The Week In Retail Issue 11

Page 1

RETAIL

THE WEEK IN

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RETAILER INTERVIEW

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PROTECTION BILL GETS NOD ANALYSIS

THE BIG RESET

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THE WEEK IN RETAIL

EDITOR’S COMMENT SHARE YOUR NEWS AND VIEWS WITH ME AT ABEGLEY@55NORTH.COM

BRANDS: IT’S TIME TO BACK OUR CHANNEL Coronavirus will lead to many changes in the way we all do business – but hopefully at least some of them will be for the better. The convenience channel has been the shining star of the pandemic, of that there is little doubt. The numbers back that up with convenience growth outstripping supermarket by a huge amount. Ok, we’re starting from a lower base but growth of around 80% is major by any standard. One of the key questions that will come out of coronavirus then, is whether the last few months will have changed the way the channel is viewed, particularly when it comes to brands. NFRN COO Greg Deacon made a similar point in the last edition of The Week In Retail and it’s an interesting question. All the indicators are that shoppers will continue to use convenience

stores much more than they ever have for at least the next six months. So if we’re so popular with shoppers, doesn’t it make sense that brands should be more interested in us? How global companies spend their money is, of course, a complex matter – but surely it makes sense to focus a bit more time and attention on a channel that’s absolutely flying? The major concern is obviously that the supermarkets still retain so much power that brands may be unwilling to risk offending them by shifting support away from them and into convenience. The Warburtons fiasco was an unfortunate case in point, but it remains to be seen whether the brands do take a serious look at where they spend their money and where they commit their resources.

ANTONYBEGLEY ANTONYBEGLEY ANTONYBEGLEY

ANTONY BEGLEY, EDITOR

WEDNESDAY 1ST JULY 2020 / ISSUE 11 / SLRMAG.CO.UK / 3


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CONTENTS

WEDNESDAY 1ST JULY 2020 / ISSUE 11 WWW.SLRMAG.CO.UK

6

12 THIS WEEK’S NEWS IN BRIEF

HOW’S YOUR WEEK BEEN… SEAN BOYD?

Scottish Parliament backs Protection of Shopworkers Bill as Unitas Wholesale and Confex part company.

8 COVID-19 UPDATE

A ROUND-UP OF THE LATEST

17 OPINION As the wider retail sector picks up pace after lockdown, how will technology influence shopper behaviour, asks Will Broome?

This week we talk to a delivery driver, rather than a retailer, as Sean Boyd’s inspirational story deserves sharing.

18 OUT THE BOX: COMMUNITY CASHBACK

20 RESEARCH

AF BLAKEMORE GIVES AWAY £30,000 TO

THE BOUNDARIES BETWEEN FOODSERVICE

CORONAVIRUS-RELATED NEWS FROM THE

GROUPS WHO HAVE BEEN THERE FOR

AND RETAIL ARE NO LONGER JUST

LAST SEVEN DAYS.

VULNERABLE PEOPLE.

BLURRED, THEY HAVE BROKEN DOWN.

11 BIG THANK YOU TOUR

19 PICKS OF THE WEEK

26 FASCIA FOCUS

THE SUN THANKS KEY WORKERS WITH THREE MUSICAL EXTRAVAGANZAS.

TWITTER.COM/SLRMAG

A LOOK AT THE LATEST NEW PRODUCTS AND MARKETING CAMPAIGNS.

WWW.FACEBOOK.COM/SLRMAG

NISA’S BRAND-NEW RETAILER MOBILE APP MAKES IT EASIER THAN EVER TO TRADE.

WWW.SLRMAG.CO.UK

WEDNESDAY 1ST JULY 2020 / ISSUE 11 / SLRMAG.CO.UK / 5


NEWS DIGEST

THIS WEEK’S NEWS FOR ALL THE LATEST NEWS, HEAD TO WWW.SLRMAG.CO.UK/CATEGORY/NEWS/

NISA DHL DEAL Nisa has signed a contract extension with DHL until 2023 to continue to deliver goods

LEGISLATION

SCOTTISH PARLIAMENT SUPPORTS SHOPWORKERS BILL

across three temperature

THE SCOTTISH PARLIAMENT’S ECONOMY COMMITTEE HAS

regimes to over 1,400 of its

RECOMMENDED UNANIMOUSLY THAT MSPS SHOULD SUPPORT THE

partners. Under the agreement

GENERAL PRINCIPLES OF THE PROTECTION OF WORKERS BILL.

DHL will continue to provide warehousing, transport, facilities and ancillary services for Nisa throughout the UK. The partnership originally began in 2009.

WIN A VAN Retailers buying at least one case at Bestway from the Walkers Hero20 range will be automatically entered into a prize draw from today with the chance to win a Ford Transit van. A host of other prizes are also up for grabs, as part of

The Scottish Grocers Federation (SGF) has enthusiastically welcomed the decision of the Scottish Parliament Economy Committee to recommend unanimously that MSPs should support the general principles of the Protection of Workers Bill. The Bill, brought forward by Daniel Johnson MSP, will give shop staff additional legal protection when carrying out their work, particularly in relation to assault or abuse in relation to a mandatory activity such as requesting ID for age restricted products. SGF has been a committed supporter of the Bill throughout the

parliamentary process and in March this year SGF CEO Pete Cheema gave evidence directly to the Economy Committee on why it needed to support the Bill. He commented: “This is a positive result and it marks a step forward in securing a safer in-store environment for shop staff. Daniel has shown outstanding tenacity and commitment in taking this forward. However, we cannot allow complacency to derail this once in a generation opportunity: much work needs to be done in securing the support of MSPs when they vote on the Bill.”

a prize pool worth £20,000. Entries to the competition close on 31 August.

NEW DEAL CALL Retail trade union Usdaw is marking 100 days of lockdown by calling for a new deal for workers who have shone during the coronavirus outbreak. The call includes demands for a £10 minimum wage for all workers, minimum contracts of 16 hours per week and better sick pay.

6 I SLRMAG.CO.UK / ISSUE 11 / WEDNESDAY 1ST JULY 2020

GOVERNMENT PONDERS DELIVERY TAX The Government is planning a consultation about a standard delivery charge for home shopping. As with the plastic bag fee, it aims to discourage overuse of consumer deliveries. Following last month’s report by the Department for Transport Science Advisory Council on home deliveries, the Government planns to ask the public and retailers for their views on the introduction of a charge on home deliveries.

The DfT’s report suggested that a mandatory charge would encourage “more sustainable behaviour.” Home delivery specialist ParcelHero says the new delivery tax is likely to be considerably more expensive than a 5p carrier bag, however. Speculation within the industry suggests it will be at least £2 per delivery or 3% of the value of the average overall UK online order of £62, in order to have an impact on consumers.


NEWS DIGEST

THIS WEEK’S NEWS FOR ALL THE LATEST NEWS, HEAD TO WWW.SLRMAG.CO.UK/CATEGORY/NEWS/

UNITAS AND CONFEX END PARTNERSHIP

WAITROSE DELIVERIES

UNITAS WHOLESALE AND CONFEX HAVE ENDED THEIR

Waitrose is planning to open

PARTNERSHIP ARRANGEMENT WITH IMMEDIATE EFFECT.

a third online fulfilment centre,

WHOLESALERS

to help serve customers in and around London.The company says the extra capacity will give customers in the capital four times as many delivery slots to choose from, compared to the start of 2020.

Unitas Wholesale and Confex have ended their partnership. Confex had originally teamed-up with Landmark Wholesale and the arrangement carried on when Landmark merged with Today’s to create Unitas. Confex is now looking to expand in foodservice and develop its supplier partnerships, as boss Tom Gittins explained: “We recently announced the launch of 275 new foodservice own brand lines under the Core branding which will be ready for January 2021. This will be a focused competitive range that we believe will be a real

winner for our members. “Our future strategy also includes developing joint business plans with all of our leading suppliers rewarding growth and discipline across the group. Therefore the timing of the departure is perfect for Confex and we look forward to a bright future as an independent buying group.” Wishing Confex “success for their future endeavours,” Unitas MD Darren Goldney said: “Moving forward we believe collaborations must add value to all parties and this one no longer does.”

TIMES ANNOUNCES CUT IN RETAILER TERMS News UK has announced that a forthcoming price rise on weekday editions of The Times is to be accompanied by a cut in terms. From next Monday the price of Monday to Friday editions will rise by 20p to £2, however publisher News UK is adjusting the margin that retailers receive to 21%, bringing it in line with weekend editions. The publisher has also announced that the cover prices of both the Saturday and Sunday editions of The Times are to rise but terms are being maintained at 21%. The Saturday paper will rise 20p to £2.20 while the Sunday Times will, in future, cost £3.

BRANDS BOYCOTT FB Unilever has joined the list of global brands who have chosen to ‘pause’ advertising on Facebook, Instagram, and Twitter in the US to protest that the digital giants are not doing enough to halt hate speech appearing on their platforms. Others include Coca-Cola, Patagonia and North Face.

TESCO NET GROWTH Tesco has seen a leap in online turnover of 48.5% in Q1 2020. The online sales growth is predicted to add £2bn of sales this year. The company’s UK and Republic of Ireland like-for-like sales are up 8% to £12.2bn. Demand forced Tesco to double its capacity and it is now fulfilling 1.3 million online orders per week.

WEDNESDAY 1ST JULY 2020 / ISSUE 11 / SLRMAG.CO.UK / 7


NEWS SPECIAL

COVID-19 UPDATE FOR ALL THE LATEST CORONAVIRUS NEWS, HEAD TO WWW.SLRMAG.CO.UK/CATEGORY/NEWS/

FUTURE VISION Central England Co-op has outlined a raft of plans to benefit customers and local communities in a special video. Highlights include the trialling of new technology such as self-scan checkouts and a scan-and-go app for mobile phones..

SCHOOL ESSENTIALS GroceryAid has launched a School Essentials Grant

SCOTLAND’S ROUTE MAP: KEY DATES FOR RETAILERS SCOTTISH GOVERNMENT PUBLISHES INDICATIVE DATES FOR AMENDMENTS TO CURRENT RESTRICTIONS IN PHASES 2 AND 3.

T

he Scottish government published a guide setting out indicative dates for amendments to current restrictions planned for the remainder of Phase 2 and early in Phase 3. Some key dates to note for retailers include:

scheme to reduce the financial impact on parents working in our industry when children go back to school in September. The grant is £150 per schoolaged child.

PROTECTION DEMAND

PHASE 2 – MONDAY 29 JUNE Q Street-access retail can re-open once guidance is implemented. Interiors of shopping centres/malls remain closed for non-essential shops until Phase 3. Q Indoor (non-office) workplaces resume once relevant guidance is implemented.

PHASE 2 – INDICATIVE DATES Q Outdoor hospitality (subject to physical distancing rules and public health advice) – 6 July. PHASE 3 – INDICATIVE DATES Q Non-essential shops inside shopping centres can re-open – 13 July. PHASE 3 – ADVICE ON DATES AT 9 JULY REVIEW (UNLIKELY TO BE BEFORE 23 JULY) Q Non-essential offices and call centres can re-open following implementation of relevant guidance. Working from home and working flexibly remain the default.

Co-ops have called on the Government to do more to protect shopworkers following a major spike in threats and abuse. This comes after new figures show assaults have jumped by 100%, threats and intimidation by 25% and verbal abuse by 175% since the start of the year. Since the lockdown was introduced, there have been over 100 incidents related directly to people using Covid-19 as a threat.

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RETAILERS ASKED TO TACKLE SMOKING IN QUEUES The Scottish Government has written a formal letter to retailers to request that they take steps to discourage people from smoking or vaping whilst waiting in queues to enter premises. This request from Interim Chief Medical Officer For Scotland Dr Gregor Smith follows a significant volume of correspondence received from members of the public around the practice by a minority of people.

While the letter accepts that there is no scientific evidence to suggest that the Covid-19 virus can be spread though smoke and vape drift, this has been raised as a public concern over and above the fact that many find the passive inhaling of tobacco or vape drift unpleasant. Current laws governing where smoking is banned are restricted to enclosed spaces.


NEWS SPECIAL

COVID-19 UPDATE FOR ALL THE LATEST CORONAVIRUS NEWS, HEAD TO WWW.SLRMAG.CO.UK/CATEGORY/NEWS/

SCOTTISH STORES ASKED TO DISPLAY FACE MASK POSTER

PAYPOINT FREE UPGRADE

THE SCOTTISH FIRST MINISTER HAS REQUESTED THAT ALL LOCAL

I

RETAILING OUTLETS DISPLAY A POSTER ENCOURAGING SHOPPERS TO WEAR FACE COVERINGS. Phase 2

PLEASE WEAR A FACE COVERING

n the run up to shops in other sectors re-opening in Scotland earlier this week, First Minister Nicola Sturgeon issued a FA C T S request to all shops that they display a poster at their entrance which encourages shoppers to wear face coverings. The Scottish Government has provided template posters and printable stickers which can be downloaded, printed off and displayed on shop windows or doors. These are available Remember

for a safer Scotland

Face coverings

here on the right-hand side of the page under ‘supporting files’. The Scottish Grocers Federation has been advising the First Minister and officials that face coverings should not be mandatory. However, the government will review the situation over the coming weeks. The Scottish Government has also produced a full check list to help retailers stay safe. It can be found here.

Avoid crowded places

Clean hands regularly

Two metre distance

PayPoint has launched a promotion allowing PayPoint One customers to trial an upgraded EPoS package for three months at no additional cost. The offer includes full set-up, training and ongoing customer support.

Self-isolate and book a test if you have symptoms

TEMPORARY VAT CUT REQUESTED The Scottish Government has published a new ‘COVID-19: UK Fiscal Path – A New Approach’ paper setting out the 10 principles it believes the UK Government should follow to help the UK economy And the public purse recover from the impacts of coronavirus. Among the requests is to cut the standard rate of VAT to 15% for six months once current restrictions have been lifted across the UK and to reduce VAT for the hospitality sector to 5%.

TECH SOLUTIONS

gov.scot/coronavirus

Customers of the entry-level PayPoint One Base system can upgrade to either the mid-level PayPoint One EPoS Core or the topend EPoS Pro with no additional costs during the trial period, while existing PayPoint One EPoS Core users can advance to the EPoS Pro package.

WEDNESDAY 1ST JULY 2020 / ISSUE 11 / SLRMAG.CO.UK / 9


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COVID-19 SPECIAL

THE BIG THANK YOU TOUR THE SUN

THE SUN REWARDS RETAILERS WITH ‘THE BIG THANK YOU TOUR’ THE SUN IS CELEBRATING THE AMAZING WORK LOCAL RETAILERS AND OTHER KEY WORKERS HAVE DONE DURING THE CORONAVIRUS PANDEMIC BY ORGANISING A SHOW-STOPPING BIG THANK YOU TOUR.

T

he Sun, the UK’s most popular newspaper, has decided to recognise local retailers and other key workers for their outstanding efforts during the coronavirus crisis by organising a series of show-stopping music extravaganzas especially in their honour. In order to thank key workers for their efforts in serving communities across the UK at this unprecedented time, The Sun has teamed up with Virgin Radio UK to host The Big Thank You Tour. Key workers across the UK will be offered 35,000 free tickets for three very special arena shows in London, Manchester and Glasgow this autumn.

The shows are scheduled for The SSE Arena, Wembley (Wednesday 28 October), Manchester Arena (Thursday 29 October) and The SSE Hydro Glasgow (Sunday 1 November) and it is hoped that many retailers will register for tickets. The unique Big Thank You Tour will be packed full of chart-topping talent – and very special guest appearances – to thank all key workers, from NHS staff and transport workers to newspaper delivery teams and independent retailers. Registration couldn’t be easier; you’ve got until the end of July to do so. Simply go to thesun.co.uk/thankyou and fill in your details to be in with a chance of you and your plus one attending one of these exclusive, money-can’t-buy shows.

TO REGISTER FOR FREE TICKETS, VISIT THESUN.CO.UK/THANKYOU WEDNESDAY 1ST JULY 2020 / ISSUE 11 / SLRMAG.CO.UK / 11


RETAILER INTERVIEW

SEAN BOYD FAMILY CHOICE, HAMILTON

HOW’S YOUR WEEK BEEN...

SEAN BOYD?

THIS WEEK’S INTERVIEW IS WITH A DELIVERY DRIVER, RATHER THAN A RETAILER, BUT SEAN BOYD’S STORY IS SIMPLY INSPIRATIONAL AND DESERVES SHARING.

HOW’S YOUR WEEK BEEN, SEAN? Busy, busy, busy. It always is. But I love it that way.

SO YOU’RE NOT ACTUALLY A RETAILER? No, I’m a delivery driver and I work for Omar Amir and his family in Hamilton. They have two Family Choice stores and one of the stores has been there for 35 years. Family Choice is the family’s brand and that’s what’s above the door, but it’s also a Day-Today Elite.

HOW DID YOU GET INTO THE JOB? I was in a bad state of depression before I started delivering with Snappy Shopper. When I first got the opportunity I used it to just get me out the house, whether it was trying to promote the service by distributing leaflets or delivering shopping. That was at the start of this year but then the Covid-19 pandemic hit and our store tried to remain open as long as it could but eventually had to close due to the situation. Omar just didn’t feel he could keep his staff and customers safe.

WHAT HAPPENED THEN? The store was closed for about a week but we quickly realised that people saw the store as a lifeline. There was a lot of panic and no one really knew how to react so I continued to reach out to

12 I SLRMAG.CO.UK / ISSUE 11 / WEDNESDAY 1ST JULY 2020


RETAILER INTERVIEW

SEAN BOYD FAMILY CHOICE, HAMILTON

people during the time the store was closed and still did people’s shopping from other stores to keep me busy. Helping people was helping me.

SO THE STORE RE-OPENED? Yes. We realised how vital it was for the community. We have a lot of elderly and vulnerable people in the housing scheme that surrounds the store and many don’t have transport. There are no other stores nearby, so we quickly decided to re-open to make sure our customers had access to the vital products they needed.

AND YOU CREATED A NEW SUPPORT GROUP? When our store opened back up I continued to support my community and created the Helping Hands Hamilton group. The support group does what it can to help everyone in the community, but particularly the elderly and the vulnerable. I deliver essentials to the elderly for free; I raise funds and donations to deliver essential boxes;

and I organise donations of food and other items that we share for free to those who need a little help. Orders are placed through the Snappy Shopper app and delivered from the store.

SO YOU’RE COMBINING YOUR JOB WITH YOUR GROUP? Exactly. And during the crisis, it’s become a really important service. People see Snappy Shopper as a lifeline, so I view it as the perfect solution because I’m able to mix the deliveries with the various support elements of my group, so it works. I can deliver a lot of orders per day – up to 350 a week – and the way I see it, that’s a lot of people and families that remained risk-free by staying at home.

NOT THE TYPICAL DELIVERY DRIVER THEN? I’ve been very fortunate because the way I’ve used Snappy Shopper might be different from how other drivers or stores do it, but I get to support

WEDNESDAY 1ST JULY 2020 / ISSUE 11 / SLRMAG.CO.UK / 13


RETAILER INTERVIEW

SEAN BOYD FAMILY CHOICE, HAMILTON

my community. This allows people to get their shopping delivered to their door step and I use this opportunity to drive about delivering care packages for people in need. Delivering Snappy Shopper is me doing my job and the whole of Hamilton is covered. This means my support group can cover the entire town and I can take a two-minute detour to show some support to someone who is struggling and still deliver the shopping in time. This supports me personally as well as everyone else.

AND HAVE YOU HAD SUPPORT YOURSELF? Snappy Shopper have been very supportive.

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Obviously during lockdown they made some big moves introducing a lot of local shops to home delivery. For me, all this support is really important during this time and I personally don’t see why it should stop once coronavirus passes. The team at Snappy Shopper have been brilliant with me. I’ve asked them for all sorts of stuff to help me support my community and they’ve always been there for me. They made up a logo for me, they gave me leaflets and information packs. They even gave me colouring sheets to hand out and, the way I see it, the only thing I was asked to do was to continue doing what I’m doing.



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OPINION

TECHNOLOGY IN A CHANGED WORLD WILL BROOME, CEO, UBAMARKET

TECHNOLOGY WILL BE KEY IN UNLOCKING LONG TERM GROWTH AS THE WIDER RETAIL SECTOR PICKS UP PACE AFTER LOCKDOWN, SHOPPING WILL NEVER BE THE SAME AGAIN - SO HOW WILL SHOPPERS GO ABOUT BUYING WHAT THEY NEED AND WHAT ROLE WILL

T

TECHNOLOGY PLAY, ASKS WILL BROOME?

he coronavirus pandemic triggered a huge shift in consumer behaviour – now retailers must consider new approaches to ensure long term success. Lockdown shop closures triggered an unprecedented shift in consumer behaviour and sentiment, whilst causing retailers to seriously rethink their strategies. According to ONS data, less than 20% of all shopping was carried out online in 2019, but by May 2020, that figure had jumped to 33.4%. Many shoppers had no choice but to buy online. Does this mean the beginning of the end for physical retail? Despite the shift online, the ONS found that 83% of people prefer to shop in-store. A British Retail Consortium survey discovered that over half of the consumers believe retailers are doing a good job of keeping them safe in-store. With the reopening of the most physical retail locations, these figures suggest consumer spending in-store is likely to increase significantly in July and beyond. However, the pandemic has called into question the status quo in retail. Despite the havoc of the pandemic, I believe that it has also forced retailers and consumers to face up to a number of pre-existing problems with the way we shop. Ever-changing store layouts, outdated queues and checkouts, and the lack of communication between retailers and their customers are just some of the issues Covid-19 has made very clear. Now, the question facing retailers is not ‘when will things go back to normal’ but rather ‘how can we adapt our offering to make sure we are aligned with the changing trends and new retail landscape?’ Adhering to the new hygiene guidelines

“83% of people reported preferring to shop in store as the reason for not buying goods or services over the internet.” established by the government is of course essential, but that is only one piece of the puzzle. As we emerge from lockdown, the ONS and BRC statistics suggest that while many turned to online shopping, a huge proportion of the UK’s shoppers are committed to physical retail. Therefore, retailers will be looking for ways to adapt to the shift in consumer behaviour and protect themselves against future shortages. The implementation of retail technology holds the key to building a future that supports our new shopping habits whilst also helping retailers to safeguard themselves. Retail tech offers an all-encompassing solution, in Ubamarket’s case in the form of a simple app which can put consumers in control, doing away with queues, unhygienic checkouts, and confusion about where products are and whether they are in stock. It remains to be seen how the sector will fare beyond coronavirus, but retail technology is sure to play a significant role.

WEDNESDAY 1ST JULY 2020 / ISSUE 11 / SLRMAG.CO.UK / 17


NOW THAT’S A GOOD IDEA…

OUT THE BOX COMMUNITY CASHBACK SCHEME

£30K THANK YOU FOR COMMUNITY GROUPS SPAR WHOLESALER AF BLAKEMORE IS GIVING AWAY £30,000 TO THANK GROUPS WHO HAVE BEEN THERE FOR VULNERABLE PEOPLE DURING THE COVID-19 CRISIS.

WHAT’S THE BIG IDEA?

WHAT IS AF BLAKEMORE SAYING?

Spar wholesaler AF Blakemore has launched a Community Cashback Grant scheme across its Spar stores to thank groups who are there for vulnerable people during the Covid-19 crisis.

Group Marketing Director Sarah Ellis commented: “AF Blakemore has played a key role in local communities throughout the coronavirus pandemic – supplying essential goods and services via its SPAR stores, supporting RVS’s Volunteer Responders scheme and helping local councils feed vulnerable people via its foodservice operation. “At the same time the business has received a lot of great support back from local communities, and we want to say thank you to everyone doing great things for others. We hope that our Community Cashback grants go a small way to helping people in need. ”The Community Cashback initiative was first launched by fellow Spar wholesaler the Henderson Group earlier this year before being adopted by AF Blakemore.”

NICE. HOW MUCH IS BEING HANDED OUT? The company is giving away £30,000 to local charities and community groups across its trading area to help those who have helped others.

HOW IS THE MONEY BEING DISTRIBUTED? The Community Cashback Grant scheme was launched across the company’s Facebook pages on 15 June and closes for applications on 9 July. All organisations have to do to apply for a grant is fill in a simple application form. Grants will be awarded to good causes across four regions, voted for by the public on a weekly basis. Every Monday 12 finalists will be announced on AF Blakemore’s website and Spar Facebook pages, and the public will be able to vote for the group they want to receive the top grant of £1,000 in their region.

HOW DOES THE VOTING WORK? In each region the group that receives the most public votes will receive £1,000, the group with the second most votes will receive £500 and the group with the third most votes will receive £375. At the end of the four weeks, there will be 48 winners in total.

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NPD AND MEDIA

PICKS OF THE WEEK TO GET YOUR PRODUCT LISTED PLEASE CONTACT RAITKEN@55NORTH.COM

NORDIC REBRAND

BROUGHTON’S NEW

BREAK TIME

JTI has unveiled a new design

LOOK

Diet Coke is launching a new

for its market-leading nicotine

Broughton Brewery has

‘Give Yourself a Diet Coke

pouch brand Nordic Spirit, as

refreshed its packaged beer

Break’ campaign, which

well as launching a new flavour

range with a brand overhaul.

invites people to be kind to

and PMPs. A new Elderflower

It has also extended into 33cl

themselves. The ad will run

variant comes in 6 mg and

cans and added a new gluten-

for five weeks on TV, radio

9mg strengths while a bright

free lager, Hopo Blonde. Its

and social media with out-of-

new look has been introduced.

flagship brew 6.2 IPA is now

home advertising and on-pack

RSP: £6.50

called Hopo 6.2 IPA.

activity following later this year.

CLASSIC’S BACK

GUILT-FREE G&T

SPAR GOES ORGANIC

Sanpellegrino has updated its

Keepr’s has launched its first

Spar has launched its first

‘Classic Italian Taste’ 330ml

ultra-low alcohol product,

organic wine range: Orbis

can range with a premium

Keepr’s Ultra Low Alcohol Gin

Organic Tempranillo Shiraz

look and a new marketing

& Tonic. The flavoured drink

and Orbis Organic Verdejo

campaign, ‘The Classic Taste

tastes “as good as the real

Sauvignon Blanc. Both are

is Back!’, which will run during

thing“ but with only <0.5% ABV.

produced in Europe’s leading

the summer. The take-home

The 250ml glass bottle is ready

region for organic vineyards,

format has also changed to a

to drink.

Castilla La Mancha in Spain.

handy four-pack size.

RSP: £2.75

RSP: £7 (promo to 9 Aug)

WEDNESDAY 1ST JULY 2020 / ISSUE 11 / SLRMAG.CO.UK / 19


ANALYSIS

FOODSERVICE / RETAIL BOUNDARIES RHIAN THOMAS, HEAD OF SHOPPER INSIGHT AT IGD

THE GREAT RESET NEW RESEARCH FROM IGD SAYS THE BOUNDARIES BETWEEN FOODSERVICE AND RETAIL ARE NO LONGER JUST BLURRED, THEY HAVE BROKEN DOWN. RHIAN THOMAS MAPS OUT FOUR POSTLOCKDOWN SCENARIOS FOR RETAIL.

C

ovid-19 has caused a monumental shift in consumers’ food and drink habits. The boundaries between eating at home and outof-home, once blurred, have now broken down, resulting in unprecedented changes to supply and demand of food and drink in the UK. In 2019, the split of consumer spend on food and drink was one-third (36%) in foodservice and two thirds (64%) in retail. In 2020, Covid-19 and the resulting lockdown measures and closure

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of all non-essential shops, pubs, restaurants and cafes, will have a dramatic impact on the balance of consumer spend in retail and foodservice. Our new ‘Eating In Vs Dining Out’ research, produced in collaboration with leading foodservice consultant Peter Backman, explores the impact of Covid-19, outlining four scenarios to help food retail and foodservice companies plan for the future. Each scenario addresses the possible path of the virus and performance of the economy.


ANALYSIS

FOODSERVICE / RETAIL BOUNDARIES RHIAN THOMAS, HEAD OF SHOPPER INSIGHT AT IGD

THE FOUR HYPOTHETICAL SCENARIOS ARE:

The Great Reset: This most positive scenario, sees food and drink consumption largely shift to home. Retail sales remain high but flatten as lockdown restrictions gradually lift and people start to eat out again. Some changes in shopper behaviour become the norm, fuelling further development of digital channels. Decade of Drift: In this scenario, the virus is manageable, but the economy takes longer to recover and the financial impact on households and businesses is severe. Companies accelerate their cost-cutting and efficiency programmes to demonstrate value to consumers, resulting in lower levels of new product development. Technical Isolation: The path of the virus sees businesses and consumers turn to technology and digital services, which reshapes the retail offer. Online is widely viewed as the safest way to shop and investment is diverted from improving and expanding stores. Shopping is a functional activity rather than experiential and opportunities for premium services and price increases lie in areas of safety and hygiene. Globalisation reversed: This is the most severe scenario, combining bad outcomes for both the virus and the economy. Globalisation regresses, putting pressure on supply chains and businesses to find operational efficiency. The supply chain is extensively rebuilt. Ranges change, with some products becoming seasonal or disappearing completely. Covid-19 has resulted in the boundaries between in-home and out-of-home consumption breaking down further and faster than any of us could have imagined. The future is unpredictable. In this highly uncertain environment, it is crucial that retailers and suppliers can respond successfully and quickly to events as they unfold.

Considering which changes in shopper behaviour will become permanent will help identify the solutions that you want your business to nurture. Retailers must prepare for the reopening of the out-of-home sector and the impact on your business. Suppliers should consider multiple views of the future that adopt different growth rates all while focusing on ways to support their retail customers. They should Identify parts of their business or brands that will perform well or are at risk, as a focus on value will put pressure on pricing and potential margins. As Peter Backman, co-author of the report, points out: “Covid-19 has been, and will continue to be, a great accelerator for the shifts between in and out of home consumption that have been emerging over the past 15 years. Current consumer behaviour is a catalyst for change, which is happening far faster than anything I predicted, just six months ago. As we move forward, every part of the supply chain will have to be able to adapt rapidly to this changing landscape. “Consumer demand will drive and shape the eating in and dining out markets more than ever before, so suppliers, foodservice operators and retailers will need to react, adjust and innovate to allow for evolving scenarios. The food industry has always been fast-paced; it’s about to get faster.”

WEDNESDAY 1ST JULY 2020 / ISSUE 11 / SLRMAG.CO.UK / 21




Thank you for makin

You and your team have been through a lot recently. You have faced advers Nisa support centre and DHL teams. You have been patient with us when sup conditions. You have adapted your tr t

Nisa partners and store colleagues, we thank you for your outs

You’re my favourite local shop, wonderful people who are so community friendly. You’re an asset to the community thank you.

H, Jodie & Amrit Singh, Nisa Local High Heath, Walsall

You’re all doing a fantastic job. Thank you for everything you’re doing! The village could not cope without you all. Alan Carr, Newport Village Stores, Saffron Walden

join-nisa.co.uk

You’re doing a grea community. W Thank

Alex Kapadia, Nisa Local Whitehills, Northampton

I am so amazed at how m this crazy time! The big sh by selfish people but th everything. They are havi hav keeping their shelves sto and still working so only g I want to say a massive t They are w

Barry Patel, Nisa Marsh Farm, Luton


ng a real difference

sity with a smile and an amazing community spirit, backed by our dedicated pply was disrupted and have kept serving our customers in incredibly difficult rading to keep your customers safe.

standing efforts! Together we are Making a Difference Locally.

at job for the local We appreciate it. k you.

much stock is in store at hops have been ransacked his store has had almost ving regular deliveries and ocked. I am a key worker get there at certain times. thank you to all the staff. wonderful.

Amazing effort by Andy, Adam and the team. You have all gone above and beyond and your hard work is very much appreciated and you have done it all with such goodwill. Thank you.

Dike & Son, Stalbridge, Dorset

Well done. I was in today and it was well stocked. I praised the staff as they and your shop are providing us with all we need. Thank you, take care all.

Emerson’s Supermarket, Armagh


SYMBOL SPECIAL

RETAILER APP NISA RETAIL

NEW APP MAKES IT EASIER TO TRADE WITH NISA NISA HAS UNVEILED A BRAND-NEW RETAILER MOBILE APP THAT MAKES IT EASIER THAN EVER TO TRADE WITH THE SYMBOL GROUP.

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isa has just released a new mobile app, that is available to download from both the App Store and Google Play, to make it easier than ever before for Nisa partners to trade with the business. The application is designed as a simple, no cost tool that will assist retailers in a wide range of activities including: Q ordering Q price checks Q delivery tracking The app also includes new functionality via intelligent push notifications that direct retailers to specific products, web deals and news updates relevant to their business.

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Peter Walker, Head of IT at Nisa said: “The tool has been created to provide a simple interface for regular partner activities via an easy to use app. Retailers can quickly create full orders, order web deals in real time, view receipts and track deliveries physically as they are en route to store.” The app has a scanning function allowing the creation of orders and searching for products using the built-in camera on a mobile device, avoiding the need for retailers to purchase additional dedicated handheld scanning equipment which can be costly. In addition, several search tools have been added to the new app which allow filtering based on commodities, price and desired margins.


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RETAILER APP NISA RETAIL

Walter said: “One of the new features we’re most proud of is the ability to target and update Nisa partners via intelligent push notifications to automatically direct them to specific products, promotions, web deals and news updates via a single click. “Working in conjunction with a head officebased targeting system, this allows notifications to be sent to specific partner groupings and demographics providing immediate awareness of new offers which can then be ordered directly from the app by a simple click on the notification. “The ability to integrate to delivery tracking is another great benefit, reducing the need for calls to the Nisa helpdesk for ETAs on deliveries in transit.” A utilities function allows retailers to quickly calculate any combination of margin, cost or sell to help maximise profits in store. The app is available now in Apple and Google Play stores and is accessed by retailers simply logging in with their existing Nisa OCS details. The launch comes following a trial period involving several Nisa partners, who were impressed with the app. Walker added: “The partners who have been trialling the app have been very complimentary and have found it a very simple tool to use, providing Nisa with an exciting and effective new channel to communicate with our partners.” Chris Taylor (pictured) of Taylors of Tickhill has been extremely satisfied with the app during trials. Chris commented: “This is the most useful tool the Nisa IT department has created to date. All the information required to manage the stock for your store is in the palm of your hand. I find the product catalogue with pictures of the products particularly useful when trying to re-merchandise areas of the store and there is no more need to go

back and forth from the office PC. “The delivery tracker is also very useful, with live information on where my delivery is. I really do think all stores should download and use this tool. Each will find that it delivers in all areas needed.” And Mohammad Sarwar in Peterborough, another retailer involved in the pilot said: “It is very good. I have found it really useful that it allows me to do tasks from home rather than in the shop.”

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RETAIL TH E W EE K IN

LEGISLATION

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