Airline Marketing Monthly - May 2019

Page 40

How Icelandair Delivers Real-Time Social Care By working with Conversocial, Icelandair’s care team cut response times by 51% while messaging volume increased 45%. To see more customer success stories and research, go to the Conversocial website.

In an operational industry like air travel, we constantly deal with unforeseen situations, endless fluctuation and evolving services. Conversocial helps us keep pace with customer demand and

quickly analyze where we can improve our guidelines and processes for even more efficiency.

Sarah Unnsteinsdóttir, Head of Icelandair Service Centre

40.

Airline Marketing Monthly | April / May 2019


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