TWA Visual Strategy Guide

Page 22

C h a p t e r 0 1 // 0 2 // 0 3 — A u d i e n c e P r o f i l e s

Persona 4-5

Detail-oriented Sasha Williams // 25 // AI Data Analyst // Houston •

Sasha is ver y passionate about AI, she got a positive attitude about it, because she is always open to learn new things.

Sasha is always open to new experiences because she is ver y brave and has a grow th mindset.

She uses the new mac book pro because she says it has the best performance.

Sasha read books in her free time, because she wants to cut off her mind from work.

Her favorite quote is “details make the difference” because she is ver y organized kind of person.

Sasha has a ver y good annual income, because her job is well paid and she does the best for it.

Sasha likes rollercoasters, because she likes speed and adventure.

— Impressive — Fast — Futuristic Page / 24


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.