Survey Findings
A survey was conducted for data that can support design choices, thus developing a more effective design solution. These are some of the major survey findings: • When older adults were asked whether they had heard of the Felton Institute, more than 70% have chosen Probably Not. • Those who were surveyed at the age of 60 years and older were asked of their comfort level when it comes to navigating the web, 70% of the results ranged from “Neither comfortable or uncomfortable” to “Extremely uncomfortable.” This finding proves the importance of creating a solution that can be properly navigated, as older people are already having a hard time navigating the overall web • Users were asked how they would prefer a search bar to be located on a website (a search icon standing alone, or a search bar clearly presented.) In the survey, 80% chose a search bar that was clearly presented rather than a simple icon that opens a search bar. This data shows that major elements of a website, such as a search bar, should be clearly presented and rid of ambiguity. Although search icons may be simple, the icon of a magnifying glass could be unfamiliar and unrecognizable to a user at an older age
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