AR Сreative promo case

Page 1

creative case example for Nederlandse Gasunie based on Seac02’s AR-technology


target to share Nederlandse Gasunie activities in Europe

tech Seac02’s Augmented Reality



for Gasunie

promo app, on Seac02’s flash based augmented reality


application tab

Alias on AppStore location


application tab

Alias on AppStore location



Downloaded from the AppStore and running on iPad application in connection with iPad rear camera, when pointing the camera at burning gas stove, performs pattern recognition in framework of augmented reality scenario

pattern recognition


Downloaded from the AppStore and running on iPad application in connection with iPad rear camera, when pointing the camera at burning gas stove, performs pattern recognition in framework of augmented reality scenario

photorealistic rendering of 3D-emulate, flash based, and performed well by the Seac02’s technology LinceoVR, image fragment of gas compressor station is attached (instead of "marker") to the recognized image (camera captured and existing in reality) of a gas burner.


make a screenshot and place it in your "wall" on Facebook, some Twits, and also check-in in Foursquare (photo added to the chek-in automatically) by using the Social plugins contained in the promotional app.


and of the thousands mini-gas-compressor-station-on-table photos (generated by different users), in Facebook, Twitter, Foursquare, going to not just "global virtual pipeline", but is generated and imperceptibly good buzz, which may affect the reputation of Gasunie already in business community as a very socialized, caring about the image and "advanced" company

thanks!


If you have a questions:

©2011 NV Nederlandse Gasunie ©2011 Seac02 ©2011 Vladimir Dobrovinsky (case idea, creative, visualisation)


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.