SERVICES
AI: A CRITICAL STEP FOR YOUR BUSINESS BrainStorm Software says those not embracing AI will be left behind Since ChatGPT launched in December last year, it has exploded to 180.5 million users. The Nerdynav.com 2023 survey said that 25 percent of US companies saved $50K-$70K using ChatGPT, while 11 percent saved over $100K. BrainStorm Software says these results are evidence that it is okay for companies to embrace AI to improve their bottom line, posing the question: if basic AI technology can lead to significant cost savings for companies, what are the potential benefits of integrating AI more extensively into business operations? BrainStorm Software Owner and Chief Executive Officer, Ty Osborne, said companies should “actively consider AI for your business and act now.” “Any company in my line of work (Software) that doesn’t embrace AI will be obsolete in the next three to five years,” Ty said. “My intention isn’t to alarm businesses, but rather to encourage them to remain competitive and level the playing field with their competitors that adopt AI. “At BrainStorm, we are generating more of our
own AI technology. About seven years ago our company created its own RAD (Rapid Application Development) platform, ‘The BRAiN,’ which has evolved to be more intelligent through the data it is exposed to. “Remember, AI doesn’t think at all, it only knows what it has learned. “The more data you have, the better your AI will be. While not all data is created equal, it is important to make sure you are collecting the right data, and that it is well-organised and easy to analyse. “Once you have a good foundation of data, you can start building AI models that will help you make better decisions, improve your operations, and ultimately, grow your business.” The companies that will be most successful in the age of AI are the ones that are willing to invest in data collection and storage, says Ty. “Those without good historical data will have a bigger challenge as they try to embed AI technology into their business processes and could get left behind. So, start collecting your data today, and start building your AI future,” Ty said.
BrainStorm says it builds and implements software solutions to give scaling businesses an unfair advantage over their competition. “We believe software should be the servant of the business and never its master, meaning our solutions fit perfectly and resolve the headaches of disconnected systems, to maximise efficiency, increase revenue, decrease cost and ultimately make customers more money,” Ty said. To learn more about how AI can assist your company, BrainStorm invites you to contact its team on info@brainstormit.com.au or 03 5942 7774. For more from BrainStorm, visit www.brainstormit.com.au
WORKSHOP DATA FOR SUCCESS
HaynesPro says it has the data required to empower workshop professionals In the ever-evolving world of automotive technology, having access to accurate and up-todate repair information is crucial for workshops. HaynesPro says that one product that stands out is its HaynesPro Workshop Data, with the company specifically noting its Diesel and Engine Management and Cooling information. The intricacies of diesel engine management and efficient cooling systems demand precision and expertise. HaynesPro says its Workshop Data provides just that. HaynesPro covers an extensive range of diesel vehicles, ensuring that mechanics have the right data at their fingertips. Whether it is diagnostics, maintenance procedures, or repair instructions, HaynesPro offers step-by-step guidance via its Vehicle Electronic Smart Assist (VESA). HaynesPro says this results in increased efficiency and reduced downtime. Furthermore, with the continuous evolution of diesel technology, the ability to access the latest information is 92
Australian Automotive Aftermarket Magazine November 2023
invaluable, and HaynesPro says its Workshop Data delivers this seamlessly. The engine management is at the core of vehicle performance, and HaynesPro’s Vehicle Electronic Smart Assist (VESA) is a game-changer here, it says. HaynesPro explains that it provides in-depth insights into engine management systems, allowing technicians to pinpoint issues accurately and quickly. Whether it is troubleshooting an engine warning light or understanding complex sensor readings, HaynesPro says this simplifies the diagnostic process, making it a vital resource for modern mechanics. Cooling systems are often overlooked but play a critical role in engine performance and longevity.
The Cooling data in HaynesPro Workshop Data covers everything from the fluid type and capacities to electronic-related cooling components. HaynesPro says that by using its product, mechanics can ensure engines are operating at their optimal temperature, preventing overheating and costly damage. HaynesPro states its Workshop Data’s Diesel and Engine Management and Cooling repair data are indispensable tools in an industry that demands precision, speed, and adaptability, empowering automotive professionals to provide top-tier service and repairs to their customers. For more information, contact haynespro@haynes.com.au Scan the QR code for your 30-day free trial of HaynesPro today.