2016 PARTNERSHIP OPPORTUNITIES
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AIA CLEVELAND As a national organization, the American Institute of Architects is the voice of the architectural profession and a resource to its members in service to society. As the local chapter, AIA Cleveland is a professional association that promotes the value of architecture and design, fosters collegiality, advocates for local members, educates, and supports architects as leaders in the community. www.aiacleveland.com
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THANK YOU Thank you for considering becoming a partner of the AIA Cleveland chapter. It is thanks to generous sponsorships from community businesses like yours, AIA Cleveland can continue to promote the value of architecture and design, foster collegiality, advocate for local members, educate, and support architects as leaders in the community. Our partnership prospects detailed in this brochure offer you a wide range of prospects from annual affiliations to event sponsorship. This partnership opportunity package is to act as an introduction to those various sponsorships available to support our chapter. We intend to provide you with as much value as you provide us in your sponsorship. If you have any questions regarding the partnership opportunity package or chapter events, please do not hesitate to contact me personally.
Jason Nolde, AIA, LEED AP 2016 AIA Cleveland Director of Development 216-771-0090 jnolde@studiorfa.com
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4 Photo courtesy of www.leehawkins.net
TABLE OF CONTENTS 7
WHY PARTNER WITH AIA Discover our chapter’s exposure opportunity
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ANNUAL PARTNERSHIP OPPORTUNITIES Your best value to support our chapter
EVENT PARTNERSHIP OPPORTUNITIES
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Support an annual AIA event
EXCLUSIVE OPPORTUNITIES 15 FOR 2016 Sponsor a new event exclusive for the year
CALENDAR OF EVENTS
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Learn more of when our annual events happen
ADDITIONAL PARTNERSHIP 19 OPPORTUNITIES Other means to support the chapter
HOW TO PAY
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Details on how to make a payment
BECOME AN AFFILIATE MEMBER OF AIA
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Support the chapter by becoming an affiliate
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Photo courtesy of Library of Congress, Prints & Photographs Division, OH-2119-1 6
WHY PARTNER WITH AIA chapter exposure facts over 3500 email members on weekly newsletter distribution list
website nearly 30,000 page views in the past year at www.aiacleveland.com
education programs bimonthly continuing education programs hosted at chapter office
social media 1200+ members following AIA Cleveland on social media
networking second largest AIA chapter in Ohio, 22.9% of all AIA Ohio members
DIFFERENTIATE FROM YOUR COMPETITION AIA Cleveland views all chapter sponsors and affiliate members as its partners. This professional partnership succeeds by sharing valuable resources that benefit each involved party equally. Our chapter provides distinct marketing and competitive advantages through interaction with AIA Cleveland’s membership and year round programming opportunities. Regionally position your firm, company, or organization as an expert in the field by leveraging the knowledge and experience of all AIA Cleveland members as well as the multiple educational programs offered by the chapter. Advertise your “good corporate citizen” role with AIA Cleveland and drive sales through sponsored product demonstrations, increased company awareness and logo recognition.
SUPPORT OUR DESIGN COMMUNITY Take advantage of the opportunity to provide valuable, educational programming to AIA Cleveland members, through custom programming tailored to your company’s strengths. Leverage networking opportunities and expand on business connections to create valuable relationships with AIA Cleveland members.
BENEFIT WHILE RAISING YOUR EXPOSURE Capitalize on numerous marketing opportunities provided only through the AIA Cleveland website, weekly newsletter and social media hosted by the chapter. As a featured annual sponsor, participate in our chapter programs, speaking engagements and signature events. Enjoy complimentary tickets to chapter programs and signature events as part of your partnership.
NETWORK WITH DESIGN PROFESSIONALS The opportunity to reach over 450 design professional members in the Cleveland area and to develop key relationships. In addition, access to monthly social networking sessions that include other local design organizations.
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Photo courtesy of www.brentdurken.com 8
ANNUAL PARTNERSHIP OPPORTUNITIES
Professional Affiliate Memberships
4x
Copy of AIA Ohio Membership Directory Book
o
2x
SUPPORTERS ($1,500) $2,145 Value
PATRONS ($2,500) $4,495 Value
AMBASSADORS ($5,000) $9,800 Value
TOTAL ANNUAL PARTNERSHIP LEVELS AND BENEFITS
VISIONARIES ($7,500) $15,425 Value
Annual partnerships with AIA Cleveland support many of the core programs associated with our chapter and benefit you the most for your contribution. There are several categories of annual partnerships and associated benefits; the following chart best demonstrates the contribution levels and benefits associated with each level.
1x
Sponsorship plaque recognition
o
o
Full year of AIACleveland.com homepage recognition, Logo or firm name
o
o
Full year of website recognition on Partnership page, Logo or firm name
o
o
o
o
Featured interview opportunity on AIACleveland.com website (to be approved)
o
Full year of AIA Cleveland weekly e-blast recognition, Logo or firm name
o
o
o
o
Verbal recognition at all 2016 AIA Cleveland events (excluding signature)
o
o
o
o
AIA Cleveland social media pages recognition for 2016
o
o
o
o
o
o
Signature event signage recognition, Logo or firm name Storefront recognition at new AIA Cleveland offices Opportunity to present one approved Continuing Education class
o
o
18x24
11x17
o
o
o
o
o
o
1x
Permission to use certified AIA Cleveland Partner logo on all marketing materials
o
o
Proprietary e-blasts with your choice of content (to be approved)
4x
2x
(30) hard hats customized with your company logo for use on all 2016 AIA Cleveland hard hat tours
o
Monthly AIA Cleveland Executive Board meetings held at your office
2x
1x
AIA Cleveland Event Intro speaking opportunities (excluding signature events)
2x
1x
Invitation to AIA Cleveland Firm Leadership Breakfast
4x
3x
2x
Joint Association Annual “Good Time for Design” Boat Cruise Tickets
8x
6x
4x
2016 Golf Outing Hole Sponsorship (Excluding Oasis)
o
o
2016 Golf Outing Tickets (Foursome)
o
2016 AIA Cleveland Design Awards Tickets
6x
4x
Tickets to any 2016 charging admission Event (excluding signature events)
4x
2x
2x
Access to all 2016 AIA Cleveland free “by invitation only” Events
o
o
o
Invitation to AIA Cleveland 2016 End of Year “Partnership Party”
2x
2x
2x
2x
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Photo 10 courtesy of www.criswellphotography.com
ANNUAL EVENT PARTNERSHIP OPPORTUNITIES ANNUAL “GOODTIME FOR DESIGN” BOAT CRUISE CAPTAIN ($1,250) •Company logo on event graphics •(8) Boat Cruise tickets •(16) Boat Cruise drink vouchers •Priority boarding on the Goodtime III •(1) month (July) of AIA Cleveland weekly e-blast recognition with company name, logo, and website link •Tangible exposure to 400+ members of the architecture and design community •(2) Tickets to the 2016 AIA Cleveland Design Awards • (2) Invitations to AIA Cleveland 2016 End of the Year “Sponsorship Recognition Party”
COMMANDER ($500) •Company logo on event graphics •(4) Boat Cruise tickets •(8) Boat Cruise drink vouchers •Priority boarding on Goodtime III •(1) month (July) of AIA Cleveland weekly e-blast recognition with company name •Tangible exposure to 400+ members of the architecture and design community • (2) Invitations to AIA Cleveland 2016 End of the Year “Sponsorship Recognition Party” LIEUTENANT ($250) •Printed company name on event graphics •(2) Boat Cruise ticket •(4) Boat Cruise drink vouchers •Priority boarding •Tangible exposure to 400+ members of the architecture and design community
Visit www.aiacleveland.com/boatcruise for more information.
* - All sponsors of the 2016 AIA Cleveland Signature Events receive an Invitation to AIA Cleveland 2016 End of Year “Partnership Party”
BEACH DAY/ SANDCASTLE COMPETITION SIGNATURE SPONSORSHIP ($2,500 - 1 Available) “AIA Beach day, presented by ___” • Incorporation of Company Name into Event Logo • Company Logo Featured on all Event Signage, T-Shirts, and Awards • Title Sponsorship Observed in Press Releases, Media Interviews, and Event Announcements • Participation in the Celebrity Sand Castle Jury • Co-Presentation of Awards • Tangible exposure to an estimated 400 members of the architecture and design community and thousands of Edgewater beachgoers on a Summer Saturday. • (4) Complimentary Tickets to the AIA Cleveland Design Awards
Main Event Signs •Tangible exposure to an estimated 400 members of the architecture and design community and thousands of Edgewater beachgoers on a Summer Saturday. COMMUNITY PARTNERS ($250) “This is a community event and we thank our community sponsors: _____ .” •Inclusion of Company Logo on Main Event Signs •Tangible exposure to an estimated 400 members of the architecture and design community and thousands of Edgewater beachgoers on a Summer Saturday. IN-KIND SPONSORSHIPS AVAILABLE.
EVENT SPONSORSHIP ($1,500 - 4 available) “Thanks to our event sponsor _____ , who helped make this day possible.” Visit www.aiacleveland.com/ •Company Logo on all Main Event beachday for more information. Signs, Name on T-Shirt •Tangible exposure to an estimated 400 members of the architecture and design community and thousands of Edgewater beachgoers on a Summer Saturday. •(2) Complimentary Tickets to the AIA Cleveland Design Awards INDUSTRY PARTNERS ($500) “This is a community event and we thank our industry partners: _____ .” •Inclusion of Company Logo on
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ANNUAL EVENT PARTNERSHIP OPPORTUNITIES ANNUAL GOLF OUTING HOLE SPONSOR WITH FOURSOME ($650) •(1) hole sponsor sign with company logo at tee box •(1) round of golf for a team of (4) golfers •Dinner for the (4) team members. OASIS HOLE SPONSOR ($400-Limit of 4) •(1) hole sponsor sign with company logo located at a specified location on the golf course. •Sponsor provides an amenity of their choice at their specified location on the golf course. •(1) dinner for an OASIS hole sponsor attendee. HOLE SPONSOR ONLY ($200) •(1) hole sponsor sign with company logo at tee box Visit www.aiacleveland.com/ golfouting for more information.
ANNUAL CLEVELAND DESIGN AWARDS BAR SPONSORSHIP ($5,000 -2 Available) •Company name, logo and website to headline event graphics •Bar sponsorship/naming rights •Speaker Intro prior to Keynote speaker •Voice recognition during event ceremony •(8) AIA Cleveland Design Awards Tickets RED CARPET SPONSORSHIP ($3,500-1 Available) •Company name and logo recognition in awards program •Company logo featured on the “red carpet” and all attendee pictures •Voice recognition during event ceremony •(6) AIA Cleveland Design Awards Tickets
PLATINUM ($2,500) •Company name and logo recognition in awards program •Voice recognition during event ceremony •(4) AIA Cleveland Design Awards Tickets GOLD ($1,000) •Company name and logo recognition in awards program •Voice recognition during event ceremony •(2) AIA Cleveland Design Awards Tickets SILVER ($500) •Company name recognition in awards program •(1) AIA `Cleveland Design Awards Ticket BRONZE ($250) •Company name recognition in awards program
MONUMENTAL ($3,000-1 Available) •Company name and logo Visit www.aiacleveland. recognition in awards program com/designawards for more •Company logo featured on the information. “design award plagues” •Voice recognition during event ceremony •(6) AIA Cleveland Design Awards Tickets
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WOMAN IN ARCHITECTURE: FILM SCREENING: MAKING SPACE | MOCA
WIA AIA
In honor of Women’s History Month, the highly-anticipated documentary film, Making Space: 5 Women Changing the Face of Architecture (2014), will screen at the iconic Museum of Contemporary Art (designed by one of the profiled architects, Farshid Moussavi) in Uptown Cleveland. Our special guest introducing the film is Sarah Rafson, an architecture writer and researcher based in New York, and a coeditor of SubteXXt, an online journal by, for, and about women in architecture. The exciting event will preface with drinks and refreshments in MOCA’s exhibit space. March 2016 | Presented by the Women in Architecture (WIA) Committee. EXECUTIVE PRODUCER LEVEL ($1000 ) •Company logo, printed name, & website to headline event graphics •12 Tickets DIRECTOR LEVEL ($500) •6 Tickets ACTOR LEVEL ($250) •4 Tickets FAN LEVEL ($100) •1 Tickets Visit www.aiacleveland.com/wia for more information.
Photo courtesy of http://commons.wikimedia.org 14
EXCLUSIVE OPPORTUNITIES FOR 2016 GREAT CITIES, GREAT LAKES, GREAT BASIN EXHIBIT AWARDS “’Great Cities, Great Lakes, Great Basin’ presents a 100-year vision to guide planning and development in the international watershed of the Great Lakes, St. Lawrence River, and Gulf of St. Lawrence — a watershed we call the Great Basin. SOM produced the exhibition in partnership with the International Secretariat for Water and the Chicago Architecture Foundation.” PRESENTING SPONSOR ($10,000 - 1 Available) “AIA Great Basin Exhibit, presented by ______“ •Incorporation of Company Name into Event Logo •Company Logo Prominently Featured on all Event Signage and Takeaways •Top-Billing of Logo in Sponsor Signage, Adjacent to Exhibit, Throughout its Run •Title Sponsorship Observed in Press Releases, Media Interviews, Event Announcements, and Tweets •(8) Passes to VIP Reception •Inclusion of Topical Expert from NEORSD in Panel Discussion (public event) •Exposure to 800 members of the Ohio region water works industry and Cleveland Sustainability Summit participants & public officials, & thousands of public visitors. •Recognition as a City of Cleveland Sustainability Summit Sponsor, including: :: (4) Summit passes; :: Company logo and live link to company on Sustainable Cleveland website; and :: Logo projected during Summit and printed in Summit Workbook
(subject to deadline). •Recognition across social media platforms and in the AIA Cleveland eNewsletter •(4) Tickets to the AIA Cleveland Design Awards and Recognition at that Event
•Recognition across social media platforms and in the AIA Cleveland eNewsletter •(2) tickets to the AIA Cleveland Design Awards
COMMUNITY SPONSOR ($2,500 - 4 Available) SIGNATURE SPONSOR “This is a community event and we ($5,000 - 2 Available) thank those sponsors, including the “Thanks to our signature sponsor, _____.” the ____, who helped make this •Company Name on all Event exhibit possible.” Signage and Takeaways •Company Name/Logo on all Event •Prominent Inclusion of Logo in Signage and Takeaways Sponsorship Signage, Adjacent to •Prominent Inclusion of Logo in Exhibit, Throughout its Run Sponsorship Signage, Adjacent to •(2) Passes to Invitation-Only VIP Exhibit, Throughout its Run Reception •(4) Passes to VIP Reception •Exposure to 800 members of the •Introducer at Panel Discussion Ohio region water works industry (public event) and Cleveland Sustainability •Exposure to 800 members of the Summit participants & public Ohio region water works industry officials, & thousands of public and Cleveland Sustainability visitors.•Recognition as a City of Summit participants & public Cleveland Sustainability Summit officials, & thousands of public Sponsor, including: visitors. :: Logo projected during Summit •Recognition as a City of Cleveland and printed in Summit Workbook Sustainability Summit Sponsor, (subject to deadline). including: •Recognition across social media :: (2) Summit passes; and platforms and in the AIA Cleveland :: Logo projected during Summit eNewsletter and printed in Summit Workbook •(1) Ticket to the AIA Cleveland (subject to deadline). Design Awards
WATERSHED SPONSOR ($1,000 - 8 Available) “We thank our Patrons for recognizing the importance of this event.” •Company Name on all Event Signage •Exposure to 800 members of the Ohio region water works industry and Cleveland Sustainability Summit participants & public officials, & thousands of public visitors. •Recognition across social media platforms and in the AIA Cleveland eNewsletter
Visit www.aiacleveland.com/ greatbasinexhibit for more information.
* - All sponsors of the 2016 AIA Cleveland Signature Events receive an Invitation to AIA Cleveland 2016 End of Year “Partnership Party”
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Visit our online calendar at www.aiacleveland.com/ calendar for additional and updated location and time. The included calendar is only a partial list of events to illustrate when sponsored events are scheduled to occur.
JANUARY
APRIL
• •
• • • •
Joint Happy Hour Tom Ball Film - Modernism Documentary
FEBRUARY
MAY
• • • • •
•
Leadership Breakfast Event Joint Happy Hour Miguel Rosales Lecture on Pedestrian Bridge Lecture Series #1 BEC Event
• • •
AIA National Convention, Philadelphia, PA (19th - 21st) Joint Happy Hour ARE Session #2 Lecture Series #3
MARCH
JUNE
• • •
• •
Joint Happy Hour Women’s in Architecture Event - Moca (10th) Bruce Bondy Sketch Session
Photo courtesy of www.csudigitalhumanities.org/ 16
Lecture Series #2 Joint Happy Hour Lecture/Sketch Crawl ARE Session #1
Goodtime for Design - Boat Cruise (June 3) Cleveland Underground - Yellow Tape x2
2016 CALENDAR OF EVENTS Other Events to be Determined Include: Design Awards Tours Hard Hat Tours Chris Connell, Foster + Partners Michael Ford Lecture - Hip Hop Architecture Architects Draw Exhibit
JULY
OCTOBER
• • •
• • • •
Joint Happy Hour Beach Day / Sandcastle Competition Lecture Series #4
AIA Ohio Convention (6th - 8th) Archtober Joint Happy Hour Lecture Series #5
AUGUST
NOVEMBER
• • • • •
• •
AIA / IIDA Golf Outing Joint Happy Hour ARE Session #3 Speakers on the Square
AIA/IIDA Design Awards Fall Leadership Breakfast Event
SEPTEMBER
DECEMBER
• • •
• • • • •
Joint Happy Hour Great Cities, Great Lakes, Great Basin Exhibit ARE Session #4
Holiday Happy Hour Lecture Series #6 Sponsorship Recognition Party Annual Meeting Procrastinator’s University
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Photo 18 courtesy of www.brentdurken.com
ADDITIONAL PARTNERSHIP OPPORTUNITIES AIA MONTHLY HAPPY HOURS (75+ Average Attendance) OTHER Monthly Happy Hour Sponsor ($250) Firm Leadership Breakfast (Limit one exclusive sponsor / month) Speaking opportunity and handout DESIGN SERIES LECTURES Signature Sponsor Gold Sponsor Silver Sponsor Bronze Sponsor
($1,250) ($1,000) ($500) ($250)
HARD HAT TOURS *Exclusive Tour Sponsor ($1,000) (30 Hard Hats customized with your company logo for use on all 2016 AIA Cleveland hard hat tours) Event Sponsor ($350) ARE STUDY SESSIONS In-Kind Venue sponsor to provide host facility for study sessions In-Kind Lunch sponsor to provide lunches for all attendees In-Kind Printing sponsor to provide all study materials AIA BEC COMMITTEE (Building Enclosure Council) (125+ Average Attendance) Event Sponsor ($500) OTHER COMMITTEE OPPORTUNITIES (COTE, Government Affairs, Historic Resources, Technology, Urban Design) Event Sponsor ($500)
*Visit
Lunch and Learn Opportunities
($1,500) Call to Schedule
AIA Cleveland “Sole Proprietor” E-mail ($500) (E-mail content at discretion of Sole Proprietor) AIA Cle Professional Affiliate Membership
($300)
AIA Cle Non-Employee Associate Mmebership Scholoarship
($300)
*AIA Cleveland Website Recognition (Tier 1) Name/Logo/Website Link Homepage ($500/month) (Tier 2) Name/Logo/Website Link Events Calendar Page ($300/month) (Tier 3) Name/Logo/Link/Contact Name Sponsor Recognition Page ($200/month) *AIA Cleveland Weekly E-newsletter Company Advertisement Non-AIA Event Listing Job Posting
($250/week) ($50/week) ($50/week)
AIA Cleveland Space Rental
Call to Schedule
2016 AIA Cleveland Conference Room Naming Rights
($1,000)
our online calendar at www.aiacleveland.com/calendar for additional, updated location and time information. 19
Photo 20 courtesy of www.brentdurken.com
HOW TO PAY 1. GO TO WEB
2. SIGN-UP
3. SELECT LEVEL
Visit the AIA Cleveland website at www.aiacleveland.com. Once on the homepage, click on the “Sponsors” tab at the top. This will take you to the Sponsorship page or www.aiacleveland.com/ sponsors/. Click on the link that reads “SPONSOR NOW”
After clicking on the “SPONSOR NOW” link, you will be redirected to AIA Cleveland’s online registration and payment website. Please complete all of the required information for the “Sponsor/ Affiliate Business Information” section as well as the “Sponsor/ Affiliate Personal Information” section.
Select the level(s) of sponsorship you wish to sponsor and/or select an Affiliate membership if you wish to become an Affiliate member.
4. REGISTER
5. PAYMENT
Once you have selected the appropriate sponsorship click on the “Register” button to begin the payment process. Choose your method of payment (any of the 4 major credit cards or pay by check.) Once all of the payment information is filled in completely, select the “Pay Now” button.
Momentarily after completing the payment process, you should receive a confirmation email of your purchase from AIA Cle at director@aiacleveland.com. The confirmation email is automatically sent to the email address that was used when registering the sponsorship.
IF PAYING BY CHECK If you selected the pay by check means of payment, please print the email confirmation and mail it into the AIA Cleveland office with your payment check included in the envelope. Check must be received within 10 business days of your online registration for sponsorship to be valid. Mail receipt and check to:
AIA Cleveland 2059 E. 14th Street Cleveland, OH 44115
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For individuals who do not hold a degree in architecture but share an interest in design and the built environment, a Professional Affiliate Membership is a terrific opportunity. Professional Affiliate Members of the AIA Cleveland Chapter enjoy many the rights and privileges of an Architect AIA member or Associate AIA member. To become an affiliate member of the AIA Cleveland Chapter, simply visit our website at www.aiacleveland.com/ membership/. Some of the benefits enjoyed by our affiliate members include: MORE SUPPORT • Access a range of expertise through a peer network of more than 450 colleagues locally • Participate in all activities of the chapter – meetings and special events – at member prices. • Signify that you adhere to a professional code of ethics and share a common goal to build better a better world for all people. • Gather insights and solutions through our monthly continuing education programs. • Attend events, activities, and network opportunities. • You are invited to serve on any committee of the chapter. These knowledge communities build a peer network of colleagues who share your interests and practice specializations. Photo 22 courtesy of colinedwardslais.blogspot.com
BECOME AN AFFILIATE MEMBER OF AIA
• Receive member prices for AIA Contract Documents, the most widely accepted standard form documents in the industry. MORE KNOWLEDGE • Continuing education through our monthly programs helps keep your insights and solutions top of mind as through valuable education courses AIA architects need. • Join many Knowledge Communities, professional interest groups, that enable you to build a peer network of colleagues who share your interests and practice specializations. • Receive our weekly email newsletter subscription to keep current with the activities of the chapter. MORE RESOURCES • Enjoy networking opportunities with other AIA Cleveland members • Promote your company with use of the title “Professional Affiliate of AIA Cleveland”. *Affiliates may not use the initials AIA nor the phrase “The American Institute of Architects,” alone or otherwise, nor the seal, symbol or insignia of the chapter or the Institute.
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2016 AIA Cleveland PARTNERSHIP OPPORTUNITIES PACKAGE 24