Promotional Products
for International Trade, Transportation & Logistics
Featuring the global trade community’s leading online reference product World Trade Ref and a range of promotional products for international trade, transportation, and logistics.
This is a overview of a few products that we offer, highlighting the Dictionary of International Trade, the largest-selling dictionary of trade in the world.
We’re also pleased to offer a number of new products, including:
• Intermodal Desk Pads and Posters
• Global Quick REF Desk Pads and Posters
• Incoterms® 2020 Calculator*
• Intermodal Container Calculator
Uses
Logistics and transportation firms, port authorities, international banks, and trade promotion agencies use our products as:
• Trade show giveaways
• Door openers for sales calls
• Holiday gifts
• Internal training and reference tools
Benefits
Unlike most promotional items, our products have a reputation for being unique, functional and authoritative. Specifically, our offerings are:
• Directly relevant to the international trade, transportation & logistics industry,
• Practical reference tools that your clients will use and appreciate,
• Of high quality, with a very long service life, and
• Available only from World Trade Press.
Customization Options
All of our products include basic co-branding (customization) at no additional charge. This includes the addition of:
• Your company name, logo, and tagline,
• Your company colors,
• Multi-office contact information (up to 10 at no additional charge), and
• Business-relevant photos (ships, planes, trains, trucks, etc.).
Clients are also invited to produce and submit their own artwork where applicable.
World Trade Press
World Trade Press is one of the world’s premier providers of information products for the international trade, logistics, and transportation community. We’ve been in business since 1993 and are located in Traverse City, Michigan.
Contact
World Trade Press
Tel: +1 (707) 778-1124 x1
Email: LogisticsSales@WorldTradePress.com
The Industry Standard
Every business has its own language, lexicon, and lingo, and international trade is no exception. Consider: ad valorem, C-TPAT, most-favored nation, FAST, antidumping, NAFTA, countertrade, FOB, ocean bill of lading, 10+2 Rule, letter of credit, FTZ, IMF, and chaebol.
International trade is a business in which “I think I know” isn’t good enough. What you don’t know can really hurt you.
The World Trade Press Dictionary of International Trade is the most respected and best-selling trade reference in the world. It is used by importers, exporters, bankers, shippers, logistics professionals, attorneys, economists, and government officials in more than 100 countries.
Promote Your Company
This is an ideal promotional product for logistics firms, shipping lines, airlines, international banks, trade promotion agencies, and any business that serves the international trade community.
CO-BRANDED EXAMPLES
Global Trade Quick REF Desk Pads & Posters
Global Trade Quick REF
World Trade Press has developed two heavily illustrated “Global Trade Quick REF” guides for global logistics. Each offers a wealth of information about air and ocean containers, security and the supply chain, packing symbols, HAZMAT labels and placards, along with a world map.
Desk Pads
Desk pads are particularly useful in environments where individuals need access to large amounts of technical information at their desks. Our standard desk pads are 26” x 17” and come with a rubber backing and heavy lamination for extended use.
Wall Posters
Wall posters are an excellent choice for communicating information to a larger group of individuals in an office environment. Our standard wall posters are 36” x 24” and double laminated. Larger sizes are also available.
Incoterms® 2020*
Incoterms®are an internationally recognized set of uniform rules defining the costs, risks, and obligations of buyers and sellers in transactions for the sale of goods.
The World Trade Press Illustrated Guide to Incoterms® 2020 is an elegant summary of buyer and seller responsibilities related to carriage, risk, and cost for each of the 11 Incoterms®2020*.
Incoterms® 2020* Mouse Pad
Select the mouse pad version for situations where users are likely to need a ready reference on a regular basis. Mouse pads come with a heavy surface lamination and a rubber backing.
Incoterms® 2020* Handout
Select the handout version for training purposes where lower cost is desirable. These handouts are printed on heavier stock and are double laminated for durability.
German, French, Spanish Editions
We are also able to supply our World Trade Press Illustrated Guide to Incoterms®2020* in German, French, Spanish, and other languages. Call for more information.
* Incoterms® is a registered trademark of the ICC (International Chamber of Commerce) and is used for informational purposes only. This illustrated guide is independently authored and is not sponsored, endorsed or affiliated with the ICC.
CO-BRANDED EXAMPLES
World Trade Press
Incoterms® 2020* Calculator customized with your company branding
Incoterms® 2020* Calculator
The World Trade Press Incoterms® 2020* calculator is a new take on understanding Incoterms®rules. Our two-wheel calculator offers an “at-a-glance” view of the 11 Incoterms® 2020* and gives the user the opportunity to compare terms visually and graphically.
Co-branded with your company’s name, logo, and colors, the World Trade Press Incoterms® 2020* calculator is a great way to promote your company to the international trade community.
These calculators are available in either 20 and 30 mil plastic. See pricing below.
German, French, Spanish Editions
We are also able to supply our World Trade Press Illustrated Guide to Incoterms® 2020* in German, French, Spanish, and other languages. Call for more information.
CO-BRANDED EXAMPLES
Illustrated Intermodal Guides
World Trade Press has developed a series of illustrated intermodal guides for air, ocean, rail, and truck transportation. Each guide offers a wealth of information about container types, specifications, and markings. These guides are available as desk pads and wall posters.
Desk Pads
Desk pads are particularly useful in environments where individuals need access to large amounts of technical information at their desks.
Our standard desk pads are 26” x 17” and come with a heavy lamination and rubber backing for extended use.
Wall Posters
Wall posters are an excellent choice for communicating information to a larger group of individuals in an office environment. Our standard wall posters are 36” x 24” and double laminated. Larger sizes are also available.
Intermodal and ULD Container Mouse Pads
World Trade Press Intermodal (Ocean) Container and Air Freight ULD (Unit Load Device) Container Mouse Pads are a simple graphic take on understanding the most common containers used in international trade. These handy mouse pads offer an at-a-glance view of ocean and air containers, their specifications and an opportunity to compare containers visually.
Co-branded with your company’s name, logo, and colors, these mouse pads are a cost-effective way to promote your company to the international trade community.
Intermodal Container Calculator
customized with your company branding
18 Containers in the Palm of Your Hand
The importance of intermodal containers cannot be overstated. More than 90 percent of the global trade in goods is transported in containers. However, with such a wide variety of containers, knowledge of which container to use for a particular shipment can be confusing.
The World Trade Press Intermodal Container Calculator is a new take on understanding the most common intermodal containers. Our two-wheel calculator offers an at-a-glance view of 18 containers, their specifications and an opportunity to compare containers visually.
Co-branded with your company’s name, logo, and colors, the World Trade Press Intermodal Container Calculator is a great way to promote your company to the international trade community.
These calculators are available in either 20 and 30 mil plastic. See pricing below.
CO-BRANDED
EXAMPLES
your company branding
Transportation-Related USA Maps
World Trade Press has developed a number of proprietary USA country maps that are of particular interest to the transportation and logistics industry. In addition to our detailed highways map, we have a US rail map, US seaport map, and a highly detailed US intermodal map showing major ports, airports, and rail lines.
These maps, co-branded with your company’s name, logo, tag line, and colors, are a cost-effective promotional premium. Nobody throws a good map away, and as a map, once hung, tends to stay in place for decades, its promotional value is unrivaled.
CO-BRANDED EXAMPLES
The World at Your Fingertips
Maps have fascinated us for thousands of years. They help us know where we’ve been, where we are, and where we’re going. They provide an unmatched visual glimpse of our world.
Maps, co-branded with your company’s name, logo, tag line, and colors, are also a cost-effective promotional premium. With your company’s branding, people will be reminded of you whenever they look at the map. As a map, once hung, tends to stay in place for decades, its promotional value is unrivaled.
Always Visible
Map desk pads are a great opportunity for firms to convey a larger message or more information than can be placed on a mouse pad. Desk pads are used as a ready desk reference or to promote products and services that may be needed on a daily or weekly basis. You can choose from more than 1,000 maps as a central theme, and then add your firm’s specialty information.
We can also design a custom desk pad for your firm, highlighting products, services, equipment, or locations.
Area
People Love Mouse Pads
In addition to multiple world and US maps, World Trade Press has developed thousands of other country, state, provincial, and world city maps that can be used for mouse pads. The examples below are just a few of the many maps and designs we can create for you from our proprietary cartography.
We can also design a custom mouse pad for your firm highlighting products, services, equipment, or locations.
Giant
Map Art customized with your company branding
Think Big
Maps have been used extensively in trade for more than a thousand years. Giant maps can be used as an essential business tool, but also to make a statement.
As a tool they can present a graphic representation of trade routes, markets, the environment, locations of facilities and equipment, and much more.
Giant maps, placed in corporate offices, boardrooms, or common areas, can also make a statement about a company’s reach in the world, a region, or in a country. A quality map, printed in high resolution on good stock, is also a beautiful decoration.
Giant maps, using any of our thousands of proprietary maps as a base, co-branded with your company’s name, logo, tag line, and colors, is a dramatic way to provide your company with both a useful tool and decoration.
A Tool that is at Hand Every Day
World Trade Press Multi-Modal rulers for ocean, air, road, and rail transport provide firms in the global transportation industry an opportunity to promote their company and provide users with a useful tool.
In addition to the basic functionality of a ruler in inches and centimeters, our Multi-Modal rulers provide exceptional space for placement of information that your clients and prospective clients will find useful on a day-to-day basis.
Let us customize a ruler of any length or shape with information relevant to your company and
your industry. We have dozens of content modules that can be added or merged to make the perfect promotional piece for your company. Mix and match sides and/or specific features.
Add your own company images or data. Add full-color photos of trucks, planes, or ships. Add office locations. Add company-specific data. It’s easy and inexpensive.
Since its introduction in 2002, the World Trade Press Security and the Supply Chain “snake” diagram has provided the international trade and logistics community with a simple, but compelling graphic that illustrates
issues at every stage in the supply chain.
Co-branded with your company’s name, logo, and colors, these mouse pads are a great way to promote supply chain security and your firm.