Product Pitch

PRODUCT PITCH MAJOR STUDIO PROJECT SEMESTER 1, 2016 ZOË KEIDGE S2894352

3 PRODUCT CONCEPTS

1. THOUGHT PROVOKING ILLUSTRATIONS 2. HANDMADE TRAVEL BACKPACKS 3. ECO FRIENDLY YOGA MATS

CONCEPT 1

THOUGHT PROVOKING ILLUSTRATIONS GOAL: TO CREATE ILLUSTRATIONS INSPIRED BY SOCIETY AND ITS CURRENT ISSUES. TO DESIGN A LINE OF ILLUSTRATIONS THAT ARE COMPLETELY UNFILTERED AND LOOK AT EITHER STARTING CONVERSATIONS OR RAISING AWARENESS ABOUT SOCIETY AND ITS PROBLEMS OR VALUES.

DESIGN: 6 LIMITED EDITION DESIGNS 4 METHODS OF DELIVERY: 1. HIGH QUALITY PRINTS 2. T-SHIRTS 3. STICKERS 4. PATCHES

CONCEPT 2

HANDMADE TRAVEL BACKPACKS GOAL: TO CREATE A STYLISH BACKPACK THAT MILLENNIALS WHO PLAN ON ANY SORT OF TRAVEL CAN USE AS A CHEAPER, AND STURDIER HANDMADE ALTERNATIVE TO THE STYLISH, YET OVERLY EXPENSIVE PACK OPTIONS CURRENTLY AVAILABLE.

DESIGN: 1 BACKPACK STYLE 3 VARIATIONS IN COLOUR 2 VARIATIONS IN MATERIAL

CONCEPT 3

ECO FRIENDLY YOGA MATS GOAL: TO DESIGN A YOGA MAT, AND YOGA MAT STRAP RANGE CREATES OUT OF ECO FRIENDLY RECYCLED MATERIALS, FOR THE ENVIRONMENTALLY CONSCIOUS YOGA STUDENT.

DESIGN: 4 LIMITED EDITION MATS 2 VERSIONS OF MAT STRAP

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