Here & Now: Love Saves the Day 2017 Photography

Love Saves The Day 2017

INTRO About us Founded in Bristol in 2012 and operating as a photography agency since late 2015, Here & Now provide photographers that deliver high-quality coverage of electronic music events and festivals around the UK and Europe, as well as expanding into video this year.

Visions We believe photography is an essential aspect of the overall branding strategy and representation of an event. In order to provide a candid narrative of an event we aim to capture it in a true reportage style.

Photographers are encouraged to work in an unobtrusive manner, keeping a low profile both in the crowd and on stage. This preserves the natural magic of the atmosphere at the event allowing moments to be captured from the viewpoint of the attendee.

Aspirations As a team, we have proven our abilities in capturing natural, fun and immersive moments at events such as Elrow and Chapter XII, that have provided our clients with varied high quality marketing assets and engaging memories for the attendees. We will be utilising this at events around the UK and Europe over the upcoming summer months.

LOVE SAVES THE DAY 2016 OVERVIEW The Team 4 photographers each day + 1 editor providing photographic coverage and live updates throughout the day. Team split by specific stages with one focussing on amenities and subsidiary content.

Critique Love Saves The Day has been one of our most long-standing and treasured dates on our festival calendar. The vibrancy and diversity of both music, production, and clientele at this two day event has made our coverage of it over previous years our hallmark for greenfield UK day festival photography.

Our coverage of this event has produced some of the best examples of crowd candid photography we have, with the range of unique moments we encounter around the festival providing an ample supply of material for us.

We slightly lacked in overview shots and could have featured more hero shots, and general coverage after sunset.

LOVE SAVES THE DAY 2017 Summer. Colour. Games. Love. Inclusion. Dance.

Shooting style We want to capture and spirit of the various elements around the festival, capturing key moments of crowd interaction and joy amongst the weird and wonderful stages that make up Love Saves the Day. Walkabouts and set pieces will remain a priority, as well as focussing on tying artist performances with the stages they are playing in.

A direction we would like to pursue in addition to live coverage, is to follow around one or a series of characters to various elements of the festival you wish to use in future marketing. This would create a narrative for us to share some of the more hidden corners of the event in a more polished and stylised manner, similar to the promotional material of Secret Cinema or Boomtown Fair.

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