Identity book2 web3

WHERE SELF MEETS CONFORMITY

Identity. self-initiated project by vyara zlatilova

1

About

The aim of this project is to explore the idea of consumerism as a way to identify a person. Nowadays material objects are seen as an expression of values, attitudes and beliefs.

Through advertising and mass media possessions became symbolic of personal and social status. Thus, this experimental piece of design encourages discussion and attempts to reimagine the concept of identity.

This book is a collection of pictures sent to me by people from different social backgrounds. These pictures are of a material possession they all identify themselves with.

My aim is to recreate their individual qualities, group membership and social standing based on the objects they feel connected to, for that reason, on my blog vzlatilova.wordpress.com I asked random people to share their thoughts and suggestions about what these people’s identities might be.

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Index People who identified themselves with only one object.

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Index People who identified themselves with only one object.

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Index People who identified themselves with only multiple one object. objects.

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1st Chapter

People who identified themselves with only one object.

9

Gender: Male Date of birth: 24 / 10 /1993 BA History

10

Identity 1:

“ “ “ “ “

A person, who is a professional and always tries to give his/her best.

A positive male. Works in the IT-branch. Does not hate his work, which is a great achievement for him.

He probably has a B.Sc. or even M.Sc. already.

Materialist.

Probably generation 2.0, easy adapting and knowing where to find answers.

Positive person.

11

Gender: Male Date of birth: 24/10/1993 BA History

12

Identity 2:

“ “ “ “

I guess this person is afraid of loneliness, because there’s a pair of objects on this photo.

Here we have a true musician! This person has a creative way of thinking and tends to like loud sound.

Wants to prove himself/ herself to the others, without realizing it.

Studies music in an art college. Trumpeteers are rarely women, so I’d say a male in his early 20s.

According to the identification, he is currently devoted to his instrument.

Everything else is in the background for him.

“

A musician, probably male.

Cheerful and possibly a good teamworker.

13

Gender: Female Date of birth: 29 / 07 / 1987 Research Assistant (Human genetics)

14

Identity 3:

“ “ “ “ “ “ “

Bad ass, tough, outspoken.

This person is sarcastic.

A bad boy.

Sarcastic, hardcore and a beer lover.

An extremely funny person, who loves unconventional stuff. Sometimes could be a bit tough.

Looking for attention but without taking responsibilities and engagements.

Looks and dresses up like a badass, has high self-esteem and doesn’t approve of other people’s opinion.

100% drinks a lot of alcohol.

“ “ “ “

Likes Hi-tech stuff and action movies.

A boy who listens to rock music. A rebel.

Pessimistic, peevish, selfish.

A freak (in a good way).

15

Gender: Female Date of birth: 23 / 07 / 1972 Freelance Graphic designer

16

Identity 4:

“ “ “ “

A girl who likes colorful clothes, shoes and accessories, probably even dyeing her hair. She’s no more than 23 years old.

A person who’s dedicated to others. He/she isn’t trying to be original but is a naturally interesting persona.

A woman who loves her home’s coziness, she loves order, beauty and bringing smile to her most beloved once.

Likes to combine different approaches in art (a kind of eclecticism) and is probably studying at art-college.

Maybe a female.

“ “ “ “ “ “

A person who doesn’t like changing the atmosphere around him/her.

Someone who loves staying warm.

Middle-aged woman who loves her home’s comfort and quietness.

An old lady who iskind and modern-thinking.

An elderly woman (or at least older than 35). She is a caring housewife.

This is someone who loves staying warm.

17

Gender: Female Date of birth: 23 / 01 / 1989 Punk

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Identity 6:

19

“ 20

“ “

Could be a person with a sense of humor (black humor).

There is something wild in this picture.

Group membership could be easily defined here - part of the punk-rock scene, goes to concerts, probably plays an instrument. A laid-back person.

Age: 20-25 A representative of a subculture.

Against the common sense.

“ “

A sloppy man who is obviously not bothered by snagged threads. Expects quick outcomes, without trying too hard, sometimes a bit nervous but overall a nice guy.

A “scene kid” in his/her early 20s (or still a teenager).

Since he/she identifies himself/herself with youthful music – he definitely loves to spend time listening to it. Almost surely goes to live shows often (for those stripes must be shown to other people!). Probably he/she likes everything about the live shows — not just the music, but meeting and communicating with many new people as well.

“ “ “ “

This person likes gigs, probably a boy, but could be an alternative female as well.

A girl, who is listening to punk music, loves going to concerts and drinking beer, probably smokes.

A wild person.

Rebellious.

21

Gender: Female Date of birth: 20 / 07 / 1986 BA Book arts

22

Identity 5:

“ “ “ “ “

That could be everyone, since nowadays everyone has a camera.

A person who loves to observe things and appreciates his memories. Probably 20 to 30 years old.

Hides behind the camera.

Trying hard to show the others but is afraid to show himself/herself.

A photographer, likes to observe the small details and to find beauty in unexpected places. Tends to analyze people.

Admires the old in life and photography.

23

Gender: Female Date of birth: 25 / 09 / 1992 Foundation in Graphic Design

24

Identity 8:

“ “ “

Tubula rasa, blank page caries a very optimistic message, you can see the freedom to write or draw whatever you like.

A person who will still write the story of his/her life.

Maybe someone who lives for the moment and does not want to be bothered with the future.

This person’s aim is to bring confusion, he/she has submitted a white sheet because he/she is expecting us to describe him/her as a lonely or a silly, empty-headed individual, while in reality this person is full of potential and has amazing ideas.

“ “ “

A person who perceives himself to be the creator of his own destiny. He is a blank page and what will be written on it is fully in his control. Responsible and philosophical.

This is a man who could summarize everything in a few sentences, without the need to add any more words or at least a person who seeks this.

An unpredictable person.

25

Gender: Female Date of birth: 27 / 04 / 1986 Graphic designer and a proud mum

26

Identity 10:

“ “ “

This person is probably being astonished by nature. I suppose it’s a female in her early twenties. From the black-and-white picture, I can assume that she’s an arty person too. She believes she is very mature for her age.

A possitive person who is not afraid to dream of greatness, freedom, love.

A person who wants to travel a lot and learn as much as possible. Though a little lonely, still full of hope.

Also creative, somehow connected to arts, music. I guess around 20-30 years old.

Romantic.

“ “

A dreamer.

Just another dreamer. He/ she has a sense of good photography and this picture could be even taken by him/her.

27

Gender: Female Date of birth: 25 / 09 / 1992 Foundation in Graphic Design

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Identity 11:

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Possibly a boy, a mathematician who pays attention to detail and hates when something troubles his organized world.

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This is someone who loves puzzles and complex problem solving. The clock makes me think that this is a male. He is probably studying or working in the field of geometry, engineering or architecture.

“

He is an architect, or engineer, or a computer programmer. Likes puzzles and playing games for the brain, or likes the works of Escher. Is good at Math, has a high IQ. The watch means that he is feeling busy, short on time.

“

That guy (male in his mid- or late-twenties) likes Mathematics, Science and Electronics (maybe even sophisticated gadgets). A logical and practical person. Probably an engineer or an architect. Maybe has problems with getting up early and/or on-time-arrival. In case he doesn’t have such problems, he likes to be punctual and is very proud of it.

“

A guy that is punctual and loves complex and maybe unique stuff… presumably works in the area of mathematics or architecture.

“

That the person is without a doubt an imaginative and punctual mathematician.

29

Gender: Female Date of birth: 02 / 07 / 1988 MA Law

30

Identity 9: 31

“ 32

“ “ “

Gotta be a female. Early to mid-twenties. Likes to decorate herself with shiny thingies. Her clothes must vary in colours. She seems to like hanging out often and probably late-partying too. Probably studies at some art college.

A girl who likes storing photos, films, files and dark visions of femininity.

A girl who loves taking care of her appearance. She’s materialistic and loves to surf the internet.

Slightly kitsch object but most likely the style of the girl is similar and this accessory fits her perfectly.

“ “ “

A fashionable, stylish girl, likes shiny and often expensive objects. Outgoing and friendly, likes partying, clubbing and flirting. She identifies with this object, because it represents the two parts of her personality: under her shiny outer shell there is so much more – there is the ambitious, career-driven woman A girl who loves new and shiny stuff.

Looks like a person born under the sign of scorpio, as usually scorpios like these kind of things.. Might be a loner. Has a very colorful personality and fights for whatever is right.

“ “ “ “ “

Someone who likes shiny and kitschy objects.

This could be a woman who adores fashion. She likes to wear necklaces and other accessories a lot.

A girl who enjoys parties and luxurious stuff, Probably a girl, who has an extravagant taste.

He/she is a music type of person who looks tough but is actually very kind at heart. He/she loves to make friends but probably wouldn’t share her/his personal experiences and deep hidden feelings with everybody.

“ “

Fashionable, attention seeker and stubborn.

Focuses on keeping their privacy low key.

Tries to be original with little sense of taste. It must be a total mess inside of the usb drive even though it is neatly disguised. Materialistic in terms of possessing objects and gadgets.

Practical in every sense.

They might love apples or is someone who could be a Physics geek praising Newton’s study on gravity.

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Gender: Female Date of birth: 28 / 12 / 1956 Literature teacher

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Identity 12:

“ “ “ “

A friendly egocentric female, who is aware of the aesthetic and is little bit mistrustful.

A strong, beautiful and graceful person…mysterious in a way Seems like a sad and lonely person, but could be also a very independent one.

A reserved and introvert person, probably a good and loyal friend but only after you get to know him better.

“

A self-absorbed person, waiting for the right moment to come in everything he/she’s doing.

“ “ “ “

According to me he/she is a quite communicative person, although not sharing information regarding his/ her personal life.

An enigmatic person. A little can be said about him/ her, since he/she deliberately does not wish to tell a lot about himself/herself.

Or might be waiting for the *ideal* significant other.

Original person, looking for unconventional solutions.

Patient man.

35

Gender: Female Date of birth: 08 / 08 / 1990 IBD Finance Analyst

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Identity 13:

“ “ “ “

Most probably a female in her early twenties. Likes trhilling activities and is always ready for trying something new. Thinks that fluffyness is cute. Thus, fluffy animals are cute too.

Immature adult, still sleeps with his/her Teddy bear.

A person with a great sense of humor.

This person, has been floating in air using some kind of flying vehicle or at least has been bungee jumping.

Extreme challenges appeal to him/her. He/she doesn’t drink too much and is probably planning to visit Australia at some point.

“ “ “ “

Cheerful and crazy person (in a good way).

This is a joyful person, who is refusing to grow up, which is quite charming.

Nice and funny toy, owned by a nice and funny person.

Funny, crazy, entertaining, has sense of humor, a bit childish but in a good way.

37

Gender: Female Date of birth: 04 / 04 / 1990 BA Graphic Design

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Identity 14:

“ “ “ “ “

A man who seeks separation through music , mostly because he/she feels misunderstood.

This person is not well adapted to the surrounding environment. He/she is deliberately isolating himself/ herself from the world.

Music is this person’s whole life.

Headphones could be a way to escape from the reality - doesn’t matter if good or bad.

This person loves listening to music. In my opinion, this is s a cheerful girl around 12-13 years old.

“ “

Could be a person who is aggressive towards the others and doesn’t like to be bothered by anyone. A narcissistic persona.

This is a person who likes the blue color and is trying to be different.

39

Gender: Male Date of birth: 05 / 11 / 1985 Bartender

40

Identity 15:

“ “ “

Either Jimi Hendrix or a fan of his. Male, who smokes weed and enjoys spending time outdoors.

Classical rock and roll fan, funny and entertaining.

According to the heavy leather strap, this guy probably plays in a band and is doing some live shows. Since the badges are of “oldie” bands of the sixties and seventies (The Beatles and The Rolling Stones — I can’t recognise the others) and his guitar is lacking humbuckers, he prefers more mellow sound. However, he may identify himself with the punk as well.

“ “

A person who lives for the moment.

Identifies himself with the music he plays and listens to. Rock on!

41

Gender: Male Date of birth: 05 / 06 / 1989 Statistics/computer programming

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Identity 22: 43

44

“ “ “ “ “ “

Old-fashioned, probably in his/her mid 20s, likes to drink a lot.

Musician. Enjoys partying and having fun.

Might be a collector of some sort, Probably had a collection of napkins as a child.

This person surely has some sort of talent, and as most talented people - a complex personality too.

Believes in traditional values, most definitely a man, who loves to drink and have fun.

A person whose pet is possibly a bear.

“ “ “

Believes in traditional values, most definitely a man, who loves to drink and have fun.

A man, who loves music and is part of a folk orchestra. Likes to expressing his feelings with music. He’s kind and polite.

This particular object tend to provoke various emotions – old memories and nostalgia for the distant past! The owner, however, hasn’t forgotten that he lives in the present. The fact that th musical instrument is the only object on the photo symbolizes uncertainty and speaks of a shy person!

“ “

This person likes drinking and having fun, but at the same time is ambitious as well, since the instroment he has chosen is not an easy one to learn. Therefore, I assume that this guy doesn’t give up easily.

Having said that, parties and social events of any kind would always be a huge part of his life.

Male in his mid- or late twenties. Surely loves music that makes one dance and loves to play it as well.

Most probably the piano-accordion is not the only instrument that he is able to play. If he likes modern music, then he should like folk-elements in it.

“ “

100% a musician, which means, especially when playing such an instrument, a person with great heart who loves alcohol.

Loves real music and traditional stuff. Probably a boy about 25 years old.

45

Gender: Male Date of birth: 11 / 01 / 1988 Computer programmer

46

Identity 16:

“ “ “

Awkward, trying to hide something; probably has been hurt by someone.

“Organic” maniac — from food to software. Probably spreads veggie propaganda to all the people he/she meets. However, people do not hate her/him for doing this, since she/he is doing it positively (and most probably naive, but that’s something that he/she is aware of).

A kind-hearted person who is loving everything and everybody, possibly having multiple intimate partners; uses Linux, which is quite geeky, so maybe a programmer.

“ “ “

Only a person who has actively studied Mathematics and whose favorite rock band is Red Hot Chili Peppers could identify himself/ herself with such an object.

A hippie.

A loving person.

47

Gender: Female Date of birth: 19 / 03 / 1988 MA Environmental Sciences

48

Identity 17:

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This is a girl, possessing moral beauty refracted through the prism of the Bulgarian patriarchal value system, her soul is deep as an ocean full of dreams, hopes and ideals.

A girl, interested in art, probably occupied with a creative profession such as graphic design. Romantic and wistful.

“ “

Hippie, maybe a girl.

A girl, looking for balance between tradition and modern culture, interested in art and with a very colourful soul and emotions.

Cultural, multiple personalities, artistic.

“

This is a girl with two personalities - cheerful corresponding to the warm colors in the painting and sad in response to the cold colors. She’s maybe a dreamer and is trying to be a more joyful person.

A girl possessing a deep spirituality. She is a dreamer, but at the same time keeps her feet on the ground. She is a realist, loving nature and the Bulgarian culture and traditions.

Admires trends, prone-to-subjectivity-type of person.

49

Gender: Female Date of birth: 23 / 06 / 1987 BA Graphic Design

50

Identity 19:

“ “ “

Creativity. This person writes or draws as a hobby or occupation.

“Still waters run deep”. This person is hiding something and doesn’t allow many people close to himself/ herself.

A minimalist, as this photo reminds me of the one with the white sheet on it.

51

Gender: Male Date of birth: 08 / 08 / 1989 Studying BA Philosophy

52

Identity 18:

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A cat person…..likes order in her life, loves her family,friends and home and does not get used to changes so easily.

“ “ “

That person’s zodiac sign is Lion, but he/she is sweet as a kitty.

Obviously likes animals since he/she is not annoyed by the cat sleeping on his computer.

A cat person, he has spoiled the cat for letting it climb on the PC, meaning he is good to animals, and therefore to people as well.

Maybe too good, letting other people (and animals) take advantage of him.

“ “ “

A cat lover, curious about everything.

A cat person, curious, independent, and a little unpredictable, I guess a woman.

There’s a beast deep inside her, and sometimes she would surprise you with her wild actions.

Apparently loves cats, which might means that he/she i s self-absorbed and anti-social.

53

Gender: Female Date of birth: 13 / 03 / 1990 MA Structural Engineering

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Identity 20: 55

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“ “ “ “ “

Constantly looking for something (without knowing what exactly). Lacking persistence and determination.

I think this person is a traveler or a businessman. He’s a male, about 40 years old, who loves travelling.

Suitcase! This person is able to store his/her whole world in it, and would feel at home everywhere.

A dreamer, breaking out from boundaries.

This is a guy. A traveller and a dreamer who is a bit depressed. He misses somebody a lot.

“ “ “ “

In my opinion, this is someone who is quite straightforward and independent.

Loves travelling, excitement, new experiences.

Doesn’t like to settle down and to make long-term commitments. Might be unreliable. Gender: female.

I feel this person loves freedom and enjoys travelling, and he/she might have a positive personality.

A dreamer who loves to travel and explore new stuff. Doesn’t stay in one place for long. A friendly, easy-going female who is afraid of committing herself to something/someone.

“ “

This is a guy. A traveller and a dreamer who is a bit depressed. He misses somebody a lot.

I assume that this person is afraid to express himself/herself. Probably he/she loves to be abroad, however. Maybe the transportation methods he/she prefers are of more common type – probably train or a bus, but I also think there is a desire to fly.

I also assume that this person’s behaviour is a bit chaotic, but he/she surely likes when there is order in his/her life.

It’s probably a female, but I can’t explain why.

“ “

Loves travelling, cannot stay in one place and most probably feels fulfilled when being on the road.

An adventurous type of person, who is probably able to achieve a lot with just a little effort.

57

Gender: Female Date of birth: 10 / 01 / 1991 BA Book arts

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Identity Identity 9: 7: 59

“ 60

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This is a very sociable person with a humorous personality. I can’t determine their age, but must be a very youthful soul. What matters to them is friendship, being around people and sharing moments together with them - such as this romantic seaside togetherness. It feels like it is a girl with a friendly attitude towards things, but is not necessarily materialistic. She just likes to find deep meanings in objects and places.

“

A girl, around 20 years old, who is either in a serious relationship or is strongly appreciating a certain friendship.

“ “

Someone in his mid 20s.

Humours, easygoing, cool and relaxed. Probably a female.

This person seems happy and funloving type. Could be a traveller.

This one is a dreamer, who is a bit childish and naive.

He/she seems also a little bit shy, but overall a warm type of person.

Sensitive, star-gazer and romantic.

Gotta be a female. Early twenties. Likes cute stuff and enjoys holidays. She doesn’t like to be alone, but probably often is.

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Someone who is in love and adores spending time with his/her beloved one.

“

Optimistic, charismatic, an adventurer.

Person who has no boundaries. Accepts others’ differences and hates labelling other people.

Birds symbolize freedom of expression, thus bird lovers are free-spirited people.

A girl with rich imagination.

These toys are very nice and they seem quite old-fashioned, so I assume it could be an older person who’s a toy collector.

“ “ “

Loves to spend time with his/her beloved person in the outdoors - on the seaside or in the mountains. A romantic dreamer, who’s also a sensitive and posibly caring person.

Kind person.

Romantic, dreamer...

Someone who loves the seaside and spending quality time with his loved one.

61

Gender: Female Date of birth: 05 / 04 / 1989 BA Architecture

62

Identity 21:

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A workaholic, obsessed with technology person, a money-maker, trying hard to be grown-up, probably hooked up to lots of social networks.

“ “

A person, who loves his computer – possibly a businessman.

A nerdy person.

A programmer, or just a blogger.

Someone who adores new technologies.

A person who is addicted to his computer. He/she is most definitely interested in new technologies.

“

A keen programmer.

One cannot do serious work on such a small notebook, so I assume this male probably likes to hang out a lot and to be online simultaneously. Maybe is working as a freelancer and can’t afford not to be constancly in touch with his customers or/and employers.

A developer!!!

63

Gender: Female Date of birth: 05 / 04 / 1989 Grpahic designer

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Identity 24:

“ “ “ “ “

Perfectionist, a person who adores order.

A creative person / or a maths one.

Old-fashioned person in favor of the practical, hard-working but prefers the intellectual than physical labor.

Hmm… either an arts person or an architect or just a pencil lover.

A male who values precision. He is very determined in his actions and hates others’ random behaviour.

Definitely a guy who does not have his head in the clouds.

“ “ “ “

An architect who studies in the UK. Prefers traditional methods of sketching and drawing – by hand rather than using the computer.

The pencil suggests that he/she is an artist or an architect but the paper removes all doubt – it’s an architect.

An architect.

This pencil is for drafting.

65

Gender: Male Date of birth: 21 / 03 / 1988 Painter/Graphic Designer

66

Identity 25:

“ “ “

“

A painter!

A make-up artist.

Judging from the brand of the brush, this is a makeup brush. So the person must be either a makeup artist, or a girl who sees doing her makeup as something more than just preparing for the day. Likes to perfect every detail, thinks that appearence is more important to others than the true one’s self. She would put on the beautiful mask that others would like to see.

A perfectionist.

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Gender: Female Date of birth: 31 / 03 / 1993 High school student

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Identity 26:

“ “ “ “ “

A cinema lover, probably loves to read fiction books as well.

This looks like a urinal, but I’ve been told it’s a mirror.

If so, the person is a girl in her mid twenties, slightly eccentric and egocentric.

She’s interested more in the form than the content.

This person is extremely mysterious.

This object confuses me, but that I guess was that person’s aim, which means he/she’s quite intelligent.

Hahaha... I think it’s a dog’s water bowl,but the person is an enigma…

“ “

Dentist or a surgeon, or at least a medicine student.

Melancholic.

69

Gender: Female Date of birth: 27 / 04 / 1987 Fine Artist

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Identity 23: 71

“ 72

“ “

Very shine and positive person… most definitely likes to have diversity in her/his life.

Very cheerful person, who likes to live his life to the fullest. Has no sense of boundaries and limitations.

Crazy, but the craziness suits him just fine.

Someone who is very skilled in various things.

If a girl, possibly the perfect housewife.

“ “ “ “

A calm person, not very wild who likes to spend time at home. If it’s a girl, could be the perfect wife.

A person who often changes his style – both clothes and way of acting in front of the others. Always different, extremely funny and always able to change his/her persona according to the situation. Probably loves colors.

Adaptive, versatile, dynamic, moody, always enthusiastic yet calm.

A friendly and cheerful person, who loves animals and is familiar with Photoshop.

“ “ “

A person who loves entertainment but whom you can’t really trust.

Possibly often wearing a mask in front of the others, which isn’t a bad quality but isn’t very good either.

A person with exotic taste, an individualist who likes to stand out from the crowd with his/her clothing and possessions.

“ “

A friendly and cheerful person, who loves animals and is familiar with Photoshop.

A weird, jovial person, maybe a little crazy (in a good way).

73

Gender: Female Date of birth: 20 / 10 / 1989 Studying MA Structural Engineering

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Identity 27:

“ “ “ “ “

A loner, reserved to people, an individualist. Listens to heavy metal.

This is someone who wants to hide his/her real identity from the others.

A solitary person, having lots of questions and looking for answers.

This bird is associated with death omens, so I assume that this is s a pessimistic person, with anti-social behaviour, age may vary from early teens up to late twenties.

Likes Edgar Allan Poe’s poetry. A lonely person, who has a dark personality.

“

Symbolism here seems to be just a mask. In my opinion, behind the black crow stands a white dove, who however bears its dark feathers.

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Gender: Female Date of birth: 20 / 08 / 1989 MA Interior Design

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Identity 28:

“ “ “ “ “

Clear individuality and desire to show herself off with artistic skills.

An artistic person – maybe a painter.

Introvert and pragmatic, likes to makes things with his own hands instead of buying readymade objects.

Likes to be different and thus to emphasize on her individuality. Most probably studies in art-college and has grand plans for her artistic future.

Artistic and childish.

77

Gender: Male Date of birth: 10 / 06 / 1987 Sales Expert

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Identity 29:

“ “ “ “ “

Music (heavy music in particular) plays a major role in this guy’s life. He is pobably in his mid- to late-twenties. He either wants to be or already is vigorous and dominant.

In my opinion, it is a person who is doing some kind of routine job. However, his true joy in life is music.

Most certainly a programmer or his work has something to do with computer technology.

A heavy metal soul.

Has a good understanding of music, which is 100% his hobby.

“ “

A wild rock fan, who’s in love with his guitar… musician in his heart.

A natural musician.

79

Gender: Female Date of birth: 29 / 02 / 1993 BA Urban Planning

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Identity 30:

“ “ “ “ “ “ “

Impressed by the remnants of communism, without knowing much about the tears behind it.

Why not an artist?

Adores symmetry.

An emotional, spontaneous, art-oriented person.

I see a prospective actor/ actress.

He/she sees himself as an arts admirer, but who knows if that’s true.

Loves urbanization.

81

Gender: Female Date of birth: 20 / 11 / 1988 BA Social sciences

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Identity 23: 83

“ 84

“ “

A child, probably a girl, maybe not old enough to have a clear personality yet.

Naive but it suits him. He is not afraid of being different and misunderstood! He trusts his childhood instincts about life, which helps him to see things in a new, fresh and colorful way.

Childish, funny, has a wild imagination, possibly an artist or a writer.

“ “ “ “

A very positive person who doesn’t want to grow up.

In my opinion, it’s a mother who really loves her child and considers it the most important thing in her life, that’s why she identifies herself with her child’s drawing.

She had done this drawing as a child and has kept it.

Does not want to grow up, playful, likes to have fun, a romantic and sensitive soul, the type of person who still watches cartoons and would hop on a swing on the children’s playground.

Literary a child – pure and innocent.

“ “

I suppose that this picture is drawn by a four to eight years old kiddo. Most probably the person identifies herself with her child’s drawing (yes, probably a female). This child is her life.

Childish, girly, funny, has a wild imagination, possibly an artist or a writer.

85

Gender: Female Date of birth: 16 / 01 / 1988 Studying BA Journalism

86

Identity 31:

“ “ “ “ “ “

Presumably: early- to mid-twenties. Likes nature and its peacefulness.

Likes non-abstract art (paintings and maybe photography too). Most probably a female.

Kind, down to earth type of person.Sometimes a bit childish.

A good, loving and caring person (probably a girl).

This person loves animals and the nature.

A person, who knows what he/she’s doing.

A caring girl who is cute and romantic in nature.

87

Gender: Male Date of birth: 10 / 01 / 1989 BA Medicine

88

Identity 32:

“ “

That is a man, who either likes risky stuff or is just trying to be “cool” using his possessions. Sporty.

Male – loves sports in general and is actively engaging in extreme sports; has lots of friends; a competitive type of person. That’s a serious person who knows that sports increase the quality of life. That’s a serious and expensive downhill model, so most probably a male in his mid-to-late twenties or thirties. Loves adrenaline for sure (considering that, in the end of the day, love is actually adrenaline) and probably does many other sports labelled “extreme”.

“

I’d say this person is a sports type, likes going out in the nature, prefers outside activities. Probably male, 20-30 years old, an adventurer.

“

According to me this person is a male around 20 to 30 years old, tall, fit and nice-looking, well-mannered, avoids arguing with his friends.

“ “

Free spirited person, a dreamer.

Fit, sporty, does extreme sports, needs his adrenaline fix. Travels by bike in the city despite all the obstacles, and is proud of it.

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2nd Chapter

People who identified themselves with multiple objects.

91

Gender: Male Date of birth: 30 / 12 / 1989 Studying MA Digital Media

92

Identity 1:

“ “ “ “

Identifies himself with the music he plays and listens to, and with the brands he wears.

This person is probably a boy, who links his memories to material possessions, lives for parties, concerts, and so on.

A boy who listens to hard music, likes extreme and different stuff. Could be a skater, biker or a musician.

Likes to be defferent, likes to do his stuff without being disturbed, keeps things to himself, doesn’t like crowds.

A sporty person, with a sense of symmetry.

93

Gender: Female Date of birth: 11/06/1991 BA Interior design

94

Identity 2:

“ “ “ “ “

Addicted to metal objects, must be goth-like creature, also may like stuff like Wagner or Hegel.

Definitely a girl around 20 years old, who loves wearing black clothes and drinking red wine, probably interested in history as well.

Probably a girl who is a dreamer, forgetful and stubborn when needed.

Maybe a traveler.

A rebellious person who loves history and antique, unique stuff.

A person, who tends to oppose the way things are in the world nowadays.

“ “

Gothic person who reads fantasy novels.

Most probably a female around her late twenties who is surely fond of (classic, i.e. not (post)modern) art ( jewelry, architecture and tatoos in partucular, but not limited to). A person who loves the detail (some may use the term “perfectionist”). Probably believes that strenght and beauty come only if one does not neglect the small details.

“

Gothic lover.

95

Gender: Female Date of birth: 06 / 11 / 1989 Computer programer

96

Identity 3:

“ “ “ “ “

Young lady, searching for herself.

A person, who doesn’t know what he/she wants in life yet, or maybe wants everything.

Woman, who cares about her appearance.

A young girl who likes to take the most out of life.

Likes to travel, party, shop all day. A light-headed person. I guess she doesn’t have that much responsibilities in her life yet.

Possibly the “head-in-theclouds” girl. Probably her main goal at the moment is having fun.

“

In my opinion, this is a girl who likes dancing.

97

Gender: Female Date of birth: 27 / 04 / 1991 Studying BA Fashion Design

98

Identity 4:

“ “ “

Hmmm… cute and nice guy, the lamp is made with a lot of passion and dedication Likes fluffy thingies — means a cuddle too. Arty person for sure. Most probably a female in her twenties. Likes decorative plants and old-timer clothes.

A cheerful person, nice to talk to, always ready to help. Probably a woman, 30-40 years old. A perfectionist. There must have been a difficult period in her life that she managed to overcome, but would keep the memory of this dearly, as it is a part of what made her the person she is now.

“ “ “

Hmmm… cute and nice guy, the lamp is made with a lot of passion and dedication A person with a good sense of detail.

An odd person.

99

Gender: Female Date of birth: 23/12/1987 Freelance Illustrator

100

Identity 5:

“ “ “ “ “ “ “

A shy person who likes the order and routine in life.

Quirky, graphic, feminine.

Different in style views, but all together funny, playful and bringing smile.

A girl with a great sense of humor.

Artistic.

A person who likes to clean, everything to be in order… and obviously – tea.

Girl who likes to be among boys, she is outspoken and quirky.

This person is eclectic but funny and different.

“

Obviously likes animals and tea; definitely a girl. Likes the coziness of her room/ apartment and likes to invite people over. Feels overwhelmed by everyday routine.

“ “

Definitely a girl, could be living in UK judging by the tea set.

A calm person or probably someone who is desperately seeking peace.

101

Gender: Female Date of birth: 20 / 10 / 1991 Fda Graphic and Spatial Communication

102

Identity 6:

“ “ “ “

This is someone who doesn’t like to be alone (e.g. for a whole day). Likes simplicity in art. Most probably the drawing is hers. And yes, she is most probably a female around her earlyto mid-twenties.

Dreamy and kinda bored with life.

An artist who is having a cat which is quite cute, a sincere person.

A young girl, in her mid 20s.

An artist, with great imagination, smart. Not showing her true self to most people. Keeping secrets and isn’t letting whoever close to herself.

“ “

Hiding something and is mistrustful of people, but overall a down to earth and honest person.

Likes calmness and a good cuddle.

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Acknowledgments: 104

Special thanks to all the supporters who submitted photos and where involved in the process of collecting data.

Concept and layout: Vyara Zlatilova Editors: Boyan Vasilev Yoni Chepisheva Second edition Self-published 2014

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Second edition Self-published 2014