenpick Hotel Apartments Al Burj Business Bay in Dubai. Expected to open in 2017, the 40-floor property will boast a modern façade and 299 units, in a prime position on Burj Khalifa Boulevard. Amenities will include a three-tiered podium area with six meeting spaces, a spa, gym, beauty clinic and swimming pool, a children’s zone with pool, an all-day-dining outlet, café and lobby lounge, as well as a business centre. “We are introducing a new upscale concept that delivers sophisticated living in a district that is rapidly emerging as Dubai’s new business and leisure hub,” commented Andreas Mattmüller, chief operating officer, Middle East and South Asia, Mövenpick Hotels & Resorts.

Sea Pearl project

K

uzu Group appointed Jumeirah Group to operate a mixed-use development in Istanbul’s Ataköy district. Scheduled to open in 2019, the USD450 million Sea Pearl project will comprise a 202-room luxury hotel and 62 private residences – some with five bedrooms – all of which will fly the Jumeirah flag. Other highlights will include a conference hall, a 2,873m2 VIP club, business centre, sports complex, and a wellness and spa facility. As Özen Kuzu, CEO, Kuzu Group, explained, despite being connected to the city’s historic centre, the urban resort will exude a sense of peace and tranquillity.

Mövenpick Hotel Apartments Al Burj Business Bay

Saudi Arabia to Welcome Fairmont Hotels

F

airmont Hotels & Resorts signed a new luxury hotel development in Saudi Arabia, bringing the company’s luxury portfolio in the Middle East, Africa and India to 20 hotels by 2020, thus, more than doubling its regional presence. Currently in development and set to open in 2020, the 240-key Fairmont Al Khobar, situated on the coast of the Arabian Gulf, will comprise 12 serviced residences, 4,000m2 of meeting and conference space, including what is hailed as the largest ballroom in the province. A variety of food and beverage offerings including a vibrant lobby lounge, specialty restaurant and gourmet pastry café plus a range of wellness and fitness facilities with a spa, will be available.

20

JUNE 2016



TRAVEL TRADE LUXURY

MIDDLE EAST

ACCOMMODATION

Luna Sky Bar Opens at Four Seasons DIFC Luna Sky Bar at Four Seasons Hotel DIFC

F

our Seasons Hotel Dubai International Financial Centre (DIFC) launched its new rooftop lounge, Luna Sky Bar. Situated on the eighth floor of the hotel, the venue has been designed by New York-based Adam Tihany to evoke the symbolism of the falcon, a Middle Eastern emblem of luxury and bravery. Luna Sky Bar serves an extensive array of both classic old time favourites as well as more creative cocktails that have been carefully curated to mirror the flight-themed interiors and bring guests a fresh perspective on traditional tastes. The bar also offers an Asian-inspired light menu, featuring hot and cold appetisers.

Avant-garde Luxury Villa Experience in Dubai

Al Habtoor City Residences Off to a Good Start

T

he first penthouse in the Ultimate Collection of Al Habtoor City’s The Residence Collection has been sold. The Residence Collection consists of three luxury towers boasting 1,460 apartments ranging from one- to sevenbedrooms in addition to a host of amenities, including a gym, tennis academy and a large pool deck. Meanwhile, the Ultimate Collection incorporates 12 penthouses ranging from 880m2 – 2,786m2. The development also offers a boulevard, a marina as well as three five-star hotels, including The St. Regis Dubai, W Dubai Al Habtoor City and The Westin Dubai Al Habtoor City.

Al Rayyan Displays Luxury Products Villa LAYALI

E

lite travellers have a new hideaway to call home in Dubai following the launch of Desert Palm PER AQUUM’s Villa LAYALI. The three-bedroom 845m2 units promise to take Arabian luxury into strikingly imaginative territory with a private entrance, a 60m2 swimming pool and a large courtyard. Other luxuries include a spa-like bathroom, a well-equipped kitchen and a selection of snacks and beverages. Guests also enjoy complimentary limousine transfer for airport arrival and departure.

22

A

l Rayyan Hospitality showcased a collection of luxury properties in Qatar and the UK at this year’s Arabian Travel Market. Souq Waqif Boutique Hotels in Doha, Banana Island Resort Doha by Anantara and Adria Hotel in London were some of the establishments highlighted at the four-day event. The exhibition also provided the company with a dedicated platform to establish new relationships with travel partners across the Middle East, to promote Qatar’s ambitious industry development plans. “Being part of this leading event also helped [us] support tourism in Qatar by developing unique touristic destinations,” noted Amir Golbarg, director of operations, Al Rayyan Hospitality.

JUNE 2016


DISCOVER: OMAN

MIDDLE EAST

TRAVEL TRADE LUXURY

A DESTINATION WITH FLAIR On the edge of the Arabian Peninsula, boasting lush wadis and a rich culture, Oman has long been synonymous with luxury tourism. As part of its vision for the future, the Sultanate is now stepping into the limelight as a first-class MICE destination.

Al Bustan Palace, a Ritz-Carlton Hotel

PAULINE SHAHABIAN WRITES

T

ourism development in Oman forms a vital part of the country’s long-term economic strategy. The Sultanate witnessed a 17.7 percent increase in visitors in 2015, taking the annual figure to 2.4 million travellers – a step closer to the country’s ambitious plan to grow international visitor numbers to 5.3 million by 2040.

“The MICE segment is a very important part of the country’s long-term vision for tourism,” stressed Khalid Al Zadjali, director, Oman Convention Bureau, Ministry of Tourism, Oman.

JUNE 2016

Scheduled to open in August, Oman Convention Bureau falls in line with the ministry’s plans of boosting the destination’s MICE credentials by developing a centre to manage and support the sector’s prime products and services. Highlighting the destination’s rich culture, history and variety of authentic Arabian experiences, Al Zadjali commented, “We want to showcase these aspects to MICE travellers who could very well become the luxury travellers of the future.” In agreement, Lore Koenig, executive regional director, sales and marketing, The

23


TRAVEL TRADE LUXURY

MIDDLE EAST

Chedi Muscat, enthused, “Promoting Oman as a first-class MICE destination will help to increase awareness among the affluent corporate world, which in turn will assist the luxury leisure market as well.” As Koenig noted, even though The Chedi Muscat is not considered a typical MICE hotel, it very much welcomes the small luxury high-end MICE clients, who can expect impeccable service and facilities. Chiming in, Rebecca Platt, director of communications, Shangri-La Barr Al Jissah Resort & Spa, Muscat, reflected on the strong correlation between developing the country as an events destination and the enhancement of the overall luxury tourism segment. Platt particularly emphasised the Shangri-La Barr Al Jissah Resort & Spa, Muscat’s breakthrough in the destination wedding market in 2015, having hosted four grand Indian weddings. Echoing Platt’s aforementioned trend, Rami Farhat, director of sales and marketing, Al Bustan Palace, a Ritz-Carlton Hotel, was also quick to highlight

DISCOVER: OMAN

three dining venues, an Anantara Spa as well as a slew of amenities, sure to capture the attention of the luxury MICE traveller. As Rashid noted, the establishment’s 120-capacity Al Hosn Ballroom and the Safar Boardroom will be able to cater to both small or large events. As a further step, the resort will also be in a position to arrange team-building activities, such as cookery classes, fishing excursions and kayaking trips. Similarly, the 115-room and villa Anantara Al Jabal Al Akhdar Resort – also slated to open this summer, will offer two meeting rooms that can be opened up into one ballroom catering up to 150 guests. Also eager to promote its opulent facilities to MICE guests, is Saraya Bandar Jissah – an upcoming a one-of-a-kind luxury development, which will feature two five-star properties operated by Jumeirah Group, five residential areas, a state-of-the-art recreational facility and a park, among more.

Shangri-La Barr Al Jissah Resort & Spa

the significant increase in luxury destination weddings held at the property, with a great interest coming from India. “India has been growing steadily to become one of our main markets for weddings, while the US is still a new market for MICE but there is potential [that] we are looking to explore and develop further,” elaborated Farhat. As to what specifically makes Oman an ideal luxury destination for MICE arrivals, Firas Rashid, area director, sales and marketing, Oman, Al Baleed Resort Salalah by Anantara and Anantara Al Jabal Al Akhdar, suggested, “Increasingly, MICE travellers, particularly in the luxury segment, are looking for authentic, off-the-beaten-path experiences where they can be immersed into the [local] lifestyle, and this is something that Oman can offer [...].” UNPRECEDENTED OFFERINGS “Oman also has world-class luxury hotels and a room inventory that is equipped to serve MICE visitors,” Al Zadjali pointed out. Indeed, the country has no shortage of viable accommodation establishments to suit first-class MICE guests in every aspect of their visit. Scheduled to open this summer with a keen eye on the GCC market, Al Baleed Resort Salalah by Anantara will comprise 136 rooms and villas, and will feature

24

According to Hamood bin Sultan Al Hosni, CEO, Saraya Bandar Jissah, both the 112-room boutique hotel and the 206-key resort will provide an ideal stay for opulent-seeking MICE guests, upon opening in 2017. Owned and developed by Oman Tourism Development Company, Oman Convention & Exhibition Centre (OCEC) is a much-anticipated project that is expected to further cement the country’s position as a first-class MICE destination. The first stage of the project will open this August with a 22,396m2 exhibition centre, boasting ample spaces to host a wide range of prestigious events. Phase two, the convention centre, will launch in December 2017, to boast an auditorium, a range of additional meeting rooms, a 3,200-seat lyricstyle theatre as well as a grand and junior ballroom. “Business travellers are integral to the success of luxury destinations and to tourism stakeholders [...],” posited Trevor McCartney, general manager, OCEC. “Trends in the industry are for greater luxury, and also for destinations with a distinct identity. OCEC’s phenomenal upscale facilities combined with Oman’s authentic charm, astounding natural beauty and wealth of leisure opportunities, are a formidable package in this respect.” “Oman is a country that keeps its traditions close [...] [and also embraces] the changes and improvements of modern living. This combination has created the Sultanate to be the best to host visitors from around the world, especially MICE guests,” concluded Al Hosni. 

JUNE 2016



TRAVEL TRADE LUXURY

MIDDLE EAST

TRANSPORTATION

Qatar Airways Lounge Unveiled in Dubai

F Launch of the lounge

irst and business class passengers and Privilege Club platinum, gold and silver members can now enjoy extra comfort and additional perks at Qatar Airways’ newly-launched luxurious premium lounge at Dubai International. A modern and sophisticated space where travellers can relax and rejuvenate before their journey, the new offering features private family areas, shower facilities, spacious seating areas and an international cuisine buffet. As Akbar Al Baker, group CEO, Qatar Airways, explained, by continuing to evolve the experience provided to travellers, the airline stays ahead of the curve and stands out from its peers.

Mumbai Reimagines Luxury with Etihad

Celebrating the inaugural flight

E

tihad Airways has added Mumbai to its Airbus A380 network with the launch of daily flights featuring The Residence, hailed as the world’s first threeroom suite on a commercial airliner. With the aircraft upgrade, the Abu Dhabi-based carrier offers an all-A380 daily service in both directions between Mumbai and New York JFK International with a seamless connection over the UAE capital. The service is operated as a codeshare flight with Etihad Airways’ strategic Indian partner Jet Airways. Passengers can also take advantage of The Residence on flights to London Heathrow Airport, Sydney, New York and Melbourne.

26

JUNE 2016


ALITALIA’S BUSINESS CLASS TAKES THE PASSENGER EXPERIENCE TO NEW HEIGHTS

EUROPE


TRAVEL TRADE LUXURY

EUROPE

ACCOMMODATION

SLH Enriches European Portfolio

The VIEW Lugano

S

mall Luxury Hotels of the World (SLH) welcomed a handful of exclusive additions. MUSE Saint Tropez – Ramatuelle, France boasts 13 suites with plunge pools and massage areas, many of which open onto private gardens. Also in France is the Florentine-inspired Althoff Hotel Villa Belrose, Saint Tropez, which offers 40 rooms, with many providing their own balconies taking advantage of its location on a private estate overlooking the Mediterranean. RIVA – Das Hotel Am Bodensee, Lake Constance, Germany invites visitors to immerse themselves in elegance and enjoy spacious rooms on the SwissGerman border. Villa France, Positano, Italy, once served as a private home but has since been renovated into a boutique hotel paying homage to the old and new Amalfi. In addition, TOTEM Madrid in Spain also joins the mix. The 64-room property basks in elegance and contemporary luxury and expects to welcome its first guests in June. Switzerland’s The VIEW Lugano, which can be likened to staying on a yacht, boasts 18 suites complete with a large terrace. Finally, Pousada de Guimaraes, Portugal, once home to Augustinian monks and Portuguese royalty, now features 51 rooms and leisure amenities.

Four Seasons Brings Luxury to Croatia

F

our Seasons Hotels and Resorts entered into a partnership with Arqaam Capital to manage and operate the investment bank’s upscale mixed-use property on the island of Hvar in Croatia. Expected to open in 2019, Four Seasons Resort Hvar, Croatia will feature a 120-room hotel and a luxury residential community including 60 private residences ranging from one- and two-bedroom apartments to three- to five-bedroom villas. Riad Meliti, CEO, Arqaam Capital, commented, “We are creating a natural retreat within a stunning, secluded enclave in one of the Dalmatian Coast’s most beautiful and private bays. Four Seasons was the natural choice for us.”

28

Hvar

JUNE 2016


ACCOMMODATION

Belgrade to Welcome St. Regis

S

tarwood Hotels & Resorts Worldwide teamed up with Belgrade Waterfront to launch The St. Regis Belgrade and The Residences at The St. Regis Belgrade in 2019. Besides 125 rooms, an additional 220 branded residences will be also available in Kula Belgrade, hailed as the country’s highest mixed-use tower that will form part of the project. The hotel will occupy the first nine floors of the structure and will also boast a variety of dining experiences, leisure facilities and meeting and events spaces. Guests will also benefit from the St. Regis Butler Service.

Kula Belgrade

The Ritz-Carlton Debuts in Hungary

TRAVEL TRADE LUXURY

EUROPE

AccorHotels Enters the Luxury Serviced Home Market

A

ccorHotels acquired onefinestay, a high-end hospitality pioneer specialising in opulent serviced home rental in key worldwide getaways. The hotelier has also made a further commitment of EUR64 million (USD71.36 million) to help the company scale internationally. Launched in 2010, onefinestay operates a portfolio of 2,600 properties under exclusive management agreements in strategic locations in London, New York, Paris, Los Angeles and Rome. With its strong global presence and expertise in both operations and digital services, AccorHotels will support a new development phase of the acquired firm, accelerating its expansion across new key urban markets.

Four Seasons Hotel George V Ups Culinary Offering

T

he Ritz-Carlton Hotel Company has unveiled its first project in Hungary. Located in the heart of the capital’s cultural and shopping district, The Ritz-Carlton, Budapest is housed in a protected historic building within walking distance to the Danube River and Chain Bridge. Besides 170 rooms and 30 suites, guests can take advantage of The Ritz-Carlton Club Level on the eighth and ninth floors for an elevated experience and additional sanctuary. Two restaurants, a bar, lounge, ballroom, spa and a fitness centre make the property one of the Hungarian capital’s most luxurious hotels. The Ritz-Carlton, Budapest Four Seasons Hotel George V, Paris

F

our Seasons Hotel George V, Paris has further consolidated its position in the global luxury segment with the announcement that Le Cinq, its classic French restaurant, has been awarded three Michelin stars. The dining outlet simultaneously received top scores in the Gault Millau accreditation which rates innovation and creativity. The hotel is currently undergoing a reinvestment programme to bring further upgrades to its stately suites, food and beverage offering, spa as well as meeting rooms. As part of this venture, Le George, a new restaurant offering Mediterranean cuisine designed for sharing, opened recently.

JUNE 2016

29


TRAVEL TRADE LUXURY

EUROPE

TRANSPORTATION

All in One with Elegant Resorts and TCS

Tailor-made Experiences Gain Popularity

A Sicily

E

legant Resorts in collaboration with TCS World Travel’s private jet journeys unveiled Islands Around the World, an elite offering incorporating multiple destinations and a plethora of experiences, all within one itinerary. The journey combines visits to an intriguing selection of the world’s island outposts, including Hawaii, Vanuatu, Java, Sri Lanka, Tanzania, Sicily and Bermuda. By combining luxury jet travel with world-class hotels, guests are assured of impeccable service throughout their voyage while a team of land and air travel experts takes care of the finer details.

new, younger generation of ultra high-net-worth individuals (UHNWI) are increasingly focussing on pursuing rare, tailored experiences over accumulating replicable things, found Camper Nicholsons and Wealth-X’s report. Time or making every moment count, privacy and personalisation are the top priorities placing superyachts high on the wish list. Currently just over 1,500 people, or one in 141 UHNWIs, own a yacht of such scale with the average value of these standing around USD10 million. The top countries for UHNWI superyacht owners include the US – representing one third of the total – the UK, Italy, Australia and Russia.

Viking Sea Sets Sail

Aboard Viking Sea

V

iking Ocean Cruises’ second ship, Viking Sea, embarked on its inaugural voyage from Istanbul to Venice, doubling the size of the company’s fleet and reaffirming its vision for destination-focussed cruises. The vessel sailed from the Italian city through the Mediterranean and into the Atlantic on its way to London’s Thames River, where it was officially christened in May. Following the ceremony, the ship will spend its maiden season sailing itineraries in Scandinavia and the Baltics, as well as the western and eastern Mediterranean. With 465 cabins and a capacity for 930 passengers, Viking Sea is the second of six ocean cruise liners on order.

30

JUNE 2016



TRAVEL TRADE LUXURY

EUROPE

TRANSPORTATION

Air France Night Service from JFK

E

ager to offer business customers optimum comfort, Air France introduced Night Service on routes departing New York’s John F. Kennedy (JFK) International Airport in the late hours. In order to make the most of their time both on ground and in the air on red-eye flights, the airline offers its busy business travellers the chance to enjoy the same meal in the airport lounge as the one onboard, with the cuisine being served right at their table in a dedicated private area. After boarding, customers can enjoy a good night’s sleep in the comfort of their private cabin in a set that transforms into a fully-flat bed.

Football Season Supports Private Jet Market

Bar Experience on Orient Express

W

ith this year being big for sports tournaments and events, Air Charter Service expects more business. According to Justin Bowman, CEO, Air Charter Service, competitions such as the Olympics will prove successful for the air charter market. “We believe that the busiest will be the European Football Championships, with a lot of corporate entertainment planned. We have already booked almost 50 charters to and from the tournament. With matches dotted around the country, chartering becomes a much more attractive option than coach journeys and high prices on scheduled airlines’ flights,” he explained.

3674

A

new bar car christened 3674 has been unveiled aboard Belmond’s Venice Simplon-Orient-Express. As a social hub, the new addition is set to host various remarkable happenings from proposals to anniversaries and birthdays, with guests being transported to a bygone era of elegance while enjoying a selection of cocktails and caviar delicacies. Venice Simplon-Orient-Express that operates across Europe from March to November each year, brings to life the romance and nostalgia of the golden age of travel with its luxurious 1920s and 1930s carriages.

32

JUNE 2016


PICTURE: MONACO

EUROPE

TRAVEL TRADE LUXURY

THE PLAYGROUND OF THE SUPER RICH Five-star hotels, high-end restaurants, world-famous brands, yacht-lined marinas, supercars and glitzy entertainment options make one of the smallest countries the playground of the rich and famous.

RITA KASZIBA WRITES

W

ith nearly 30 percent of its less than 40,000 residents being millionaires – said to be the highest density of super rich anywhere in the world – Monaco can claim the title of the wealthiest state on Earth. Adding to its unique image, the country has also attained the label of one of the most expensive places to buy a home, fostering a sense of exclusivity and unmatched cachet that distinguish it from other lucrative locations in the region. “The history of Monaco began when the first casino opened in 1863 and 150

JUNE 2016

years later, the legend still lives on,” commenced the storytelling Laurence Shukor, director of press and public relations, Hotel Metropole Monte-Carlo, adding that since then, the destination has managed to position itself as the European capital of glamour and gourmet. In fact, as Antonio Ducceschi, director of sales and marketing, Fairmont Monte Carlo, noted, with 300 days of sunshine, a superb environment that boasts unlimited horizons and big ideas, Monaco is a true storybook destination, that, apart from all these, also offers easy access to visitors.

33


TRAVEL TRADE LUXURY

EUROPE

PICTURE: MONACO

Besides its headline yacht show and annual Formula 1 grand prix, Monaco plays host to over 700 events per year, meaning an average of two programmes on every day, remarked Shukor. The change and broadening of the meaning of luxury is not only a global phenomenon, it also appears on a destination level, with Shukor suggesting that clients – and their habits – have altered in recent years. “There was a time when luxury was consumed in an ordinary way by extraordinary people whereas now you could have more modest people that consume luxury on exceptional occasions. While the upper-class clientele often enjoy some shopping spree at luxury brands, they also take advantage of high-street bargains, illustrated Shukor, adding that the majority of affluent guests arrive from Russia, the Middle East and the UK. Likewise, Ducceschi also listed the UK among the hotel’s top markets, along with France, Italy, Asia and North America. Another important segment for the destination are yachting enthusiasts and those with a penchant for luxury experiences have already marked September 28 – October 01 on their calendar for this year’s edition of the Monaco Yacht Show (MYS). “For 26 years, MYS has grown aside with the superyachting market,” attested Gaëlle Tallarida, managing director, MYS. “We aim to offer the greatest superyacht [selection] for the biggest fortunes that we attract to Monaco for four days.”

34

“Nice Côte d’Azur International Airport, the second largest in France, provides excellent [connections] and is a short 29km drive from the hotel. [There are also] breathtaking seven-minute regularly scheduled helicopter transfers, while the train service will bring you right to Monaco,” informed Ducceschi, listing a collection of facilities and amenities at Fairmont Monte Carlo – from luxurious suites to a selection of restaurants and other services – that add a pinch of bliss to the overall experience.

“The principality of Monaco – and so the MYS – is strategically located in the centre of the Mediterranean and its iconic Port Hercules is an exceptional platform for yachting activities with brokers, builders, yacht management companies of which the offices have mushroomed in Monaco for the last two decades,” explained Tallarida, adding that the world’s top 120 superyachts, among which will be around 40 new launches, 580 companies and a hundred of social events will await visitors.

“Monaco proudly carries the flag of quality and luxury across the world, that it is also a remarkable tourist destination with its exceptional heritage and its cultural and artistic radiance,” attested Shukor, who was fast to pinpoint the fact that there is much more to Monaco than just a glossy magazine-like lifestyle with the destination also boasting a strong commercial and industrial facet, and, nevertheless, extreme levels of security, an aspect highly valued by travellers in search of the finest of everything.

“Because MYS is not only a yachting event; this is the home of fine yachting and the rendezvous of superyact aficionados to celebrate the industry,” added Tallarida. Drawing conclusion of all the happenings, Shukor said, “It is clear that the tourism organisation of Monaco is positioning the country as a global luxury brand, a lifestyle experience with emotional benefits.” 

JUNE 2016


AT YOUR SERVICE

TRAVEL TRADE LUXURY

Pampering for British Airways Customers

Lamborghini Club UAE

British Airways ELEMIS spa

Premium passengers flying with British Airways can now enjoy a new 15-minute hands-on facial featuring BIOTEC Energising Skincare System at the airline’s ELEMIS travel spas. The products are ideal for busy business travellers and holidaymakers looking for that extra bit of pampering. The treatment is available for those flying in first class and Club World, as well as to executive club gold members travelling on long-haul routes, at British Airways’ ELEMIS spas at London’s Heathrow Airport and at John F. Kennedy International Airport in New York.

Lamborghini Fans Gather in Dubai The streets of Dubai and Abu Dhabi got a lot louder as Al Jaziri Motors, the official dealer of Lamborghini in the UAE, launched the Lamborghini Club UAE. A select group of petrol heads and owners joined an exclusive private preview of the brand’s new showroom on Sheikh Zayed Road before continuing the celebrations at The Address Montgomerie Dubai. The club has fast gathered over 80 members and welcomes all who share an indefinable passion for the Lamborghini marque.

Royal Opera House Unveils New Term

T Galleria by DFS, Angkor

T Galleria by DFS Arrives in Cambodia Luxury travel retailer DFS Group launched the first T Galleria by DFS centre in Cambodia. Located in the popular resort town, Siem Reap, the outlet is hailed as the largest duty free luxury department store in the country, offering travellers an integrated retail, hospitality and leisure experience. T Galleria by DFS, Angkor brings a total of 170 brands to the nearly 9,000m2 space. Philippe Schaus, CEO, DFS Group, described the new address as an oasis of luxury.

JUNE 2016

Royal Opera House

The UK’s Royal Ballet and Royal Opera programmes for the 2016/2017 season include world premieres, major new productions and classic revivals. Royal Opera will welcome seven debuts, including The Nose and The Exterminating Angel, among more at the Royal Opera House as well as three other premieres in collaboration with external partners, co-producers and co-commissioners. While, Royal Ballet, which celebrates 70 years as a resident ballet company of The Royal Opera House this season, will present four world premieres and a myriad of revivals.

35


ROUND TABLE

Trends in Luxury

TRAVEL TRADE LUXURY

Head of luxury goods, Euromonitor International

VANESSA DE NARDI

KATIE LARK

FFLUR ROBERTS

ROUND TABLE WITH

Consultant, Luxury Branding

Q: What are the top trends in luxury travel this year? ROBERTS: An increase in international leisure travel is expected within luxury travel, driven by growing tourism flows from emerging markets and aspirational middle class consumers. […] Luxury hotels are converting to mobile technology to boost luxury and deliver guests state-of-the-art service. Luxury travel worldwide will see stronger sales growth in the next five years, mainly driven by booming demand from middle class and aspirational consumers in emerging markets. […] LARK: A set of eight drivers appear to be shaping much of what is happening today. [These are] design – style is increasingly important; smart – digitally connected, always-on, immediate information; healthy – healthy menus, improved fitness offerings; immersive – authentic, local, engaging experiences; mindful – eco-friendly, digital detox, yoga and wellness; conceptual – a big idea to unite consumers and all brand touchpoints; thoughtful – sophisticated, conscientious, opinionated consumers and lastly food-increasing interest in food tourism, hotels investing in food and beverage. […]

Where, when and how are opulence-seekers travelling nowadays and where are they going to venture next?

Consultant, Luxury Branding

mindset affecting luxury travel? The younger traveller is acutely self aware and views their travel choices as intrinsically linked to their self development and identity. Millennials want to discover new things and are wary of over-exposure. They interpret luxury as personalised, educational and fun, and anything too easily accessible ceases to feel special or self enriching and therefore luxury. Q: What is the most popular location for today’s luxury travellers? ROBERTS: Growing demand and substantial investment, with a strong focus on luxury hotels, are drawing much attention to the Middle East. In 2014, the region recorded strong average daily rates and occupancy levels. The Middle East and Africa also has the fastest growing personal luxury goods sales in the world. DE NARDI: London, Dubai, Paris and the Indian Ocean are firm favourites of the luxury traveller by default of having an abundance of luxury brand presence. However, what is perhaps more interesting is […] where the focus might shift to in the near future. We believe that two of the most exciting locations for luxury development include Turkey and Sri Lanka.

Q: What role will Millennials play in the development of luxury travel? Q: How popular are off-the-beaten-track experiences among luxury travellers? ROBERTS: In 2030, today’s Millennials will be aged between 30 and 50, and a new generation, already known as Alpha, will be entering the workplace. All the baby boomers will be over 65, and today’s generation X will be approaching retirement. The world will be predominantly urban, with over five billion consumers living in cities. Tourism in an urban setting will increase, with infrastructure and mindsets needing to change, as the luxury industry evolves. Over a billion extra people will be travelling in 2030, and, as a result, responsible tourism is likely to become increasingly important and necessary. The issue of excessive tourism is likely to increase in importance for many top luxury destinations, particularly European cities […]. LARK: The Millennials and younger generations are often summarised as confident, connected, self-expressive, upbeat and open to change. But how is this

36

ROBERTS: Luxury travel has entered a new phase, in which conspicuous consumption is giving way to more meaningful and authentic travel experiences. Second- and third-tier cities in China are set to see more luxury hotel investment, as they become increasingly accessible and see large business flows. DE NARDI: There is an ever-growing segment of the luxury travel market that we like to refer to as the experienced experience-hunters. [[…]] People no longer want to feel at home when visiting, they want to experience something new and feel immersed in the culture. However, these consumers still expect a certain level of luxury whilst enjoying these experiences and do not wish to be uncomfortable. The challenge, therefore, for those in the luxury travel arena is to get this balance right […].

JUNE 2016


INTERVIEW

TRAVEL TRADE LUXURY

INTERVIEW WITH

Ahmed Siyam Mohamed CHAIRMAN, SUN SIYAM RESORTS

Having long been a top choice for honeymooners and families, the Maldives continues to stand out from other island destinations as Ahmed Siyam Mohamed, chairman, Sun Siyam Resorts, explains.

Travel Trade Luxury: What are the main selling points of the destination? Ahmed Siyam Mohamed: Whatever kind of magical experience our guests are looking for, the Maldives is the perfect destination. It offers a picture perfect setting for honeymooners, and an idyllic location for a family vacation – with tranquil spaces, divine restaurants, a luxury spa, activities and programmes to suit all ages and preferences. Our five-star, The Sun Siyam Iru Fushi is located just a few hours away from most GCC airports and is connected by a 45-minute seaplane journey from Malé. We were recently voted best family resort in Maldives and best family resort in the Indian Ocean, at [this year’s] World Travel Awards. This is in no small part due to our amazing staff who share the culture and traditions of the Maldivian people, and go out of their way to ensure that all our guests experience a magical ambience that stays with them forever. Travel Trade Luxury: In line with recent trends, The Sun Siyam Iru Fushi is launching a number of family villas. Please tell us about these new units. Ahmed Siyam Mohamed: The Sun Siyam Iru Fushi currently offers several pool beach villas with private swimming pool. From this November, we will open 10

JUNE 2016

new family deluxe beach villas, which are 170m2 and able to accommodate a family of five in two rooms. Each of these has its own pristine private pool and overlooks the beach. In addition to children and teenagers up to 18-year-old being able to stay, play and eat for free, they will also have full access to the Koamas Kids Club and other activities. Travel Trade Luxury: Art and tourism aficionados will be heading to the Indian Ocean this summer for the Maldives’ first international film festival. What role will The Sun Siyam Iru Fushi play in the event? Ahmed Siyam Mohamed: The international film festival Following the Equator is a significant event in the world of cinema, but the first of its kind in the Maldives, so we are thrilled that The Sun Siyam Iru Fushi is hosting this event from July 10 – 12. This chic event manifests a new era in the Maldivian tourism – where the cultural and natural treasures of Maldives will be celebrated, and every beautiful touristic place in the world can be experienced at the festival. The festival […] aims to unite people of different backgrounds by a common love of the arts, tourism and sports. Participants can submit a movie about interesting places on the planet, in addition to the culture and history of various countries and their events.

Travel Trade Luxury: What attributes set the properties in Sun Siyam Resorts’ portfolio apart from other luxury establishments? Ahmed Siyam Mohamed: At Sun Siyam Resorts, we know that for our travellers, their greatest luxury is time itself. So we go to great lengths to ensure that from the moment our guests arrive, they live their dream holiday and take the time they need to connect with themselves, with nature, or with their loved ones. We work tirelessly to ensure that every minute spent at the resort is filled with passion. Travel Trade Luxury: What can guests and partners expect from Sun Siyam Resorts in the coming months? Ahmed Siyam Mohamed: Plans are underway to expand Sun Aqua Olhuveli, which offers tremendous value for money in the Maldives for clients who are after an exceptional place to hold […]events. The real sensation, however, is Siyam World, located just 10-15 minutes by boat from The Sun Siyam Iru Fushi, which will open in the fourth quarter of 2017. This will be a truly unique, larger than life experience that will feature all types of Sun Siyam villas and residences, and combine the best experiences of the world holiday resorts, in one exceptional island in the middle of the ocean.

37


TRAVEL TRADE LUXURY

AT YOUR SERVICE

Sandals Unveils London-based Retail Store

Four Seasons Boston Guests Get behind the Wheel Four Season Hotel Boston teamed up with Porsche Cars North America and invited registered guests to enjoy a driving experience in new Porsche sports sedan and SUV cars or take for a ride one of the six new Porsche plug-on hybrid vehicles. As part of the Porsche E-Performance Tour programme, guests had the chance to cruise Greater Boston in electrified style for two hours completely unescorted.

Sandals and Beaches Resorts launched its first-ever luxury travel store in Kensington, allowing vacationers to get a feel and idea of what to expect when booking with the company. The 465m2 interactive store has multiple features with divided zones for Sandals, Beaches, Island Routes tours and weddings, among more. The venue’s research area allows clients to virtually sightsee the various resorts through video footage, applications and real-time social media feeds. The wedding lounge and its onsite nuptial coordinators help arrange the big day.

Elevated Culinary Offering Onboard Finnair

The Peninsula Beverly Hills

Finnair announced two new partnerships for its business class signature menu programme on long-haul flights, with executive chefs Steven Liu from China and Sasu Laukkonen from Finland. Liu’s menu integrates Western and Eastern flavours with a modern twist, and is served on flights from Helsinki to Beijing and Shanghai; Laukkonen’s offering brings pure tastes inspired by the chef’s Nordic roots. The airline also serves local organic ice cream by Jymy in business class on all its intercontinental flights departing from the Finnish capital.

38

Waterless Car Washing at The Peninsula Beverly Hills The Peninsula Beverly Hills has partnered with ENVi to offer an innovative, environmentally sustainable car wash and detailing service. As Chad Zani, CEO, ENVi, noted, a traditional car wash uses 178l water which greatly contributes to water pollution, whereas the environmentally-friendly company utilises only 0.24l locally produced biodegradable cleaner.

JUNE 2016


INTERVIEW

TRAVEL TRADE LUXURY

INTERVIEW WITH

Riccardo Orizio CEO, SARUNI

Utmost comfort and convenience just steps away from the nature and wildlife, or as Riccardo Orizio, CEO, Saruni, says, a true five-star safari experience, await guests in Kenya.

Travel Trade Luxury: Saruni currently owns and runs four properties in Kenya. How attractive are these accommodation establishments to discerning travellers? Riccardo Orizio: Saruni’s four properties – that include three bush properties between Samburu and the Masai Mara ecosystems and one at the coast – were founded in 2003 and have since been at the forefront of conservation and communitybased upmarket tourism. We are part of some of the most exciting conservation projects in Kenya, working with Mara North Conservancy and Lemek Conservancy in Mara and with Kalama Conservancy in Samburu. By staying at Saruni, our guests not only contribute directly to the upkeep of some of the most important and beautiful wildlife reserves in Africa, but also have direct access to the exceptionally interesting culture of the communities and tribes who own the land where these projects are [based]. Basically we offer a five-star safari experience with a strongly positive social and environmental effect. We have the traditional safari activities on foot and on open Land Rover vehicles, and we also offer special experiences like the Warrior Academy for families, we reach remote locations like Mt Ololokwe in Samburu, we offer night game drives

JUNE 2016

and safaris with a bird watching angle, we organise very romantic weddings and honeymoons as well as photographic workshops with experts, and, of course, we offer helicopters trips in Samburu and balloon flights in the Masai Mara. Travel Trade Luxury: What are your priorities and plans for the coming months? Riccardo Orizio: We are re-training our chefs who are already famous in the industry for their Italian-inspired dishes and we are also [honing the skills of] our guides who are also celebrated in the industry as some of the best Samburu and Masai guides in the country. We are also making large investments in replacing anything that is affected by wear and tear. Basically, we are focussing on further improving the quality and the reliability of the service we offer. Travel Trade Luxury: Please tell us about your development and expansion plans? Riccardo Orizio: We have two very exciting news and developments. At Saruni Samburu we are proud to announce the opening of Kenya’s first elephantproof photographic hide this June. Perfectly camouflaged next to the waterhole located in front

of the lodge, the hide is designed to allow Saruni guests to safely watch and photograph the big mammals from[upclose]. [It also enables guests to explore] the extraordinary birdlife that Samburu is famous for as well as the Samburu Five that includes Grevy zebra, reticulated giraffe, Beisa oryx, gerenuk and Somali ostrich. The hide will provide access to rare species, from the leopard to the aardvark, and from the aardwolf to the genet. We are also going to be given the prestigious job of managing the first tourism activities in Sera Conservancy, an amazing 350,000ha piece of virgin Africa, located North of Samburu. In Sera, the local community with the help of Northern Rangelands Trust (NRT) are launching the first community-owned rhino with the aim of having the first-ever rhinotrekking experience in East Africa. Like with gorillas in Rwanda or Uganda, the rhinos of Sera will be approached on foot with the help of expert rangers, within a very scenic landscape. The rhino sanctuary is a very large one, is fenced with a state-of-theart fence and already contains large quantities of wildlife in addition to the black rhinos. Sera will be soon the jewel of tourism and conservation in northern Kenya and it is a honour that NRT and Sera community have chosen us as their partners. Our facilities in Sera will be small and eco-friendly and hopefully we launch the in early 2017.

39


TRAVEL TRADE LUXURY

EVENTS

MYS: 120 Superyachts, 40 New Launches

R Monaco Yacht Show 2015

unning between September 28 - October 01, the annual Monaco Yacht Show (MYS) is expected to bring together over 580 exhibiting companies and partners. “MYS is recognised as the hub of the world superyacht community; around 80 percent of the exhibitors renew every year and circa 33,000 participants attend the show from all around the world,” revealed Gaëlle Tallarida, managing director, MYS, underlining the organiser’s commitment to showcasing the greatest offering to visitors. Every year, some 120 of the world’s top superyachts are promoted along with 40 debuts with each installment of the event presenting an almost completely renewed fleet. “Besides, 580 of the top companies exhibit their best know-hows, the latest trends in yacht design, water toys, luxury goods and service linked to the superyacht way of life,” added Tallarida.

Baku to Present the Best of Luxury and MICE

L EVENTS

uxeTravelShow is returning with its seventh installment, taking place on September 13 in Baku. Launched in October 2010, the event has established itself as a must-attend professional workshop that enjoys the strong support of government organisations. The format of the programme is being divided into three main parts this year to include prescheduled appointments with top buyers, a workshop and free meetings. To retain the exclusivity of the show, participation is limited to 70 exhibitors from top hotels, deluxe yacht and cruise companies, first-class skiing organisations and resorts, high-profile membersonly concierge services, luxury tour operators and destination management companies, exclusive spas, national and regional tourism boards and premium transport services.

40

LE MIAMI MIAMI BEACH, US June 06 – 09

LUXURY TRAVEL MART Kiev, Ukraine September 27

MONACO YACHT SHOW Port Hercules, Monaco September 28 – October 01

JUNE 2016


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.