Making Movie Magic

Introducing Do Not Disturb

Stinging insect nests are dangerous territory, and the inspiration behind our latest large-scale consumer campaign, “Do Not Disturb.” In partnership with the New Orleans Mosquito, Termite and Rodent Control Board, PPMA produced an unparalleled video series and educational microsite to show consumers just how easy it is to accidentally disturb a stinging or biting insect nest, as well as the not-so-friendly responses that often follow. As the peak of 2023 stinging insect season rolls around, we’ll launch this video project to give consumers need-to-know pest prevention tips and remind them of the importance of working with professionals when stinging insects are present.

Expanding Our Video Library

Alongside our larger video campaign, we debuted three new video projects in 2022 to spotlight the health and property threats posed by pests. Our “You Won’t Believe This” videos, which yielded 179,700 video views on YouTube and Facebook, revealed little-known facts about mosquitoes, termites and bed bugs. Our “Bug Battles” series, which depicts hypothetical matchups between two different pests, captured more than 759,500 video views – and counting! Viewers enjoy guessing which pest will be crowned the ultimate champion, setting season two up for major success in 2023. Lastly, we continue to observe consumer interest in “Invasive Species,” our custom-animated series, which shines a light on invasive pests and how they spread across the U.S.

“You Won’t Believe This” had 179,700 VIEWS

The “Bug Battles” series had 759,500 VIEWS