Strategic Partners
International Partners
Suzhou Industrial Park
Television
Greetings! Dear Friends, Please accept our warmest welcome to X|Media|Lab: Global Media Ideas. X|Media|Lab events have been held all over the world with our signature themes of bringing together cross-platform, crossdisciplinary and cross-cultural collaborations. X|Media|Lab: Global Media Ideas is our inaugural international summit – held at the iconic Sydney Opera House and part of Vivid Sydney – a festival of light, music and ideas. Never before in Sydney has such a stellar gathering of international digital media luminaries been assembled in one place – joining us from China, India, the Middle East, the US, Europe, the UK, New Zealand and Australia. Today we will explore cultural and commercial content in a global world; creative ideas and innovation in media and technology; international media business opportunities; new media and new geographies; and new platforms, applications, and content. Everyone at X|Media|Lab is here to help you, and especially with your own Global Media Ideas. The Pro Day Conference and the Lab are your opportunities to create long-term and high-value professional networks with some of the world’s leading digital media professionals – please take full advantage of that. Thank you for being part of generating Global Media Ideas!
Best wishes Megan Elliott Director, X|Media|Lab
Brendan Harkin Director, X|Media|Lab
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Message from the Premier
I’m pleased to welcome international and Australian delegates to X|Media|Lab: Global Media Ideas, part of Vivid Sydney – our annual festival of light, music and ideas. Vivid Sydney speaks to the world of NSW as a major creative hub in the Asia-Pacific region. It shines the spotlight on the diversity of our creative industries, with 37 per cent of the nation’s creative workforce located here in NSW. X|Media|Lab has attracted some of the world’s best digital media and creative industries entrepreneurs to our city, the creative capital of Australia. Fostering innovation in creative and digital media industries is central to the NSW Government’s economic strategy, and so I thank you for your contribution to Vivid Sydney 2010, and to the vibrancy and creative energy of our city.
Kristina Keneally MP NSW Premier 5 tm
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Message from the Lord Mayor of Sydney
Recognised as an exciting and vibrant city, Sydney is renowned for not just its natural beauty, but also the strength of its cultural life and economy. As a City we recognise how integral innovation is to maintaining the vibrancy of this culture. As part of the City’s Sustainable Sydney 2030 plan, the City is focused not only on the cultivation and expression of mainstream culture and its engagement with our local community, but also in the development of the creative industries, of which innovative media is an exciting part. Forward thinking organisations such as X Media Lab are key stakeholders in this process of strengthening and exploring the possibilities of modern media and, as such, I am very pleased to welcome the Global Media Cultures event to Sydney. Events such as this provide opportunities for Australia’s most creative minds to interact and share ideas with each other and international guests. They provide a platform for conversation and the exploration of ideas that can have a profound effect on how we engage with each other, the world around us, our history, and with the future. I am pleased that the City of Sydney can support such events. Yours sincerely Clover Moore MP Lord Mayor of Sydney
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Be Part of the Community
Keep in touch via social media or contact us directly Tagging X|Media|Lab: Global Media Ideas Blogs/Podcasts/Vodcasts: xmedialab Twitter: #xmedialab Flickr/Photobucket: xmedialab Joining X|Media|Lab: Global Media Ideas Subscribe to our free newsletter: www.xmedialab.com Become a Fan: facebook.com/xmedialab Twitter: @xmedialab Contacting X|Media|Lab: info@xmedialab.com www.xmedialab.com
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The Hon. Virginia Judge MP BEd Minister for the Arts Minister for Fair Trading Member for Strathfield
Virginia Judge was born in Cooma, in country NSW, and was educated in Canberra. She holds a Bachelor of Education from Canberra University and a number of musical qualifications. Virginia was sworn in as Minister for Fair Trading and Minister for the Arts on 8 December 2009, having served as Minister for Fair Trading, Minister for Citizenship and Minister Assisting the Premier on the Arts since September 2008. She served on Strathfield Council from 1995 until 2004, with four terms as mayor.
Her approach to achieving these aims brings her into regular contact with artists, arts companies and the media through direct action forums across the sector. A firm believer in breaking down industry silos, Virginia is proud to support XMediaLab as a creative and business meeting place and an integral part of Vivid Sydney 2010 – Sydney’s festival of light, music and ideas. nsw.gov.au
Her personal interests include writing poetry, playing piano and guitar, listening to all kinds of music, theatre, film, live performances, art, reading, walking and dancing. As Minister for the Arts, Virginia continues her drive to encourage more people to participate in arts and cultural activities, and to secure investment and highly-skilled jobs in the creative industries.
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RALPH SIMON
Founder of the modern mobile entertainment industry (London)
Ralph Simon is regarded as one of the founders of the modern mobile entertainment industry. Over the last decade he has been a global trailblazer and innovator, spearheading the growth of the mobile entertainment and content industries. Hailed as the ‘father of the ring tone’, Simon’s team created the first ring tones in the USA, Europe, Africa and Australia in 1998. In the 1970s, Simon co-founded the Zomba group of music companies and Jive Records, building them into the music industry’s leading independent music company. He became the Executive Vice President of Capitol Records and Blue Note Records in Hollywood, where he started EMI Music’s global New Media division in the mid-‘90s. In the late ‘90s he founded the Mobile Entertainment Forum – Americas (MEF) and serves as Chairman Emeritus. In July 2005, Simon was the mobile producer of the Live 8 global concerts working
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with Sir Bob Geldof, Bono and the Live Aid organisation. In July 2007 he was the mobile producer of the Al Gore/Live Earth global event. Simon was voted amongst the world’s Top 50 executives in Mobile Entertainment in 2005, 2006 and 2008. In 2007 he received their special award, for his Outstanding Contribution to the Global Mobile Entertainment Industry. In 2009 Simon became the mobile strategy advisor to Irish rockers, U2. He was the mobile producer of the 2010 World Cup “Celebration” music event. Simon heads the London-based Mobilium Advisory Group and serves on the Advisory Board of the Wireless Life Sciences Alliance. He is a Fellow of the Royal Society of Arts, Commerce & Manufacture in the UK and a member of the Academy of Recorded Arts & Sciences in the USA. mobilium.com m-e-f.org
Dana Al Salem
Founder, Fanshake (London, Paris)
Dana has been at the forefront of digital media and music since 1994 when she co-founded Clockwork, a Stockholm based multimedia agency which built the first music websites for artists (Sony, RCA). In May 1996 Dana co-founded Yahoo! Europe, built the Yahoo! Europe production team and managed the European local territories. In 2002 as Biz Dev Director at Bruce Dunlop & Associates, Dana managed the launch, programming, rebranding, and scheduling alignment of Sky Italia, MBC, ITV, and in 2006 she was awarded the World Gold Promax award. In 2005 Dana founded the label LostRecords, managed, produced artists and worldwide tours for artists such as Chris Stills, Paul Personne, Louis Bertignac and Youssou NDour, Mark Ford. Marketing was 100% digital, LostRecords was selling 200 cds per concert.
Dana is now Founder of FanShake, a platform of tools for music fans, which rewards fans for the amount of promotion they create around an artist. Fans can demand concerts, participate in contests, discover artists, play games, create and manage fan clubs, and receive exclusive offers on live events. Labels are able to understand exactly who their fans are, build targeted marketing campaigns, enhance their content and give visibility to top fans. Concert promoters, ticketing services, and producers better understand their public, increase direct sales and effectively reduce marketing costs. fanshake.com Follow Fanshake on Twitter @fanshake
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Gotham Chopra
Media Entrepreneur and Co-founder of Liquid Comics (Los Angeles)
Gotham is the Co-founder of Liquid Comics (formerly Virgin Comics and Virgin Animation), a premier entertainment company based in Los Angeles and Bangalore. At Liquid Comics Gotham works with creators to develop graphic novels and evolving them into games, films, and more. At present Gotham is collaborating with John Woo, Guy Ritchie, Nic Cage, Hugh Jackman, John Moore and Ed Burns, as well as media companies like Twentieth Century Fox, Warner Brothers, Universal Studios, Sony, Freemantle, Reliance, UTV and others. Gotham is the author of four books, including the graphic novels Bulletproof Monk for which he served along with John Woo as Executive Producer on the feature film produced by MGM Studios (2003) and The Sadhu which he is currently adapting as a feature film with director Tarsem Singh. Formerly an award winning journalist and documentary filmmaker, Gotham reported from countless warzones
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and has interviewed a wide range of world leaders. He also served as researcher and lyrical advisor to Michael Jackson on the multi-platinum albums Dangerous and HIStory. More recently Gotham was integrally involved in the formation of Current TV, co-founded by Al Gore. Gotham remains a contributor and key advisor to the network as it continues to redefine and democratize the “television experience.” In March 2004, Newsweek Magazine named Gotham as one of the “most powerful and influential” South Asians worth watching. He is currently developing a non-scripted television show Medicine Man. He blogs regularly at www.intent.com as well as www.huffingtonpost.com. liquidcomics.com intent.com medicinemantv.com huffingtonpost.com Follow Gotham on Twitter @gothamchopra
parmesh shahani
Author and Digital Media Entrepreneur (Mumbai)
Parmesh Shahani’s first book - Gay Bombay: Globalization, Love and (Be)Longing in Contemporary India (New Delhi, London, Los Angeles, Singapore: Sage Publications) was released in April 2008. He is based in Mumbai where he serves as an Editor-at-Large for Verve magazine. He is also affiliated with the MIT Convergence Culture Consortium, a think tank that explores how corporations can understand and profit from the changing media landscape. In the past, he has founded Freshlimesoda.com, India’s first online youth magazine, and worked across the Indian media and corporate landscapes in digital media, venture capital and innovation at organizations like Elle, the Times of India group, Sony Entertainment Television and Mahindra.
parmesh.net verveonline.com convergenceculture.org Follow Parmesh on Twitter @parmeshs
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Joy Mountford
Internationally renowned Interface Designer (San Francisco)
S. Joy Mountford has been designing and managing interface design efforts for over 25 years. Currently she is an Osher Fellow at the Exploratorium, where she is working on data visualisations for the new Exploratorium Pier building. Her experience encompasses a range of innovative and pioneering interface developments on various user systems, including airplanes, PCs, toys, consumer electronics and the Internet. At Yahoo! she was recently V.P. of User Experience and Design and was invited to start an Innovation Team in San Francisco. Her responsibilities included managing UED for Front Doors, when Y! front page was the most visited page on the Internet, and the popular Yahoo Mail, Messenger, Photos, Groups and 360. At Interval Research Corporation she led a series of musical development projects both in hardware and software for musicians and nonmusicians to jam. She was the creator and manager of the highly
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acclaimed Human Interface Group at Apple Computer for nearly eight years. Joy has worked at MCC, an A.I. computer consortium, and she designed advanced user interfaces for military avionics systems at Honeywell. She started and is still managing the highly leveraged University Design Expo with multiple sponsors, which has now been running for over 20 years. Its legacy members hold influential positions across many design industries. joymountford.com
Wayne Borg
Chief Operating Officer, twofour54 (Abu Dhabi)
Wayne Borg is Chief Operating Officer at twofour54, responsible for developing and managing the company’s strategic operations. In this role, Wayne is leading twofour54’s drive to attract the right mix of established industry-leading and young, innovative organisations to the initiative.
A native of Sydney, Wayne joined UPI in 2000 as Managing Director Australia/NZ where he successfully transformed the Australasian UPI operation into one of the leading business units within UPI, resulting in market leadership.
Wayne joined twofour54 in March 2008, bringing extensive knowledge and experience of the global media industry. He has a proven track record of achievement in successfully developing businesses and leading teams spanning Europe, Asia Pacific, Latin America and Russia.
Follow twofour54 on Twitter @2454abudhabi
twofour54.com
Previously Wayne was Executive Vice President Commercial for Universal Pictures International (UPI), the London-based international division of Universal Pictures. He was responsible for leading all aspects of Universal’s commercial activities outside of North America. He has also held senior positions at Warner Bros and Disney.
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Nick Yang
Co-Founder, KongZhong, Chinaren.com and Wukong.com (Beijing)
Nick Yang is one of China’s most successful digital media entrepreneurs. Nick builds platforms and content that are used by hundreds and millions of people in China – every day of their lives. At 34 he is starting his third company. Nick is the Co-Founder and Non-Executive Vice Chairman of KongZhong, China’s leading mobile internet company and provider of mobile interactive entertainment, media and communities. Since founding the company in May 2002, Nick has served as President, and CTO. The company listed on NASDAQ (KONG) in July 2004. Partnering with China Mobile, China Unicom, China Telecom and China Netcom, KongZhong provides various wireless value-added services to China’s mobile phone and fixed-line phone users. Prior to co-founding KongZhong,
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Nick was the Vice President and CTO of Sohu.com - China’s premier online brand encompassing search and China’s leading network of entertainment, social media and web 2.0 products. In June 1999, Nick co-founded ChinaRen Inc – China’s leading online community site for young people. ChinaRen was bought by Sohu for $35 million of Sohu Stock. Today, Nick is building Wukong. com (Monkey King Search Limited) – a brand new start-up focused on conceptual search and intent on becoming Baidu’s No. 1 competitor. Nick Yang graduated from Stanford University with a Master’s Degree in Electrical Engineering in 1999. wukong.com kongzhong.com sohu.com chinaren.com
Steve Jang
Strategic Advisor at Animoto / Conduit Labs / RCRD LBL / StumbleUpon (San Francisco) Steve is a technology entrepreneur and currently serves as a strategic advisor to Animoto, Conduit Labs, RCRD LBL, and StumbleUpon. Previously, he served as CMO and Head of Business Development at imeem (acquired by MySpace) and Director of Digital Development & Distribution at EMI Music.
animoto.com conduitlabs.com rcrdlbl.com stumbleupon.com Follow Steve on Twitter @stevejang
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Scott Halcomb
Head of International Business Development, SystemK (Sapporo)
Scott Halcomb is the Head of International Business Development at SystemK in Japan. He is responsible for discovering and localizing foreign technologies, turning great ideas into great businesses. Currently, Scott leads SystemK’s content development for Layar, the Augmented Reality Browser. Clients include Recruit (Japan’s largest restaurant search), Home’s (Japan’s largest real estate company), and the Hiroshima Peace Park. Prior to working with SystemK, Scott was a researcher of Japanese mobile marketing trends at Hokkaido University. He is passionate about emerging mobile technologies and actively researches their impact. Scott holds fluency certification in Japanese and currently lives in Sapporo.
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systemk-corp.com systemk.co.jp Follow Scott on Twitter @scotthalcomb
Rob Manson
Managing Director of MOB an Innovation Lab (Sydney)
Rob has been working with cuttingedge technologies since the early 90s and is focused upon creating tangible experiences that change the way you see technology, business and the world around you. MOB create innovative iPhone, Mobile and Internet based Applications and have created Augmented Reality (AR) applications and ARt installations for public display and consumer markets.
MOB-labs.com.au Follow Rob on Twitter @nambor
MOB’s customers include the Sculpture by the Sea, Sydney Opera House, The Royal Eastershow, IAG, Warner Music and St George to name a few. MOB have created a Mobile Augmented Reality experience using historic images of Sydney that the Powerhouse Museum released to the Flickr Commons and MOB regularly contribute to the Open Government/Open Data movement in Australia.
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Haidong Pan
Founder, Chairman and CEO, Hudong.com (Beijing)
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Haidong Pan, Ph.D., is founder, Chairman and Chief Executive Officer of Hudong.com Inc. Under his excellent leadership, www. hudong.com has grown to be the largest and most influential wiki-enabled “Knowledge Media” where over one million contributors have collectively edited three million articles.
overseas Chinese students and scholars.
The company’s product, HDWiki, the first open source Chinese wiki software, dominates with 90% market share in China. Before that, Dr. Pan served as Chief Information Officer (CIO) with AsiaEC.com (now Office Depot China), the largest online e-procurement office supplies company in China. While studying in Boston University, Dr. Pan acted as co-president of Harvard China Review and organized its annual conference that attracted mainstream media in both US and China. Besides that, the MIT talent forum he organized as conference chair stirred the returning enthusiasm among
hudong.com
Dr. Pan obtained Ph.D. in systems engineering from Boston Univ., M.S. from Tsinghua University and B.S. from Beijing Science & Technology University. He also joined the “Advanced History Studies Program” in Dept. of History, Peking University.
Anand Giridharadas Technology Columnist, The New York Times / International Herald Tribune (Cambridge, Washington, Bombay)
Anand Giridharadas is a columnist for The New York Times and its global edition, the International Herald Tribune. His “Currents” column explores fresh ideas, global culture and the social meaning of technology. Anand has just completed a fourand-a-half-year tour as a foreign correspondent in India for The Times and the Herald Tribune, as their first Bombay presence in the modern era. He reported for four years on India’s transformation, Bollywood, corporate takeovers, terrorism, outsourcing, poverty and democracy, and was appointed a columnist in 2008, writing the “Letter from India” series. A writer living between Cambridge, Washington and Bombay, his first book India Calling will be published by Times Books in early 2011.
an analyst. He lectures at Harvard, Brown, the University of Michigan, the International Development Research Centre, Google and the Young Presidents Organization. Prior to this Anand was a consultant to McKinsey and Company in Bombay advising local governments on urban development and Indian and Chinese businesses on their internationalisation strategies. Anand is a doctoral candidate at Harvard and has been honoured by the Society of Publishers in Asia for opinion writing, by the South Asian Journalists Association for business reportage, and by the Indo-American Society for promoting cross-cultural understanding. anand.ly Follow Anand on Twitter @anandwrites
Anand appears on CNN and CBC Radio, for which he also serves as
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John B. Penney
Executive Vice President, Strategy & Business Development, Starz, LLC (Los Angeles) John Penney is Executive Vice President, Strategy & Business Development for Starz, LLC. Penney is responsible for evaluating and building key business strategies, partnerships, and identifying and developing new business opportunities across the family of Starz companies. John joined Starz in March 2010. Most recently, Penney was President and Head of Corporate Development of Foresee Entertainment, a media and entertainment company he co-founded with current Starz, LLC President and CEO, Chris Albrecht in 2008. Prior to Foresee Entertainment, Penney served as Head of Global Media Strategy for IMG, Inc., where he was responsible for developing and implementing a new global entertainment strategy, focusing on production and distribution of non-scripted, scripted, and digital programming. Penney was an early proponent of the digital transformation of the entertainment industry.
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Prior to that, Penney was with HBO for five years, most recently serving as Senior Vice President, Digital Initiatives, where he oversaw the strategic planning, delivery and operational management of new advertising-supported broadband channels. Before executive stints at ACTV Inc., Scient Inc., and Viacom, Penney spent seven years on Wall Street, both as an equity research analyst at Sanford C. Bernstein & Co., Inc. covering the media and entertainment industries, and as a financial analyst in the Media & Telecommunications Corporate Finance group of The Chase Manhattan Bank. Penney holds a B.A. in Social Psychology from Wesleyan University and a Master’s Degree in Public Policy & Administration, concentrating in Science & Technology, from Columbia University. starz.com
Amin Zoufonoun
Director, Corporate Development, Google (Mountain View)
Amin Zoufonoun joined Google in 2003, and is a senior member of its Corporate Development team, which is responsible for evaluation, negotiating and executing Google’s mergers, acquisitions and investments. He has led a number of Google’s key strategic acquisitions and investments both in the U.S. and internationally.
google.com
Previous to Google, Amin was a practicising attorney, both in-house and at a number of Silicon Valley law firms. Amin holds a degree in Electrical Engineering as well as a Juris Doctor (law) degree, and is a licensed attorney by the California State Bar. He has spoken at a number of conferences on topics relating to mergers and acquisitions, investment, corporate finance and valuation, digital media and strategies/exits for startups.
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Robert Tercek
One of the world’s most prolific creators of interactive content (Los Angeles)
Rob has created breakthrough entertainment experiences on every digital platform, including satellite television, game consoles, broadband Internet, interactive television and mobile networks. His career is filled with milestones, including the launch of the first multichannel television service in Asia (STAR TV in 1991); the first multiplayer Java games on the Web (Sony 1997); the world’s first streaming video service on mobile phones (PacketVideo and NTT DoCoMo V-Live, 2001). He has served in executive management at major media companies, including MTV: Music Television, Sony Pictures Entertainment, and OWN: The Oprah Winfrey Network, as well as in fast-growth startup ventures. He has co-founded five startup ventures and has served as an advisor to major technology companies such as Nokia, Motorola, AMD, Microsoft, Sony Computer Entertainment, Taito and many more. His credits include some
of the most successful interactive content worldwide, including Jeopardy Online and Wheel of Fortune Online, the bestselling Monty Python CD ROM series, and Oprah Winfrey’s live webcasts to vast global audiences. An enthusiastic proponent of responsive content in two-way networks, Mr Tercek is a highly indemand speaker: he has been a featured speaker at NAB, CES, GDC, MIPTV, MILIA, E3 Expo, South By Southwest, X|Media|Lab, 5D, Tokyo Game Fair, and many other conferences. In 2008, he was named a Fellow of the Royal Society for the Arts in recognition of his achievements in social media for the benefit of society. roberttercek.com Follow Robert on Twitter @superplex
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Hael Kobayashi
Digital Media and Creative Industries Executive (Australia, Singapore)
vip guest Hael is an international and award winning executive with over 25 years experience in the creative industries, including film, digital media, broadcast, and the visual and performing arts. An early adopter of digital media, Hael has held roles as senior executive and producer for several of the world’s leading film and entertainment studios. Most recently, he was the Executive for Production Strategy at OmnilabMedia Group. Prior to this, Hael was the Group Head of Production and Associate Producer on the Oscar winning Happy Feet for Animal Logic. Previously Hael was Director of Digital Artists Production for Lucasfilm’s Industrial Light + Magic. Hael served in several production management roles at DreamWorks Animation, and was the Entertainment and Science Bureau Chief for MSNBC/ ZDTV, pioneering the use of online communication in conjunction with simultaneous broadcast.
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Hael is the co-founder of the Presidential Scholars in the Arts’ film and video program for the National Foundation for Advancement in the Arts, USA. Since 2003, Hael has been a member of leadership teams working with economic development groups, area planners, leaders in education and industry representatives to create strategies for developing digital and emerging media as part of sustainable, economic growth in Australia, the USA, and Singapore. He was a member of the federal and state task forces for Australia’s Digital Content Industry Action Agenda. Hael is a member of the international jury and senior advisor for Copenhagen’s INDEX: Design to Improve Life.
Paul Venn
Head of Communications, twofour54 (Abu Dhabi)
vip guest Paul joined twofour54 in January 2009, having helped to successfully launch the company as an external consultant. In his role, Paul is responsible for supporting twofour54’s business proposition through the development and implementation of strategic communications programmes and event management.
twofour54.com Follow Paul on Twitter @paulvenn
Prior to joining twofour54, Paul worked for Hill and Knowlton for eight years, most recently as General Manager of the Abu Dhabi office. Paul has been in the Middle East for 18 years and has held a number of senior PR positions. He brings an in-depth knowledge of the region to twofour54.
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Chris Winter
ABC Innovation (Sydney)
vip guest Chris Winter works for the ABC’s Innovation Division, and has a long background in new media, digital TV, technology marketing and radio. His work has included projects to deploy ABC current and archive content on a number of platforms including off-deck mobile portals, Google Earth and Google Maps; and for its first two years, managing ABC2. It now includes developing and nurturing new relationships with third party content providers (including archives, libraries and museums), technology research bodies (including NICTA, CSIRO, University of Sydney, and UTS), industry bodies, government agencies and media organisations (including DBCDE); and supporting the marketing activities of the division, including content syndication.
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He is a member of the Australian Interactive Media Industry Association (AIMIA), the Music
Council of Australia, and the International Academy of Digital Arts and Sciences; has contributed to the annual conferences of the Screen Producers Association of Australia since 1999 and been a X|Media|Lab participant since they began in 2003, most recently in Amsterdam in November 2009. In 2004 Chris was the joint recipient of an Australian Recording Industry Association Award for Best Music DVD for his production work on Midnight Oil’s Best of Both Worlds, and was presented with AIMIA’s 2007 Outstanding Contribution Award. He is a board member of screen development body Metro Screen Ltd and joined the Australian Government’s Information Technology Industry Innovation Council in May 2009. abc.net.au
Tom Kennedy
Head of Digital, Omnilab Media The Playroom (Sydney)
vip guest Tom heads the digital broadcast IPTV initiatives at Omnihab Media, he been involved in Industry development and policy throughout his career and has been a champion for the future potential of the Australian content and the digital media industry. He has a wide range of business experience from startups to public companies. He was founder and CEO of several leading digital companies over the past 15 years including, Media Zoo, Hyro, Beyond Online and Brainwaave Interactive. In 2006 he won the AIMIA award for outstanding contribution to Industry, and in 2007 he was listed in B and T Magazines Power 40 Digital Leaders list. His past roles include, Chairman of the Digital Content Action Agenda Experts Group (DCITA) 2008, Commissioner, of the Australian Film Commission (AFC) 2008, Past Chairman Internet Industry Association (IIA) 2007, Past President of Australian Interactive Media Industry Assoc (AIMIA), 2004. He has been an advisor to
Government in the following areas: member of the Digital Television Advisory Group, member of the Joint Singapore Australia IT Council, member of the Australian Information Economy Advisory Council (AIEAC) and a member of the National Bandwidth Enquiry and a member to the Australian Governments Broadband advisory Group (BAG). He is currently executive producer on a range of Australian feature films including: King of the Mountain, Bad Bush, and My Little Eye. He speaks regularly at domestic and international media events and blogs when time permits. mcluhan.tv theplayroom.tv omnilab.com.au Follow Tom on Twitter @mcluhan8
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Phil Morle
Co-founder, Pollenizer (Sydney)
vip guest A true digital revolutionary, Phil co-founded Pollenizer in 2008 after serving as the CTO for Kazaa for 5 years. Pollenizer helps grow successful web businesses and Phil has advised numerous companies including Tangler, Naspers, Lingopal, BBC, Linqia, GetPrice, 99dresses, Spreets and MoGeneration. As CTO of Kazaa Phil steered the business through acquiring a few hundred million users and a spectacular legal battle with the record industry. During his tenure Kazaa defined what is now mainstream in the way we consume media on the internet. Phil is a founding member of the Data Portability initiative and is generally committed to open source, Creative Commons licensing and network neutrality.
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pollenizer.com Follow Phil on Twitter @philmorle @pollenizer
Rob Antulov
Digital Media Executive and Entrepreneur (Sydney)
vip guest Rob is an experienced executive and entrepreneur, having held senior management or advisory roles in a range of industries. He is currently a Director of MediaNext, a management advisory and consulting practice, and a Partner at corporate advisory firm Hall Capital, both operating in the media and technology sectors. Recently, Rob has co-founded or been a seed investor in a number of early stage technology and media businesses, including an online sports community, a motoring lifestyle website, a video content site and an Asian digital services business. Rob has commercialisation experience in the creative industries and has consulted to AFTRS and NICTA on business models for new media concepts. Rob has previously been a X|Media|Lab presenter, mentor and lab participant. Rob’s most recent corporate role was Director of Strategy at Fairfax Media. Earlier, Rob was the Chief
Commercial Officer at Peakhour, an Australian Internet technology services provider. Prior to that, Rob spent over four years with the CocaCola System in Central Europe and the Asia-Pacific, holding VP roles in marketing and strategic planning. Prior to this, he was a management consultant with Booz & Co. Rob has an MBA with Distinction from the AGSM in Sydney (University of NSW), which he completed at the Kellogg Graduate School of Business, at Northwestern University in Chicago, and has a Bachelor of Engineering Degree (First Class Honours, Elect) from the University of Western Australia. Rob is currently a Director of the Juvenile Diabetes Research Foundation and of the Sydney Film Festival. medianext.com.au Follow Rob on Twitter @rantalot
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Brad Howarth & Janelle Ledwidge Co-Authors of A Faster Future (Sydney)
vip guestS Brad Howarth is a journalist, speaker and author based in Sydney, Australia. Over the past 15 years he has written for a wide range of publications and websites in Australia and internationally, focusing on topics including technology, marketing and digital media. Brad is also the author of Innovation and Emerging Markets, a study of the path to commercialisation for Australian technology start-ups. Brad is a regular speaker on the topic of innovation and digital media, and in his role as a journalist has interviewed many of the world’s leading authorities on these topics. Janelle Ledwidge is a coach and industry specialist export adviser who has delivered Austrade’s TradeStart Program for the Australian Interactive Media Industry Association since 2003. Janelle has spent 14 years working in digital media and with numerous Australian digital media and ICT companies to assist their international business
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development activity. As an international trade and industry development professional, Janelle draws on extensive experience in the fields of digital media, coaching, client services, marketing communications and events management. Janelle is the founder of Joyality Coaching has a background and professional qualifications in coaching, multimedia production, advertising and public relations. Brad and Janelle are currently writing a new book, A Faster Future, which is an exploration of the future for web-based services and applications. afasterfuture.com Follow Brad on Twitter @bhowarth Follow Janelle on Twitter @janelleledwidge
Phaedon Stough Founder of Mitchellake Consulting, Innovation Bay, and Genos (Sydney)
vip guest Phaedon is the founder of Mitchellake Consulting, InnovationBay, and Genos. He is the Chairman of Polllenizer, and sits on the advisory board of Sentralise, whilst he also consults to a number of early stage tech ventures of human capital solutions. Phaedon has a background in Executive Search for high growth technology firmsaross Australasia, North America and Europe.
Genos was commercialised from Swinburne University in 2004 and has gone to raise over $2M in venture funding and expand globally, to become the leader in Emotional Intelligence psychometrics assessments for enterprise organisations.
Mitchellake Consulting was founded in 2001 and now has offices in San Francisco, Sydney, Melbourne and Hobart, providing human resource management solutions to a range of technology organisations, including venture capital, global tech and a local emerging start ups, including Microsoft, Atlassian, NICTA, Netus.
mitchellake.com innovationbay.com genos.com.au pollneizer.com sentralise.com
Phaedon has a double major in International Relations and an Honours degree in Chinese Politics.
Follow Phaedon on Twitter @MitchelLake
Innovationbay has over 500 members in Australia and is the leading early stage technology specific angel network in Australia, having raised over $6M in seed since July 2009.
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David Ding General Manager, X|Media|Lab China (Shanghai)
vip guest Y. David Ding spearheads X|Media|Lab’s development and operations in China, focusing on creative industries programs and relationships with local governments, industrial/high-tech parks and institutions. Before joining X|Media|Lab, David was the COO in a 30people startup in Wenzhou, Zhejiang Province, exploring and developing the creative industries there. The company co-produced MMORPG games with established firms, including CDC Games, Oak Pacific - Mop and Shanda, as well as developing its own slate of regional casual games. Prior to Wenzhou, David was Product Manager at Oracle Asia Research and Development Center in Beijing, developing enterprise 2.0 and social media applications. Prior to Beijing, he worked fulltime as Client Services and Product Manager at Concurro Inc. in Silicon Valley, while studying entrepreneurship under
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the Management Science and Engineering course at Stanford University through the National University of Singapore Overseas College program. In 2008, David founded Beijing Angels and Startup Entrepreneurs, a network of passionate Internet entrepreneurs, and in 2009, he founded the Chinese Entrepreneurs Organization Singapore in Singapore. David holds a bachelor degree with honors in Bioengineering from National University of Singapore, and certificates from Stanford University and Zhejiang University. xmedialab.cn Follow David on Twitter @davidatsg
Pro-Day Conference Delegates Dana Al Salem Lisa Anderson Desmond Ang Rob Antulov Geoffrey Atherden Sultan Aytacli Hugh Baldwin Nik Bambrick Gabrielle Banks Arul Baskaran Alicia Bayly Kat Black Lachlan Blackhall Mark Bolotin Wayne Borg Jose Borghino Mark Bowyer James Boyce Linda Bracken Simon Britton Emily Bull Janine Cahill Bernarda Calcado Marcus Cannell Tali Caspi Jie Chen Rick Chen Jane Cherrington Ann Chesterman Carrie Choo Gotham Chopra Angela Clark Kathy Cleland Martin Collins Jill Colvin Anne Conlon
Founder / Fanshake The shinyshiny World MassMedia Studios
Instructional Designer / Change 2 Information Architect / Australian Broadcasting Corporation Head of Multiplatform / ABC TV XYZ Networks VJ Zoo InnovationACT Artistic Director / Synarcade Audio-Visuals COO / twofour54 Founder / Six Degrees Asia Head Multiplatform and Content Development / Australian Broadcasting Corporation Content Strategies / MediaWave Director of Content / The White Agency CEO and Experience Designer / Future Journeys Creative Director / George P Johnson Australia The Story Room Project Manager / Holler Sydney Fundreak.com.au Director / String Theory Project Manager - ABC Open / Australian Broadcasting Corporation Pulisher And Chief Executive Addict / Daily Addict Co-Founder / Liquid Comics Co-Founder / Streetcorner.com.au Director / Digital Cultures Program, Univ. of Sydney XYZ Networks Head of Marketing and Communications / Sydney Festival Random House Australia
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Robert Connolly Jasper Cook Danny Corcoran Vickii Cotter Michelle Cotterill Alan Crabbe David Cranswick Manuela Davidson Tanya de Groot Matthew Deaner Christy Dena Brad Deveson Yolande Dewey Kate Dezarnaulds Glenn Dickins Noric Dilanchian Y. David Ding Libbie Doherty Victoria Doidge Phil Douglas Greg Duffy Nikki Durkin Ingrid Durkin Amanda Duthie Dinka Dzubur Kath Earle Michael Ebeid Stacey Edmonds David Elliot Megan Elliott Josephine Emery Claire Evans Steve Fanale Matt Fayle Steven Fehir Dan Fill Stuart Flanagan John Flaus Keren Flavell Matthew Flynn Marg Folkard Annie Fox Peter Fox
Writer/Producer/Director / Arena Films VJ Zoo Producer of Hybrid Experiences / George P Johnson Australia Events NSW Fundreak.com.au Director, The Edge / State Library of Queensland Mobile Producer / Australian Broadcasting Corporation BDM / Event Alliance International Manager, Strategy & Research / Screen Australia Director / Universe Creation 101 Director / BIS Freelance Business Develoment Manager / Sydney Festival Stategic Relationships / Agile Digital Engineering Managing Partner / Dilanchian Lawyers & Consultants General Manager / X|Media|Lab China Senior Producer / Hackettfilms Director of Marketing & Communications / Sydney Opera House Flash Team Leader / Change 2 Frankel Lawyers Founder and CEO / 99dresses.com CFO / 99dresses.com Head of Arts & Entertainment / ABC Television PR Group Executive Producer / ABC TV Executive Director, Corporate Strategy & Marketing / Australian Broadcasting Corporation Managing Director / Agile Digital Engineering Pty Ltd Director / X|Media|Lab Head of Story / Mod Productions Fanale Initiative Co-Founder / The Loop Technical Director / Red Ripe Founder / Chocolate Liberation Front Lead Developer / ABC TV Multiplatform Production Red Ripe Founder / Wholesome Media Creative Traffic Manager / George P Johnson Australia
Fox Studio Australia
Michael Frankel Glen Frost John Galloway Danielle Giles Stefan Gillard Anand Giridharadas David Glen Sudeep Gohil Nick Gonios Janine Googan Hannah Gordon Virginia Gordon Lisa Gray Emma Green Bruce Griffiths Stephen Grocott Ranmali Gunasekara Marina Guo James Hackett Scott Halcomb John Hancock Paul Hannigan Ester Harding Kylie Hargreaves Brendan Harkin James Hartcher Brett Haylock Graham Hill Gemma Hogan Simon Hopkinson Brad Howarth David Hua Kylee Ingram Melissa Ironside Defrim Isai Morgan Jaffit Mal Jago Pip Jamieson Steve Jang Kate Jarrett Christopher Johnson The Hon. Virginia Judge MP Sam Kamani
Partner / Frankel Lawyers The PR Report MD / The Hyper Factory Commercial Director / Steam-Engine Ltd Technology Columnist / The New York Times Executive Producer / ABC TV Multiplatform Production Strategic Planning Director/Partner / Droga5 Canary Path triple j Digital Team Leader / Australian Broadcasting Corporation Public Affairs Manager / Screen Rights Head of Content / The Feds Creative Rhapsody Writer / Ambience Entertainment CEO / Nine Lanterns Manager, Information Management / Copyright Agency Limited Hackettfilms Head of International Business Development / SystemK Co-Founder / ezy Media Creative Director / Moshcam Executive Director, International Markets and Trade / Trade & Investment NSW Director / X|Media|Lab Development Lead / Moshcam Product Manager / Network Ten Dig Music Producer / Australian Broadcasting Corporation ABC Television Manager Multiplatform Content / Australian Broadcasting Corporation Producer / Australian Documentaries XYZ Networks GM Industry Development & Production / South Australian Film Corporation Founder / Defiant Designs Co-Founder / Streetcorner.com.au Co-Founder / The Loop Project Manager / South Australian Film Corporation Manager / Amrap Minister for the Arts, Minister for Fair Trading, Member for Strathfield General Manager / Happy Families Health Products Pty Ltd
39 tm
Eric Kearley James Keeler Brad Keeling Liz Keen Tom Kennedy Robyn Kershaw Farooq Khan Kathy Kipriotis Emma Kirby Hael Kobayashi Emma Kobrynski Dylan Koburn Stefan Korn Jennifer Kwok Michael Laverty Rob Lawson James Leathem Jeremy LeBard Janelle Ledwidge Michela Ledwidge Miranda Lee Brenda Leeuwenberg Susan Leong Anne Liddell Berit Lindpere Jude Lobo Simon Lowe Cynthia Macnee Damian Madden Tony Maniaty Rob Manson Colin Marson Mark Martin Joe Mayock Gemma McCarthy Nicholas McCormack Louise McElvogue David McInney Megan McMurchy Jo McNulty Lyn McSweeney Jim Medcraft
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Head of Digital Media, Channels and Licensing / Television New Zealand Strategic Planner / The White Agency Slice Wireless Head of Digital / theplayroom.tv Producer / RKPix XYZ Networks Director of Digital Media / XYZ Networks
Metro Screen Animator / Ambience Entertainment Principal / Webfund General Manager / Custom House Managing Director / Wonderland Music Pty Ltd CEO / iQuantum Pty Ltd MD / Magnetized Markets CEO / ReadCloud TradeStart / AIMIA Founder / MOD Films Director / Electrofringe Project Director / NZ On Screen Lecturer / QUT Assistant Director / DEWHA Demonz Media Research Analyst / Australia Council for the Arts twofour54 Client Services and Operations Manager / QUT Creative Enterprise Australia XYZ Networks Founder / Maniaty Media Managing Director / MOB - An Innovation Lab Co-founder / Consilium Executive Producer / Change 2 Creative Director / Onepartners Senior Communications Officer / CIIC McCormack Consultancy Macleod Media Founder / Jammbox Enterprise Manager / Screen Australia
Freshpage
Carolyn Mee Anna Messariti Amy Meyer Benjamin Millar Justin Milne Malcolm Moir Dan Monceaux Michael Moore-Jones Tara Morelos Phil Morle Nick Morris Susan Morris Yates Amanda Morrison Stephen Mount Joy Mountford Tyson Mowarin Mary-Ellen Mullane Greer Nagle Andy Nehl Eloise Nolan Louise O’Donnell David Oakley Justin Osmotherly Rachael Page Haidong Pan Shantan Parameswaren Lindsay Parsons Louise Pascale Scott Bradley Pearce John Penney Don Perlgut Lisa Piazza Fergus Pitt Bruce Plant Monique Potts Gabriel Providel Daniel Prypchan Damien Radford Zeljko Radic Avnesh Ratnanesan John Reddin Georgia Rivers Alexandra Robertson
Production Assistant / Ambience Entertainment Digital Director / UM Sydney Festival Business Development Manager / Social Media NZ Ltd Acting Director / dLuxMediaArts Co-Founder / Pollenizer National Marketing Manager ABC Radio / Australian Broadcasting Corporation CEO / Edit.Proof Cross Platform Producer Communicaitons Manager / Hunter Medical Research Institute Founder / Weerianna Street Media Investment Manager / Screen Australia
Manager Rightsholder Relations / Copyright Agency Limited Director of Digital & Broadcast / Sydney Opera House Director / Bubbler Interactive / AdBubbler pageportfolio Founder / Hudong.com triple j Online Producer / Australian Broadcasting Corporation Producer / POP Pictures Director / Oneintenproductions Executive Vice President / Starz LLC CEO / Rural Health Education Foundation Manager Multiplatform Development and Design / Australian Broadcasting Corporation Manager Multiplatform Development and Design / ABC Director / Flow Producer/Project Manager / Australian Broadcasting Corporation triple j Lead Developer / Australian Broadcasting Corporation Teacher / Swinburne University Director & Executive Producer / Araya Prictures Managing Director / Moshcam Australian Chamber Orchestra Marketing Executive / West Australian Ballet
41 tm
Matt Robinson Mark Roppolo Ivana Rowley Kate Russell Tim Ryan Sotirios Saltis Jorn Sanda Andrea Sarkozy Chris Scott Bethwyn Serow Parmesh Shahani Tony Shannon Gabrielle Shaw Caroline Shawyer Melissa Shawyer Andrew Simms Ralph Simon Simon Skidmore Emma Smith Justin Smith Leanne Minako Smith Justin Smith Jane Smith Martin Southgate Paul Spence Liz Stevens Phaedon Stough Paul Stuart Karen Taylor Simon Te Brinke Robert Tercek Abigail Thomas Adrian Tripodina Leonie Van Ash Michelle Vandermeer Raju Varanasi Paul Venn Patricia Vivian-Lall Peter Walker Paul Wallbank Sandra Walters Alastair Walton
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Planning Director / AdPartners XYZ Networks Online Producer / ABC TV Multiplatform Production Director / CatsEye Communications Experience Designer / Mayswell Pty Ltd Managing Director / bwired Managing Director / Kinetics Pty Ltd Administrator / Arts On Tour Flow Policy Manager / SPAA Business Adviser Enterprise Connect Research & Strategic Lead / Australian Broadcasting Corporation Director / PR Group Director / PR Group Founder & CEO Tagmotion Pty Ltd Managing Partner / Onepartners Head of Marketing / Smith and Hall Principal Architect / Agile Digital Engineering Pty Ltd Technologist / 12thousanddays.com Manager Production Strategy / Australian Broadcasting Corporation CEO / ideegeo Group Ltd Manager, Documentary / Screen Australia Founder / Mitchellake Consulting Festival and Business Manager / Wonderland Music Pty Ltd
Head, Strategic Development / ABC Innovation B Revolution Co-Founder / ezy Media Game Designer / Future Journeys General Manager / DET - CLI Head of Communications / twofour54 iprimus Director / Red Ripe Manager, Creative Industries / Industry and Investment NSW Producer / Kapow Pictures Director City Engagement / City of Sydney
Brad Webb David Webster Edweana Wenkart Jenny Wheeler Suzie Wicks Justin Wight May Wijaya Shane Williamson Adrian Wills Jeremy Wilson Malinda Wink Chris Winter Penelope Wright Lisa Yallamas Nick Yang Leon Young Hasnain Zaheer Jamie Zarzycki Weihong Zhang Amin Zoufonoun Anina
COO / Hunter Medical Research Institute Head Of Animation / Ambience Entertainment Managing Director / Tsuki Director / Happy Families Health Products Pty Ltd Producer / Monkeystack Events NSW Mobile Monday Writer/Director Tentacle Development Producer / Habitat Manager New Services / ABC Innovation Internet Broadcasting Program Manager / ABC Television writer / producer Founder / KongZhong Managing Director / Change2 Managing Director / Web Business Age XYZ Networks Director, Corporate Development / Google 360 Fashion
43 tm
NOTES
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Industry Supporters
Venue Partners
Hospitality Partner
PR Partner
Design Partner
45 tm
About X|Media|Lab
X|Media|Lab is the internationally acclaimed creative industries event. XML creates a meeting place uniquely designed to assist companies and people get their own creative ideas successfully to market, through concept development, business matching, and direct access to worldclass networks of creative professionals. Each XML is a unique event where people with original digital media ideas connect with a superb international network of independent creative thinkers, technology wizards, commercialization experts, potential business partners, and potential financial resources. The focus of XML is always on you and your ideas. X|Media|Lab specialises in building high-value professional networks between the emergent creative industries in China, India, the Middle East, and North and South Asia: the new geographies and new media hotspots that have the highest growth markets, the biggest numbers of consumers, the largest youth markets, and the greatest emerging talent pools. We also stage X|Media|Labs with partners in selected traditional media hotspots including London, Los Angeles, and Amsterdam. The ‘X’ in X|Media|Lab stands for cross-platform, cross-disciplinary, and cross-cultural. Cross-roads, intersections, collaboration, meeting places, and the critical moments when something new might happen – these are our guiding thoughts. Lastly, ‘X’ marks the spot! We look forward to welcoming your participation at any X|Media|Lab in the time-zone within which we always operate: the near future! xmedialab.com info@xmedialab.com @xmedialab
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Agenda 9.00am WELCOME AND OPENING REMARKS
Welcome to Country – Alan Madden, Cultural Education Officer, Metropolitan Land Council (Sydney) Welcome Address – The Hon. Virginia Judge MP, Minister for the Arts; Minister for Fair Trading; Member for Strathfield (Sydney)
9.00am SESSION ONE: LOOKING FOR GLOBAL MEDIA IDEAS
Ralph Simon – Founder of the mobile entertainment industry (London) Dana Al Salem – Founder, Fanshake (Paris, London) Gotham Chopra – Media Entrepreneur & Co-Founder Liquid Comics (Los Angeles)
10.45am NETWORKING AND REFRESHMENTS 11.15am SESSION TWO: DESIGNING GLOBAL MEDIA IDEAS
Parmesh Shahani – Author and Media Entrepreneur (Mumbai) Joy Mountford – Internationally renowned User Experience Designer (San Francisco) Wayne Borg – COO, twofour54 (Abu Dhabi) Nick Yang – Founder, KongZhong, Chinaren.com & Wukong.com (Beijing)
12.45pm LUNCH AND NETWORKING 1.30pm SESSION THREE: INNOVATIONS IN GLOBAL MEDIA IDEAS
Steve Jang – Strategic Advisor at Animoto / Conduit Labs / RCRD LBL / StumbleUpon (San Francisco) Scott Halcomb – International Business Development Director, SystemK (Japan) Rob Manson – Managing Director of MOB – an Innovation Lab (Sydney) Haidong Pan – Founder, Chairman and Chief Executive Officer, Hudong.com Inc. (Beijing) Anand Giridharadas – Technology Columnist, The New York Times / International Herald Tribune (Washington, Cambridge, Bombay)
3.00pm NETWORKING AND REFRESHMENTS 3.30pm SESSION FOUR: BUILDING BUSINESSES WITH GLOBAL MEDIA IDEAS
John Penney – Executive Vice President, Strategy & Business Development, Starz, LLC (Los Angeles) Amin Zoufonoun –Director, Corporate Development, Google (Mountain View) Robert Tercek – One of the world’s most prolific creators of interactive content (Los Angeles)
5.00pm NETWORKING RECEPTION