MODULE ASSESSMENT BRIEF
LEEDS COLLEGE OF ART
Programme Title: BA (Hons) Graphic Design
Level: 6
Module Title: Extended Practice
Module Code: OUGD603
Brief Title:
Module Leader/Tutors: Amber Smith,
Printed Fashion
Andy Lodge, Simon Harrison, Phil M
(Collaboration with Sarah Fox, Fashion Design & Realisation) Module Credits: 60 Weighting of Brief within Module: 100% Context Sarah Fox is a menswear design student with an interest within printed textiles. Many small t-shirt companies print a small run of t-shirts and keep them in stock rather than completing an order when one is received. The ability to completely customise the products will make a brand’s products higher valued and customer designed t-shirts are easier to produce than first thought.
Brief or Tasks Working collaboratively, produce or propose a t-shirt company brand which is based off a set of pattern designs. While Sarah produces the garments, build a brand identity for the business, looking specifically at point of sale and packaging solutions.
Preparation/Research suggestions Research how small t-shirt companies brand themselves to stand out from the competition Look at costings and business plans
Evidence – for this project students should submit A brand identity for a t-shirt company as shown through brand guidelines A point of sale solution Packaging solutions
Briefing: Monday 30/09/2013
Deadline: Thursday 22/05/2014