Zenith Insight report
2016 savoury yogurt innovation A review of recent trends and new product development
December 2016
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contents section
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page
1. introduction and scope
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2. category overview
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2.1 global trends and development in savoury yogurt consumption
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2.2 challenges and barriers
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2.3 insights and opportunities
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2.4 global growth opportunities
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2.5 what manufacturers say about savoury yogurt
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3. brand profiles
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3.1 brand profiles: Asia Pacific
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3.2 brand profiles: Europe
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3.3 brand profiles: Latin America
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3.4 brand profiles: North America
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1. introduction and scope
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1. introduction and scope savoury yogurt innovation Overview
Scope
The aim of this report is to assess developments in the savoury yogurt sector, identifying and summarising trends and new innovations in order to understand what opportunities exist for new product development.
A global market overview of trends and developments, featuring brand profiles to benchmark against leading and innovative savoury yogurt brand worldwide, tracking innovation within the savoury yogurt category as well as investigating the future outlook of the market. Categories covered in this report: •
Spoonable yogurts and yogurt drinks.
Products profiled in this report contain features that span a number of trends shaping the future of the savoury yogurt sector, including: • Introduction of new flavours • Move to natural and organic ingredients • Low sugar content / zero-fat • Premium positioning • Child-oriented • Clean labelling • High protein • Convenience
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1. introduction and scope savoury yogurt innovation Definition: savoury yogurt For the purpose of this report, Zenith has limited its research scope using the following definition: •
Made from fermented milk with added bacteria, yogurt can be spoonable, drinkable or squeezable. Savoury yogurt is classified as yogurt which features savoury flavours, such as salt, hot spices and vegetables as well as seeds and nuts. These flavours can be used in combination with sweet and fruit flavours or in isolation.
Coverage Innovative products launched between 2006 and 2016 with a focus on new product development and innovation activity between 2014 and 2016.
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2. category overview
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2.1 category overview global trends and development in savoury yogurt consumption • Commentary • Commentary • Commentary
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2.1 category overview global trends and development in savoury yogurt consumption Region: Commentary Region: Commentary Region: Commentary
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2.1 category overview global trends and development in savoury yogurt consumption Trend: Commentary Trend: Commentary Trend: Commentary
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2.2 category overview savoury yogurt - challenges and barriers challenges and barriers
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Commentary
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Commentary
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Commentary
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2.3 category overview savoury yogurt - insights and opportunities insights and opportunities
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Commentary
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Commentary
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Commentary
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2.4 category overview global growth opportunities
Region
Commentary
Strong Medium Low 13
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3. brand profiles
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3.1 brand profiles Asia pacific
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3.1 Asia Pacific Australia
Yummia
Yummia, Australia
www.yummia.com.au
Product information: Addressing the needs of “people living such hectic lifestyles whilst trying to stay healthy”, Australian company Yummia expanded its yogurt portfolio with the launch of three varieties mixing fruits and vegetables: strawberry-beetroot, apple-carrot, and sweet potato-cinnamon. The naturally thick and creamy Greek strained yogurts are retailed in plastic tubs, with each coming with a spoon for convenience. Yummia's yogurt range contains two of the five recommended daily portions of fruit and vegetables and also features a ‘five star health rating’ which allocates stars to foods based on their nutrition content. This innovation extends Yummia’s current product portfolio, which includes a range of bircher muesli in apple-cinnamon, date-coconut, and fig-cranberry. Launch date: June 2015 Variants: Strawberry & Beetroot; Apple & Carrot; Sweet Potato & Cinnamon Ingredients: Yogurt 80% (skim milk, milk solids, cream, cultures), fruit and vegetables purée 20%, sugar, water, thickener, acidity regulator, preservative, natural flavour Pack size & type: Plastic tub: 150g Price: AUS 3.00 per 150g tub
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3.2 brand profiles Europe
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3.3 brand profiles Latin America
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3.4 brand profiles North America
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Accurate, up to date global food and drinks market research and forecasting to support market strategy. Expert analysis of industry, competitors, consumers, trends, forecasts and latest product innovations. Off the shelf reports, bespoke reports, online databases.
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