Branding.

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Manifesto Poster Development In the development of my poster I chose to use the typeface Rig Shaded Bold Extruded for the poster title as I had an idea of how to use the negative space in the type which only contained the extruded shadow of the letter forms as the positive shape. I first coloured the type the same dark orange as the top layer of the mindmap image before going in with the burn tool in Photoshop to create a shadow at the edge of the type. This created the illusion that the type had been cut out of the poster the same way that the mindmap image had making the type and image interact with one another.


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