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Wenbo Ai Graphic / Branding / Service Designer London ////////////////////////////////////////////
2011-2012: University of Arts, London / London College of Communication MA in Service Design Innovation (Innovation Creativity in Industry) 2006-2010: Hubei Institute of Fine Arts / China BA in Visual Communication Design (Graphic Design)
AWARDS 2007: World Reading Day, Bookmarks Design Competition: Award of Excellence 2008: Red Yellow Blue Art Festival, New Year’s postcards design competition: Award of Excellence 2008: Save Water Poster Contest held by The Yangtze River Daily: Award of Excellence 2009: Low Carbon Commonwealth Poster Competition held by British Consulate-General in Chongqing: Bronze Award 2009: The Third National Advertising Art Design Competition for college students. Graphic design won third prize, advertising planning: Award of Excellence 2010: Equal Shares, Students’ Posters Exhibition: Award of Excellence 2010: Network Originality Competition for National University: First prize
PROJECT ONE TEA LEAF STORY This research project, based on a personal journey through the tea producing heartland of China, explores, communicates and activates the cultural significance of Chinese tea among tea drinkers. The final service delivery is to link up with the China Tea Museum in Hangzhou: how to promote tea culture among visitors through museum services. This shows a few designs linked to graphics, most souvenir designs for the Chinese Tea Musuem.
A pillow made of tea leaves
Package Design
Ancient tea journey story History lover
Green tea game Children
Tea drinking methods Tea lovers
Each package contains different stories.
Package Design
The green tea journey game for children, containing information about green tea, its manufacture and culture.
TEA BASKET
After visiting the exhibition, people can choose different stories, putting them into a tea basket and sending this to an appropriate recipient.
TEA TOWER Putting the tea cup together with the tea towel into the tea basket forms a simple picnic set, to be enjoyed anywhere.
TEALEAF POSTCARD
WEB/APP DESIGN After a friend received the postcard ,there would be a tea leaf code number on the back of the card. If they wanted to know more they could log into the museum website, type in the tealeaf code number, and find out exactly the provenance of that leaf.
PROJECT 2 METROMAP DESIGN
EMOTIONAL
MAP Metro map provides a comprehensive and easy-to-use guide for travel across the city. It also constitutes a key impression in a traveller’s mind. It acts as the key to the city and each line is made memorable because it contains a different emotional experience.
ILLUSTRATOR
Pattern Design
OIL PAINTING
OTHER PROJECTS
DESIGN DIARY
My design journey: exploring with and through a visual diary
NEW YEAR’S POSTER
New Year’s poster based on the hand-painted wood engraving culture yet infused with a modern aesthetic.
CHARACTER DESIGN
Character design of Anti-Smoking Game
ICON
DESIGN
This series of art works, emblematic in design, are inspired by Dongba pictograms. They combine ancient symbols and simultaneously promote the threatened minority Dongba culture.
MUSEUM
MAP
Top ten treasure map in British Musuem, visitors read the map at the museum the experience is like holding an ancient treasure map: follow the clues and discover the treasures.
POSTERS / WEB FOR BRANDING AND COMMERCIAL DESIGN
T-SHIRT DESIGN
J & G G GUO & JIAO
GUO & JIAO
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THE 13 ASIA ARTS FESTIVAL
第十三届亚洲艺术节
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