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The 10/90 Rule By Bob Cox When my parents would argue, which was limited to just three times a day (morning, noon and night); they would come from opposite ends of the universe. Dad called mom a hopeless optimist, with her eyes adorned with rose colored glasses while hanging out with the likes of Pollyanna and Tiny Tim as they tip-toed through the tulips. Dad; on the other hand, would have been best described as a hopeful pessimist, always looking for more reasons to confirm his belief that the world was truly a rotten place to live. He might have been miserable, but boy was he right! I spent years searching for a place where the average human being could live in the world of reality while enjoying a steady diet of peace, joy and tranquility. During this search, I discovered a simple and effective practice where I could do just that on a pretty consistent basis. The concept is called the 10/90 rule and here’s how it works. The happiest and most successful people spend very little time (about 10%) identifying a problem and most of their time (90%) and energy solving it. They don’t bury their heads in the sand when a problem occurs or dwell on it until they bring overwhelming misery to themselves and everyone around them. They attack the problem like a pit bull while it’s small and then solve it.
If you don’t believe this, observe the most happy and successful people you know and then compare them with the most unhappy and unsuccessful people you wish you didn’t know. Oftentimes, the most intelligent people are also the most chronically miserable people on earth. They waste the bulk of their time (90%) analyzing and complaining about problems with anyone and everyone born with at least one ear. Hopefully, if you’re near someone like this, you have two ears so that their rants can travel in one ear and exit quickly out of the other! If your primary goal is to be happier, why on earth wouldn’t you practice the 10/90 rule on a consistent basis? I can think of at least four compelling motives that could prevent you from following this simple and effective rule. 1. The intoxicating allure of sympathy: When people we care deeply about give us their sympathy whenever we share our problems and vulnerabilities, we feel the power of their love for us. The desire for real personal freedom from our problems must be greater than this basic need to connect. 2. Getting stuck in the deep grooves of a negative encounter: Am I the only person that can have a day with one hundred positive encounters and only one unpleasant one and wind up obsessing about the negative one? I don’t think so. Negative feedback can often be extremely unsettling. The key is to acknowledge that you’re stuck in a negative groove and then resolve the unsettled issue as fast as possible using the 10/90 rule. 3. Unwillingness to change core beliefs and behaviors: When people say things like “I’m too old to change” or “That’s just the way I am”, what they’re really saying is “I do not have a strong enough incentive to change my behavior.” If you want to improve the quality of your life, you need to have enough insight to determine which patterns of behavior and choices lead to negative outcomes and then invest the time and energy to change them. 4. Addiction to drama: Do you feel like you need the external stimulation of problems that appear bigger than life to feel stimulated, energized and alive? If so, then yes my friend, you are addicted to drama and drama is the next door neighbor of misery. If you live in that neighborhood, resist the urge to borrow a cup of sugar! If you’re feeling trapped or overwhelmed by problems that feel like a prison of pain, I strongly encourage you to give the 10/90 rule a try. Once you’ve tried it, see how you feel. If you like how you feel afterwards, by all means try it again and again until it becomes a part of everything you do. You deserve to be as happy as possible, so go for it! Bob Cox is the founder and publisher of Go For It Magazine. He can be reached by phone at (916) 266-3115. His email address is coxrobert@comcast.net. Go For It Magazine is owned and operated in Rancho Cordova, CA. Copyright © 2015.
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He Didn’t Dial 911 on 9/11 Proudly Sponsored by What’s the Scoop Ice Cream, Cordova Sewing & Vacuum Center and Re/Max thought was the attack happened By Bob Cox here in downtown Sacramento When it comes to unforgetagainst our own “Twin Towers”. table moments in the last century A few minutes later, when broadof American history, three will be casters were referring to The World etched upon the souls of everyone Trade Center towers in New York that’s old enough to remember City, I realized the tragedy was them: The Japanese attack on Pearl even more unfathomable. Harbor (December 7, 1941), the asAs the news slowly emerged, sassination of President John F. Kenwith one horrific plane crash after nedy (November 22, 1963) and the another, most people seemed to eiterrorist attack on New York City ther be shuffling around in a dazed and Washington D.C. (September fog or sitting in stunned shock 11, 2001). Whenever these topics Rudy Giuliani, Mayor of New York City on 9/11/01. in front of the nearest television are brought up, the conversation screen. Yet, throughout all the chaos, mayhem and degenerally begins with the question: “Where were you struction, one man stood tall amongst the backdrop of the when...?” smoking skyscrapers. His name was Rudy Giuliani. When the terrorist attack occurred fourteen years ago this month, I was pulling up to my office in Roseville when I heard the unbelievable news on the radio. My first (Continued on page 15)
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Helping Local Businesses Get Plugged In By Alika Salazar Many of you know by now that we here at iParts Repair take your broken device seriously. We repair all smart phones with all different operating systems, including Androids, Windows and iOS on iPhone (all generations). We even repair tablets, iPads, laptops, monitors and all sorts of electronic things used in the corporate setting. Once smartphones, iPads and tablets were introduced onto the market, our local corporations and businesses started deploying sales people with smart phones and devices and we took notice. In 2010, we developed our corporate account repair program. Here are some of the highlights of our no cost program: • Corporate discounted rates • One stop shop for all devices • Your employees qualify for a discount on personal devices • Monthly eblasts • Corporate pick up service (Minimum 5 devices)
We know that business doesn’t stop when your electronic device does. Most businesses today rely heavily upon technology and every second your business is unplugged, the likelihood of a catastrophe or missed opportunity increases. That’s why we are extremely committed to the unique and urgent needs of our corporate clients. Our experienced and qualified staff can handle emergencies large and small, so if your electronic device decides to take a coffee break at the worst possible time, give us a call right away or see more at: http://www. ipartsrepair.com/ corporate-accounts/ Editor’s notes: Alika Salazar is the owner of iParts Phone Repairs. He can be reached at (916) 936-9316.
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Does Someone You Know Suffer from PTSD? By Bob Cox Once upon a time in a far-away land also known as Rancho Cordova, a very simple man we will call Bob believed that Post Traumatic Stress Disorder (PTSD) was a condition that affected a very small percentage of soldiers that were involved in combat. Boy, was I, I mean he surprised when he discovered that PTSD is a disorder that has affected nearly 45 million Americans, most who have never even served in the armed forces. He was even more shocked when he learned that women were about twice as likely as men to develop PTSD and 71% of female military personnel develop PTSD due to sexual assault within the ranks. Although very few of us will ever have to experience the horror of combat, no one is completely safe from experiencing a trauma during their lifetime. According to one study, 70% of adults (over 223 million) in the U.S. have experienced some type of traumatic event at least once in their lives and one out of five of these people will go on to develop PTSD. If you’ve ever experienced any kind of traumatic event, you may have PTSD. In occupations where trauma is commonplace (police officers, firefighters, medical professionals etc.), people are more likely to experience PTSD. According to a recent study, the most common traumatic events that caused women to develop PTSD was childhood physical abuse (48.5%) and being raped (45.9%). For men, the top two traumatic incidents leading to PTSD
was being raped (65.0%) and combat (38.8%). I recently spoke to Janina Guarino, the founder of Better Decisions Counseling Services and her Medical Director Nancy Schonfeld-Warden to learn more about the services they’re providing here in Sacramento to help victims that suffer from PTSD. Q: What is Better Decisions Counseling Services doing specifically to help people here in our community that are suffering from PTSD? A: We will be hosting The 3nd Annual PTSD Free Community Event on Saturday, November 14 and will be providing a wide variety of resources and programs designed to help people who suffer from this affliction immediately. We have a number of worthwhile workshops and counseling services that are geared specifically to help people with PTSD. If we don’t have what you need to heal, we have a large number of valuable contacts within the community to address specific needs. Q: According to statistics, PTSD often goes undiagnosed. Why is that? A: Because the symptoms are so overt and extreme. The most common symptoms of PTSD include drug and alcohol abuse, abuse of one’s self and/or others and extreme isolation. We will be offering free screenings for PTSD at this special event in November! Q: How are you able to successfully diagnose victims of PTSD? A: We use a very detailed questionnaire whenever we’re assessing someone for an addiction. Oftentimes, the causes of addiction can be traced back to one or more traumatic events. By asking our clients if they’ve had the symptoms of PTSD, like nightmares or sleeping problems, we’re able to get to the true source of the problem. Q: Does it usually take several counseling sessions before you discover a tragic event that has caused PTSD? A: Yes. We are building relationships with people so that they can feel safe to discuss issues that they haven’t been able to talk about in the past.
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Q: What are the most common symptoms of PTSD? A: Anxiety, depression, irrational fears, nightmares, emotional numbness, angry outbursts and avoiding situations that are reminders of the trauma. Loud noises and objects flying overhead can trigger strong and unwanted memories of the traumatic event. Q: Is it true that victims of PTSD create even more victims with their abusive and destructive behavior? A: Yes, and that is a very common result when the illness goes undiagnosed and untreated. The solutions we offer are designed specifically for both the client (PTSD victim) and their immediate family. We offer customized programs that treat the whole family because the whole family is often severely impacted by the victim of PTSD. Q: What programs do you offer victims and families affected by PTSD? A: We have a variety of counseling services and classes, including PTSD counseling, drug and alcohol counseling, family counseling, self esteem and motivational practices, anger management and even alcohol & drug prevention for teens in the home. We also have a crisis hotline for immediate help because trauma has no set schedule. There’s a lot of support here and we have a really good treatment team. We do our best to keep our phone lines open to anybody that needs help.
of vendors and festive music for all. For the kids, we’ll have face painting, clowns, a bounce house and petting zoo. Editor’s notes: Janina Guarino is the founder of Better Decisions Counseling Services. She can be reached by phone at (916) 368-0700 and her email address is betterdecisions724@gmail.com.
The 3nd Annual PTSD FREE Community Event When: Saturday, November 14, 2015 Time: 10a.m. to 3pm. Where: Better Decisions Counseling Services Address: 10366 Rockingham Drive in Sacramento
Q: Are there any new programs out there that are successfully treating victims of PTSD? A: Yes, some organizations are offering treatment by incorporating service dogs for PTSD victims. We will be providing free pamphlets on this new service as well as many other effective programs at the event in November. Better Decisions is a great place to start for a wide variety of mental and emotional health resources. Q: Are you looking for volunteers and more interns? A: Yes. We have room for anybody that wants to volunteer or needs help. We’re available by phone, email, website and social media, including Face book. Q: What fun activities do you have scheduled for the 3rd Annual PTSD FREE Community Event? A: We plan to have a tasty chili cook-off, a car show, lots
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By Dr. Beth Blakely Q: What was your life like before you met Dr. Blakely? A: I suffered for years from chronic pain and severe tendinitis. I’ve been a homemaker for about 20 years I think my injuries were due to repetitive tasks. Anyone who has had tendinitis knows how excruciating it can be. Eventually, one of my arms completely froze up and became useless. Until you lose the functionality of one of your limbs, you don’t really realize everything you need two hands and arms for, like eating, picking up a gallon of milk, doing your hair, showering and everything else. Q: What steps did you take to get your health back? A: I ended up going to physical therapy to get movement back in my arm and also started seeing my first chiropractor. I got a pretty good amount of success and wanted to progress but when I didn’t after a couple of years, I started seeing Dr. Blakely. Q: How was Dr. Blakely different from your first chiropractor? A: I went in and had an interview with her and she taught me a lot about supplements, vitamins and minerals. I was extremely skeptical and had previous issues with vitamins bothering my stomach. I had tried everything else and had been suffering for about ten years with pain in my back, shoulder, neck and tendinitis. So, I started taking the supplements that targeted the inflammation I had in my body, which was causing a lot of my pain. She also asked me to
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change my diet pretty drastically and sure enough, I started feeling relief almost immediately in all areas of my body! Q: What were the biggest changes that you received and how long did they take to achieve? A: Well, I started to notice a decrease in pain pretty much right away. Before Dr. Blakely, my pain was about an eight, on a scale from 1-10. I would April Peracchi say my pain now is probably at about a two, if I even experience it. She’s basically allowed me to be pain free. Q: So what kinds of activities are you now able to do that you couldn’t do before? A: Mainly just living life in general. I can do all kinds of stuff every day like housework, yard work and running errands with the kids. I take care of my 91 year old grandmother and that requires a lot of lifting and I’m able to do all that fairly comfortably and be happier doing it. My success with Dr. Blakely is still an ongoing process and it takes dedication to the program she set up for me to maintain a healthy spine and lifestyle. Editor’s notes: Dr. Beth Blakely is a chiropractor that specializes in holistic health care practices. She can be reached at (916) 944-1444.
Zombies & T-birds & Thrills (oh, my!) What do the Walking Dead and the Air Force Thunderbirds have in common? They are ALL bringing their own special brand of thrills and chills to Rancho Cordova in October!! On Oct 2-4, the California Capital Airshow returns to Mather Airport. Headliners include the Thunderbirds and the Royal Canadian Air Force Snowbirds, as well as a great lineup of aerial performances, ground displays, and a Kid’s Zone! It’s a premiere event in our area NOT to miss! And if you like your thrills a little more down to earth (OK, like 6 feet under), from Oct. 2 through Oct. 31 (Halloween!), Heartstoppers Haunted House is returning to the Old Mine Shaft in Rancho Cordova! They have been reviewed as the BEST HAUNT in Sacramento with over a hundred 5-star reviews! And no doubt why!! There are FOUR separate attractions: DEADLANDS (enter a town where a ruthless killer is being hunted by previous victims); TOMB OF SHADOWS (catacombs, denizens...need I say more?); STEAMGHAST ASYLUM (a rehab house for dangerous and unstable criminals); and MALICE IN UNDERLAND (no details at press time but I’m sure they are gruesome!). So, you see, Rancho Cordova is THE place to be in October... because you’re NOT in Kansas anymore! Visit BobsPocket.com for links & more! * Visit BobsPocket.com for Bob’s bio, past blogs, and to learn more about events & organizations.
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He Didn’t Dial 911 on 9/11 (Continued from page 6)
Rudolph William Louis Giuliani was born May 28, 1944, less than two weeks prior to another monumental date in American history (D-Day, June 6, 1944). During his childhood, his father fell far short of being a shining role model. Harold Giuliani not only had trouble holding down a steady job, he was convicted of felony assault and robbery and ended up serving time in Sing Sing Prison. Shortly after his release, he worked as an enforcer for his brother-in-law, who ran an organized crime operation, which involved loan sharking and gambling. As an ironic twist of fate, Giuliani retraced his father’s footsteps and went on to become the United States Attorney for the Southern District of New York during the 1980’s. During his tenure, he prosecuted several cases against the Italian Mafia, including the notorious mob boss John Gotti (a.k.a. Teflon Don), who was sentenced to life in prison. This accomplishment earned Giuliani a reputation for being tough on crime and he continued to apply those practices as mayor from1993-2001. During his tenure, crime in New York City was reduced substantially. Giuliani was much more than the mayor of America’s largest city (New York) on September 11, 2001. He was also a prominent source of information and inspiration in the aftermath of the attacks on the World Trade Center. He continuously made time for interviews on radio and television in the days and weeks after the attacks. In one of his most famous statements, Giuliani said: “Tomorrow New York is going to be here. And we’re going to rebuild, and we’re going to be stronger than we were before... I want the people of New York to be an example to the rest of the country, and the rest of the world, that terrorism can’t stop us. In the wake of the attacks, Giuliani was widely hailed for his leadership during the crisis. Giuliani received a 79 percent approval rating among New York City voters shortly after the attacks and Oprah Winfrey referred to him as “America’s Mayor”. Later that year, Time magazine named Giuliani its Person of the Year for 2001. Amazingly enough and despite his father’s obvious character flaws, he loved his dad dearly and gave him a lot of credit for his ability to deal with the chaos of 9/11. “The most important lesson my dad taught me was how to manage fear. Early on, he taught me that in a time of emergency, you’ve got to become deliberately calm. The more people are yelling and screaming around you, the calmer you should become. Become unnaturally calm. Somebody’s got to be able to figure a way out of the jam. And you’ll be able to do that.” Rudy Giuliani’s grit, determination and calm resolve galvanized our planet’s greatest nation and we found a way through the smoke and debris to become even stronger and more resilient. The next time you’re faced with a crisis, don’t allow collective fear and hysteria to sweep you up. Try following Rudy Giuliani’s example by remaining calm, proactive and determined. The results will likely amaze you. September 2015
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Car Tech Talk The Startling Truth About Tires and Brakes By Dave Trux I was taught a very long time ago that the most important safety feature of a car is the tires. Let’s face it, how good are your brakes when your tires are bald and sliding around in the rain? Your car’s stopping ability is determined by your tires, NOT your brakes. There are three key elements to tire performance: Tread pattern, tread depth and air pressure. Tread pattern is what the tire actually looks like on the surface. There are grooves running this way and that. A tire should be purchased that fits your driving profile. Most California drivers can get away with just about anything but other regions require winter and non-winter tires. What’s important in California is wet weather traction. Channeling and siping (miniature slits) help to remove the water from between the tire’s tread blocks and the road surface. Tread depth is important for wet weather traction since deeper grooves will remove and channel more water at a given speed. Naturally, the tire will wear throughout its life until the tread exposes the “wear bars,” which are small bumps approxi-
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mately 2/32” high located randomly within the grooves of the tire. Generally speaking, when they are exposed the tire should be replaced. Air pressure is what gives the tire strength to resist wear and determine load capacity. There is a pressure on the side of the tire. It is only there to provide maximum load capacity pressure. An average tire will handle approx 3,000 lbs at max pressure. Your car probably does not exceed 3900 lbs, which is spread across 4 tires. We get into trouble by NOT checking air pressure often enough. In California it is against the law to service a car without checking air pressure. Making sure that your tires are properly inflated and have adequate tread depth is a key to driving safety. Pressure should be checked at least once a month, more often is better. Drive safely and make sure your tires are in good condition. At Valley Motorwerks, we will check any brand of tires for free because it’s simply that important. Editor’s notes: Dave Trux is the owner of Valley Motorwerks in Rancho Cordova, CA. Their address is 11403 White Rock Road in Rancho Cordova, CA, their phone number is (916) 636-9526 and their website is www.vmwerks.com.
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