Tongji Chinese Class 2.0
group2 JAYA
DISCRIPTION:
BACKGROUND
Joakim has very little previous chinese knowledge, but is willing to learn more. He hopes to learn some basic chinese and ”101 of chinese culture”, but is unsure what to expect. He thinks that even basic level chinese will help him in future career and wants to show that he has some knowledge in chinese, even on very superficial level. He is willing to do some effort in learning language, because is currently in China.
PERSONA
Accoding to our research, there are a big group of international students who are eager to learn Chinese but get less motivated because of missing some classes, the inefficiency in class, no effective practice homework afterclass, etc. They do not expect much on their Chinese but expect more practical homework to motivate them to learn Chinese. They would like to have more continuous learning and more feedback and push from the teacher, because they are not self-motivated, but are willing to learn. We redesign the service of Chinese Class for this kind of students.
Joakim Andersson 23, Denmark Master’s level student in technology First time in exchange
FRUSTRATION:
- Adventurous - looking for new experiences and interested in travelling - Social-oriented - Uses mainly western social media and sources across all platforms ”I came to China because I think it will benefit my future career, and gaining experience from China is surely appreciated by companies. Learning some chinese is surely not going to harm me, although I don’t really know what level I can achieve.”
- lack of feedback and support - Lack of pressure and guidance from teachers. - Time is not flexible so he has to miss some class because of traveling - They feel inconvenient not recognizing Chinese characters. - Can not get much corrected on pronunciation. NEEDS & ATTITUDES - Needs organized events to sustain motivation and learning - Would like to have more tasks and exercises, like ”have-to-do” things. View tasks in positive light, even though do not necessarely take initiative - Class is a collaborative environment, but would also like to have more individual tasks - Would like to have more frequent and continuous courses and tasks
HOW TO IMPROVE CONTINUOUS LEARING TO GIVE PUSH FOR LOW EXPECTATION STUDENTS AFTER CLASS? push to improve your leaning
clear expectation for the whole learning process
interesting after-class tasks
OFFERINGS
course preview before and after class selection
chaces to experience Chinese culture
continuous learning experience during the whole semester
preview exercises for next chapter chinese learning in anywhere at anytime
targeted feedback from the teacher mark difficulties in app
fragmented and intelligent exercises on app
other universities
SYSTEM MAP
material provider
Roles: 1. Students and teacher are the main users. 2. Users interact through app (online) and class (offline).
chinese education ministry
3. Education ministry and universities coordinate together, and set the requirements for material. 4. Material provider is in charge of providing and maintaining the platform. Material Flow:
TJ university
1. Material Provider provides books to University, and students buy books from school. 2. Teachers get teaching material from unviersity as well. Infomation Flow:
app
TJ students
1. University and board of professors provides feedback to material provider. 2. Students can give feedback through app. 3. The app could collect users' infomation. Money Flow: 1. Students pay for university for learning material.
teaching group
2. Education Ministry give money to Material Provider.
teacher
3. University hires teachers.
CUSTOMER JOURNEY MAP PRESERVICE
POSTSERVICE
SERVICE classes
midterm exam
final exam
OFFLINE-IN CLASS
Attend first class, receive homework from teacher
Get feedback and help from teacher, review the learnings
Take the exam
ONLINE 困 难
Receive email
Receve notification about regular excercise
chinese class
see poster
Download app
Log in the course in app
View the course content
select course
do exercise in app
Receive the exam requirement and arrangements
Mark difficulties
Receive notification to check exam results and encouragement from teacher
Review for the exam in the app
Explore other courses to continue studying
look back the records during the courses
Connect with teacher and classmates
Recieve new practical task from teacher
website
Send task document to teacher and share it in social media
OFFLINE-AFTER CLASS Do the task and document it
BASIC 1
Class
ME
BASIC 1
COURSES
拼 音
拼 音
拼 音
1 Pinyin1
2 Pinyin2
3 Pinyin3
BASIC 1
Jesse
Tuesday 18.30-20.30
1533299 Basic 1 teacher
名 称
在 哪
时 间
4 Name
5 Where
Settings
LOG IN HAVE PROBLEM?
数 字
餐 厅
出 租 车
exercises of 9 超市 wǒ míngtiān mǎi 我 明天 买 __________ ASSIGNMENT:
record with photos or audio
buy something in Chinese and
苹果/píng guǒ
2016.1.1 19：00
record with photos or audio
Viktor, Sweden Ali, Germany
2016.1.1 19：00
芒果/mángguǒ
2016.1.1 19：00
水果/shuǐ guǒ
SHARE TO
西瓜/xī guā
Andrea, Italy
MARK AS DIFFICULT
5 Where SELECT
6 Clock
Cindy, Turky
wechat 4 Name
MEMORY
Tuesday 18.30 & Thursday 18.30
6 Clock
Password
INTERACTION
ASSIGNMENT:
exercises of 9 超市
buy something in Chinese and
classmates
Memory
cancel
ASSIGNMENT:
Class
Difficulties
BASIC 2
PHOTOS
9 超市
ASSIGNMENT:
& Thursday 18.30-20.30
Teacher: Zhang Heng
Student ID
INTERACTION
David, France Francesco, Italy
CHECK
preview
send
2016/1/3 8：40
30s 2016.1.3 9：00
2016/1/3 9：00
30s 2016.1.6 10：00