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The Voice of the AHLC
Without continual growth and progress, such words as
improvement, achievement, and success
have no meaning. –Benjamin Franklin
ON THE COVER
14 The Transition from Hair Stylist to Trichologist 18 From Spa to Wig Boutique 22 Hair Trends for 2017
FEATURES
5 6 8 10 12 14 18 21 22 28
Remembering Jonalee Schmidt Modern Salon’s Hair+ Summit Mission Possible The Creation of Revive JAK Inhibitors The Transition from Hair Stylist to Trichologist From Spa to Wig Boutique Now What? Facebook How-to Hair Trends for 2017 Finding Purpose
IN EVERY ISSUE
25 AHLC Academy 30 Welcome New Members
Subscription Information:
Subscriptions to The Link, The Voice of the American Hair Loss Council are mailed FREE to members of the AHLC within the continental United States. International members are provided digital copies free. Please contact us for additional shipping rates if you are an AHLC member outside the US and wish to receive a printed edition. To become a member, renew your membership please contact Betty Ann Bugden, Membership Director, 570-462-1101 or log on to www.AHLC.org.
Issue 20, Winter 2016
3
The Voice of the AHLC
MESSAGE FROM THE AHLC BOARD
The AHLC Sponsored Membership Program The American Hair Loss Council recognizes the need to introduce new professionals to the hair replacement industry; those who can contribute passion, vision and creativity to our profession. After reviewing many ideas we made a decision to create the AHLC Sponsored Membership Program, a pilot program that we launched in Portland, Maine. This two year program is designed to help cosmetologists learn more about the causes and treatment of hair loss, with the goal of becoming an AHLC Certified Hair Replacement Specialist. After two years, sponsored members may become full AHLC members. In addition, this program allows licensed cosmetologists to attend our Annual Conference. Potential candidates are interviewed by an AHLC board member. Once this interview is complete, the sponsored member must complete the following:
The Link, The Voice of the American Hair Loss Council is the official, quarterly publication of the American Hair Loss Council. For information on advertising or contributing to content, please contact us: The American Hair Loss Council 30 South Main, Shenandoah, PA 17976 615.721.8085 or info@ahlc.org
The Link Staff:
Editor: Janine Thornhill Design and Layout: Thornhill Creative Creative Director: Terrell Thornhill
Thanks to Our Contributors: Sondra Ambrister, Lima, OH
Dave Fatula, Events Coordinator, Franciscan University, Steubenville, OH Kendall Fuqua, Owner, Behyond Basics Wigs, Wilmington, NC Karen Greenberg, RN MSN FNP BC, Austin, TX Shawon Gullette, I.A.T., N.D., Owner, Dayton Trichology Clinic,
Kettering, OH Sue Hanson, President, Evolving Hair Goods, Bonita Springs, FL
• Attend three AHLC approved, hands-on, educational workshops in the following areas - Men’s Hair Replacement, Women’s Hair Replacement, Extensions or Business Best Practices
Carla Najar, Marketing Manager, Jon Renau | easihair, Vista, CA
• Keep AHLC membership dues current
Bobbi Russell, Owner, Hair Therapy for Women, Tampa, FL
• Attend two consecutive annual AHLC conferences
Lauren Quick, Senior Editor, Modern Salon Media, Buffalo Grove, IL
Gary Sherwood, Director of Communications,
NAAF, San Rafael, CA
M E E T T H E A H LC B OA R D
AHLC Board of Directors Peggy Thornhill, President Peggy Thornhill President Classic Designs HRC Hattiesburg, MS
Joseph Ellis Vice President Raleigh Hair Concepts Raleigh, NC
Susan Kettering Executive Director HRI of Pennsylvania Pittsburgh, PA
Joseph Ellis, Vice President Susan Kettering, Executive Director Betty Ann Bugden, Treasurer/Membership Director Marsha Scott, Past President The opinions expressed in The Link, The Voice of the American Hair Loss Council are those of the authors and do not necessarily reflect the views of the American Hair Loss Council. The advertisements in The Link do not necessarily reflect the beliefs, opinions or attitudes of the AHLC and does not imply product or service endorsement.
Betty Ann Bugden Membership & Treasurer Bugden’s Total Image Shenandoah, PA
4 Issue 20, Winter 2016
Marsha Scott Past President Hair Loss Clinic for Women Bethel, CT
The American Hair Loss Council © All rights reserved. Reproduction in whole or in part without written permission is prohibited. Published for the AHLC by Thornhill Creative. www.thornhillcreative.com
The Voice of the AHLC
Remembering Jonalee Schmidt Owner, HRJ Hair Solutions, Lima, Ohio and Longtime AHLC Member Sondra Ambrister, Daughter of Jonalee Schmidt
J
onalee dedicated over 55 years of her life to cosmetology and making individuals feel better about themselves. Her mission for the majority of her life was giving self-esteem back to those who have suffered the side effects of chemotherapy and hair loss. She owned a beauty salon, Jonalee’s, The Image Center for 27 years and HRJ Hair Solutions for 26 years. She also owned a third business for 18 years, The Ritz.. Intimately Yours, which was a post mastectomy boutique. Needless to say, her life was devoted to helping others. Her family had been touched several times by cancer and Jonalee always believed that looking good is the best revenge to regain body image which helps build the immune system and in turn helps healing. “To look good is to feel better.”
For many years, Jonalee presided on The Allen County Board of American Cancer Society. She also oversaw all the Look Good Feel Better Programs for breast cancer survivors in Allen County. Jonalee also trained cosmetologists in Northwest Ohio to be able give the Look Good Feel Better Program. She had received the American Cancer Society’s State Sunrise Award for Look Good Feel Better. Jonalee was also very involved in several volunteer roles at St. Rita’s Medical Center and support groups at Lima Memorial Hospital. She was also very active in Rotary International and Mercy Club.
their first business, had one child in college and two in high school. These were their dreams and they had a very wonderful and busy life. She believed, ‘She didn’t have time for breast cancer in her life!’ Jonalee was always obsessed with achieving – not for power but to influence and help others. She believed that God was challenging her to choose a direction in her life. After breast surgery, she felt deformed, and she worked hard with her husband and family’s support to rebuild and refocus her life. Then, as a cosmetologist, clients requested that she give hair to those who had lost it to chemotherapy. Giving back their selfesteem helped to rebuild hers. Helping her clients feel stronger made her stronger. This is the when HRJ Hair Solutions was born. Then ironically, Bob and Jonalee were approached to purchase another store, The Ritz...Intimately Yours, which had been in Lima for over 50 years. The Ritz served breast cancer survivors by fitting them in breast forms and surgical bras. Obviously, fulfilling cancer survivor’s needs was her destiny.
Her life was, at times, filled with obstacles. Being able to overcome them made her stronger and made her want to give back to the community more. She believed that the power to overcome allowed her to make choices and mold her own destiny.
Bob, her husband of 54 years, is also a cancer survivor. They were blessed with four wonderful children, their mates and eight beautiful grandchildren and three step-grandchildren. Jonalee was born in Chicago, Illinois but her and Bob moved to Lima, Ohio in 1972. At the time of her death, she still owned HRJ Hair Solutions and worked full time with 2 wonderful employees, Alisha Lynch and Kelly Heise. Alisha and Kelly are continuing her legacy helping those in need.
In 1984, she was diagnosed with breast cancer. Her and her husband, Bob Schmidt, had just built and opened
Being a breast cancer survivor guided Jonalee most of her life and with God’s help, she gave back.
Jonalee M. Schmidt, 74, passed away at 12:20 am September 1, 2016, at Cleveland Clinic. Born October 21, 1941 in Chicago, IL, to John and Victoria (Drabik) Mollicone. On April 28, 1962 she married Robert M. Schmidt. She graduated from Illinois State Normal and Chicago Cosmetology School. Jonalee was a member of Rotary and it’s board of directors, American Hair Loss Council, Chamber of Commerce, a trainer for Look Good, Feel Better at St. Rita’s Medical Center, and a board of director of Transitions International, and the Mercy Foundation. She had received the Humanitarian award for the Mercy Club, distinguished service award for the American Cancer Society, Jefferson Award for public service, Rotary International named Paul Harris Fellow, Chamber of Commerce 2013 Woman Owned Business of the Year Award, Entrepreneur of the Year Award, and Instrumental in the development of Look Good, Feel Better Program in Ohio and received the Sunrise Award for the State of Ohio. Her goal was to touch the lives of people and give them back their dignity and self-esteem. She was loving, supportive, giving, and always put others before herself. Your life was a blessing, memory a treasure, you are loved beyond words and missed beyond measure. Her love of family and faith in God was very evident, she was an angel. Survivors include: a Son, Eric (Tabatha) Schmidt of Lima; 2 Daughters, Susan (Tim) Christian of Cleveland, Sondra (Josh) Ambrister of Lima; 8 Grandchildren - Kegan and Kier Christian, Corbin, Carder, Caden, and Nolan Schmidt, Logan and Laken Ambrister; 3 Step-Grandchildren - Brett, Blake, and Brayden Casady; a Brother, Paul Mollicone of Arkansas. Memorial contributions may be made to St. Rita’s Medical Center Look Good, Feel Better American Cancer Society, Local Chapter. Condolences may be expressed at www.chiles-lamanfh.com. Issue 20, Winter 2016
5
The Voice of the AHLC
Winning at Losing Reprinted with permission, Modern Salon, 12/16
The inaugural HAIR+ Summit in Atlanta created a strong community of like-minded stylists seeking to help clients achieve all their hair goals no matter the condition. Lauren Quick, Senior Editor , Modern Salon, Photos: Jon Soble
M
ODERN SALON was proud to host its first-ever HAIR+ Summit at the Hilton Northeast Atlanta, Oct. 16-17.
Around 250 stylists, owners and brand partners were present at the two-day event that focused on thinning hair, hair loss, trichology, extensions and hair enhancements. This fast-growing segment of the industry first inspired MODERN’s HAIR+ supplement, released in August for Hair Loss Awareness Month, and the summit was the second part of MODERN’s initiative to create a community of like-minded stylists who are passionate about helping their clients—and those who might not yet be their clients. “This is the opportunity of a lifetime for those select people who want to change people from the inside and also profit,” said Jeffrey Paul of Jeffrey Paul for Restoring Beautiful Hair Salon
6 Issue 20, Winter 2016
and Wigs for Kids, a non-profit that provides custom-made hair-replacement systems at no cost to children losing their hair due to medical reasons. Attendees learned about hair thinning and loss from all sides—technical, business and medical. Drs. Alan Bauman and Keith Jeffords detailed medical and surgical solutions, including low-level laser light therapy, PRP, follicular unit extraction and hair grafting. Frank Rizzieri of Rizzieri Salon and Spas explained how he’s bridged the gap between stylists and doctors by partnering with a medical spa run by an independent doctor at his flagship location. With the information-packed twoday event, no stone was left unturned. Between presentations and during lunch breaks, attendees had the opportunity to connect personally with HAIR+ Summit sponsors that they found they were often unable to sit down with at larger trade shows.
MODERN SALON’s HAIR+ initiative creates a conversation and community for the thinning hair, hair loss, trichology and enhancements segment of our industry. This started with the HAIR+ supplement in August—to read it and see more related content, visit modernsalon.com/hairplus.
After the show, conversations continue in the HAIR+ by MODERN SALON Facebook group, where attendees gather to ask questions, offer support and seek education in a professional environment. The responses to the event have been overwhelming. “I had never had such an information- and inspirationloaded two days in my life,” said Klips by Kai Owner Kai Nemoto. “When I went back to work, I felt like a new person with so much new knowledge.” Nemoto used a crowd-funding site to pay her way to the event and took several forms of transportation to make her way from Champaign, IL, to Atlanta. “Absolutely the most informed, concise and educational conference that I’ve ever attended, which provided so many options to an issue I have been struggling with for years,” said Susan LeBlanc of Mandeville, LA.
The Voice of the AHLC
Bobit COO/Group Publisher Cyndy Drummey, MODERN Associate Editor Jamie Newman, MODERN Senior Editor Lauren Quick, SALON TODAY Editor in Chief Stacey Soble, J. Gordon Designs Owner Karen Gordon, and MODERN Publisher Steve Reiss at the HAIR+ Summit.
AHLC Past President, Marsha Scott brought a longtime client from Marsha Scott’s Hair Loss Clinic for Women to show what female-pattern balding looked like and how a hair system provided an everyday solution in which her client could shower, swim and more.
HAIR+ Summit panelists AHLC Past President Marsha Scott, Sheila Wilson, Jeffrey Paul, Frank Rizzieri, Brent Hardgrave and Karen Gordon shared expertise on trichology, extensions, wigs, hair systems, business best practices and more at the end of both days of the summit.
AHLC Masters Certified Member, Bobbi Russell of easihair pro, conducts an impromptu product demonstration on the Summit sponsor floor to a standing-room-only crowd. Dr. Nikki Hill helped attendees brush up on hair and scalp anatomy, the stages of hair growth, types of hair loss, common causes of hair loss and more during her Hair Loss 101 presentation at the beginning of day one.
AHLC Members, Kristen and Ricky Knowles at the Hair+ Summit
During New Image Labs’ presentation on day two, stylist Ricky Knowles showed his own hair system to a surprised audience—many audience members could not tell he had a system in place until he removed it.
During meals and scheduled networking breaks, attendees had time to visit with HAIR+ Summit sponsors. Issue 20, Winter 2016
7
The Voice of the AHLC
“Your mission, should you Dave Fatula, Events Coordinator, Franciscan University, Steubenville, OH decide to accept it...” This opening line from the popular TV show Mission: Impossible, set the stage for what seemed to be an impossible task; naturally, the MI team never declined this weekly challenge, and, of course, always succeeded. Ah, the wonders of television!
I
n the real world,
most successful companies also have a mission, and that mission is worded in a mission statement. • What is our company’s mission? • Our belief system? • Our purpose? • Our culture’s guiding force? • What is our passion? • What is important to us? • The “Why” behind all that we do? • What makes us unique? If we’re not sure as to what the answers are to these questions, the time may be right to find out. It may not be easy, it may seem too “pie in the sky”, we may not have the time, energy or resources, it may seem impossible; the list of reasons for not creating, fostering and living our unique mission statement could be endless. Over the past 20 years, I’ve found that creating, fostering, and living out a unique, principle centered culture of customer service is difficult at best; I’ve also found that those companies who invest the time, energy and resources into building a unique, principle centered culture, where there is a greater call or purpose, found the reward to be infinitely greater than the investment
8 Issue 20, Winter 2016
Does it seem impossible, realistic or even worth it to put the commitment, time and energy into creating and living a principle centered culture? Steven Covey’s “ The 7 Habits Of Highly Effective People” can serve as an inexpensive, yet priceless tool in helping us to create, build, foster and live out a unique mission statement.
FOUR TYPES OF ORGANIZATIONS Which one describes your company?
1st
The organization whose goal is to meet the expectations of its customers
2nd
The organization whose goal is to exceed the expectations of its customers
The organization whose goal rd is to not only meet and exceed its customers expectations, but to create memories; these are typically “5 Star” type companies such as, arguably, Disney, who, according to them, “create happiness”; Hilton, boasts “ we fill the world with the warmth of hospitality”; Ritz Carlton “provides the finest personal service and facilities” and, they bless their guests with “ladies and gentlemen serving ladies and gentlemen”
3
We have some companies in our midst, who seemed destined for true greatness; whose every experience simply goes beyond the first 3 groupings; whose uniqueness, vision and mission is one of competence, service, unconditional love, compassion and making a difference in the lives of each person that we come into contact with; whose every experience is one so remarkable, that it makes an eternal impression.
4th
I know of a couple (my wife and I) whose lives have been touched by one of these organizations; the AHLC; whose mission is lived out with caring, compassion, integrity and character by the board and members that we have met; we believe that the AHLC is truly living out its mission; yes, it is Mission : Possible! Our mission, should we decide to accept it, is to create, build, foster and live out a unique culture of principle centered values, fueled by our own mission statement. Difficult? Yes! Impossible? No! Worth it? Absolutely! Fostering a culture of principle centered customer service is not expensive; it is priceless!.
Model is wearing top-of-head system: Trend II. ©2016 HairUWear Inc.
The Voice of the AHLC
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CALL TODAY 888-766-6832 OR VISIT HAIRUWEAR.COM/AMERICAN-HAIRLINES Issue 20, Winter 2016
9
REVIVE
The Voice of the AHLC
The Creation of
Bobbi Russell, Owner, Hair Therapy for Women and Creator of Revive
I
cannot believe that it’s
been over 30 years since I graduated beauty school and 11 years since I opened Hair Therapy for Women; which probably explains the old adage that time flies when you’re having fun.
It’s been a great ride and I’ve been fortunate to meet so many great people and mentors along the way such as, Jeffery Paul, Dawn Harrison, GiGi Ford, Gilberto Febles, and the General, Jim Toscano. These people inspired me and fueled my passion for providing solutions for women with hair loss, and it’s this passion that has driven me to keep educating myself. Over the years I’ve been trained in and trained others in almost every method of hair extensions and hair replacement available and in doing so have accumulated over 30 certifications. The problem was that I was still not happy with the solutions. I kept thinking that there had to be a better way to attach hair to the top of a women’s head. Bonding usually required the natural hair to be cut or shaved down before attaching and if it wasn’t, the removal was painful, messy and could cause more hair loss. Linking was uncomfortable, caused bald spots, and when it was loose it quickly made a woman feel insecure about her hair. Each method I used frustrated me. I kept doing them because I didn’t know a better way. However, with each application, I kept thinking that there had to be a better system, one that would: Hold hair as well and as long as a bond does, doesn’t hurt or cause bald spots while allowing the wearer to maintain her dignity by keeping every strand of hair on her head.
10 Issue 20, Winter 2016
I had dreamed I was trying to solve my hair puzzle. As I struggled with this puzzle I discovered the answer. The answer woke me at 3:30 am. I immediately shook my husband, Brian, and told him I figured it out. He said, “Figured what out?” I said, “My hair puzzle, I figured out how to make it work!” He said very sweetly, “Baby, that’s great now go back to sleep. That dream has changed my life!
When people ask me what I do, I proudly say, “I change women’s lives.”
Not long after, I received a call from Paul Reynolds of easihair Pro, the son of industry icon, John Reynolds. Paul was looking for someone to help him design a hair replacement line for women that didn’t require the shaving of a women’s head, which he could add to his already successful top-quality hair extension line. He told me that all his sources led him to me. We later spent two days together in Tampa talking about our ideas and our philosophies. We were a great match and so I showed him my creation and together we developed Revive. It is a three-piece system, comprised of a template, PU Ring and matching hair ring, which we call, The 10 Minute
Transformation. It uses gravity and can be thought of as a reverse tape in system. Remember when we were little and we learned how to balance a book on our heads? If we put it on just right, it stayed in-place, held on by gravity. I use an integration system so the woman can feel her hair being brushed and stimulated for a more natural feel. And it really works! You have to see it to believe it. I have transformed 95% of my woman that wear toppers to this method. I have also converted 25% of my hair extension clients that wanted more fullness on the top to this method either alone or in conjunction with extensions. It works like a tape in hair extensions on the top of the head, with all the benefits of a bonded system. We are now on the front lines with these women every day. They deserve the best we have to give them. Not just for their heads, but also for their hearts. When people ask me what I do, I proudly say, “I change women’s lives.” Thousands of hair additions applications later, my studio has proven it works. Over the years, here have been many changes however, the one thing that has remained constant is the gratitude we feel from the women we touch every day. The greatest lesson I learned from this is that when confronted with a challenge or something puzzles you; don’t give up until you solve it. Listen to your inner wisdom and follow your dreams. Together all of us can save one woman’s heart at a time.
The Voice of the AHLC
More than Just Hair.. It’s About a Women’s Heart
BEFORE
How the Revive System Works:
When the ring is placed properly above the parietal edge, the ring floats with gravity.
A small amount of hair just around the edges of the ring is attached to the ring to keep it in place.
Then the hair system is attached to the ring providing a natural, no pressure, no shaving and no cutting down, floating 4-6 week system. Issue 20, Winter 2016
11
The Voice of the AHLC
JAK Inhibitors
May Be First Effective Treatment for People with Alopecia Areata
www.naaf.org
Gary Sherwood, Director of Communications, NAAF
Baseline
3 months treatment
4 months treatment
Findings from two separate studies on the effectiveness of Janus kinase inhibitors in alopecia areata were recently published in the Journal of Clinical Investigation/Insight. The first one is an open-label clinical trial of 12 patients with alopecia areata from Columbia University, alongside a paper reporting results of a separate study from Stanford and Yale University that tested a similar drug.
JAK inhibitor called tofacitinib. After three months of treatment, one-third of patients experienced more than 50 percent hair regrowth. Together, the two studies provide hope that JAK inhibitors may someday constitute the first effective treatment for alopecia areata. In addition, the lack of serious adverse effects in both studies is very reassuring.
Janus kinase inhibitors, more commonly known as JAK inhibitors, are a type of drug which suppresses the functionality of JAK enzymes within the body. Two such JAK inhibitors already approved by the U.S. FDA are ruxolitinib, a medication that is used to treat bone marrow malignancies, and tofacitinib, a treatment for rheumatoid arthritis.
While these results are encouraging, and are the largest studies involving JAK inhibitors to date, we wish to remind the alopecia areata community that these are preliminary studies in small populations. Larger, more robust clinical trials are necessary to fully evaluate safety, efficacy and durability. JAK inhibitors as a class of drugs are potent immunosuppressive agents, and in patients with underlying diseases, have been associated with significant side effects.
Seventy-five percent of patients with moderate to severe alopecia areata had significant hair regrowth after treatment with ruxolitinib, reported researchers from Columbia University Medical Center (CUMC). Nine of twelve patients demonstrated a remarkable response, exhibiting hair regrowth of 50 percent or greater throughout the treatment. In the Stanford/Yale study, a series of 66 patients with moderate to severe alopecia areata responded to another
12  Issue 20, Winter 2016 
Sources: Mackay-Wiggan J, Jabbari A, Nguyen N, et al. Oral ruxolitinib induces hair regrowth in patients with moderate-to-severe alopecia areata. Journal of Clinical Investigation/Insight. 2016. Kennedy Crispin M, Ko JM, Craiglow BG, et al. Safety and efficacy of the JAK inhibitor tofacitinib citrate in patients with alopecia areata. Journal of Clinical Investigation/Insight. 2016.
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The Voice of the AHLC
The Transition from Hair Stylist to Trichologist Shawon Gullette, I.A.T, N.D, Owner, Dayton Trichology Clinic, Kettering, OH
Why Trichology? Your next client comes in and she complains to you that she is noticing that her hair is thinning in the apex region of her scalp. You grab a hair loss brand shampoo and conditioner and hope that those two products will encourage growth. A few days later you see yet another client she complains that she is experiencing unusual shedding, she explains that every time she comes she’s losing unusual amounts. You grab the same hair loss shampoo and conditioner and apply it to her scalp, you explain to her that the shampoo and conditioner that you’re recommending is designed to help with hair loss. Each visit she comes in and you’re hoping that the hair loss product holds up to its end of the bargain; after all that’s all we know to do. This was my story a hair stylist faced with client after client dealing with hair loss issues. Young clients, middle aged clients that had all different types of hair loss. From the knowledge that I had attained in cosmetology school, I didn’t feel confident in helping my clients with their hair loss, and most of all I had no clue why they were losing their hair.
Turning Point After 22 years of dealing with experience after experience, I decided to inquire about Trichology training programs. In 2001 the first course that I attended was an excellent three-day course that taught me the fundamentals of trichology. I returned to the salon with a very clear understanding of why people lose their hair; diet, nutrition, PH and much more. I utilized
14 Issue 20, Winter 2016
everything I learned for several years and then decided to take my knowledge a step further and decided to become a certified trichologist, that was the best decision I could have ever made. I studied with a certification program for four and one-half years. Upon finishing the program I learned about everybody’s system in relation to hair loss, disease and disorders of the scalp. Nutrition, microscopy, anatomy and physiology of the hair and scalp, hair shaft problems, hair loss and scalp problems, and trichological preparations. With the study of trichology there are several different courses that you will have to choose from. I always explain that there are levels of education. I use the example in relation to becoming a nurse. First there is the LPN, Licensed Practical Nurse, course that is compared to being a Hair Practitioner. Next there is an RN, Registered Nurse, that is compared to being a Certified Trichologist. Lastly there is the Nurse Practitioner that I would compare to being a Trichologist with a medical background such as dermatologists, endocrinologists, etc. With every aspect of education and learning our main goal is to help the millions of people that are experiencing hair loss. We not only educate clients as to why they are losing their hair, we also want to give them the best treatment possible that will encourage growth while correcting hair and scalp issues.
Career Change I started practicing full-time trichology in 2010. After several years, I decided to go back to school for
Naturopathic Medicine. Naturopathic medicine is a distinct primary health care profession emphasizing prevention, treatment and optimal health through the use of therapeutic methods and the practice of naturopathic medicine includes modern and traditional scientific and empirical methods. This additional education helped me in areas of recommendations of natural health alternatives. This career change has helped me travel speaking about women’s hair loss, the opportunity to work with Proctor and Gamble as a Trichologist as well as sit on panel discussions with medical doctors and dermatologist regarding hair loss.
The Partnerships Currently I operate as a Trichologist and Doctor of Naturopathic Medicine at Dayton Trichology Hair Loss Control Clinic. This career change has made a huge impact in my career and personal life and the lives of women, men and children suffering from hair loss. Ninety percent of the patients that I see are referred in from a dermatologist, oncologist, gynecologist, psychologist or dermatologist. We have formed a relationship to co-manage the patient’s hair loss together. Dermatologists generally perform biopsies to help determine the level of scaring and many other medical needs in relation to hair loss once they have completed the biopsy. I have a report to help me with my consultation and to form a really accurate etiology (causes). With other medical professionals I refer patients to help get to the root cause of their hair loss. Looking at the body as a whole helps determine the etiology
The Voice of the AHLC
of hair loss and the prognosis. My assessments consist of blood testing, mineral testing, biochemical assessments, diet, digestion, PH testing, scope evaluations, medical history and microscopic evaluations. Some of the main types of hair loss that I see the trichology clinic is female pattern hair loss, central centrifugal, cicatricle alopecia, alopecia area traction alopecia, telegenic effluvium and diffuse hair thinning. All are different types of hair loss that require a thorough understanding of the body and body systems. Trichology is a very rewarding career. Unfortunately, society has forced women to suffer in silence. It is considered far more acceptable for men to go through the same hair loss process. Even more unfortunately, the medical community also treats the issue of women’s hair loss as if it were almost nonexistent. Since hair loss doesn’t appear to be life threatening, most physicians pay little attention to women’s complaints about hair loss and essentially tell the patients that “It’s no big deal,” and that “You’ll just have to live with it.”
that I consulted with daily. The many partnerships have helped thousands of people experiencing hair loss. I constantly look for opportunities to speak with women on the hair loss prevention and encourage stylists to look at the field of trichology. Your career as a
trichologist will not only been rewarding to the patient, you will also experience the gratification of helping women to recover their confidence by getting to the root cause of their hair loss.
After hearing patients express those words to me, consultation after consultation it encouraged me to communicate more with medical professionals to share the emotional effects of the patients
Issue 20, Winter 2016
15
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The Voice of the AHLC
From Spa to Wig Boutique
Relationships, Rewards & Revenue Kendall Fuqua, Owner, Beyond Basics Wigs, Wilmington, NC
T
hey say we all
are meant for something in life and for some it may take a little longer to figure it out than for others. This was not my case. During a break from attending college, a stylist friend recommended I go to hair school. He said “Men make a lot of money doing hair.” From the looks of his lifestyle I believed him so I signed up at a local beauty school. As I had heard from many stylists, school was not the most enjoyable part of my hair career, however I loved the creativity of working with hair as well as the people I was meeting.
I was invited to work with Sebastian International as an educator, after my first year of working in a salon, and I knew I had hit the big time. Here I was, a new stylist working with what was considered the best, most creative design team in the world. I quickly built a clientele in the salon and I was traveling almost every weekend to teach the Sebastian ways of hair. After four years in that first salon, while managing it for three of them, I decided to open my own salon. I opened the first salon and spa in Wilmington, NC. Seven out of eight stylists in my salon were educators for major product lines. No one in town had that kind of staff and I was ecstatic. Within the first six months I was diagnosed with a rare muscle disease and was told I would never be able to work. I had grown up doing without and decided that would not be the way I would live my adulthood. In other words, I ignored the doctors. After owning my salon for a year and traveling almost every weekend, I thought it was time to take a break
18 Issue 20, Winter 2016
from the road. That lasted about two years! I signed on with Fromm International in order to help them build their education/show team. I was back on the road and loving it because I was front-and-center at all the shows. I was able to see what was new and what was next.
It’s not how you look; it’s how you feel about how you look
While working a Long Beach show, I had my first introduction to a hairpiece company and I was quite intrigued. However, there were other things going on at home and it wasn’t the right time for me to offer new services. I had purchased property and was planning to build my 3200 square foot, present-day freestanding building and convert a 2300 square foot garage space into a spa. I thought, go big or go home; or maybe it was get yourself in the middle and work your way out of it. Either way, it was and has been a good move in purchasing the real estate and I recommend that to any owner when possible. After being in business for 22 years, it was time to seek some business consulting in the way of making sure I was doing things the right way. I recommend doing that before you’ve been in the business 22 years also by
the way! I revisited the idea of retailing hairpieces. No one else that I knew of was doing them. Not like the way I wanted to do them by any means. We experienced big success with very nice numbers the first yea, right out of the gate. The revenue and profit was unbelievable in comparison to what you normally think of making in a salon. I was very happy with my additional income and I was hitting a market that I didn’t even know existed and/ or didn’t know how to help. That was going to change. Women have hair loss issues and I now had a beautiful solution with hairpieces and many options to help them. I became comfortable customizing hairpieces prior because one of my friends had been a member of a hair club for years. He would go the hair loss center to have the technician apply his new hairpiece and then he would return for me to cut and style his new addition. Those were some nervous times for me in the earlier years but, little did I know, I was being prepared for my future in hair loss solutions. After working with hairpieces for a year, my life partner and cancer survivor said I should help women with their hair needs while on their journey with cancer. My first response was no. I told him I had no idea how to work with wigs. He looked at me and said, “Treat it likes it’s hair. You know how to cut, color and style hair to make it look good.” I said ok. I’ve always said that it’s not how you look; it’s how you feel about how you look. No words could ever be true when working with women with hair loss of any kind. I thought that if I started with human
The Voice of the AHLC
Left: Beyond Basics Wigs in Wilmington, NC before construction began Below: The expansive showroom floor welcomes visitors
what happens when we go all in. I have always heard and say it quite often that timing has to be right. Timing will never be right until you make it right. Make your time right now!
hair wigs, my life would be easier too because that, after all, is what I do every day. Thank goodness for tutorials and drag queens. I’ve learned a lot over the past few years of what to do and what not to do. I suggest attending as many hair loss solution classes as possible. Mistakes with human hair can get expensive and most can be avoided. Back to me jumping in the middle and working my way of it; I finally attended my first wig class four years in it to see what I had been doing wrong up. After attending my first wig
certification class, I was hooked. I came home and gave my spa staff a threemonth notice. I let them know that I would be closing my spa and opening an alternative hair boutique in its space. There were only two people that were huge supporters of this decision, my partner and my business coach. Their reason they were in favor was that my numbers in alternative hair sales were awesome even though I had just been working with clients out of my salon and one room in my spa. It was at this point I jumped in and it was with both feet, not just a toe. Imagine One of 4 private, spa-like suites
After the spa staff members each found new places to work, it was time to renovate. Once again I pulled out a piece of white copy paper to draw my plan as I had done ten years prior, when I designed the salon and spa. I first drew the spa building out as it was currently. Then it was time to erase walls and redesign a new layout for the building to become Beyond Basics Wigs. The builder that had done the original work came back in and removed walls, electric wires, and a few other additions that would not be needed for the boutique. I did leave the shower - you never know. I created four private suites, a storage/work room, a rest room and a large showroom floor for the displays. I recycled most of the decor from the spa and salvaged some round tables to use in the boutique but I did buy some new art. The best part was that it definitely kept the peaceful feeling that the spa had but gave the space a renewed spirit and purpose, a purpose that I was now going to help women with their hair loss. My journey in the hair restoration business has really just begun. I am excited about the prospect of what is to come. I recently joined the AHLC. After receiving my first Link magazine I was overwhelmed at the amount of knowledge and information that was in that first issue alone. I have new resources and can continue to educate my staff. Inspiration, motivation and education do and will change you and those you serve. I’m looking forward to the relationships that I know will make me a better person, better at what I do as well as enhance my business in the field of hair loss. Issue 20, Winter 2016
19
LOOKING FOR THE TOOLS TO EXPAND YOUR BUSINESS?
MARCH 2017 JO IN H A IR V ISIO NS IN T ER N AT IO N A L FO R T HE
2017 BUSINESS EXPANSION SUMMIT
Developed for business owners, managers and consultants interested in: New customers! Millions of them, most of whom we have never reached out to before.
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The Voice of the AHLC
So, I created a Facebook page for my business...
Now what?
STEP 1
HOW-TO:
Establish clear and specific goals
Ask yourself: “What do I want to achieve with my Facebook business page?”
STEPExample 2 goals:
• To establish a business identity. Is the aim for your business STEP 3to be known as the most modern studio/salon, up-to-date with the most innovative hair replacement solutions, ‘clientfirst’ mentality? STEP • 4To spread awareness about my services, products, or programs. Is your goal to promote 1-on-1 consultations, exclusive hair restoration programs, etc.? nurture relationships with existing customers. Is your STEP • 1To purpose to participate in the conversation with your clients about their hair loss concerns, needs or other expectations?
STEP 2
Plan your content
Think about: “What type of content do I need to share? How often do I publish my posts? What days and times are the best STEPto3reach my clientele?” Carla Najar, Marketing Manager, Jon Renau | easihair
Signing up for Facebook is easy. Filling in basic business information is fast. Uploading your logo and a few pictures takes no more than 5 minutes. Having a relevant Facebook plan with content that attracts, engages, and creates value for your potential and current clients may be more challenging and time consuming. Jon Renau started to actively participate in the social media world a couple years back. Since then, Facebook has been our focus due to its large audience reach. We found that having a structured plan, with clear goals, targeted content, measurable objectives and constantly evaluating our performance has led us to have some of the highest audience engagement among other brands. Below we share the step-by-step plan which is the backbone of our Facebook success.
Examples of content themes: STEP • 4Feature a product, hair style ideas or looks twice a week. STEP • 1Promote new products or services once a week, i.e., the finest hair replacement systems for women, new headwear, 1-on-1 consultations, alterations, care and maintenance. hair loss related stories, testimonials, or informative STEP • 2Share articles from your clients and other pages once a week.
STEP STEP 31
Set specific, time-bounding and measurable objectives
Ask yourself: “How do I measure the goals I set in Step 1?” of objectives: STEPExamples STEP 24 • Increase number of page likes by 5% each month.
• Increase engagement by 2% each month by calculating the number of post likes, comments, and shares. STEP • 3Respond to all customer enquiries and comments within 24 hours of receiving.
STEP 4
Test, evaluate, and adjust
Ask yourself: “How do I check my progress and what do I do next?” Examples: • Evaluate your results by comparing them to the objectives set in Step 3. • Use “Facebook Insights” to analyze the type of content that is most appealing to your audience and determine which posts have the highest reach and engagement. • Re-adjust your tactics and plan accordingly. Issue 20, Winter 2016
21
The Voice of the AHLC
BEFORE
22 Issue 20, Winter 2016
The Voice of the AHLC
hair trends for
2017
Just because clients have hair loss or thinning hair doesn’t mean that they don’t care about fashion. Truth is many women who are follicle-challenged are hungry for fashion and want to feel like they, too, can be part of the whimsy of fashion. After all, isn’t our self-identity, self-expression and personality conveyed through our appearance? What punctuates appearance more than a hairstyle? by Sue Hanson, Co-Founder and President of Evolve Women come to a hair enhancement and restoration professional not just for hair installation; they also come to seek their own personal hair fantasy. For many, the style might be very subtle, while others are ready to make bold statements. Either way they are looking to the professional for conversation and information about what’s happening in hair. The professional’s job is to transform a client with hair issues into the client who has evolved her style to the place where she is totally self-confident and current. For spring of 2017 the trend is big silhouettes, tons of texture, and shards of color. The silhouette has more volume in the crown. This fullness is being created by cutting short lengths on top to longer lengths in the perimeter. Even the classic Bob is being cut with more volume and roundness in
the overall shape with soft asymmetrical angles in the bangs and sides. Short styles make the crown look fuller by undercutting the sides and nape short and cutting in a second form over it; the crown and bang in longer layers. No matter if the style is short, medium, or long, the silhouette has volume, volume, and volume. Texture was present on the red carpet in lots of different ways this spring. From cascading curls to bits of hair, channeled out by hair razor cutting, to removing weight and creating movement, it was all about texture. Braids, waves, and deep curl had hair designers packing up their flat irons and digging out the marcelling irons, clips and hairspray. The textures on the runway have a nod to both naughty and nice.
Color defines the season. From monochromatic tone over tones, to playful shades of muted pastels that accent the style with a fresh pallet for spring, no color equates to no style. From single to multi colors, you can up your services with a simple strand of color extensions that can be cut to any length. Color is not just for fashionista’s, it will hit critical mass in the mainstream for women of all ages in the spring.
As these ultra-feminine, even sexy trends make their way to the forefront, there has never been at better time to talk fashion to your clients and sell, sell, sell. What a great time to be in the hair industry. Fashion is an emotional cash register that you can take to the bank.
Don’t forget the 50 shades of gray as shades of platinum continue to emerge as a sultry smoking hot glam color as we turn the page to spring 2017.
Issue 20, Winter 2016
23
The
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AHLC ACADEMY HAIRART HAIR REPLACEMENT TRAINING Learn everything you need to know about the hair replacement business from industry leaders. Hairart has been in hair replacement for over 35 years. Instructor, Doris Yu, founder and head stylist at Hairart Salons, will teach you all the ins and outs of the business – from how to talk to your clients about thinning hair and recommending the correct solution to making a mold, attachments, and hair ventilation. You will get hands on training to incorporate hair replacement to your service portfolio. Included: All training materials, hair included. Mannequin, tools and practice pieces are yours to keep. 3-DAY BASIC COURSE: Consultation, Ordering, Cut & Style Techniques, Attachment Methods • January 8-10 • April 2-4 400 W. 157th Street Gardena, CA 90248 Cost: $1,200 when purchased 60 days in advance $1,500 thereafter HAIRART EDUCATION CONTINUED NEXT COLUMN...
AHLC MEMBER SPONSORED
EDUCATION
HAIRART EDUCATION CONTINUED...
INTENSIVE SALON TRAINING: Mold Making, Semi and Permanent Attachments, Cut & Style Techniques and Repairs Call for available dates. Tuesday-Saturday, 9 am-5 pm 8112 W. Third Street, Los Angeles, CA 90048 Cost: $3,000- 1 week | $5,000- 2 weeks Call us now to reserve your space, seating is limited! Contact: 310-217-8900
INTERNATIONAL HAIRGOODS Ongoing education takes place at our Development Center for retailers licensed in our exclusive Cyberhair, Micro Point Solutions and Private Issue programs. The classes include both classroom and hands-on training. Contact: 1-800-328-6182 to find out how to become involved and to schedule your training.
Issue 20, Winter 2016
25
AHLC
ACADEMY New Image
New Image University offers three online certifications:
HAIR LOSS SPECIALIST
Learn about hair choices, scalp preparation, cleaning hair systems, mold making, ordering custom hair systems, coloring, cutting, styling and perming hair systems.
MASTER HAIR LOSS SPECIALIST
Conquer skills related to managing employees, pricing of services and maintaining revenue. This module takes a deeper look into these pillars of running a successful business.
BIOLON CERTIFICATION
Discover solutions for medical clients including high-heat resistant, man-made fibers that stand out from the crowd. You will discover, lesson by lesson, the ins and outs of working successfully with Biolon and the revolutionary Club W base design.
Contact: 561-697-9494, newimageuniversity.com, or Training@newimageuniversity.com
Dimples DIMPLES EDUCATION 1.0 At Your Location in USA or Canada, Reservations are limited. • January 22 • January 30 • February 6 • February 20 DIMPLES EDUCATION CONTINUED NEXT COLUMN... 26 Issue 20, Winter 2016
AHLC MEMBER
SPONSORED EDUCATION DIMPLES EDUCATION CONTINUED...
With Dimples Education you will: • Receive one day of customized education for your entire staff at your location • Training from 1-2 Educators with over 20 years in the industry • Earn 15% discount on qualifying stock ordered prior to class • Learn how to identify and match the right hair solution to each client • Learn how Dimples products can help grow the value and profitability of your business - based on your “business focus” • Learn how to effectively sell Dimples Virgin European Hair • Access to Dimples pictures, videos, and marketing materials (must be used with Dimples logo). • Provoke new enthusiasm in your staff • Get suggestions for existing clients—to better their experience • Learn how to attract new customers from other markets • See all products and all colors that are in the catalog • See exclusive products that aren’t in the catalog • Remy hair top extensions and wigs • Learn all about Dimples Natural Eyebrows • Get your staff involved and educated in one day. Cost: FREE with qualifying stock order Contact: info@dimplesUSA.com, 323-651-1900
HairUWear
American Hairlines
HAIRUWEAR ON THE ROAD Teaches you everything you need to know about working with wigs, hair additions, and hair extensions. • January 22, Lenexa, KS ** Two-Day Class Available** Combine American Hairlines, Introduction to Non-Surgical Hair Replacement, See listing below for details. • February 13, Atlanta, GA • March 13, Portland OR • April 3, Ft. Lauderdale, FL
INTRODUCTION TO NON-SURGICAL HAIR REPLACEMENT A full-day seminar introducing you to the many possibilities of non-surgical hair replacement and systems from American Hairlines designed to answer the needs of all of your hair loss clients.
Includes: • Wig Construction, Styling and Customization: Hands-on training in cutting, styling, texturizing, steaming and size alterations. • Clip-In Hair Extensions and Pieces: Teaches how to use clip-in hair extensions to create everyday and special occasion hairstyles. Also includes training in hands-on customization of hair extensions. • Client Hair Loss Consultation: Teaches how to offer efficient and effective professional services that cater to various client’s needs, from those looking for hair replacement products for fashion and convenience to those who are experiencing hair loss naturally or as a result of medical conditions or treatments. • Salon Service Selling Strategies: Offers ways to efficiently increase service revenues and build a retail wig and extension business. Cost: $175 per person, which includes admission to the seminar, beverages, morning pastries and lunch and a HairUWear On The Road Kit Contact: 888-389-4785 to register.
January 22, Lenexa, KS ** Two-Day Class Available** Combine with HairUWear On The Road, See listing above for details. Cost: $175 per person, or $300 for two-day registration (HairUWear On The Road + Intro To Non-Surgical Hair Replacement) Contact: 888-389-4785 to register.
Hair Visions HEAD FIRST CERTIFICATIONS, Hair Visions Academy, Ft. Lauderdale • January 15-17 • February 19-21 • March 5-7 • April 23-25 Cost: $5,499 Contact: khurtado@hairvisionsintl.com HAIR VISIONS INTERNATIONAL SUMMIT Hyatt Pier 66, Fort Lauderdale Cost: $350 Register: www.hairvisionsinterantional.com
Issue 20, Winter 2016
27
The Voice of the AHLC
Finding Purpose
in Hair Replacement for Women
Karen Greenberg RN MSN FNP BC, for Shanna Moll Studio, Inc, Austin, TX
S
Moll has been a top hair stylist in Austin Texas for over 25 years and has taken great joy in transforming the women of Austin. She calls herself a hair therapist. The way her customers have stayed with her and have followed her over the decades is a testament to her deep connection with her clients. She has always found great personal satisfaction in helping transform women into the best they could be. Hair design, color, chemical work and extensions have been her mainstay in the market until a year and half ago when things began to change. hanna
who were in much more serious situations than her usual clients. This wasn’t about covering gray or the trendiest cut, this was about self-worth and wholeness. This led to her second realization, she needed to get trained. She attended training for hair integration systems, toppers, wigs, cutting and coloring.
Marsha was a brand new mother who, just a few months after her baby was born, was diagnosed with a devastating autoimmune disease coupled with a severe bacterial infection. As she describes it, of all the awful symptoms and toxic medications she had to endure, her associated hair loss was the most devastating. “It was the last straw, it was the outward sign that I was so sick.” She contacted Shanna for a consultation but was admitted to the hospital before she could actually get to her appointment. She wouldn’t be well enough to call Shanna back BEFORE for nearly a year. While Shanna had dealt with many clients with thinning hair and was a master in the art of hair extensions, in the year between her first and second conversations with Marsha, she was being pulled in the direction of serving women with profound hair loss. She calls these her “God Moments”. Shanna started seeing an ever increasing number of wonderful women with severe thinning hair and she realized two things. First she felt an immense gratitude that she could help women
28 Issue 20, Winter 2016
Shanna’s Client, Cindy
Just as Shanna was getting trained, Marsha contacted her again. She was finally physically well enough to reach out for some answers to her severe hair loss. A hair integration system worked for a while but the medications Marsha was taking were causing so much alopecia that the system was no longer an option. Her doctors said it was a 50/50 shot that her hair would ever grow back. Shanna brought Marsha and her husband into the salon after-hours and they had a heart to heart discussion.
Marsha could no longer face her straggly hair image in the mirror. Shanna, in true hair therapist mode, explained to the couple that it was time for a wig. After gently speaking to Marsha and her husband about how feeling unattractive was affecting intimacy in the relationship, they decided to shave her head. They started fresh. Marsha first ordered a wig that complemented her personality and understated style. Marsha laughs when she says “I ordered 3 more. Different colors and styles. It became fun!” Although her hair has mostly grown back, and her health is returning, she is now an expectant mother with an active two year old. “I still use the wigs.” Instead of spending a lot of time on her natural hair she said, “If I have an extra 45 minutes, I’m going to take a nap and just put on one of my fabulous wigs as I leave the house.” Shanna and Marsha cannot talk about one another without crying. They both truly believe they were brought together by divine intervention. When Shanna hears her clients talk about her with such high regard she just shakes her head. “For some reason I have been shown this path. It a blessing to be able to help these women.” All of the women who were interviewed about their experience had one thing in common; they all apologized about caring so much about how they looked. “Sometimes I feel vain wanting my hair back” said one. “I feel guilty when other women have it so much worse” sighed another. Shanna looks at it differently. “I have spent my life making women with hair look beautiful. It is such a privilege to help improve the confidence and self-esteem of women with hair loss.”
The Voice of the AHLC
Shanna continued on her own journey in becoming certified in several hair replacement systems. Her most recent accomplishment is certification in non-surgical hair grafting. She has a thriving business with her existing clients, and yet, without advertising, her phone rings off the hook with women seeking help in hair replacement. Linda lives a truly Texan life. She lives on a ranch. She is active and outdoors all the time and she has hereditary female pattern baldness. She says she tried wigs for a couple of years but never thought they quite looked natural. She likes to pull her hair back in a ponytail and go.
BEFORE
BEFORE
Finally she reluctantly accepted her thinning hair and would wear a baseball cap every day. Linda searched and found Shanna on Facebook. They first tried an integrated system but she didn’t like it. It never felt comfortable. For about a year Linda wore tape-in extensions but her natural hair became so thin that they could no longer blend the extensions into her hair. She is now one of Shanna’s newest non-surgical grafting clients and she loves it! For the first time in years she feels her hair looks normal. As she said best, “This new system made a huge difference in the way I feel about myself. I would recommend it to anyone. My daughter is thinking about the same process. Anyone who has hair loss issues should come to see Shanna.” Robin found Shanna when her usual stylist went on maternity leave. She was looking for an understanding hair
Linda Baker, Before and After
dresser who had an environment that was more conducive to her need for privacy. She relayed “I got so tired of going to an open salon where people in other chairs could see me without my hair piece. They were way too interested in my baldness and I was really embarrassed.” She chose Shanna’s private one chair studio and said she is so much happier. She and every other client said they consider Shanna to be more than a professional. She is their friend. Debbie first met Shanna more than twenty years ago when she was recommended because of her expertise in color. She says “Since that time she has held my hand through my hair loss journey. I am a victim of female pattern baldness.” When her symptoms first developed over twelve years ago, Shanna researched Debbie’s options and steered her in the right direction, since at that time Shanna was not
personally involved in hair loss therapy. Shanna continued to be Debbie’s stylist and offered support and advice while researching hair replacement options. Last year Shanna called Debbie and asked if she would be her “test subject” with a new hair system. “I was thrilled to receive a call from her!” Debbie stated. “ Since that time my life has changed forever. I now have a head of beautiful hair 24/7 with minimal effort thanks to Shanna! She has been with me every step of the way. Shanna is always available to answer questions and lend support. I am truly blessed to have her in my life. Not only is she an incredibly gifted stylist and hair loss therapist she is also a kind and generous spirit and I am honored to call her my friend. If you are suffering from thinning hair or hair loss please schedule a consultation with Shanna. The experience will change your life forever!” Issue 20, Winter 2016
29
The Voice of the AHLC
Welcome New Members!
To become a member or renew contact us at 615.721.8085 or log on to AHLC.org Shanna Moll Studio, Austin, TX Shanna is a Master Stylist and Hair Integration Specialist servicing clients in the Austin area for more than 25 years. Her expertise and passion drive her to constantly grow and evolve with new emerging processes, styles and aspects of hair design with her clients. Her latest endeavor is Innovative Hair Systems by Shanna Moll with a focus on non-surgical hair grafting. Her experience includes: Seven certifications in hair extensions and thinning hair solutions by Great Lengths, Hairdreams, Platinum Seamless and Jon Renau. Master Level in Hair Design by Tony and Guy. Master level Color certifications from 5 different color lines with a preference for Pravana Hair Color. Master Level Certification Hair Straightening by Global Keratin and Keratin Complex by Coppolla. Craig Kilpatrick, MD, Colorado Surgical Center & Hair Institute, Lone Tree, CO I was born and raised in the Denver area and a fourth generation Coloradan. As an undergraduate, I attended the University of Colorado at Boulder where I graduated cum laude with a degree in Molecular Biology. From there, I studied medicine for 5 years at Trinity College in Dublin, Ireland and had the privilege of being trained by some of the best medical and surgical minds in Europe. I completed a 3-year, family medicine residency at the University of New Mexico in Albuquerque, which provided experience in treating and caring for a diverse patient population. I became board-certified in Family Medicine in 2007 and have worked in a variety of clinical settings in both Colorado and New Mexico. Lisa Kilpatrick, Physician Assistant (PA-C) Colorado Surgical Center & Hair Institute, Lone Tree, CO Lisa has been practicing since 2006 in family medicine. She is certified by the National Commission of Certification of Physician Assistant’s (NCCPA). She obtained her medical degree at the University of New Mexico school of Medicine. She obtained her undergraduate degree at UNM in exercise physiology. Prior to becoming a physician assistant, she worked as an exercise specialist in cardiac rehabilitation for 3 years and coached figure skating for 15 years. She is a current member of the American Academy of Physician Assistants and licensed by the Colorado Medical Board. Lisa grew up in San Diego. She is married to Craig Kilpatrick, MD and they have a 6 year old son. Joanie Kumiega Natural Image Hair Studio, Williamsville NY I have been blessed to serve as a specialist in the hair restoration industry for almost 30 years. I attended the AHLC conference in May and very much enjoyed the education and the networking with everyone there. I have many certifications from various companies such as Jon Renau, New Image, HairVisions (Onrite) , HairUWear and now The American Hair Loss Council. I believe that education is the key to serving people in our very unique and ever changing business. It is so rewarding to change a persons life for the better by enhancing their looks! I love my job!
30 Issue 20, Winter 2016
Crystina Garcia Positive Hair Restoration, Tyler, Texas I became a licensed cosmetologist in 2010. After doing men and women’s growing hair for about a year I began looking for a more convenient job location with more room to advance. I came across Michael Mahoney’s Ad searching for a hair stylist for his company Positive Hair Systems. In the interview he informed me he specialized in hair replacement, which at the time I was completely unfamiliar with! He hired me and taught me everything I currently know about hair replacement. I take great pleasure in restoring hair and the impact it makes on people’s appearances as well as their confidence. I continued to work for Michael for five years until he approached me in 2015 about purchasing Positive Hair as he was preparing to retire. I am so honored to have the opportunity to improve people’s confidence as Michael has done for many years. Aderans Hair Goods (AHG) is the US division of the leading global producer and manufacturer of fashionforward wigs. Our brand, René of Paris, includes four distinct collections: the award winning Noriko® Collection, Rene of Paris® Hi-Fashion Collection, Amore® Collection, and our new premium Bella Nuova® Collection of human hair wigs. Each collection offers trend-setting designs and innovative color systems such as Hybrant Root™ and Long Rooted shades resulting in stunning alternative hair solutions of unparalleled quality. We also have a 30-plus year relationship with Revlon® in the global hair industry. The Revlon® Wigs brand offers affordable wigs and hair pieces using the most current fashions.
Walker Tape started out of curiosity. After years of working in the hair replacement industry, founder Brent Bonham had a question. Was there a better way to produce innovative products by building custom machinery? Over the past 30 years, this question has been answered over and over again with a resounding, “Yes!” Like most successful companies, Walker Tape started very small. In 1985, the journey began by producing products in Brent’s basement. It didn’t take very long for Brent to start thinking of and building new machinery, making very manual processes completely automated. It also didn’t take very long for Walker Tape to outgrow the basement and become established in the industry. This commitment to excellence has led to shipping products to customers all over the world. The confidence and loyalty that customers show is not taken lightly. Quality in products, people and processes has always been a top priority and remains a key part of the Walker Tape core values. Under the direction of Brent’s grandson and current CEO, Shane Stott, Walker Tape continues to develop innovative products. As the company continues to grow, so does the desire to create the very best products and customer service possible.
H 20
A FAMILY BUSINESS THAT MANUFACTURES, DISTRIBUTES... AND THEN WEARS ITS OWN PRODUCTS LARGEST COLLECTION OF VIRGIN EUROPEAN HAIR IN THE US HairArt has been in business for over 49 years and is famous for its unmatched inventory of Virgin Caucasian and Ethnic hair. When we say our hair is truly virgin, we mean it! Unlike other hair systems, the hair used in our wigs and hairpieces is cut directly from ponytails of all textures and colors to offer a natural, full variety.
TOP STYLES... INNOVATIVE DESIGNS HairArt has collaborated with the top names in hair replacement to create superior products at every price point. • House of European Hair • Invisi-Tab Hair Extensions • Single individual’s head to ensure the most natural movement.
HairArt is the only company that can offer natural wave, virgin color and gray human hair.
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When you own the factory, you don’t rely on third parties to do your quality control. And when you manage your own studios, everything has to be right the first time.
Everything you need to run your business is just one phone call away. Styling aids, mannequin heads, new generation hair dryers HairArt has them all.
HairArt is the only company that understands the complete production cycle, from design to manufacturing to applying the product to the end consumer HairArt can offer rush delivery in as little as three weeks, competitive pricing and personal service that other companies can’t match.
HairArt takes pride in partnering with top educators and exceptional salons in the US and around the world. The company offers a full education program together with attractive marketing materials to support your business.
CALL HAIRART AT 888.HAIRART AND ASK ABOUT INTRODUCTORY DISCOUNTS, OR EMAIL INFO@HAIRARTPRODUCTS.COM HAIRART PRODUCTS 400 W 157TH ST, GARDENA, CA 90248 • (310) 217-8900 WWW.HOUSEOFEUROPEANHAIR.COM • WWW.HAIRARTPRODUCTS.COM