BiweeklyInsights
ExecutiveSummary
LagunaBeachHotels
April14-27,2024
1,221
Occupancy 61.1% -16.5% YOY ADR $401 -6.8% YOY Operating HotelRooms
-93RoomsYOY
S u n 0 4 / 1 4 M o n 0 4 / 1 5 T u e 0 4 / 1 6 W e d 0 4 / 1 7 T h u 0 4 / 1 8 F r i 0 4 / 1 9 S a t 0 4 / 2 0 S u n 0 4 / 2 1 M o n 0 4 / 2 2 T u e 0 4 / 2 3 W e d 0 4 / 2 4 T h u 0 4 / 2 5 F r i 0 4 / 2 6 S a t 0 4 / 2 7 45%53%60%69%64%71%77%49%50%50%55%59%70%82% S u n 0 4 / 1 4 M o n 0 4 / 1 5 T u e 0 4 / 1 6 W e d 0 4 / 1 7 T h u 0 4 / 1 8 F r i 0 4 / 1 9 S a t 0 4 / 2 0 S u n 0 4 / 2 1 M o n 0 4 / 2 2 T u e 0 4 / 2 3 W e d 0 4 / 2 4 T h u 0 4 / 2 5 F r i 0 4 / 2 6 S a t 0 4 / 2 7 $ 3 2 3 $ 3 5 2 $ 3 5 1 $ 3 5 3 $ 3 7 0 $ 4 8 2 $ 4 8 8 $ 3 5 1 $ 3 1 7 $ 3 4 1 $ 3 6 3 $ 4 0 3 $ 4 8 7 $ 4 9 4 ClosedHotels ▇Current ▇Same-time-last-year Source:STR OrangeCounty,CAEmployment Leisure&HospitalityJobs 231.8K +4.4% YOY Leisure&hospitalityjobsinOrangeCounty. DataasofQ32023. UnemploymentRate 4.2% +0.8% pptYOY Unemploymentrateforpersonsresidingin OrangeCounty.DataasofFebruary2024.
JohnWayneAirport(SNA) March2024 Passengers 964.1K -3.1% YOY ▇Domestic ▇International J a n F e b M a r Ap r M a y J u n J u l A u g S e p O c t N o v D e c 900K 1000K P a s s e n g e r s by M o n t h ▇CurrentYear ▇LastYear Source:JohnWayneAirport Asof4/28/2024 Poweredby
Source:BureauofLaborStatistics
Poweredby:
Hotels:CityofLagunaBeach,CA
MonthlyCompSetPerformance
SantaMonica,CA
PalmSprings,CA
HuntingtonBeach,CA
LaJolla,CA
SantaBarbara,CA
CityofLagunaBeach,CA
March2024
LodgingPerformance
Occupancy ADR RevPAR Supply Demand Revenue $10.8M 25.9K 37.9K $284 $415 68.4% YOY YOY YOY YOY YOY YOY -47% -48% -70% 25% 02% 23% MonthlyHotelPerformance CityofLagunaBeach,CA Occupancy ADR RevPAR 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 847% 810% 766% 791% 763% 331% 59.7% 78.2% 668% 684% $277 $308 $331 $340 $316 $294 $342 $458 $415 $415 $235 $250 $254 $269 $241 $204 $358 $277 $284 $97
Occupancy ADR RevPAR
DanaPoint,CA+ 797% 77.5% 730% 715% 687% 684% 670% 59.7% $353 $303 $254 $284 $234 $415 $331 $401 $281 $235 $185 $203 $161 $284 $222 $240
NewportBeach,CA
J a n F e b M a r Ap r M a y J u n J u l A u g S e p O c t N o v D e c 684% Occupancy
J a n F e b M a r Ap r M a y J u n J u l A u g S e p O c t N o v D e c $415 ADR CityofLagunaBeach,CA J a n F e b M a r Ap r M a y J u n J u l A u g S e p O c t N o v D e c $284 RevPAR CityofLagunaBeach,CA DataSource:STR 2021 2022 2023 2024
CityofLagunaBeach,CA
VisitLagunaBeachSpendingSummary
Period:March2024
LosAngeles,CA
Phoenix-Prescott,AZ
Dallas-FtWorth,TX LasVegas,NV
Source:TransUnion/CommerceSignals;*Lodgingspendrepresentsin-marketspendonly;**Samplewithunspecifiedage/incomeexcluded
Month March2024 ReportType Month $4.2M CardSpend -92% vsPreviousYear Jan Dec $42M 42.6K Cardholders -98% vsPreviousYear Jan Dec 42.6K 79.1K Transactions -115% vsPreviousYear Jan Dec 79.1K
SanDiego,CA SanFrancisco-Oakland-San Jose,CA 45.6% 38% 3.3% 31% 3.0% 27% TopOriginDMAs 20-29 30-39 40-49 50-64 65+ 18.9% 414% 266% 3.7% 94% SpendSharebyAge** <50k 50-100k 100-150k 150-200k 200-250k 250k+ 115% 22.1% 126% 124% 34.6% 6.7% SpendSharebyIncome** 0K 5K 10K 15K 20K 25K 30K 35K 40K Transactions $00M $05M $10M $15M $20M Sp e n d Transportation Retail OtherCategories Lodging* Food&Beverage AVG AVG Transactionsvs.SpendAmount Sizeofbubbledenotesspendpertransaction Food&Beverage Retail Lodging* OtherCategories Transportation 49.9% 165% 159% 120% 5.6% SpendingCategories % Shareoftotalin-marketcreditcardspend
2023 2024 2023 2024 2023 2024
Demographics
Period:March2024
SpendingCategoriesbyIncomeLevel
Spendvs.SpendperTransaction
Source:TransUnion/CommerceSignals;*Lodgingspendrepresentsin-marketspendonly;**Samplewithunspecifiedage/incomeexcluded,onlysamplewithspendingcategorydataincluded
Month March2024 ReportType Month Ag *e * SpendingCategoriesbyAgeGroup % Shareofcreditcardspend 20-29 30-39 40-49 50-64 65+ 10% 11% 14% 67% 50% 51% 51% 49% 19% 14% 20% 16% 18% 21% 17% 20% 17% 7% 9% M a r2 3 Ap r2 3 M a y2 3 J u n2 3 J u l2 3 A u g2 3 S e p2 3 O c t2 3 N o v2 3 D e c2 3 J a n2 4 F e b2 4 M a r2 4 $00M $20M $40M $60M Sp e n d $60 $65 Sp e n d p e r T r a n s a c t i o n Spendvs.SpendperTransaction 189% 424% 270% 23% 93% % Shareoftotalcardspend 20-29 30-39 40-49 50-64 65+ $40 $66 $71 $80 $97 Avgcardspendpertransaction I n c o m *e *
% Shareofcreditcardspend <50k 50-100k 100-150k 150-200k 200-250k 250k+ 13% 11% 59% 56% 51% 56% 44% 48% 19% 15% 19% 17% 17% 15% 17% 14% 17% 28% 23% 7% 7% 7% 8% 6% 9% M a r2 3 Ap r2 3 M a y2 3 J u n2 3 J u l2 3 A u g2 3 S e p2 3 O c t2 3 N o v2 3 D e c2 3 J a n2 4 F e b2 4 M a r2 4 $00M $20M $40M $6.0M Sp e n d $55 $60 $65 Sp e n d p e r T r a n s a c t i o n
109% 224% 125% 125% 354% 6.2% % Shareoftotalcardspend <50k 50-100k100-150k150-200k200-250k 250k+ $52 $63 $71 $77 $89 $94 Avgcardspendpertransaction
Lodging* Retail Food&Beverage Transportation OtherCategories Lodging* Retail Food&Beverage Transportation OtherCategories SpendperTransaction SpendperTransaction
DomesticVisitors
TopVisitorOriginStates
%
TopVisitorOriginDMAs
LosAngeles,CA SanDiego,CA Phoenix,AZ
SanFrancisco-Oakland-SanJose,CA LasVegas,NV PalmSprings,CA
Sacramento-Stockton-Modesto,CA Dallas-FtWorth,TX SaltLakeCity,UT
Source:Near&USCensusBureau
DemographicEstimates
StartDate March01,2024 EndDate March31,2024 TripType All Weekend/WeekdayTrips All SampleSize:7,247 2.5days AvgLengthofStay 76.6% Overnight 64.1% Repeat California Arizona Texas Nevada Colorado Utah Florida Washington Illinois NewYork 1.6% 18% 20% 21% 2.7% 27% 53% 59% 81% 485%
shareoftotal
Denver,CO NewYork,NY 18% 21% 2.4% 27% 28% 33% 4.0% 47% 57% 7.2% 86% 210%
% shareoftotal 500+miles 37.9% 250-499miles 194% 50-249miles 42.7% DistanceShare % shareoftotal DowntownVillage DowntownOuterLimits NorthLagunaBeach HIPDistrict SouthLagunaDistrict SouthofPearl PearlDistrict LagunaCoastWildernessPark CentralBeaches MontageLagunaBeach DowntownPromenade 3.6% 40% 45% 108% 12.6% 148% 207% 22.0% 225% 272% 323% 408% TopPOIsVisited % shareoftrips
©2024Mapbox©OpenStreetMap USMainlandOriginHeatMap
<25K 25K49K 50K75K 75K100K 100K149K 150K+ 27% 17% 12% 14% 15% 13% HouseholdIncome Median:$1017K 19Y -24Y 25Y34Y 35Y44Y 45Y54Y 55Y64Y 65Y+ 18% 13% 12% 13% 13% 10% AgeGroups White Black Asian Other 2+ races 12% 11% 9% 6% 62% Race
InternationalVisitors
TopInternationalMarkets
SampleSize:328
% ShareofTotal
TopPOIsVisited
% ShareofVisitors
NorthLagunaBeach
DowntownOuterLimits
SouthofPearl HIPDistrict
SouthLagunaDistrict
PearlDistrict
CentralBeaches
LagunaCoastWildernessPark
DowntownPromenade
MontageLagunaBeach
TreasureIslandParkandBeaches
Source:Near
EndDate March31,2024
StartDate January01,2024
4.4days AvgLengthofStay 81.9% Overnight % Overnight AvgLOS Mexico Canada Japan SouthKorea Taiwan Brazil UnitedKingdom Indonesia UnitedArabEmirates Australia Germany India Italy Netherlands Panama Philippines Switzerland France SouthAfrica CostaRica NewZealand SaudiArabia Colombia 05days 71days 8.1days 105days 48days 3.9days 20days 11days 89days 41days 84days 28days 8.8days 37days 55days 6.8days 72days 80days 33days 5.5days 78days 64days 5.4days 54days 31days 00% 1000% 100.0% 1000% 500% 100.0% 1000% 1000% 1000% 750% 1000% 750% 100.0% 500% 750% 100.0% 1000% 1000% 818% 85.7% 1000% 958% 87.9% 807% 766%
10days 20days 30days 40days 50days 60days 70days 80days 90days 100days AvgLOS 0% 20% 40% 60% 80% 100% % O v e r n ig h t
SaudiArabia SouthKorea SouthAfrica Netherlands Switzerland Philippines CostaRica Germany Taiwan Nigeria India TopVisitorOrigin
DowntownVillage
NewZealand
0.3% 03% 03% 0.3% 03% 03% 03% 0.3% 03% 06% 0.6% 06% 06% 06% 09% 09% 09% 1.8% 18% 21% 3.3% 36% 39% 42% 11.2% 115% 142% 16.7% 203% 215% 264% 297% 358%
ComparativeInsights
StartDate
January01,2023
EndDate March31,2023
TimePeriod:January01,2023toMarch31,2023
TopVisitorOriginDMAs
LosAngeles,CA
SanDiego,CA Phoenix,AZ
SanFrancisco-Oakland-SanJose,CA
LasVegas,NV
PalmSprings,CA
SaltLakeCity,UT
Denver,CO
Sacramento-Stockton-Modesto,CA
Dallas-Ft.Worth,TX NewYork,NY Chicago,IL
CompEndDate March31,2024
ComparisonTimePeriod:January01,2024toMarch31,2024
TopVisitorOriginDMAs
LosAngeles,CA SanDiego,CA Phoenix,AZ
SanFrancisco-Oakland-SanJose,CA
LasVegas,NV
PalmSprings,CA
Sacramento-Stockton-Modesto,CA
Dallas-FtWorth,TX
SaltLakeCity,UT
NewYork,NY
Denver,CO
Fresno-Visalia,CA
SantaBarbara-SantaMaria-SanLuisObispo..
TopPOIsVisited
Source:Near
70.7% OvernightVisitors 1.8days OvernightVisitors 250-499miles 186% 50-249miles 433% 500+miles 381% DistanceShare
%shareoftotal
Seattle-Tacoma,WA SantaBarbara-SantaMaria-SanLuisObispo.. Houston,TX 13% 14% 14% 2.1% 24% 24% 2.6% 2.6% 2.7% 39% 47% 55% 72% 88% 224%
DowntownVillage DowntownOuterLimits NorthLagunaBeach HIPDistrict SouthLagunaDistrict SouthofPearl LagunaCoastWildernessPark PearlDistrict CentralBeaches MontageLagunaBeach DowntownPromenade 65% 66% 142% 21.8% 23.8% 29.3% 329% 354% 359% 463% 55.7% TopPOIsVisited
shareoftrips
%shareoftotal
%
CompStartDate January01,2024
75.9% OvernightVisitors 2.5days OvernightVisitors 250-499miles 187% 50-249miles 439% 500+miles 374% DistanceShare %shareoftotal
Seattle-Tacoma,WA Chicago,IL 15% 15% 16% 1.7% 20% 21% 2.6% 2.7% 3.2% 40% 45% 57% 68% 88% 226%
%shareoftotal DowntownVillage DowntownOuterLimits NorthLagunaBeach HIPDistrict SouthLagunaDistrict SouthofPearl PearlDistrict LagunaCoastWildernessPark CentralBeaches MontageLagunaBeach DowntownPromenade 40% 45% 117% 12.0% 14.5% 20.3% 216% 231% 285% 317% 40.9%
% shareoftrips
POIAnalysisbyCategory
Districts
POISplit
UniqueVisitors
ofvisitors visited Districts atleastonce
TopOriginMarketbyState uniquevisitors,excludingLosAngeles,CA
TopCross-VisitedPointsofInterest
SouthLagunaDistrict
LagunaCoastWildernessPark
CentralBeaches
HeislerParkandBeach
MontageLagunaBeach
TreasureIslandParkandBeaches
SurfandSandResort
InnatLagunaBeach
CrystalCoveParkandCampground
CrescentBayBeach
SouthLagunaBeaches
AlisoBeach
VictoriaBeach
TheRanchatLagunaBeachGolfCourse
TopOriginMarketbyDMA uniquevisitors,excludingLosAngeles,CA
PalmSprings,CA
SanDiego,CA
Phoenix,AZ
SanFrancisco-Oakland-SanJose,CA
LasVegas,NV
Sacramento-Stockton-Modesto,CA
SaltLakeCity,UT
Dallas-FtWorth,TX
Denver,CO
Fresno-Visalia,CA
SantaBarbara-SantaMaria-SanLuisObispo,CA
Source:NearandUSCensusBureau
StartDate January01,2024 EndDate March31,2024 POICategory Districts DwellFilter 0
74.5%
DowntownVillage NorthLagunaBeach DowntownOuterLimits HIPDistrict SouthofPearl PearlDistrict LagunaCoastandAlisoWilderness DowntownPromenade Thehive 2.3% 41% 58% 209% 302% 318% 422% 451% 606%
SampleSize:201,180
280% 18.9% 94% 3.0% 28% 2.7% 19% 16% 1.6% 13% 1.1% 11% 1.0% 09%
California Arizona Nevada Texas Colorado Utah Washington Florida Illinois NewYork Oregon 09% 11% 15% 1.7% 17% 1.9% 20% 4.5% 45% 68% 596%
15% 15% 17% 1.9% 20% 2.9% 40% 5.1% 60% 189% 277%
Demographics DomesticOnly <$25K $25K$49K $50K$74K $75K$99K $100K$149K $150K+ 26% 18% 12% 15% 15% 12% HouseholdIncome(inUSD) Median:$101.8K 19Y24Y 25Y34Y 35Y44Y 45Y54Y 55Y64Y 65Y+ 16% 13% 12% 13% 13% 11% Age White Asian Black 2+Races Other 14% 13% 6% 9% 58% Race
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