Lean UX Design: #2 Structural Design

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Lean UX Design #2 structural design patterns

Andrius Butkus 2013

I


Information architecture encompasses a wide range of problems. But regardless of the specific context or objectives of a given information architecture project, our concern is always with creating structures to facilitate effective communication. This notion is the core of our discipline. Jessie James Garrett

The art and science of organizing and labeling web sites, intranets, online communities and software to support usability and findability. Information Architecture Institute

While the graphic/web designer specializes in brilliant use of color, typography, texture, etc. to convey a message, the Information Architect looks at the architecture of the site from a more objective position. She might ask: what is the flow of users through our site? How does the software help the user catalog their information? How is that presented back to the user? Is that information helping the customer (ie: decision driving)? Andrew Maier


app screens


app screens home screen


app screens home screen

structure


îŚ

but first...

How is mobile dierent? advantages: context, personal, easy/quick to use limitations: screen size, bandwidth

What kind of app? web app, native app, hybrid app content: static or dynamic use of GPS, camera, etc

What kind of content? static or dynamic use of GPS, camera, etc


îŚ

structural patterns hierarchy hub & spoke nested doll tabbed view bento box filtered view


hierarchy

typical website structure


hub & spoke

Flipboard


bento box

app store


nested doll

email


tabbed view

Weather Clock


filtered view

iTunes Calendar


endless screens


current view

endless screens


endless screens

current view issuu facebook YouTube ...


? menu

menu

home

content facebook YouTube

feature X


list

space

YouTube

Podcasts

content content classification schemes? alphabetical topic audience tasks etc.

issuu facebook YouTube ...


îŚ

structural patterns hierarchy hub & spoke nested doll tabbed view bento box filtered view

ď˜’?


structure

gestures

http://www.uxbooth.com/articles/designing-for-mobile-part-2-interaction-design/

transitions


îŚ

gestalt laws proximity similarity unity continuation closure parallelism common region


proximity similarity unity continuation closure parallelism common region

+

topdown beliefs left right top down headline etc.


using gestalt laws for detecting document type

j DataScience


font face

font size

colors

649

text blocks

images j DataScience


649

text blocks

Gestalt Psychology

images

Machine Learning

j DataScience


31 text boxes 2 image boxes

6 articles 2 ads j DataScience


Markov Random Fields

top down common region parallelism closure continuation unity similarity proximity

proximity

31 text boxes 2 image boxes

j DataScience


top down common region parallelism closure continuation unity similarity proximity

31 text boxes 2 image boxes

j DataScience


top down common region parallelism closure continuation unity similarity proximity

31 text boxes 2 image boxes

j DataScience


top down common region parallelism closure continuation unity similarity proximity

31 text boxes 2 image boxes

j DataScience


top down common region parallelism closure continuation unity similarity proximity

6 articles 2 ads j DataScience


proximity similarity unity continuation closure parallelism common region

+

topdown beliefs left right top down headline etc.


j YOUR TURN

epic statement. market, problem, product.

advantages of MOBILE for your app? web, native, hybrid? data is static or dynamic? what stuctural patterns can you use? (reverse engineer) home screen? menu? content? endless stream? what navigation patterns can you use based on your data structure? gestalt laws you can use to help users navigate?


tools + stencils




j ISSUU hasn’t done a mobile app yet! ...so this is your chance to design an awesome app and present it at issuu at the end of the semester


♼ [ thanks ]

www.andriusbutkus.com


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