SPECIAL ADVERTISING SECTION
SPECIAL REPORT: TURKEY
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TURKEY: BRIDGING THE DIVIDE FOR BUSINESS TURKEY’S ECONOMY HAS PROVED TO BE MORE THAN JUST RESILIENT IN RECENT YEARS, SHOWING STRONG GROWTH EVEN AS DEVELOPED COUNTRIES AROUND THE WORLD EXPERIENCE STAGNATION.
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Turkey has long benefitted from its position as a bridge between Europe, the Middle East and Asia. From ancient times when Turkey (then known as Anatolia) served as a major link to Europe near the end of the Silk Road trade route, to its more recent position as the seat of power of the Ottoman Empire, the country has enjoyed a privileged trading position. Today this is a legacy that the government of the Republic of Turkey is keen to advance as it seeks to expand and diversify its international trade. In particular, Turkey is looking to the Middle East, and particularly the GCC countries, as key partners for bilateral trade and investment. Although European countries are the largest export market and the largest trading partners for Turkey, trade with other markets has been an important
element of the country’s diversification strategy. As a country with a trade deficit, Turkey was keen to develop a strategy to diversify its export markets and products. Over the past 14 years, exports to the Middle East have increased sevenfold while Turkey’s overall exports have increased threefold during the same period, according to Rahim Albayrak, country advisor, Investment Support and Promotion Agency of Turkey. Moreover, diversity became a pillar of Turkey’s trade planning in the wake of the financial crisis or 2008-9, and policies to boost Turkey’s trade and business ties with the GCC have already proven they’re worth. “It was an important step for the Turkish economy as it faced declining external demand from its traditional trading partners during the global financial crisis of 2008-2009,” Albayrak says. The numbers prove the point: As a result of Turkey’s diversification policies, the share of exports to the Middle East increased from 12% in 2002 to 26% by 2016. Likewise, Turkey’s trade volume with the MENA region has increased significantly. It is not just Turkey’s close proximity to Europe and the Middle East that gives the country an edge. It also has a diverse economy and this is reflected in the goods and services it trades with the GCC. As of 2016, the