®
Dog’s Best Friend
2020 MADE BY US. IN BOZEMAN , MONTANA, USA
®
Made by US. Designed for the love of pets and the planet.®
Dogs. They bring happiness, comfort, love, and lightness into our lives. They’re called “man’s best friend” for a reason. But our goal—like yours—is to be “Dog’s Best Friend.” We do this by making things dogs love. West Paw designs, manufactures, and ships from our own facility in Bozeman, MT, USA. We believe in creating well-made products from high-quality, eco-friendly, and safe materials. We know that relationships are built on trust. That’s why we love seeing first hand what goes into each and every product from concept to production, packaging and shipping.
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Dog Treats Introducing West Paw treats, made the West Paw way—healthy, s afe, and made responsibly. To the pups who scramble to the door. Hog the bed snuggling. And save us from mail delivery. We’ve got something for you, fur-buddies—something pure, wholesome, and made with love. Just like everything you give to us.
DROOL-WORTHY FLAVOR
HEALTHY AND NUTRITIOUS
We’re in it for the wags. We’ll replace or refund anything that doesn’t induce a happy dance.
GLUTEN AND GRAIN FREE
Healthy
MADE IN THE USA
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New Line! Beef Liver Freeze-Dried Raw Single Ingredient Deliver the liver in a delicious, chewy, nutrition-loaded freeze-dried raw dog treat—after all, liver comes loaded with vitamins and minerals. So that’s all we included: 100% grass-fed liver, freeze-dried to naturally, safely capture all the healthiness and flavor—and absolutely nothing else. SHOP FREEZE DRIED TREATS
Just 1 Thing
2.5 Oz Bag
TT101BLV / Case Pack of 6 MSRP $10.95 per 2.5 oz Bag
• Humanely raised and sustainably sourced • Made from the liver—a protein powerhouse • Rich in iron, folate, and B-vitamins • Available in the US only
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Preserves the Raw, Whole Food Nutrition.
Kills Pathogens and Bacteria!
Dog Treats
Beef Heart Freeze-Dried Raw Single Ingredient We can’t let a good heart go to waste—so we source this underrated culinary organ meat to freeze-dry into flavorful, nutritious planet-friendly treats. In fact, this singleingredient treat is all heart: 100% natural freeze-dried raw beef heart, raised with grass-fed goodness. SHOP FREEZE DRIED TREATS
Just 1 Thing
2.5 Oz Bag
TT101BHT / Case Pack of 6 MSRP $10.95 per 2.5 oz Bag
• Humanely raised and sustainably sourced • Made from the heart—one of the most nutritional muscle meats • Rich in CoQ10, a heart-nourishing antioxidant • Available in the US only
Preserves the Raw, Whole Food Nutrition.
Kills Pathogens and Bacteria!
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New Line! Pork and Superfood Freeze-Dried Raw Limited Ingredient Let your pup pig out—our freeze-dried raw dog treat pairs Washington State pork with superfood veggies, blueberries, and probiotic-rich goat milk. Packed with protein, phytonutrients, beta-carotene, and antioxidants, this nutrition boost is easy to digest and hard to resist. SHOP FREEZE DRIED TREATS
Just 6 Things
2.5 Oz Bag
TT102PKS / Case Pack of 6 MSRP $10.95 per 2.5 oz Bag
• Humanely raised and sustainably sourced • Crafted with farm-fresh ingredients from Oregon, Utah, and Washington • Rich in beta carotene, fiber, and vitamin C • Available in the US only 8
Preserves the Raw, Whole Food Nutrition.
Kills Pathogens and Bacteria!
Dog Treats
Duck and Superfood Freeze-Dried Raw Limited Ingredient Could a treat be any healthier? Let’s see: these nutrition bombs combine protein-packed duck, fiber-rich, beta-carotene-loaded sweet potatoes and carrots, superfood blueberries and kale, probiotic goat milk—and nothing else. And then they’re freeze-dried so not a single sliver of nutrition is lost. SHOP FREEZE DRIED TREATS
Just 6 Things
2.5 Oz Bag
TT102DUS / Case Pack of 6 MSRP $10.95 per 2.5 oz Bag
• Humanely raised and sustainably sourced • Crafted with farm-fresh foods from the Pacific Northwest • Rich in beta carotene, fiber, and vitamin A, E, and C • Available in the US only
Preserves the Raw, Whole Food Nutrition.
Kills Pathogens and Bacteria!
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New Line! Peanut Butter and Banana Limited Ingredient Creamy Treat Dogs love peanut butter, and we love treating it with a healthy gourmet upgrade—old-fashioned peanut butter made from just freshly ground peanuts and a kiss of sweetness from real banana. No sugar, no xylitol, no artificial sweeteners (or artificial anything)—just solid, simple nutrition packed into a mess-free tube for happy treating. SHOP CREAMY TREAT
Refrigerate After Opening. Ingredients: Peanut Butter and Banana Powder.
Serving Size 1TBS
Contains Peanuts. Guaranteed Analysis: Crude Protein .... 26% min Crude Fiber ....... 13% max Crude Fat .......... 44% min Moisture ............ 1% max Calorie Content: ME (calculated) is 5100 kcal/kg or 76 kcal per 1Tbsp Serving. Banana Powder sourced from the Phillipines.
5 Oz Tube
TT103PBB / Case Pack of 6 MSRP $9.95 per 5 oz Tube
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• Made with USA-sourced fresh-ground peanuts • High in electrolyte-balancing, muscle-building potassium • Packed with vitamin C for immunity • Gluten-free and Grain-free • Xylitol-free and Vegan • Available in the US only
Beef Liver and Pumpkin
Dog Treats
Limited Ingredient Creamy Treat Beef liver, bone broth, and a hint of cinnamon—these are the things that silky coats, happy guts, and healthy joints are made of. Why? Because this this creamy treat is naturally packed with vitamins, minerals, and glucosamine, all thanks to its simple, clean ingredients. Give it a squeeze—it’s great in treat toys, on dinner, or just straight into a smiling dog mouth. SHOP CREAMY TREAT
Refrigerate After Opening. Ingredients: Beef Liver, Beef Bone Broth, Pumpkin, Tapioca Starch, Cinnamon, CitricAcid, L-Lysine (Natural Preservative) less than 0.1% by volume.
Serving Size 1TBS
Guaranteed Analysis: Crude Protein ........ 5% min Crude Fiber ........... 1% max Crude Fat .............. 1% min Moisture ................ 88% max Calorie Content: ME (calculated) is 5100 kcal/kg or 76 kcal per 1Tbsp Serving.
Tapioca Starch and Cinnamon Sourced Globally, no ingredients from China
5 Oz Tube
TT103BLP / Case Pack of 6 MSRP $9.95 per 5 oz Tube
• Made with USA-sourced beef liver and pumpkin • Crafted with real bone broth, a great source of collagen • An excellent source of iron, zinc, B-vitamins and many more • Loaded with healthy prebiotic fiber from real pumpkin • Available in the US only
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Pup Wellness Just like humans, dogs need mental stimulation—it keeps their brains sharp and their days interesting. Pop a nutritious treat in a West Paw treat toy for a challenge and a reward. (Best day ever.) SHOP PUZZLE TOYS
All of West Paw’s treat toys pair well with our treat line & go in the dishwasher for easy clean up! 12
Dog Treats
Tux®
Rumbl™
For Tough Chewers
For Moderate Chewers
Tux pairs well with West Paw creamy treats and freeze-dried treats. Try creating a Tux-cicle! It’s a great way to keep dogs cool in hot months. Simply fill with broth, gravy, or wet food and freeze.
Rumbl is a fun feeder that plays well with West Paw freeze-dried treats, kibble, and even larger fruits and veggies like apple slices, carrots, sweet potatoes, frozen blueberries and strawberries.
Toppl®
Qwizl®
For Moderate Chewers
For Tough Chewers
Toppl is designed to be filled with a dog’s favorite West Paw creamy treat, freeze-dried treat or kibble. To change up the challenge, simply connect the small and large (sold separately) to increase the challenge.
Qwizl is a super tough treat toy that keeps dogs guessing. It pairs well with all of West Paw’s creamy treats and freeze-dried treats. It also extends the life of bully sticks.
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Zogoflex
®
Customers favor our ultra-durable Zogoflex toys for good reasons: USA-made, recyclable, non toxic, dishwasher safe, floatable, and 100% guaranteed. Since every Zogoflex toy is brilliantly designed for a specific purpose, our Zogoflex collection meets the many different play and chew styles of pets and their people.
Give an old toy new life. Zogoflex toys can be recycled into more of the things dogs love— Toys.
TOXIC 100% RECYCLABLE
FLOATS IN WATER
BPA FREE AND FDA COMPLIANT
DISHWASHER SAFE
MADE IN THE USA
We’re in it for the wags. We’ll replace or refund anything that doesn’t induce a happy dance.
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Tux® For Tough Chewers Whether wise or wild, gray-haired or greenhorn, dogs of all ages adore Tux, the magic oracle of toys. Nut butter, biscuits, and meaty bits mysteriously appear within it, begging to be gnawed free. But even when emptied, the fun isn’t over—Tux floats, bounces, and hangs tough through serious chew sessions. SHOP TUX
Large
Small
ZG041 5” / 13cm MSRP $19.95
ZG040 4” / 10cm MSRP $15.95
AQA
GRN
TNG
(AQA) Aqua Blue (GRN) Granny Smith (TNG) Tangerine
• Small Tux for the little guys! • Tuck treats inside, or fill with liquid and freeze • Truly tough—one of our strongest toys • Pop Tux in the dishwasher for easy clean up • Tux-cicle: Fill with broth, gravy, or wet food and freeze
Tux pairs well with our freeze dried and creamy treats!
Qwizl®
Puzzle
For Tough Chewers Qwizl is an award-winning interactive puzzle toy that stimulates minds and satisfies taste buds. Brilliantly designed to keep dogs engaged and extend the life of their favorite snacks, it provides a mental challenge while stretching out play sessions. One of our toughest puzzle toys, Qwizl is fun to toss, fetch, and chew even when the treats are gone! SHOP QWIZL
Small
Large
ZG090 5.5” / 14 cm MSRP $15.95
AQA
GRN
ZG091 6.5” / 17 cm MSRP $19.95
TNG
(AQA) Aqua Blue (GRN) Granny Smith (TNG) Tangerine
Extends the life of expensive treats.
• Extends the life of spendy treats • Stands up to tough chewers • Releases flavor & scent from the sides • Goes in the dishwasher for cleaning • Easy for dogs to hold in place with paws
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Toppl® For Moderate Chewers Toppl is an award-winning durable puzzle toy designed to be filled with a dog’s favorite kibble or treats. It contains soft, rounded teeth inside a contoured cavity that hold treats in place until your dog nudges and nuzzles them out. To double the fun, simply connect the small and large sizes together to make the toy more of an engaging challenge. SHOP TOPPL
difficult . . . . . . . . . . . . . . . . . . easy
Tempting Toppl® Treats
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1. Kibble 2. Apple slices 3. Dog biscuits 4. Jerky strips 5. Cheese chunks 6. Carrot slices 7. Mashed banana 8. Nut Butters 9. Frozen gravy 10. Frozen broth
Two Toppl!
Puzzle • A treat dispenser that helps fast eaters slow down • Large and small sizes interlock for enhanced challenge • Toss it in the dishwasher for easy cleaning Small
ZG083 3” / 8cm MSRP $15.95
AQA
GRN
Large
ZG084 4” / 10cm MSRP $20.95
TNG
Small and large sizes interlock for an extra challenge.
(AQA) Aqua Blue (GRN) Granny Smith (TNG) Tangerine
Snouts can sniff at puppy treats peeking through the window.
A smoothly-curved base makes Toppl a topsy-turvy treat dispenser.
Stack small Toppl on top of a treat-stuffed large Toppl. (sold separately)
Push once, combining the two Toppls into an ultra-fun treat puzzle.
For more of a challenge, twist Toppl and lock it. 19
Rumpus® For Tough Chewers Dogs say this chew and fetch toy is their toughest toy yet. With three chew lobes, this extra durable toy rocks and rolls to keep dogs engaged. Rumpus was designed for dogs who have the need to gnaw and tested for toughness by the West Paw chew squad. SHOP RUMPUS
Did you know all of our Zogoflex toys float?
Small
Medium
ZG080 5.25” | 13 cm MSRP: $11.95
ZG081 6.25” | 16 cm MSRP: $15.95
• Outlasts the most tenacious of chewers • Bounces on land and floats for water fetch • Tested for toughness
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AQA
GRN
TNG
(AQA) Aqua Blue (GRN) Granny Smith (TNG) Tangerine
Hurley®
Chew
For Tough Chewers It’s a ball. It’s a stick. It’s a bone. As versatile as it is durable, Hurley is one of our bestsellers for good reason. For dogs, it provides endless hours of supervised chewing and fetching (in water, too). For humans, it’s a durable, dishwasher safe toy that lasts. SHOP HURLEY
Extra Small
Small
Large
ZG009 4.5” / 11cm MSRP $8.95
ZG010 6” / 15cm MSRP $11.95
ZG011 8.25” / 21cm MSRP $15.95
AQA
GRN
(AQA) Aqua Blue (GRN) Granny Smith (TNG) Tangerine
TNG
• Outlasts the most tenacious of chewers • Bounces on land and floats for water fetch • Extra-small size for wee breeds
Jive® With Zogoflex® Fetch fanatics, rejoice! Dogs love the challenge of chasing this bright, bouncy ball around, making it easy to spend even more time together. Non toxic, and BPA-free, Jive is West Paw’s most durable ball yet. Unlike tennis balls, one chomp isn’t going to make a dent in Jive. It conveniently fits into a standard ball-thrower, and is dishwasher-safe for quick and easy clean-up. SHOP JIVE
Extra Small
Small
Large
ZG069 2” / 5cm MSRP $8.95
ZG070 2.5” / 6cm MSRP $11.95
ZG071 3.25” / 8cm MSRP $15.95
AQA
GRN
TNG
(AQA) Aqua Blue (GRN) Granny Smith (TNG) Tangerine
• Guaranteed tough—we dare dogs to destroy it • Small size fits in standard ball thrower • Extra-small size is perfect for petite pups
Small fits in a ball thrower! 21
Zisc® For Gentle Chewers The Zisc is not your everyday frisbee. Built to last for countless supervised sessions of high-flying fun, this frisbee is durable, yet still soft enough to be easy on dog jaws. Its bright colors make it easy to find whether in tall grass at the park or buried in a couch at home. It bounces, it floats, and it’s even dishwasher safe. The Zisc is the only other companion (aside from their human) that a dog needs to make frisbee time go on… and on… and on. SHOP ZISC
Small
Large
ZG030 6.5” / 17cm MSRP $12.95
ZG031 8.5” / 22cm MSRP $16.95
Small Glow
Large Glow
ZG029 6.5” / 17cm MSRP $13.95
ZG032 8.5” / 22cm MSRP $17.95
AQA
GRN
TNG
(AQA) Aqua Blue (GRN) Granny Smith (TNG) Tangerine (GLO) Glow
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GLO
Glows in the dark!
• Pliable, flexible Zogoflex is gentle on mouths • Tougher than hard plastic but gentle on human hands • Flies faster than a fabric frisbee plus it floats!
Bumi®
Play
For Gentle Chewers We’ve seen tug-of-wars last up to 20 minutes with our beloved Bumi. No wonder—the extra tough, bouncy S-shape makes it a natural for fetch (especially in water), tug-of-war (it stretches to two times its length), and other dog-andhuman games, which is exactly how we recommend using it. Bumi isn’t a chew toy, but it is recyclable, bright, and dishwasher-safe. SHOP BUMI
Small
Large
ZG050 8” / 20cm MSRP $13.95
ZG051 9.5” / 24cm MSRP $17.95
AQA
GRN
TNG
(AQA) Aqua Blue (GRN) Granny Smith (TNG) Tangerine
• Flexes to twice its length during tug-of-war • Built for impressive flinging distance • Floats—ideal for lakes, rivers, and ponds
Tizzi® For Gentle Chewers Tizzi is all of a dog’s favorite toys rolled into one. For starters, it has a secret treat compartment. Then there are the flexible handles, which make both fetch and tug-of-war more interesting. Finally, Tizzi bounces, floats, and is tough enough to stand up to rough-and-tumble, supervised play. SHOP TIZZI
Small
Large
ZG060 4.5” / 11cm MSRP $12.95
ZG061 7” / 18cm MSRP $19.95
AQA
GRN
TNG
(AQA) Aqua Blue (GRN) Granny Smith (TNG) Tangerine
• Twist handles together to throw it farther • Unlock the handles to hide treats inside • Toss it in the dishwasher 23
Zogoflex Echo
®
Every Dog Has His Play. The time has come for a lighter, bendier, springier way to play and chew! The Zogoflex Echo Collection is made in the USA of the same non toxic, durable, material as our other toys but with a hollow center making it much more pliable and lighter in weight. Our thoughtful redesign of the timeless shapes bring an unpredictable bounce to the original game of toss, fetch and now treat.
Give an old toy new life. Zogoflex toys can be recycled into more of the things dogs love— Toys.
TOXIC 100% RECYCLABLE
FLOATS IN WATER
BPA FREE AND FDA COMPLIANT
DISHWASHER SAFE
MADE IN THE USA
We’re in it for the wags. We’ll replace or refund anything that doesn’t induce a happy dance.
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New Product! Rumbl™ Moderate Chewers Our newest addition to our Zogoflex Echo collection of super bouncy, crazy fun dog toys now with a new treat dispensing solution that encourages healthy play! The superior durability and hollow construction of Zogoflex Echo gives a great spring and mouth feel for dogs and the playful wobble adds to the engagement. SHOP RUMBL
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Puzzle Play • Playful wobble sporadically dispenses treats • Fits a wide variety of treats and kibble • Doubles as a slow feeder - Large fits 2 cups, Small fits 1 cup of kibble Small
BZ040 3.5” / 9cm MSRP $16.95
JGR
MEL
Large
BZ041 4” / 10cm MSRP $20.95
EGG
(JGR) Jungle Green (MEL) Melon (EGG) Eggplant
Ready to Rumbl? Rumbl is always ready whether it’s treat time, or play time. It’s a fun feeder that really rolls and works well for fetch once the treat is long gone.
Comes in 2 sizes!
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Skamp® For Moderate Chewers Build your Zogoflex assortment and grow sales with Skamp. Skamp’s engaging shape combines the superior durability of Zogoflex with a hollow core. Built for dogs that love squeezy, bounce-back resistance. SHOP SKAMP
BZ031 8.5” / 22cm MSRP $17.95
JGR
MEL
EGG
(JGR) Jungle Green (MEL) Melon (EGG) Eggplant
• Safer than a stick • Flyer inspired, great for play, tug-of-war and fetch • Skamp is buoyant and flies far for water loving dogs • Double the fun and play with two dogs
Zwig®
Play
For Moderate Chewers Zwig combines shapes and textures to create an irresistible chew-feel with a hollow center and bouncy action that keeps going even when dogs are just carrying it around. It’s easy for teething puppies or senior dogs with sensitive mouths. SHOP ZWIG
BZ021 13.75” / 35 cm MSRP $16.95
JGR
MEL
EGG
(JGR) Jungle Green (MEL) Melon (EGG) Eggplant
• Safer than a stick • Great for tug-of-war • Hollow inside makes it lightweight • Fun to squeeze and chew
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Handcrafted Dog Toys Favorite activities are that much better when shared with a friend. These plush playthings do everything dogs love… they squeak, flop, fly, and are the perfect pals for snuggling. We handcraft our toys one by one in Bozeman, Montana.
In Bozeman MT
DESIGNE D FOR PLAY STYLE
MACHINE WASHABLE
RECYCLED INTELILOFT®
DESIGNE D AND MADE BY US
We’re in it for the wags. We’ll replace or refund anything that doesn’t induce a happy dance.
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Rowdies® For Rough Play
Rowdy dogs, meet your match! Thoughtfully designed and thoroughly tested for toughness and durability, our line of durable plush is built for romping and (supervised) roughhouse play. Rowdies® are made with HardyTex durable fabric and designated Zogoflex chew zones—two of our sturdiest technologies. And like all of our West Paw products, we fully guarantee Rowdies. SHOP ROWDIES
C.
A.
E.
D.
F.
B.
A. Rosebud
B. Custer
C. Sanders
DD005 6.5”/17cm MSRP $20.95
DD006 10.25”/26cm MSRP $20.95
DD004 11”/28cm MSRP $29.95
D. Fergus
E. Jefferson
F. Lincoln
DD001 6.25”/16cm MSRP $29.95
DD002 6.75”/17cm MSRP $34.95
DD003 9”/23cm MSRP $34.95
• Reinforced HardyTex fabric • Zogoflex chew zones • Built for rough playing • Love It Guarantee™ • Made by US
PEW
PUF
ORF
(PEW) Pewter Fur (PUF) Purple Fur (ORF) Orange Fur All toys in this collection contain an audible squeaker.
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What does it take to be a Rowdie?
Play
When it comes to testing our design, construction and durability, we don’t mess around. We work with the West Paw chew squad, a group of over 8,000 dogs of all shapes, sizes and chew habits. Our four-legged friends and their owners give us important feedback to improve our products. The product design team spent over 12 weeks testing Rowdies® against our competition using a selected group from the Chew Squad. West Paw Chew Squad Results: Rowdies stood up to the test, with 80% returning without any damage and performing equal to or better than competitor products in all instances.
It takes guts: It takes more than just fluff to be tough. Rowdies are filled with IntelliLoft®, made from recycled plastic, it’s resilient, non-toxic, and thirdparty certified safe.
It takes teeth:
It takes focus:
Go ahead and chew! Our unique and innovative Zogoflex® “chew zones” provide a durable, designated area for dogs who love to gnaw and nibble.
These guys are serious about seeing the fun. Embroidered eyes enhance durability and can’t be plucked.
It takes a strong voice: Okay, it’s actually a squeaky one, just the kind that dogs love.
Jefferson, after 6 hours of rough play. Don’t worry he’s machine washable.
It takes thick skin: Designed, developed, and tested for toughness over countless hours of rough dog play, our proprietary HardyTex fabric is more than just a fuzzy face—it’s a tough, plush fabric reinforced with a mesh backing for extra durability that surpasses standard plush fabrics.
HardyTex®
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Rowdies® For Rough Play
Toss ‘em. Tug ‘em. Shake up your sales with West Paw’s Rowdies. These fun furry friends are made with HardyTex, just like their older siblings, to allow for safe play that lasts. Handcrafted with love in Bozeman, Montana. SHOP ROWDIES
E. C. A.
D.
B.
F.
A. Geraldine
B. Judith
C. Darby
DD009 11.75” / 30cm MSRP $18.95
DD012 17”/43cm MSRP $22.95
DD007 11.5”/29cm MSRP $18.95
D. Richey
E. Hamilton
F. Froid
DD008 10”/25cm MSRP $18.95
DD010 11.25”/29cm MSRP $22.95
DD011 10”/25cm MSRP $22.95
• Reinforced HardyTex fabric • Built for rough playing • Love It Guarantee™ • Made by US
PEW
PUF
ORF
(PEW) Pewter Fur (PUF) Purple Fur (ORF) Orange Fur All toys in this collection contain an audible squeaker.
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Play
Big Sky Toys For Moderate Play
Designed for fun, snuggles, shaking, and tugging, our Big Sky Plush toys are now available in the shapes of iconic Montana wildlife. These toys are brought to life from excess Big Sky Blanket fabric so we’re able to keep waste out of the landfill while bringing lots of fun to all pups. Handcrafted with love in Bozeman, Montana. SHOP BIG SKY TOYS
A.
B. C.
D.
E.
A. Big Sky Bone
B. Big Sky Grizzly
Tiny D0266 5.5” | 14cm MSRP $6.95
Standard D0242 10” | 25cm MSRP $12.95
Small D0214 5.5” | 14cm MSRP $10.95
Mini D0243 7.5” | 19cm MSRP $10.95
Jumbo D0240 14” | 36cm MSRP $19.95
Large D0215 9.25” | 23cm MSRP $16.95
OAT
BLD
MID
CHO
OAT
CHO
C. Big Sky Wolf
E. Big Sky Bison
D0218 9.5” | 24cm MSRP $16.95
D0216 9.5” | 24cm MSRP $16.95
BLD
OAT
CHO
D. Big Sky Trout D0217 8.25” | 21cm MSRP $16.95
BLD
• Faux suede and fleece • Available in shapes that are small to large for all sizes • Designed for snuggle, shake, tug and interactive play • Easy to clean - wash and dry on low at home
MID
MID
COLORS: (OAT) Oatmeal (BLD) Boulder (MID) Midnight (CHO) Chocolate
All toys in this collection contain an audible squeaker.
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Collars, Leashes and Treat Pouch Here’s our tribute to the highlight of any dog’s day. A thing so happily anticipated that you dare not say the word W-A-L-K out loud at the wrong time, a time that’s a benefit and a joy to dogs and their people alike. In that spirit, we offer our custom-designed collars and leashes, all as safe, durable and simple to care for as you’ve come to expect from West Paw.
Helping keep over 15 million bottles out of landfulls by using recycled polyester.
DESIGNE D FOR PLAY STYLE
MACHINE WASHABLE
We’re in it for the wags. We’ll replace or refund anything that doesn’t induce a happy dance.
RECYCLED INTELILOFT®
DESIGNE D AND MADE BY US
Sit... Stay... Whose the goodest dog?!?
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New Product! Outings Treat Pouch®
Go
Accessory Perfect for a walk or training session, the Outings Treat Pouch is a great accessory for on the go access to your pup’s favorite treats. Easily open the pouch with one hand by tugging the corded loop. The integrated hinge snaps back closed when you are done and helps keeps treats inside the pouch while you play. SHOP TREAT POUCH
Treat pouch great for walks and training sessions.
• Easy access, waist worn treat pouch clips to a belt, waist band or anywhere else you might need • Water resistant liner to help keep any treat mess contained • Comfortably shaped to fit on your waist • Small stretch outer pocket for small essentials like a poop bag, money or keys • Designed in Bozeman, Montana. Made responsibly in Vietnam One Size
TP001 6.5x6.5x2.25 in / 17x17x6 cm MSRP $29.95
(GRY) Grey GRY
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(NOR) Neon Orange
(BLR) Black
(FSR) Fuschia
(DWR) Dewberry
(TQR) Turquoise
Strolls® Collection
Go
For Everyday Walks Strolls is designed for everyday walks with fun colors and safe, durable hardware. Made with recycled polyester from recycled plastic water bottles, the webbing is sturdy and easy to clean. Thoughtfully designed for easy connection, the Strolls collection is backed by our Love It Guarantee™ and made by us, in Bozeman, Montana. SHOP COLLARS & LEASHES
Strolls Collar with Reflective Stripe
Strolls Leash with Traffic Handle
Small CL015 11-14” x .75” 28-36 x 2 cm MSRP $19.95
Small LS066 72” x .75” 183cm x 2cm MSRP $22.95
Medium CL016 14-20” x 1” 36-51 x 3 cm MSRP $19.95
• Durable, quick connect loop for tough pullers • Eco friendly webbing • Safe, durable hardware • Reflective stripe for visibility
Large CL017 20-26” x 1” 51-66 x 3 cm MSRP $19.95
• Traffic handle keeps dog close and safe • Eco friendly webbing • Safe, durable hardware • Utility Loop for accessories • Reflective stripe for visibility
Large LS067 72” x 1” 183 x 3 cm MSRP $22.95
FSR
TQR
(FSR) Fuchsia (TQR) Turquoise (BLR) Black
BLR
DWR
NOR
(DWR) Dewberry (NOR) Neon Orange
Strolls Tether with Traffic Handle Small LS076 72” x .75” 183cm x 2cm MSRP $29.95 Large LS077 72” x 1” 183cm x 3cm MSRP $29.95
• Traffic handle keeps dog close and safe • Quick tether and release • Eco friendly webbing • Safe, durable hardware • Reflective stripe for visibility
Buckle for quick tether! 41
(PLF) Pink Fractal
(LTR) Lake Trout
(BLF) Blue Fractal
(RTR) Rainbow Trout
(ZBF) Zebra Fire
(BGR) Blue Groove
New Patterns! Outings® Collection
Go
For Everyday Walks Outings is designed for everyday walks with fun NEW colors and patterns. Made with recycled polyester from recycled plastic bottles, the webbing is durable and easy to clean. Thoughtfully designed for easy connection, Outings is backed by our Love It Guarantee™ and made by us, in Bozeman, Montana. SHOP COLLARS & LEASHES
• Utility loop for accessories • Safe & Durable hardware • Quick release adjustable buckle
Outings Leash with Traffic Handle Large LS053 60” x 1” / 152cm x 3cm MSRP $24.95
Outings Collars BLF
BGR
LTR
(BLF) Blue Fractal (BGR) Blue Groove (LTR) Lake Trout (ZBF) Zebra Fire (PIF) Pink Fractal (RTR) Rainbow Trout
ZBF
PIF
RTR
Small
Medium
Large
CL041 11-14” x .75” 28-36cm x 2cm MSRP $19.95
CL042 14-20” x 1” 36-51cm x 3cm MSRP $19.95
CL043 20-26” x 1” 51-66cm x 3cm MSRP $19.95
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Beds, Mats and Blankets Handcrafted in the USA, we don’t sacrifice style and comfort for durability or safety. Our premium fabrics are irresistibly soft, come in a wide range of colors and patterns, are incredibly durable, eco-friendly, and machine-washable. Best yet, like everything else, backed by our guarantee.
In Bozeman MT
DESIGNED FOR ALL DOG SIZES
OEKO-TEX® CERTIFIED
MACHINE WASHABLE
DESIGNED AND MADE BY US
We’re in it for the wags. We’ll replace or refund anything that doesn’t induce a happy dance.
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Heyday Bed® With plush top and micro suede bottom Stuffed with recycled IntelliLoft® and topped with a wonderfully textured, swoon-worthy fabric that’s baby-blanket soft, the plush top Heyday Bed synthesizes supreme snuggliness with durability. SHOP BEDS (OTH) Heather Oatmeal
(MDH) Heather Midnight
(BLH) Heather Boulder
Outside Dimension Inside Dimension
Small
Medium
Large
X-Large
K0264 26x19x5” 66x48x13cm 14x8” 35x20cm MSRP $79.00
K0266 32x22x5” 81x56x13cm 19x10” 48x25cm MSRP $109.00
K0268 40x27x6” 102x69x15cm 25x16” 64x41cm MSRP $129.00
K0270 46x32x6” 117x81x15cm 30x18” 76x46cm MSRP $159.00
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45
66
89
Number of recycled bottles in each Heyday Bed
IntelliLoft® is made from recycled plastic bottles, and redesigned into extra-strong, soft, washable fabric and high-loft fill.
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• Each bed is handmade in Montana • Pillowy bolsters and a double-stuffed base to maximize comfort • Low profile provides easy access for senior or injured pets • Fabrics make spot cleaning a cinch • OEKO-TEX® certified safe textiles • Stuffed with recycled IntelliLoft®
Big Sky Nap®
Relax
With IntelliLoft® Our most luxe, cushiony, and comfortable mat yet, the Big Sky Nap is handcrafted in Bozeman, MT, USA. It includes ultra-fluffy, eco-friendly IntelliLoft® made from recycled plastic bottles. Every adventure is that much better with a soft place to curl up for a snooze. Machine washable and dryer safe — just toss it in. SHOP MATS
(OAT) Oatmeal
(BLD) Boulder
(MID) Midnight
(CHO) Chocolate
X-Small
Small
Medium
Large
X-Large
K0022 19x14x1.5” 48x36x4cm
K0024 23.5x18x1.5” 60x46x4cm
K0026 28.5x20x2” 72x51x5cm
K0028 34.5x22x2” 88x56x5cm
K0030 41.5x26.5x2.5” 105x67x6cm
MSRP $59.00
MSRP $79.00
MSRP $99.00
MSRP $29.00 MSRP $39.00
2
3
4
5
8
• Crate friendly sizing • Reversible faux suede on one side and fleece on the other • Made for Relaxing • Versatile, durable, and machine washable and dryer safe • OEKO-TEX® certified safe textiles • Stuffed with recycled IntelliLoft®
Number of recycled bottles used in each Big Sky Nap Quick Guide for Dog’s Best Friend Heyday Bed® Montana Nap® Big Sky Blanket®
Chihuahuas Yorkshire Terriers Maltese
Dachshund Jack Russel Terrier Scottish Terrier
Corgi Cocker Spaniel Bulldog
Australian Shepards Border Collie Vizsla
Golden Retriever Rottweiler German Shepard
S
S
M
L
XL
XS
S
M
L
XL
S
S
M
L
L
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Relax
Big Sky Blanket® No one wants to face the sad expression of a dog who’s been kicked off of the couch. Enter the versatile two-sided Big Sky Blanket, a product that isn’t afraid to get in the middle of furniture and fur. Use it to protect your cushions or car from hair tufts and dirt, while its supersoft fabric protects your pal from a chilly nap. Available in three sizes to suit all types of curling, snoozing, and sprawling. And a refresh is super easy — just throw it in the washer and dryer. SHOP BLANKETS
Boulder (BLD)
Midnight (MID)
Oatmeal (OAT)
Chocolate (CHO)
Small
Medium
Large
FA031 21x27” 53x69cm
FA032 38x56” 97x142cm
FA033 56x73” 142x185cm
MSRP $29.00
MSRP $59.00
MSRP $89.00
Great for arm chairs
Perfect for love seats
Good for Couches
• Faux suede on one side, fleece on the other • Protects furniture, beds, and the backseat • Durable, wash after wash • OEKO-TEX® certified safe textiles
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New! Holiday Toys Four-legged friends look forward to the festivities too. So make their spirits bright by stuffing their stocking full of their favorite brand of toys from West Paw. Hurley and Zisc are made even more merry by being available in a rich Ruby Red. Bears, bison, bones, reindeer and monsters merrily round out this collection of plush toys. Holiday Plush Toys SHOP PLUSH TOYS
A
B
C
D E
A. Merry Grizzly
B. Merry Bison
H0054 9” / 23 cm MSRP $15.95
H0080 9.5” / 24cm MSRP $18.95
C. Merry Mini Grizzly
D. Merry Monster
H0081 5.5” / 14cm MSRP $10.95
H0082 9” / 23cm MSRP $22.95
E. Ruff-N-Tuff Reindeer
F. Merry Mini Bone
H0050 12.5” / 32cm MSRP $24.95
H0045 7” / 18cm MSRP $10.95
G. Merry Tiny Bone
H. Merry Bone
H0079 5.5” / 14cm MSRP $6.95
H0046 9.5” / 24cm MSRP $12.95
• Handcrafted in Bozeman, MT
F
• Featuring our IntelliLoft fill made from recycled plastic bottles G
H
I
I. Tiny Tuff Reindeer H0049 8.25” / 21cm MSRP $15.95
• Seasonal dog toy
All toys in this collection contain an audible squeaker.
Holiday Zogoflex Toys J
K
J. Ruby Zisc Small HZ030 6.5” / 17cm MSRP $12.95
Large HZ031 8.5” / 22cm MSRP $16.95
K. Ruby Hurley Extra Small HZ009 4.5” / 11cm MSRP $8.95
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Small HZ010 6” / 15cm MSRP $11.95
Large HZ011 8.25” | 21cm MSRP $15.95
Holiday
New! Holiday Collars and Leashes Our festive line of collars and leashes is handcrafted in Bozeman, Montana with webbing made from recycled plastic bottles. We aimed for durability, safety, comfort, and ease of care, building in features for quick connections and sure handling SHOP COLLARS AND LEASHES
Collars
Leashes
Small
Large
HCL11 11-14” x .75” / 28-36cm x 2cm MSRP $19.95
HLS13 60” x 1” / 152cm x 3cm MSRP $24.95
Medium HCL12 14-20” x 1” / 36-51cm x 3cm MSRP $19.95
Large
(RCK) Red Check
(SNO) Snowflakes
(ELK) Elk
HCL13 20-26” x 1” / 51-66cm x 3cm MSRP $19.95
SNO ELK
RCK
(ELK) Elk (RCK) Red Check (SNO) Snowflakes
• Machine washable and fast drying • Eco-Friendly webbing • Safe & Durable hardware • Separate collar ID loop
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Retailer Tools As Dog’s Best Friend our goal is to make unique and innovative products that your customers want and support the success of your business. We provide tools to train your staff and inform your customers. We’re here to answer your call, chat, or emails so that you can connect with a real person to get the information you need, when you need it.
800.443.5567 | orders@westpaw.com We’re in it for the wags. We’ll replace or refund anything that doesn’t induce a happy dance.
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Rolling Display • Small footprint
Stock Pack
Display
• Locking Wheels for safety and easy maneuvering
ZSP15 Cost $763
P0035 69 x 21.5 x 21.6” 175, 54.5, 56cm Cost $99
• Informative signs for clear product benefits and information • Double Sided
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ed at $1,526 MSRP Valu Assorted sizes and colors. Contact your sales rep for pricing details.
Valued at $250
Ordered Together:
$86 2
Displays
Displays Here’s a handy resource that—like our durable, carefully crafted products—you can use and reuse. We want to give you plenty of opportunities and ideas about how to best display and merchandise West Paw products. SHOP DISPLAYS
Free! Hanging Display
Display P0021 Cost $0
Valued at $100 Outings™ Stock Pack
Strolls® Stock Pack
SP003 Cost $415
SP004 Cost $507.50
Valu ed at $830 MSRP
Valued at $1,015 MSRP
Stock packs come in assorted sizes and colors. Contact your sales rep for pricing details.
• Each display component functions by retro-fitting into an existing peg or slat wall. No drilling or assembly is required • Each peg holds up to 8 SKUs • Header cards (3.5” h x 15.25” w) easily changed out for messaging updates with an insert type hardware system • Footer Card (4.5” h x 15.25” w) • Outings and Strolls Stock Packs include a hanging display
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A Big Splash on a Small Budget You don’t have to hire an interior designer to create effective merchandising. That’s what Pinterest is for. Take a look around and use what you have. With the rise of the Do It Yourself movement the possibilities are out there and free for the taking. From an empty fish tank to retail’s best display (the bucket), or a low budget trip to the hardware store—there’s countless ways to activate the playfulness of West Paw toys.
Z o g ofle x F loats !
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Retailer Tools
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Free Tools We’re proud of every product we make, and we believe in working hard to create positive experiences for our retailers—both in interactions with us and in being able to easily sell the value and features of our products. Our retailer education programs are made to do just that. We know that retail life can be hectic, and that employee training can be a bear, so our goal is to make it that much easier to get staff trained. RETAILER TOOLS
Treats Collateral Kit Just 6 Things
¨
1 Just g Thin ¨
Pork • Sweet Potatoes Broccoli • Spinach Goat Milk • Blueberries
¨
rt Beef Hea 100% Fed Grass-
Duck • Sweet Potatoes Carrots • Kale Goat Milk • Blueberries ®
Qwizl ®
Tux
er ver Beef liliv ss-Fed 100% Gra
atural 100% n -dried freeze ein oteinss raw pprrot else) . (nothing
One simple protein farm-fresh and no hes, lthily withsuperfoods, ed hea riendly ranc US US! ! ockk rais esttoc to in the ec o-f iesfreeze-dried LiLivves ics, on onom antibiot rural ec safely retain the ng bols teri nutrition of raw, whole foods that dogs love and need.
Humanely raised proteins with no antibiotics on sustainable farms and ranches.
Preserves the Raw, Whole Food Nutrition.
Humane and Sustainable
Durable We’re in it for the wags. We’ll replace or refund anything that doesn’t induce a happy dance. westpaw.com/guarantee
Raw, ves the trition. Preser Food Nu Whole
Free on West Paw’s Retailer Central Site Contains 1 educational booklet, 5 treats signs (1 of each type), 1 Header Sign, 2 Clip-Strips, and 1 merchandising tips sheet
Zogoflex Videos and Signage
Educational Video Series and Signage We’re excited to launch our new library of product overview videos. Need a quick refresh on how Toppl works? Just push play. https://www.youtube.com/westpaw Or, order USB’s for your in-store videos! 58
Retailer Tools
Sell A Solution Playing with your dog is key to forming a lasting bond. Offer toys that provide simple solutions to common complaints you hear about a dog’s behavior.
Biting During Play?
Exercise or Stimulation?
Toys should provide enough distance between the dogs’ mouth and owners hands.
Engage dogs’ interest by providing a puzzle or play toy for fetch and retreive.
Bumi®
Jefferson
Zwig®
Zisc®
Qwizl®
Skamp™
Distraction From Being Alone?
Super Chewer?
Provide your dog a puzzle toy filled with something delicious for mental stimulation.
Offer chew toys for those dogs that are tough chewers and who damage everything.
Toppl®
Qwizl®
Tux®
Rumpus®
Tux™
Qwizl®
Teething Puppy?
Small Space?
A gentle chew toy may help reduce the pain of teething. Try our collection of durable plush or Zogoflex Echo® products.
Durable, lightweight toys are ideal for indoor use and easy on the furniture. Try our collection of durable plush or Zogoflex Echo® products.
Skamp™
Skamp™
Rosebud
Rumbl®
Fergus
Zwig®
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Love It Guarantee™ We’re happy to announce even more ways to keep your customers—and their dogs— happy. If customers are unhappy with the performance of a West Paw product they purchase from you, we’ll replace or refund their purchase. Best of all, we do the legwork for you. Direct customers to westpaw.com/guarantee and we’ll take care of them. It really is that simple, easy, and hassle-free.
We’re in it for the wags. We’ll replace or refund anything that doesn’t induce a happy dance. westpaw.com/guarantee 60
Here’s How It Works
How is this guarantee different from the old guarantee? West Paw truly believes in the quality and craftsmanship of our products. From our Zogoflex® dog toys to our handcrafted beds and plush toys, West Paw confidently stands behind our craftsmanship. Previously our guarantee only applied to our Zogoflex toys and pet beds. Now we are happy to announce we offer a guarantee on 100% of our products. Simply put: If your customer is unhappy with the performance of our products, we will make it right by either replacing or refunding the customer’s purchase(s) one time per toy shape. What does this guarantee mean for me and my store? We want you to have as much confidence in selling our products as we have confidence in the quality of products we make. That is why West Paw’s guarantee can be used as a great selling tool for you and give your customers the confidence to buy West Paw’s products. The goal of our guarantee is to ensure our customers and their dogs are happy, and that dogs have the right toy for their chewing, playing and resting behaviors.
Dog’s Best Friend
Some things to note: The guarantee is limited to a one-time per product replacement per household. Can I offer to take care of the replacement for my customer? Yes. You may honor our product guarantee for your customer on behalf of West Paw. All we ask is you recommend a replacement product that is better suited for the customer’s dog chewing and playing behavior. For example, if your customer brings back a chewed up Tizzi toy, please encourage them to try a tough chew toy like a Tux. How do I get credit for taking care of a customer return? If you choose to honor the guarantee for your customer, please email westpaw@westpaw.com or call us at 1-800-443-5567 and let us know two things: 1. What was returned 2. What was given as the replacement We will then issue a credit to your account. It is as easy as that!
How do my customers collect on the guarantee? Simply send your customer to our guarantee page at www.westpaw.com/guarantee. On this page, we will collect the information we need to provide them with a more appropriate product.
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Join The Loop All of our Zogoflex® dog toys are infinitely recyclable— meaning when you send your wornout Zogoflex toys back to us, we recycle them into more of the things dogs love—Toys. The more we get back, the greener Zogoflex gets. You can help us make Zogoflex a zerowaste product when you Join the Loop®. Just mail us any used Zogoflex toy with your preferred shipping method, and we’ll do the rest.
Made with love and recycled toys. 62
Give an old toy new life.
Send us your used dog toys.
West Paw® 32050 Frontage Rd. Bozeman, MT 59715
The Brand
Made by US. Designed for the love of pets and the planet. Our World Deserves the Best. West Paw envisions a world where a business success doesn’t happen at the expense of people or the planet. We believe it’s a matter of innovation, collaboration, and dedication to the radical notion that business can effect positive change for our customers, communities, and world.
Leading the Way As a founding member of the Pet Sustainability Coalition, we are key leaders in building a pet industry committed to minimizing our impact on the environment. We believe sustainability is a critical component of any successful business strategy and are proud to take steps towards a more sustainable future for our customers and the pets they love.
Family owned since 1996 in Bozeman MT Our pet beds and dog toys are handcrafted one at a time by skilled sewers at our eco-friendly facility in Bozeman, MT. That’s how we end up with maximum quality, comfort, and durability — and minimal waste.
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Ordering orders@westpaw.com 800-443-5567 8am - 4:30pm MST 24 Hours @ WestPaw.com/Retailer-Central
Fine Print + For full terms, please visit WestPaw.com/terms. + Minimum wholesale order of $50. + Returns must be pre-authorized; please email customer service. + Pricing, product design, and availability are subject to change without notice. + Placement of your order indicates that you and your company agree to all terms and conditions. + Advertising Policy applies. Visit westpaw.com/AdvertisingPolicy for more information.
“Percy�
Flat-Rate Shipping Put your calculator away and revel in our hassle-free flat-rate shipping. Too easy. Contiguous US
Order Total
Drop Ship Only
Non-contiguous US+Canada
$9
N/A
$50 to $249
$14
$18
$250 to $499
$24
$30
$500 to $749
$39
$49
$750 to $999
$59
$74
$1000 to $1499
$79
$99
$1500 to $1999
$99
$124
$0 to $49
$2000+
Full ship rates available in Retailer Central at westpaw.com/retailer-central
Flat-rate shipping applies with West Paw standard shipping and handling only. Rates do not include any taxes, duties, or other fees. Drop shipping is available in the contiguous US, HI and AK. Simply add $5 to the above flat rate shipping fees.
toll free 800-443-5567 phone 406-585-0505 32050 Frontage Road Bozeman, Montana 59715 westpaw@westpaw.com
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