Torrelodones Urban Work by Alia Sabry

ALIA SABRY + MIGUEL BROEKHUIZEN

TORRELODONES

FAST FACTS POPULATION 22,782 ELEVATION 844 m AREA 21 km² DISTANCE FROM MADRID 29 km² DIRECTION FROM MADRID NW

FOREIGN

90+ OTHER CITIES

80-89 70-79

MADRID

60-69

TORRELODONES

50-59 40-49 30-39 20-29 10-19

SOURCE: INSTITUTO NACIONAL DE ESTADÍSTICA

0-9 3000

2000

1000

FEMALE

1000

2000

3000

TOTAL

MALE

SOURCE: INSTITUTO NACIONAL DE ESTADÍSTICA

POPULATION

10873 WOMEN TOTAL POPULATION 21231

10358 MEN

SOURCE: INSTITUTO NACIONAL DE ESTADÍSTICA

POPULATION OF DISTRICTS

4500 4000 3500 3000 NUMBER OF PEOPLE

2500 2000

1500 1000 500

S RO BO MB E LO S

OB LES LO SR

LES CA AS

SC O

PE Ñ LO S

EST AC IO LA

RZ OS IL LA

PU E

BLO

POPULATION

POPULATION BY AGE

TORRELODONES POPULATION BY PLACE OF BIRTH (2012)

FEMALE MALE SOURCE: INSTITUTO NACIONAL DE ESTADÍSTICA

SINGLE FAMILY HOUSE 2 FLOORS 4 Dwellings 5 habitant ratio 100 x 100

20 hab/hec

- 7 Dwellings 35 hab/ hec

BLOCK FAMILY HOUSE 2 FLOORS 40 Dwellings 4 habitant ratio 100 x 100

80 HAB / HEC

OPEN BLOCK HOUSING 4 FLOORS TOP 55 Dwellings 4 habitant ratio 100 x 100

220 HAB / HEC

28 HAB / HEC MIGUEL . ALIA

City Council Educational Urban mixt Education (whole plot) Sport Green area & Parks Bus trial Comerce streets

Gangway bridge

10.9

-I

478

760

1125

25.6 -I

1125 1126

450

1081

450 451

1107 1115

450

15.4

450 450 450

476

1203

476

COLEGIO LOS ÁNGELES

451 451

452 490

453 452

450

446

4266 . 848.43

453

1040

414

450 451

452 451

1372

1122

450 450

451 452

465

451

-I

450

451 452

512

526

450

451 452

454

525

527

450

451 452

220

502 1218

-I

450

453

11015

1118 1121 1064

133

COLEGIO PEÑALAR

27.4

SOCIAL STRUCTURE & MOBILITY

KEY

1203

461

1050 993 1008 11256 5330

465 993

535 571 I

269

454 452

3493

455 462

1750

455

SS+II

566

PARADA ACTUAL

3.1-1

-I

3.1-2 3.2

3.1-3

3.1-4

3.1-5

2.2-4 2.2-2

2.2-3

2.2-1

2.1-2 2.1-1

1.1-1

1.1-2 2.3-4

2.4

2.3-3 1.3

4.2-1

4.2-2

1.2 2.3-2

4.1-1

4.1-2

2.3-1

4.6

4.2-3

4.3-3

4.2-4

4.3-4

4.3-2 4.3-1 4.5-2

8.1 1.4 4.4-1

4.4-2

8.2-1 8.2-2 4.5-1 5.1-2

1.5

5.1-1 4.5-3

5.1-3

8.3

5.2-1

4.5-4

4.5-5

5.2-2

7.1-1 5.6-1

9.1-1 5.3-1

7.1-2

5.4-1

5.3-2

5.3-3

5.4-2

5.3-4

5.4-3

5.4-4 8.4-1

8.4-2

6.1-1

6.1-2 7.3

5.5-1

8.5 6.1-3

5.5-5 5.5-2

5.5-3

6.1-4

5.5-4 6.3-2

5.6-2

7.2-1

7.2-2

7.2-3

6.3-1

7.2-4 6.1-5

6.1-6

6.2-1 6.2-2

6.2-3

6.2-4

6.4 6.5

9.1-2

C.D.

STREET SLOPES

0.5km 1 km

2 km

MIGUEL . ALIA

FLOORS

1 -2 2-3 3+

DWELLINGS Single family house Double family block Close block comunity PRODUCTION

RESIDENTIAL

COMMERCIAL

RESIDENTIAL

7. LA COLONIA - LA ESTACION

RESIDENTIAL

5. LOS BOMBEROS

RESIDENTIAL

4. LA BERZOSILLA

RESIDENTIAL

3. LOS ROBLES

COMMERCIAL

2. EL GASCO

LAND USE

6. LOS PEร ASCALES

Industry / Factory

1. PUEBLO

DWELLINGS & PRODUCTION

MISSING: TO DRAW THE LINES OF THE INNER NEIGHBOURHOODS BOUNDARIES

COMMERCIAL

RESIDENTIAL

% FLOOR OCCUPACY

68%

74%

86%

Nยบ DWELLINGS PER BUILDING

% FLOOR LIBERATED (PUBLIC)

11%

DWELLINGS HEIGHT

1 -2

2 -3

3 -4 MIGUEL . ALIA

25,000

AGRICULTURE & LIVESTOCK

14%

SERVICE SECTOR WORKERS

90%

OF THE WORKING POPULATION, 14% ARE UNEMPLOYED. THE PERCENTAGE COMPARES BETTER TO MADRID WHICH HAS 20% UNEMPLOYMENT.

€/CAPITA

THE HIGH GROSS FAMILY INCOME FOR TORRELODONES IS 25,000 € PER CAPITA WHICH IS MORE THAN MADRID, WHERE IT IS 18,000 € PER CAPITA.

THESE FIELDS HAVE DISAPPEARED FROM THE MUNICIPALITY DUE TO URBAN DEVELOPMENT AND ENVIRONMENTAL PROTECTION

90% OF THE WORKING POPULATION WORK IN THE SERVICES SECTOR. THIS IMPLIES AN IMBALANCE IN WORK FIELDS EXISTING THERE.

KEY Semipublic facility Kinder gardens, Theaters... Supermakets

Hotels and Hostels

10.9

-I

478

760

1125

25.6 -I

1125 1126

450

1081

450 451

1107 1115

450

476

1203

476

Shoping Stores

414 TR

451 451

452 490

453 452

450

446

4266 . 848.43

453

1040

COLEGIO LOS ÁNGELES

450 451

452 451

1372

1122

450 450

451 452

465

451

15.4

450

451 452

512

526

450

451 452

454

525

527

-I

450 450

451 452

220

502 1218

-I

450 450

453

11015

1118 1121 1064

133

COLEGIO PEÑALAR

27.4

ECONOMIC ACTIVITY

GROSS DOMESTIC INCOME

UNEMPLOYMENT RATE

1203

461

1050 993 1008 11256 5330

465 993

535 571 I

269

454 452

462

Pharmacy

3493

455

1750

455

SS+II

566

Restaurants and Bars

PARADA ACTUAL

3.1-1

-I

3.1-2 3.2

3.1-3

3.1-4

3.1-5

Torrelodones train station

2.2-4 2.2-2

2.2-3

2.2-1

2.1-2 2.1-1

1.1-1

1.1-2 2.3-4

2.4

2.3-3 1.3

4.2-1

4.2-2

1.2 2.3-2

4.1-1

4.1-2

2.3-1

4.6

4.2-3

4.3-3

4.2-4

4.3-4

4.3-2 4.3-1 4.5-2

8.1 1.4 4.4-1

4.4-2

8.2-1 8.2-2 4.5-1 5.1-2

1.5

5.1-1 4.5-3

5.1-3

8.3

5.2-1

4.5-4

4.5-5

5.2-2

7.1-1 5.6-1

9.1-1 5.3-1

7.1-2

5.4-1

5.3-2

5.3-3

5.4-2

5.3-4

5.4-3

5.4-4 8.4-1

8.4-2

6.1-1

6.1-2 7.3

5.5-1

8.5 6.1-3

Casino and Big Malls

5.5-5 5.5-2

5.5-3

6.1-4

5.5-4 6.3-2

5.6-2

7.2-1

7.2-2

7.2-3

6.3-1

7.2-4 6.1-5

6.1-6

6.2-1 6.2-2

6.2-3

6.2-4

6.4 6.5

9.1-2

C.D.

COMMUTING FOR WORK

ECONOMIC ACTIVITES

519

THE ECONOMIC ACTIVITIES IN TORRELODONES ARE MAINLY OF SMALL BUSINESSES. 214 OF THEM ARE RETAIL STORES. FOLLOWING ARE 99 RESTORATION & CONSTRUCTION AND 97 WHOLE-SALE TRADE ACTIVITIES.

0.5km 1 km

REAL ESTATE TAXES

38.6%

80%

MANY OF THE WORKING POPULATION COMMUTE TO MADRID OR OTHER CITIES FOR WORK. 80% IS 18,226 PEOPLE.

THE MAJORITY OF THE MONEY THAT THE TORRELODONES MUNICIPALITY RECEIVES IS FROM REAL ESTATE TAXES (38.6%). THIS PERCENTAGE IS FROM 2011.

2 km

MIGUEL . ALIA

Water Consumption

500

CUENCA ALTA DEL MANZANARES

450

LITERS/INHABITANT DAILY

400 350 300 250 200 150 100 50

A´

EMBALSE DE LOS PENYASCALES

TORRELODONES

2011

2010

2009

2008

2007

2006

2005

2004

2003

2002

2001

2000

1999

1998

1997

1996

MADRID

“AN INDIVIDUAL IN TORRELODONES USES ALMOST DOUBLE THE AMOUNT OF

WATER THAN AN IDIVIDUAL IN MADRID”

Electricity Consumption

5000

4500

4000 kWh PER CAPITA

3500

3000

RIO GUADARRAMA 2500

B´

900 m 880 m 860 m 840m 820 m 800 m 780 m 1000 m 950 m 900m 850 m 800 m 750 m 700 m

TORRELODONES

2011

2010

2009

2008

2007

2006

2005

2004

2003

2002

2001

2000

1999

2 km

1998

0.5km 1 km

1997

2.000

1996

RESOURCES & ENVIRONMENT

MADRID

A’

B´ 5000

MIGUEL . ALIA

TORRELODONES SYNTHESIS

MIGUEL . ALIA

TORRELODONES FUTURE SCENARIO

MIGUEL . ALIA

2050

TORRELODONES POPULATION BY PLACE OF BIRTH (2012)

TORRELODONES POPULATION BY PLACE OF BIRTH (2050)

FOREIGN

OTHER CITIES

MADRID

TORRELODONES

SOURCE: INSTITUTO NACIONAL DE ESTADÍSTICA

POPULATION BY AGE in 2050

POPULATION

19837MEN

161137WOMEN TOTAL POPULATION 35974

90+

POPULATION BY AGE in 2012

80-89 70-79 90+

60-69

80-89

50-59

70-79

40-49

60-69

30-39

50-59

20-29

40-49

10-19

30-39

FEMALE

0-9

20-29

3000

2000

1000

MALE 0

1000

2000

3000

10-19 TOTAL

0-9 3000

2000

1000

FEMALE

1000

2000

3000

RELATIONSHIP STATUS

HOMES WITH KIDS

TOTAL

MALE

SOURCE: INSTITUTO NACIONAL DE ESTADÍSTICA

WITHOUT KIDS

SINGLE

WITH KIDS

MARRIED

POPULATION

DIVORCED

40.5%

10873 WOMEN TOTAL POPULATION 21231

10358 MEN

44.8%

WIDOWED

8.6%

SOURCE: INSTITUTO NACIONAL DE ESTADÍSTICA

6.1%

POPULATION OF DISTRICTS POPULATION OF DISTRICTS

4500

6500

4000 3500

5500

3000

5000

2500

4000

4500 NUMBER OF PEOPLE

2000 1500

3500 3000 2500

FEMALE MALE

500

ES BO

BL LO S

RO LO S

LES AS CA EÑ

GA SC O

LO SP

N STA CIO LA E

RZ OS

ILL A

ER MB BO LO S

ES LO S

AL AS C

SC O

PE Ñ LO S

N EST AC IO LA

ILL ZO S ER LA B

1500 1000

SOURCE: INSTITUTO NACIONAL DE ESTADÍSTICA

MALE

500

2000

FEMALE

1000

NUMBER OF PEOPLE

6000

POPULATION

2012

MIGUEL . ALIA

ECONOMIC ACTIVITY

2012 UNEMPLOYMENT RATE COMMUTING FOR WORK AGRICULTURE & LIVESTOCK

14% 80% 0%

ENTREPRENEUR

2050

4% 15% 21%

UNEMPLOYMENT RATE COMMUTING FOR WORK AGRICULTURE & LIVESTOCK

SHARED ECONOMY

LOCAL CONSUMERSHIP

accomodation rental

EFFECTS ON DWELLINGS & PRODUCTION

bike rental

DEMAND ON ACCOMODATION FOR SINGLE AND COUPLES

car rental

EFFECTS ON SOCIAL STRUCTURE

SHARED HOUSING COMMON SPACES

car sharing

KEY-DROP STATIONS

CAR-Share for a better environment

RESTAURANTS

CARS

NEW COMMERCE DEMAND ON SINGLE FAMILY HOMES

COLLABORATION SPACES EXHIBITION SPACES MIGUEL . ALIA

Water Consumption

500 450

RECYCLING POINTS THAT WILL DIVIDE THE WASTE OF TORRELODONES AND ORGANIZE IT INTO THINGS THAT CAN BE RE-USED, RE-CYCLED AND WASTE.

LITERS/INHABITANT DAILY

400 350 300

WASTE

250

WEALTH

200

WASTE TO WEALTH

WILL PROVIDE CREATIVE WAYS OF RE-USING THINGS IN ORDER TO PRODUCE ENERGY AND OBJECTS.

150 100 50

TORRELODONES

2011

2010

2009

2008

2007

2006

2005

2004

2003

2002

2001

2000

1999

1998

1997

1996

MADRID

PROTECTED AREAS

WILL BECOME MORE OPEN TO THE TORRELODONES COMMUNITY. THEY WILL BE ABLE TO USE THE BOUNDARY OF THE PARKS AS PUBLIC SPACE. THERE WILL BE STRICT RULES ABOUT THE USE SO THAT THE PARKS STAY IN THEIR CONDITION AND THE ANIMALS UNDISTURBED.

Electricity Consumption

5000

4500

EFFECTS ON SOCIAL STRUCTURE

4000 kWh PER CAPITA

3500

FLEXIBLE STREETS

3000

FLEXIBLE STREETS TO BE ADAPTABLE TO CHANGING LIFESTYLES. THEY SHOULD BE ABLE TO HOST WHATEVER EVENTS AND INTERVENTIONS THE COMMUNITY PROPOSES. THE CITY SHOULD BE ADAPTABLE TO CHANGE, PRIORITIZING THE USER’S CHANGING NEEDS.

2500

TORRELODONES

3 1

2011

2010

2009

2008

2007

2006

2005

2004

2003

2002

2001

2000

1999

1998

1997

2.000 1996

RESOURCES & ENVIRONMENT

2050

2012

ECO-CENTER

MADRID

SOLAR ENERGY SYSTEMS WORKING AND INSTALLING THEIR

RECYCLING INFRASTRUCTURE

RECYCLING POINT

PUBLIC SPACES IN PROTECTED AREAS

SERVICES IN TORRELODONES

WORKING WITH ALL KINDS OF WASTE, FROM FOOD TO CLOTHES AND FURNITURE. THEY ARE ORGANIZED INTO CONTAINER AND RECYCLED INTO USABLE MATERIALS

MIGUEL . ALIA

TORRELODONES URBAN STRATEGIES

MIGUEL . ALIA

SYNTHESIS

YOUNG ENTREPEUNERS

CONNECTED CITY

MEDIA LINES

START-UP COMPANIES FLEXIBLE PUBLIC SPACE

COLLABORATION SPACES

1. light 2. cool air 3. infra-red heating 4. sound 5. guide line (orientation) 6. slides 7. TV 8. mobile information 9. water curtain 10. roll-down partitions 11. sun shades 12. roof 13. floor heating 14. play objects 15. etc... wifi

VALUES:

SHARING

INNOVATION

COMMUNITY

GLOBAL

SUSTAINABILITY

MIGUEL . ALIA

10.9

I -I

478

760

1125

25.6 -I

1125 1126

450

1081

450 451

1107 1115

-I P

450

451

452 476

1203

476

451

452 490

453

. 848.43

453

1040

4266

452

450

446

414

450 451

451

1372

1122

COLEGIO LOS ÁNGELES

450 450

451 452

465

451

15.4

450

451 452

512

526

450

451 452

454

525

527

-I

450 450

451 452

220

502 1218

COLEGIO PEÑALAR

450 450

453

11015

1118 1121 1064

133

1203

461

ECO-CENTER

1050 993 1008 11256

THE CENTER IS A SHELTER FOR ANY OTHER AGENT THAT IS NOT FRIENDLY WITH THIS NEW WAY OF THINKING THE TOWNHALL

5330

465 993

535 571 I

269

454 452

3493

455 462

1750

455

SS+II

566

CAR-SHARING STATIONS NEAR THE TRAIN STATION WILL ALLOW EXCHANGE OF TRANSPORT BETWEEN COMMUTERS AND PEOPLE WHO WORK IN TORRELODONES.

PARADA ACTUAL

3.1-1

3.1-2 3.2

3.1-3

3.1-4

3.1-5

2.2-4 2.2-2

2.2-3

2.2-1

2.1-2 2.1-1

1.1-1

1.1-2

A WAREHOUSE LOCATED ON THE OUTSKIRTS OF TORRELODONES WHICH WILL HELP WITH THE SUSTAINABILITY OF THE TOWN.

-I

2.3-4

2.4

2.3-3 1.3

4.2-1

4.2-2

1.2 2.3-2

4.1-1

4.1-2

2.3-1

4.6

4.2-3

4.3-3

4.2-4

4.3-4

4.3-2 4.3-1 4.5-2

8.1 1.4 4.4-1

4.4-2

8.2-1 8.2-2 4.5-1 5.1-2

1.5

5.1-1 4.5-3

THOSE WHO LEAVE THEIR CAR AT THE TRAIN STATION, CAN LEAVE THE KEY TO RENT THE CAR AND THEREFORE MAKE AN INCOME AND HELP REDUCE THE AMOUNT OF CARS IN THE STREET.

5.1-3

8.3

5.2-1

4.5-4

4.5-5

5.2-2

7.1-1 5.6-1

9.1-1 5.3-1

7.1-2

5.4-1

5.3-2

5.3-3

5.4-2

5.3-4

5.4-3

5.4-4 8.4-1

8.4-2

6.1-1

6.1-2 7.3

5.5-1

8.5 6.1-3

5.5-5 5.5-2

5.5-3

6.1-4

5.5-4 6.3-2

5.6-2

7.2-1

7.2-2

7.2-3

6.3-1

7.2-4 6.1-5

6.1-6

6.2-1 6.2-2

6.2-3

6.2-4

6.4 6.5

9.1-2

C.D.

10.9

I -I

478

THE CASINO IS STILL A BIG ECONOMIC ENGINE THAT APPEAL PEOPLE FROM MADRID CENTER

760

1125 1125 1126 450 451

1107 1115

133

502 1218 525 526

220 452

527

476

1203

476

451

452 490

453

4266

452

450

446

. 848.43

453

1040

414

451

1372

450

450 451

452 1122

COLEGIO LOS ÁNGELES

450 451 452

465

450 450

451 452

512 451

450

451

454

450

452

1064

-I

15.4

450

451

1118 1121

COLEGIO PEÑALAR

450

453

11015

2 km

-I

450 450

1 km

27.4

450

1081

0.5km

PRODUCTION

AXIS CIRCULED BY THE BUS THAT CONNECT THIS HOUSES TO DO INNER WORKSHOPS AND ALLOW TO DISPLAY NOISE AND MORE FREDOM NEED AND NOT PERMITED IN THE TOWNHALL

27.4

FACILITIES

REGULATION

TWO VACANT SINGLE FAMILY HOUSES CAN BE JOINED AND THE IN-BETWEEN CONSTRUCTED IN ORDER TO CREATE ONE BIGGER WHOLE TO SERVE AS WORKING OFFICE AND COLLABORATION SPACE.

1203

461

1050 993 1008 11256 5330

465 535

0.5km 1 km

2 km

993

571 269 454 452

3493

455 462

1750

455

566

KEY BUS TRIAL CYCLING TRIAL

THE PRIVATE COMMERCE IS FOCUS AND LOCATED IN HIGH STREETS THAT IN CERTAIN WAY, GUIDES THE TRANSITION BETWEEN THE NEW TOWNHALL AND THE OLD STYLE CITY MANAGEMENT

COMERCIAL HIGH STREETS WORKSHOPS + ECKO CENTERS CAR-SHARING STATIONS OTHER COMERCIAL FOCUS HIGHWAYS PASSING WAYS HIGHER EDUCATION FACILITIES

3.1-1

-I

3.1-2 3.2

MIGUEL . ALIA

HOUSING

HIKING TRAIL

ALL THE PARRKS AND SPORT FACILITIES ARE CONECTED AND GIVES ORIENTATION ABOUT THE LOCALIZATION OF THE OTHER PATHS AND FACILITIES

THE SURROUNDING OF THE DAM IS NOW A MEETING POINT WHERE TO SPEND THE AFTERNOON. ALSO CONECTED BY 15 MIN CYCLING FROM THE TOWNHALL

PUBLIC SPACE

THE CITY CENTER IS COMPACTED AND TOTTALLY TRANSFORMED, WHERE THERE IS NOT ANY PRIVATE SPACE, THE LIVE IS IN THE STREET AND THE PEDESTRIAN LEADS THE HIERARCHY OF MOVILITY

TRIAL TO HIKING TRIAL TOGREEN AREAS SINGLE FAMILY HOUSE NEW DIVIDED HOUSES NATURAL RESERVED *NOW CONECTED* NEW PEDESTRIAN AND CYCLING SPACE 0

0.5km

1 km

2 km

HIKING TRAIL

PUBLIC SPACE REFERENCE

HIKING TRAIL 0

0.5km 1 km

2 km

MIGUEL . ALIA

SYNTHESIS

TORRELODONES

PHASE 2

ALIA SABRY + MIGUEL BROEKHUIZEN

SWOT ANALYSIS

DEMOGRAPHICS

Diagnosis

Scenario

Strategy ECONOMICS

Diagnosis

Scenario Strategy NATURAL ENVIRONMENT & RESOURCES

STRENGTHS

INTERNAL

WEAKNESSES

OPPORTUNITIES

EXTERNAL

RELATIVELY YOUNG POPULATION -‐ GROWTH OF YOUNG POPULATION

DECREASING POPULATION COMMUTE TO MADRID FOR WORK LESS BALANCED DEMOGRAPHICS

PROXIMITY TO MADRID -‐ CENTRAL POINT FOR START-‐UP BUSINESSES

INTERNATIONAL AND NATIONAL COMMUNITY GROWTH OF POPULATION HIGHER DENSITY IN SOME NEIGHBOURHOODS DENSER AREAS MORE COMMUNITY LIFE MORE DEMAND FOR PUBLIC SPACE ACTIVE COMMUNITY

-‐ -‐ -‐

-‐ -‐ -‐ COMMUNITY OF INNOVATORS REDEFINITION OF SINGLE FAMILY HOUSES -‐ -‐

DIVERSITY IN COMMUNITY

STRENGTHS

-‐RICH COMMUNITY SHARING LIFESTYLE DECREASE IN UNEMPLYMENT RATE INCREASE IN AGRICULTURE LOCAL CONSUMPTION MORE SUSTAINABLE COMMUNITY

LESS KIDS

SPECIFIC PROFILE OF PEOPLE

WEAKNESSES

PROXIMITY TO MADRID

OPPORTUNITIES

THREATS -‐

LESS FAMILIES WITH KIDS LESS DEMAND FOR SINGLE FAMILY HOUSES -‐ -‐ -‐ DIFFERENT FACILITY NEEDS

THREATS

-‐

-‐POTENTIAL TO INVOLVE RICH COMMUNITY MEMBERS IN THE NEW COMMUNITY

-‐OLD COMMUNITY CAN BE RESISTANT TO CHANGE

-‐

STRENGTHS

WEAKNESSES

OPPORTUNITIES

THREATS

Diagnosis

ABUNDANT GREENERY

NOT MARKETED

COUNTRY WITH AN INTEREST FOR OUTDOOR ACTIVITIES

OTHER ENTRANCES TO SAME PARKS NOT WELL CONNECTED TO HIGHWAY

Scenario

INCREASE IN POPULATION THEREFORE INCREASE IN USERS

NOT WELL CONNECTED TO HIGHWAY

INCREASE IN ACTIVE YOUTH

MORE PEOPLE (CAN AFFECT THE QUALITY OF THE PARKS)

Strategy

MARKETING OF PARKS AND BASIC INFRASTRUCTURE

-‐

GROWTH OF CULTURE IN SPENDING TIME IN NATURE

NOT WELL CONNECTED TO HIGHWAY

MIGUEL . ALIA

Strategic Axis (ECONOMICS+PRODUCTION)

INDUSTRY

OFFICES

RETAIL

SHOPPING MALLS

start-‐up companies, In the historic center, high streets located in the Stay the same with the international financial occuping ground floors and historical center but mainly connection of car stations investors, services industry first floors small concept stores

Proposed in phase I

Marina and ana-‐ empty

Profit from tourism of houses to be used as office protected areas to bring spaces and collaboration money. spaces

Contributions

Demand oto other strategic axes

Infrastructure for car stations close to key points and facilities.

Public Spaces that can be used by small officies for exhibitions

Not to have commercial zones only in el pueblo.

Infrastructre to allow Social spaces close to high bicycles and car stations. streets and urban furniture. Addition of a facility which is an Eko Center

GRO W

NEW ADDITIONS: TH

TOURISM I ND OF TRY US

STRATEGIES

Key Issues

NTRALIZATIO E C N DE

MIGUEL . ALIA

STRATEGIES DEVELOPMENT

Global scenario [maintainance / drastic change] >>> STRATEGIC AXE STRATEGIES

PROPOSAL

Subtopic

Class discussion on selected strategies

ACTIONS

Type of landscape Visit to Torrelodones

ACTION 1

Offices Increase start-‐up companies Retail

El Pueblo

City center (el pueblo) Retail

Tourist as a form of economic growth

Protected Parks Offices

City Center (el pueblo)

Retail

Town center

Industry

Outskirts of the town

Transform social culture of Torrelodones to a more sustainable one.

Transform single family houses into offices. Divide or combine houses depending on office size. Change the regulation to allow residential spaces to become productive. Characterize high streets. Prioritize pedestrians. Make pavement and road on the same level. Identify barriers for exclusive car access. Change materiality of the roads.

New work to develop

ACTION 2

ACTION 3

ACTION . . .

Increasing Coworking spaces,

Increase exhibition spaces for exposure. cultural spaces

Wifi across Torrelodones with points of intensity.

Create workshops with tools and machines to provide facilities to entrepeuners.

Provide wifi and chosen points of interest to bring people to work.

Distribute Information points throughout Torrelodones to connect the city and distribute maps. Create a tourist attraction out of these Provide small eco points in the protected Create entrance points with information Add small kiosks with basic necesities for protected areas by pacing souvenir shops areas to provide food and drinks to the and rules about the parks. these protected areas. for the parks. users. Add tourist offices close to points of interest. Provide Accomodation in the points of interest.

Souvenir Shops in the high streets and close to points of interests.

Promote local production by hosting markets in public squares.

Good distribution of local food shops, in residential and commercial areas.

Introduce an Eko-‐Center where people Provide easy sending and receiving to this can buy second hand goods that have eko-‐center to promote its usage. been restored and rennovated.

Improve transport to get to and from points of interest.

GENERAL STRATEGY CONCEPT

RESIDENTIAL CENTER LOS JARALES

THE RESIDENTIAL CENTER WILL BE MAINLY IN EL MONTE III AS IT IS MORE WIDESPREAD AND QUIETER. THERE ARE ALSO THE BASIC FACILITIES SUCH AS A CHURCH, AN OLD PEOPLE’S HOME AND A SCHOOL. THIS PLACE HAS POTENTIAL AS A PLEASENT RESIDENTIAL COMMUNITY SINCE IT HAS A LAKE IN THE MIDDLE (EMBALSE LOS PEÑASCALES) WHICH CAN BE TRANSFORMED INTO A PARK FOR COUPLES TO RELAX AND THOSE WITH CHILDREN TO HAVE AN OUTDOOR PLAYGROUND. A HIGH STREET WITH BASIC NEEDS WILL ALSO MAKE THIS PLACE INDEPENDENTLY FUNCTIONAL.

PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

LOS ROBLES

PEÑA ENEBRO COLONIA DEL ROSARIO

INSTITUTO DIEGO VELAZQUEZ

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

PRADO GRANDE COLONIA DE LA ESTACION

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

ARROYO DE TROFAS

MONTEALEGRE EL MONTE III

COMMERCIAL CENTER EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

E EL PUEBLO

RESIDENTIAL CENTER

BUSINESS CENTER

LOS PEÑASCALES

SALUD Y ALEGRIA

MONTE LA ALEGRIA

EMBALSE LOS PEÑASCALES

BELLA VISTA LOS BOMBEROS

DOS CERROS

LAS MARIAS GASCO BAJO

COLEGIO EL ENCINAR

ARROYO DE LA TORRE

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

EL ENEBRAL AREA HOMOGENEA SUR

EL GASCO

CASINO TORRELODONES

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

LOS LLANOS

BUSINESS CENTER

COMMERCIAL CENTER

DUE TO ACCESSIBILITY VIA THE TRAIN STATION AND THE HIGHWAY, THE BUSINESS ACTIVITY WILL BE LOCATED IN LA ESTACION. THIS MEANS THAT ABANDONNED SINGLE FAMILY HOMES WILL BE TRANSFORMED INTO OFFICE SPACES. THIS AREA WILL BECOME MORE EQUIPPED WITH ALL THE FACILITIES THAT BUSINESSES TYPICALLY NEED. THIS MEANS SELLING OFFICE SUPPLIES, HAVING EVENT VENUES FOR BUSINESS AFFAIRS AS WELL AS ACCOMODATION CUSTOMIZED FOR BUSINESS TRIPS. PEOPLE WILL COME HERE MAINLY FOR WORK AND WORK-RELATED AFFAIRS.

THE CENTRALITY OF EL PUEBLO AND ITS RELATIVELY HIGH ACTIVITY MAKES IT THE PERFECT COMMERCIAL CENTER. ITS IN BETWEEN THE RESIDENTIAL AND THE BUSINESS CENTER AND IT HAS HISTORICAL VALUE. IT IS ACCESSIBLE BY THE HIGHWAY. THIS WILL BE A PLACE FOR COMMERCE, EXCHANGE OF GOODS AND EXPOSURE OF THE ACTIVITY OF TORRELODONES. RESIDENTS WILL MEET BUSINESSES THERE AND SUPPLY AND DEMAND WILL BE VISIBLE THROUGH THE SHOPS CHOSEN TO STAY ON THE HIGHSTREETS OF EL PUEBLO.

TOURISM DEVELOPMENT

HIGH STREET: EL PUEBLO LOS JARALES

ECO - POINTS

HIGH STREET: LA ESTACION

HIGH STREET: EL MONTE III

PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

NORTHERN TOURIST AREA ECO - POINTS

LOS ROBLES

PEÑA ENEBRO COLONIA DEL ROSARIO

INSTITUTO DIEGO VELAZQUEZ

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

ARROYO DE TROFAS

MONTEALEGRE EL MONTE III

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

PRADO GRANDE COLONIA DE LA ESTACION

EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

E EL PUEBLO

LOS PEÑASCALES

SALUD Y ALEGRIA

MONTE LA ALEGRIA

EMBALSE LOS PEÑASCALES

BELLA VISTA LOS BOMBEROS

DOS CERROS

LAS MARIAS GASCO BAJO

COLEGIO EL ENCINAR

ARROYO DE LA TORRE

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

EL ENEBRAL

ECO - POINTS EL GASCO

AREA HOMOGENEA SUR

CASINO TORRELODONES

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

SOUTHERN TOURISM AREA ECO - POINTS

LOS LLANOS

ACTIONS 1 + 2

ACTION 1

ACTION 2

LOS JARALES

DEFINE POINTS OF TOURISTIC INTEREST

CHARACTERIZE HIGH STREETS

PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

LA ESTACION

LOS ROBLES

PEÑA ENEBRO COLONIA DEL ROSARIO

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

INSTITUTO DIEGO VELAZQUEZ

LOS JARALES

ARROYO DE TROFAS

EL PUEBLO

EL MONTE III

LOS ROBLES

PEÑA ENEBRO COLONIA DEL ROSARIO

MONTEALEGRE INSTITUTO DIEGO VELAZQUEZ

EL MONTE III

SOUTHERN TOURISM AREA

NORTHERN TOURIST AREA

PRADO GRANDE COLONIA DE LA ESTACION

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

ARROYO DE TROFAS

MONTEALEGRE EL MONTE III

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

PRADO GRANDE

EL PUEBLO

COLONIA DE LA ESTACION

EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

EL PUEBLO

LOS PEÑASCALES

SALUD Y ALEGRIA

MONTE LA ALEGRIA

SALUD Y ALEGRIA

MONTE LA ALEGRIA

EMBALSE LOS PEÑASCALES

BELLA VISTA

BELLA VISTA LOS BOMBEROS

LOS BOMBEROS

DOS CERROS

LAS MARIAS

LAS MARIAS GASCO BAJO

GASCO BAJO

COLEGIO EL ENCINAR

ARROYO DE LA TORRE

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

EL ENEBRAL

EL ENEBRAL AREA HOMOGENEA SUR

AREA HOMOGENEA SUR

EL GASCO

CASINO TORRELODONES

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

LOS LLANOS

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

MAP WITH INTERVENTION LOCATIONS:

AN UNDERUSED OPPORTUNITY FOR TORRELODONES IS USING ITS BEAUTIFUL PROTECTED PARKS AS A WAY OF OBTAINING INCOME FOR THE TOWN. BY CAPITALIZING ON AND MAREKTING ITS NATURE IT WOULD RAISE AWARENESS AND EVENTUALLY ATTRACT TOURISTS. THE GROWTH OF THIS INDUSTRY WILL ALSO INCREASE LOCAL JOB OPPORTUNITIES FOR THE RESIDENTS. TORRELODONES HAS GOOD ACCESSIBILITY TO TWO PARKS: GUADARRAMA AND LA CUENCA ALTA DEL MANZANARES, ONE TO THE NORTH OF THE TOWN AND THE OTHER TO THE SOUTH. THIS MEANS TWO TOURIST AREAS ARE NEEDED TO ACCOMODATE FOR BOTH.

CRITERIA: THESE TOURIST AREAS SHOULD BE WELL EQUIPPED WITH THE FACILITIES NEEDED TO KEEP TOURISTS COMFORTABLE WITH ALL THEIR BASIC NEEDS ACCESSIBLE. THE TRANSITION BETWEEN WHERE THEY COME FROM AND INTO THE PARK SHOULD BE SMOOTH PROVIDING THE OPTION OF SLEEPING CLOSE TO THE HIKING TRAILS OR GIVEN INFORMATION TO HIKE INTO THE PARKS AND SLEEP THERE. THEY SHOULD HAVE THE FOLLOWING:

RELATION TO OTHER FACILITIES:

INFORMATION POINTS

ECO - POINTS

ACCOMMODATION

TOURIST OFFICE

SOUVENIR SHOP

RESTAURANT

KIOSK

PHARMACY

LOS LLANOS

MAP WITH INTERVENTION LOCATIONS: INTERVENTIONS

JUSTIFICATION:

CASINO TORRELODONES

-GOOD TRANSPORTATION NEEDED TO TOURIST AREAS

-MEDICAL FACILITIES NEEDED FOR TOURIST EMERGENCIES

INTERVENTIONS

JUSTIFICATION:

BUYING AND SELLING INCREASES A COUNTRIES ECONOMIC GROWTH. MAKING IMPORTANT THINGS ACCESSIBLE TO PEOPLE WILL IMPROVE THEIR QUALITY OF LIFE. USERS OF EACH AREA SHOULD HAVE ACCESS TO THEIR BASIC NEEDS.

CRITERIA: ALL THE HIGH STREETS SHOULD HAVE BASIC NEEDS SUCH AS A SUPERMARKET, FARMACY, INFORMATION POINTS AND MAPS. HOWEVER EACH OF THE HIGH STREETS WILL BE SELLING WHAT IS NEEDED BY THE FUNCTION OF ITS NEIGHBOURHOOD.THEY SHOULD ADAPT TO THE CURRENT ARCHITECTURE AND OCCUPY THE GROUND FLOOR OF THE TWO-STORY BUILDINGS. THESE HIGH STREETS SHOULD BE TRANSFORMED INTO PEBLE STONE TO PROMOTE PEDESTRIAN USAGE VERSES AUTOMOBILES. LA ESTACION WHICH WILL BE THE NEW BUSINESS CENTER, EL PUEBLO THE COMMERCIAL CENTER AND EL MONTE III THE RESIDENTIAL CENTER. THEY SHOULD HAVE THE FOLLOWING:

LA ESTACION

EL PUEBLO

EL MONTE III

OFFICE SUPPLIES PRINT SHOPS MARKETING BRANDS COFFEE SHOPS LIBRARIES BOOKSTORES RESTAURANTS EVENT VENUES

FASHION STORES FURNITURE SHOPS MARKETING BRANDS POP-UP STORES CAFES HOBBY SHOPS ELECTRONICS KID’S SHOPS

SUPERMARKETS HOME APPLICANCE STORES CAFES KID’S SHOPS KID’S NURSERIES

REFERENCES:

RELATION TO OTHER FACILITIES: -TRANSPORTATION CHANGES TO PEDESTRIANIZE THESE STREETS.

-INFRASTRUCTURE TO SUPPORT GROWTH OF OF HIGHSTREETS AND INCREASE DENSITY. -PUBLIC

SPACES SHOULD BE ADAPTED TO THE TYPE OF ACTIVITY THEY HAVE AROUND THEM MIGUEL . ALIA

ACTIONS 3 + 4

ACTION 3

ACTION 4

LOS JARALES

MAPPING THE CITY FOR THE USERS + THE VISITORS

ECO-POINTS IN THE PARK

PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

LOS JARALES

PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

LOS ROBLES

PEÑA ENEBRO

COLONIA DEL ROSARIO

INSTITUTO DIEGO VELAZQUEZ

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

ARROYO DE TROFAS

MONTEALEGRE INSTITUTO DIEGO VELAZQUEZ

EL MONTE III

COLEGIO PEÑALAR

PRADO GRANDE COLONIA DE LA ESTACION

ARROYO DE TROFAS

MONTEALEGRE EL MONTE III

COLEGIO LOS ANGELES

EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

PRADO GRANDE

EL PUEBLO

COLONIA DE LA ESTACION

EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

EL PUEBLO

LOS PEÑASCALES

SALUD Y ALEGRIA

MONTE LA ALEGRIA

SALUD Y ALEGRIA

MONTE LA ALEGRIA

EMBALSE LOS PEÑASCALES

BELLA VISTA

LOS BOMBEROS

DOS CERROS

LAS MARIAS

DOS CERROS

LAS MARIAS

GASCO BAJO

COLEGIO EL ENCINAR

ARROYO DE LA TORRE

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

EL ENEBRAL

AREA HOMOGENEA SUR

EL GASCO

AREA HOMOGENEA SUR

EL GASCO

CASINO TORRELODONES

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

LOS LLANOS

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

MAP WITH INTERVENTION LOCATIONS: JUSTIFICATION:

CASINO TORRELODONES

LOS LLANOS

MAP WITH INTERVENTION LOCATIONS: INTERVENTIONS

HAVING MAPS PLACED AROUND A CITY INFORMS ITS USERS OF WHERE THEY ARE IN REFERENCE TO THE CITY CENTER, THE FACILITIES, THE HOT SPOTS. IT CREATES MENTAL CONNECTIONS BETWEEN NEIGHBOURHOODS AND EVENTUALLY GIVES THE USERS A SENSE OF CONTROL AND ELIMINATES THE SENSE OF BEING LOST. TORRELODONES FACES A PROBLEM OF DISCONNECTION BETWEEN ITS NEIGHBOURHOODS AND BY HAVING AN OVERALL MAP THAT IMPLIES HOW TO USE THE CITY. THIS WILL ALSO GIVE IT A FIRM IDENTITY AND WILL HELP TOURISTS AND VISITORS WHEN MOVING AROUND IF IT HIGHLIGHTS POINTS OF ATTRACTION.

CRITERIA: THESE MAPS SHOULD INCLUDE INFORMATION USEFUL TO VISITORS AS WELL AS RESIDENTS. IT SHOULD BE AS DESCRIPTIVE AS POSSIBLE CLARIFYING THE DIFFERENT NEIGHBOURHOODS AND WHAT THEY ARE MAINLY USED FOR AS WELL AS HIGHLIGHTING THE DIFFERENT HOTSPOTS ACROSS THE TOWN. THEY SHOULD MAP OUT TRANSPORTATION METHODS AS WELL AS USEFUL INORMATION.

REFERENCES:

JUSTIFICATION:

INTERVENTIONS

IF TORRELODONES IS TO EXPAND ITS TOURISM INDUSTRY THE BIGGEST ATTRACTION IT HAS IS ITS PROTECTED AREAS WHICH ARE THE GUADARRAMA AND LA CUENCA ALTA DEL MANZANARES PARK. NOT ONLY DO THESE PARKS NEED TO BE MARKETED BUT THEY ALSO HAVE TO BE INVESTED IN REGARDING FACILITIES OR BASIC INFRASTRUCTURE WHICH WILL ALLOW TOURISTS TO SPEND MORE TIME IN THEM AS WELL AS ATTRACT A WIDER VARIETY OF TOURISTS MAKING IT A COMFORTABLE HIKE OR VISIT TO THE PARKS. BY PROVIDING ECO-POINTS TORRELODONES IS GIVING THE USERS A CONNECTION TO CIVILIZATION WHILE DEEP INSIDE THE PARK.

CRITERIA: THESE ECO-POINTS NEED TO BE A CONDENSED VERSION OF CIVILIZATION WHICH MEANS FIRSTLY THEY SHOULD PROVIDE INFORMATION, ABOUT THE PARK AS WELL AS GETTING BACK TO THE CITY. SECONDLY THEY SHOULD SET AN EXAMPLE TO THE PARK USERS BY BEING ENVIRONMENTALLY RESPONSIBLE AND ECO-FRIENDLY. THIS IMPLIES THATTHE ELECTRICITY THEY USE WILL BE SOLAR GENERATED ELECTRICITY. THEY SHOULD BE SMALL KIOSKS OR CABINS THAT DO NOT DOMINATE THE PARK. THEY SHOULD ALSO PROVIDE BASIC MEDICAL HELP AND TOOLS AS WELL AS BASIC SURVIVAL NEEDS SUCH AS FOOD AND DRINK. DEPENDING ON THE RUNNERS THEY COULD ALSO PROVIDE LIMITED ACCOMODATION. THEY SHOULD SELL THE ELEMENTS THAT ARE CONSIDERED ESSENTIAL IN HIKING AND CAMPING INSIDE THE PARK.

REFERENCES:

RELATION TO OTHER FACILITIES: IN ORDER TO MAKE THESE MAPS AS ACCURATE AS POSSIBLE THE COOPERATION OF MANY DIFFERENT MINISTRIES IS NEEDED.

-MOST IMPORTANTLY THE TRANSPORTATION SERVICE SHOULD ENSURE THAT HOTSPOTS ARE WELL CONNECTED AND THAT CONNECTION SHOULD BE EASILY UNDERSTOOD.

-PRIVATE AND PUBLIC FACILITIES SHOULD BE MARKETED ON MAPS FOR RESIDENTS TO TAKE FULL ADVANTAGE OF. -PUBLIC

RELATION TO OTHER FACILITIES: -CO-ORDINATION WITH MEDICAL FACILITIES IS NEEDED IN THE CASE OF EMERGENCIES. -THEY NEED TO KNOW HOW THE FASTEST WAY TO GET TO THE TOWN IS THEREFORE THERE SHOULD BE INFRASTRUCTURE TO MAKE WAY FOR EMERGENCIES.

SPACES SHOULD BE HIGHLIGHTED ON THE MAPS.

MIGUEL . ALIA

INCREASE START-UP COMPANY

LOS JARALES

PARQ QUE REGIONAL DE LA CUEN NCA ALTA DEL MANZANARES

LA BE ERZOSILLA

A EMBALSE LOS PEÑASCALES

S CERROS

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

PEÑA ENEBRO CO OLON NIA DEL R ROSARIO O ALTOS CLUB DE CAMPO

INSTITUTO DIEGO VELAZQUEZ

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

ARROYO DE TR ROFAS

MONTEALEGRE EL MONTE III

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

PRADO GRANDE P E CO O COLONIA DE LA ESTACION S CION C

EL MONT TE I Y II

LAS ROZUELAS S

ALLTOS CLU UB DE CA AMPO

EL PUEBLO E PUE O

LOS PEÑASCALES

SALUD Y ALE EGRIA

MONTE LA ALEGRIA BELLA VISTA LOS BOMBEROS S

DOS CERROS

LAS S MARIAS S GA AS A S SCO O BAJO

COLEGIO EL ENCINAR

OY YO DE LA TORRE YO

EL EN NEBRAL AR REA HOM MOGENEA SUR

EL GASCO

CASINO TORRELOD DONES

LO OS LLANO OS

PARQU UE REGIONAL DE EL CURSO MEDIO O DEL RIO GUADA ARRAMA

1.4 h wheel chair 1.1 h walking 20 min bike 6,2 km

MIGUEL . ALIA

ACTIONS 5 + 6

ACTION 5

ACTION 6

LOS JARALES

TORRELODONES HIGH STREET

LOS JARALES

LOCAL PRODUCTION PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

COMERCE IN THE COURTYARDS

LOS ROBLES

PEÑA ENEBRO COLONIA DEL ROSARIO

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

INSTITUTO DIEGO VELAZQUEZ

PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

ARROYO DE TROFAS

DOMESTICAL SERVICE

LOS ROBLES

PEÑA ENEBRO COLONIA DEL ROSARIO

MONTEALEGRE INSTITUTO DIEGO VELAZQUEZ

EL MONTE III

WEST TO EAST

PRADO GRANDE

HANDICAPED PEOPLE

COLONIA DE LA ESTACION

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

ARROYO DE TROFAS

MONTEALEGRE EL MONTE III

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

PRADO GRANDE

E EL PUEBLO

COLONIA DE LA ESTACION

EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

EL PUEBLO

LOS PEÑASCALES

SALUD Y ALEGRIA

MONTE LA ALEGRIA

SALUD Y ALEGRIA

MONTE LA ALEGRIA

EMBALSE LOS PEÑASCALES

BELLA VISTA

BELLA VISTA LOS BOMBEROS

LOS BOMBEROS

DOS CERROS

LAS MARIAS

LAS MARIAS GASCO BAJO

GASCO BAJO

COLEGIO EL ENCINAR

ARROYO DE LA TORRE

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

EL ENEBRAL

EL ENEBRAL AREA HOMOGENEA SUR

AREA HOMOGENEA SUR

EL GASCO

CASINO TORRELODONES

LOS LLANOS

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

CASINO TORRELODONES

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

LOS LLANOS

MAP WITH INTERVENTION LOCATIONS: INTERVENTIONS

JUSTIFICATION: CREATING A PATH THAT CONECT TORRELODONES THAT FIGHTS WITH THE HEGEMONY OF THE CAR CIRCULATION INSIDE THE TOWN. HERE, PEDESTRIANS HAS THE HERARCHY, AND INSIDE THEM, HANDICAPED PEOPLE, WITH SOFT SLOPES AND HANDRAILS, THE CENTER FOR SKATES AND HIGH SPEED BIKE. THIS HIGH STREET HAS THIS SECTION ALWAYS, BUT IT GETS ATTACHED TO THE FORM OF THE CURRENT STREET SO, WHEN IS WIDE, IT HAS BECHES, TREES AND A PORPOUSE FOR HOUSING AND COMMERCE MORE DEVELOPED LATER

CRITERIA:

JUSTIFICATION: THE LACK OF COMMERCE IN MANY AREAS OBLIGE TO THE MAYORITY OF THE NEIGHBOURS TO GET THE CAR IN ORDER TO FIND GOODS AS FOOD OR DAILY OBJECTS. IN THIS PROPOSAL, I SUGGEST TO USE ALL THOSE FRONT GARDENS, THAT DENIED THE DIALOG WITH THE STREET TO BRING DOMESTICAL SERVICES TO THE NEIGBOURS.

CRITERIA:

THE NEIGHBOURS COMPLAIN ABOUT THE LACK OF CONECTION BETWEEN DIFFERENT HOOD IN TORRELODONES. GOING TO ONE SITHE TO OTHER MEANS TO GET THE CAR. I PROPOUSE A LINEAR PARKED BUT URBANIZED, WHERE IS A SLOWLY TRIP FROM ONE SIDE TO OTHER WITH NO INTERRUPTION, AS STAIRS, TRAFFIC LIGHTS, CARS... IS A NON STOP CIRCULATION FOR ALL THE ALTERNATIVE TRANSPORT . AS FOR INSTANCE, A WHEELCHAIR

INTERVENTIONS

THE CATASTRO REGISTER WOULD BE THE SAME BUT INSIDE EVERY GARDEN, THE MORPHOLOGY WOULD CHANGE A LOT. SOME OF THEM WLL BECOME KINDER GARDENS, OTHER , BAKERY, INFORMATIC SERVICES, CAR REPARATIONS, DRESSMAKER... IN ORDER TO PROVI THIS DOMESTIC SERVICE THE INTERIOR OF THE GARDEN WOULD NOT BE A GARDEN ANYMORE. IS A SMALL TOWN, SO THE CONFIDENCE WITIN ALL THE PEOPLE INCREASES AT THE SAME TIME THAT GIVES ENERGY TO THE STREET AND ACTIVATE COMMERCE FLOW.

INFORMATION POINTS

RESTAURANT

MIGUEL . ALIA

ACTIONS 7 + 8

ACTION 7

ACTION 8

LOS JARALES

ACOMODATION IN THE POINTS OF INTEREST

LOS JARALES

EXHIBITION SPACES PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

PARQUE REGIONAL DE LA CUENCA ALTA DEL MANZANARES

LA BERZOSILLA

LOS ROBLES

PEÑA ENEBRO

COLONIA DEL ROSARIO

INSTITUTO DIEGO VELAZQUEZ

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

ARROYO DE TROFAS

MONTEALEGRE INSTITUTO DIEGO VELAZQUEZ

EL MONTE III

COLEGIO PEÑALAR

PRADO GRANDE COLONIA DE LA ESTACION

ARROYO DE TROFAS

MONTEALEGRE EL MONTE III

COLEGIO LOS ANGELES

EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

PRADO GRANDE

EL E PUEBLO

COLONIA DE LA ESTACION

EL MONTE I Y II

LAS ROZUELAS

ALTOS CLUB DE CAMPO

EL E PUEBLO

LOS PEÑASCALES

SALUD Y ALEGRIA

MONTE LA ALEGRIA

SALUD Y ALEGRIA

MONTE LA ALEGRIA

EMBALSE LOS PEÑASCALES

BELLA VISTA

LOS BOMBEROS

DOS CERROS

LAS MARIAS

DOS CERROS

LAS MARIAS

GASCO BAJO

COLEGIO EL ENCINAR

ARROYO DE LA TORRE

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

PUNTO LIMPIO COLEGIO SAN IGNACIO DE LOYOLA

C.C. ESPACIO TORRELODONES

EL ENEBRAL

AREA HOMOGENEA SUR

EL GASCO

AREA HOMOGENEA SUR

EL GASCO

CASINO TORRELODONES

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

LOS LLANOS

PARQUE REGIONAL DEL CURSO MEDIO DEL RIO GUADARRAMA

MAP WITH INTERVENTION LOCATIONS: JUSTIFICATION:

CASINO TORRELODONES

LOS LLANOS

MAP WITH INTERVENTION LOCATIONS: INTERVENTIONS

JUSTIFICATION:

MANY PARTS OF INTEREST IN NATURE ARE FAR AWAY FROM HOTELS, AND THE CLOSES HOUSES ARE STILL FAR AWAY, SO WE DICIDED TO BUILD THIS WOODEN HOUSES IN HIGH TO APART OF BE AN SPACE FOR STARE THE NATURE, A LIVING POINT TO ALL THE TOURISTE WHO WANT TO FEEL THE WHOLE EXPERIENCE OF BEING IN NATURE.

INTERVENTIONS

THE MORPHOLOGY OF THE NORTH PART IS EXTREMLY RIGID AND IN ORDER TO CREAT NEW SPACES FOR EXHIBITION, WHY NOT USING THE NATURAL MORPHOLOGY OF THE TOWN A AN STRUCURE FOR CLANDESTINE EXHIBITION INSIDE THE NEAREST FOREST OF IT.?

CRITERIA:

THE HOUSES ARE IN THE NORT PART OF THE TOWN AND ARE ALWAYS PLACES TOGETHER IN ORDER TO CREATE SOME KIND OF COMMUNITY WHO LIVES IN THE NATURE AND ALSO TAKE CARE OF IT. THIS RADICAL DECISION OF BUILD MORE INSTEAD OF USING THE CLOSES HOUSES TO RENT THEM IS SIMPLE, TO PROVIDE ATTARACTION IN PUBLICITY FOR YOUNG PEOPLE WHO WANT TO EXPERIENCE SOMETHING DIFFERENT.

tHE TREES CAN FUNCTION AS PILARS, THAT HOLD A CEILING, THTA CEILING CAN GIVE SHADOW OR CAN BE CALEFACTED IN WINTER. THE POINT IS TO CREATE AN INTIMATE SPACE SHARED BY A YOUNG COLLECTIVE, THAT CAN USE IT FOR PARTY, RELATION.. FAR AWAY TO THE NEIGBOURS IN ORDER TO NOT BOTHER THE ONES WHO WANT A MORE CONSERVATIVE BEHAVIOUR IN THE TOWN

MIGUEL . ALIA

HIGH STREET: EL PUEBLO LOS JARALES

ECO - POINTS

HIGH STREET: LA ESTACION

HIGH STREET: EL MONTE III

PARQ QUE REGIONAL DE LA CUEN NCA ALTA DEL MANZANARES

LA BE ERZOSILLA

NORTHERN TOURIST AREA

A EMBALSE LOS PEÑASCALES

ECO - POINTS

S CERROS

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

PEÑA ENEBRO CO OLON NIA DEL R ROSARIO O ALTOS CLUB DE CAMPO

INSTITUTO DIEGO VELAZQUEZ

PEÑALAR

ESCUELA INFANTIL LAS ARDILLAS

ARROYO DE TR ROFAS

MONTEALEGRE EL MONTE III

COLEGIO PEÑALAR

COLEGIO LOS ANGELES

PRADO GRANDE P E CO O COLONIA DE LA ESTACION S C CION

EL MONT TE I Y II

LAS ROZUELAS S

ALLTOS CLU UB DE CA AMPO

EL PUE EL PUEBLO

LOS PEÑASCALES

SALUD Y ALE EGRIA

MONTE LA ALEGRIA BELLA VISTA LOS BOMBEROS S

DOS CERROS

LAS S MARIAS S SCO GA AS A S O BAJO

COLEGIO EL ENCINAR

YO DE LA TORRE YO OY

EL EN NEBRAL

ECO - POINTS

AR MOGENEA SUR REA HOM

EL GASCO

CASINO TORRELOD DONES

LO OS LLANO OS

PARQU UE REGIONAL DE EL CURSO MEDIO O DEL RIO GUADA ARRAMA

SOUTHERN TOURISM AREA ECO - POINTS

1.4 h wheel chair 1.1 h walking 20 min bike 6,2 km

MIGUEL . ALIA

ALIA SABRY

IMPACT AREA LOCATION: LA ESTACION INTERVENTIONS: TRANSFORM INTO A CENTER TO FACILITATE BUSINESS ACTIVITY, INSPIRATION AND EFFICIENCY.

EL MONTE RESIDENTIAL CENTER

POPULATION DENSITY BUSINESS CENTER

120 PEOPLE / HECTAR

STRENGTHENS THE BUSINESS INDUSTRY OF TORRELODONES

W SLIGHTLY DISTANT FROM RESIDENTIAL CENTER O

LOCATED AROUND THE TRAIN STATION

CURRENTLY LOW DENSITY

SURFACE AREA LOCATION: EL PUEBLO INTERVENTIONS: ENHANCE COMMERCIAL EXPERIENCE AND CREATE AN EXHANGE BETWEEN RESIDENTIAL AND BUSINESS CENTERS.

92536.27 M² / 9.25 HA

COMMERCIAL CENTER

DENSE AND IS ALREADY THE CENTER

W LACK OF CONNECTION TO MADRID OR OUTSIDE O

CENTRAL LOCATION AND WELL COMMUNICATED BETWEEN CENTERS

HIGH DENSITY OF BUILT LAND WITH OLD USERS AND TENANTS

LOCATION: EL MONTE INTERVENTIONS: IMPROVEMENT OF SOCIAL AND PUBLIC SPACES WHILE ALSO BRINGING CLOSER NEEDED FACILITIES.

ACTION 1 INTRODUCTION OF A RESIDENTIAL CENTER

S RESIDENTIAL CENTER

MORE QUIET AND RESIDENTIAL SO ALREADY EXISTING DEMAND

W WORSE COMMUNICATION BETWEEN CENTERS

ACTION 2 CREATING A CONNECTION BETWEEN URBAN + NATURAL

POTENTIAL GREEN AREAS FOR PUBLIC USE

DISTANT FROM TRAIN STATION

The measure of any great civilization is in its cities, and the measure of a city’s greatness is to be found in the quality of its public spaces, its parks and squares. – John Ruskin

PUBLIC SPACE

ALIA SABRY

BUS STOP

NEW NEW ROAD STREETUSAGE HIERARCHY

INTRODUCING A NEW PUBLIC SPACE WHICH CONNECTS THE URBAN SETTING TO NATURE. TO PROVIDE RESIDENTS WITH A LOOK OUT POINT TO T ORRELODONES’ NATURE

FACILITIES BASIC FACILITIES OF EL MONTE III WERE KEPT AND MAINTAINED. NO ADDITIONAL FACILITIES WERE INTRODUCED INCE THE URBAN PLAN STILL ASSUMES TORRELODONES TO BE ONE ENTITY

HOUSING SINCE THE HOUSING DENSITY IN EL MONTE HAS INCREASED AND LARGER SINGLE FAMILY HOUSES HAVE BEEN DIVIDED IN ORDER FOR SMALLER FAMILIES TO OCCUPY SMALLER SPACES.

In this are the traffic will be re-organized to compliment the public space and to unify both interventions by making the strets strictly pedestrian (yellow). The main street will be strictly pedestrian and public transport and the car traffic will be re-directed around the social space and close to the parking.

NEW HOUSING DIVISIONS

PRODUCTION THE NOW MORE SUSTAINABLE TORRELODONES IS TRYING TO BE ENVIRONMENTALLY RESPONSIBLE BY PRODUCING AND BUYING LOCALLY GROWN FOOD. THESE WILL BE SOLD AT THE NEW CITY CENTER AND PRODUCED ON HE FARM LANDS AROUND TORRELODONES.

THE NEW RESIDENTIAL CENTER OF TORRELODONES WILL TRANSFORM THE LIFESTYLES OF ITS RESIDENTS. IT WILL BE A PLACE FOR SOCIAL INTERACTION. A PLACE WHERE URBAN MEETS NATURE AND WHERE ITS COMMUNITY CAN ENJOY A COMPLETE RESIDENTIAL EXPERIENCE.

ALIA SABRY

LO C

BA NP

ARK

KE AR

AY GR OU

PRODUCTION LOCAL MARKETS WILL BE PLACED IN THE COMMUNITY CENTERS TO SUPPORT THE AGRICULTURAL ACTIVIY OF TORRELODONES. THEY WILL BE GIVEN PRIORITY AND BETTER RATES THAN IMPORTED GOODS.

PUBLIC SPACE THE AIM OF THIS PUBLIC SPACE IS TO SUPPORT FLEXIBLE ACTIVITY THAT ALLOWS MULTIPLE, OVERLAPPING, PEOPLEAND COLLECTIVE USE TO GIVE MEANING TO THE SPACE. DESIGN INTERVENTIONS CAN ACTIVATE SPACE SO THAT IT BECOMES INVITING, VIBRANT, EXCITING, AND USEFUL.

ALIA SABRY «When public spaces are successful, they will increase opportunities to participate in communal activity. In the parks, plazas, markets, waterfronts, and natural areas of our cities, people from different cultural groups can come together in a supportive context of mutual enjoyment. As these experiences are repeated, public spaces become vessels to carry positive communal meanings». (Carr, Francis, Rivlin and Stone, 1993, p. 344)

PUBLIC SPACE

OFFSETS FROM EXISTING HOUSESTO MAINTAIN PRIVACY SOCIAL SPACES CLOSE TO RESIDENTIAL CENTER VIEWS

SMALL SPACES FOR PRIVATE COLLECTIVE USE

INTIMATE SPACES

BIGGER PLATFORMS FOR PUBLIC EVENTS AND BIGGER GATHERINGS

“Public spaces are not a frivolity. They are just as important as hospitals and schools. They create a sense of belonging. This creates a different type of society – a society where people of all income levels meet in public space is a more integrated, socially healthier one.” – Enrique Penalosa