CATEGORY GROW TH
The
Direct Sales Mentality with Phil Reid Not one to shy away from the truth, you can count on Phil Reid to delve into hard-hitting topics. And don’t we love him for it.
W
e
spoke
with
Personally, the most valuable thing I’ve gained from
Managing
this business isn’t the money or the success, it’s
Director of The
pure internal confidence, that means everything
Promotions
to me. It’s made me a confident person and that’s
Company
heaven to me.
the
Bristol the
in about
potential
opportunities
In which ways do you think direct sales builds confidence?
that come with
the sales industry. This interview won’t be what
Direct sales is the best and worst thing for
you’re expecting, it wasn’t what we were even
confidence building. On the one hand, you have to
expecting…
step out of your comfort zone, which is terrifying, but on the other hand, doing that is the only way
Hi Phil! You’ve worked in direct sales for 17 years
in which to become more confident. This industry,
now, how would you describe the field in one
however, allows you to do it gradually, you’re not
sentence?
thrown into the deep end.
Something everyone should do. Whether it be to
If you’re scared of spiders, the best way to get over
meet people, have great income, travel, or progress
that fear is to build up your tolerance for them. You
professionally. It’s got everything.
sit in the same room as one, then move closer, then
COMMITMENT / CONFIDENCE
hold one, etc. You’ve got to go toward the thing
023
What would you say is the best thing about
that makes you nervous because the more you run
working in the industry?
away the bigger that fear becomes.
It depends entirely on who you’re speaking to I
I look at it as pure statistics. If you look at social
think. There are so many areas to direct sales and
confidence, where does it come from? Social
you can pick and choose what you want from it. It’s
interactions, right? A person between the ages
got a fun environment, money, travel, professional
of 0-20 will have met and spoken to 1500 people,
progression, and self-development, but it’s also
on average. If you divide that by the number of
challenging, you can form great relationships, and
people we speak to in direct sales in a day (70), it
you’re celebrated for your efforts.
would take 33 days to reach the same figure. It’s no wonder you gain confidence.