Air New Zealand
The Nicest Christmas Ever
Last Christmas, Air New Zealand ran an ad where Santa was having problems understanding the accents of kids from New Zealand and ended up sending them the wrong presents (cue Air New Zealand cabin crew came to the rescue and gave Santa a quick lesson on Kiwi accents). This year’s Christmas ad from the airline again shows
Santa getting things wrong. Instead of emailing his ‘naughty list’ to the Elves at the North Pole, he ends up sending it to a kid in New Zealand called Elvis Anderson instead. Elvis, who is sitting in detention class at school, opens the list and reads it. After that, Elvis and his friends decide to do something about it so that naughty kids can get presents too. They end up calling
together naughty kids from all around the World, who fly Air New Zealand to join a UN style summit. The kids from different countries sit around a table designed to look like the one from the UN security council, with each offering to do good things on behalf of the naughty kids in their country (e.g. Japan promises a “30%
December 2018 • Airline Marketing Monthly 13