Concept

Page 1

Students Professionals Publish & Online Print & Exchange Communicate Inform Invite



Students & Graduates Young Innovative Creative (University ambassadors) Need to publish work Need to publish ideas / thoughts



Professionals & Studios Experienced Working Creative Industry Looking for young creatives Advertise own business Publish ideologies/work/events


THE PLATFORM


The Spread is a platform from the Behance team. It is a parallel platform to the Behance Network, which is about getting creatives’ work published and shared with others. The problem is that in there is no line between the students, graduates and the professionals. In a way you feel lost when you go on the Behance network as a student. The platform called “The Spread” is about the contact and exchange between students, graduates, universities and the professional world. The other difference to the Behance Network is that it is not about the portfolio, which will be linked to the Network, rather it is about getting some of your work, your thoughts, your ideas, events published and shown through online and print publication. While the professional world can create “spreads” aswell and advertise their work, their studio, their thoughts to the young and fresh world of students and graduates. The user of the platform can customise his own publication by using the very specified categorised selection system. The criterias to find an article can be location, university, studio, creative field, year of study, topic, tags, rating, rating by the panel, or even manually. After you customised your own publication you can let it print or purchase a digital version. The main aims are to bring the student and the professional world more together and let them exachange though publishing and creating articles.


Behance Network Website Twitter

ID-Nr / Phone

Customis Behance

Register www. International

.com

Create profile

Stu

Verify status Log in

Art

Pro

Architecture Graphic Design Illustration Film Fashion

Photography Music Performance Sub categories See “Concept: Publication” poster

Student / Graduate Professional

Create / Edit View

Profile / Person Rate

£

Buy

Customise


Quality guarantee

Name University

£

£

Magazine

£

£

Posters iPad

Degree/ Course Location

Online Articles / Magazines

About

Student

Articles

Graduate Contacts

se

Print

optional (

Panel / Commitee

University Associates Professional Studio/ Team

Users (x2)

Types

udent & Graduate Create Article

ofessional

e

Rating

(x2)

See “Concept: Publication” poster

Preview / Description

(opt.) Visible to all

Name / Team Studio / Company

Student Project

Philosophy

Universities Events/News/Infos

Location About

Student

Articles

Graduate Contacts

University Associates Professional Studio/ Team

Publication

Theory Tips / Tricks/ Tutorials / Workshops Competitions News Manifestos Events

£

£

)


THE PLATFORM’S NAME

fo·li·o noun, plural -li·os, adjective, verb, -li·oed, -li·o·ing. –noun 1. a sheet of paper folded once to make two leaves, or four pages, of a book or manuscript. 2. a volume having pages of the largest size, formerly made from such a sheet. 3. a leaf of a manuscript or book numbered only on the front side. 4. Printing. a. (in a book) the number of each page. b. (in a newspaper) the number of each page together with the date and the name of the newspaper.


Spread The Spread Creative Spread Editorial term. /noun Spread creativity. /verb Spread your thoughts. Spread and exchange.

Easy to keep the name in mind. “Have you seen tom’s articles on spread?” /not existing.

Folio

Editorial term: Folios are an important part of the page or spread as they exist to serve the reader. Without the page number, readers can’t easily find stories from the table of contents. And the extra information makes it easy for the reader to establish what issue they’re reading, especially if the page gets torn out. Some magazines, however, do treat the folio in a way that makes it integral to the page’s design. > Info part on a Spread. Word with “Folio”: Portfolio


THE DESIGN


Visual plan for the Platform Name / Logo design Publications Consider / design for iPad Promotion / Innovative

How to show and visualise in the exhibition?



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