A guide to critical analysis of images Context of Practice - From Theory into Practice
Andrea Hannah Cooper
Monday, 21 May 2012
Statement of Intent Creating a publication which explains the principles and uses of the theories of semiotics - in particular Barthes’ explanation of denotation and connotation - to art & design students
Monday, 21 May 2012
Identifying a problem Creating a tool or aid for art & design students to help with critical analysis of imagery Taking existing material and simplifying it to make it more accessible to students
Monday, 21 May 2012
Content Theories
Roland Barthes’ theories of denotation, connotation & myth Pierre Bourdieu’s theory of cultural capital General theories of semiotics
Monday, 21 May 2012
Content Definitions
Denotation:- what can be seen in an image Connotation:- the meanings and associations of what can be seen in the image
Monday, 21 May 2012
Content Definitions
Cultural capital:- the forms of knowledge, skills, education, advantages that a person has which give them a higher status in society
Monday, 21 May 2012
Content Example Panzani advertisement
Monday, 21 May 2012
Developing a publication A book which acts as a guide to critical analysis of imagery aimed at art & design students, containing: - diagrams explaining how to apply the theories to images - examples of the theories applied to images - the theory explained - sources for further reading Monday, 21 May 2012