Brand Book (8.5x11)

Page 4

logo id and usage

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Building a strong brand image doesn’t happen overnight. It takes the consistent and creative use of all available corporate communications vehicles to create a focused product position and identity in the mind of the customer and consumer. Our logo, colors, and other elements used correctly and consistently will help our visitors recognize our branding effort among the barrage of messages they are constantly inundated with.

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The following are guidelines for the proper and consistent usage of ASAP Drain Guys & Plumbing identifying visual representation - our logo.

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As shown in our official logo variations, the symbol represents a cable snake used to clear drains.

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