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A Prudential California Realty home is given an elevated level of exposure through its carefully crafted marketing portfolio set up to showcase your home to relevant markets locally, nationally and globally. Customized to the unique style of each property, Prudential California Realty will expose your home through the most influential mediums reaching the greatest number of qualified buyers wherever they may be in the world.
Rich Cosner, President of Prudential California Realty Rich Cosner is cited by colleagues nationwide as an innovator and leader in residential real estate. His firm is consistently ranked among the top 100 firms in the nation including all franchise brands and independent firms. He attributes his success to the tools he brings to his sales professionals. He keeps them up to date with the most cutting edge strategies to assist his agents in getting the highest sales price possible for their clients. His strategic partnerships with Realtor.com, Trulia, Realty Trac and others permit his agents to showcase their listings at much higher levels on these and other sites. Perhaps his biggest strength is his ability to work one on one or in small or large groups with his sales professionals. He is uniquely qualified to assist agents who truly wish to grow their business. His reputation is unmatched when it comes to his track record of helping individual agents significantly increase their business and build a successful real estate practice. At the core, the company he leads stands for excellence. There is a commitment to every client the firm represents to represent that client in the best manner possible and help that client, through his professional sales associates, achieve their objectives.
Prudential California Realty Custom Marketing Strategy
PRINT MEDIA Local Market Print Advertising Local newspapers and weekly or monthly publications are still read by the majority. Therefore, it is extremely important to be listed in these publications.Your home will be featured in the exclusive Prudential California Realty section of the local community newspaper.
PRINT MEDIA Lifestyle Print Advertising. We realize your property excludes a certain personality and requires a specific type of buyer. Our ad placement is personalized based on the home’s style and location to attract a buyer that will appreciate its beauty.
ONLINE MARKETING
of home buyers use the Internet when searching for a home. Our company listings appear on a range of high-traffic Web sites. Since a majority of homeseekers now search on the Web, it’s important to know your home will be seen in all the right places.
With deep roots in Orange County & Inland Empire market, there is no doubt Prudential California Realty is all about innovation and technology both in their business practices and their marketing. Having an online presence extends the reach of your home locally, regionally and internationally allowing your home to be introduced to the perfect buyers wherever they may come from.
Advertising Online
Listing Syndication to Over 1000 Websites
Premium Photography & Videography We offer the very best in professional photography in our marketplace. While clichĂŠ, the fact that first impressions are the most important absolutely holds true today in real estate. We employ the latest techniques & technologies to make sure your home shines like the star it is, both online and in print.
ENHANCED LISTING SYNDICATION
www.Zillow.com
www.PrudentialProperties.com
www.Trulia.com
MARKET DOMINANCE
1 in The Inland Empire
#
#
(NORCO, MIRA LOMA, CORONA, RIVERSIDE, RUBIDOUX, MORENO VALLEY, PERRIS COMBINED)
TOTAL SALES IN UNITS MARKET SHARE
TOTAL SALES IN UNITS
1000
5
4.2
2.7
2.5
600
595
550
2.2
2
1.4
1
0
920
800
4
3
1 in The Inland Empire
(NORCO, MIRA LOMA, CORONA, RIVERSIDE, RUBIDOUX, MORENO VALLEY, PERRIS COMBINED)
479
400
311
200
TARBELL RE
KELLER WILLIAMS
FIRST TEAM
REMAX PARTNERS
0
TARBELL RE
KELLER WILLIAMS
FIRST TEAM
REMAX PARTNERS
*All reports are published Jan. 2014, based on data available at the end of Dec. 2013. **No longer with this broker or office info is not available.***No longer
*All reports are published Jan. 2014, based on data available at the end of Dec. 2013. **No longer with this broker or office info is not available.***No longer
with this office/broker or agent info is not available. All reports presented are based on data supplied by the MRMLS/SCMLS or their member associations/brokers. Neither the MLS nor their members are in anyway responsible for their accuracy. Data maintained by the MLS or their members may not reflect all real estate activities in the market. Information deemed reliable but not guaranteed. COPYRIGHT (c) TRENDGRAPHIX, Inc
with this office/broker or agent info is not available. All reports presented are based on data supplied by the MRMLS/SCMLS or their member associations/brokers. Neither the MLS nor their members are in anyway responsible for their accuracy. Data maintained by the MLS or their members may not reflect all real estate activities in the market. Information deemed reliable but not guaranteed. COPYRIGHT (c) TRENDGRAPHIX, Inc
Your Property Will Have an Interactive Visual Property Website The Obeo HomeSite Platform is a complete website built to display your property details 24 hours a day! Attract potential buyers to your property by giving them beautiful HD photography, fullscreen virtual tours, detailed property information and plenty of interactive tools to keep them looking at your property for a long time. Once they are ready to take the next step, potential buyers can schedule a live showing or contact me for more information.
GLOBAL CONNECTION Luxury Listing Syndication.
Not only will your listing be shown on WorldProperties.com, but through our extensive network, it will also be shown on many of the industry’s top real estate websites. Specifically reaching millions of potential buyers across the globe. We expand your exposure to include a wide geographic pool, increasing the chances of selling your home for the best price in the shortest time. We have taken steps to make it easier for homebuyers everywhere to find and view your home by offering translations into 19 languages and conversions to 55 currencies on our website.
Marketing Plan Overview A custom plan will be produced based on your home’s location, price and style, creating a unique strategy that is best suited to reach your buyer.
Provide a comparable market analysis and determine the most likely sales price based upon the current market values Determine what repairs are needed and any improvements, to enhance the value of your home prior to marketing. Professional photography with over 35 photos in the MLS showcasing your home Custom property brochure, plus featured property brochure on PrudentialProperties.com A professional video of your home produced within 48 hours, featured on www. PrudentialCaliforniaRealty.com and www.YouTube.com Hosted Open House & Open House posted on website as well as Global Open House Marketing Deliver 2000 “Just Listed� flyers to surrounding homes in your neighborhood Email blast full color Just Listed Announcement to perspective buyers Online Sellers Advantage with Yahoo.com! Weekly marketing reports and activity emails itemizing online buyers interest Exclusive Prudential sign rider with unique web id that connects interested buyers directly to property details through Prudential search Your property will be enhanced on the #1 Real estate website www.realtor.com and www.trulia. com. Enhanced listings get 500x more exposure. Property Staging if necessary. Staged homes sell 50% faster and up to 6.9% more.
Full detailed Trendgraphix report listing all current inventory for your area vs. sold. This will assist us in pricing your home properly in this market. Worldwide marketing through Proxio and Worldproperties.com with your listing translated into 149 languages Follow up on all showings to get agents and buyers feedback. Submit to Local, Regional and National Publications Present all offers to you immediately Negotiate the best possible price for your home Follow up on all buyers financing Coordinate and oversee the escrow, physical inspection, appraisal, termite, buyers financing and other escrow activities, and to ensure there are no delays in closing Coordinate the closing, transfer of utilities, moving, and transfer of keys. Provide you a CD and a nicely bound paper file of the entire transaction, for your records My goal is to provide you with the highest level of service combined with honesty, integrity, hard work and commitment. I believe in performance over promises. I am looking forward to the opportunity to represent you as your Realtor!
Property to be featured on www.PrudentialCaliforniarealty.com www.beverlycota.com Internet Your home will be marketed on over 1000 websites including www.Yahoo.com - Classified Section www.Realtor.com www.AOL.com - Real Estate Section www.HouseandHome.msn.com www.ca.realtor.com www.Compuserve.com www.DigitalCity.com www.Excite.com www.WorldProperties.com www.Homes.WSJ.com www.NBC4.tv www.Netscape.com www.sucasa.net www.ibsys.com www.Monstermoving.com www.iwon.com www.HomeSeekers.com www.RealEstateEspanol.com www.LATimes.com www.ListingLink.com www.ClassifiedVentures.com www.HomeScape.com www.MyOC.com www.OCRegister.com www.Homes.com www.trulia.com www.frontdoor.com and many more!