Personal branding design boards

Tristan Currie

Personal Branding

Personal Branding

OUGD602 / PPP

Brief / Background

Deliverables

Design self promotional material for delivery through print and electronic media.

Business Cards Letterhead Poster Tube Online Presence

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Tristan Currie

Development

Personal Branding

OUGD602 / PPP

Business Cards

Identity

In the early development stage I ordered business cards of Moo. Although this design would

My practice is focused on clean and simple aesthetic, for this I wanted to use black, white and a

influence my branding later on the finish didn’t represent my practice. The business cards felt

colour to create a visual identity. I experimented with yellows, blues and oranges, colours I thought

commercial, instead of ‘designer’

would bring the identity a more complete look.

Triplex business cards, experimenting with different stocks and weights to find the right finish for my

As for typefaces, being influenced by modernism and Swiss design I was inclined to go with a sans

business cards.

serif font. For this I chose to use League Spartan as a header and a main subject font. For body copy and sub-headers I chose DinBold. These two typefaces were both sans serif but have different qualities, one being more elongated whilst the other more rounded. This would help distinguish the importance of text and be useful in establishing my identity.

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Tristan Currie

Personal Branding

Final Deliverables

OUGD602 / PPP

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Tristan Currie

Personal Branding

Final Deliverables

Web Presence My web presence is delivered through a tumblr, where I post more content about me as an individual, photographs, bits and bobs that represent me.

For my work, at the moment I am using . As I don’t plan to freelance, this form of engaging with other designers in the industry is all I want right now.

OUGD602 / PPP

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