TAP - 70 Years Album

TAP - 70 Years Album

TAP Airlines has put a modern high-tech spin on a retro childhood pastime by celebrating its 70th anniversary with the release of digital version of Panini —the classic fan albums for which you collected stickers. Now TAP has come up with a digital twist as part of the celebrations of its 70th bir thday,

Instead of the traditional paper stickers, which filled the pages of our childhood Panini albums, TAP uses digital images which can later be printed in a real album sent to the collector’s home as memorabilia.

Every day through 31 December 2015, the airline will release five new virtual stickers though its Facebook and Instagram accounts, as well as on other content channels, which collectors can gather and paste onto their 70th anniversary commemorative album on the platform of the airline’s album partner Colara .

TAP will also issue special and rare stickers, available only with a specific code to be published on the airline’s communications outlets, like UP Magazine and Facebook .

In the tradition of the classic picture game, collectors can swap with others to complete their collections. Airline fans can order a physical version of their completed album from Colara at a premium of 500 Victoria Miles, or 300 Miles for members of its STEP program (for passengers 12-25 years of age).