06/24 Redmond Business News

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BUSINESS NEWS THE REDMOND CHAMBER OF COMMERCE & CVB MUSIC ON THE GREEN: SPONSORSHIP AVAILABLE Find out more on Page 9! MUSIC ON THE GREEN 2024 A Free Family Friendly Series on Alternating Wednesday Evenings 6:00pm -7:30pm Food & Craft Vendors On-Site at 5:30pm Lawn Chairs Welcomed | Hope Playground & More JUNE 26 JULY 10 JULY 24 AUG. 7 AUG. 21 SEPT. 4 JuJu Eyeball Heller Highwater Runaway Fire Sequoia Rose Kristi Kinsey Band Hokulea Ohana Dancers JUNE 2024

REDMOND CHAMBER PREMIER LEVEL SPONSORS

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DIRECTOR'S MESSAGE

JUNE

2024

SUMMER: THE SEASON OF FUN & EVENTS

Here we are in June, and the kickoff to the summer season. There is so much taking place in the life of the Chamber and the Redmond community, we will definitely be taking advantage of the longer days to get everything accomplished. Summer is “Event Season” and there will be no shortage of events taking place this season to keep us all entertained and connected to our community.

As you know, the Chamber is the Convention and Visitors Bureau and we work with numerous incoming groups and provide unparalleled customer service to these groups. Kicking off the group business in June will be the BMW-MOA (Motorcycle Owners of America). We are excited to welcome them back to Deschutes County Fair and Expo. BMW-MOA was last here in 2010 and they are thrilled to be coming back to Redmond. Expect to see over 5,000 BMW motorcycles in Redmond mid-June and be sure to say hello (just look for people in full riding armor). Their attendees will be from all over the world and US, with some riding more than 3,000 miles to get here. Redmond merchants are encouraged to display the “Welcome BMW-MOA” signs, which Connor in our office made, and are available here at the Chamber. We then will be welcoming the attendees for the Farewell Concert, Sister’s Quilt Show attendees, the Family Motor Coach Association and more.

Summer also means it is time for the Music on the Green, Summer Concert Series. These concerts are a community favorite, and they are also enjoyed by the many visitors coming to Redmond throughout the concert season.

Our first concert is scheduled for June 26, with JuJu Eyeball, followed by Heller Highwater on July 10, The Kristi Kinsey Band - July 24, Sequoia Rose - August 7, Runaway FireAugust 21 and of course, last but not least, the Hokulea Dancers on September 4. The music begins at 6pm and goes until 7:30pm. Follow the concert series every other Wednesday, all summer long. Be sure to mark your calendar and get ready for a great summer of great music, food, plenty of vendors and fun for the whole family. Go online to Visitredmondoregon.com or call the Chamber for more information.

Benefits of Chamber Membership

I was recently reading an article on the benefits of joining a Chamber of Commerce for businesses and the authors listed 5 benefits to joining your local Chamber. All five points were “spot on” with what the Redmond Chamber of Commerce and CVB offers its members, and I thought it was worth sharing them with you.

1 Networking Opportunities: A Chamber of Commerce serves as a hub for businesses, enabling them to connect and forge relationships with like-minded professionals, industry leaders, and potential clients. Networking events, seminars, and workshops organized by the Chamber provide a platform for exchanging ideas, exploring partnerships, and expanding customer bases. Through regular interaction, businesses gain access to a vast network of resources, referrals, and support, fostering long-term growth and sustainability.

BOARD OF DIRECTORS

JAKE WAARDENBURG STATE FARM INSURANCE PRESIDENT

RYAN CHURCHILL INITIATIVE BREWING 1ST VICE PRESIDENT

JUDY LAPORA CROOKED RIVER RANCH AND MAINTENANCE 2ND VICE PRESIDENT

BRENDA TURNER

BRENDA TURNER CONSULTING PAST PRESIDENT

BEV CLARNO FMR. OREGON SECRETARY OF STATE

SEAN NEARY FITCH & NEARY PC

JENNIFER WERNER ALLIANCE PROFESSIONALS

2 Advocacy and Representation: Joining a Chamber of Commerce provides businesses with a powerful collective voice in influencing local, state, and even national policies. Chambers actively advocate for the interests of their members, promoting probusiness initiatives, and addressing challenges faced by the community. By joining forces with fellow business owners, organizations can effectively shape public opinion, influence legislation, and participate in decision-making processes that impact their industry.

3 Business Promotion and Visibility: Chambers of Commerce offer a multitude of opportunities for businesses to enhance their visibility and market presence. Through chamber directories, websites, newsletters, and social media platforms, members gain exposure to a wider audience, including potential customers, investors, and partners. Additionally, chambers often organize business to business expos providing businesses with a platform to exhibit their products and services, attracting new customers and generating leads.

4 Access to Resources and Expertise: Chambers of Commerce are treasure troves of knowledge, expertise, and resources. They offer valuable tools and resources, such as business guides, market research, industry reports, and training programs. These resources empower businesses with the latest information, trends, and best practices, enabling them to make informed decisions, improve operations, and stay ahead in their respective industries. Furthermore, chambers frequently host educational seminars, workshops, and

LAURA GARCIA MAZATLAN MEXICAN RESTAURANT

DEBBIE BUTLER REDMOND INDUSTRIAL PARK

SUSAN SIMONSEN AMERITITLE

MAARTY LEUNEN SUMMIT BANK

leadership development programs, nurturing the professional development of their members.

5 Community Engagement and Support: Being a member of a Chamber of Commerce enables businesses to actively engage with their local community. Chambers often spearhead initiatives and events that promote economic development, social causes, and philanthropy. By participating in communityoriented projects, businesses build goodwill, strengthen their reputation, and establish themselves as responsible corporate citizens. Moreover, the support and camaraderie gained from the Chamber and fellow members during challenging times can prove invaluable in navigating unforeseen circumstances or crises.

We really do make a difference and can help your business succeed. Together we can make a difference. Thank you for your membership in the Chamber and please share what’s on your mind and let us know how we can help your business prosper.

Have a fantastic summer!!

RANDY GRAVES REDMOND SENIOR CENTER

SUSAN BAKER INDIVIDUAL

MICHAEL HART GOMPERS DISTILLERY

BRADY VELIKONIA KELLER WILLIAMS REALTY CENTRAL OREGON

541-923-5191 | JUNE 2024 | REDMOND CHAMBER OF COMMERCE & CVB | 3
Amanda Connor Cubic Marketing Director Evelina Davidson Membership/Finance Director
CHAMBER STAFF

WELCOME NEW MEMBERS

Volunteers in Medicine Clinic of the Cascades

Cynthia Hunt

2300 NE Neff Road, Bend OR 97701, US 541-585-9004

www.vim-cascades.org

Columbia River ProRodeo Circuit

Allison Whitsett 80781 N Ott Rd, Hermiston OR 97838, US 208-899-7683 www.columbiarivercircuit.com

Go Further Physio

Taylor Gilbert

889 NW 13th St, Miami FL 33136, US 541-316-5771 www.gofurtherphysio.com

Brian J. Beck, Attorney at Law

Shauna M. Beck 541-948-8830

https://www.millerandhopp.com/our-firm/brian-beck/

BE SURE TO REACH OUT AND SAY HELLO!

4 | REDMOND CHAMBER OF COMMERCE & CVB | BUSINESS NEWS | WWW.VISITREDMONDOREGON.COM

RAM Columbia River Circuit Finals

Join us October 17-19, 2024, for the ultimate showdown of the Pacific Northwest's finest! The top 12 cowboys and cowgirls in their respective events have qualified for the finals and are geared up to showcase their best performances for a chance at winning the RAM Columbia River Circuit Championship! Rodeo Action, Spectacular Shopping, Great Food, and an After Party…it’s all here at the Deschutes County Fair & Expo FirstInterstate Arena! columbiarivercircuit.com

St. Charles Health System - Redmond

Save the date for a groundbreaking ceremony for the St. Charles Cancer Center in Redmond.

Join us June 26, 2024 from 10 to 11 a.m. on the corner of NW Canal Blvd. and NW Kingwood Ave. in Redmond as we break ground for a new 53,000 square foot building that will bring expanded cancer care services to Redmond and surrounding communities.

Pastries and coffee will be provided.

St. Charles Cancer Center in Redmond will serve 350-400 patients per day and services will include:

• Radiation oncology including two vaults for linear accelerators

• 5000 sq. ft. chemotherapy infusion suite with mountain views

• Surgical oncology (breast, gynecological, reconstructive)

• Integrative therapies (reiki, massage, acupuncture, lymphedema therapy, pelvic floor)

• High-risk breast clinic and genetic counseling

• Expanded supportive services (support groups, dietitian, social service)

• Lab and pharmacy for cancer patients

541-923-5191 | JUNE 2024 | REDMOND CHAMBER OF COMMERCE & CVB | 5 MOVING SUPPLY SALE! DEALS ON BOXES, TAPE & MORE!! REDMOND EASY STORAGE 300 NE Kiln Wood Place, Redmond, OR 541-234-5000 MANAGER@REDMONDEASYSTORAGE.COM
MEMBER BYTES

Enhance Your Leadership and Communication Skills with AI

Dear Redmond Chamber Members,

Effective communication and strong leadership are key to business success. This month, let’s explore how AI can boost these crucial skills within your organization.

Enhanced Communication

AI tools, like ChatGPT, can transform your internal and external communications by taking your thoughts and ideas and turning them into clear, accurate, and high-quality messages. Whether it's drafting emails, creating reports, or preparing presentations, AI ensures that your communication is professional and comprehensive. This not only saves time but also ensures consistency in your messaging, helping your business present a unified voice to clients and team members alike (Your next-generation technology partner) (Staff base).

Leadership Insights

The rise of AI is changing the work environment, making it essential for leaders to support professional development and employee training. AI can identify areas where your team needs upskilling or reskilling, ensuring everyone is equipped to handle new technologies. By focusing on employee growth and providing targeted training, leaders can foster a culture of continuous learning and adaptability, helping their teams stay ahead in a rapidly evolving landscape (SpringHR) (Your nextgeneration technology partner).

Personalized Training

Using AI tools like ChatGPT effectively can significantly boost productivity. A study by MIT found that employees trained to use ChatGPT and other language models saw a 42% increase in productivity. Offering personalized training sessions on these tools can help your team harness their full potential. From automating routine tasks to generating creative ideas, AI training can make a substantial difference in your team's efficiency and output (Staff base).

Real-Time Feedback

AI can provide real-time feedback on communication strategies, allowing for immediate adjustments and continuous improvement. Implementing internal AI systems for employee sentiment analysis can bridge the gap between upper management's vision and the needs of lower-level employees. These systems can capture feedback on workplace dynamics, helping leaders create a more supportive and responsive work environment (SpringHR)(Your next-generation technology partner).

About Neesh.ai

At Neesh.ai, we specialize in helping businesses integrate AI solutions seamlessly into their operations. Our mission is to empower professionals to make the most of AI, driving efficiency and innovation.

Our services include:

Foundation Series: Helping individuals and teams take the first steps into integrating AI tools into their work routines. We provide practical guidance to ensure a smooth transition.

AI Policy Development: Assisting businesses in creating effective AI policies that align with their goals and ensure ethical AI usage.

Custom AI Tools Development and Implementation: Designing and implementing AI tools tailored to your specific business needs, ensuring you get the most out of AI technology.

By partnering with Neesh.ai, you gain access to cutting-edge AI tools and expert support, ensuring a seamless integration process and ongoing success. Our team is dedicated to helping you unlock new opportunities and achieve your business goals. Contact us today at Neesh.ai for a free personalized consultation. Let us help you transform your business and make the Redmond business scene a center of innovation and progress while maintaining our culture.

Warm regards,

The Neesh.ai Team

Contact Information:

• Website: Neesh.ai

• Email: Hello@neesh.ai

• Phone: (541) 904 0127

6 | REDMOND CHAMBER OF COMMERCE & CVB | BUSINESS NEWS | WWW.VISITREDMONDOREGON.COM

MEMBERSHIP update

Greetings To All Of Our Amazing Members!

Summer is finally here! With graduations, last days of school and summer vacations starting, June is sure to be a busy month for us all. This is the season that many of us have been looking forward to the most as we have some of the best amenities and adventures awaiting us right in our backyard. This month I would like to talk about member-to-member discounts and how that could not only significantly help your business, but also show support to fellow local business owners and the local economy. Some of you are already offering exclusive member discounts for Chamber members and we want to thank you for that.

Implementing member-to-member discounts within the Redmond Chamber of Commerce can foster a stronger sense of community among local businesses. By offering discounts exclusively to fellow Chamber members, businesses can encourage collaboration and support within the community. This not only strengthens relationships between businesses but also enhances the overall economic ecosystem of Redmond. When businesses support one another, it creates a ripple effect of mutual benefit, boosting economic growth and stability in the region.

Member-to-member discounts can also provide a competitive advantage for participating businesses. By offering exclusive deals to other Chamber members, businesses can attract new customers and increase loyalty among existing ones. This can help businesses stand out in a crowded marketplace and differentiate themselves from competitors. Additionally, these discounts can incentivize Chamber members to shop locally, keeping revenue within the community and bolstering the local economy.

Furthermore, implementing member-to-member discounts can enhance the value proposition of Chamber membership. It provides tangible benefits for businesses that join the Chamber, creating an additional incentive for membership. Businesses can leverage these discounts as a marketing tool to attract new members, thereby expanding the Chamber's network and influence within the community. Overall, member-to-member discounts serve as a win-win proposition for businesses within the Redmond Chamber of Commerce, promoting collaboration, competitiveness, and community growth.

If you would like to offer member-to-member discounts and would like to be included in the Chamber’s list of members offering such incentives, please contact us at the office or email membership@visitredmondoregon.com. As always, thank you for being such an important part of our business community, we couldn’t do it without each and every one of our amazing members.

541-923-5191 | JUNE 2024 | REDMOND CHAMBER OF COMMERCE & CVB | 7

NEWS FROM Commerce in Crooked River Ranch

the ranch

As we all know Crooked River Ranch is a wonderful place to live and vacation, but did you know that there are many thriving businesses here in the ranch community? From restaurants to hair and nail salons, storage facilities, auto repair, churches, hotel, rental cabins, a dental clinic, mint snuff company, a small market and more, you have lots of options available.

By taking a short 15-minute drive from Redmond, you can come visit Crooked River Ranch. The Ranch was developed on two levels. As you come onto the Ranch, the upper level is mainly residential. When you drop into the canyon, into the lower level by the golf course and Administration Office, the zoning is primarily commercial. The drive here is worth going to The Beauty Barn. Their team of professionals will have you walking out with the latest hair and nail designs. And right up the road by the horse arena is Polished By Stephanie, providing beautiful nail art and tanning sessions getting you ready to hit the summer season. How about a meal out? There are 3 restaurants on the ranch. Sandbagger is next to the Golf Pro Shop; they have a variety of menu choices and cool A/C after that hot game of golf. The Big Dog Saloon will serve up great hamburgers, hot dogs, chili, and a nice cold beverage. Known for attracting bikers out here on their bike runs you will usually find a motorcycle or two parked out in front. Lastly but certainly not least is Over The Edge Taphouse (OTE). Can you say live music? Every weekend there is something fun and entertaining going on at OTE, along with delicious mixed drinks, there are several food trucks to satisfy different food cravings. Everyone is welcome, adults, kids, and dogs. With the most amazing view of the gorge, blue skies and shining stars at night, your enjoyment is guaranteed.

You need some extra storage space? CRR has many storage companies, Twisted Tree, Stuff It In Storage, CRR Storage, Pak it in Storage and more. Bring your toys down to the ranch and store them in a safe secure environment.

And how about your family and friends coming to visit, but you don’t have the guest room ready. CRR Cabins are so cute with that country comfort feel. Smith Rock Resort

is out away from any noise, with those attractive, round individual clean rooms. The golf course and Sandbagger are close enough for a short walk to end your day.

Needing some vehicle repairs? We’ve got you covered with C & R Family Auto. What a relief to have an automotive repair clinic here on the ranch when driving into town isn’t an option and reasonable prices are always a welcome surprise. Automotive restoration service needs can be met by contacting Binder Boneyard. This company specializes in used International Harvester parts, sales, and service. This quiet little company has done much of its business online and is well known all over the nation.

Ouch! Are you in need of a dentist? Mercy Dental can help you out. Dr. Rick Warf lives and works by Mercy Dental mission statement. “We here at Mercy Dental will serve the Lord, and share his compassion and gentle loving hands to our patients. Because Christ lives within us, we will strive to provide dental care with integrity and mercy.” Our mission statement will always be Christ-centered. Schedule your appointment on the Mercy Dental website and be reassured that there is a great team to make you comfortable while providing your dental service.

One of the most popular businesses here in Crooked River Ranch is The Trading Post, a small market that provides fuel, deli, basic food items and recently added U-Haul rentals. This is a great place to pick up that one item you forgot on your shopping trip, or convenient for campers in the RV park. You’re in need of propane? They’ve got it for you. If you’re in the market for renting a U-Haul, the Trading Post has just started that rental service, it’s such a convenience not having to go to town. But mostly it’s a great place for friends and neighbors to meet up and have a nice visit.

These businesses are what add to the quality of life out here on the Ranch. Come on out and know that you are in a community that meets your needs. There are many other successful companies out here, but too many to list, those mentioned are just an example. We welcome Your business and will see ya when you get here!

8 | REDMOND CHAMBER OF COMMERCE & CVB | BUSINESS NEWS | WWW.VISITREDMONDOREGON.COM

Looking for some bigger exposure for your Business in 2024?

Title Sponsor for the Music On The Green has opened up and more are available! This is a longstanding event in the Redmond community brings music and vendors to Sam Johnson Park every other Wednesday through the Summer. Becoming a title sponsor for Music On The Green isn't just a great opportunity—it's the best seat in the house! Not only does your sponsorship keep this beloved concert series free for the public, but it also puts your business center stage. Imagine your brand basking in the spotlight, serenading a crowd of potential customers and making sweet, sweet harmony with the community. Step up, tune in, and be the name that everyone recognizes at Redmonds Music On The Green.

If you’d like to chat about taking this opportunity connect with Amanda Joe at 541-923-5191 or events@visitredmondoregon.com

Music on the Green, Redmond, Oregon’s beloved outdoor summer concert series, nestled right in Redmond’s backyard. Is set to bring the community together once again with its exciting lineup of performances, starting June 26th.

Hosted in the scenic Sam Johnson Park, this series epitomizes the spirit of summer with its blend of live music, local food trucks, and craft and business vendors. Over the course of six concerts, attendees can look forward to a diverse array of musical acts, making it the perfect family-friendly event. Business vendors will be on-site as well, providing a great opportunity to learn about local enterprises and services.

Whether you’re there to enjoy the music, savor the food, shop for unique crafts, or simply soak up the atmosphere. Music on the Green is the event you won’t want to miss. It’s a chance to relax, connect, and make summer memories. So, mark your calendars for June 26th and get ready to experience one of Redmond, Oregon’s most anticipated summer events.

541-923-5191 | JUNE 2024 | REDMOND CHAMBER OF COMMERCE & CVB | 9

Question:

In order to receive a promotion to supervisor, my employer tells me I need to develop and demonstrate effective communication and leadership skills. How can I do this?

A: You are in luck! Recognizing the need for leadership development is the first step toward career advancement. Believe it or not, these are highly teachable skills. Consider the following ideas:

Self-Assessment: Reflect on your current skills and identify areas for improvement. Seek feedback from colleagues and supervisors to gain a comprehensive understanding of your strengths and weaknesses.

Educational Opportunities: check out your local community college and enroll in leadership development programs. Look for opportunities that cover emotional intelligence, performance management, team building, and effective communication.

Mentorship: connect with experienced leaders within your organization or industry. A mentor can provide valuable insights, guidance, and constructive feedback tailored to your career goals.

Networking: Engage with professionals in your field, attend industry events, and join relevant professional organizations. Networking exposes you to diverse perspectives and allows you to learn from successful leaders.

Continuous Learning: Stay informed (like you are doing reading this publication) about industry needs, and leadership best practices. Subscribe to publications, and podcasts or attend workshops and conferences to stay updated.

Remember, developing your communication and leadership skills is a continuous journey and these skills can be used in every facet of your life. Take the time and invest in yourself.

The Center for Business, Industry, and Professional Development at COCC is a great place to start. Led by the experienced Mike Cieri, Leadership Lab@ COCC, a transformative six-topic series designed for emerging leaders, kicks off in Redmond on February 15. Sessions cover diverse leadership aspects, including Emotional Intelligence, Accountabilty & Delegation, Coaching & Feedback, Working With Difficult People, Performance Management, and Team Building to Retain Your Talent. Visit cocc.edu or email cbipd@cocc.edu to learn more.

About the Expert:

Lisa Merritt has 25+ years of experience in Higher Education developing, instructing, and facilitating Communication courses. Formally an instructor/advisor at Louisiana Tech University, Lisa has spent the last 4 years at Central Oregon Community College as both a credit instructor and currently a Program Manager in CBIPD. She brings together individuals and industries with talented facilitators to develop “success skills.”

cocc.edu/sbdc

10 | REDMOND CHAMBER OF COMMERCE & CVB | BUSINESS NEWS | WWW.VISITREDMONDOREGON.COM

ECONOMICupdate

WHO IS BEHIND HELPING BUILD REDMOND’S PROSPERITY?

MEET REDI BOARD MEMBER, KAREN TURNER.

REDI plays a crucial role in advancing various industry sectors by introducing traded sector jobs to our region. Without this kind of development, we could become overly reliant on sectors like tourism and construction, which are vulnerable to economic downturns. One industry that keeps REDI informed about the labor market and workforce development is recruiting and staffing services. They contribute to shaping responsible business development discussions in Redmond and Central Oregon, providing insights into the constantly evolving labor market.

Behind REDI (Redmond Economic Development, Inc.) are community leaders who volunteer their time and effort, playing a vital role in the organization's strength and success. Let us highlight one such leader who has significantly contributed to building a robust economy for Redmond – meet REDI Board Member, Karen Turner.

As Managing Director at Express Specialized Recruiting Group, Karen collaborates with clients and candidates to fill direct placement and contract positions for professional and executive searches. This includes such niches as Accounting/Finance, Human Resources, Sales/Marketing, Engineering, Construction Management, Manufacturing Management, IT and Scientific. Which is why making connections is what Karen describes as her superpower. Whether helping people find new careers or connecting employers with top talent, Karen is dedicated to the community through her matchmaking prowess.

“SRG has served the Central Oregon region since 1983 and is part of an international franchise network of over 900 offices,” says Karen.

Karen has been a part of the Central Oregon Community since 1997. The region has seen quite a bit of change in that time. “It has been exciting to experience and be part of the region’s growth,” Karen says. “Through good and bad economic times, people’s dream to live in the area doesn’t waver.”

In 2023, Karen joined the Redmond Economic Development Inc. board because she wanted to serve in the community where she lives and works. “It is an honor to be a part of one of the top economic development organizations in the state,” she says.

When asked, why is REDI so important? “Our ability to be a one stop resource and

connector for business looking to move, start or grow in Redmond,” says Karen. “We help remove barriers for business growth.”

As REDI Secretary and the Investor Relationship Committee Co-Chair, Karen enjoys helping to make meaningful connections between REDI and local businesses. Cultivating opportunities to network is part of REDI’s strategy to make those meaningful connections. In fact, one of her favorite events each year, is the Made In Redmond Tour that occurs in June.

“You get to see REDI dollars in action!” Karen says, “I enjoy seeing first-hand what Redmond businesses are doing with my own eyes, not just reading the stories. My favorite part of the tours is seeing the employees working in their roles and seeing the jobs we are creating. They let us interrupt their days to celebrate them!”

When not attending REDI events or helping with recruitments for Express, you can find Karen at the Cline Falls River Trail or near Cline Butte. She loves being outdoors and personally enjoys paddleboarding, hiking, kayaking, and snowmobiling.

To find out more about REDI and the work we do to build prosperity in the region, visit https://rediinfo.com

541-923-5191 | JUNE 2024 | REDMOND CHAMBER OF COMMERCE & CVB | 11
DIAMOND
PLATINUM INVESTORS: GOLD INVESTORS: Smith Rock Electric
INVESTORS:

MARKETING memo

Boosting Small Businesses and Social Media Marketing During Redmond's Summer Rush

Redmond transforms into a vibrant hub of activity during the summer months, attracting visitors with its stunning landscapes, outdoor adventures, and cultural events. For small businesses in Redmond, this influx of tourists presents a golden opportunity to boost sales and visibility. Leveraging social media marketing can significantly enhance this potential, ensuring that businesses capture the attention of both locals and visitors. Here are some innovative ideas for small businesses and effective social media strategies to maximize engagement and revenue during Redmond's bustling summer season.

Innovative Small Business Ideas

Pop-Up Shops and Markets

Why it works: Pop-up shops and markets create a sense of urgency and exclusivity. Visitors love the novelty of discovering unique, limited-time offerings.

Implementation: Set up a pop-up shop in popular tourist spots or collaborate with local events. Showcase a mix of products and services, from handcrafted goods to artisanal foods..

Seasonal Food and Beverage Offerings

Why it works: Summer heat drives demand for refreshing drinks and seasonal snacks.

Implementation: Create a special version of your product themed to the summer months, locally-sourced beverages, ice cream, or gourmet street food. Partner with local producers to emphasize the community connection.

Effective Social Media Marketing Strategies

Leverage User-Generated Content (UGC)

Why it works: UGC builds trust and engages audiences by showcasing real customers enjoying your products or services.

Implementation: Encourage customers to share their experiences on social media using a branded hashtag. Feature the best posts on your own social media channels.

Host Contests and Giveaways

Why it works: Contests and giveaways can rapidly increase your social media following and engagement.

Implementation: Create summer-themed contests that require participants to follow

your page, like, comment, and share your posts. Offer attractive prizes like free gear rentals, gift certificates, or exclusive experiences.

Create Engaging Video Content

Why it works: Video content is highly engaging and favored by social media algorithms.

Implementation: Produce short, vibrant videos showcasing your products, behind-thescenes looks, customer testimonials, and local attractions. Use platforms like Instagram Reels, TikTok, and Facebook Stories to maximize reach.

Promote Special Events and Offers

Why it works: Timely promotions can drive immediate traffic to your business.

Implementation: Use social media to announce flash sales, special events, and limitedtime offers. Create a sense of urgency by emphasizing the temporary nature of these deals.

The summer months in Redmond, Oregon, provide a unique opportunity for small businesses to thrive amidst the surge of visitors. By implementing innovative business ideas and leveraging effective social media marketing strategies, businesses can significantly enhance their visibility, engagement, and sales. Embracing these approaches not only maximizes the seasonal rush but also builds a strong foundation for year-round success.

12 | REDMOND CHAMBER OF COMMERCE & CVB | BUSINESS NEWS | WWW.VISITREDMONDOREGON.COM

COFFEE CLATTER

FRIDAYS • 8:30-9:30 A.M. JOIN US IN PERSON!

FRIDAY JUNE 7

TOASTMASTERS OF REDMOND

925 NW 7TH ST. REDMOND OR 97756

FRIDAY JUNE 14

HEALING REINS 65325 CLINE FALLS HWY. BEND OR 97701

FRIDAY JUNE 21

CROOKED RIVER RANCH 5195 SW CLUBHOUSE RD. CROOKED RIVER RANCH OR

LUNCH AND LEARN

TUESDAY JUNE 25

HARCOURTS: THE GARNER GROUP

“REAL ESTATE AND NAVIGATING LIFE’S TRANSITIONS”

444 SW 6TH ST. REDMOND OR 97756 11:30AM-1:00PM

FRIDAY JUNE 28

SCHOOLHOUSE PRODUCE 1430 SW HIGHLAND AVE. REDMOND, OR 97756

AFTER HOURS

THURSDAY MAY 9

SISTERS QUILT SHOW LOCATION TBD 5:30-7:00PM

RIBBON CUTTING

FRIDAY JUNE 14

BRIAN MYERS STATE FARM 314 SW 7TH ST. REDMOND OR 97756 4:00-5:00PM

RIBBON CUTTING

THURSDAY JUNE 20

REDMOND WINDOW TREATS 1998 SW CANAL BLVD. REDMOND OR 97756 4:00PM-5:00PM

541-923-5191 | JUNE 2024 | REDMOND CHAMBER OF COMMERCE & CVB | 13

Liisa Sjoblom is a Community Librarian with the Deschutes Public Library. If you have a business research need or help finding grants for your nonprofit, contact her at liisas@deschuteslibrary.org or 541-617-7093.

Summer with the Library – Fun for All Ages!

Embark on an adventure-fi lled summer of reading and exploration! Summer with the Library is back this year, and it all starts on June 1. You can participate by fi lling out a paper log, or by tracking your progress via the Beanstack app. Pick up a paper reading and activity log starting June 1 at the Redmond Library or sign up online via the Beanstack website (dpls.beanstack.org/reader365).

Just for signing up, everyone gets a free, customizable book bag. Then, complete a reading and activity log and youth ages 0–18 get a free book; adults get a custom sticker sheet. When you sign up, and when you complete the challenges, you earn entries into the grand prize drawing for things like puppets, books, LEGO® kits, gift cards, and library-themed Hydro Flasks®.

You’ll also find all kinds of great events happening in and around libraries this summer; be sure to check out the Event Guides or the online Events Calendar (https://www.deschuteslibrary.org/calendar) for a look at all that’s happening in June, July and August. Don’t miss these fun, all-ages celebrations in neighborhood parks that feature food, prizes, games, and more:

Summer with the Library Kick-off Celebration

Saturday, June 1, 10:00 a.m.–noon

Alpenglow Park, Bend

Performance by Ian & the Oopsies, plus magic and bubbles by the GlinWood Fae.

Summer with the Library at Heritage Park

Saturday, July 13, 10:00 a.m.–noon

Heritage Park, Redmond Featuring Red Oak Farms Alpacas.

Say Goodbye to Summer Party

Saturday, August 17, 10:00 a.m.-noon

Sam Johnson Park, Redmond

Choose-your-own adventure story time with author Amy Seto Forrester, plus magic and bubbles by the GlinWood Fae.

For more information and to sign up visit the Summer with the Library website (https://www.deschuteslibrary.org/calendar/summer).

14 | REDMOND CHAMBER OF COMMERCE & CVB | BUSINESS NEWS | WWW.VISITREDMONDOREGON.COM

Beyond the Books: Maps (https://bit.ly/DPLmaps)

The library's hiking map collection is a curated assortment of adventure waiting to unfold. Nestled within its shelves are detailed guides to diverse terrains, from mountain peaks to forest trails. The collection includes the Central Oregon Road Biking Map & Guide, the Sisters & Redmond High Desert Trail Map, the McKenzie River & Old Cascade Crest, OR, Trail Map and more.

Whether seeking a leisurely stroll or a challenging ascent, these maps cater to all levels of outdoor enthusiasts. More than just paper, they inspire dreams of epic journeys and unforgettable experiences in nature's embrace. As a resource for adventurers, the collection beckons, promising discovery and the thrill of the unknown with every map.

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Co-Intelligence by Ethan Mollick (https://bit.ly/ DPLMollick)

From Wharton professor and One Useful Thing author Ethan Mollick comes the definitive playbook for navi- gating the new age of AI. With the rise of generative AI, like ChatGPT and DALL-E, we've entered an era where intelligence augmentation surpasses automation. Mollick urges embracing AI, showcasing its potential to amplify human capabilities and reshape industries.

Cultures of Growth by Mary C. Murphy (https://bit.ly/ DPLMurphy)

This book explores how a growth mindset extends beyond individuals to transform groups, teams, and classrooms. Backed by a decade of research, the author shows that growth-oriented cultures foster deeper learning, collaboration, innovation, trust, and inclusivity, leading to top results and ethical behavior. Through compelling examples she illustrates how organizations and educational institutions have embraced a culture of growth to achieve success for individuals and the collective.

541-923-5191 | JUNE 2024 | REDMOND CHAMBER OF COMMERCE & CVB | 15
541-923-5191 | JUNE 2024 | REDMOND CHAMBER OF COMMERCE & CVB | 16

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