2016 Corporate Annual Catalog

Page 1

Annual Catalog 2016

“Ziva”

Made in America with the planet in mind and pets at heart®


Our Montana heritage shapes our products, values, and relationships with you, our retailers. West Paw Design was born 20 years ago and raised in Bozeman, Montana, we’re here to stay. We’re proud to be firmly rooted in a place where respect for resources, appreciation for animals, protection for our planet, and devotion to longtime friendships have long been not only priorities but traditions. We are continuously committed to the innovative use of the resources available to us, and to increasing sell through for our retailers through ongoing product development and improved merchandising tools. Most recently, we’ve channeled that commitment into the creation of new products we’re excited to launch in March of 2016: The Montana Collection of naps and toys; our latest addition to the Zogoflex Air™ Collection, Wox™; and our new display and merchandising program designed to meet a range of retail and consumer needs. Our luxurious and lofty new Montana Collection of naps is a synthesis of eco-friendly materials and premium comfort that celebrates both form and function. Proudly handcrafted here in Bozeman, each Montana Nap is the result of 100% American manufacturing using only textiles that are also made in the U.S.A. The ultimate in flat mats, the Montana Nap has a go-anywhere versatility that preserves the planet while pleasing both pets and people. And pleasing people like you is just as important to us as making products that will delight your customers. We care about building positive and personal relationships that last, whether it’s through answering your questions on the phone or via email, honoring our product guarantees, or providing new solutions for merchandising and product information—like the Retailer Workbook in the back of this catalog—designed to make your experience with West Paw Design easy, fun, and rewarding. Our treasured partnerships with retailers are what have enabled us to thrive from our homebase in Montana for the last two decades. We’re grateful that you share our commitment to the earth, to the wise use of resources, and to relationships. By keeping these values alive, we’ll help to ensure a sustainable future—both businesswise and planet-wise—for all of us. It’s a future we look forward to sharing with you in the years to come.

2

Spencer Williams


What’s Happening @ West Paw

What’s New / 4 Awards / 5

Updates + Awards

NEW!

Montana Collection

Montana Nap™ / 8 Montana Toys / 10

with IntelliLoft®

Snuggle + Snooze Mats, Beds, and Blankets

NEW!

Interactive Play: Fetch + Squish

Bumper Bed® with Organic Cotton / 13 Bumper Bed / 14 West Paw Pillow Bed / 16 Pillow Bed with Hemp / 18 Bumper Bed with Hemp / 19 Heyday Bed® with Microsuede® / 20 Big Sky Blanket® / 21

Wox™ / 24 Boz™ / 25 Dash™ / 25

Zogoflex Air™ Dog Toys, Introducing Wox

Interactive Play + Tough Chew

Toppl® / 28 Zisc® / 30 Tizzi® / 31 Bumi® / 31 Tux® / 32 Jive® / 33 Hurley® / 33

Nuzzle + Squeak

Floppy Toys / 35 Furry Plush Toys / 36 Classic Toys / 37 Big Sky Dog Toys / 38 Eco Hemp Toys / 38

Zogoflex® Dog Toys

Plush Dog Toys

NEW!

Festive

Holiday Dog / Cat Toys / 39

Seasonal Toys

Pounce + Purr Cat Toys

Retailer Workbook

USDA Certified Organic Catnip / 40 Cat Toys / 41

Fresh Ideas, Inspiration, Merchandising Tips & More / 42


What’s New NEW!

@ West Paw Design

Introducing

The Montana Collection “Franklin”

Classic Craftsmanship, Ultimate Comfort

Inspired by the heritage of our home in Bozeman, Montana, the Montana Collection reflects our passion for handcrafting planet-friendly pet products with integrity, using plush & innovative USA-made textiles. Discover more on page 6.

Meet Wox

a NEW Zogoflex Air™ play toy with a trio of wiggly legs for three times the fun.

NEW!

D o g s c a n’ t w a i t t o i nves t i g a te t h i s intriguing, subtly squishy shape by

TUGGING, TOSSING,

BOUNCING & SHAKING it! Fresh Patterns For Floppy Friends Quack, Dog, Giraffe, and Mingo got stylin’ makeovers. Our beloved unstuffed toys are still cuddly-soft, delightfully squeaky, and oh-so-shakeable, but we’ve updated our best-selling shapes with fresh new fabrics. Feast your eyes on page 35.

A New Way to Display! 4

Built to showcase a dazzlingly colorful assortment of Zogoflex® and Zogoflex Air™ toys, this newly-engineered display is both durable and delightful to the eyes. Learn more on page 42.


Awards

& Recognition

B Corps Status: We Choose Both! In 2015, West Paw Design became the first company to file as a Benefit Corporation in the state of Montana - making us both a B Corp and a Benefit Corporation.

Why Choose Both? Becoming the first company to file as a Benefit Corporation in Montana is an honor for the team at West Paw Design. We look forward to furthering our commitment to the B Corp movement by supporting economic development in Montana while continuing to work towards improving our community.

Proud Founding Member! In 2013, West Paw Design became a founding member of the Pet Industry Sustainability Coalition (PISC). When we started making environmentally-friendly pet toys and beds twenty years ago, there wasn’t a guiding organization in the pet category to help us grow our business in an Earth-friendly way—so we helped found one. Find out more at: http://petsustainability.org

West Paw Giving A l l o f u s a t Wes t Pa w D es i g n a re b i g b e l i eve rs i n d o i n g w h a t w e c a n t o ke e p o u r c o m mu n i t y t h r i v i n g , s o i n 2 01 5, Wes t Pa w D es i g n g ave n e a r l y $2 0,0 0 0 t o b o t h n a t i o n a l a n d l o c a l o rg a n i z a t i o n s. pictured: West Paw Design Employees (and their families) volunteering at the West Paw Dog Park at Rocky Creek Farm

Some ways we give back: - West Paw Design pays employees to volunteer as well as matches a percentage of employee donations to non-profits - We helped build a bridge to connect the dog-friendly trail system in Bozeman - Donated money and product to animal shelters across the US as well as organizations that work to end domestic violence

To see a full list of the organizations we help support, please visit: WestPawDesign.com/scoop/giving Annual Catalog 2016

5


NEW!

Introducing THE Montana Collection

“Arrow & Franklin”

6

“Olive”

“Lucky”


A Heritage Made In America Luxe, lofty, and machine washable and dryable, the durable Montana Collection reflects our Bozeman heritage and fits perfectly into our eco-conscious, American-made assortment of pet-products. The Montana Collection is inspired by the heritage of our home in Bozeman, Montana, where resources are used with care and necessities are built to last. Individually crafted with integrity, each Montana Nap and Toy is the premium, plush & durable result of 100% American manufacturing using American-sourced textiles. West Paw Design proudly sources all fabrics for the Montana Collection from Draper Knitting, a 160-year-old, sixth-generation, family-run business based in Massachusetts. As our longtime partner, Draper has provided eco-conscious textiles for our designs since 2007. Along with American-sourced fabrics, our Montana Collection also utilizes USA-made IntelliLoft速 fiber & fill made from recycled plastic bottles.

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“Arrow & Franklin”

NEW!

Montana Nap with IntelliLoft®

Featuring our IntelliLoft fabric and fill made from recycled plastic bottles Re-engineered to be extra luxe & lofty due to increased fabric weight and fiber length

X-Small KW052 20x15x2” 51x38x5cm MSRP $39.00

Versatile, durable, and machine washable & dryer safe

8

Not sure which size to order?

Check out our new sizing chart on page 48 for help!

Our most luxe, cushiony, and comfortable mat yet, the Montana Nap is handcrafted with integrity using 100% American-made textiles, including ultra-fluffy IntelliLoft made from recycled plastic bottles. As strong as it is soft, it’s a go-anywhere mat that works from crate to car and townhouse to tent.

Recycled Bottles

5.9

Small KW054 24x18x2” 61x46x8cm MSRP $49.00

8.5

Medium KW056 29x20x3” 74x51x8cm MSRP $69.00

12.7

Large KW058 35x22x3” 89x56x8cm MSRP $79.00

15.5

X-Large KW060 42x27x3” 107x69x8cm MSRP $109.00

23.2

“Rose“


Montana Collection

LUXE, DURABLE & ECO-FRIENDLY

“Willie Nelson”

Color: Chocolate (CHO)

Color: Oatmeal (OAT)

GUARANTEED TOUGH

Color: Jewel (JWL)

Color: Robin (ROB)

Color: Stripe (STR)

Our bed guarantee promises pets and people will be 100% satisfied.

Color: Midnight (MID)

Color: Wine (WIN)

Color: Diamond (DIA)

Color: Plaid (PLD)

Color: Pumpkin (PUM)

Color: Boulder (BLD)

Begins shipping mid-March 2016

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NEW!

Montana Toys with IntelliLoft®

Handcrafted one by one in Bozeman, Montana In shapes that celebrate creatures native to Montana Featuring our IntelliLoft fabric and fill made from recycled plastic bottles 10

Machine washable and dryer safe

“Lucky” “Arrow & Franklin”

Classic American quality is alive in every stitch of these supremely snuggly toys made with scraps from our luxe & lofty new Montana Nap. Ultra-durable, cushy, and eco-friendly, IntelliLoft is the ideal stuffing for plush pals that can endure plenty of play, please pets, and preserve our planet. Toss these buddies in the washing machine for easy cleaning.


Montana Collection

SNUGGLY, STURDY & HANDCRAFTED Bone

A.

D.

Tiny Bone DW066 5” / 13cm MSRP $6.95

Mini Bone DW043 7” / 18cm MSRP $10.95

Bone DW042 9.5” / 24cm MSRP $12.95

Jumbo Bone DW040 13.5” / 34cm MSRP $19.95

PLD

B.

CHO

DIA

STR

ROB

WIN

CHO

DIA

BLD

PUM

E.

DW026 7” / 18cm MSRP $18.95

C.

STR

Gallatin Grizzly

F.

DW015 10” / 25cm MSRP $15.95

DW017 13” / 33cm MSRP $15.95

Dam Beaver

CHO

Targhee Trout

Madison Moose

Li’l S-S-Stretch DW037 20” / 51cm MSRP $15.95

DW011 11” / 28cm MSRP $15.95

JWL

JWL

PLD

S-S-Stretch

G.

MID

PLD

STR

Big S-S-Stretch DW038 36” / 91cm MSRP $19.95

DIA

Sequoia Squirrel

DW025 8” / 20cm MSRP $18.95 PUM

MID

B.

C.

11 G.

A.

F.

E.

D.

Colors: Jewel (JWL), Plaid (PLD), Midnight (MID), Chocolate (CHO), Diamond (DIA), Boulder (BLD), Robin (ROB), Stripe (STR), Wine (WIN), Pumpkin (PUM),

Begins shipping mid-March 2016

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and 100% recycled IntelliLoft fill, these beds surround pets in snuggle-up comfort. They’re comforting to people, too: Bumper Beds are a cinch to machine wash, and they air dry in a snap.

Snuggle + Snooze Beds, Mats, and Blankets

“Rose”

Sweet dreams for every buddy: Whether two-legged or four, we all crave comfort. Every member of the family deserves to snooze deeply on a snuggly bed. Our beds are available in a variety of sizes, irresistibly soft, unfailingly durable, and 100% guaranteed. They’re the best place for a dogtired canine or fatigued feline to crash. And (bonus!) they’re stylish enough to harmonize with any home’s decor. Consider the options, then check out the fabric chart on page 48 to make choosing easier.

Guaranteed

12 12

Made in the U.S.A

“Xander & Deuce”

Handcrafted Quality

IntelliLoft®

Machine Washable

: “Slater and Oakley say two paws up! They love their beds and I am extremely pleased with the quality of both the product and your service.” — Kim S.


Snuggle + Snooze

Color: Stillwater (STL)

GUARANTEED TOUGH

Our bed guarantee promises pets and people will be 100% satisfied.

Color: Gold (GLD)

Color: Ember (EMB)

Color: Basil (BAS)

Color: Huckleberry (HKL)

Bumper Bed

®

with Organic Cotton

Organic cotton grown without pesticides or chemical fertilizers

Bumper Beds with Organic Cotton hug both pets (literally) and the planet (metaphorically). Made with quality organic cotton and 100% recycled IntelliLoft® fill, these beds surround pets in snuggle-up comfort. They’re comforting to people, too: Bumper Beds are a cinch to machine wash, and they air dry in a snap.

Removable organic cotton cover Oeko-Tex® certified safe Outside Dimension Inside Dimension

GLD

STL

EMB

BAS

HKL

Colors: Gold (GLD), Stillwater (STL), Ember (EMB), Basil (BAS), Huckleberry (HKL)

Recycled Bottles

Small OB011 23x20x6” 58x51x15cm 14x12” 36x30cm MSRP $99.00

27.7

Medium OB012 31x26x7” 79x66x18cm 19x16” 48x41cm MSRP $139.00

Large OB013 36x28x9” 91x71x23cm 25x17” 64x43cm MSRP $169.00

57.2

Not sure which size to order?

Check out our new sizing chart on page 48 for help!

82.5

X-Large OB014 42x34x10” 107x86x25cm 27x20” 69x51cm MSRP $199.00

118.9

XX-Large OB015 48x39x11” 122x99x28cm 33x24” 84x61cm MSRP $229.00

150.8

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Order now or learn more @ WestPawDesign.com/Retailer-Central or call 800-443-5567

SUPPORTIVE, LOFTY & STYLISH Solids Color: Walnut (WNT)

Color: Emerald (ELD)

Color: Cobalt (CBT)

Color: Coffee (COF)

“Dre”

Color: Linen (LIN)

Color: Emerald Emerald Ikat (EEI)

Color: Walnut Sunset Ikat (WSI)

Color: Linen Sunset Ikat (LSI)

Ikat 14


Snuggle + Snooze

Groove Color: Cobalt Cobalt Groove (CCG)

Color: Linen Cobalt Groove (LCG)

Color: Walnut Walnut Groove (WWG)

Color: Linen Sunset Groove (LSG)

Modern Floral Color: Emerald Modern Floral (EMF)

Color: Cobalt Modern Floral (CMF)

“Tuckerman”

GUARANTEED TOUGH

Bumper Bed

Our bed guarantee promises pets and people will be 100% satisfied.

®

Our Bumper Beds bring two dreamy features together in one sweet sleeping place: a cushy surface to lay on, and a wrap-around bolster for added support and snuggliness. It makes an ultra-comfy nest for pets of all sizes. Available in pleasing patterns and colors, it’s as easy on the eyes as it is on weary bones.

Lofty stuffing retains its bounciness Durable liner withstands nips, scrapes, and many rounds in the wash Easy zip-off cover makes washing and air drying a snap

Outside Dimension Inside Dimension

Not sure which size to order?

Check out our new sizing chart on page 48 for help!

Recycled Bottles

Small BB011 23x20x6” 58x51x15cm 14x12” 36x30cm MSRP $89.00

27.7

Medium BB012 31x26x7” 79x66x18cm 19x16” 48x41cm MSRP $119.00

57.2

Large BB013 36x28x9” 91x71x23cm 25x17” 64x43cm MSRP $149.00

82.5

X-Large BB014 42x34x10” 107x86x25cm 27x20” 69x51cm MSRP $179.00

118.9

XX-Large BB015 48x39x11” 122x99x28cm 33x24” 84x61cm MSRP $209.00

150.8

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Look for

to see how many plastic bottles each bed saves.

CLASSIC, FLUFFY & VERSATILE Solids

Color: Emerald (ELD)

Color: Walnut (WNT)

“Gizmo”

Color: Linen (LIN)

Color: Cobalt (CBT)

Color: Coffee (COF) Color: Cobalt Groove (CBG)

Color: Walnut Groove (WNG)

Color: Sunset Groove (SSG)

Groove

16

“This bed used to be bottles?”

Our IntelliLoft® is made from recycled plastic bottles that are cleaned, ground up, and re-engineered into extrastrong, soft, washable fabric and high-loft stuffing. To date, we’ve kept over 12.5 million plastic bottles out of the landfill!


Snuggle + Snooze

Modern Floral

Color: Cobalt Modern Floral (CMF)

Color: Emerald Modern Floral (EMF)

Ikat

Color: Sunset Ikat (SIK) Color: Emerald Ikat (EIK)

“Tuckerman”

GUARANTEED TOUGH

Our bed guarantee promises pets and people will be 100% satisfied.

West Paw

Pillow Bed Stays lofty, nap after nap

The Goldipaws in any family will delight in laying a head on our Pillow Bed. Not quite a flat mat, but not overstuffed, the Pillow Bed is juuust right for dogs and cats who prefer the best of both worlds. Plus, the Pillow Bed fits inside a Bumper Bed bolster, meaning Goldipaws (and her owner) can freshen up design schemes with the plop of a pillow.

A stand-alone success or a perfect Bumper Bed® complement Easy to step on and off with ample fluff to support weary bones Just zip off cover, wash, and air dry!

Small WPP11 20x15x6” 51x38x15cm MSRP $39.00

Not sure which size to order?

Check out our new sizing chart on page 48 for help!

Recycled Bottles

10.4

Medium WPP12 26x22x6” 66x56x15cm MSRP $59.00

25.0

Large WPP13 32x24x9” 81x61x23cm MSRP $89.00

32.9

X-Large WPP14 35x27x10” 89x69x25cm MSRP $119.00

46.8

XX-Large WPP15 42x32x10” 107x81x25cm MSRP $139.00

62.4

:

“My cat adores her small-sized Pillow Bed—she purrs and kneads it before she finally lies down—but now my dog is jealous. Guess I’ll be ordering a big size for him, too!” — Natalie, Beatrix & Leo

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FRESH, SOFT & ANTIMICROBIAL Winner of the

2015 Pet Business Industry Recognition Award

“Gracie”

Pillow Bed with Hemp

For pets who love the Bumper Bed® without the bolster Naturally odor-resistant and antimicrobial 55% organic hemp/45% recycled polyester cover

TBR

Small WPH11 20x15x6” 51x38x15cm MSRP $49.00

COL

Colors: Timber (TBR), Coal (COL)

Not sure which size to order?

Check out our new sizing chart on page 48 for help!

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Super-strong, stylish, and earth friendly, our brushed organic hemp starts out soft and gets softer with every wash. (Washing is easy too, with the zip-off cover.) Add the naturally odor-resistant and antimicrobial Pillow Bed with Hemp to a Bumper Bed bolster, or use it on its own as a perfectly cushy resting place for your favorite pet.

Recycled Bottles

10.4

Medium WPH12 26x22x6” 66x56x15cm MSRP $69.00

25.0

Large WPH13 32x24x9” 81x61x23cm MSRP $99.00

32.9

X-Large WPH14 35x27x10” 89x69x25cm MSRP $129.00

46.8

Hemp – it’s one of nature’s toughest fibers. Seriously strong yet sumptuously soft, organic hemp is gentle to pets and the planet.

XX-Large WPH15 42x32x10” 107x81x25cm MSRP $149.00

62.4


Snuggle + Snooze

“Moose”

GUARANTEED TOUGH

Our bed guarantee promises pets and people will be 100% satisfied.

Bumper Bed

®

with Hemp

Naturally odor-resistant and antimicrobial Brushed softness, built-in strength 55% organic hemp/45% recycled polyester cover

Cozy-soft, crazy-strong, and super-stylish brushed hemp makes Bumper Beds easy on the eyes, the bones, and the earth. Available in home décor-inspired colors and patterns, the fabric’s classic weave oozes refined, rustic style that gets softer with every wash, and cleaning is a breeze with our easy-to-zip-off cover!

Outside Dimension Inside Dimension

TBR

COL

Recycled Bottles

Colors: Timber (TBR), Coal (COL)

Small HB011 23x20x6” 58x51x18cm 14x12” 36x30cm MSRP $99.00

27.7

Medium HB012 31x26x7” 79x66x18cm 19x16” 48x41cm MSRP $139.00

57.2

Large HB013 36x28x9” 91x71x23cm 25x17” 64x43cm MSRP $169.00

82.5

X-Large HB014 42x34x10” 107x86x25cm 27x20” 69x51cm MSRP $199.00

118.9

XX-Large HB015 48x39x11” 122x99x28cm 33x24” 84x61cm MSRP $229.00

150.8

:

“The covers come off easily for washing and it cleans up really nicely. I’ve just ordered two more beds. — Jenny & Walt the Beagle

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SOFT, VERSATILE & STAIN RESISTANT

PAW PRINTS WIPE OFF WITH EASE!

GUARANTEED TOUGH

Our bed guarantee promises pets and people will be 100% satisfied.

Heyday Bed

®

with Microsuede® Velvety Microsuede fabric resists

Perfect for messy mutts and slovenly kitties, the pillowy bolsters, double-stuffed base, and velvety softness of our Heyday Bed disguise the rugged napping machine within. Meanwhile, Microsuede brilliantly resists stains. Drool? Beads readily. Mud? Wipes effortlessly. Pet? Drifts dreamily. Totally versatile, the Heyday Bed complements home décor, cozies up crates, hits the road, and goes right into the wash.

stains, fur, and claws Plump bolsters support droopy heads Stylish at home, comfy in crates,

Outside Dimension

and dreamy on the road

Inside Dimension

Oeko-Tex certified safe ®

Small K0164 28x19x5” 71x48x13cm 16.5x8” 42x20cm MSRP $69.00

31.3

Recycled Bottles

SKY

LDN

BER

FST

Medium K0166 32x22x5” 81x56x13cm 19x10” 48x25cm MSRP $99.00

Large K0168 40x27x6” 102x69x13cm 25x16” 64x41cm MSRP $119.00

40.5

SSK

SFR

Colors: Sky (SKY), Loden (LDN), Bear (BER), Frost (FST) Patterns: Serenity Sky (SSK), Serenity Frost (SFR)

20

56.7

X-Large K0170 46x32x6” 117x81x13cm 30x18” 76x46cm MSRP $149.00

78.2


Snuggle + Snooze

“Tupelo”

PLUSH, PROTECTIVE & REVERSIBLE

Big Sky Blanket

®

Faux suede on one side, fleece on the other Protects furniture, beds, and the backseat Durable, wash after wash

Coffee Bean (CBN)

Storm Blue (STB)

This two-sided blanket lends itself to just about any situation or surface. Wonderfully versatile, it’s also supersoft and generously sized to allow plenty of room for sprawling. The Big Sky Blanket pulls double duty: protecting your furniture from hair tufts and furballs while protecting your pet from a chilly nap.

Size Recommendation

Jade (JDE)

Smoke (SMO)

CBN

STB

JDE

Small FA031 21x27” 53x69cm MSRP $29.00

Medium FA032 38x56” 97x142cm MSRP $59.00

Large FA033 56x73” 142x185cm MSRP $89.00

Great for chairs

Great for love seats

Great for beds

SMO

Colors: Coffee Bean (CBN), Storm Blue (STB), Jade (JDE), Smoke (SMO) Check out our Holiday section on page 39 to see additional colorways!

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Interactive Play Fetch + Squish Zogoflex Air™

“Moose & Bendi”

Zogoflex Air toys are go-anywhere, do-anything companions that enchant dogs on land, in water, and up in the air. They’re specially engineered for adventurous canines who savor all-terrain, interactive fun with their people, chasing, fetching, chewing, mouthing, or gumming their toys. Featuring an air-injected Zogoflex® middle wrapped in a tough Zogoflex shell, these lightweight, durable, bouncy toys have a satisfying squish that delights dogs of all ages—from teething puppies to seniors with delicate chompers. “Baxter”

Guaranteed

Made in the USA

: 22 22

100% Recyclable

Floats

Squishy

100% Dishwasher Safe

“The Zogoflex Air Boz really holds our retriever’s interest like no other toy. After a good, long game of fetch she settles down, holds it between her paws, and squishes it between her jaws. She’s obsessed!” — Doreen, Chuck & Florence the Golden Retriever


Interactive Play: Fetch + Squish

Anatomy of Zogoflex Air Technology Small air pockets create the compressible “give” in Zogoflex Air.

Tough Zogoflex shell guaranteed to stand up to long-lasting play.

Bubbly texture increases visual interest and enhances play.

Lightweight center allows Zogoflex Air to float and feels satisfyingly squishy in dogs’ jaws.

Zogoflex Air™ vs. Traditional Zogoflex®: All the same great qualities + a new squish. Similarities: Zogoflex Air is made with the same material as our traditional Zogoflex collection, so it’s supremely durable, BPA- & phlatate-free, 100% recyclable, floats, and comes with the same great guarantee as the rest of our Zogoflex products. Differences: We inject air into Zogoflex Air toys to create give. So, unlike our traditional Zogoflex toys, Zogoflex Air has a durable and subtle squish that playful dogs find super satisfying!

“Baxter”

“Jace”

“Ziva”

23


All Zogoflex Air™ toys are dishwasher safe

NEW!

GUARANTEED TOUGH

Our Zogoflex® guarantee promises pets and people will be 100% satisfied.

Wox

Dogs love the tug Air-injected middle within a tough Zogoflex® shell Subtly compresses for a satisfying squish dogs love Three wobbly legs are easy to toss & fun to tug Great for interactive or self play Water-friendly: floats & goes in the dishwasher

Playtime just got thrice as nice. Wox is a wiggly new Zogoflex Air toy with a trio of legs for three times the fun. Dogs can’t wait to investigate this intriguing, subtly squishy shape by tugging, tossing, bouncing, and shaking it! Gentle on canine jaws and easy for human hands to grip, Wox makes for epic 3-way tug-o-wars that its tough Zogoflex construction can withstand. Water-friendly & floatable, Wox goes anywhere for interactive or solo play sessions—your dog just might go crazy and toss it herself! AZ037 4” / 10cm MSRP $17.95

COMPLIANT

CUR

24

DDL

PCK

Colors: Currant (CUR), Dandelion (DDL), Peacock (PCK)


Interactive Play: Fetch + Squish

Boz

Dogs love the bounce Super bouncy Subtly compresses for a satisfying squish dogs love Light and soft enough to catch in flight Knobbly surface engages & fascinates Water-friendly: floats & goes in the dishwasher

COMPLIANT

Boz fascinates dogs with its rugged, bubbly texture, squishy feel, and insane bounce. Bonus: the small size fits in a standard ball thrower. Large Boz is fun for dogs to nose. Small AZ015 2.5” / 6cm MSRP $11.95

CUR

DDL

Large AZ017 4” / 10cm MSRP $17.95

PCK

Colors: Currant (CUR), Dandelion (DDL), Peacock (PCK)

GUARANTEED TOUGH

Our Zogoflex® guarantee promises pets and people will be 100% satisfied.

Dash

Dogs love the pick up Wavy edge makes it easy for dogs to pick up Rolls like a wheel on the ground for fun chasing Soft construction is gentle on mouths Super floaty, flies, and goes in the dishwasher

COMPLIANT

Dash’s wavy edge makes it easier to spot in water—perfect for swimmers. Dash’s center hole produces stable, fast flight and a gradual descent. Super tough, it stands up to epic games of pet vs. person tug-o-war. AZ027 8” / 20cm MSRP $17.95

CUR

DDL

PCK

Colors: Currant (CUR), Dandelion (DDL), Peacock (PCK)

25


Interactive Play + Tough Chew Toys Zogoflex®

“Sammy”

Engineered for endless fun, Zogoflex interactive play and tough chew toys are brilliantly designed with bold shapes and easy-to-spot colors. And they’re incomparably durable, so dogs can fetch, chase, catch, jump, tug, chew, roll, and root out treats to their hearts’ content. 100% recyclable, Zogoflex toys are as friendly to the planet as they are pleasing to pups. “Plunkett”

Guaranteed

26

Floats

:

Made in the USA

100% Recyclable

BPA - Free

“Our Doodle destroys every toy, but so far her Zogoflex toys are in the same shape we bought them in nearly 2 years ago!” — Nicole K.


“Pepper”

“Tala”

Annual Catalog 2016

27


Pondering the best way to showcase all your Zogoflex toys? Check out our merchandising ideas on Pinterest! pinterest.com/westpawdesign/visual-merchandising

Interactive Play: Puzzle + Treat

Zogoflex® puzzle + treat toys are designed to bring dogs and their owners together through supervised treat time and interactive fun.

1

2 3

1

Small and large sizes interlock for an extra challenge.

Toppl

2

Snouts can sniff at puppy treats peeking through the window.

®

Challenge + Treat

Treat dispensing on its own Interlocking ring design Toss it in the dishwasher! Easy to clean for a quick treat change up

3

A smoothly-curved base makes Toppl a topsy-turvy treat dispenser.

Toppl is a durable puzzle toy designed to be filled with a dog’s favorite kibble or treats. It contains soft, rounded teeth inside a contoured cavity that holds treats in place until your dog nudges and nuzzles them out. To double the fun, simply connect the small and large sizes together to make the toy more of an engaging challenge. Small ZG083 3” / 8cm MSRP $14.95

Large ZG084 4” / 10cm MSRP $19.95

COMPLIANT

Winner of the

2014 Pet Product News International Editors Choice Awards

TNG

GRN

AQA

Colors: Tangerine (TNG), Granny Smith (GRN), Aqua Blue (AQA)

: 28

“What a great toy! You can make it as difficult for your pup as you wish. And it is dishwasher safe when it’s time to be washed!” — Carol M.


Interactive Play

Treat Toys That Play Well Together We think dogs of all sizes should have a treat toy that fully fits their snouts, which is why we rolled out the Toppl® in large and small sizes. Goodies gobbled too easily? Grab a small Toppl (sold separately) and lock it to large Toppl to create a one-of-a-kind treat puzzle that’s perfect for dogs of all sizes and ages. Stack small Toppl (sold separately) on top of a treat-stuffed large Toppl.

Push once, combining the two Toppls into a ultra-fun treat puzzle.

For more of a challenge, twist Toppl and lock it in place.

A Smörgåsbord Of Options! Picky pup? No problem. Create your own unique brand of Toppl tastiness by wedging a tempting treat of your choosing into the toy’s center. Since Toppl cleans up easily in the dishwasher, you can dole out different snacks morning, noon, and night. Customizable Toppl makes it possible to please even the most persnickety of pooches.

most difficult

easiest

Tempting Toppl Treats 1. Kibble 2. Apple slices 3. Dog biscuits 4. Jerky strips 5. Cheese chunks 6. Carrot slices 7. Mashed banana 8. Peanut Butter 9. Frozen gravy 10. Frozen broth

}

Use two Toppls with these two treats!

Does your pooch have a hankering for peanut butter? You’re in luck, Toppl is great for smeary treats!

Annual Catalog 2016

29


All Zogoflex® toys are dishwasher safe

Interactive Play: Fly + Fetch + Tug

Build your bond! Our Zogoflex Interactive Play Toys are all about fun for pups AND their people. When you toss Zisc®, twist Tizzi®, and tug on Bumi®, your dog gets mental stimulation, physical exercise and— best of all—precious time with you.

Zisc Fetch ®

Pliable, flexible Zogoflex is gentle on mouths Tougher than hard plastic but gentle on human hands Flies faster than a fabric frisbee, plus it floats! COMPLIANT

30

Extend fetch sessions deep into the night with the Zisc Glow. Just put it in a window or under a bright light for five minutes and you’re good to glow. Non-Toxic and FDA Compliant

Take a frisbee, kick it up a few notches, and you’ve got Zisc. Ziscs are easy on doggie jaws without sacrificing Zogoflex’s legendary durability. These fast-flying discs bounce, float, pop in the dishwasher, and come in bright colors that won’t blend in. Small ZG030 6.5” / 17cm MSRP $11.95

Large ZG031 8.5” / 22cm MSRP $15.95

ZG029 Glow: MSRP $12.95

ZG032 MSRP $17.95

TNG

GRN

AQA

GLO

Colors: Tangerine (TNG), Granny Smith (GRN), Aqua Blue (AQA), Glow (GLO)


Interactive Play

Tizzi Fly + Treat ®

Twist handles together to throw it farther Unlock the handles to hide treats inside Toss it in the dishwasher COMPLIANT

Tizzi is all of your dog’s favorite toys rolled into one. For starters, it has a secret treat compartment. Then there are the flexible handles, which make both fetch and tug-o-war even more interesting. Finally, Tizzi bounces, floats, and is tough enough to stand up to hours of rough-andtumble, supervised play. Small ZG060 4.5” / 11cm MSRP $11.95

TNG

GRN

Large ZG061 7” / 18cm MSRP $18.95

AQA

Colors: Tangerine (TNG), Granny Smith (GRN), Aqua Blue (AQA)

DEPENDABLY DURABLE

Bumi

Our Zogoflex® guarantee promises pets and people will be 100% satisfied.

®

Tug

Flexes to twice its length during tug-o-war Built for impressive flinging distance Floats—ideal for lakes, creeks, rivers, and ponds COMPLIANT

We’ve seen tug-o-wars last up to 20 minutes with our beloved Bumi. No wonder—the extra tough, bouncy S-shape makes it a natural for fetch (especially in water), tug-o-war, and other dog-andhuman games, which is exactly how we recommend using it. Bumi isn’t a chew toy, but it is recyclable, bright, and dishwasher-safe. Small ZG050 8.25” / 21cm MSRP $12.95

TNG

GRN

Large ZG051 9.5” / 24cm MSRP $16.95

AQA

Colors: Tangerine (TNG), Granny Smith (GRN), Aqua Blue (AQA)

Annual Catalog 2016

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All Zogoflex® toys are dishwasher safe

Tough Chew: Chase + Fetch + Treat

Designed to be the most durable chew toys available, Zogoflex Tough Chew toys stand up to the most fearsome fangs—and save your favorite sofa, sunglasses, and shoes. Engage, satisfy, and even treat your dog to snacks with a Zogoflex Tough Chew Toy.

“Plunkett” Whether wise or wild, gray-haired or greenhorn, dogs of all ages adore Tux, the magic oracle of toys. Peanut butter, biscuits, and meaty bits mysteriously appear within it, begging to be gnawed free. But even when emptied, the fun isn’t over—Tux floats, flings, bounces, and hangs tough through serious chew sessions.

Make a Tux-cicle! Fill Tux with broth, gravy, or wet food and freeze it for a few hours to create an enticing, refreshing & lickable treat.

Where others sink, Tux swims.

Tux Treat ®

Tuck treats inside, or fill with liquid and freeze Truly tough—one of our strongest toys Pop Tux in the dishwasher for easy clean up

Moving easily from land to the lake, stream, or sea, amphibious Tux floats for water play! COMPLIANT

So tough it practically has muscles. 3

4

5

1

2

DURABILI TY

Tux is our toughest toy, built to stand up to the most fearsome fangs.

: 32

ZG041 5” / 13cm MSRP $18.95

TNG

GRN

AQA

BLK

Colors: Tangerine (TNG), Granny Smith (GRN), Aqua Blue (AQA), Black (BLK)

“We nicknamed our mutt The Destroyer because of all the toys he has chewed into oblivion. Not so with Tux. We’ve had it for over a year now, and it’s still in great shape. The Destroyer has finally met his match!” — Mary S.


Tough Chew

Jive

®

West Paw Design’s most durable ball yet, Jive helps fetchplaying dogs to thrive. Plus, it’s bright, bouncy, and BPA-free. Combat slobber by flinging it with a standard ball-thrower, then toss it in the dishwasher. Just don’t toss it out—it’s recyclable!

Chase

Guaranteed tough—we dare dogs to destroy it Small size fits in standard ball thrower Extra-small size is perfect for petite pups

Extra Small ZG069 2” / 5cm MSRP $7.95

TNG

GRN

Small ZG070 2.5” / 6cm MSRP $10.95

AQA

Large ZG071 3.25” / 8cm MSRP $14.95

BLK

Colors: Tangerine (TNG), Granny Smith (GRN), Aqua Blue (AQA), Black (BLK)

COMPLIANT

DEPENDABLY DURABLE

Our Zogoflex® guarantee promises pets and people will be 100% satisfied.

Hurley Fetch ®

Outlasts the most tenacious of chewers Bounces on land & floats for water fetch Extra-small size for wee breeds

COMPLIANT

It’s a ball. It’s a stick. It’s a bone. And it’s a major bestseller. Dogs love it for gnawing and fetching (especially in water); owners like the easy dishwasher clean-up. Like all our Zogoflex, Hurley is recyclable. Extra Small ZG009 4.5” / 11cm MSRP $7.95

TNG

GRN

Small ZG010 6” / 15cm MSRP $10.95

AQA

Large ZG011 8.25” / 21cm MSRP $14.95

BLK

Colors: Tangerine (TNG), Granny Smith (GRN), Aqua Blue (AQA), Black (BLK)

Annual Catalog 2016

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“Ziva”

Nuzzle + Squeak Plush Dog Toys

Some toys are more like buddies. They’re softer, cozier, and snugglier — the faithful companions dogs like to drag around everywhere. Our toys come in both squeaky and quiet shapes stuffed with eco-friendly IntelliLoft® or nothing at all. After they look a little too loved, just toss them in the washer—all our plush toys are machine washable.

Handcrafted Quality

Machine Washable :

34

“Rica”

IntelliLoft® “Baby Roo”

“Why are your dog toys so dang cute?! I’m not sure who loves them more, me or Petal. It might be a tie.” — Marquie & Petal


Nuzzle + Squeak

Shop, order, done. It’s that easy at www.westpawdesign.com/Retailer-Central

W NATE ! E T RNS

P

D.

F.

A. C.

E.

H.

B.

G.

Floppy Toys Unstuffed Fresh new fabrics for floppy friends Squeaky shapes, minus the stuffing explosion Machine washable and dryer safe Quack, Dog, Giraffe, and Mingo got stylin’ makeovers. Our beloved unstuffed toys are still cuddly-soft, intriguingly squeaky, and oh-so-shakeable, but we’ve updated our best-selling shapes with fresh new colors and patterns. Perfect for dogs who love to play rough with their plush toys, these provide all the satisfaction without the mess. Stuffing-free has never looked so good. Contains audible squeaker

C.

Floppy Quack

DF020 15” / 38cm MSRP $15.95 BLM

E.

Floppy Dog

DF027 7” / 18cm MSRP $15.95

Mingo

DF023 16” / 41cm MSRP $15.95 PNK

CAR

B.

Mingo Mini

DF025 9.5” / 24cm MSRP $10.95 PNK

CAR

G.

Floppy Giraffe

DF029 13.5” / 34cm MSRP $15.95 NST

Colors: Pink (PNK), Carnation (CAR), Bloom (BLM), Navy (NVY), Teal Bloom (TEA), Navy Stripe (NST)

Floppy Quack Mini

DF024 8.5” / 22cm MSRP $10.95

NVY

TEA

A.

D.

BLM

F.

NVY

Floppy Dog Mini

DF026 4.5” / 11cm MSRP $10.95 TEA

H.

Floppy Giraffe Mini

DF028 8” / 20cm MSRP $10.95 NST

Annual Catalog 2016

35


Furry Plush Toys

Ultra-Fluffy

Delightfully squeaky

A.

Fun to toss, shake, fetch, and cuddle

D0095 13” / 33cm MSRP $20.95

Handcrafted one by one Dogs love furry friends. Our silky, silly monsters, roosters, and chickens give dogs bright-colored buddies to throw, thrash, snuggle, squeak, and nap with (and pet parents something to giggle about). Throw them in the washer, then air-dry to maintain maximum fluff.

Tango

WFU

C.

Baby Salsa D0110 12” / 30cm MSRP $17.95

BFU

TRQ

Li’l Boogey

Colors: White Fur (WFU), Brown Fur (BFU), Turquoise (TRQ), Lime (LIM), Lemon (LEM), Hot Pink (HPK), Black (BLK),

HPK

E.

BLK

HPK

Spring Chickens

TRQ

LEM

BLK

Rowdy Rooster

F.

D0114 11” / 28cm MSRP $20.95

HPK

BLK

TRQ

G.

LEM

LIM

D.

C. F.

E.

: 36

“My two Boston terriers, Dea and Bella, absolutely LOVE their Boogeys! Thank you, West Paw, for making beautiful and fun products right here in the U.S.A.!” — Anonymous

G.

HPK

Li’l Rooster

D0116 5” / 13cm MSRP $8.95

B.

LEM

D0113 10” / 25cm MSRP $20.95

D0112 8.5” / 22cm MSRP $17.95 A.

LIM

Salsa D0111 17” / 43cm MSRP $20.95

Boogey

D.

D0117 4” / 10cm MSRP $8.95

Contains audible squeaker

Salsa

B.

HPK


Nuzzle + Squeak

Classic Toys Corduroy Velvety ribbed texture A.

Amusing shapes in several sizes

DP014 3.5” / 9cm MSRP $6.95

KWI

B. Contains audible squeaker

C.

Wacky Worm

DP055 22” / 56cm MSRP $15.95 SKY

PYA

Puppy Pooch

D.

DP012 4.5” / 11cm MSRP $6.95

Colors: Kiwi (KWI), Papaya (PYA), Sky (SKY), Daisy (DSY)

PYA

KWI

DP011 5” / 13cm MSRP $6.95

Floppy Frog

DP052 10” / 25cm MSRP $15.95

SKY

DSY

Teddy for Puppy

F.

PYA

G. DSY

Tiny Turtle

DP054 5” / 13cm MSRP $6.95

Doggy Froggy

Squeaky when squeezed Why mess with a good thing? Our classic corduroy toys are sturdy, soft, and squeaky—perfect for little dogs and young puppies.

E.

KWI

PYA

West Paw Teddy

DP050 9” / 23cm MSRP $15.95 DSY

PYA

A.

B.

D.

G. C.

F. E.

37


Read customer reviews of your favorite products at WestPawDesign.com

Big Sky Toys

Durable

A.

Some of our most sturdy and snuggly toys Handcrafted in the USA Squeaky Scrappy, aren’t they? At West Paw Design, we wince at waste. While making the Big Sky Blanket®, we thought pups would love cuddy toys cut from the same fleece-and-faux-suede cloth. Instead of discarding Big Sky Blanket fabric bits, we’ve created Big Sky Teddy and Puppy. Efficiently created, easy to clean, and happy to snuggle: what’s not to love? Contains audible squeaker

B. A.

Big Sky Teddy

D0087 9”/23cm MSRP $16.95

CBN

B.

Big Sky Puppy

D0085 5”/13cm MSRP $9.95

STB

JDE

SMO

Colors: Coffee Bean (CBN), Storm Blue (STB), Jade (JDE), Smoke (SMO)

Eco Hemp Toys Antimicrobial Microbe-fighting, bacteria-killing, odor-crushing

A.

Handcrafted with a 55% hemp / 45% polyester blend Oeko-Tex® certified safe

B.

C.

Say hello to Ella, Dino, and Scot—the hemp members of the West Paw Design toy collection. With a growing process that’s easy on the earth, hemp is also naturally antimicrobial— meaning odors and bacteria don’t stand a chance. And because hemp is super strong, these three handily resist tossing and thrashing, but always invite nuzzling and napping. Contains audible squeaker

A.

Ella

Ella Mini DE070 5” / 13cm MSRP $15.95

B. Ella DE071 8” / 20cm MSRP $20.95

GRY Colors: Grey (GRY), Orange (ORG), Blue (BLU)

38

Scot

Scot Mini DE072 5” / 13cm MSRP $15.95 ORG

C. Scot DE073 7.25” / 18cm MSRP $20.95

Dino

Dino Mini DE074 5.5” / 14cm MSRP $15.95

BLU

Dino DE075 7.5” / 19cm MSRP $20.95


Festive Seasonal Products

Star

NEW!

Festive Toys

H0040

6 / 15cm MSRP $9.95

Pets want to get in on seasonal fun too. We’ve got holiday buddies to make pets– and people–merry. From Tiny Piney to Merry Bone these snuggle buddies make perfect stocking stuffers.

Ginger H0073 9.5” / 24cm MSRP $15.95

Tiny Ginger H0074 6.5” / 17cm MSRP $10.95

Crinkle Cane Deer

Stocking

NEW!

H0042

5.75” / 15cm MSRP $9.95

H0047 11.5” / 29cm MSRP $17.95

Tiny Crinkle Cane Deer H0039 6” / 15cm MSRP $13.95

NEW!

Catnip Star H0016

5” / 13cm MSRP $7.95

NEW!

Holiday Bear - Large H0038

9.25” / 23cm MSRP $15.95

Holiday Bear - Small

Boogey

H0037

5.75” / 15cm

D0113 10” / 25cm MSRP $20.95

MSRP $10.95

Tiny Tuff Reindeer H0049 8” / 20cm MSRP $15.95

NEW!

Merry Bone

Mitten

H0046 9.25” / 23cm MSRP $15.95

H0041

6” / 15cm MSRP $9.95

Mini Merry Bone H0045 7.25” / 18cm MSRP $11.95

Big Sky Reindeer Holiday Big Sky Mouse

H0048 12.5” / 32cm MSRP $24.95

Piney

C0032 3” / 8cm MSRP $10.95

H0067 9” / 23cm MSRP $15.95

Holiday Field Mouse H0013 3” / 8cm MSRP $10.95

Tiny Piney H0069 5.25” / 13cm MSRP $11.95

Big Sky Blanket Crimson Ice *exclusive holiday pattern MSRP $29.00 - Small FA031 MSRP $59.00 - Medium FA032 MSRP $89.00 - Large FA033

Begins shipping July 2016

Annual Catalog 2016

39


“Greta”

A.

B.

D. C.

Pounce + Play

E.

Cat Toys

Cool cats crave just as much fun and stimulation as their canine counterparts. Whether it’s a tantalizing taste of fresh catnip or a playful spat with a slinky stuffed caterpillar, we’ve got plenty of pounce-worthy, handcrafted products designed to elicit purrs from even the most discriminating customers.

USDA Certified Organic Catnip Pure flowers and leaves, not stems

No fillers, synthetic pesticides, or artificial herbicides Contains audible bell

A.

Handcrafted Quality

Cat Minded

USDA Organic Catnip

:

“Barritt absolutely ADORES his toy! He’s played with it nonstop since I brought it home, and he even brings it to bed at night!” — Ellie and Barritt 40

Catnip Leaf

C0014 .75oz/21g 6.5” / 17cm MSRP $5.95 C.

C0017 2 oz/42.5g 8” / 20cm MSRP $7.95

Rocky Mountain High

B.

Catnip Shaker

C0016 .75oz/21g 5.25” / 13cm MSRP $8.95 D.

Catnip Pouch

CE030 5” / 13cm MSRP $8.95

C0040 3.5” / 9cm MSRP $6.95

Made with organic cotton

Made exclusively from spare cotton

Assorted

Assorted

E. Mouse CW010 5” / 13cm MSRP $9.95 A Classic, now made with IntelliLoft®

PUM

BLD

Colors: Pumpkin (PUM), Boulder (BLD), Robin (ROB)

ROB


Pounce + Play H.

G.

F. L. J.

N. K.

I.

M.

Cat Toys Shapes appeal to a broad range of feline tastes L.

Filled with our signature certified organic catnip (except for Kitty Lure / Kitty Lure Caster) Handcrafted one by one

Assorted Furs

Contains audible bell

F. Caterpillar CW011 14” / 36cm MSRP $7.95 ROB

G.

WIN WIN

Dazzle

Colors: Kiwi (KWI) KWI

H. Hairball C0030 2.5” / 6cm MSRP $9.95

Colors: Robin (ROB) Wine (WIN)

CP017 8” / 20cm MSRP $10.95

Rat-a-cat-cat

C0043 7” / 18cm MSRP $10.95

Assorted Furs

I.

Kitty Lure

C0093 8” / 20cm MSRP $5.95 Assorted Feathers

J. Kitty Lure C0046 24” / 61cm MSRP $15.95

Caster

Assorted Feathers

K.

Crawly Critter

C0042 12” / 30cm MSRP $6.95

M. Li’l Chick C0028 2.5” / 15cm MSRP $10.95 Assorted Furs

N.

Big Sky Mouse

C0032 3” / 8cm MSRP $10.95

Assorted Furs STB

JDE

Colors: Storm Blue (STB) Jade (JDE)

Annual Catalog 2016

41


Welcome to the Workbook!

Here’s a handy resource that—like our durable, carefully crafted products—you can use and reuse. Refer to this Workbook for display and merchandising tips that will keep pet parents engaged, product moving, and tails wagging.

Displays Maximize sales with our branded displays!

A Wheely Dazzling Display!

NEW!

Built to showcase a colorful assortment of Zogoflex® collections, this newly-engineered display on wheels is both durable and delightful to the eyes. Product Code (display only): P0015 Product Code (display with product): P0115

NEW!

Small Footprint

Wheels for easy maneuvering Magnetic strip signs for clear product benefits and information

70”

Double sided, holds $429+ worth of inventory (wholesale) Made in Montana

Branded header sign

18”

Magnetic strip sign

Branded side art

30”

Montana Nap Fixture

!

NEW

Save space and highlight the variety of textures, colors, and patterns by hanging beds on our Waterfall Display.

Display Valued @ $250 Your cost $99 Loaded Set Valued at $679 Your cost $528

Product Code: P0106 Your cost: $16

Use on slat wall or pegboard Display a full size run Display on our West Paw Design branded hangers for ultimate brand awareness

55”

order today @WestPawDesign.com/displays or call today for more info!

Your cost $16

5

28” 42

Branded hangers included!


Retailer Workbook

Merchandising Inspiration We’ve got ideas that are as clever & stylish as the products they show off.

Stash Pals on the Pallet This rustic, pallet-inspired display with metal & wire containers echoes the hand crafted charm of the toys it holds.

Spec-RACK-ular! Hang Big Sky Blankets, mats, or toy-stuffed wire baskets from a wooden ladder to highlight their hues and touchable textures.

Let Creatures Cling! Arrange wiggly Wox™ toys on a clear cylinder to let their colors and textures pop!

Clothespin Your Cuddly Toys Pin plush playmates like our beloved Tango from a length of rope to show off their sweet shapes & soft fur.

*All displays on this page are inspiration and not available for purchase. See page 42 for displays for purchase or check out our Pinterest page for more ideas!

Annual Catalog 2016

43


Plan-o-grams promise visual impact. Pets follow their noses, but most people go where their eyes lead them. Our plan-o-grams help you devise displays with major eye appeal!

Handcrafted Toy Plan-o-grams

68.5”

48”

48”

15” 44

Unstuffed

24”

Furry

26”

Holiday


Retailer Workbook

Zogoflex® & Zogoflex Air™ Plan-o-gram

Looking for more inspiration? Check retailer central for news and updates photos & more! 44.5”

WestPawDesign.com/Retailer-Central

42.5”

Zogoflex Air Plan-o-grams

Zogoflex Plan-o-grams 60”

35”

35”

9”

35”

17”

17”

26” 45


Order now or learn more @ WestPawDesign.com/Retailer-Central or call 800-443-5567

Montana Collection Plan-o-grams

64” 56.5”

64”

Get Pin-spired! Follow us on Pinterest for fresh display and visual merchandising ideas, as well as creative tips that add spark and sales to your business. Follow us at pinterest.com/WestPawDesign/visualmerchandising

46

64”


Retailer Workbook

Signs Our ready-made signs speak volumes. These colorful creations come in different sizes and ship with your order. Get yours at Retailer central!

Zogoflex Air™

Zogoflex Air™

Boz

Dash

Dogs love the pick up

Dogs love the Squish

Wavy edge makes it easy for dogs to pick up

Air-injected middle within a tough Zogo shell

Soft construction is gentle in a dog’s mouth

Subtly compresses for a satisfying squish dogs love

Ergonomic grip makes for effortless throwing Flies, rolls, floats, and is dishwasher safe

Light and soft enough to catch in flight Textured exterior engages & fascinates

Squishy

Squishy

Dishwasher Safe

100% Recyclable

Guaranteed

Floats

Made in the USA

Dishwasher Safe

WestPawDesign.com

WestPawDesign.com

Zogoflex Air™ Boz™ Sign

Floats

Tux ®

Play

Toppl ®

Zisc®

Chew

TOYS

TOYS

Flexible, Floatable, Durable

Relentlessly Durable & Floatable

Guaranteed

Guaranteed

BPA And Phthalate Free

BPA and Phthalate free

Dishwasher Easy

Dishwasher easy

Designed For Interactive Play

Play

Hurley ®

Zogoflex Air Wox™ Sign PSM36 / 9”x11” PSL36 / 10”x16”

Made in the USA

Jive®

Made in the USA

PSM34 / 9”x11” PSL34 / 10”x16”

Dogs love to gnaw, gnash, fetch, catch, root out treats and play tug-o-war. So our colorful Zogoflex toys are built tough—crazy tough—and engineered to be yanked, thrown, chewed, chased and adored. Zogoflex is dishwasher-safe, easy on mouths, and they float. They’re also non-toxic, BPA-free, phthalate-free, and 100% recyclable.

Quick Guide

100% Recyclable

Zogoflex Air Dash™ Sign

PSM33 / 9”x11” PSL33 / 10”x16”

Chew

Guaranteed

Tizzi ®

Bumi®

Made in the USA

Made in the USA

Chewing Tugging Fetching Floats Toughest Stuffable

(for treats)

Puzzle Toy

Zogoflex® Play Sign

Chew Play Chart Sign

PSM29 / 9”x11” PSL29 / 10”x16”

PSM31 / 9”x11” PSL31 / 10”x16”

Zogoflex Chew Sign PSM24 / 9”x11” PSL24 / 10”x16”

Handcrafted Dog Toys Some toys are more like buddies. They’re softer, cozier, and snugglier—the kinds of toys dogs like to drag around everywhere. Our toys come in both squeaky and quiet shapes, stuffed with IntelliLoft® or nothing at all.

Made in the USA

Made in USA Every toy is handmade, one by one, by a skilled MADE IN BOZEMAN, MT toymaker in the heart of the Rocky Mountains.

IntelliLoft®

Made in America, with the planet in mind and pets at heart®

INTELLILOFT

Recycled IntelliLoft fills our stuffed toys, diverting hundreds of thousands of recyclable soda bottles from the landfill.

Handcrafted Quality HANDCRAFTED

Our toys are hand-sewn with higher quality fabrics, thick finishing threads, and eco-friendly fibers.

Handcrafted Toys Sign

Toppl® Sign

PSM26 / 9”x11” PSL26 / 10”x13”

PSM30 / 9”x11” PSL30 / 10”x13”

Bumper Beds

Color: Coffee (COF)

Color: Walnut (WNT)

Color: Emerald (ELD)

Color: Linen (LIN)

Fourteen gorgeous beds to choose from. Handcrafted in Bozeman, Montana, but inspired by the latest trends in the world of interior design, these super plush and eco-friendly pet beds are sophisticated and stylish.

Color: Cobalt (CBT)

Great for pets who like extra loftiness and plush pillows.

Color: Linen Sunset Ikat (LSI)

Handcrafted in the America™

Color: Walnut Sunset Ikat (WSI)

Color: Emerald Emerald Ikat

Color: Linen Sunset Groove (LSG)

Color: Cobalt Modern Floral

(EEI)

(CMF)

Color: Cobalt Cobalt Groove (CCG)

Color: Walnut Walnut Groove (WWG)

Color: Linen Cobalt Groove (LCG)

Color: Emerald Modern Floral

Feisty, Furry, Fun Handcrafted into squeaky, thrashable goodness

Furry Plush Sign PSM25 / 9”x11” PSL25 / 10”x13”

Cats Cool cats, take note. We make our beds with ultimate kitty coziness in mind (and cute colors and patterns to call to human companions too). And, we engineer our playful toys to appeal to feline senses, with pounce-worthy shapes and yummy, 100% organic catnip stuffing.

Beds. Guaranteed.

Made in the USA

Because you are worth it.

USDA Organic Catnip

We want you to be happy, which is why West Paw Design guarantees all their beds within 1 year of purchase. Not satisfied? We promise to make it right…period.

Cat Minded

Our fresh catnip is grown in the United States, free from synthetic herbicides, pesticides, and fertilizers. 100% pure—no fillers.

Built for pouncing and purring, our high-quality toys specifically appeal to cool cat sensibilities.

(EMF)

Handcrafted Quality Our toys are hand-sewn with higher quality fabrics, thick finishing threads, and eco-friendly fibers.

Learn more about West Paw’s guarantee:

WestPawDesign.com/Guarantee

Bumper Bed® Sign PSM21 / 9”x11” PSL21 / 10”x13”

Bed Guarantee Sign PSM22 / 9”x11” PSL22 / 10”x13”

Cat Toys Sign PSM23 / 9”x11” PSL23 / 10”x13”

Check Retailer Central for seasonal updates and to see our most recent sign collection.

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Order now or learn more @ WestPawDesign.com/Retailer-Central or call 800-443-5567

Quick Guides

Decisions, decisions.

Bed Fabric Chart

Our products come in a variety of textiles, colors, shapes, and sizes. Check out a chart to make choosing easy!

Fabric Benefits

Cotton

Organic Cotton

Odor resistant Antimicrobial Soft to touch Washable Fully sourced in the U.S.A. Oeko-Tex certified

• • •

Organic certified Stays cool to touch

• • • •

Water resistant Stain resistant

Bed Sizing Chart

Durable

• • • •

Lightweight

48

Fleece

Hemp

• • • • • •

Microsuede

• • • • • • • •

TOY

SMALL

MEDIUM

LARGE

X LARGE

XXL LARGE

Cats Chihuahuas Yorkshire Terriers Maltese

Cats Dachshund Jack Russel Terrier Scottish Terrier

Corgi American Eskimo Cocker Spaniel Bulldog

Australian Shepards Border Collie Vizsla Labradore

Husky Golden Retriever Rottweiler German Shepard

Bernese Mountain Bullmastiff Great Dane

Bumper / Pillow

S

S

M

L

XL

XXL

Heyday Bed

S

S

M

L

XL

Flat Mats

XS

S

M

L

XL

Breed Size

Beds


Retailer Workbook

Zogoflex® & Zogoflex Air™ Quick Guide

Wox™

4

2

3

2

3

4

3

4

DURABILI TY

3

4

2 5

DURABILI TY

2 5

DURABILI TY

2 5

DURABILI TY

4 5

5

DURABILI TY

3

DURABILI TY

3

4

1

2

1

4 5

DURABILITY

3

1

2

1

4 5

DURABILITY

3

1

2

1

4 5

5 DURABILITY

3

1

2

1

4

1

3

1

2

DURABILITY

Benefits, Tips & Tricks: Zogoflex & Zogoflex Air Benefit / Use: Our toughest toy yet! For serious chewers.

tux

®

Tip / Trick: Fill Tux with chicken broth, yogurt, or water and freeze to give your dog something delicious and nutritious to gnaw on, and keep him hydrated too. Benefit / Use: Our most durable ball yet! Grooved design gives ball an extra rowdy roll.

jive

®

Tip / Trick: In warm weather, get your dog to cool off by throwing Jive in a lake or pool and having her chase after it! Extra small and small Jive fit in many standard ball throwers.

hurley

®

Benefit / Use: Outlasts the most tenacious chewers and satisfies a dog’s need to gnaw. Tip / Trick: A stick, a bone, and a chew toy in one. Unlike a rawhide bone, this classic chew toy floats and won’t get soggy or smelly!

toppl

Benefit / Use: Traps treats with its inner prongs and tips over to keep dogs entertained and mentally engaged.

tizzi

Benefit / Use: Lock the handles for tug-of-war and unlock for far-flung fetch.

®

®

Tip / Trick: Interlock the two sizes (sold separately) to create a more challenging puzzle toy.

Tip / Trick: Twist Tizzi's handles together to throw it farther; unlock the handles to hide treats inside.

bumi

®

Benefit / Use: Bumi’s fun “S” shapes flexes to twice it’s length. Built for impressive flinging distance. Tip / Trick: Get your dogs to play nicely together. Great for pet vs. pet play or owner vs. pet tug-o-war!

®

Benefit / Use: Gentle on dog's mouths and gums, more durable than hard plastic. Tip / Trick: Forgot your travel dog bowl at home? Flip Zisc over and fill it with food or water!

Benefit / Use: Boz’s textured surface and squishability engage and satisfy dogs. Boz has a big bounce, flies, and floats.

zisc boz

Tip / Trick: Small Boz fits perfectly in a standard-size ball thrower; it’s light and easy to catch in mid-air. Large Boz is fun for dogs to nose and kick.

dash

Benefit / Use: Dash’s soft construction is gentle on dogs’ mouths. Its center hole produces a stable, fast flight and gradual descent.

wox

Benefit / Use: Wox's trio of wiggly, wobbly, squishy legs are great for tossing, chewing, and tugging.

Tip / Trick: Play with Dash in the water. Its bright colors and wavy edge make it easier for swimmin’ dogs to see.

Tip / Trick: Play three-way tug-o-war with two dogs and one person, or two people and one dog!

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Shop, order, done. It’s that easy at www.westpawdesign.com/Retailer-Central

Made in the USA.

Toy fits in standardsize ball thrower.

Product is 100% machine washable.

Toy bounces.

Product is 100% toprack diswasher safe.

Toy has an air-injected middle with a satisfying squish.

NEW! Toy floats and is suitable for water play.

Dog toy contains an audible squeaker / cat toy contains a bell.

Product is 100% guaranteed; refund or replacement provided in event of customer disatisfaction.

Signifies product is made from recycled plastic; to the right of this icon is the number of bottles the product contains.

Certified safe by Oeko-Tex Standard 100 third-party testing labs.

50 50

Recycled IntelliLoft® is used in this product. Learn more about IntelliLoft at WestPawDesign.com

New product from West Paw Design.

Product is free from Bisphenol A., an industrial chemical.

Product is part of our Join the Loop® closedloop recycling program. Learn more about our Join the Loop® program at WestPawDesign.com/eco


NOTES:

Annual Catalog 2016

51


toll free 800-443-5567 phone 406-585-0505 fax 406-585-0808 32050 East Frontage Road Bozeman, Montana 59715 westpaw@westpawdesign.com

“Crosby”

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Photos by: DerikOlsen.com, LeesiaTeh.com, RobWilke.com , RylanSchoen.com

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instagram.com/WestPawDesign

© 2016 West Paw Design - All Rights Reserved - West Paw Design is a Registered Trademark


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