To Have and to Hold by Standard Journal

to and to Another information packed publication of the

inside

VISIONS OF ROMANCE • PIN MY WEDDING • SOMETHING BLUE FOR HIM HIGH FASHION JEWELRY • INSTA-GLAM

Spring 2013

Bridal Guide

WO M E N â&#x20AC;&#x2122; S CENTER

P E D I AT R I C S

2nd Location 534 Trejo

Dr Gary Lovell Dr Robert Meredith Dr Cameron Codd Helene Reusser, CNM Rachel Johanson, CNM Cortney Fields, CNM Linda Webster, WHNP

Dr Robert Lofgran Dr Gene Gates Dr Douglas Cottrell Dr Jason Hymas Mark Hammar, PA

208-356-0234 2

INTERNAL MEDICINE

FA M I LY MEDICINE

Now Open Saturday

1 Professional Plaza 208-356-9231 Dr Michael Packer Travis Weiszhaar, PA-C

Dr Steve Lofgran Dr Nathan McKellar Rex Meredith, PA-C

36 PROFESSIONAL PLAZA, REXBURG

www.seasonsmedical.com

Bridal Guide

Spring 2013

facebook.com/uppervalleystandardjournal â&#x20AC;˘ 208-356-5441 â&#x20AC;˘ 23 S. FIRST EAST, REXBURG, ID 83440

to and to inside Visions of Romance.................................................. 4 Pin My Wedding........................................................... 6 Something Blue for Him................................ 10 High Fashion Jewelry....................................... 11 Insta-Glam..................................................................... 12

The right place, close to home

At Madison Memorial Hospital, you'll discover experienced family-focused care with an endless effort to privacy, comfort and sensitivity. And you'll find it all right here, close to home.

208-359-6900 450 E Main, Rexburg www.madisonhospital.org

Bridal Guide

Spring 2013

Woodman Ballroom Rexburg, Idaho

Experience the

elegance of yester year in our turn of the

century ballroom. This ballroom is the ideal location for hosting your next wedding, reception, party, or dance.

Visions of

Romance Brides feel good these days. And with a positive outlook comes a desire for rich, luxurious gowns that will make fashionable statements at their weddings. From lace to layers to fun pops of colors, these are the gowns brides want to wear in 2013 By Nola Sarkisian-Miller

Rental fees are available upon request â&#x20AC;&#x201D; 208 -390 - 6128 More images available at mycircleoflove.com

For the New Bride & Groom

FREE Whitening

Happily serving the upper valley for over 31 years.

Robert L. Walker, D.M.D..

For the most romantic day of their lives, brides want to look as romantically alluring as possible. Visions of lace cascading down their dresses, fabrics layered for movement and shape and pops

of color conveying a sunny mood are some of the key trends emanating from the 2013 runways that can help achieve that fashionable dream. Along with feeling good about their impending

Spring 2013

marriages, brides-to-be are in a more bullish mood and willing to spend a bit more on higher-end styles that include laces imported from Europe. “A more positive outlook on the economy is driving the desire for richness and luxuriousness,” says Andrea Novella, sales and marketing manager for New York-based Anne Bowen. High-quality fabrics such as lace, silk and crepe “are preferred because although they are pricier, they add a richness and finish that makes the gown look much more expensive than it is.” Bridal salons from the West Coast to the East Coast report that lace gowns are key sellers with customers, whether it’s more modest fitted looks at Esti’s in Brooklyn, N.Y., or showier styles at M Bride in La Jolla, Calif. Designers are creating lace works for the 21st century that are more modern and more envelope-pushing by incorporating lace in sleeves, on illusion necklines, on portrait backs, on belts and with embellishments of beading. Lace abounds in the portrait backs of Lela Rose’s collection and plays a central role in Monique Lhuillier’s spring line. There are Chantilly lace bow belts on corset gowns with drop waists, Chantilly lace sheaths and reembroidered lace illusion necklines and ball gowns. Guipure lace gowns mixed with satin-faced organza in glamorous slim, column shapes are popular Kevan Hall White Label styles. Anne Bowen is incorporating beading into lace gowns, such as a beaded Chantilly lace dress or a white beaded lace trumpet gown. Another forward

Bridal Guide style is by Modern Trousseau, based in Connecticut, which offers a pinstripe silk taffeta gown with a lace overlay. The key for brides to remember is that a little lace goes a long way. “Brides have to be careful,” says Michele Martin, owner of M Bride. “If they wear allover lace, the dress can wear them. But, lace mixed with tulle or English net looks more whimsical, more ethereal and more flattering.” How brides wear it also makes a difference. For instance, when picking out a dreamy lace dress, don’t ruin the confection with a sash, say bridal experts. “Sashes can downgrade the dress, dumb it down,” Martin says. “It looks more prommy and not as sophisticated. Novella agrees that “sashes have given way to beaded belts, especially those incorporated into gowns.” Lace-bow belts were a huge staple at Monique Lhuillier, accented with two-inch to four-inch bows. Watters partnered with Thomas Knoell Designs to create a line of accessories, including belts with rhodium-plated metals, for an opulent, vintage feel for its collection of Miamiinspired dresses. To keep the lace in check, lace has been pairing up with other fabrics for a match made in heaven whether it’s for an accent or a layering piece. Jessica Williams, the designer of Alvina Valenta, wanted to create looks that featured “subtle and unexpected dimensions” for the spring season. Her gowns include a V-neck style with shoulder straps mixing lace and tulle for a soft, feminine feel. Continued on page 6

Now take advantage of 24 months No-Interest Financing

361 A Street • Downtown Idaho Falls • 208.522.0505

Kevan Hall’s bridal dresses that are receiving positive reactions include a strapless style accented with a front bow along with gowns layered with classic tulle and touches of re-embroidered lace in a move away from heavier gowns. “Dresses that are soft and light and airy are what’s in,” Hall says. “Brides want fabrics that are more sensuous and lightweight.” Mixing clean lines with Art Deco details, Watters is using washed silk organza mixed with tulle for soft, flowing looks in drop-waist and modified A-line silhouettes, says Maria Prince, vice president of the Dallas-based bridal line. “We’re using yards and yards of fabric for draping and billowing for a very ladylike look,” Prince says. “We’re layering and layering without the weight of big satin.” There’s also no shortage of color on the runways. But, brides are opting for subtle color to make a big statement. Many design-

ers are keeping the shades understated, such as at Anne Bowen, which offers a gown made of ivory lace with a blush under-layer. “Brides are keeping color soft so it looks like a wedding gown, but has an edge,” says Callie Tein, designer for Modern Trousseau. “They don’t want their gowns to look like an evening dress. When do you ever get to wear an allwhite dress? You can always wear a red dress or a green dress.” Nova, a Cinderella-blue satin dress, and Eden, a Chantilly lace sheath re-embroidered with chiffon are bridal favorites at Modern Trousseau. Monique Lhuillier created some blush drama with her figure-hugging Chantilly lace corset gown and Spanish tulle draped trumpet gown with a full skirt. Watters’ pink dress with cut pieces of taffeta shimmering with embroidered metallics streaming down the skirt is a showpiece. Geography, however, often plays a role in how much brides are willing to deviate from the conventions of color or lack thereof. “Tradition dies very hard here,” says Gail Hester, a bridal consultant at the Mimi boutique in New Orleans. “We had one girl who wore black this weekend, and she looked stunning. She has red hair and blue eyes. But there aren’t many girls who have the confidence to pull that off or that have parents that will let them.” © CTW Features

Spring 2013

Pin My

Wedding! By Anna Sachse Photography By Ryan Wilcox You Look Nice Today Photography www.youlooknicetodayphotography.com

Just a few years ago, when the wedding was over you were left with a book of photos, a disc of digital images and a lot of lovely memories. That’s nothing to complain about, of course, but these days, thanks to your social networks, countless wedding blogs and plentiful national and local bridal publications (like the one I edit, Portland Bride & Groom), you can showcase your special day to an audience well beyond your guest list. Whether you’d prefer to keep your wedding story – the beauty, the blunders and all your hard work! – all in the friends and family, or share it to the world, read on for a crash course in how to do it right.

Social Media

If you simply want to show off your favorite pictures and, most importantly, wax poetic about the wedding details you found most interesting in your own voice, then social-media platforms like Facebook, Pinterest, YouTube, Tumblr and Twitter are an easy and efficient way to go. Just make sure you check in Continued on page 8

Bridal Guide

Spring 2013

Spend Your Wedding Night in Venice... All Suites Include Use of Hotel Swimming Pool and Hot Tub. Inâ&#x20AC;&#x201C;room complimentary yogurt, juice, popcorn.

Venetian Sunset Suite See Virtual Tours of all our romantic getaways and romance packages at www.rexburgamericinn.com or call to schedule a private tour 208.356.5333

Chivalrous Knight Suite

Kilimanjaro Suite

Emerald Lagoon Suite

Mayan Paradise Suite

Complimentary breakfast buffet each morning in the breakfast area including homemade Belgian waffles, biscuits & gravy, fresh fruit and much more. Each suite offers a different twoâ&#x20AC;&#x201C;person whirlpool jetted spa, microwave, refrigerator, and DVD player with surround sound. Bring your favorite music to set the mood.

Locally owned and operated

Welcome to the end of the day Gem of the Orient Suite

Planet 10 Suite

1098 Golden Beauty Dr., Rexburg ID, 83440 | 208.356.5333 | www.rexburgamericinn.com

Bridal Guide

Your wedding photos are unique and stylish, and they deserve to be seen the world over. With Facebook and Pinterest, your favorite wedding blogs and even national magazines, there have never been more options for putting the spotlight on all the details that went into making your special day with your photographer first and get permission to do so, warns Sharon Naylor, author of more than 30 wedding books, including “The Bride’s Guide to Freebies: Enhancing Your Wedding Without Selling Out” (Lyons Press, 2012). Yes, you hired your photographer to take pictures at your event, but depending on the photo package you purchase, the photographer may still own the copyright. “Different photographers have different rules, and you don’t want to get in legal trouble or receive angry requests to remove your posts,” Naylor says.

Another thing to keep in mind is that there are nasty people out there who take delight in posting insults or criticism on public websites, Naylor notes. Your choices are to ignore any less-than-glowing reviews, or, if possible, consider making your account or album private so that only select people can take a peek. This also prevents the etiquette mistake of jamming up your contacts’ feeds with tons of individually posted photos, Naylor says. Public or private, be considerate – some of your guests may prefer their image not be shared with any-

All your wedding needs Contact your local Broulim’s specialist. Rexburg Kim 356-4651

Rigby Donna 745-7771

Driggs Brittany 354-2350

45 Years of Wedding Experience

one, especially if they were caught in an unflattering moment.

The Marketplace

Looking to showcase your wedding in a prettier package? You can submit to the “real weddings” sections in your local bridal magazine, national publications like Brides magazine or Martha Stewart Weddings or numerous wedding style blogs like Style Me Pretty, Green Wedding Shoes, 100 Layer Cake, Snippet & Ink and more. An issue of the magazine or PDF file of the post makes a lovely keepsake, and let’s face

Spring 2013

it – it feels good to know other people thought your wedding was as special as you did. That said, not every wedding can be chosen. The parties that pique my interest for Portland Bride & Groom feel fresh and unique, they’re full of inspiration and been-theredone-that wisdom for future brides and grooms, they’re jam-packed with great local-vendor leads for brides-to-be currently planning their own special day, and they include detail shots that highlight things like your incredible dessert table, hip paper goods, creative tabletop and awesome venue – you know, the same reasons engaged-you loved realwedding stories, too. Most outlets will provide instructions for the kinds of wedding submissions they want, but one of the most helpful articles

Wedding Magic Begins Here

64 East Main Rexburg, ID 208-356-0058 mycircleoflove.com

Spring 2013

I’ve seen was an SMP Backstage post called “Getting Your Wedding Out of the Slush Pile,” by Abby Larson, founder of the Style Me Pretty blog

and author of “Style Me Pretty Weddings: Inspiration and Ideas for an Unforgettable Celebration” (Clarkson Potter, 2012). It’s a must-read

when you consider the fact that Style Me Pretty gets around 600 submissions per week. “That’s a lot of pretty to go through!” Larson says. “If we could

find one word that really encompasses what we look for in a submission, it would be ‘refinement.’ Not in the traditional sense of Continued on page 10

KNIGHT IN SHINING ARMOR SOLD SEPARATELY

LEYMASTER JEWELRY FINE JEWELRY AND GIFTS 69 YEARS IN BUSINESS

351 A Street Idaho Falls Id. 208.522.4423 9

Bridal Guide

the word, though. What we mean is a cohesive style and edited, clean photography... We love to feature wedding styles of all shapes and sizes, but a perfect submission is one that tells a story through simple, well-executed photographs and details.” That story that Larson is looking for can start with the sweet “getting ready” shots and simple photographs of the gown, makeup, jewelry and bridesmaids, and transition into the first look, ceremony, reception and, to bring the story to a close, the last kiss. “Within

that story, we love to see details that are steal-worthy, that are photographed in a simple, editorial way and that scream chic,” Larson says. “We want photojournalistic images to get a sense of the real vibe of the day, alongside clean, thoughtful shots of all those little touches that the bride put so much love into.”

Ryan Wilcox, who operates You Look Nice Today Photography in Portland, Ore., has shot weddings that have been featured in more than a half-dozen blogs and magazines. He says three things stick out about the publish-worthy weddings he’s photographed: unique personal touches in the details, gorgeous settings that match the tone of the wedding, and, finally, the moments. “This is fairly hard to plan but with the right photographer knowing where to be when a photo can go from a snapshot to telling a complete story, which is something the editors look for,” Wilcox says. “There needs to be a handful of those moments included when submitting a wedding.” Again, you must get approval from your photographer before you submit images, and you want to be considerate of your guests. But there’s also submission etiquette. Most outlets want exclusivity, so it’s polite to only submit to one at a time. If you happen to get a “pass,” try to understand that it’s in no way a judgment on the fabulousness of your big day. “There are so many things that go into a ‘yes’ or ‘no’ answer for publication,” Larson says. “It could be that we have a backlog of California rustic-elegant weddings, that we recently featured a wedding very similar, or that the design is fabulous but the photographs won’t look great on our blog.” You can always submit to another publication. In the meantime, flip through the pages of your photo album again, because, after all, YOU are the audience that matters most. © CTW Features

Spring 2013

Something Blue … for Him Tradition does not mandate somethings borrowed, old or new for your groom, but a blue embellishment will lend playful elegance to his attire. Here, Patricia Trépanier, a men’s fashion stylist and image consultant based in Toronto and Montreal, offers a few chic selections

Cufflinks

There are countless options, featuring everything from precious gems to sports logos or plaid. If he’s fashion-forward but not very flashy, Trépanier recommends Tateossian Scoubidou’s blue-andwhite braided Italian leather cufflinks which wrap around the edge of his shirt cuff. Tateossian.com, $165

are a great way bring in blue without overpowering the groom’s look. Trépanier likes Happy Socks’ striped socks mix stripes of dark and light blues. HappySocks.com, $12

Shoelaces

Colorful shoelaces are trending this style season, says Trépanier. These shiny bright-blue laces from Stolen Riches look good in both black and brown shoes. Socks Since only a few inches of StolenRiches.com, his socks will show when $17.50 –Anna Sachse © CTW Features he’s sitting down, socks

Welcome to the end of your big day Accommodations Include • Swimming pool & hot tub • Complimentary hot breakfast buffet • 10% discount at Applebee’s • Guest laundry & exercise facility • Large reception rooms available

1098 Golden Beauty Dr. | Rexburg ID | 83440 www.rexburgamericinn.com

(208) 356-5333

Nationwide: (80 0)634- 3444 www.americinn.com

Bridal Guide

Spring 2013

High Fashion

Fine Jewelry Gown designers Monique Lhuillier and Vera Wang put their wedding style into the bling business When you hear the names Monique Lhuillier and Vera Wang, the first thing that pops in your mind probably isn’t don’t think engagement and wedding rings. But fine jewelry is the latest addition the two iconic bridalgown designers’ wedding worlds. Lhuillier recently

collaborated with online jeweler Blue Nile on a collection of platinum-anddiamond engagement and wedding bands. Ranging in price from $1,800 to $5,000, the collection is broken down into four styles: • Romantic, featuring interlacing bands of pavéset diamonds

• Modernity, featuring center stones framed by micropavé diamonds for a fine-lined, modern aesthetic • Antiquity, which features richly detailed settings reminiscent of Lhuillier’s bridal designs • Tradition, simple but elegant interpretations of timeless profiles

Vera Wang LOVE, the designer’s exclusive jewelry collection with Zales, launched in the fall of 2011 with engagement and wedding rings and in 2012 introduced a new 31 new under-$6,000 pieces, includes pendants, earrings and groom’s rings. Both lines feature signature stones inset into the pieces. Lhuillier’s pieces feature a pink sapphire, representing the designer’s trademark accent color and symbolizing a blushing bride; Wang’s LOVE pieces feature inset blue sapphires. © CTW Features

Helping to make the perfect wedding for over 75 years

175 N Center • Rexburg

• Bridal Bouquets

356-3624

• Floral Cake Decorations • Wedding Ceremony Flowers • Centerpieces

175 N Center • Rexburg

356-3624

Bright, beautiful flowers to fit any budget! www.rexburgfloral.com 11

Bridal Guide

Spring 2013

For Jonathan and Brandi Buckley’s wedding at San Francisco’s City Hall, Kim Thomas photographed the wedding using an iPhone 4S , then edited the photos and added effects via the Instagram iPhone app. All other photos, Kelsey Goodwin Photography

Insta-Glam Smartphone apps like Instagram add instant charm and radiance to photos with chic filters and effects – just like the tricks photographers employ to make wedding photos pop By Taniesha Robinson On their wedding day, Jonathan Buckley and his wife, Brandi, stood on the grand staircase of San Francisco City Hall, where Brandi’s grandparents married nearly 70 years before. Everything about their day paid homage to the town they would together call home: Brandi’s dress, the limo service and even the technology they’d use to capture the day in photo. They gazed into each other’s eyes, smiling. Their photographer stood away, aimed and shot the image – with an iPhone 4S. More than 500 pho-

tos of the Buckleys were taken that day solely with an iPhone. Later, the Buckleys’ photographer, Kim Thomas, added effects mostly with Instagram filters and delivered more than 100 images to the couple. “The very next evening we had a mini reception of 40 to 50 people, and we had iPads set up in picture-frame mode around the room with all the photographs,” Buckley says. Soon afterward, hundreds in their social network would browse through the photos online. Digital and mobile

photography has enabled what is perhaps the biggest trend in photography today – sharing images shortly after they’re taken. Now, the immediacy has transferred to the editing process. “Being able to use the Instagram filter is really, really quick,” Thomas says. “You don’t have to spend hours and hours trying to get the right look for your photo.” Not only are the effects from smartphone camera applications such as Instagram, well, instant, they create striking, appealing photographs. “It brings back an element of film

because the quality is not as great,” Thomas says. Thomas used the Amaro and Rise Instagram filters for most of the Buckleys’ images, which created a warm, vintage look. Amaro adds a blue-toned, aged appearance while Rise softens images with a golden glow. Thomas’ eye homed in on the couple’s chemistry, and the hall’s lighting and architecture to produce her enchanting photos. Lighting, composition and the moment of action are the key elements of any wedding photograph with or without effects,

Spring 2013

says British Colombiabased photographer Kelsey Goodwin. “If you have those three things then you can do whatever filter you want,” Goodwin says. “Once in a while, a mediocre image can be pushed into greatness with a little bit of editing help, but it’s a fine line.” Stunning effects and filters, however, are not limited to pics snapped via a smartphone apps. Here, some of the most stylish photography trends that photographers can employ to their photos captured via their trusty dSLR camera.

Textured Photos

Textured photography has a design overlay that gives a perceived surface

Bridal Guide

while the rest is pared down to black and white. This is one of those trends that have stood the test of time. It first appeared in the ’80s but seems to have timeless character.

High Dynamic Range

HDR has been around for more than a century. “It was originally designed to bring value in lights and darks to create a balanced image in terms of exposure, but if you overdo it, it looks like a painting or a cartoon,” Goodwin says. Picture a comic book to get a sense of what the extremes of this effect can do. Yet, even toned-down usage creates awesome definition and heightens the intensity and mood of an image.

Long-Exposure Photo

This technique requires a night or dark setting and moving light. Stationary ele-

can fill the image. “Back in the day it was considered poor photography skills,” Goodwin says. Likewise, lens flare from unplanned reflections or impurities in the lens was considered an amateur mistake. Today photographers are clamoring to get these washed out, hazy effects in their photos. Both can make images look more vibrant, retro or just plain creative.

Holga

The Holga is a medium format camera created in the 1980s that harnesses the creative power of light leaks, blurring, and other distortions for a faded, vintage look. “The vintage look at this point is like pearls,” Goodwin says. “It’s timeless.” © CTW Features

The Glass Slipper Dress consignments rentals & sales

• Jewelry • Accessories • Prom & Bridal Dresses • Tuxes

quality to the image. For example, a layer could add a brushstroke effect to different areas in the picture giving the overall image the feel of a painting. “If the texture overlay is laid on too thick, it can lend itself as a distraction to the actual image,” Goodwin wrote in a guest blog for TheWedLoft. “Though if done correctly, it can be a very pleasing effect,” she adds. Textures were very popular in the ’90s but are now used less often.

ments are sharply captured while moving light blurs during the long exposure time. It has been popularly used to shoot traffic at night, making city landscapes look like a carnival has come to town.

Selective Desaturation

Light Leak and Lens Flare

A photo with selective desaturation leaves on part of an image in color

When film or a camera sensor is exposed to extra light, red or yellow glares

The Glass Slipper 226 North 2nd East Rexburg 208.390.3787

www.theglassslipperprombridal.com

Bridal Guide

Spring 2013

Getting Married in 2013? Enter to win part of your

dream wedding at these participating retailers.

Idaho Falls 295 W. Brodway 208.528.8444

Pocatello 746 E. Center 208.233.3051

175 N Center • Rexburg

356-3624

$100 Gift Certificate

Free Bridal Bouquet (up to $150 value)

Name:____________________________

Phone:____________________________

Phone:____________________________ 356-3624

Towards a weeknight stay (M-Thursday) any suite through Dec. 15th

Limit one entry per person. No purchase necessary Clip out & drop off at the location shown. Giveaway entry forms are not coupons. Forms accepted until April 30, 2013. Winners notified by May 10, 2013.

175 N Center • Rexburg

110 East 1st North • Rexburg

1098 Golden Beauty Dr., Rexburg (208) 356-5333 Name:____________________________ Phone:____________________________ Limit one entry per person. No purchase necessary Clip out & drop off at the location shown. Giveaway entry forms are not coupons. Forms accepted until April 30, 2013. Winners notified by May 10, 2013.

One Day Free Tux Rental for the Groom

208.390.3787

64 East Main, Rexburg (208) 356-0058

Name:____________________________

Phone:____________________________

1 FREE Piece of Jewelry

One Night’s Stay in Any Themed Suite

Spring 2013

Bridal Guide

Spring 2013