'Plastics & Rubber Review', May-June 2015

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Vol.3 No.3 | May-June 2015 | New Delhi | India

COSMOPACK PRESENTS: INTERNATIONAL BUSINESS FORUM & EXHIBITION

NEW YORK, 16 - 17 SEPTEMBER 2015

GN Thermoforming Equipment

New High-Speed GN800

Packaging Days: Insights into the Industry FEIPLASTICS Technology & Innovation

2015 DRUPA PRIZE

COSMETIC | PACKAGING

Smart Packaging on the Advance Hanover Fair 2015: Arburg impresses trade experts EUROMOLD 2015 taking big steps on the road to success SHOW REPORT

CHINAPLAS 2015 Sacmi makes 2014 one of the best years in the cooperative’s history



Plastics are divided up into thermoplastics, thermosetting plastics and elastomers

Vol.3 No.3 | May-June 2015 | New Delhi, India

ANNUAL SUBSCRIPTION: INDIA: RS.2000 | OVERSEAS: US$150

I n T h e P a g e s

Major features of plastics are their technical properties, such as mouldabiliity, hardness, elasticity, breakage resistance, temperature resistance, heat distortion resistance and chemical resistance, which can be varied widely by the choice of macromolecules and manufacturing processes and – in most cases – by incorporating additives. As far as their physical properties are concerned, plastics can be divided up into three main groups: thermoplastics, thermosetting plastics and elastomers. Thermoplastics (based on the ancient Greek words = warm, hot and = form, mould), also known as plastomers, are plastics that can be moulded in a specific temperature range (thermoplastic). This process is reversible, i.e. it can be repeated as often as required by cooling and reheating to the molten state, unless what is known as thermal decomposition of the material begins due to overheating. This is what distinguishes thermoplastics from thermosetting plastics and elastomers. Another unique feature is that thermoplastics can be sealed. Thermosetting plastics are plastics that cannot be moulded any more after they have cured. Thermosetting plastics are hard, glassy polymer materials that are permanently cross-linked three-dimensionally via chemical main valence bonds. The cross-linking takes place during the blending of upstream products with branched junctions and is activated either chemically at room temperature with the help of catalysts or thermally at high temperatures. Elastomers are dimensionally stable plastics that are, however, elastically mouldable and have a glass transition point that is below the application temperature. The plastics can change their shape elastically under tensile stress and pressure, but return to their original, unformed state afterwards. Elastomers are used as materials for tyres, rubber bands, sealing rings etc. The most well-known elastomers are vulcanised natural and silicone rubber. Source: K-online.de

4 NPE 2015 6 New High-Speed GN800 8 COSMOPACK PRESENTS: INTERNATIONAL BUSINESS FORUM & EXHIBITION 10 CHINAPLAS 2015 comes to a successful close, with a double digit growth in the no of visitors 12 Hanover Fair 2015: Arburg impresses trade experts 16 Cutting-edge Offline Inspection Solutions 18 Euromold 2015 taking big steps on the road to success 21 A landmark moment: GOEBEL IMS delivers the 100th MONOSLIT 22 Sacmi makes 2014 one of the best years in the cooperative’s history 25 Caps and quality control, the best of Sacmi technology at Chinaplas 2015 26 Starlinger delivers 200th AD*STAR valve bottomer 31 Cosmetic Packaging: Smart Packaging on the Advance 32 Dispensing Caps 2.0: International teamwork turns an idea into a point-of-sale product 34 Top-quality toothbrushes – produced with machines from WITTMANN BATTENFELD 38 BOY position in China is good 43 Packaging Days: Insights into the Industry 48 Medical Packaging: Boost your productivity and energy savings 49 Specialist Article: Smarter Print to Market 52 Feiplastic 2015 Shows State-Of-The-Art Technology And Innovation

Editorial: Reny, Sarvjit, Vishwapreet & Amrita (India), Anna (Sweden), Mike (UK), Liza (Singapore), Upi (Indonesia), Ying & Adrian (China), Arvi (Australia). Public Relations Director: Winnie. Advisor: Rajiv Sanghavi. Production: Rakesh. Design, Art & Web Development: Diamond Infomedia. Publisher: Milinia Inc. Founded by: Late Mr N.S. Kanwar. B-2-B Group Publications: PRINTING REVIEW, Medical Device ASIA, autoASIA, Hotels & Culinary ASIA, E-ASIA, Beauty & Fashion World. Contacts: To advertise: advertise@plasticsandrubberreview.com, to submit a press release: editorial@plasticsandrubberreview.com, to subscribe: subscribe@plasticsandrubberreview.com, for any other enquiries: info@plasticsandrubberreview.com. Head Office: D-182, PR House, Anand Vihar, 110092 New Delhi, India. Tel: +91 11 22141542 | Fax: +91 11 22160635. Published, printed, & owned by S. Singh on behalf of Milinia Inc. at , D-182, PR House, Anand Vihar, 110092, New Delhi, India and printed by him at Technical Press, D-182/C, Anand Vihar, 110092, New Delhi, India. Views expressed in this magazine are of the contributors, authors and companies and not necessarily of the publisher and/or editors’ and they do not take any responsibility for the errors and/or accuracy of the information published in this publication. No part or design of this magazine can be reproduced without prior permission of the publisher, who reserves the right to use the information published in this magazine in any manner whatsoever.

Plastics & Rubber Review | May-June 2015 | 3


Over 190 Tons Of Scrap Produced By Exhibitors On The Show Floor was Collected, Sorted And Recycled At NPE2015

In Total, SPI and Its Partners Recycled 87% of Overall Waste Generated at the Show At NPE2015, 82 exhibitors participated in the program to recycle processing scrap generated on the show floor, twice as many as at NPE2012, causing a dramatic increase in the amount of material collected for recycling, it was announced today by SPI: The Plastics Industry Trade Association, which produces the triennial NPE. Commercial Plastics Recycling (CPR), the official recycling company for NPE2015, collected, sorted, and recycled 191 tons of processing scrap, which was 62% more than was collected at NPE2012 and 235% more than at NPE2009. As the show has grown and the amount of scrap has increased, the recycling program has increased its capacity, ensuring plastics scrap is being managed properly. “We reached out to exhibitors well in advance of NPE2015 to find out their needs and get a clear idea of how we should prepare,”said Paul Benvenuti of CPR. “Another big help was having our containers and trucks on site during setup since machines were being operated and generating scrap well before the start of the show.” 4 | May-June 2015 | Plastics & Rubber Review

Altogether, NPE2015 generated 518 tons of waste at the Orange County Convention Center, including both processing scrap and post-consumer waste. Of the total, 452 tons, or 87%, was recycled. CPR reclaimed the processing scrap at its recycling facility in Tampa, FL, and through a contract carrier, the Orange County Convention Center arranged for recycling of post-consumer waste. All of this was driven by NPEís Recycling Committee, comprised of representatives from companies exhibiting at NPE2015, and SPIís director of operations, Lori Campbell. “SPI and the plastics industryís commitment to reduce, reuse, or recycle was a significant focus of the show, and we believe our recycling efforts were a realization of that commitment,” said Bill Carteaux, SPIís President and CEO. “As the leading trade event in plastics, we needed to model the appropriate behavior, and thanks to the efforts of our recycling program partners, we were able to do just that.” These successful efforts at NPE2015 have led to an industry call for SPI to launch a new annual event to help brand owners, processors, and the plastics supply chain take its environmental goals from aspirational to operational. The new event, Re|focus Summit and Expo, will provide education and solutions on plastics reduction, reuse, and

recycling as well as sustainable practices in plastics design and manufacturing. Re|focus will be held April 25-27, 2016 in Orlando, FL. General conference information and exhibit information is available at www.refocussummit.org, with additional details and registration to come in early July. NPE2018 is scheduled for Monday through Friday, May 7-11, 2018, at the Orange County Convention Center in Orlando, Florida. Visit www.npe.org. Information about Commercial Plastics Recycling is available at www.cprinc.net. Founded in 1937, SPI: The Plastics Industry Trade Association promotes growth in the $380 billion U.S. plastics industry. Representing nearly 900 thousand American workers in the third largest U.S. manufacturing industry, SPI delivers legislative advocacy, market research, industry promotion, and the fostering of business relationships and zero waste strategies. From resin suppliers and equipment makers to processors and brand owners, SPI is proud to represent all facets of the U.S. plastics industry. SPI also owns and produces the international NPE trade show. All profits from NPE are reinvested into SPI’s industry services. Find SPI online at www. plasticsindustry.org and www. inthehopper.org.


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GN Thermoforming Equipment Enters Form/Cut/Stack Market with Introduction of

New High-Speed GN800 between the forming and cutting stations, providing extra cooling time when running heavier gauge materials or PP. The GN800 features a standard oven which is four times the index length of the forming area. The machine incorporates high-efficiency Solar heaters and is equipped with cutin-place capabilities as a standard feature. The unit also features independent top and bottom servo-plug drives for better material distribution.

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N Thermoforming Equipment, Chester, Nova Scotia, has announced the introduction of the GN800, a high-speed form/cut/stack thermoformer which is the first GN model that offers movable top and bottom platens. The launch marks GN’s entrance into the form/cut/ stack market and expands the company’s plug-assist machine offering. GN announced that the first unit has been sold to a European processor for production of PET sealed containers. The GN800 was developed in partnership with Agripak s.r.l., Milan, Italy, which manufactured and sold form/cut/stack thermoforming machines until 2003. Based on a market analysis, GN confirmed the growing use of form/cut/stack technology by packaging manufacturers and concluded that a partnership offered the fastest entrance into the market. “We saw the changes in the marketplace so we wanted to move swiftly to counter the competition,” said Jerome Romkey, GN marketing manager. “Our strategy was to adapt and enhance Agripak’s proven technology to meet the requirements of today’s processors and gain a strong foothold in this highly attractive market.” GN bought the rights to Agripak’s original machine design and has added new features and technologies to make it a “GN machine,” according to Romkey. “We used their proven design, and combined it with GN’s own proven technologies,” said

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Romkey. The enhancements offered in this new thermoformer came in response to input from customers and tool makers to ensure GN’s new machine would meet today’s changing market conditions. The GN800 has a forming area of 800 mm x 570 mm (31.5-in x 22.4-in), is capable of forming 150 mm above and below the sheet line, and the cutting force of the forming and cutting stations is 75 tons. The GN800 also has additional space

The GN800 handles sheet widths up to 880 mm (34.6-in). The machine can run sheet thicknesses ranging from 0.25 mm (0.010-in) to 1.5 mm (0.060-in). The unit comes fully equipped and handles all thermoformable grades of PET, OPS, HIPS, PLA, PP, and PVC. The company is currently targeting food, medical, and industrial packaging. The GN800 thermoformer is competitively priced with many options and features listed above included as standard. To see a video or obtain a detailed brochure of the GN800, contact the company at gn@gncanada.com or visit www.gncanada.com.

About GN Thermoforming Equipment

GN Thermoforming Equipment, based in Chester, Nova Scotia, Canada, is a leading manufacturer of roll-fed thermoformers for the production of high-quality plastic packaging. The company’s operation also includes a Technical Service and Sales Center in Jihlava, Czech Republic. GN has exported its equipment to 68 countries over the past 35 years. More information on GN Thermoforming Equipment is available at www.gncanada.com.


PACKAGING • INGREDIENTS • MACHINERY • PRIVATE LABELS • RAW MATERIALS • CONTRACT MANUFACTURING

MARCH 2016

17TH-20THCOSMOPACK 18TH-21STCOSMOPROF BOLOGNA (ITALY) FAIR

DISTRICT

WWW.COSMOPROF.COM/COSMOPACK

Organiser - BolognaFiere Cosmoprof S.p.a. - Milan - Italy ph. +39.02.796.420 - fax +39.02.795.036 - info@cosmoprof.it - company of

in cooperation with


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NEW YORK, 16 - 17 SEPTEMBER 2015

The presence as well of the most prestigious international trade magazines will offer a glance at the latest market trends.

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OSMOPACK, the premier international trade exhibition for the beauty supply chain of Cosmoprof Worldwide Bologna, organized by BolognaFiere Group, presents the first edition of the International Business Forum & Exhibition, which will take place at the New York Hilton Midtown Hotel on 16th and 17th September 2015. Cosmopack dedicates its attention to the beauty supply chain, which for its 2015 edition in Bologna attracted the most important international companies: from contract manufacturing to the producers of machinery and technology, from companies focused on primary and secondary packaging to those specializing in raw materials. The project launched in 2014 with the Cosmopack Symposium, which spotlighted in New York the excellence of the Italian and international supply chain, has developed into a Forum: a brand-new concept focused on B2B meetings. The companies are offered concrete business meetings with selected buyers interested in new commercial contacts and partnerships for the development of their product lines. The International Business Forum & Exhibition by Cosmopack is a strategic occasion of networking for the beauty business community: workshops, in-depth meetings and round-tables focused on the North American market enrich the content offer of the event, facilitating business opportunities and the development of new projects. The event is organized in collaboration with ICMAD Independent Cosmetics Manufacturers and Distributors, key trade association for the American beauty industry, and Cosmetica Italia and Polo Tecnologico della Cosmesi, which represent the Made in Italy beauty supply chain.

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This format meets the needs of companies exhibiting at Cosmopack. “Baralan will promote its Italian creativity at Cosmopack NY with the new Inkwell set for nail polish” – said Jim Slowey, VP operations Baralan International Spa. “Designed to be ergonomic and provide a better application of product , Inkwell is now offered with two versions of brushes: big brush and nail art. We look forward to 2 days of forums, one on one meetings and social time to go where the traditional exhibition does not. This truly is a setting designed to bring together the best clients and suppliers to share our products and services and genuinely understand the needs of our customers”. “Cosmopack puts the spotlight on tradition and innovation, beauty and functionality, efficiency and simplicity”, said Gianfranco Fabi, columnist for Il Sole 24 Ore. “The companies which express the excellence of Made in Italy and exhibit at Cosmopack have all the capabilities to make their machines, packaging and products something unique and suitable to the most refined requirements. Meeting these companies in New York is really a not-to-be-missed opportunity”. “It’s was such a great experience to join Cosmopack New York last year”, said Gabriel Balestra, Founder & Global Director at SKIN&CO Roma. “We met many companies and started working with some of them. Cosmopack has made it easy for brands to interact with the right suppliers in a great and professional environment. I look forward to joining the next Forum in New York and look at all innovations the industry has to offer”.

The United States, which according to the latest industry research is the most important market of the beauty sector with impressive growth rates expected until 2018, is a market that has always anticipated the trends of the beauty industry. The Big Apple has been chosen as the ideal location for an event that aims to be the meeting point for the international beauty business community. All components of the supply chain will attend: from producers to packaging companies, from machinery to raw materials. The Forum has been designed with the beauty industry and for the beauty industry. The most important American retailers interested in developing their own cosmetic product lines, the main importers of packaging and machinery for the cosmetics industry, the decision makers of the leading manufacturing companies, and brands in search of innovations for their product lines, will be invited to attend the meetings. The project is specially designed for the make-up, skincare, nail, products containing alcohol and personal care sectors. BolognaFiere Group, the world’s leading trade show organizer in the cosmetics, fashion, architecture, building, art and culture sectors, features in its portfolio more than 80 exhibitions, both domestic and international. SoGeCos s.p.a., a company of BolognaFiere Group, is the organizer of Cosmoprof, an international platform, with events in Bologna (established 1967), Hong Kong (established 1996) and Las Vegas (established 2003). Cosmoprof North America, whose 13th edition will be held at Mandalay Bay Convention Center in Las Vegas, NV, is organized by North American BeautyEvents LLC, a joint-venture company between BolognaFiere Group and the Professional Beauty Association. v


The Vision of Asia

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5

Plastasia - 2016 4 - 6 March 2016, Pragati Maidan, New Delhi.

Email : info@plastasia.in / Website : www.plastasia.in

Date : 4th to 6th March 2016 Venue : Pragati Maidan, New Delhi, India.

Title Sponsor*

Organiser #25, 3rd Floor, 8th Main Road, Vasanthnagar, Bangalore -52. Tel : 80-43307474 / Fax : 80-22352772, Mob : 98867 89641 / 98453 63225 Sponsors*

Sponsors*

*Plastasia 2013 Exhibition Supporting Media Partners

Online Media Partners


CHINAPLAS 2015 comes to a successful close, with a double digit growth in the no of visitors CHINAPLAS 2015 closed successfully on 23 May 2015 with a big success, with the no of visitors surpassing the last exhibition held in Guangzhou in 2013, despite the bad weather that caused flight and train disruptions during the show period.

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he heavy downpours could not cool down the determination of visitors to come to the show. The Asia’s largest and the world’s second largest plastics and rubber trade fair held on 20-23 May has attracted a total of 128,264 visitors. The visitors peaked on the second day, having 49,732 visitors attended. As CHINAPLAS has been well-recognized by the plastics and rubber industries as well as their downstream sectors globally, the show this year welcomed 35,090 overseas visitors, representing 27.36% of the total. They came from 137 countries and regions with India, Hong Kong, South

10 | May-June 2015 | Plastics & Rubber Review

Korea, Taiwan, Indonesia, Vietnam, Thailand, Iran, Malaysia and Japan as the top ten origins. As compared with the show held in Guangzhou in 2013, the show registered a 12.41% growth in visitors, while overseas visitors rose by 14.04%. Apart from the impressive visitor figures, CHINAPLAS 2015 also marked new records in the show scale in terms of exhibition area and no of exhibitors over the past editions. This year, 3,275 exhibitors from 39 countries and regions participated in the show, of which over 700 exhibitors joined CHINAPLAS for the first time,

representing over 20% of total exhibitors. The show also marked unprecedented exhibition area, with floor space over 240,000 sqm, up 9% compared to last CHINAPLAS held in Guangzhou in 2013, with the exhibitor number up more than 10%. Ada Leung, General Manager of Adsale Exhibition Services Ltd., the organizer of CHINAPLAS, said, “The majority of our exhibitors are very happy with the visitor quality and their participation results. Despite the heavy rain during the show, the fairground was busy with business networking and

technological exchange activities. At the same time, we have received many positive feedbacks from the visitors that the technology levels of exhibits and the quality of the show have kept on rising”. She added, “As the show organizer, we are very glad to see that the global plastics and rubber industries have fully recognized CHINAPLAS as an effective platform for technology and trade promotion, and for the setting of market trends.” The show got compliments from both exhibitors and visitors. Exhibitors were satisfied with the high quality visitors came from


different countries. “It has been a very busy CHINAPLAS probably one of the best of the last 5-6 years in terms of quality of companies and credibility of visitors - who were mostly purchasing people and decision makers, who know exactly what they were looking for and in a position to buy. The facilities and logistics around the show have been first class and the whole operation has been incredibly smooth. We have already expressed our interest in signing up for the next CHINAPLAS held in Shanghai,” said Mr. Eddie Grant, The Aerogen Company Ltd. “NatureWorks has participated in CHINAPLAS since 2011. It’s a very good platform for us to meet with potential customers and supply chain partners. At the same time, it provided an opportunity for us to showcase the latest bioplastics innovations made with Ingeo to the visitors coming from all over the world. It’s a show not just we cannot miss, but you too!” commented by Ms Pauline Ning, Marketing Manager, Marketing

& Communications Asia Pacific, NatureWorks LLC Besides, visitors acknowledged CHINAPLAS as the professional sourcing platform in the industry. Victor Zhang, General Manager, Visource (HK) Limited said “CHINAPLAS is a very professional exhibition. I noticed that the booths of Chinese enterprises are bigger than ever. It means that the gap between Chinese enterprises and global giants is narrowing.”

year, the Industrial Automation Zone in particular has inspired me with a lot of new ideas to improve my existing production facilities’, said Miss Hu Huifang, Head of Production, OPPLE Lighting (Zhongshan). CHINAPLAS 2016 will celebrate its 30th edition next year and will be held on 25-28 April, 2016 at Shanghai New International Expo Centre, Shanghai, PR China. For more show photos and exhibitors’ press releases, please visit www.ChinaplasOnline.com.

Mr. Esat TAS, Managing Director of ENPA from Turkey said , “CHINAPLAS is the fair worth coming and worth my time. The exhibits are very comprehensive. The quality of people and companies of this show are getting better and better.” Similar contentment is also found among the domestic visitors. “CHINAPLAS is a very professional and a comprehensive show in plastics and rubber industries. I can see there are new technologies and new highlights in every year. This

About CHINAPLAS 2015 CHINAPLAS 2015 is organized by Adsale Exhibition Services Ltd. and co-organized by China National Light Industry Council - China Plastics Processing Industry Association, China Plastics Machinery Industry Association, Guangdong Plastics Industry Association, Messe Düesseldorf China Ltd., the Plastic Trade Association of Shanghai and Beijing Yazhan Exhibition Services Ltd. The event is also supported by various plastics and rubber associations in China and abroad. First introduced in 1983, CHINAPLAS is China’s only plastics and rubber trade show approved by UFI (The Global Association of the Exhibition Industry). CHINAPLAS has been exclusively sponsored by the Europe’s Association for Plastics and Rubber Machinery Manufacturers (EUROMAP) in China for the 26th time. CHINAPLAS is currently Asia’s No. 1 and the world’s No. 2 plastics and rubber trade fair. Plastics & Rubber Review | May-June 2015 | 11


Busy times at the Hanover Fair 2015: As an exclusive partner of the Additive Manufacturing Plaza, Arburg presented a complete process chain that personalised high-volume plastic products.

Hanover Fair 2015: Arburg impresses trade experts • • •

Exclusive: Arburg appeared at the “Additive Manufacturing Plaza” along with a number of partners Complete process chain: product design, injection moulding, additive manufacturing and packaging Networked: Industry 4.0 links machines, order information and process data

For Arburg, the exclusive partner at the Additive Manufacturing Plaza, the Hanover Fair 2015 was an unqualified success. The innovative machine builder from Germany’s Black Forest has been working in the area of Industry 4.0 for some time now and, with to its automated Allrounder injection moulding machines, its Freeformer for industrial additive manufacturing and IT solutions, is increasingly developing into a system supplier for integrated production in the digital factory of tomorrow. At the world’s biggest industrial fair, Arburg presented a fully integrated process chain that allowed visitors to personalise a rocker-type light switch, producing a genuine “one-off” product. 12 | May-June 2015 | Plastics & Rubber Review

“We presented the technology of the future at the Hanover Fair 2015 and obviously put our finger on the pulse. We created quite a stir, gaining enormous interest in our products and generating plenty of customer inquiries. We hoped we would do well, but this has vastly exceeded our expectations,” said Arburg Managing Partner Juliane Hehl , who added: “As an exclusive partner in the Additive Manufacturing Plaza, we have convincingly shown ourselves as a system provider for integrated production, demonstrating what we are capable of in collaboration with outstanding partners. Trade

visitors were simply blown away by our process chain and the practical implementation of Industry 4.0 principles.” Complete process chain on show Arburg has been a familiar name in the plastics industry for decades, as an innovative, internationally active and reliable manufacturer of top quality injection moulding machines, also developing and building the associated controllers. The ALS, Arburgs’s host computer system, registers machine, operating, setting and order data, processes it and forwards it to other machines.


Production in series The rocker-type light switch is injection moulded to order. A DM code is applied by laser, turning the product into an information carrier.

This means that several machines and the production process can be efficiently controlled, documented and tracked at the same time. In addition, the Freeformer, a completely new system for industrial additive manufacturing, is also available. Trade visitors witness how this all comes together in a live demonstration in der Additive Manufacturing Plaza, based on the example of a rocker-type light switch. The process encompassed recording orders and injection moulding, industrial additive manufacturing and automatic packaging of the personalised products, and ended with the display of the process parameters on a part-specific web page.

Additive manufacturing increases added value “Our concept for using additive manufacturing to increase added value and to turn a normal high-volume part into something quite unique met with a very positive response,” summarised Arburg’s Managing Director Technology & Engineering, Heinz Gaub. “Our exhibits at the Hanover Fair have offered concrete proof of how the Freeformer can fit seamlessly into an automated production cell. On the other hand, we also showed that it is also suitable for finishing high-volume parts.” The machine technology for additive manufacturing and the injection moulding of high-volume products, as well as the networking of processes via a host computer system, all originated from Arburg. In addition to Gira (product and mould construction), other project partners were Trumpf (lettering applied to parts by laser), Fuchs Engineering (quality checks) and Fpt Robotik (Automation).

Industry 4.0 up close The process chain began with a CAD workstation at the product design station. There, visitors could see that the Freeformer is an important tool for product developers when it comes to producing a prototype quickly from STL data. Many visitors took the opportunity to produce a personalised light switch, created for demonstration purposes. The Arburg host computer system recorded all the relevant process data and transferred then to a web server. It was then possible to choose a personal symbol and name combination at a PC station. The order data was stored on an RFID chip card. After the data was read in, an Allrounder injection moulding machine produced the actual light switch and an individual DM code was immediately applied by laser. The part data was linked to the production machines by means of a cloud. This means that the code applied to the part turned it into

an information carrier, controlling its progress through the process chain automatically. The DM code is particularly robust and cannot drop off or be deleted. This is important in practice with airbags and other safety-related parts for the automotive industry or in medical technology – for example for prostheses that are tailored to the individual patient through additive manufacturing. At the next station, a Freeformer personalised the light switch by applying plastic to produce the pre-selected motifs in an additive process. Next came visual quality control using camera inspection and the individual packaging of the part. Using the QR code printed on the packaging, visitors were able to use a smartphone to retrieve all the process data for “their” part on a part-specific web page. The web application means that the data will be available for long after the exhibition has closed.v Plastics & Rubber Review | May-June 2015 | 13


Expansion of Arburg Technology Center in the Czech Republic

In ugu tion ce e on fo t e e tension ttended tne s senio n ge ent nd custo e s loo sp ce inc e sed 61 to tot l of o e t n 1 66 p nsion of uto tion nd tu n e secto nd ent into dditi e nuf ctu ing

Official inauguration of the new premises in Brno (right to left): Subsidiary manager Dr Daniel Orel, Arburg Partners Michael, Juliane and Eugen Hehl and Managing Director Sales Helmut Heinson.

Customer support in the Czech Republic and Slovakia entered a new era on 21 April 2015: The new extension at t e u g su sidi in no C ec epu lic s of ci ll opened in the presence of Arburg Partners Eugen, Juliane and Michael Hehl. The 615 m2 extension brings the available floo sp ce to o e t n 166 p o iding plent of sp ce for the booming automation solutions sector, as well as turnkey systems. Moreover, there will now be a separate area dedicated entirely to the Freeformer and additive manufacturing at Arburg’s Czech subsidiary. Since the beginning of the year, this has been under the management of Dr Daniel Orel, who has played a key role in promoting the establishment and expansion of the automation sector since the retirement of longstanding subsidiary manager Jaroslav Novak at the end of 2014, after 22 years of service. 14 | May-June 2015 | Plastics & Rubber Review

A high-ranking delegation from the parent company, including Partners Eugen Hehl, Juliane Hehl and Michael Hehl, as well as Managing Director Sales, Helmut Heinson, travelled to Brno for the official inauguration of the new premises. This provides evidence of the great importance attached to the Czech subsidiary by the parent company. Together with subsidiary manager Dr Daniel Orel, the Partners and Managing Director cut the ribbon during the inauguration ceremony for the new extension and toured the new part of the building in the company of 50 invited customers.

Automation sector enjoys annual growth of between 10 and 15 per cent In his speech, Michael Hehl, Managing Partner and

Spokesperson for the Arburg Management Team, explained how the Czech and Slovak market had developed in recent years and highlighted the continuously rising demand in the automation sector. “Annual growth rates here are between 10 and 15 percent. Of the total of 34 employees, five are exclusively responsible for automation solutions and specific turnkey systems. The addition of five more is planned in the near future. The success of our activities in this sector has meant that we have gradually run out of space in the existing building and no longer have sufficient capacity for the construction and testing of such complex systems. Consequently, it was decided in 2013 to extend the Arburg Technology Center (ATC) here.” Now complete, the new extension has increased the usable floor space in the subsidiary by 615 m2 to over 1,660 m2, he added. He pointed out that the new capacities offer sufficient space to install, test and optimise three automated production cells. In future, delivery times will therefore also be shorter and customers will be able to find out all about the current state of the art in automation technology at Arburg in this sector based on practical applications. Hehl emphasised that the investment of approximately one million euros in the extension of the ATC Brno clearly underscores the importance Arburg attaches to its Czech subsidiary. The proprietor families,


The new extension offers sufficient space to install and test complex automation solutions and turnkey systems.

the management and the entire workforce of the Arburg Group wished Dr Daniel Orel and his team all the very best for the future and every success in further expanding business activities in the Czech Republic and Slovakia.

Well equipped for the future On 22 April, a further 100 customers had the opportunity to see the new facility for themselves. Automation solutions and turnkey systems, as well as the Freeformer and additive manufacturing, attracted a great deal of interest over the two days. Subsidiary manager Dr Daniel Orel saw this as proof of the attractions of Arburg’s forward-looking technologies: “Growth rates in the areas of automation and projects in particular demonstrate that our solutions are the perfect response to the needs of our customers. Now that we have expanded our capacities by extending the facilities in Brno, our customers can look forward to even better support and even more targeted information and testing options to choose from. This enables us to consolidate advances that will pay off both for us and our customers.” Dr Orel added that he was proud that there would now be a separate area for the Freeformer and that the Brno subsidiary would become a central point of contact for existing and prospective customers from Eastern and

Central Europe. The fact that there will be a special “Manager Additive Manufacturing” in the person of Marek Zloch, who will provide advice on all aspects of the Freeformer and additive manufacturing, was particularly well received.

Many thanks to Jaroslav Novak for his enormous commitment While the expansion of the subsidiary heralded a new era, another came to an end: after 22 years of service, longstanding subsidiary manager Jaroslav Novak officially retired at the end of 2014, although he continued to oversee the construction of the new extension through to its completion. Michael Hehl paid tribute to him with the following words: “I would like to extend a special thanks to you for your relentless commitment. During both the construction and extension of the ATC in Brno, you mastered

the dual role of site and subsidiary manager superbly and oversaw the construction activities with the utmost professionalism.” Helmut Heinson added: “We all know Jaroslav Novak, who began working for Arburg in the Czech Republic in 1993, as a strong character with enough energy for two, as well as an outstanding expert in his field. He has developed Arburg into the market leader in the Czech Republic and in Slovakia.” He expressed gratitude on behalf of the entire company, the management team and the Managing Partners, all of whom were delighted to know that Jaroslav Novak would stay on in a consulting capacity for the company. Jaroslav Novak took the opportunity to thank the customers and the Arburg Partners for the trust they had shown in him and for their faithfulness, without which it would never have been possible to develop the subsidiary. Plastics & Rubber Review | May-June 2015 | 15


AVT and Global Vision Collaborate to Offer

Cutting-edge Offline Inspection Solutions for Printing Industry

AVT

, the world leader in print inspection, print process control, and quality assurance, is joining forces with leading proofing solutions provider Global Vision to offer advanced offline inspection solutions to the worldwide printing market. Under the agreement, Global Vision will provide AVT with a new software engine for its offline inspection solutions, which are customized to suit the specific needs of the printing industry and its varying production workflow setups and printing applications. The partnership also enables AVT to serve as Global Vision’s print market sales arm, and paves the way for these two key players to jointly develop unique inspection solutions for specific sectors, including the labeling and packaging marketplaces. The companies also will co-develop print quality assurance solutions that connect inline and offline inspection systems while providing timely, comprehensive reporting. Among AVT’s latest offline solutions is SolidProof, which provides 100% assurance for wide web, narrow web and sheet-fed applications, ensuring that no critical errors 16 | May-June 2015 | Plastics & Rubber Review

have been overlooked during print production. SolidProof automatically eliminates conversion errors and undetected defects during the pre-press stage, drastically reducing the need for manual inspection and bringing waste levels to near-zero. Other features include intelligent cropping and automatic alignment utilities, comprehensive reporting and multi-lingual inspection capabilities, as well as options for barcode and Braille verification and a 21 CFR Part 11 compliance module for the pharmaceutical sector. The partnership is seen as a win-win: it benefits both companies and their respective customers by allowing AVT and Global Vision to expand their customer bases and realize the benefit of their combined strengths. “Our partners at Global Vision offer unsurpassed offline verification and inspection solutions for the markets they serve,” said Jaron Lotan, CEO, AVT. “As a result of our newfound synergy, AVT can now provide its customers allinclusive tools regardless of printing technology and application.” “In AVT, Global Vision now has an influential, reputable arm in the print market, while we help bolster AVT’s presence in other capacities,” said Reuben Malz, CEO, Global Vision. “The collaboration is an ideal match that will, most importantly, improve the overall print inspection solutions space through increased access and innovation.”


NPE 2015: BOY Machines made news from the world of injection moulding machines BOY, the injection moulding machine specialist with clamping forces up to 1,000 kN, touched t e inte est of t e ttendees it uto tion nd ef cienc t 1 in O l ndo S

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OY Machines, Inc. (www.boymachines.com), the sister company of Dr. BOY GmbH & Co. KG, enjoyed a positive exhibition at the leading trade fair for plastics technology in the USA. The company demonstrated among other things different automation applications and the EconPlast technology during the exhibition. The international plastics trade fair in Orlando (Florida) is one of the largest worldwide plastics industry trade fairs. Using 92,900 m2, it formed the stage for new technologies, materials and innovative products in all fields of plastic processing. The overall balance of the exhibition speaks for itself: 60,000 industry representatives, 20,000 purchasers and 2,000 leading exhibitors were registered by the organizers this year. The figures of 2012 were far exceeded, so NPE 2015 goes down in NPE history as the largest exhibition up to now. BOY also experienced record demand. From the smallest (100 kN clamping force) to the largest injection moulding machine (1,000 kN clamping force), BOY had everything in its exhibition package.

BOY injection moulding machines LIVE! BOY presented new and proven applications. The exhibition highlight was the Frisbee, which was removed from the BOY 100 E every few seconds by a BOY removal device. Another interesting application was demonstrated on the

compact BOY XS, on which the use of an integrated handling device was used. After a spacer was produced, the finished part was removed from the mould and placed with a pneumatic picker. Additionally, insert moulding technology was shown on the vertical BOY XS V injection moulding machine. A miniature nail file was over moulded without a sprue. On the BOY 25 E, a silicone bracelet was produced, which helped support the global “Make A Wish” organization. The silicon bracelet could be bought by the visitors for the obligatory price of at least $1.00. On the last day of the exhibition, the CEO of BOY Machines, Inc., Helga Schiffer, was pleased to present a check for $650.00 to the “Make A Wish” foundation. “NPE 2015 was the ideal exhibition to establish international contacts and to win new business“, explains Marko Koorneef, President of BOY Machines, Inc. He added: “The

EconPlast technology impressed the fair visitors with its quiet operation and efficiency with a cycle time of 5 seconds and energy consumption below 4 kW. The EconPlast technology is a plasticizing system developed by BOY, which when used can result in an energy savings of up to 50%. The lion’s share of energy consumption of an injection moulding machine is used for energy heating and driving energy for rotary movement of the plasticizing screw during dosing. Therefore, it is logical to effectively manage energy consumption. For example, faster and more precise temperature management means shorter startup and warm-up times. Materialfriendly and low friction processing of different materials means lower scrap rates and improves cooling of the feed zones. The EconPlast is optionally available for all BOY injection moulding machines with a screw diameter of at least 24 mm.” Plastics & Rubber Review | May-June 2015 | 17


EUROMOLD 2015 taking big steps on the road to success EUROMOLD 2015 – World Fair for Mold- and Patternmaking, Tooling, Design, Additive Manufacturing and Product Development – takes place from 22nd to 25th September 2015 at the exhibition centre Düsseldorf – Highlights from Keyence, Meusburger and Creaform – Hall concept connects tool- and moldmaking with additive manufacturing in an optimized way

After numerous developments of recent months – specifically for the conceptual new course of EUROMOLD – the organizer can summarize as result: “EUROMOLD 2015 exceeds our expectations significantly, which makes us as organizers very happy,” states Diana Schnabel. “Apart from our longtime exhibitors, which remain loyal to us in great numbers, also in regards to the move to Düsseldorf, we find many new exhibitors as well, especially from the additive manufacturing & 3D printing industry with their booming and dynamic exhibitors from Asia and the United States. The recently announced strategic partnerships; starting with Dr Terry Wohlers (Wohlers Associates, Inc, Fort Collins, Colorado, USA), the most profound expert of the sector, is being recognized as a big step into the future. His expertise stimulates the topic additive manufacturing & 3D printing at EUROMOLD significantly. Moreover, the partnership with the Society of Manufacturing Engineers SME (Dearborn, Michigan, USA) – being one of the most widely spread engineering associations world wide, .its application oriented industry magazine has more than 100.000 subscribers and is highly modern with ITunes-App, yearbook, E-Newsletter, technical papers and much more. Specifically important is the fact, that SME organizes “RAPID“ the worldwide biggest and most important congress in its field and during EUROMOLD, SME will organize a similar event with many highly recognized speakers. Together with the new hall layout, which connects the different EUROMOLD areas much better than in the past, very strong and future oriented impulses will be set. Next to the strategic innovations some highlights should be mentioned already. KEYENCE, a leading producer of sensors, measuring equipment, laser marking systems, microscopes and vision-systems will present its 3D printer AGILISTA. Due to the new inkjet-technology layer models can be printed with a maximum resolution of 15 micrometer and with this technology prototypes, assembly units and presentation examples can be produced. The supporting material is water soluble, the material will not be changed in its behavior and 18 | May-June 2015 | Plastics & Rubber Review

additional tooling costs and time consuming additional expenditure will not be applicable. MEUSBURGER, leading manufacturer for high precision tooling standards will present inductive end switches, which are horizontally and vertically designed including plugs, which allow various assembly possibilities. The function guaranties an increased resistance against vibrations and other environmental influences and they can be used in permanent use up to 130 degrees Celsius. The new Go!SCAN 3D Scanner of CREAFORM GMBH, the worldwide leading company for portable 3D measurement technology and leading supplier of 3D engineering services, is able to scan with its very high scan velocity in maximum 5 minutes with an accuracy of up to 0,1 mm and a resolution of up to 0,2 mm. Demanding geometries and colors can be scanned simultaneously as 3D model. The 3D scanner provides all functions for the preparation of scan models for 3D printing, is compatible with every 3D printer and needs only few minutes to be operational. Of course many other well-known companies have applied for EUROMOLD 2015 in Düsseldorf as well. To name a few: AHP Merkle ,Aicon, Alicona, Alphacam, AMF Meier, Artec, Belotti, Böllinger Group, Cold Jet, Cronitex, DSM Somos, Envisiontec, Faro, Hasco Hasenclever, Igus, imes-icore, Isel Germany, Lucchini, MK Technology, Tool- and Patternmaking Association, Nabertherm, Nilfisk Poldi, Prodways, Rainer Knarr, Ringler, Roemheld, Schneider Prototyping, Schott Systeme, SGM Schut, Smart Optics, Speedpart, Stäubli, THK, VG Kunststofftechnik, VHF camfacture, Voxeljet, Werth Messtechnik, etc. EUROMOLD 2015 will take place from 22nd to 25th September at the exhibition centre Düsseldorf.


About EUROMOLD: EUROMOLD is the world’s leading trade fair for mold-making, tooling, design, additive manufacturing and product development. Based on the process chain “from design to prototype to series,” it presents products and services, technologies and innovations, and trends for the markets of the future. The EUROMOLD process chain promotes the formation of networks, partnerships and business relationships. EUROMOLD offers a unique trade fair concept that closes the gap between indust i l designe s p oduct de elope s f ic to s supplie s nd use s e O O t de f i e e ls et ods fo f ste o e cost-effecti e nd ef cient development and manufacturing of new products. This increasingly plays a central role in the modern economy. The renowned trade fair organiser DEMAT GmbH t nsfe s t e successful concept of o ld-le ding u o old t de f i to tt cti e fo eign ets on e continents

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ICE Europe: GOEBEL IMS’s successful first appearance Together with Rotomac, the companies impressed visitors at the leading international trade fair

Hudson-Sharp presented customized machine concepts at Milan Plast 2015 Internationally renowned as a pioneer in Bag converting technology, HudsonSharp exhibits its bag solutions at Plast 2015 in Milan, Italy from May 5th until May 9th 2015. Visit the Hudson-Sharp booth in Hall 15 booth B162. HudsonSharp’s sales and engineering team welcomes you to discuss your existing and future bag converting projects. Hudson-Sharp is a worldwide bag solution provider for the Food, Pet Food, Hygiene, and Healthcare industries, as well as for Non-Food and Industrial applications. Understanding the need for sustainable development in production processes, Hudson-Sharp is a pioneer in introducing new technologies and machine concepts to Bag Converters with specific projects.

Goebel IMS’s first appearance was a complete success after the amalgamation at the beginning of March 2015. Together with Rotomac, they presented the best and most innovative slitter rewinders produced in German and Italy to a total of 7,040 specialist trade visitors from 71 countries at a joint stand at the 9th ICE Europe. GOEBEL IMS made quite an impression at the ICE Europe 2015 with its innovative, high-quality slitter rewinder XTRASLIT 2, which sets new standards in the highly efficient conversion of metallised foils, cigarette films, flexible packaging materials and sensitive papers. GOEBEL also showcased its best seller, the RAPID D1, which has won over customers from around the world since the 1930s. The T2 is a very reliable and high-quality slitter rewinder for the paper industry and the K100 is the perfect machine for converting aluminium foil. Rotomac’s versatile 145sG model converts aluminium foil from the unprocessed master roll to embossed finished product in one continuous operation and attracted a great deal of interest amongst the visitors at ICE Europe. Andreas Hollman, CEO of GOEBEL Schneid- und Wickelsysteme GmbH commented on the success achieved at the trade fair: “We are very satisfied with the results from ICE Europe. We and our colleagues at Rotomac held a large number of excellent meetings with our customers and partners, exchanging information about the latest product and company developments. We are thrilled with the interest in and demand for our machines”. ICE Europe is the word’s leading trade fair for the finishing and conversion processes for paper, film and foil. From 10th – 12th March 2015, 439 exhibitors from 26 countries came together with specialist trade visitors at the trade fair centre in Munich, on an area covering 11,000m2, to find out more about the latest technologies, engage in exchanges with experts and seek out innovative solutions to enhance their production processes.

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With more than 6000 machines successfully installed worldwide, the features of Hudson-Sharp’s machinery focus on process control, automation, and optimized energy consumption while using sustainable materials. These values have been the goal of the company since the beginning and HudsonSharp’s long term relationships with customers reassure these values. By being proactively involved in customers’ projects, Hudson-Sharp detects ongoing trends in the market at a very early stage, induces new trends and helps customers to have a head start in a competitive market right on time. Hudson-Sharp seeks to add value for their customers by developing diversified products that have shorter production runs, quick change-over times, and specific features for the increased demand of higher tolerances. By introducing easy threading, tool-less tip gusseter, servo driven wicket punches, and adding the ability to change certain settings on the fly, HudsonSharp’s machinery maximizes performance and quality that bring significant advantages to the customer on their competitive market. As a pioneer in technology since 1870, Hudson-Sharp is your technologically competent, reliable, and financially stable company for customized solutions that goes the extra mile. ABOUT THIELE TECHNOLOGIES, INC. Thiele Technologies, Inc. is a leader in the design, manufacture and integration of high-speed packaging solutions for a variety of industries, including fresh and frozen food, pet food, beverage, brewery, dairy, bakery, pharmaceutical, health and beauty, chemical, horticulture, industrial goods, paper goods, medical devices, and consumer mailing and collating. Our complete range of end-of-line packaging machinery includes placing, feeding, bagging, cartoning, case packing, robotic, palletizing, premade bag, pouch equipment, and reclosable packaging solutions for a broad range of domestic and international markets. ABOUT BARRY-WEHMILLER - e ille is di e si ed glo l supplie of enginee ing consulting nd nuf ctu ing technology for the packaging, corrugating, sheeting and paper converting industries. By blending people-centric leadership with disciplined operational strategies and purpose-driven growth, Barry-Wehmiller has become a $2 billion organization with 8,000-plus team members united by a common belief: to use the power of business to build a better world. To see how, go to barry-wehmiller.com.


A landmark moment:

GOEBEL IMS delivers the 100th MONOSLIT GOEBEL IMS. The GOEBEL MONOSLIT series – leading through innovation The MONOSLIT was developed by GOEBEL in 1986 and, since then, has covered the constantly growing need for machines and converting technology in film converting. The successful production line, the MONOSLIT series, comprises both the MONOSLIT with a working width of upto 9,000 mm and the MONOSLIT GIANT, a world first at K 2013, with a 12,000 mm working width. The Darmstadtbased company sets new standards in film converting with this slitter rewinder. The machines in this series are designed for a broad application spectrum. Films that the German company has never converted on its machines are few and far between.

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OEBEL IMS is celebrating it’s anniversary. The traditional company based in Darmstadt is delivering the 100th machine in its innovative MONOSLIT series. The machine will leave the company’s premises in early April and be exported by ship to its final destination: Indonesia. Once there, experienced GOEBEL IMS staff will supervise the commissioning. PT Argha Karya Prima Industry Tbk in the Indonesian town of Bogor is one of the leading manufacturers of flexible packaging films. The MONOSLIT will be used to produce BOPP films with a working width of 9,000 mm. The fully-automated cutter adjustment and winding station positioning will play their part in considerably reducing set-up times and achieving high productivity with first-class results all round. GOEBEL IMS combines performance with durability and first-rate technology and provides customer-specific solutions. Following in the footsteps of XTRASLIT and XTRASLIT 2, MONOSLIT is the third GOEBEL IMS machine the customer has put his faith in since 2006. Numerous converters in the film industry rely on the machines

in the MONOSLIT series and as a result, GOEBEL IMS can proudly look back at the large number of machines it has sold. “We are delighted that we are already able to deliver the 100th MONOSLIT machine. The high demand for the machine reinforces our view that we have succeeded in recognising and meeting our customers’ needs. We have given this landmark machine a special design that picks up on the link to Indonesia and thus symbolises the strong relationship between PT Argha Karya Prima Industry and GOEBEL IMS. As a provider of customer-specific machines, it stands to reason that the 100th Monoslit would receive a special design,” says Harald Knechtel, Sales Director at

The list of films ranges from BOPP and BOPET, OPP, CPP, BOPA, BOPS and other special films, up to applications for packaging and capacitor films, battery separator and optical films All types of films with material thicknesses between 0.5 and 500µm can be ideally converted on GOEBEL machines. The machines feature an extremely smooth run, even at maximum speed. When developing the MONOSLIT series, the Darmstadt-based company places particular emphasis not only on efficiency and quality but also on occupational safety. For example, GOEBEL IMS offers equipping the machines with an innovative blade changer. This combines decisive advantages: along with the significant reduction of set-up times, the quality of the end product is increased as blades are replaced in a timely manner.

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“Results that stem from constant investment in technology, carefully targeted takeovers, and close customer support: the best way to celebrate the company’s 95th anniversary”

Sacmi makes 2014 one of the best years in the cooperative’s history Sales of over 1.2 billion and a net worth of over 660 million euros A growing workforce at the Imola site “We’re convinced that manufacturing in Italy provides real value, and believe it to be both a possibility and a duty for all businesses in our country”, stated the President of Sacmi Imola, Paolo Mongardi, as he commented on the cooperative’s 2014 annual report, one of the best in its entire history and an improvement on last year’s result both economically and financially. With consolidated sales firmly above 1.2 billion euro, the net worth of the cooperative at over 660 million and a

global workforce numbering almost 4,000, Sacmi is reaping the rewards of a dual effort: high investment in research and technological innovation – over 20 million euro once again in 2014 – and a strong focus on working alongside customers in international markets, acting not just as a supplier of machines and services but as a true global partner in the plant engineering field: “The international economic outlook”, President Paolo Mongardi reminds us, “remains complex, especially in certain geographical areas. Despite this, the cooperative has achieved outstanding results in terms of both volumes and profits, improving its business and industrial position on both consolidated markets and emerging ones”. The backdrop to 2014, now confirmed as one of the best years

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in the cooperative’s long history, comments general Manager Pietro Cassani, consisted of “a policy of carefully targeted sell-offs and takeovers (e.g. Cosmec, Cmc, Eurofilter) and a concentration of resources in ‘core’ sectors (ceramics, packaging, automation), plus major investments at the Imola site where the number of employees has now climbed to 1,085, with over 120 new


hires since 2011”. Although a decidedly international enterprise – Sacmi makes over 88% of its sales outside Italy – the Group has kept its technological and manufacturing heart firmly in Italy: “Doing business in a globalised, highly competitive world”, explains President Paolo Mongardi, “has made it necessary not just to set up a far-reaching sales organisation but also to establish production facilities abroad, such as the Indian plant in Sanand, inaugurated earlier this year”. The overriding goal, however, points out Mr. Mongardi, is “to produce only that needed to cope with the aggressive stance of our main competitors and, therefore, defend our leadership in traditional business areas so we can continue to develop facilities and invest in Italy”. In short, underscores Sacmi’s President, the mission is one of

“localisation not re-localisation, maintaining high added-value output in Italian and German firms”. A look at the individual business sectors begins with the outstanding performance of Ceramics, the cooperative’s long-standing business that, in 2014, achieved further growth in terms of both volumes (5%) and profit margins thanks to new products that were nearimmediately successful (from the Continua+ large slab production line, presented at Tecnargilla 2014, to the flexible Eko Sort and Eko Wrap stacking and packaging systems and the AVI high pressure casting solutions). The year also saw extraordinary expansion of the Special Pressing sector (machines for manufacturing refractory ceramic, pressing metallic powders and metal drawing), with sales – following the takeover of Bologna-based firm Matrix – now in excess of 15 million euro. In 2014 the Closures sector focussed on the development of further solutions for the manufacture of

ever-thinner, higher-performing caps, while the Beverage sector achieved growth, in terms of volumes, of no less than 30%, the result of a decisive investment policy that, in 2014, established centralised sales management and saw completion of major technological projects on injection presses (IPS). Then, there is Tableware, a business, reveals Pietro Cassani, that has produced “surprising” results: once again, this stems from the Group’s efforts to operate as close as possible to target markets (hence the decision to open new branches in Morocco, Kenya and South Africa). And those who deemed the sell-off of Negri Bossi to an American firm during 2014 as an evident withdrawal from the Plastic business were very much mistaken: “The Plastic business” explains General Manager, Pietro Cassani, “has not only not disappeared from the Sacmi balance sheet but has, rather, actually increased its volumes and margins considerably by focussing on production of the high-tonnage Bi-Power hydraulic presses for which Sacmi remains the sole provider to that same Negri Bossi”. Lastly, Automation&Service has repeated the results achieved in 2013 with its “total quality control”

solutions, sold worldwide from China to Mexico, from Taiwan to Spain and Italy. This sector is a strategic one for the entire Group as it is involved in developing process automation solutions, true “mechatronic systems” that add considerable value to an all-round plant engineering range that spans from raw material processing to endof-line solutions. Now with 70 subsidiaries - that, points out President Paolo Mongardi, “contribute positively and often decisively to the overall result” - the Sacmi Group has, with these figures, put the seal on the cooperative’s 95th year in the best way possible. The results are a satisfying follow-up to the Open Day held on 2nd December when over 4,000 people visited the Imola plant and the Sacmi Museum. So what lies in store for 2015? The initial data, reveals General Manager Pietro Cassani, already looks highly encouraging, “thanks to an excellent portfolio across all the Divisions and high sales levels”. Cassani goes on to hypothesise “further increases in the budget, which will be accompanied by every possible effort to implement further innovation on the organisational front”. In short, that will mean testing and developing new products at even faster rates to ensure we stay one step ahead of the market and the competitors.

Plastics & Rubber Review | May-June 2015 | 23


The packaging-beverage planet, Sacmi’s integrated range starring at Hispack 2015

STRONG EXPERIENCE IN THE PRODUCTION OF BLOW MOULDING

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CONVENTIONAL 2D AND SUCTION 3D APPLICATIONS

mong new items on show, the innovative MONOBIB filler, which stands out with its special totally ultra-clean filling technology. Great expectations on the Spanish market, where the Group, through Sacmi Iberica, has been working on the front line for over thirty years From production of preforms to blowing, filling, labelling technologies. All the way to end-of-line solutions. An integrated turnkey range for the beverage planet which Sacmi is presenting, from April 21 to 24, at the international Hispack fair in Barcellona, now in its sixteenth edition, where over 700 exhibitors from 25 countries are expected, along with 3,500 professional operators. At the Sacmi stand – an exhibition area of over 60 square metres, hall 1, stand E510 – novelties include solutions for filling and packaging “Bag in Box” containers, featuring a high degree of automation, flexibility and a guarantee that the product will be perfectly unaffected. Especially, visitors to Hispack will be able to see first hand Sacmi Pakim’s automatic MONOBIB filler, proposed since 2014 in an innovative “three-piece” unit, which provides a case forming machine, an automatic filler and a glue case sealer in a single solution. Suitable for wine, food grade oil, water and chemical products, MONOBIB affords several advantages, including better product conservation: measures taken when designing guarantee totally aseptic product management, cutting down to zero any risk of product contamination by oxidising agents. Efficient and flexible, the machine can manage 1.5-2-3-5-10-15-20 litre formats, with an output ranging from 320 Bag in Box per hour – in a 20 litre format – up to 850 units per hour in the 3 litre format. Provided with a quick format change system, MONOBIB can work on every kind of pressure valve caps normally available on the marketplace. Alongside filling technologies, specialised operators visiting this biennial event, thanks to the presence on site of the marketing staff of the Packaging-Beverage Division, will be able to appreciate the wide range of proposals Sacmi has provided for the whole supply chain, including labelling solutions and especially the innovative KUBE range, which among other noteworthy features has a throughput of up to 9 thousand applications per hour and is also totally modular, thanks to the presence of labelling units outside the carousel which facilitate use and maintenance and allow one to work effectively on several labelling systems (cold, self-adhesive, etc.). An integrated turnkey supply which has a special added value for the Iberian peninsula, thanks to the presence of Sacmi Iberica, founded in 1981 and to the general headquarters of Castellón de la Plana (with a 4,500 m2 warehouse) for spare parts and after sales service. Sacmi Iberica will be present at Hispack at the Sacmi stand, in order to show - besides the high level of technology and installation proposed – the capacity the Group has of always working together with the client, form the planning stage and throughout the working life of the machine and the installation. 24 | May-June 2015 | Plastics & Rubber Review

MACHINES WITH ACCUMULATOR HEAD FOR

S.T. SOFFIAGGIO TECNICA (the name means technical blow moulding) was born in 1980, when it was established by the technical staff coming from the company Moi, the first Italian producer of blow moulding machines since 1950. Thanks to the vocation for simplifying high technology added to a continuous involvement in the research, ST has gained a worldwide reputation for the production of blow moulding machines with accumulator head. Today, from its premises located in Monza (Italy) and Stabio (Switzerland), come out the machines that are delivered to plastic items’ manufacturers all around the world.

ST product lines: 2D conventional blow moulding Conceived for the production of blow moulded plastic components for packaging, automotive, toys and technical parts with capacity up to 2000 lt. TA Series Special clamping unit design with “tie-bar less” structure ISIT Series Clamping unit with “3 platen” design, extruder based on HEX technology (High Efficiency Extrusion), high plasticizing capacity with lower power consumption. Euromap Energy Class 10.

3D suction blow moulding ASPI Series Designed for the production of plastic items for the automotive industry and for the White Goods Industry, using 3D Venturi suction technology. This allows the production of pieces with very complex shapes, minimizing the scrap, significantly higher in 2D conventional technology. The extruder and the head are conceived to process polyolefins (HDPE, PP) and other high temperature materials such as techno polymers (PA6, PA66, PA12, TEEE, PPA, PPS) also charged with glass fibre until 350° C. These machines use the “tie-bar less” clamping unit and 4WDS radial thickness control, ST patented, to obtain an uniform wall thickness even with the most critical parts to be produced.

ASPI CO-EX and SE-CO They have been developed to solve specific situations where different materials are required in the same pipe, with different stress factors outside and inside (CO-EX) or sequentially (SE-CO)


Caps and quality control, the best of Sacmi technology at Chinaplas 2015 technology.

CCM48 SC equipped with COOL+ mould for the manufacture of once-piece still water caps showcased: a solution that encapsulates all the advantages of Sacmi compression technology, from high productivity to reduced consumption and improved cap quality. Incorporated on the press is the innovative “Lean” CHS, now with even higher inspection rates of 3000 caps per minute Sacmi CCM technology - the world’s most competitive solution for the manufacture of single-piece caps for CSD, water, hot filling and cold aseptic filling – played a starring role at Chinaplas 2015, the international plastics and rubber fair held this year in the city of Guangzhou. Developed by Sacmi at the end of the late nineties, the CCM (continuous compression moulding) press range has, in little more than a decade, achieved absolute market leadership and has even gone on to ‘out-perform’, in terms of the number of machines installed worldwide, the alternative injection

The advantages of the Sacmi range include greater specific productivity, better cap quality and optimized energy consumption, as the technology allows the process to be completed at lower temperatures. The CCM 48SC on show at Chinaplas 2015 (hall 4.1, stand C41) will be equipped with a mould for the production of HDPE (high density polyethylene) one-piece still mineral water caps (type AB29W) with a diameter of 29 mm; these weigh just 1.35 grams and have specifically been designed for the mineral water market. The press will also be equipped with COOL +, the innovative ‘enhanced cooling’ mould which features a dual cooling circuit that acts closer (and therefore more effectively) to where it’s needed (i.e. on the tamper band and plug). Launched on the market a couple of years ago, dozens of these mould sets have already been installed all around the globe. On the one hand COOL+ lets manufacturers obtain capsules of excellent quality in terms of size consistency (benefits that, already tested in the field, boost efficiency and reduce bottling line waste). On the other hand, it’s possible to make 2000 caps per minute with just 48 moulds thanks to a cycle time that is 35% shorter with respect to alternative solutions, as demonstrated by testing in major production plants. Thanks to the tidy outflow of caps from the press, Sacmi-developed compression technology also makes

integration with the vision system possible, with the latter inspecting 100% of output in real time. Alternatively, Sacmi can also provide stand-alone quality control systems and/or ones installable on alternative technologies, such as the CHS (cap handling system), a new version of which, recently redesigned using ‘LEAN’ methodology, achieves inspection rates of up to 3000 caps per minute: indeed, such outstanding performance levels have boosted its market shares worldwide. Extremely compact and reliable and with a modular structure that means it can be fully customised to meet manufacturers’ individual needs - this solution inspects every part of the cap (inside and out) directly on the line with a high-res camera, minimizing false rejects while making sure, thanks to the Failsafe Rejection System, defective caps are effectively discarded. In addition to the innovative press (the one at the fair was coupled with a downstream CHS inspection system), visitors to Chinaplas had the opportunity to get a close look at Sacmi’s integrated solutions for the beverage & packaging industry. More specifically, the international exhibition in Guangzhou wasattended by Sacmi Shanghai and Sacmi Nanhai; the latter are of pivotal importance in China as they include production facilities and spare parts/after sales services, clearly demonstrating Sacmi’s ability to work alongside customers directly in the target country, right from the initial planning stage and throughout the entire working life of the machine or plant. Plastics & Rubber Review | May-June 2015 | 25


Starlinger delivers 200th AD*STAR valve bottomer Mid of April 2015 the 200th ad*starKON valve bottomer worldwide has been successfully commissioned at the production facilities of Lucky Star Weaving Co., Ltd. in Sam Phran district, Nakhon Pathom Province in Thailand. After the successful launch of the ad*starKON SX and SX+ models Starlinger’s conversion line series for AD*STAR woven polypropylen block bottom sack production is experiencing an additional sales boost. More than 6.15 billion AD*STAR sacks per year are currently produced on Starlinger’s block bottom conversion lines installed on five continents. Sack producers benefit especially from the high operating speed and machine efficiency: the production output is higher than ever, and machine downtime is reduced significantly. The continuous sack bottom forming process and the automatic valve and cover patch roll change during production allow high operating speeds, while the integrated fabric width monitoring system compensates fabric width variations and ensures correct sack geometry. The ad*starKON SX+ conversion line installed at the Lucky Star facilities is also equipped with the optional new-generation qualiSTAR II quality assurance system. Any sacks that do not correspond to the defined parameters are automatically removed, thus ensuring consistent high product quality.

A sack for every purpose The durable and highly protective AD*STAR block bottom valve sacks made of coated polypropylene tape fabric are used for packaging dry bulk materials such as cement and other construction materials, fertilizer, chemicals, plastic resins, sugar, cereals, rice, salt, pet food, or kitty litter. Due to their strength, AD*STAR sacks significantly reduce breakage rates during transport and 26 | May-June 2015 | Plastics & Rubber Review

storage and consequently avoid environmental contamination as well as additional CO2 emissions and production costs for replacement of the damaged product. 2-ply AD*STAR sacks with an inner layer of paper or plastic film do not only prevent moisture intrusion, but also help with dust control. Lucky Star is one of the few producers of this type of sack which is perfect for packaging cement or other moisture sensitive goods in extremely humid, tropical climates. Other advantages of AD*STAR sacks are their suitability for automatic filling and handling, good stackability, excellent design and printing options, and resistance to counterfeiting and pilferage. Note: AD*STAR® is a registered trademark. AD*STAR® sacks are produced exclusively on Starlinger machinery.

Jonathan Brazee, Director of International Business, Lucky Star Weaving Co. Ltd, and Franz Steiner, Sales Manager, Starlinger & Co GmbH


Starlinger:

Circular weaving technology with IQ degree of automation. These factors make for stable and continuous production, high output and maximum flexibility with regard to input materials. The PET sheeting line viscoSHEET from Starlinger viscotec is suitable for the production of thermoforming film for food packaging from up to 100 % recycled PET material. The film produced meets the standards set by the FDA (US Food and Drug Administration) and EFSA (European Food Safety Authority) for food contact applications.

At FEIPLASTIC in Brazil, Starlinger & Co. Ges.m.b.H. p esented its ig -ef cienc ci cul loo 6 ic was producing tubular fabric for sack production. The polypropylene tapes to be woven would come directly from the production of a Starlinger customer in Brazil.

Intelligent woven sack production With over 90 % production efficiency, a maximum weft insertion rate of 1200 ppm and the patented warp monitoring system on the creel, the FX 6.0 has everything needed for intelligent production of woven packaging. The circular loom is designed to produce lightweight fabric in the range from 50 – 120 g/m² and scores an IQ (Indicator of Quality – stands for the number of running metres produced without warp breakage) of 1000 metres and more, ensuring highest fabric quality. This factor, in addition to very narrow fabric width tolerances – variations amount to ± 4 mm at a maximum – not only translates to less downtime and lower material consumption, but also considerably reduces waste in downstream production steps and enables the finished sacks to satisfy highest quality criteria.

Weaving technology for PET big bags As an enterprise specialising in circular weaving technology,

About Starlinger & Co. Ges.m.b.H.: Starlinger, which celebrates the 180th anniversary of its founding this year, also offers circular looms for heavy fabric used in the production of big bags. Starlinger’s eight-shuttle loom RX 8.0, with a production speed of up to 800 ppm, is currently the fastest on the market for this application and can process not only polypropylene tapes, but also high-strength polyester tapes. PET fabric made from such tapes is extremely durable and has exceptional dimensional stability due to high creep resistance. These properties render PET big bags suitable as containers for highly flowable materials. Such bags also withstand long storage duration, even when exposed to the elements, while maintaining their shape and are a cost-effective alternative to paperboard octabins.

le i le und ef cient pl stics ec cling With the new recycling line recoSTAR dynamic, Starlinger has pioneered a concept characterised by maximum energy efficiency in the production process and by a high

Starlinger is a Vienna-based engineering company with production sites in Weissenbach and St. Martin, Austria, as well as Taicang, China. As the world’s leading supplier of machinery and complete lines for woven plastic bag production and PET recycling and refinement, Starlinger & Co. Ges.m.b.H. is a synonym for leadership in quality and technology in over 130 countries. Founded in 1835, the family-owned business has been exporting machines worldwide for more than 45 years with an export quota of over 99.5 %. Branches in Brazil, China, India, Indonesia, Russia, South Africa, USA and Uzbekistan ensure quick and professional technical support and service. Further information: Starlinger & Co. Ges.m.b.H. Sonnenuhrgasse 4 1060 Vienna, Austria T: +43 1 59955-0 F: +43 1 59955-25 E: sales@starlinger.com www.starlinger.com Plastics & Rubber Review | May-June 2015 | 27


Total Plastics Manufacturing Solution

9-12 JULY (THU. - SUN.) BITEC • BANGKOK

More Space. More Opportunities. A to Z of Plastics Manufacturing.

From plastics molding to injection applications, from auto-parts making to plastic package production, from upstream to downstream and recycling processes, InterPlas Thailand will be offering you more business opportunities with bigger exhibit space, more brands and more technologies. Meet 12,000+ quality buyers from more industry sectors who will discover the new level of productivity from over 300 brands from 20 countries. Indulge in more intensity of business opportunities through dedicated pre-show marketing and promotional activities as well as business-inducing networking programs. This is the most comprehensive annual trade show and industry community event you should not miss.

Thailand’s Only International Trade Exhibition and Conference for Plastics and Petrochemical Manufacturing Machinery and Technology – 24th Edition

Exhibit space is open for reservation. +66 2686 7299 interplas@reedtradex.co.th www.interplasthailand.com www.facebook.com/interplasthailandpage

Official Supported by:

Organized by:


Total Plastics Manufacturing Solution

Thailand’s Only International Trade Exhibition and Conference for Plastics and Petrochemical Manufacturing Machinery and Technology – 24th Edition

Exhibition Title

InterPlas Thailand 2015

Exhibition Description

Thailand’s Only International Trade Exhibition and Conference for Plastics and Petrochemical Manufacturing Machinery and Technology – 24th Edition

Date

9-12 July 2015

Time

10:00 - 18:00 Hrs.

Venue

BITEC, Bangkok, Thailand

Scope of Exhibits:

Fact Sheet

In Focus:

Plastic Packaging & Blow Molding Machinery Components, Parts, Semi-finished products Extrusion Machinery Injection Molding Machinery Chemical & Raw Material Metrology & Testing Mold Plastic Recycling Machine Services

Food & Beverage Packaging Bag and Sack making equipment Beverage Packaging Bottling Technology Cap / Crown / Sealing Technology Coding, marking and Printing equipment Cutting machines Filling machines * Labellers / Labels Liquid Handling / Conveying Liquid Packaging Packaging Materials Plastic Packaging Machinery PET Preforms Plastic Mold Auxiliary Equipment CAD/CAM/CAE/PDM/PLM Hot Runner Systems Machine Components Measurement and Testing Equipment Mold Parts Mold Base Mold Design Software and Engineering Mold Materials & Components Mold Treatment and Maintenance

Visitors:

Manufacturers / Agents / Distributors / Servicing organization from the industries of: Automotive Building and construction Chemical and Petrochemical Electrical & Electronics Food & Beverage Furniture Household Products Medical and Pharmaceutical Packaging and Printing Sports / Leisure Products / Stationary / Toys

Chemical & Raw Material, Composite Additives Adhesives & Glues BMC Coating compounds Colorants Composite Elastomers Fibers Fillers & reinforcements Foams & intermediates GMT Granulates Modifiers Paint resins Pigments & Colorants Pultrusion Resins Reinforced plastic Rolling Rubber & synthetic fibers SMC Starting materials & intermediates Thermoplastics Tube

Participation Fee Raw Space Only (min. 36 sq.m.) USD 450 / sq.m.

Standard Shell Scheme (min. 12 sq.m) USD 550 / sq.m.

Inclusive of Exhibit Space

Inclusive of 3 Sides/Back Walls, Company’s Name on Fascia, 1 Information Desk, 2 Chairs, Carpet, One 5-Amp Socket, 2 Fluorescent Lights

Corner Charge

Registration Fee USD 250 / Company

Co-Exhibitors Charge

USD 350/Corner

Inclusive of Security, Cleaning and Listing in Show Directory

USD 670 /Company

7% Value Added Tax (VAT) will be added. As of 7 May 2014

Business Reply Form I would like to exhibit. Please reserve I would like to visit the show. Please send information to my principal/agent for consideration.

sq.m.

Name:

Position:

Company:

Address:

Tel:

Fax:

E-Mail:

Principal/Agent Name:

Position:

Company:

Address:

Tel:

Fax:

Reserve your exhibit space now! +66 2686 7299 interplas@reedtradex.co.th

Fax back to

+66 2686 7288

Web Site:

E-Mail:

Web Site: Official Supported by:

Organized by:

32nd Floor, Sathorn Nakorn Tower 100/68-69 North Sathon Road, Silom, Bangrak, Bangkok 10500 Thailand


COSMETIC |PACKAGI NG

Flexible self-adhesive linear labelling machine to apply wraparound, body and back labels

Packaging with Sound Many years ago the automotive industry recognised the importance of noises in indicators and boot lids as important factors influencing a consumer’s buying decision. The same is true for food such as crisps, beer and pizzas where an acoustic signal in opening a bag, bottle or corrugated box can arouse the desire to buy a product or serve to warrant purity and freshness, so that acoustic features can be used to good effect. The cosmetics industry is now following suit and is increasingly promoting its bodycare products through acoustic signals.

Face ampoules as champagne bottles

SHEET The flagship model of Packlab’s range is WING; the selfadhesive linear labelling machine, available for speeds from 4,000 to 24,000 p/h. It is suitable to apply partial or wraparound body labels on cylindrical containers and partial front and back labels on shaped containers; special application performance up to 42,000 bph. - Production speed: from 4,000 to 24,000 bph, depending on the model - For cylindrical and shaped (rectangular, oval, etc.) containers - Base unit with external labelling stations to provide greater access to the operator both during operational stages and format changeover. VERSIONS NON-STOP version for high speeds (up to 42,000 bph) Two labelling stations for each label that needs to be applied with automatic interchange during the following: reel end, when the paper support breaks, missing label on the reel. For more information, please write to : PackLab s.r.l. - Via A. Volta, 16 - 46030 San Giorgio di Mantova ( Mantova ) - ITALY Tel. +39 0376 372300 - Fax +39 0376 372445 E-mail : info@packlab.it - www.packlab.it 30 | May-June 2015 | Plastics & Rubber Review

The qualities that particularly inspire customers to buy a product at the POS are the visual and tactile qualities of its packaging. To encourage long-term loyalty and to support the benefits of packaging qualities, brand manufacturers often enhance high-quality packaging by adding acoustic impressions: a sun lotion that closes with a loud click, re-ensuring the customer that the tube is properly leakproof, a hairspray bottle that produces a gentle spraying noise which is more reminiscent of summer rain than its carbon footprint, a cream jar with an aluminium lid that, upon first removal, emulates the sound of the sea, glass ampoules which, when opened, sound like champagne bottles being uncorked, and magnetic locks on perfume bottles that produce gentle tunes.

Side effect: theft protection As well as increasing people’s buying interest, acoustic signals have a welcome side effect, as they can also make a product tamper-proof. The Dortmund Institute of Distribution and Trade Logistics is currently testing materials such as elastic packaging for their suitability in practice. Elastic tension ensures that a certain amount of force is required when opening the package, which automatically produces a certain amount of noise. However, the places where such signals can be perceived are mainly small stores and shops with large numbers of staff.

Awards for multisensory packaging The trendsetter in multisensory packaging is currently believed to be the Red Bull Illume, a product created jointly by Karl Knauer and ROX Asia Consultancy. It has already been given the German Packaging Award and is now due to receive the World Star Award in May. The box has a glossy UVvarnished surface, made from soft touch material. When opened, it displays luminous letters, produced by a built-in light sensor. This is accompanied by the sound of a camera flashgun, to announce the content of the packaging: a USB stick in the shape of a camera.


COSMETIC |PACKAGI NG

Smart Packaging on the Advance A current study by market research company Frost+Sullivan looks at the trends in Smart Packaging on the global packaging market. In addition to the health care sector the it is in particular the electronics and energy sectors that have focused on the relevant technologies from the outset. After the evaluation of this study experts now also expect smart packaging to experience a rapid rise in the body care industry.

e o ld s st s t deodo nt Clic Stic is e ll le co es it p ctic l info tion and is connectd to the Smartphone or Tablet.

its contents must be protected

product groups and PET packaging

against moisture just as much as

coated with glass inside acts as a

from dehydration caused by heat

barrier against permeability from

radiation, bright light or ambient

both sides. Thanks to state-of-the-

air. Furthermore, a more efficient

art manufacturing processes various

traceability of supply chains for the

raw materials can now even be

materials required, their production,

printed with conductive pigments or

High Requirements made in Cosmetics Packaging

transport and storage all the way

electric sensors to measure ambient

down to distribution and retail is

influences.

Experts all agree that smart labelling

indispensable due to a rising number

will revolutionise the packaging

of counterfeits.

market in future. Their estimates

These innovations serve both product protection and marketing.

Product Protection and Advertising Gimmick

Flexible films with surface OLED

around the globe by 2020. Smart NFC (Near Field Communication)

There are already smart packaging

make cosmetic packaging and, hence

technologies and the like are used

solutions on the market today with

also consumers’ eyes, light up soon.

for advertising purposes, traceability

contactless oxygen sensors that

After all, many of these innovative

and best-before dates. Their use

detect changed air composition

developments come with an added

is particularly worthwhile in the

inside leaking packages already

benefit: ideally adjusted resource

often precarious field of body care.

during the manufacturing stage

consumption due to built-in

Cosmetics packaging is subjected

and that react accordingly. Anti-

ethylene blockers or other chemical

to similarly high requirements

microbial nano-particles grant a

compounds help to avoid waste and

as is pharmaceutical packaging:

longer shelf-life for a wide variety of

fight loss.

see an annual increase of 12.5 %

elements, for example, are hoped to

Plastics & Rubber Review | May-June 2015 | 31


Dispensing Caps 2.0: International teamwork turns an idea into a point-of-sale product e ll le p c ging fo dditi es o deco ti e closure for convenience beverages – the newgeneration dispensing cap from Incap Ltd. offers a host of new possibilities for innovative product design. Developed by an international project team, the versatile dispensing cap was turned into a point-of-sale product by two companies: Hähl and Teamplast.

C

onsumers are prepared to pay more for functional beverages enriched with nutrients or healthboosting additives. This trend allows beverage producers to move into a lucrative growth market, more so as their product innovations also cater to another emerging trend: convenience products. Enriched with vitamins, minerals or probiotics, the new beverages offer on-the-go solutions, which can be conveniently consumed directly after a workout or during lunch breaks.

32 | May-June 2015 | Plastics & Rubber Review

en dispensing c ps eco e e ll products In order to avoid the use of preservatives and prevent detrimental effects on or even loss of the effectiveness of additives after long storage, manufacturers have developed a dispensing cap that contains dry or even liquid additives in a separate chamber inside the cap. Twisting the cap, the consumer only triggers the mixing procedure when the product is about to be consumed. The patented, lightweight dispensing cap for PET bottles developed by Incap Ltd. now adds another benefit for beverage producers to the equation: maximum freedom of product design and additive options that can be tailored to individual consumer requirements. The dispensing cap is suitable for liquid additives as well as for granules, hot

or carbonised bottled beverages. The there is more: as the bottom of the cap is hermetically sealed, it can be sold in combination with the beverage or as an additive refill product. Athletes can conveniently carry their additives in their gym bags, children can mix in apple or orange flavours while they are travelling on the back seat of a car – there is no end to the creative potential of this innovative product, as Axel Hauck, co-owner of Incap Ltd. explains.

Fine-tuning within an international teamwork This project is a perfect example of successful international teamwork. The German company Horst Hähl Kunststoffspritzguss & Werkzeugbau GmbH and the Dutch plastics specialist Teamplast supported Hong Kong-based Incap Ltd. at all


How did Hähl and Incap come to be project partners? Mangold: We knew Mr Hauck from earlier projects. After we encountered problems with our prototyping mould in China, he suggested that his company Hähl take on the development of the prototyping mould as well as the optimisation, construction and final design of the production mould. Together with Teamplast, we optimised the mould for large-scale production.

Why is precision such an important requirement for injection moulding machines? Mangold: The mould optimisation trials quickly revealed that the production of Incap dispensing caps required maximum precision in terms of dimensional stability and geometry of the carrier components, in order to ensure that the sealing properties of the membrane and the assembled carrier components were never jeopardized. The process safety had to be guaranteed at all times. This is why the 8-cavity production mould design was optimised –during pilot trials on an all-electric Sumitomo (SHI) Demag IntElect injection moulding machine.

What makes Incap dispensing caps so special? Hauck: With their special design, Incap dispensing caps are in a category of their own among competing products on the shelf. While consumers using our product feel that they are contributing to their health and wellbeing, they also experience this cap as a fun novelty item as these caps allow them to add the ingredients themselves and watch them dissolve in their beverage. Bottlers are impressed with the product’s versatility, which is why our caps are ideal marketing material. A beverage is so much more interesting if consumers can prepared their very own special drink. International teamwork: the new dispensing cap for PET bottles

stages of product development right through to market maturity. While the new Incap dispensing cap has a complex design, it also meets a wide range of optical, tactile, safety and hygiene specifications and provides the required ease of operation. Featuring wall-thickness levels of less than one millimetre and an extremely complex geometry, the cap has to withstand high pressure and different temperatures. The sealing properties must not be jeopardized, particularly when carbonised beverages or hot liquids are being bottled. All project partners provided input for the processing-related fine-tuning. Hähl supplied expert information on prototyping and pilot moulds, Teamplast, certified expert for plastic closures, supported the manufacturer with constructive optimization measures to ensure profitable and efficient large-scale production.

Prototype and large-scale production on Sumitomo (SHI) Demag injection moulding machines In order to meet the product’s exacting precision and repeatability requirements, Hähl carried out the production mould optimization trials on an all-electric Sumitomo (SHI) Demag IntElect injection moulding machine. Teamplast also ran their large-scale production with injection moulding machines from the German-Japanese manufacturer with headquarters in Schwaig near Nuremberg. The Dutch specialist operates at total of 30 Sumitomo (SHI) Demag injection moulding machines.

Interview with Jürgen Mangold and Axel Hauck Jürgen Mangold, Managing Director of Horst Hähl Kunststoffspritzguss & Werkzeugbau GmbH and Axel Hauck, Director Incap Europe talk about the different project stages and the special features of the new Incap dispensing cap:

The INCAP dispensing cap opens markets for new product ideas Plastics & Rubber Review | May-June 2015 | 33


Top-quality toothbrushes – produced with machines from WITTMANN BATTENFELD departments engaged in testing new materials, creating new processes, etc. A great variety of materials are used in toothbrush production, for instance polypropylene, TPE, polyethylene, polystyrene and ABS.

Fushima relies on WITTMANN BATTENFELD

f.l.t.r: Daniel Lopez Virto, Fushima, Ignacio Puyuelo and Damian Hernandez, Wittmann Battenfeld Spain, Raúl Cimiano, Managing Director of Fushima, Loic Rolin, Wittmann Battenfeld and Georg Tinschert, Managing Director of Wittmann Battenfeld at the Equiplast in Barcelona, standing in front of the EcoPower 110

Fushima, a well-known maker of toothbrushes located on the north coast of Spain, has been relying for many years on injection molding machines from WITTMANN BATTENFELD to manufacture its products.

F

ushima, based in Guarnizo, Cantabria, has made a name for itself as a manufacturer of tooth- and hairbrushes far beyond the national borders. The company, founded by Laureano Salcines Gómez in 1945, has more than 100 employees and realizes 11 million € in annual sales today. On a 13,000 m² production floor, 72 million products are manufactured, apart from toothbrushes and hairbrushes also dental care products such as floss and interdental brushes, as well as cosmetic brushes, make-up mirrors, manicure utensils, barrettes and more. As already mentioned, Fushima’s main product line is toothbrushes, in particular manual toothbrushes. About 40% of its sales are realized outside of Spain. Fushima

34 | May-June 2015 | Plastics & Rubber Review

toothbrushes can be found in 55 countries worldwide. Fushima’s success is based on high quality standards and innovation. The DIN ISO 9001- certified company regards outstanding achievements in research and development as one of its main strengths. “A lot has changed in the toothbrush sector over the last decades”, says Raúl Cimiano, Managing Director of Fushima. “While toothbrushes were made of just one material in the past, today’s high-quality toothbrushes consist of several different materials. This equally applies to other types of brushes.” According to Cimiano, it is also a special challenge to create a product which distinguishes itself from others on the market and is simultaneously profitable. To this end, Fushima has several

To live up to its philosophy of offering its customers top-class service and the best possible products to end customers, Fushima also needs the best possible production equipment. In the area of injection molding, Fushima has relied on BATTENFELD machines for many years. “BATTENFELD machines are reliable. We have hardly any downtimes or production faults”, says Raúl Cimiano. What is more, WITTMANN BATTENFELD’s excellent customer service and after-sales support is also appreciated here. A total of 14 BATTENFELD machines are currently installed at Fushima, with clamping forces ranging from 50 to 180 tons. Until most recently, the company used mainly hydraulic machines. In 2014, Fushima invested in two machines from the all-electric EcoPower series, each with 180 tons clamping force, and an EcoPower 110. Raúl Cimiano is impressed by the energy efficiency, cleanness and low sound level of these machines: “We have measured energy savings of up to 40% compared to conventional machines.”

Fushima brushes


f.l.t.r: Daniel Lopez Virto, Fushima, Ignacio Puyuelo and Damian Hernandez, Wittmann Battenfeld Spain, Raúl Cimiano, Managing Director of Fushima, Loic Rolin, Wittmann Battenfeld and Georg Tinschert, Managing Director of Wittmann Battenfeld at the Equiplast in Barcelona, standing in front of the EcoPower 110

The WITTMANN Group The WITTMANN Group is a worldwide leader in the manufacturing of injection molding machines, robots and peripheral equipment for the plastics industry. Headquartered in Vienna/Austria, the WITTMANN Group consists of two main divisions, WITTMANN BATTENFELD and WITTMANN, which operate 10 production facilities in 7 countries, including 30 direct subsidiary offices located in all major plastics markets around the world. WITTMANN BATTENFELD focuses on the independent market growth in the manufacturing of state-of-the art injection molding machines and process technology, providing a modern and comprehensive range of machinery in a modular design that meets the actual and future requirements of the plastic injection molding market. WITTMANN’s product range includes robots and automation systems, material handling systems, dryers, gravimetric and volumetric blenders, granulators, mold temperature controllers and chillers. With this comprehensive range of peripheral equipment, WITTMANN can provide plastics processors with solutions that cover all production requirements, ranging from autonomous work cells to integrated plantwide systems. The syndication of the WITTMANN Group has led to connectivity between all product lines, providing the advantage plastics processors have been looking for in terms of a seamless integration of injection molding machines, automation and auxiliary equipment – all occurring at a progressive rate. In Spain, the WITTMANN group is represented successfully by WITTMANN BATTENFELD Spain headed by Jordi Farrés. Contact: WITTMANN BATTENFELD GmbH, Wiener Neustädter Strasse 81, A-2542 Kottingbrunn Tel.: +43 2252 404 – 1400, Fax: +43 2252 404 – 991400, gabriele.hopf@wittmann-group.com www.wittmann-group.com WITTMANN BATTENFELD SPAIN S.L. Pol. Ind. Plans d´arau C/Thomas Alva Edison Nr. 1 E-08787 La Pobla de Claramunt, Barcelona Spain, Tel. +34-93 808 7860 Fax +34-93 808 7197/7199, info@wittmann-group.es, www. wittmann-group.es FUSHIMA, Polígono Industrial de Guarnizo 1 E-39611 Guarnizo, Cantabria, Spain, Tel.: +34 942 33 36 08, Fax: +34 942 33 52 68, info@fushima.es, www.fushima.es

Dental products from Fushima Plastics & Rubber Review | May-June 2015 | 35


Mecmesin announces friction, peel, tear tester and for manufacturers, converters and users of sheet materials. The dynamic environment of sheet and web-fed production requires quick, accurate measurement of coefficients of friction. Machine speeds can only be optimised if tearing, jamming and misfeeds are prevented. The FPT-H1 fills an essential roll with an integral touch screen to access test routines, and guidance through each test. Testing requires minimal training with maximum repeatability. For quality testing of labels, seals and closures, and the tear strength of perforations and sheet materials, the FPT-H1 offers flexibility and high throughput. Affordable for all users, it is robust and reliable in demanding test environments. Fully user programmable, the FPT-H1 is also ideally suited to detailed laboratory testing.

L

eading testing instruments manufacturer Mecmesin has introduced the FPT-H1 horizontal friction peel and tear tester. Designed for ease of use, it is supplied pre-programmed for all the main industry standard friction-testing methods for plastic films, paper and board. With additional fixtures for peel and tear testing, it is ideally suited to the packaging industry,

Optional features include an integrated sled lift with guide rail system to meet ISO 15359 (friction, paper and board), and a heated plane for ASTM D1894 (plastic films). Website: www.mecmesin.com/fpt-h1-dedicated-horizontal-tester

SPI ANNOUNCES AGENDA AND CALL FOR SPEAKERS FOR NEW RE|FOCUS RECYCLING SUMMIT & EXPO Numerous companies make early commitment to exhibit The Plastics Industry Trade Association has announced the agenda for its new Re|focus Recycling Summit & Expo and launched the event web site as well. In collaboration with its Recycling Committee, SPI has designed the event to assist brand owners and processors in taking their environmental goals from aspirational to operational. The Re|focus Recycling Summit & Expo, will take place April 25-27, 2016 at the Rosen Shingle Creek conference center and hotel in Orlando, Florida. The summit launches with an evening reception on Monday, April 25, events on the next two days will include sessions within seven concurrent tracks. Conference track topics will include cutting edge recycling technologies, product engineering & design, supply chain management and manufacturing with recycled content, regulatory & compliance issues, industry-specific topics on recycling to recovery and use of recycled content, sustainability challenges and solutions, and global manufacturing trends in recycled content. There will also be two plenary sessions with keynote addresses. An off-site plant tour is also in development. “The Re|focus content will provide brand owners, processors, engineers and designers with resources to help them translate environmental goals into concrete actions. We want to help companies look at product manufacturing in a new way, with an increased focus on recycling and sustainability” said Gene Sanders, SPI’s senior vice president of trade shows and conferences. 36 | May-June 2015 | Plastics & Rubber Review

“It’ll be about supply chain solutions, and our expo floor will reflect this mission as well.” The programming team is seeking speakers with dynamic presentations who will participate in panel discussions and engage both other speakers and attendees through an active Q&A. Presentations should focus on practical implementation and application of leading best practices in the specific subject areas outlined. Those interested in submitting a speaker proposal can contact Ashly Patton at apatton@plasticsindustry.org. “SPI consulted with the industry to identify the challenges facing the supply chain and outlined subject matter to address these areas,” said Kim Holmes, SPI’s senior director of recycling and diversion. “The call for speakers will ensure we are aware of the best speakers outside our core group of thought leaders. We seek the best and brightest to round out many of the panel discussions where our experts are already involved.” As the session content ramps up, so does the expo floor. The expo floor is designed to be a solutions-based space featuring material suppliers, equipment suppliers, and recycling and sustainability service providers. Re|focus has received early exhibit commitments from numerous leading companies to include ADG Solutions and Davis-Standard, Bunting Magnetics, Fukutomi Green Products, Kice Industries, Plastics Technologies Inc., Phoenix Technologies, Rapid Granulator, Ravago, United Recycling, and WEIMA America.


Sensor patches, loud speakers and power generators made up of rubber

A

t IRC International Rubber Conference in Nürnberg – organized by the German Kautschuk Gesellschaft –the Center Smart Materials CeSMa, part of the Fraunhofer Institute for Silicate Research ISC in Würzburg, Germany, will present latest projects involving elastomer materials. From June 29 to July 2, 2015 everyone interested is invited to visit booth 178 in hall 12 for more information on CeSMa projects and to experience the novel sensor, actuators, and generators with several demonstrators. CeSMa research focuses on smart materials able to perform controllable sensor or actuator functions. In particular, the elastomers which are switchable by applying magnetic or electric fields and which consist predominantly of silicone, offer great potential for a wide variety of industrial applications. As capacitive measuring sensors they function as a strain or pressure sensor. They are adaptable to almost any given situation and can be even integrated into textiles. Compared to conventional solutions they save energy, weight, material, and production costs. Owing to the iron particles embedded in their soft matrix, magnetorheological elastomers (MRE) can be magnetically controlled and so are able to perform complex movements. Their simple design also makes them an alternative to conventional electric motors or magnetic switches. Applications include dampers, seals, valves as well as soft haptic elements like buttons and grippers. Dielectric elastomer actuators (DEA), on the other hand, are composed of insulating elastomer films coated with highly flexible electrodes on both sides. When voltage is applied to the electrodes, the thickness of the elastomer film decreases through the interaction between the oppositely charged layers. This principle can be applied to noiseless, ultra-light linear actuators used as muscles in artificial prostheses or robotic grippers. DEAs can be integrated as diaphragms in extremely thin and lightweight loud speakers. With pressure or draught the elastomeric films change their thickness area ratio and thus the capacity as indicator. These dielectric elastomer sensors (DES) can be manufactured at low cost and are suitable as large flexible sensors of very good chemical, thermal and mechanical stability, for example for pressure distribution measurement in seats or mattresses. The elastomer sensors can also be integrated into textiles and permit a threedimensional pressure measurement through a specially developed stocking for diabetics that warns of pressure sores.

FRAUNHOFER INSTITUTE FOR SILICATE RESEARCH ISC WÜRZBURG Sensor patches with an area of 1 cm² and a thickness of 2 mm can record pressure or strain even in inaccessible places. Beyond the strain measurements additionally integrated conductive layers are able to detect the approach of a foreign object. This offers the possibility for elastic collision protection coatings for human-machine interfaces. Dielectric elastomer generators (DEG) enable innovative, eco-friendly energy

harvesting obtained through low water flows of small rivers. The pressure – generated with a gentle pipe system (Venturi principle) – leads to a periodic elongation and relaxation of the elastomer films. With the help of an electronic circuit this mechanical stretching is directly converted into electrical energy. In contrast to conventional regenerative energy converters DEGs don’t generate optical or acoustic disturbances of the environment. The use of these generators is suited for campsites or charging stations for electric bikes and cars in New textile-integrated pressure sensors can take 3D measurements, e.g. in special rural areas. New textile-integrated socks for diabetics. Results can be pressure sensors can take 3D checked on a smart phone. measurements, e.g. in special socks for diabetics. Results can be checked on a smart phone. The Fraunhofer-Gesellschaft is the leading organization for applied research in Europe. Its research activities are conducted by 66 institutes and research units at locations throughout Germany. The Fraunhofer-Gesellschaft employs a staff of nearly 24,000, who work with an annual research budget totaling more than 2 billion euros. Of this sum, around 1.7 billion euros is generated through contract research. More than 70 percent of the FraunhoferGesellschaft’s contract research revenue is derived from contracts with industry and from publicly financed research projects. International collaborations with excellent research partners and innovative companies around the world ensure direct access to regions of the greatest importance to present and future scientific progress and economic development. Proximity sensors in the switch area

The Fraunhofer Institute for Silicate activate the function and gives haptic Research ISC in Würzburg being a feedback when man or object approaches. material research institute develops new materials capabilities by order of the client considering the efficient and safe energy usage, sustainable use of resources and affordable health care. However, the focus lies on non-metallic inorganic materials. Fraunhofer ISC focuses its projects mainly on the fields of Energy, Environment and Health. On initiative of industry, the institute develops materials and the respective technologies and manufacture process. Since decades, the ISC is competent partner of small and medium-sized enterprises and large scale industry when it comes to developing innovative materials. Plastics & Rubber Review | May-June 2015 | 37


BOY position in China is good With a nearly perfect booth position, BOY laid the foundation for its successful performance at this year´s Chinaplas in Guangzhou.

Saving energy has arrived in China With the BOY 60 E (600 kN clamping force), BOY showed its efficient E-Series with servo motor pump drive, energy-saving EconPlast technology and multi-patented Procan ALPHA® 2 control. Upper parts and underparts of a thin-walled casket were produced in a family mould.

In the booth of the South Chinese distributor Trillion (Machinery) Co., Ltd., two series of BOY injection moulding machines were shown.

The BOY 60 E offers four available plasticizing units with shot volumes up to 166,3 cm³. The compact, cantilevered two platen clamping system with large tie bar and platen distances as well as the lateral swivel-out injection unit offers the user maximum flexibility.

At the exhibition, the BOY 22 A (220 kN clamping force) produced PE spur gears in a cycle time of 12 seconds in a four-cavity mould. For many years, this type of machine is proven and used worldwide in ever improved and more powerful versions. The basic model was equipped with energysaving, electronically controlled variable displacement pump as well as the Procan ALPHA® screen control. Numerous visitors – mainly from the Chinese plastics industry – were interested in how efficient technology was demonstrated in a compact space.

“In our numerous conversations at Chinaplas, we were increasingly asked about the energy saving issue. The export-oriented Chinese handler also feels the global necessity to save energy. In many cases their end users ask how energy efficient their parts are produced. With this view in mind, BOY has offered great developments to the market in the past years“, says Andy Wong from the South Chinese BOY distributor Trillion. “With the servo drive and EconPlast technology developed by BOY, we created a package, with which a proven amount of energy is saved by the users”.

Precision and quality required

Co p n p o le

The BOY 22 A, which is designed for industrial continuous operation, is also very attractive in price due to the momentary strong national currency. This has immediate impact on the Chinese market since the price difference to Chinese machines is now lower. The quality requirements for local injection moulding companies has risen. Wolfgang Schmidt, BOY Export Manager says: “Due to the strong Yuan, customers of Chinese machine manufacturers demand high and constant quality. This is where the proven BOY injection moulding machines from Neustadt-Fernthal has set standards. The time of cheap Chinese suppliers with the most basic machine technology is over in China.“

Since the company was founded in 1968, over 40,000 injection moulding machines have been delivered worldwide. The privately owned company continues to put special emphasis on engineered performance and high-class “made in Germany” workmanship.

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Dr. Boy GmbH & Co. KG is one of the leading worldwide manufacturers of injection moulding machines with clamping forces up to 1,000 kN. The very compact, durable machines work precise, energy-saving and therefore highly economical. BOY continually sets new standards in our industry with innovative concepts and solutions.


EREMA ends 2014/15 business year with a sensational result of 21 per cent increase in turnover

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REMA GesmbH, headquartered in Ansfelden, Austria, has achieved a record turnover figure of EUR 115 million for the 2014/15 fiscal year. This corresponds to a 21 per cent and EUR 20 million plus in turnover compared to the previous year. The turnover of the EREMA Group as a whole with 480 employees in total (EREMA GesmbH, PURE LOOP GesmbH and 3S GesmbH) rose to EUR 130 million. This result shows that the Austrian manufacturer of recycling systems is continuing the positive course of previous years. EREMA GesmbH, regarded as the global market and innovation leader, was able to generate a turnover of EUR 115 million at its location in Ansfelden alone from April 2014 to March 2015. “This growth is due primarily to the new INTAREMA® plant generation and confirms that this innovation represents an attractive technology for customers,” explains EREMA CEO Manfred Hackl. Together with 3S GesmbH in Roitham near Gmunden and the subsidiary EREMA North America Inc. in Ipswich, MA, EREMA has been pursuing a consistent and sustainable growth strategy for a number of years. This also has an impact on group turnover, with consolidated sales at around EUR 130 million in the last financial year. Technology innovation INTAREMA® This success is supported above all by the new INTAREMA® plant generation with 245 recycling systems sold already at the location in Ansfelden since the

system was launched 18 months ago. Thanks to Counter Current technology, INTAREMA® is exceptionally flexible and productive,” explains Hackl, “the system adapts in an optimum way to the broad spectrum of recycling applications which means that demand is constantly high. Further plans for growth EREMA announced its continuing expansion at the beginning of the year with the foundation of the new sister company PURE LOOP GesmbH. In terms of strategy, PURE LOOP as the sister company of EREMA pursues the clear positioning in the market and further development of the shredderextruder technology while EREMA as a group intensifies its range of services in the field of in-house recycling. The next expansion is now following: EREMA North America, Inc., a subsidiary of EREMA GesmbH, is more than doubling the size of its trial centre due to high demand – especially in the post consumer recycling sector. The trial centre at the company’s head office in Ipswich, Massachusetts, will be extended to 2,400 m² in total featuring four recycling systems for test runs. The expansion is scheduled for completion in late summer 2015. Sister company 3S has also expanded in the 2014/15 financial year. The new premises in Wartberg im Mürztal in Styria have been extended by 4,000 m² to a total of 7,000 m² production space and the number of employees has risen from 60 to 68 compared to the previous financial year. Plastics & Rubber Review | May-June 2015 | 39


Arburg: Agnes Bagsik reaches final of “Engineer Powerwoman 2015” competition at Hannover Messe

d nno e esse p esents nginee o e o n 1 c ee p i e eefo e te gnes gsi co ines custo e e ui e ents nd ese c C ee u g offe s e cellent c ee p ospects fo fe le st ff e e s

Combined “Womanpower” (right to left): Gabby Aitink-Kroes, winner of the 2014 career prize, panel of judges chairwoman Prof. Barbara Schwarze, prize-winner Dr Jelena Stojadinovic (Membrasenz) and finalists Agnes Bagsik (Arburg) and Dr Cynthia Morais Gomes (BIM).

The “Engineer Powerwoman 2015” career prize was presented at the Hannover Messe on 17 April 2015 as part of the “WoMenPower” special conference. This annual award is presented to a woman who has demonstrated excellence in the MINT (mathematics, information technology, natural sciences and technology) sector. Agnes Bagsik, who heads Arburg’s Freeformer Technology e elop ent g oup s ong t e t ee n lists s n inno ti e c ine manufacturer, Arburg also targets women in its search for dedicated staff.

We are delighted that Agnes Bagsik won through against a large number of contestants and was selected by the panel of judges as one of three finalists for the ‘Engineer Powerwoman’ award,” said Managing Partner Renate Keinath, who is responsible for Human Resources Management at Arburg. “This makes her a strong role model for all women who are interested in a technical career with us and whom I would like to encourage to take the step into

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mechanical engineering. After all, as an innovative, family-run business and one of the world’s leading manufacturers of machines for plastic processing, we rely on dedicated, well-trained employees, to whom we offer excellent, long-term career prospects.” Agnes Bagsik drives forward development of the Freeformer A graduate mechanical engineer, Agnes Bagsik is a team manager at Arburg and is responsible for the technological development of the Freeformer. This new system for industrial additive manufacturing celebrated its international debut

at the K trade fair in 2013 and is currently being launched on the various markets worldwide. Agnes Bagsik acts as a link between the areas of development and customer requirements, as well as handling cooperative partnerships with universities and colleges. “To develop and further this brand new technology right from the start is a fantastic challenge and motivation for me,” said Agnes Bagsik, who has a highly demanding and varied job at Arburg. Her tasks include the adaptation of software and hardware to the various processes and applications. Among other activities, she was involved in the development of a water-soluble supporting material and made a major contribution to ensuring that the Freeformer is able to individualise high-volume parts in line with customer requirements.

Engineer Powerwoman 2015 career prize The “Engineer Powerwoman 2015” career prize is awarded by Deutsche Messe every year to a woman who has made a mark or played a key role in innovation within a company through her dedication, ideas or work. Prof. Barbara Schwarze, who is the head of the panel of judges and who teaches “Gender and Diversity Studies” at the University of Osnabrück, awarded the EUR 5,000 prize on 17 April 2015 at the WoManPower conference at the Hannover Messe. The winner was Dr Jelena Stojadinovic (Membrasenz), who prevailed in the final against Agnes Bagsik (Arburg) and Dr Cynthia Morais Gomes (BIM, the German Federal Institute for Materials Research and Testing).


Sumitomo (SHI) Demag welcomes the packaging industry to “Packaging Days 2015” in Schwaig/Germany clamping forces in the small to medium range. Nearly 95 % of all delivered machines are equipped with an all-electric drive concept. The Germany-based facilities in Schwaig and Wiehe specialise in the production of Systec Servo machines with hybrid drive concept and hybrid high-performance and high-speed El-Exis SP and Systec SP machines. IntElect machines with electric drives for the international market are also being produced in Germany.

“Faster, thinner, lighter – Perfect packaging for future trends” is the motto of this year’s Packaging Days, which is hosted by injection moulding machine manufacturer Sumitomo (SHI) Demag in cooperation with established partners from the packaging industry at its headquarters in Schwaig near Nuremberg/ Germany. The event with a focus on innovative system solutions for thin-wall, cap and in-mould labelling applications features the live production of several exhibits, presentations and an exclusive evening event. Which raw materials are sustainable? How can instrumentation improve injection moulding processes during cap production? How to tap into the potential of thin-wall and IML technology? These are only three of the questions addressed by experts at Packaging Days. Presented in English and German, the papers will provide an interesting insight into the most important future packaging trends. The programme, which is identical on both days, starts at 9.30 a.m. At the end of each day, participants are invited to meet in the “Blaue Salon” (blue salon) of the “Delphinlagune” (dolphin lagoon) of the “Nürnberger Tiergarten” (Nuremburg zoo).

Registration Interested? Visit us at www.packaging-days-2015.com for a detailed programme and information on the exhibits. Registration online only, via the link provided above.

Sumitomo (SHI) Demag Plastics Machinery GmbH Sumitomo (SHI) Demag has shaped the development of the plastics industry

from its very beginning. As a specialist for injection moulding machines for plastics processing, Sumitomo (SHI) Demag and its Japanese parent company are leading the industry. The global development and production network of Sumitomo Heavy Industries and Sumitomo (SHI) Demag is comprised of four facilities in Japan, Germany and China with more than 3,000 employees. The product portfolio includes all-electric, hydraulic and hybrid injection moulding machines with clamping forces of between 180 and 20.000 kN. With more than 115,000 installed machines, Sumitomo (SHI) Demag is present in important global markets. More than 5,000 machines sold per year make Sumitomo Heavy Industries and its plastics machinery division one of the largest manufacturers of injection moulding machines in the world. At Sumitomo’s headquarters in Chiba, Japan, the company manufactures machines with

Sumitomo (SHI) Demag will continue operations at the former Demag facility in Ningbo/China, which came on-stream in 1998. The Chinese subsidiary of Demag Plastics Machinery (Ningbo) Co., Ltd. has been operating a local facility with a production area of 11,000 sqm since 2007. Demag Plastics Machinery (Ningbo) Co., Ltd. is planning to expand its production capacities in Ningbo (Zhejian province). By mid2015, the production will be stepped up from the current rate of about 650 to 1,000 injection moulding machines per year. The injection moulding portfolio is comprised of the hydraulic Systec C series with clamping forces of between 500 and 10,000 kN for the Asian market. In addition to injection moulding machines, Sumitomo (SHI) Demag offers customised and standardised systems for the part handling automation, technical and process solutions for special applications, tailored services and service concepts as well as a range of financial options to support investment in injection moulding machines. With its comprehensive sales and service network of subsidiaries and agencies, Sumitomo (SHI) Demag is present in all major markets. Plastics & Rubber Review | May-June 2015 | 41


SPI Restructures Its Marketing And Business Development Group, Promotes Three To New Roles

Brad Williams Now in Charge of Branding and Marketing of All SPI Properties

The Plastics Industry Trade Association has restructured its marketing group to centralize the branding and messaging of all of its products, member services, and event offerings, and has added business development roles to further advance its growing portfolio of expositions, conferences and meetings. Reflecting the change is the promotion of Brad Williams to vice president of marketing and business development. He will continue to oversee marketing and sales for SPIís triennial NPE trade show, but will also be responsible for overall SPI branding and marketing and the development of new SPI offerings driven by industry and membership growth. This move comes at a time when SPI is expanding its reach and its portfolio of membership and event offerings, to include the Global Plastics Summit, the new Re|focus Recycling Summit & Expo in April 2016, and additional events and educational webinars to be announced soon.

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After managing a successful NPE marketing campaign, Kristen Petersen is now marketing director and will oversee day to day activities of SPIís marketing program. Reporting to her will be Angie Tran, now promoted to senior marketing manager for all SPI properties. ìSPI has had great success in producing trade shows and conferences of interest to the entire plastics supply chain and intends to develop new products that benefit our members and plastics as whole,î said William R. (Bill) Carteaux, president and CEO. ìWith their outstanding experience, Brad and his team will spearhead these growth initiatives as well as maximize our marketing exposure for existing SPI products and offerings.î The restructured marketing group will report to Gene Sanders, senior vice president at SPI. ìWeíre excited about the opportunity to further expand the associationís reach, connecting our members to the many markets using plastics in their products,î said Mr. Sanders. ìWe believe we are well resourced for growth, both as an industry and an association.î

Brad Williams: Vice President of Marketing and Business Development Mr. Williams joined SPI in October 2012 as director of marketing and sales and played an important role in SPIís success in attracting a recordbreaking number of exhibitors, sponsors, and unique attending companies to NPE2015. Previously, he served numerous positions with the National Association of Broadcasters from 1997 through 2012. His last position before

coming to SPI was that of vice president of strategic initiatives, with high-level responsibilities, including strategic planning, revenue growth, and strategic account management for the NAB Show. Mr. Williams has a masters degree in sports management and is on track to complete a doctorate in leadership in early 2017.

Kristen Petersen: Marketing Director Mrs. Petersen joined SPI in 2013 as marketing manager and was responsible for overseeing advertising and email campaigns, managing website content and social media activities, developing media partnerships, and other marketing efforts. Her previous experience includes marketing management, website development, brand development, graphic design, strategic planning, and the teaching of marketing skills at the college level. She obtained her undergraduate advertising degree and her masters degree in management from the University of Florida.

Angie Tran: Senior Marketing Manager Ms. Tran joined SPI in 2013 as digital marketing manager. She came to SPI with ten years of experience in marketing positions at several organizations while also operating her own marketing and communications consultancy. She has a bachelors degree in marketing from Mary Baldwin College. Adam Cromark, SPIís marketing specialist will expand his role of supporting marketing efforts across all SPI properties, expanding SPIís online, mobile, and social media presence.


Packaging Days: Insights into the Industry

June is all about packaging with Swiss, German and Austrian enterprises and organisations paying tribute to the 500,000 people employed in this branch of industry. In addition to fresh impulses for industry insiders there will also be plenty in store for consumers: local and supra-regional activities will provide insights into the value chain in its entirety.

Importance and tasks Packaging is part and parcel of everyday life – every one of us will deal with boxes, bottles, films or other wrapping for all types of commodities sooner or later. Not only do designers producers, logistics providers and warehouse operators have their specific connections with packaging but

also universities and associations, societies and institutions of all sorts. Be it medicines, electronics or food: packaging doubles as a key communication tool for our daily interaction. Packaging can make a statement concerning wealth and quality of life, decide on trends and pass on manufacturers’ information to consumers. But it is especially these versatile functions that occasionally make it so difficult for the sector to live up to all of these requirements: protection against counterfeiting and sustainability, technical developments and the rising international movement of goods all require comprehensive development efforts for each individual packaging solution. Almost 90% of all packaging manufacturers in Germanspeaking countries operate their

own development and marketing departments to meet rising market demands and consumer expectations. Motto: “Packaging Speaks” Light will be shed on this and much more at the Packaging Days. While innumerable campaigns and local events as well as online updates and live reports provide all interested parties with hitherto unknown insights, the focus is clearly on the next generation. This is why not only adults will be able to marvel at the processes along the entire product life cycle but also young people – who are also invited to visit plants, find out about fields of research and attend various series of lectures. A unique event, the Packaging Days are supported by the German Packaging Institute which can be contacted for further materials and contact information. Plastics & Rubber Review | May-June 2015 | 43


The Best of Printing and Packaging at PACK PRINT INTERNATIONAL 2015 BE EQUIPPED WITH THE LATEST PRINTING AND PACKAGING INSIGHTS AND TRENDS IN THE REGION

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eturning to Thailand for its 5th edition, PACK PRINT INTERNATIONAL – driven by world’s leading trade shows in their sectors – drupa and interpack, and jointly organized by The Thai Packaging Association, The Thai Printing Association and Messe Düsseldorf Asia, will be the onestop platform for industry players to experience and learn the latest technology and developments in the packaging and printing sectors. Featuring an impressive line-up, a myriad of industry-specific, innovative products and solutions offered by leading exhibiting companies, as well as knowledge sharing by industry experts at the trade fair’s many seminars and workshops and complimentary preevent business matching service have been intricately planned out to match the business needs and demands of some 20,000 quality visitors expected to visit PACK PRINT INTERNATIONAL 2015. The exhibition’s opportune staging is further endorsed by the participation of leading brands, such as HEIDELBERG GRAPHICS, KONICA MINOLTA, VT GRAPHIC, RICOH, HEWLETT-PACKARD, FERROSTAAL, FUJI XEROX, FUJIFILM, CYBER SM, NATIONWIDE, RISO, DUPLO,

KOENIG & BAUER, and many more. State-of-the-art printing and packaging technology and solutions According to Transparency Market Research, the global paper packaging market is estimated to reach US$344.43 billion by 2019, a significant jump from US$254.8 billion in 2012. The global market is expected to grow at 4.4% CAGR through 2019. These plus the establishment of the ASEAN Economic Community (AEC) in 2015, the printing and packaging industries in Southeast Asia are set for robust growth. Known for its technology in new class document solutions, FUJI XEROX will be introducing the industry’s first production printer featuring both Gold and Silver Dry Inks at PACK PRINT INTERNATIONAL 2015. Targeted at the high-end professional printing market, the new Gold and Silver Dry Inks — developed by applying the company’s Emulsion Aggregation (EA) technology— are ellipsoidshaped inks with flat reflective pigments completely covered by toner particles, thereby achieving a metallic appearance. Color 1000i Press will make its inaugural showing

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at PACK PRINT INTERNATIONAL 2015 and will be available in Thailand thereafter. HEIDELBERG GRAPHICS, following its strategic partnership with Masterwork Machinery Co., Ltd. (MK) – the largest Chinese manufacturer of die cutters, are bringing things up a notch with its latest offering of high-quality Postpress machinery, including the Promatrix 106 CS die-cutter, a

8,000sph die-cutter and embosser, aimed at short to medium-run folding carton production that will be on display at the show. The alliance will further pave the way for Heidelberg’s expansion plans in the international market. Other leading brands that will showcase their best in machinery at PACK PRINT INTERNATIONAL 2015 include: BOBST – prominent supplier of machinery and services


to packaging manufacturers in the folding carton, corrugated board and flexible material industries, DUPLO, whom will exhibit its complete range of digital print finishing solutions and effective office products such as its newest solutions – the DC-616, DC-646 Automatic Slitter and stacking machine DM-230C + DM-SE. DUCO INTERNATIONAL, the official representative in Thailand for Maxcess International USA, will unveil its web solutions in flexible packaging, printing, label, paper and metal industries and lastly, PMC LABEL MATERIALS will put on show its line of pressuresensitive adhesive labels and non-adhesive papers and films that are suitable for bar-code labelling systems, product identification and other applications used by label converters and consumer product package designers and manufacturers. Technical as well as creative At PACK PRINT INTERNATIONAL 2015, visitors from the printing and packaging arenas can look forward to a broad yet relevant display of cuttingedge machinery, equipment, technology and solutions serving the entire packaging and printing supply chain across the nearly 15,000 square metres (sqm) of show space: Prepress and premedia Printing machinery, appliances and accessories Book binding and print finishing Paper converting including packaging production Packaging machines, equipment, accessories and appliances Packaging materials, means and aids Services for the packaging and printing industries A series of forums, seminars and workshops on recent developments and highlights in the areas of packaging and printing will be organized to complement this world-class exhibition. Topics include food packaging, labels printing, corrugated packaging, packaging design innovation, European packaging design approaches, highlights of Red Dot Design Award Winners, Aluminium and flexible packaging, as well as business opportunities in the new free-trade ASEAN Economic Community. Concurrent Event Co-locating with PACK PRINT INTERNATIONAL 2015 is T-PLAS 2015 – International Trade Fair for the Plastics and Rubber Industries. Strategically positioned in Southeast Asia’s largest plastics processing industry, T-PLAS enhances its regional focus and provides an international outlook of the abundant strategic opportunities available for participating companies to springboard into the regional plastics and rubber markets. For more information and visitor registration to PACK PRINT INTERNATIONAL 2015 and T-PLAS 2015, please visit www.pack-print.de / www.tplas.com. Stand a chance to own the latest iPhone in our daily lucky draw when you pre-register now.

ABOUT PACK PRINT INTERNATIONAL 2015

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ince its debut in 2007 PACK PRINT INTERNATIONAL (PPI) has become Asia’s premier event for all from the global printing and packaging sectors. Driven by the world-renowned and sectors’ leading trade fairs drupa and interpack, PPI will once again showcase technology, products and solutions serving the entire supply chain presented by international brand names and worldwide market leaders. Together with seminars, technical presentations and a host of networking activities the 5th International Packaging and Printing Exhibition for Asia is a must-attend event for industry professionals to expand their business in the region. The 4-day exhibition will be open to trade visitors from 26 to 29 August 2015 at the Bangkok International Trade & Exhibition Centre (BITEC), Bangkok, Thailand. All trade visitors and professionals are required to register their visit. Online pre-registration for visitors is available at www.pack-print.de ABOUT THE ORGANIZER Messe Düsseldorf GmbH is one of the world’s most successful exhibition organizers, responsible for organizing more than 20 of the world’s number one exhibitions in various industries including plastics, packaging and printing – namely, the globally acclaimed K Fair, interpack and drupa held in Düsseldorf, Germany. Its subsidiary office – Messe Düsseldorf Asia (MDA), with extensive expertise in organizing trade fairs in Southeast Asia, has developed a portfolio of numerous trade fairs in Southeast Asia since 1995. MDA’s trade fairs for the plastics and rubber sectors in Thailand and Vietnam (T-PLAS and PLASTICS & RUBBER VIETNAM), and printing and packaging in Thailand (PACK PRINT INTERNATIONAL) have met with resounding successes and are today benchmark events serving the regional markets of Southeast Asia and beyond.

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2015 drupa Prize goes to 32-year old Nina Kleinöder extectations. The development of occupational health and safety as it exists today is – her key finding – the result of a cooperative intertwining process between numerous actors and influences from unions, associations, science, politics and society with one decisive criterion: companies from the iron and steel industry played a successful and influential role here and thereby proved that occupational health and safety and the continued health of employees are also matters close to their heart.

“Focus on Occupational Health and Safety in the West German Iron and Steel Industry in the 20th Century”

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istorian and Dr Designate Nina Kleinöder has won the 2015 drupa Prize. drupa awarded the Oberhausen-local for her dissertation “Occupational Health and Safety in the West German Iron and Steel Industry in the 20th Century. Structures, Actors and Intertwining Processes”. She was awarded the prize by Claus Bolza-

Schünemann (CEO at Koenig & Bauer AG and Chairman of the drupa committee), Werner M. Dornscheidt (CEO at Messe Düsseldorf) and Prof. Dr. Anja Steinbeck (Principal of Heinrich-Heine University, Düsseldorf) as part of a festive event on 1 June at Düsseldorf’s Industrieclub. In her prize-winning work Kleinöder explores the falling number of works accidents in the German iron and steel industry since the 1920s and 30s and examines the causes of this trend. Because – as Nina Kleinöder firmly believes – this trend is not only due to technology and automation or rising occupational safety legislation. The background is considerably more complex. It is from this perspective that Dr. Kleinöder approaches the matter:

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the academic attempts to find answers to questions to help to reveal the real causes: how was this steady drop in accident numbers possible? What agents work together and what motives did they pursue here? Dr. Kleinöder proceeds in exemplary fashion tracking the accident figures from four companies in the iron and steel industry in the Rhine-Ruhr region (Hoesch, Krupp, Mannesmann and Thyssen). Over the course of her work the academic reveals a complex intertwining network of in-company and external influences – as well as a blend of economic, political and human factors that range between volition and regulation, between economic reality and social

Nina Kleinöder was born in Oberhausen in 1983 and after leaving school with an “Abitur” she studied Modern and Contemporary History including German Regional History, Economic History as well as Contemporary English and American Studies at the Heinrich Heine University. In 2009 she completed her studies with a Master of Arts and went straight on to study for a Doctorate in History. The drupa Prize

Every year Messe Düsseldorf awards the drupa Prize to the best doctoral thesis in the Arts Faculty at Heinrich Heine University (HHU). It has already honoured outstanding arts dissertations at the Düsseldorf University since 1978 promoting the publication and dissemination of the dissertation with prize money of Euro 6,000. Deciding who is to receive the drupa Prize every year is an expert body consisting of the Principal and Vice-Principal of Heinrich Heine University Düsseldorf, Chairman of the drupa Committee and CEO at Messe Düsseldorf.



M E D I C A L P A C K A G I N G

ENERGY EFFICIENT POWDER MIXING

Boost your productivity and energy savings shear in a small area, the Hybrid Powder Mixer creates high dynamic shear in several different steps, which require less energy to ensure complete dissolution of the powder. The Hybrid Powder Mixer can also be used as part of an efficient Cleaning-in-Place (CIP) system.

YOU BENEFIT BY REDUCING • Installation costs: A unit with only one electric motor for powder mixing, pumping and CIP. • Operating costs: Low power consumption, providing up to 50% energy savings. • Maintenance costs: Service is simplified due to fewer components. • Processing time: Fast and homogenous powder mixing at high dry matter concentration.

Alfa Laval TK20 The new Alfa Laval TK20 semi-welded gasketed plate heat exchanger is optimized to deliver the best in performance and reliability for heating and cooling of aggressive media. With its compact and leakage-proof design, flexible configuration and high serviceability, it is the optimal solution for applications where high efficiency is key.

About Alfa Laval Increased productivity and energy savings are both important targets in most industries. Together with our partners throughout the world, Alfa Laval is committed to help you reach these targets and beyond.

High rate of dynamic shear mixing Mixing and pumping both wet and dry ingredients into a homogenous blend can - depending on viscosity - require up to four separate electric motors, consuming a lot of energy. The Alfa Laval Hybrid Powder Mixer can accomplish the same using only a single motor drive, including efficient mixing in the associated production vessel, when used in combination with the Alfa Laval Rotary Jet Mixer. The Hybrid Powder Mixer combines pump and powder dissolving technologies in a single versatile unit. It is the only hygienic powder mixer capable of drawing powder into the unit while simultaneously pumping the resulting process liquid at pressures up to 4 bar, making the need for a separate discharge pump obsolete. It effectively preblends the powder and liquid before the mixture enters the high-shear stage, which contributes to faster and more effective dissolution. While other inline powder mixers create mechanical 48 | May-June 2015 | Plastics & Rubber Review

Alfa Laval is a leading global provider of specialized products and engineering solutions based on its key technologies of heat transfer, separation and fluid handling. The company’s equipment, systems and services are dedicated to assisting customers in optimizing the performance of their processes. The solutions help them to heat, cool, separate and transport products in industries that produce food and beverages, chemicals and petrochemicals, pharmaceuticals, starch, sugar and ethanol. Alfa Laval’s products are also used in power plants, aboard ships, oil and gas exploration, in the mechanical engineering industry, in the mining industry and for wastewater treatment, as well as for comfort climate and refrigeration applications. Alfa Laval’s worldwide organization works closely with customers in nearly 100 countries to help them stay ahead in the global arena. Alfa Laval is listed on Nasdaq OMX, and, in 2014, posted annual sales of about SEK 35.1 billion (approx. 3.85 billion Euros). The company has about 18 000 employees. For more information, please visit: www.alfalaval.com

To study the phenomena of disease without books is to sail an uncharted sea, while to study books without patients is not to go to sea at all. - William Osler


Smarter print to market By Gareth Ward

The successful printer of the future will deliver customers a full service offering that extends well e ond p inting nd nis ing e e ct i of digit l co unic tions lue dded p int d t manipulation and logistics will depend on the customer base and how the printer positions himself, or perhaps how he forms partnerships with others with expertise in these areas. But what is going to make print a successful communications medium in the next decade is already clear: print has to be relevant.

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his was not necessary when print was the prime channel for advertising, information, communication with government and so on. Much of this mundane printing has transferred to digital and will never come back, but print is not shrinking. It is evolving into something smarter, more versatile and above all more relevant to those who receive it.

Consumerism, an increase in global populations, the effects of the Internet and e-commerce – all of these developments are impacting our world, changing forecasts for the future and having a huge impact on the evolution and survival of print. Consumers are reaching out to purchase the latest products in consumables, pharmaceuticals and decoration. The drive for goods with desirability, branding and quality is impacting the industrial, packaging and print industries. The upsurge in interest in 3D printing, printed electronics, RFID, coding and mobile applications is taking the concept of communication into a new space. Here Gareth Ward offers his view on the future of print. According to Gareth we need to embrace the trends and all the developments affecting our world. We also need to face the challenges and use our creativity. The future of print is here today – we can touch and grasp it with both hands… at drupa 2016!

If a printer is not part of this development, the only option is to sell print services as cheaply as possible and this is no way to build for the future nor to create enduring partnerships with customers. Unfortunately there are many printers that lead with price and face the same inevitable fate as the wooly mammoth: extinction.

IT drives print relevance Tomorrow’s printer must become as comfortable with IT as he is with offset litho. That can stretch from operating a website to harvest jobs, to creating automated workflows that minimise touch points where errors can be introduced, using management systems - MIS to record and present up to the minute details of how a company is performing through to data handling to create personalised communications for customers to talk to their customers in the most relevant way. If that means using social media alongside print, the new

print house has to deliver. The problem here is that printers continue to prefer to invest in a new printing press rather than in IT. It is as if the press is tangible and understandable. If it runs at 18,000sph (and machines at drupa 2016 are likely to hit 20,000sph) this is 20-30% faster than their current machine, so must make sense. But few give due thought to how jobs are to be processed either before reaching the press, or once printed. Across the globe, print runs are falling and time allotted is shrinking. A faster press magnifies the problem of handling more jobs in less time without introducing errors. In addition, too few consider training for their staff to be an investment rather than an imposition. The first drupa ‘Global Insights Report’ published in October 2014 highlighted this: “Only 23% of the drupa expert panel report an increase in IT spend in the last five years, and virtually all decision makers stated a lack of IT specialists. This is a major challenge for printers,” says Sabine Geldermann, Director of drupa 2016. IT knowledge is key for automation at the process level. Those supplying software to the industry take it as read that JDF compliance is essential. Workflows have to become more sophisticated. Producing an Plastics & Rubber Review | May-June 2015 | 49


amount of advertising spend. One must shrink its share while the other one grows – unless the newspaper becomes more relevant to its reader. This means hyper local sections, printed digitally with targeted advertising.

eight page section on standard paper is simple, but tomorrow’s customers will want something far more than this. They will want their printed products to stand out, to have the impact to cut through the thousands of marketing messages that are received each day.

Author: Gareth Ward Gareth Ward first visited drupa in 1986 and has been writing about print ever since. During this time he has visited print companies across the world and interviewed leaders of most industry suppliers as editor of Printing World magazine. Today he edits and publishes Print Business both as a magazine and website. It helps printers navigate the changing communications landscape by discussing the technology and the successful businesses that have adapted to the new ways of working. Gareth is also a popular speaker and moderator at industry events around the world, and writes guest columns for magazines and blogs. 50 | May-June 2015 | Plastics & Rubber Review

drupa President and CEO of KBA Claus Bolza-Schünemann predicts: “In some years from now there will be fewer printing companies but they will be larger and more industrial with a broad service range. In the commercial sector printers will turn into marketing service providers for print and online services.” “The connection between print, online and mobile activities will grow stronger.” says Claus BolzaSchünemann. The transition is in its infancy. A well known commentator on advertising and the internet pointed out last year that consumers spend vast amounts of time with their smartphones, but these only take a small proportion of the overall marketing spend, whereas the fast shrinking newspaper sector receives a disproportionate

Revalidating print in a digital world The same can be noticed in magazines where the mass circulation titles that used to be printed gravure are losing circulation while magazines that focus on the special interests of readers remain healthier. There will be fluctuations across national boundaries and as fashions change, but the magazines that focus on this sort of reader will not be displaced by digital delivery of content because reading a magazine is so much more than the information presented. A decade ago it was predicted that with the growth of the internet, video on demand and the ability to interact with websites, fashion magazines must disappear because websites can show clothes being worn, have links to prices and instant ordering. But fashion magazines are stronger than ever because possession of Vogue makes a statement about the women carrying it. Online fashion websites like ASOS and Pret-a-porter have launched printed magazines because of this phenomenon. The doomsayers who predicted the same fate for catalogues have also been thwarted by human nature. We like to browse a catalogue or holiday brochure. They spark our imagination in a way that digital fails to do. And retailers that either exist only online or else which dropped their print catalogues are returning to print to remind customers to visit their websites to complete a purchase. If online shopping is going to grow, (though it remains only a relatively small share of consumer spending even in the industrialised countries) more and more print is

going to be needed. But it is not going to be the same sort of print as of old. Why send someone who always takes a vacation in Mexico details of holidays in Canada for example? Instead the holiday company, with the help of the printer, can tailor a brochure that features the best hotels and resorts in Mexico. It will be a smaller publication with a shorter production run, but production standards can be higher in terms of print, paper and personalisation. The printer must be ready to deliver this to his customers. It means investment in technology that can cope with shorter print runs. It means the ability to print on uncoated papers which are popular because of their tactile qualities, and this can be addressed through the new UV technologies that are spreading through the industry. It means being able to enhance the printed product using varnish, foils, raised print effects, die cutting and other processes that enhance the value of the printed product and make it more exciting and engaging to the consumer. This can involve the inclusion of printed electronic circuitry to turn a printed page in a book or magazine into a loudspeaker to tell a story, the dashboard of a car which comes alive when various buttons and switches are activated, a printed label which can light up when a sensor detects movement. Embedded codes within the printed page are scannable by smartphones to unlock digital information for the consumer, perhaps an offer to be redeemed in a certain store or restaurant, while providing the company making the offer with information about who has scanned the code, where and when. The printed poster or advertisement acquires a measurable value because it proved to be relevant to that


printer must be able to help cut the time to market for new products, either through automated workflows or perhaps by also taking on prototype creation using 3D printing technology. There is room too for using the new inkjet technologies by printing directly to the bottle or package itself, what is called direct to shape printing. The printing system becomes part of the bottling or packing line and rather than printing and delivering labels, the print company’s task becomes managing this new technology and establishing a new workflow.

consumer at that time.

Marketing innovation

“Print can still create emotions and print lasts, preserving moments and memories,” says Alon Bar-Shany.

The sorts of high quality print and finishing effects that sell the premium bottles of spirits are finding their way to other types of packaging, especially as the movement for artisan produced goods gathers pace. While overall volumes are small, the value of the printed pack is that much more important. And the printer can have far more influence on the quality than the company working for global brands with extensive product marketing teams forcing printers to toe the line. However, even these global companies must become more flexible in order to match society’s craving for innovation and novelty. It means that printed packaging becomes a major marketing tool, consider the impact that Share a Coke has had for example. The

It is going to require a whole new approach to marketing what a printer is and can do, and this is very much unknown territory for many print service providers. The exceptions are the online printers that have grown rapidly in recent years, sweeping away swathes of small print businesses as they have done so. But even these rarely lead on price; they are selling convenience and ease of access and that is down to constant marketing and sponsorship to raise brand awareness.

Increasing the value Printers should focus on benefits such as personal service, same day printing, wide choice of substrates, design, fulfilment and so on. Even this requires marketing skills that need to be developed. The answer will be different depending on the printing company says Claus Bolza-Schünemann: “Every printing house knows its customers and its strengths best. Therefore, it is of little help to simply copy the recipe for success of others. If every company offered the same this would automatically lead to over abundance in the market with the familiar consequences.” “Large trade fairs, such as drupa,

offer good chances to find out more about new technologies and futurefocused business models and the appropriate path for a company.” says Claus Bolza-Schünemann. Alon Bar-Shany, Vice President and General Manager of HP Indigo, agrees: “There is pressure to commoditise, options for lower quality and lower pricing, but that would spell disaster for the industry. The opportunity is for less pages but higher value ones.” “Printers need first to acknowledge change and then embrace it. The industry needs to evangelise the inherent beauty and effectiveness of print in a digital world.” says Alon Bar-Shany. Printing will remain at the heart of it, but printers must become like project managers, shepherding the different aspects of the communication chain to achieve the result that the customers want, reaching a measurable return on investment. The focus on reducing overheads in the end to end supply chain has already transformed how books are printed and distributed; digital printing is starting to eat into packaging for the same reason. It is not the cost of producing an individual carton or label that is important, it is the overall cost of wasted materials and time in the supply chain that is important. Printers need to expand their thinking beyond the creation of the box. For those companies that can do this, that become engaged with their customers and work together to find solutions that embrace print at some level, the future is bright. Print is no longer the dumb sheet of paper that is recycled in moments. The smart printers are discovering this. Value now is a function not of scarcity but of relevance. Plastics & Rubber Review | May-June 2015 | 51


Feiplastic 2015 Shows State-Of-The-Art

tTo The Plastics Industry, With Attendance Of 66,000 At Anhembi it u li ed pu lic o e

illion of usiness s done du ing t e s o s usiness t l s qualified decision-makers. Buyers found innovation in processes, more efficient materials and nearly 200 new brands that were showing,” sums up Reed’s Vice President, Paulo Octavio de Pereira Almeida.

A

success in highlighting trends in innovation and in generating business for the plastics industry, this year’s Feiplastic – International Plastics Trade Show, the largest show in the manufactured plastics industry in Latin America, gathered 66,351 people at the Anhembi Expo Pavilion, in São Paulo, from May 4 to 8. Attendees/buyers saw 1400 brands at the show, organized by Reed Exhibitions Alcantara Machado. “Participants were very happy with the visitors, who were 52 | May-June 2015 | Plastics & Rubber Review

The CEO of Abiplast - Brazilian Plastics Industry Association, José Ricardo Roriz Coelho, was at the show. He said that “Feiplastic is an important space for getting the latest information, networking and doing business. By gathering all of the links in the plastic production chain, machinery and equipment manufacturers, suppliers of raw materials and technology solutions, financial institutions, recycling organizations and plastics manufacturers are able to interact, share knowledge and, primarily, do business. It is not by chance that Feiplastic is the most important trade show in this segment in Latin America and one of the most important in the world.”

Romi, one of the biggest manufacturers of plastics machinery, machine tools and machine fabricated components founded in Brazil and which has reached 150,000 machines installed worldwide, brought the launch of its EN 800 injector to Feiplastic, part of its expanded line of EN injectors that go up to 1100 tons. The machine’s stop and go system uses very little energy – less than 1 Kw/hour – and has a very low noise level. Carnevalli showed a machine made exclusively in Brazil: a polyethylene film coextruder, producing a flexible type of plastic that is suitable for food packaging use. “This equipment, the Polaris Plus TX, is the only product of this size manufactured in Brazil. Our equipment is recognized in the market as the best in relation to the kg/hour cost and consumption x productivity,” explained Antonio Carnevalli Neto, the company’s director.


Braskem, the world’s sixth largest chemicals company, introduced innovative ideas in social technology with its Braskem Labs project, providing incentives for new projects that use plastic resins in their formulation. In addition, the company chose Feiplastic to launch the Plastic Waste Appreciation Platform – a program that fosters business and initiatives involving plastic recycling – and Braskem Proxess, a new family of high-performance polyethylenes, based on metallocene catalysts, as well as other highlights.

Over BRL 40 million in business done in talks In addition to meetings among exhibitors in the corridors at Anhembi, the show’s organizer promoted dedicated business talks between special guests and exhibitors. The Premium Club Plus gathered 40 buyers, with 72 meetings held. Meetings for the Think Plastic Brazil program also took place at Feiplastic, welcoming 62 national companies which met with foreign buyers. Altogether, both initiatives should bring in over BRL 40 million in business.

Effective business at the show Italy’s Moretto signed onto three projects during the show for the home appliance and automotive industries. “We

were at the right place, at the right time! In five days at Feiplastic, we welcomed an average of 180 visitors/ day. That represents a lot of contacts made that could lead to new business,” said Alexandre Nalini, the company’s CCO. “This edition was great,” says Adão Braga Pinto, sales manager for Seibt, adding that “60% of business done at the show was generated based on contacts made here. We were less optimistic because of the current economic situation, but sales exceeded our estimates by far.” Alfainjet closed 10 deals at the pavilion, three of which were with new clients. “Overall, we made good contacts and it is a show that is worth participating in, since in addition to the investment paying for itself, we had a positive return on business done. We will probably be back in 2017,” said the company’s CCO, Fernando da Silva. Christoph D. Rieker, general manager at Sumitomo/Demag, says that Feiplastic brought in qualified visitors, which he believes will make it possible to finalize business in the coming weeks. “We finalized the sale of three pieces of equipment during the show.” International chemical company DuPont used its presence at Feiplastic as a tool to leverage business, calling on its clients to visit The Global Collaboratory, a research

and development center located in Paulínia (SP) that offers labs, design teams and prototype testing for the company.

Solutions for the entire industry In addition, Brazil has established its place as a producer of machinery and equipment with technology that is comparable to the best countries in the world. This shows that regardless of the economic situation, the event is essential to the market. HGR brought Latin America’s first air ring to the event, made in Brazil. Ricardo Rodrigues, the company’s CCO, explained that “the equipment has better technology than the German and Italian products serving the domestic market up until recently. This is state-of-the-art Brazilian technology.” Made in Brazil, the Hece thermoforming machine is as competitive as similar German machines. “It is the first domestically manufactured machine with this technology, offering high quality and productivity that is equal to or better than European-made equipment,” says engineering manager Fábio do Valle Sverzut. Pavan Zanetti brought the first hybrid extrusion blower made in Brazil to the pavilion.

On-site recycling and composting In partnership with exhibitors and organized by Plastivida, Operation Recycle was back at Feiplastic Plastics & Rubber Review | May-June 2015 | 53


and at Anhembi. More than 10 tons of plastic material from 27 companies was collected for recycling. Now, the recycled material will go to charity institutions in order to generate revenue. The Zero Waste project produced over 1.5 tons of fertilizer, using organic waste generated during the show, such as food thrown in the trash. This material will be sent to urban gardens and parks in the city of São Paulo.

MECÂNICA, FEIMAFE AND FEIPLASTIC ARE ALREADY SCHEDULED FOR 2016 AND 2017 AT THE ANHEMBI EXPO PAVILION Reed Exhibitions Alcantara Machado has already included upcoming editions in its portfolio’s three most traditional shows on its official calendar. The 31st International Mechanics Trade Show will be held in 2016, from May 17 to 21. With an over 50 year history, this show is considered the birthplace of all of the industrial trade shows organized today in Brazil, joining segments such as automation, robotics, engines, valves, presses, pumps, welding, tools and others. Another edition of Feiplastic - International Plastics Trade Show will be held in 2017, from May 22 to 26. This is the largest event in Latin America’s plastics manufacturing industry, bringing together machinery, supplies and accessories for the entire plastics chain. Next, the 16th Feimafe - International Machine Tools and Integrated Manufacturing Processes Trade Show will be held, from June 5 to 10. Feimafe is one of the most highly awaited shows for the metalworking and capital goods industry in the entire southern hemisphere. 54 | May-June 2015 | Plastics & Rubber Review



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