de.nîmes company profile

Ann Stoker Andrea Penalba Amanda Ceide

de.nîmes

Nina Molina

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes

de.nîmes de.nîmes de.nîmes de.nîmes de.

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes

COMPANY V de.nîmes is a public outer wear company of fering E a new alternative for the use R of exclusive waterproof denim. From the denim fabric V “Serge de Nîmes”originated I in France, de.nîmes develops a durable and high quality E outer wear product reinforced W with water-resistant features; positioning our product into t h e h e a v y - o u t e r w e a r i n d u s t r y.

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NINA MOLINA

Style & Public Relations Director

ORGANIZATION CHART

ANDREA PENALBA Design & Creative Director

AMANDA CEIDE Buying & Product Development Director

ANN STOKER Marketing & Production Director

DESING & CREATIVE DIRECTOR • Defining design guidelines and strategies. • In c harge of all t he creative and concept process of the brand. • Gat hering toget her ever ybody involved in t he project validate t he collection • Following t he sales indicators and consumer satisfaction • Ta k i n g f i n a l d e c i s i o n s a n d i n c harge of managing, developing and leading the team of directors.

ANDREA

STYLE & PUBLIC RELATIONS DIRECTOR

• Styling of the new collections for photoshoots. • Holding/participating in talks to the representatives and salespeople at t he Point of sale (POS). • Holding launc h events. • Following t he sales indicators and consumer satisfactions. • Go to the POS to study the target costumer in contact with the product.

NINA

BUYING & PRODUCT DEVELOPMENT DIRECTOR

• Planning the offers • Market researc h for product development. • Produce detailed tech packs. • Following complete development of product from initial drawings to final sample. • Manage all designated sales. • Maximize the company’s profits by making sure t hat t he products on store shelves appeal to consumers.

AMANDA

MARKETING & PRODUCTION DIRECTOR

• Retrieving information on monitoring the market of the previous collection. • I d e n t i f y i n g Tre n d s a n d ra w materials. • Analyzing the competition and their adver tising. • Manage the critical production cycle from concept t hrough d e l i v e r y. • Placing production orders and keeping factories updated on sales.

ANN

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S T VALUE T Ensure our customer's E loyalty t hrough M transparency and E integrity by of fering an N innovated high-quality T product.

MISSION T To p r o v i d e h i g h - q u a l i t y A outer wear products by T adopting innovative E waterproof fabrics through M exclusive designs. Delivering E modern sophistication N t o w a r d s o u r c o n s u m e r.   T

D I FUTURE E C T I O N

To e x p a n d d e . n î m e s globally and continue improving and obtaining c u s t o m e r l o y a l t y. B r o a d e n our range of products, as well as our customer ser vice process.

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VISION T To l e a d w i t h i n t h e A industr y of high-quality T waterproof fabrics so E that we can of fer our M customers an exclusive E and distinctive N experience.  T

Grad Student Instagram Blogger Income: 80k-90k Fashion forward Enjoys writing, drinks with friends and casual dating.

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes

Lives in Brooklyn,NY

M TARGET R K E T

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nî

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes

24 ye a r s o l d

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes

Lily Rhodes

de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes de.nîmes

Zan Smith 28 years old Lives in Toronto Fashion Photographer I n c o m e : 10 0 k - 13 0 k First one to discover up and coming brands. Enjoys hiking and cr af t beer.

P R OFFERING D U - Classic denim jacket C - Utilitarian Vest T - Trench Coat - Abstract Blazer - Army mid-Jacket

FUTURE: JEANS & BAGSâ&#x20AC;¨

Our products are geared towards providing function and protection from the elements while s t i l l r e m a i n i n g t r e n d y.

UNIQUE SELLING PROPOSITION de.nîmes aims to combine innovation and edge with our core product of fering. Each piece will be handcraf ted with waterproof denim for a functional, statement piece fit for the trendy c o n s u m e r.

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OUTERWEAR COLLECTION

M  A R K U P : 7 5 % $ 19 5

$200

$187

$ 17 5

$ 15 0

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