LUMINATE
A seasonal media guide for the active explorer.
Fall/Winter 2023
A seasonal media guide for the active explorer.
Fall/Winter 2023
Featuring Polartec® Alpha® Direct Insulation, this hybrid open knit fleece jacket regulates warmth with exceptional breathability on your next outdoor adventure. Ideal as a standalone jacket or insulative midlayer, the Alpha Aura Jacket is constructed with USA-made fabrics and 54% recycled content.
Men’s $229.99 | Women’s $189.99
Beyond’s new Drilight Waterproof Jacket is a noholds-barred hardshell designed to keep you protected in inhospitable conditions. Featuring USAmade fabrics and end-of-roll GORE-TEX PACLITE from Beyond’s military line, this 2.5-layer shell is affordable, packable, breathable and ready for adventure, regardless of the forecast.
The Ascent Glide Pant is a stylish, technical hiking pant designed for all-season adventure. With a built-in Avert™ Gaiter, you’ll always have the option to block out gravel, dust and snow without lugging the extra gear in your pack. This technical pant features 4-way stretch nylon construction, articulated knee seams and a crotch gusset to keep you moving comfortably, whether you’re bagging your next peak or headed to dinner in the city.
The Alpha Evolution is the long-awaited next iteration of LaCrosse’s beloved Alpha Technology with hand-laid premium rubber over a 3.5mm neoprene core for flexible, waterproof comfort. Proudly made in the USA with imported components, the Alpha Evolution offers premium features designed to enhance performance across the board, including Primaloft Gold insulation, a Primaloft Aerogel toe cap, an EVA midsole for cushioning support, and a Vibram Traction lug outsole with Ice-Trek rubber compound.
Creature comforts built for the great outdoors.
Dometic’s newest rooftop camping solution, this ultrasturdy, tri-fold tent features breathable, polycotton walls and mesh windows that reduce condensation and provide comfort in all climates. Without need for clunky aluminum poles, it pitches in minutes with inflatable uprights that take shape via a single inflation point using the included 12V pump. Inside, an integrated foam mattress offers fast, comfortable shelter for two people. It’s the ultimate rooftop tent for most compact cars, hatchbacks and trucks.
Charge your Dometic PLB40 portable lithium battery and other devices onthe-go with the OBSIDIAN SERIES Portable Solar Kit. The kit includes a slim, deployable solar panel and adaptor to charge your batteries for flexible, mobile off-grid power. One of few American-made solar panels on the market today, Dometic’s 100-watt Obsidian kit supplies enough power to keep your batteries charged wherever you adventure.
Whether you’re powering your electric cooler, charging phones and cameras, or keeping the lights on in your vanlife rig, the Dometic PLB40 Ah Lithium Iron Phosphate battery delivers high levels of mobile power. It’s designed to pair perfectly with Dometic’s popular CFX3 electric cooler and other products, but it’s capable of powering any 12V device while being off-grid. Thanks to its lightweight and compact design, you can enjoy true independence and travel with longer range.
M/W Odin Stretch Insulated Jacket 2.0, $250 USD | $300 CAD
M/W Odin Stretch Hooded Insulator 2.0, $260 USD | $320 CAD
Featuring 100% recycled face fabric, insulation and lining, along with PFC-free DWR, this hoodie and jacket are bluesign® certified and can be worn as either a cozy midlayer under a waterproof shell or outer layer for all your active outdoor pursuits.
Elevate your outdoor experience while keeping environmental responsibility in mind with the all-new, highly durable and waterproof Cascade Crest. Featuring a custom Vibram® outsole with Megagrip and stitchdown construction, these hikers are fully recraftable after miles and miles of exploration. In addition to being made in the USA with imported components, the GORE-TEX waterproof breathable lining uses 45% post-consumer recycled material.
24oz, $99.95 USD
Featuring new colorways and a cartridge equipped with Grayl’s oneway valve for adding electrolytes and other drink mixes, this season’s GeoPress offers unrivaled ease, speed, and convenience for hydrating during active outdoor adventures and travel. Tap into the world’s water sources and drink from sketchy spigots, hotel sinks, murky rivers, wells, or lakes. The GeoPress removes all global waterborne pathogens (virus, bacteria, protozoan cysts) and filters pesticides, chemicals, heavy metals, and microplastics while improving taste. Makes 24 oz of filtered purified water in eight seconds.
The best multi-use hip-pack and sling ever, designed to carry Grayl bottles with grippy BottleLock construction zones for added security. Whether it’s hot laps through the woods, quiet steps along a river or canyon, or urban exploration, this weather-resistant bag is adventure-ready for any activity and environment. Jam-packed with features, the BottleLock Hip Pack is a limited collaboration with Portland, Oregon based Earthwell. 4.5L capacity, 14 oz. Made in USA.
The foundation of the new collection. The BDV Solo offers a swift set up, low profile design, and wrap-around T-track rails for non-negotiable accessories. This 4-season tent is perfect for the solo-explorer with an itch for adventure. —$400 price drop
All the great features of the BDV Solo, packed into a larger, 2-person footprint. If your friends or family want a piece of the adventure, this is the tent for you. —$700 price drop
Wake up with the sun without sacrificing protection with the BDV Vista Window. This Vista Window attaches to the BDV with zippers to allow natural light in and keep the views in sight.
Solo $269 | Duo $299
Adventure shouldn’t be restricted to the summer months. For those undeterred by snow, wind and rain, this quilted tent liner blocks air drafts and retains body heat for cozy nights in cold temps.
Solo $200 | Duo $225
Landing in October, the BDV Accessory Rack ensures no piece of adventure equipment is left behind. This 2-bar system uses strong, extruded aluminum cross bars featuring a T-channel with a center opening that fits an M8 bolt for direct mounting accessories, such as recovery tracks, solar panels, storage boxes, and bike racks.
Duo $450
Multi-day adventure requires multi-day equipment. This 140W panel bolts directly to your BDV Duo, generating power to keep your phone, GPS, camera and other outdoor essentials charged and ready to go. Available for the BDV Duo exclusively in October.
An attachable annex with countless applications. Use as a mosquito shelter, changing room, gear closet and more - the possibilities are up to you.
Attach this Vista Window to your Annex Plus for unspoiled views and scenic landscapes while protected from the elements.
Save yourself from the stress of unpredictable weather. This waterproof awning offers effortless protection from the elements, keeping you dry and cool in the leisure hours of your adventure.
When the sun just won’t quit, the Awning Canopy 3.0 extends coverage to your Awning 3.0 wherever you need it. This canopy is waterproof and packs down tight.
Near Ear Crystal Clear Audio & Comms with Spatial Awareness
Single Set $149.95 | 2-Pack $279.95
Amplify your ride with the first true wireless, near ear audio and comms system built for cyclists. Pump music, take a call on the ride, or chat to friends on Party Mode—even if they’re on different trails. The sleek, compact and lightweight Punks connect securely to helmet straps, keeping controls close and ears open to hear traffic or other riders. With crystal clear, unlimited range comms and HiFi audio, the Punks suit everyone— mountain bikers, gravel grinders, road cyclists, commuters, and cruisers alike. Aleck’s app provides maps and Friend Finder location tracking for everyone in the group.
The first true wireless, near-ear audio and comms for cyclists.
1UP USA’s 100% American-made bike racks are widely known as the toughest bicycle transportation systems in the game. Hailed for their simplicity, convenience, security and relentless durability, 1UP USA makes bike racks you can pass down to the kids. They’re the industry standard for hitch-mounted systems and roof racks.
The Xtreme Duty (XD) is the first bike rack of its kind capable of carrying everything from thin-tired road bikes to the heaviest fat-tire e-bikes. Built to meet the ever-growing demand for e-bike transportation, 1UP USA invented a definitive solution with the XD. It holds up to 150 pounds per bike tray and up to three bikes, plus it loads in seconds and stows away when not in use.
1UP USA’s Equip’D (EQ) Double is a simple, durable solution that makes loading and transporting bicycles quick, seamless and secure. Its fixed, 2-bike system increases to a 4-bike capacity with additional Add-Ons, and it comes stock with more features than most, like built-in anti-wobble and antitheft mechanisms and a stow-away mode. 100% aluminum and made in the USA, this is a rack that works as hard as you do.
Individual $39.99-59.99 | Full Set $129.99
Chirp’s new XR wheels are crafted to mimic trigger point therapeutic massage for pain and tension relief. Available as a set or individually, the Chirp Wheel XR comes in three sizes for three different types of trigger point release therapy, allowing users to customize treatment to suit their needs. All wheels feature Chirp’s signature Spinal Canal that hugs and protects the spine while the wheel stretches and massages surrounding muscles.
Made to mimic a deep tissue shiatsu massage, targeting the muscles around the spine with alternating large and small nodules that ease the tension away. Perfect for sore backs after workouts or long workdays, stress relief, and for relaxing before sleep.
Replicates sub-occipital release, therefore reducing potential symptoms of migraine, vertigo, neck pain, chronic headaches, shoulder pain, and upper back pain. This smaller diameter wheel is ideal for gently rolling the upper back, neck, and shoulders for tension relief.
Relieves pressure on the discs and gives consistent deep tissue trigger point release. The high frequency of acupressure points hits tight muscles, increases blood flow, and loosens up tension from poor posture or fatigued muscles.
$750 USD | $900 CAD
Developed with professional skiers, the Elevation Infinity 3.0 performance ski shell showcases Helly’s most advanced, responsibly made waterproof/breathable tech, LIFA INFINITY PRO™, that delivers everlasting waterproof performance without the use of chemicals. Refined for Winter 2023, it now features a shorter collar, a secondary chest pocket, and no powder skirt for improved functionality when worn with bibs. This award-winning style for men (and women) just got even better!
$650 USD | N/A CAD
For the first time ever, the Elevation Infinity featuring LIFA INFINITY PRO™ is offered as a Bib for men. Protective, durable and built with Helly Hansen’s most innovative and responsible waterproof/breathable technology, these bibs are made for unpredictable weather and high-output pursuits.
$350 USD | $450 CAD
Introducing the upgraded Winter 2023 Powchaser for women, now crafted with high-quality Ocean Bound recycled material sourced within 50km of atrisk coastlines. Featuring a 100% recycled Polyester lining and 100% recycled Primaloft® insulation, this bluesign® certified jacket also includes a Life Pocket and RECCO® Advanced Rescue system.
$300 USD | $350 CAD
For the first time ever, the Powderqueen is offered as a Pant (in addition to the Bib Pant that’s been in the line for several years). Featuring HELLY TECH® Performance 2-layer construction with a relaxed fit, 2-way stretch, articulated knees and a gusset in the crotch for freedom of movement, these lightly insulated pants also include RECCO® Advanced Rescue system.
M/W Odin BC Infinity Shell Jacket, $650 USD | $750 CAD
M/W Odin BC Infinity Shell Pant, $500 USD | $650 CAD
This super lightweight backcountry/touring kit for men and women features Helly Hansen’s proprietary, 100% waterproof and breathable LIFA INFINITY™ technology that uses no chemical solvents. Building off the Lifa® membrane, HELLY TECH® Professional 3-layer construction uses recycled materials and a PFC-free DWR treatment, creating a garment that is both professionalgrade and responsibly made.
M/W Odin BC Softshell Jacket, $350 USD | $400 CAD
M/W Odin BC Softshell Bib Pant, $400 USD | $450 CAD
Built specifically for backcountry touring, this softshell jacket and bib pant for men and women is highly breathable with a PFC-free DWR water repellant treatment and incredibly stretchy for freedom of movement. Complete with a pass-through beacon-access pocket in the jacket and RECCO® Advanced Rescue system, adventure awaits!
This hoodie features a hybrid construction using Lifa® as the inner layer to wick away moisture and Merino wool as the outer layer to provide extra warmth. Best used in cooler conditions, low intensity activities or activities over multiple days, this baselayer is easy to care for, retains its shape well, provides good odor control and keeps your temperature regulated.
M/W$550-800 USD | $650-900 CAD
The award-winning Blade Optic Collection fuses aspects from two of LINE’s bestselling skis, combining intuitive freeride capabilities with the power of Gas Pedal Metal construction to rip anything from the firmest corduroy to the deepest pow. Truly the ultimate all-mountain, freeride skis.
High-speed skiing with confidence and edge-to-edge quickness for charging.
Super versatile for everything from charging big mountain laps to cruising corduroy.
For storm days and endless in-bounds powder.
Playful as hell, maneuverable and made to jib, pop, spin and butter all over the resort, LINE’s new Bacon skis are the ticket for all-mountain, freestyle fun! The Bacon 115 is the best freestyle powder ski, made for tons of snow and floating those switch landings when it’s deep. For a day at the resort, the 108 rides quicker through the trees and can float and butter through powder without sacrificing hard-pack and park performance. With thin tips for lower swing weight, thick-cut sidewalls for edge durability and durable Bio-Resin for maintaining elasticity in the cold, good times start with Bacon!
The Chronic 94 is LINE’s OG — the dopest, all-mountain freestyle ski for ripping the pow while also hitting rails and jumps all day. But the big news is the addition of a big brother! Take the new Chronic 101 to play allmountain in the morning, followed by afternoon hot laps in the park. When it comes to the entire Chronic Collection, new Bio-Resin increases bonding within the core, Thin Tip technology increases tip and tail durability with lower swing weight, and thick-cut sidewalls deliver added edge strength. Rip around the pow and hit the rails and jumps all day with the fun, super stable Chronic.
Aleck Nunchucks
Wireless Helmet Audio & Comms
Single Set $129.95 | 2-Pack $249.95
Introducing the next generation wireless audio and comms system for ski and snowboard helmets! With simple, glove-friendly controls, you can pump music and use Push-to-Talk comms or open-channel Party Mode to keep your squad in touch, even on storm days. Aleck’s app also provides maps and a Friend Finder with with real-time location of everyone in your group. Now with doubled battery life (18 hours), improved comfort and installation, and snappier Bluetooth charging, the Nunchucks are the best sounding and longest lasting helmet audio system available.
Built for the demands of urban environments with an exclusive high-traction Vibram® outsole, waterproof GORE-TEX lining and the same cushioning Vibram® SPE midsole found in Danner’s rugged Mountain 600 hiking boot, the men’s and women’s Logger Moc 917 GTX and Tramline Chelsea 917 GTX also mark the first-ever recraftable 917 styles from Danner. Both available in two colors for men and two colors for women.
A modern reinterpretation of a heritage design, the fullgrain leather upper of this Logger 917 features a classic moc toe.
Versatile and stylish, this Chelsea is in its element on adventures both in and out of the city. Leave them by the door and wear them anytime; their pull-on design makes them easy to get in and out of.
$300 USD | $350 CAD
The ultimate in cozy chic is here with the all-new Grace Puffy Parka featuring 100% recycled down-like synthetic insulation to keep you toasty warm in style.
$400 USD | $450 CAD
Not only is this toasty parka warm with its 100% recycled synthetic insulation, but it also features HELLY TECH® Performance fabric construction for optimal waterproof/breathable functionality that withstands all the winter elements.
$230 USD | $280 CAD
Designed as a warm, stylish layering piece, the Essence Down Vest features 80/20 Allied Duck Down Insulation, a PFC-free DWR finish for water repellency and is bluesign® certified.
$475 USD | n/a CAD
This sleek and stylish winter coat for men guarantees to keep him warm and protected on cold days in the city and beyond with its sustainably sourced 600 fill (80/20) Allied duck down insulation, combined with 100% recycled 100g Primaloft® Black Eco insulation in the shoulders.
A responsibly made, stylish layer for men and women whether traveling, camping or just cruising around town on cooler fall days.
This bluesign ® certified, technical hoodie for men and women features Ocean Bo und 100% recycled material made by repurposing abandoned fishing gear and other mismanaged plastic waste that is sourced within 50km of a coastline or mai n waterway in regions at risk of plastic pollution.
10 Barrel Brewing Co is upgrading its lineup of award-winning IPAs with a brand-new look, feel and taste! Applying the same innovation that earned 10 Barrel “Brewery of the Year” at the 2023 Oregon Beer Awards, its brewers are now “hopbursting” three of their flagship IPAs — a brewing hack that involves dumping in tons of hops at the end of the brewing process. Offering the same delicious taste as before, but with amplified hops and less bitterness, look out for the HopBurst Family in new cans and packaging this fall!
Six-pack $9.99-$11.99
A Double IPA bursting with hops! This recipe began as a specialty brew with 10 Barrel’s friends at Rome Snowboards, inspired by the many Double IPAs found in their home state of Vermont. A fan-favorite from the start, this recipe brings citrus, cannabis and pine flavors with sweet aromas of pineapple and mango. Watch out for that higher ABV, this Double packs a punch!
Hops: EL DORADO • BRAVO • SIMCOE • MOSAIC • AZACCA
10 Barrel took their West Coast IPA and loaded up the hops at the end of the brewing process for massive flavor and enhanced aromatics. This technique locks in notes of pine and citrus and leaves you with a bright golden appearance and medium body. It’s impossible to miss this recipe’s herbal, grapefruit, and stone fruit aromas. As the staple of the HopBurst lineup, this classic will keep you coming back for more.
Hops: BRAVO • NORTHERN BREWER • CHINOOK • CASCADE • CENTENNIAL • AMARILLO
Six-pack
10 Barrel tossed a truckload of hops into their Hazy IPA at the end of its brewing process, causing an explosion of flavor and aromatics. This technique traps all the juicy, tropical notes while maintaining a balanced taste and keeping the bitterness in check. In the end, Cloud Mentality comes with a sweet stone fruit finish and aromas of citrus and tropical fruit.
Hops: STRATA • EL DORADO • SIMCOE HOPS
Of the seven available sizes, the Large EGG is the most popular for family and friends who gather to cook and create memories.
The Large EGG also accommodates all the EGGcessories for grilling, roasting, baking, and smoking.
It’s versatile enough for weekend cookouts or pizza parties, large enough for eight steaks at once, and efficient enough for an impromptu meatloaf for two!
Create your perfect outdoor kitchen one step at a time with the Big Green Egg nest and mates (top) or with the Modular Nest System (bottom).With the new Pizza Oven Wedge, you can transform the EGG into a live-fire traditional pizza oven.
• Temperatures can be retained at a range up to 700°F/370°C.
• The heat from the natural lump charcoal radiates in a convective flow allowing your pizza to cook evenly.
• Features two cast aluminum wedges that are easy to handle and store with no rusting.
• For pizzas up to 14 inches (36 cm).
Big Green Egg’s bamboo Pizza Peel features a beveled edge that easily slides under the pizza or bread for easy removal from the EGG. The aluminum Pizza Screen improves airflow for a crispier crust.
Join Chris Sussman, aka The BBQ Buddha™, on a Big Green Egg culinary journey. The Ultimate Big Green Egg Cookbook: An Independent Guide is packed with 100 mouthwatering recipes and vibrant photography to help you achieve that next level of flavor you’ve been searching for.
This comprehensive recipe collection provides you with a reliable roadmap to cook just about anything you crave on your EGG, including smoked meat, comfort food classics, flavorful veggies, and even desserts.
• Saint Louis-Style Spareribs with Dr Pepper® BBQ Sauce
• Chuck Roast with Bloody Mary Braise
• Grilled Hanoi-Style Chicken Wings
• The Buddha’s Steakhouse Pizza
• Smoked Leg of Lamb with Garlic and Rosemary Jus
• Campground Peach Spoon Cake
You’ll also get Chris’ best tips and tricks from his years devoted to mastering the Big Green Egg, plus a guide to using his favorite EGGcessories. Whether you’re a bonafide EGGhead or new to the Big Green Egg community, this cookbook has everything you need to make every backyard gathering a certified success.
Enjoy over 60 delicious, signature recipes from the Big Green Egg. From apps, to veggies, entrees, sweet treats and even smoked cocktails, renowned Chef and TV personality David Rose uses his cooking expertise to elevate meals made with the EGG as never seen before.
150 pages + over 60 recipes including:
• Chili-Grilled Lamb Chops with Mango Chutney
• Afro-Asian Oxtails
• Smoked Chicken Chili with Bacon
• Cheddar Cornbread
• Bourbon-Ginger Pecan Pie, and more
“When you’re using the Big Green Egg, it’s more than just grilling’... It’s EGGin’! So come on in, get comfortable, and stay awhile. I hope you brought your appetite!”
~ Chef David RoseThe newest addition to the women’s workwear lineup, this is a go-to garment for work in cold weather and low visibility. Built with HELLY TECH® Performance waterproof, windproof and breathable fabric, along with 120g insulation in the body and 100g in the sleeves, this jacket delivers supreme warmth and keeps weather out. High-visibility colors pair with ample reflective striping to make sure you’re seen on the job site, and two hand pockets and a Napoleon pocket provide tons of storage.
A piece with proven dominance in the men’s workwear line, the Alta Winter Bib CSA is now available for women! It features HELLY TECH® Performance waterproof, breathable fabric, fully taped construction, a front fly, boot hem adjustment straps, and a front pocket with Velcro closure.
Lighter than the Alta Winter Jacket but still hardy enough for long shifts in burly weather, the new Women’s Alta Softshell Jacket CSA is built around a rugged softshell fabric with a membrane and DWR. Its brushed polyester collar and fleece-lined hand pockets keep you warm and protected on the job, while features like an ID card loop, articulated sleeves and adjustable hems make this jacket an incredibly practical solution.
$140 USD | $190 CAD
This versatile waterproof and breathable shell has been upgraded for FW23 with a detachable hood for use in all conditions and a drop back for extra coverage. It features a practical zippered chest pocket, articulated sleeves with elastic cuffs, and a chin protector for maximum comfort on colder days.
$90 USD | $120 CAD
This lightweight shell pant is fully waterproof and breathable with a fully seam-sealed construction to ward off any weather. The pants can be tightened to any fit using the draw-cord at the waist, while boot zippers with a storm flap and Velcro closure make getting into them easy while keeping rain out.
$95 USD | $110 CAD
A brushed fleece inside collar, YKK zippers, chin protector and zippered hand pockets are just a few of the features that set the Manchester 2.0 Fleece Jacket apart from other workwear items. It’s the ultimate midlayer on the coldest days, and a comfy, cozy outer layer in moderate temperatures.
$70 USD | $85 CAD
This fleece vest adds insulation and comfort where you need it most. Wear it alone or pair it with other Helly Hansen workwear styles for coordinated and cohesive cold-weather protection. Its front zipper features a chin protector to avoid chafing, and the extended back adds extra protection from wind and cold.
M/W Manchester 2.0 Shell Jacket M/W Manchester 2.0 Fleece Vest M/W Manchester 2.0 Shell Pant M/W Manchester 2.0 Fleece JacketExperience the innovation of top-of-the-line work boots crafted from materials like GORE-TEX and Vibram, ensuring unparalleled performance and safety. These boots are versatile, durable and waterproof, and come equipped with an abrasion-resistant heel cap and a non-metallic safety toe designed to tackle the most challenging jobs.
WH inc. is a potent team of well-connected PR pros, marketers, creatives, and event experts. Based in Seattle, WA, with the Pacific Northwest as our backyard, we believe that a passion for and participation in the activities our brands support gives us an unparalleled approach to our work.
Our duty is to be a resource for you, our trusted media partners. This means we work with and promote brands that we truly believe in and whose gear we have tested and trust ourselves. We take our role in promoting the very best seriously.
LUMINATE was built as a tool for you, providing a glimpse into the latest and best products coming to market throughout the year. As you browse the pages, please let us know if we can answer any questions or be of further assistance regarding upcoming editorial opportunities. The faces you see here are the trusted PR professionals on the larger WH marketing team who support the brands in this media guide. We are here to answer your questions, facilitate your testing experiences and bring you the brand stories that you can, in-turn, provide to your readers.
See you out there.
WH1969.COM