Workplace culture
DIGITAL TRANSFORMATION: WHY CULTURE MATTERS Nicolas Betbeder, SVP & President APAC & Japan, Software AG
T
he pandemic has been a big driver in the acceleration of digital transformation (DX) projects and investments
ever to have a clear path to ensure
you need to bring your team along.
success in these endeavours.
Cultural acceptance is the key element
Sadly, the rate of failure in these kinds of projects has always been high.
of digital transformation. There are many reasons why people
In 2016, McKinsey estimated that no
are hesitant to use new technology. They
across ANZ, despite lockdowns and
less than 70% of complex, large-scale
might be threatened by it and think it’s
restrictions impacting the region.
transformation projects fall short of
going to negatively affect their job. Or
their goals. Two years later, McKinsey
perhaps they don’t know how to use it
recent report which forecasts ANZ ICT
revised that estimate, reporting that only
and aren’t successful despite wanting to
spending to reach AU$114 billion in 2021,
16% of digital transformations achieved
be. Or simply, sometimes change is slow
with this growth to continue at a CAGR
“successfully improved performance”.
and people like things the way they are.
In the 2020 ANZ IT Services Ecosystem
WHY DO DX PROJECTS FAIL?
into your organisation is more important
survey, 69% of ANZ organisations told
When trying to understand what goes
than the technology that you choose
IDC that the pandemic had accelerated
wrong in DX projects, we need to look
to deploy. If it’s rolled out at the wrong
their digital transformation programs,
beyond the technology. For the most
time, people won’t give it the attention it
and many agreed this investment played
part the technology is mature and
needs. If it’s rolled out in the wrong way,
a major role in creating digital resilience.
fundamentally works. The challenge
people can get a bad impression of it.
With so much change happening in
is taking it and turning it into positive,
This is further corroborated by IDC’s
of 2.5% to reach AU$126 billion by 2025.
so little time, it’s more important than
30 | GOVTECH REVIEW Q1 2022
How you introduce new technology
valuable outcomes. And for that
Below are three steps that can help teams overcome some of the more
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