advertise with us Why advertise with Ordinary People Magazines (OPM) Advertising in print yields greater increases in brand awareness, brand favorability and purchase intent than online or TV advertising. Advertising in print adds substantially to the persuasion power as any other media. Print magazine advertising has an impact regardless of size or placement and 64% of readers are inspired to take action after seeing a print magazine ad. Magazine media audiences continues to grow: Audience for print and digital magazines increased by 5.4 million adults 18+ from 2015-2016. Magazine readership grows long after publication date. The total number of adults who read digital edition magazines grew 27% between 2015-2016. Digital edition magazine readers are upscale, educated professional, managerial young adults and very diverse. Magazine advertising doesn’t take a vacation: As one of our greatest source, magazines satisfy multiple consumer passions and interests with over 226 new print magazine brands launched in 2016. The staying power of print magazine is unbelievable
Magazines build buzz: Magazine readers are more likely than users of other media to influence friends and family on products across a variety of categories. Magazines complement the web in reaching social networkers, whom marketers increasingly favor to generate word of-mouth. Print magazines excel in reaching super influential consumers in healthcare and healthy living, as well as readers are top spenders on beauty and skin care products. Ref. www.magazine.org - magazine media factbook 2017/18 Services We Can Provide To Our Advertisers Ordinary People Magazine (OPM) can offer our advertisers web site design/ development, and ad design through our Art Department. Advertising on OPM”s web site (call for pricing.) We also offer consultation in social media such as, Face book, Twitter , and LinkedIn. OPM, your One-Stop-Shop for advertising.
52 | June 2022
