SLR April 2025 Edition

LACK OF ACTION

SGF Crime Seminar demands response

DAVID’S DRIVE

Work begins on fourth David’s Kitchen

SLUSH SCARE

Slush safety in spotlight

THE REAL HEROES

06 Home Delivery Co-op unveils a new rapid delivery app for independent retailers.

07 Illicit Trade A secret stockroom stash of illicit tobacco is found in an Aberdeen store.

08 Crime One in six Scots have witnessed shopworker abuse in the past 12 months, says the Scottish Retail Consortium.

10 News Extra Drinks To Go New research raises awareness of the risks that glycerol in slush drinks present for young children.

28 Product News Monster Energy launches a knockout new promotion and Scotland’s c-stores are about to get Messi.

30 Off-Trade News Sugababes push the button on a partnership with Absolut, while Jack & Coke pops its cherry.

INSIDE BUSINESS

32 Charity GroceryAid Scotland’s flagship Checkout Scotland music festival is back for a fourth consecutive year of fun and fundraising – so make sure you get your tickets early!

34 Retail Crime Last month’s SGF Crime Seminar once again highlighted how retail crime is at epidemic levels.

36 Hotlines The latest new products and media campaigns.

50 Under The Counter This month, SLR’s surprisingly cosmopolitan curmudgeon-in-chief visits Spain, Japan and... Birmingham.

FEATURES

38 Summer Socialising Retailers who have everything ready for bouts of fair weather can really make the most of the summer trade.

42 Ice Cream Provenance and promotions are key drivers in the ice cream market.

44 In-store Services Give customers more reasons to visit your store – and boost incremental sales at the same time.

48 Butters & Spreads How are brands responding to changing perceptions of plant-based products?

PayPoint teams up with Fuel Bank Foundation

A partnership between PayPoint and Fuel Bank Foundation means people facing fuel poverty can turn to local retailers to redeem emergency energy topup vouchers. Those who receive Fuel Bank energy vouchers can redeem their pre-paid top-up vouchers for energy meters in any PayPoint store, to get their heat, light and power back on as quickly as possible.

Imperial urges tobacco excise rate action

As rolling tobacco overtakes silver in value per gram, Imperial Brands has called on retailers to ask MPs to rethink the tobacco excise rate. The firm asked retailers to voice their concerns to MPs about how the high excise duty on tobacco could lead to an upsurge in theft and abuse against retailers, as well as fuelling the illicit trade. The last budget applied an RPI + 12% excise rate on hand-rolling tobacco products in the UK.

Tobacco smuggling gang led by Glaswegian jailed

A gang, whose ringleader was Yuanjian Zhou from Glasgow, has been jailed for more than 16 years after a £1.5m tobacco scam. The gang smuggled and distributed 5.8 tonnes of illegal tobacco over a three-year period from March 2018.

SGF to run its first Diversity & Inclusion Conference

The Scottish Grocers’ Federation (SGF) has organised a freeto-attend Diversity & Inclusion Conference taking place on Thursday 3 April at the Crowne Plaza Hotel, Glasgow. Comprising individuals’ lived experiences, retailer insights and expert guidance, the conference has been created to provide awareness and learnings, coupled with practical advice, tools and takeaways for independent retailers to help them embrace a diverse and inclusive culture in their organisations.

Co-op unveils rapid delivery app for independent retailers

Independents can gain access to a new q-commerce app thanks to the launch of Co-op’s Peckish platform, which will link with a retailer’s EPoS system, saving manual tasks such as pricing and stock control management.

Co-op claimed that Peckish would enable small, o en familyowned, independent grocery businesses, shops and other cooperative retail societies to provide an online grocery shopping and delivery service to their local customers.

“ e Peckish app overcomes barriers that independent retailers face when moving to sell online,

IN-STORE EVENTS

including cost, scale and resource, allowing smaller-scale bricks and mortar retailers to have a presence online and enabling more consumers to quickly and conveniently shop local and support their high street stores,” said Co-op.

Retailers who sign up will also receive a range of support including

Messi mania in Musselburgh

Pinkie Farm was packed to the rafters on Monday 17 March as locals gathered for its Mas+ by Messi launch event.

The Musselburgh-based outlet was the only store in Scotland to hold the special event, along with nine stores in England.

The excitement was palpable as hordes of young fans queued around the shop ahead of the event, chanting the footballer’s name as they waited.

The first 100 customers received a free bottle of Mas+ by Messi and had to check under the lid for a golden bottle top. There were various different prizes to win on the day, including a bottle signed by the man himself, which also entered the winner into a draw with a one in 10 chance of winning a trip to Miami.

“Currently exclusive to Spar in the UK [until the end of March], this has been a fantastic footfall

data, trends and insight from Co-op’s leading quick commerce team, point of sale material, window stickers, lea ets, shelf talkers, digital and social media assets, posters and banners. e group has made an initial £1m investment for year one on Peckish, following a successful 30-store trial at Nisa stores during the second half of 2024. Co-op plans to sign up over 1,000 stores to the app in its rst year, with the potential to treble that by year three.

Smaller, family-owned, indies interested in nding out more can contact peckish@coop.co.uk.

driver in our store!” said store owner Dan Brown. “The event was hugely successful, and we even had local school teachers coming in to enter following their pupils talking about it all day!

“All of our winners were delighted, especially the top prize winner who was quite literally in tears!”

Dan gave a huge thank you to CJ Lang for their support during the event.

For more info on Mas+ by Messi, see page 28.

Building work underway on fourth David’s Kitchen site

David Sands’ multi-award-winning food-to-go business, David’s Kitchen, has prepared customers for the arrival of its new store in Bo’ness, which is currently under development.

e retailer posted a series of images on social media showing the site’s progress so far and promising customers that the new store is coming soon.

“We already have three stores in Falkirk, Glenrothes and Kirkcaldy, o ering delicious hot and cold food to go, and we’re bringing all of it to you in Bo’ness”, the retailer told followers.

is is the company’s rst new store in six years a er its Kirkcaldy outlet opened in 2019.

Secret stockroom stash of illicit tobacco found in Aberdeen

Two hidden cupboards lled with illicit tobacco and cigarettes have been uncovered by Trading Standards o cers in an Aberdeen retailer’s stockroom.

O cers seized 225 packs of illegal cigarettes, 30 packs of counterfeit hand-rolling tobacco, and 29 illegal vapes from two shops in the city as part of intelligence-led Operation CECE.

e o cers were aided by Police Scotland and were also supported by two specially trained dogs, Boo and Rosie.

Graeme Paton, Aberdeen City Council Trading Standards Manager, said: “People might think they are getting a bargain buying tobacco from under the counter in a shop or via social media, and that it does no harm. But they probably don’t realise the connections

between illegal tobacco and organised crime and that the proceeds are used to fund other illegal activities such as people smuggling and drug dealing.

“Retailers involved in the trade in illegal tobacco are very sneaky at hiding their stock. However, they should be aware we are aware of their tricks – Boo and Rosie are specially trained to nd tobacco products and their assistance is invaluable to enabling us to nd tobacco products that would not be visible during an inspection.”

e illicit products seized not only posed dangers to those who consumed them, they also carried an increased risk in terms of re safety. Of the seizures, the cigarettes were a mixture of non-duty paid, counterfeit, and illicit/cheap whites. e illicit/cheap whites

RAPID DELIVERY Booker’s q-commerce platform delivers

First Scot to Scoot sings delivery app’s praises

e rst Scottish retailer to trial Booker’s new Scoot delivery system has given it a rm thumbs up. Having switched his online ordering platform from Zeus Labs to the Flash app last July, Faraz Iqbal, then made the transition over to Scoot at the beginning of March.

e owner of Linktown Local in Kirkcaldy, Fife, claimed that the Flash app, which was developed by the son of Manchester retailer Justin Whittaker, had been a big improvement on his previous system. “Flash was really good, and Justin has done a great job, their system is really advanced,” he said.

However, he claimed that Scoot o ered “a more simpli ed” solution and was much quicker for Booker retailers to set up as products didn’t need to be input manually. “I spoke to a retailer who launched a [non-integrated] new delivery service recently and it took him a full week of inputting.”

e Scoot app has been very well received by customers, who nd it extremely intuitive. “I’ve had loads of messages from customers telling me the new app is really easy to use and there’s been a good upli on all the o ers we’ve put on,” Faraz said.

Scoot has already introduced supplier-funded deals and Faraz believes there will be more of these to come further down the line, as well as longterm investment from Booker.

and counterfeit product were not ‘reduced ignition propensity cigarettes,’ meaning they didn’t have the special bands which restrict oxygen access to the burning end of the cigarette, causing it to go out if not ‘pu ed’ by the smoker. is safety measure is taken to reduce the risk of res from cigarettes le burning unattended.

COLLABORATION Scotmid Prestonpans launches in-store Semichem

Value health and beauty retail chain Semichem has been allocated a permanent fixture at the Scotmid Co-op on Prestonpans High Street in East Lothian.

The move comes after several Scotmid outlets housed pop-up Semichem shops during December and February.

“You can now shop all your favourite products and big deals while picking up your essentials at Scotmid, all under one roof!” the convenience retailer told its Prestonpans customers. The brand flagged up that the Semichem sections would stock “must-have”, viral Asevi Spanish cleaning products, big-brand fragrances at “unbeatable prices”, Yankee candles and luggage, in addition to exclusive one-off deals.

Government takes over Horizon redress claims

Following ongoing campaigning by postmasters and Parliamentarians, the Post Office will no longer be involved in administering redress for Horizon victims, the UK government has claimed. From 3 June, all postmasters who have had their convictions overturned will have their compensation claims managed by the Department for Business and Trade.

C-stores ‘supercharge’ brand recall

Eye-tracking technology has proven that convenience retail media boosts brand recall by four times more than campaigns in larger stores, due to shopper frequency and the uniqueness of a convenience store’s format, a study by Co-op Media Network (CMN) has found. CMN said this revealed the untapped potential of retail media as a brandbuilding marketing channel in comparison to traditional media.

Gander and Trust set to unlock extra revenue

A partnership between Trust and Gander is set to “transform inventory management and markdown processes,” leading to less wastage and more sales from previously underutilised stock. The collaboration integrates Gander’s markdown solution with Trust’s inventory management and EPoS systems, enabling retailers to turn waste stock into profitable sales.

Retailers told to prepare for disposable vape ban

The ACS, Chartered Trading Standards Institute and the Local Government Association are urging retailers to ensure that they comply with the introduction of the ban on disposable vapes that comes into force on 1 June. The only products that will be legal for sale from that date must be both rechargeable and refillable, with a maximum tank size of 10ml.

Steph McGovern to host GroceryAid event

GroceryAid has named journalist and broadcaster, Steph McGovern, as the host of D&I in Grocery LIVE!, which aims to accelerate a truly diverse and inclusive grocery industry. Presenter, journalist and disability activist, Lucy Edwards, will present the keynote address at the event, which will take place on 26 September 2025 at the InterContinental London –The O2.

SGF revamps proxy purchasing campaign

The Scottish Grocers’ Federation and the Scottish Alcohol Industry Partnership have updated their ‘It’ll Cost You’ proxy purchasing initiative, ready for roll out this summer. The flagship campaign will run from 30 June to 11 August. As Chair of the It’ll Cost You Steering Group, SGF and partners will be sharing materials online and on social media throughout the campaign period.

Indies take hit as Evri cuts weekly volume bonus

Independent retailers have been left reeling after parcel carrier Evri announced plans to reduce their weekly volume bonus from 6 April. Glasgow retailer Mo Razzaq, the National President of the Federation of Independent Retailers (the Fed), said his average weekly bonus payment of £23 would drop by over 25% to just £17, meaning he would lose several hundred pounds over the course of a year.

United Wholesale bags four wins at Achievers Awards

The best wholesalers in Scotland were celebrated at the Scottish Wholesale Association’s Achievers Awards last month, where United Wholesale took home four accolades and Spar Scotland was crowned Best Symbol Group. Now in its 22nd year, the awards gala dinner and presentation was attended by over 500 guests and hosted by Scottish sports broadcaster Eilidh Barbour.

One in six Scots witness abuse of shop staff

A shocking one in six Scots (17%) have witnessed verbal or physical abuse of shop sta in the last 12 months, the Scottish Retail Consortium (SRC) has revealed.

e abuse, uncovered via a poll of 205 Scots, included racial or sexual abuse, physical assault or threats with weapons.

Sadly, dealing with aggressive behaviour has become a regular part of the job for many.

Shivakumar ‘Shiva’ Kandaswamy, owner of Premier Dunbar in East Lothian, was forced to ban a customer last month a er they became abusive following a minor dispute about a substituted item in a delivery. Shiva’s wife, Shanthi, was le in tears a er the angered customer threatened to punch her and smash the shop windows.

“ is is quite common actually, it happens to many people,” Shiva

Bestway Retail launches social media pilot scheme

A partnership between Bestway Retail and digital marketing platform Socio Local has led to the launch of a pilot project whereby a number of retailers are expected to bene t from better engagement, improved product visibility and enhanced sales.

Socio Local simpli es running multiple social media pages, helping retailers to create and schedule content across platforms like Instagram, Facebook, and X from a single dashboard. With access to branded content, promotional assets and suggested posts, retailers can maintain a consistent and engaging presence.

Following a trial period of three months, Bestway is expected to roll out the collaboration across its estate of retailers.

Bestway Retail’s Head of Marketing, Mindy Mondair said: “Retailers are increasingly leaning into the digital side of marketing, recognising that a strong local social media presence is crucial for driving engagement within communities.

“And we’ve listened to our retail partners who have called for better support and tools to help them manage their social media, and in response we’re delighted to introduce Socio Local.”

told SLR. “But we can’t let people take advantage of us, we have to reserve the right to say no, and we have to stamp this out.”

David Lonsdale, SRC Director, said: “Abusive or violent behaviour towards shop sta is wholly and utterly unacceptable. ese stark gures show that seeing such incidents of abuse or indeed the have become an all-too-common part of the shopping experience for many Scots.

“While an incident can be over in a matter of seconds, it can have life-long consequences on those who experience it, making them think twice about visiting their local high streets.

“Decisive action is needed to get on top of this scourge and in particular to apprehend and deal rmly with persistent perpetrators.”

See page 34 for more info on how retail crime is impacting our sector.

Niddrie Costcutter opens after three-year wait

Mohammed A aab Ra que has opened a new Costcutter store in Niddrie, Edinburgh.

e shop, which is A aab’s third outlet with Bestway Retail, has been in the planning for around three years. e retailer acquired the site from Taylor Wimpey as part of their Niddrie redevelopment.

“It was a pleasure working with A aab again, launching his third store with Bestway Retail, an easy decision as the family is fast approaching their 20-year milestone with Bestway,” said Bestway New Business & Acquisitions Manager Kevin McLelland.

e project was completed by Neil Mackay of Vertex Scotland.

NEW STORES Retailer opens third Costcutter store

DIGITAL Multi-platform service simplifies marketing

Scottish Grocers’ Federation

Convenience Matters

with the SGF

The reality for many shop workers across Scotland is that each time they go to work, they risk being assaulted, stabbed, spat on, threatened, or abused. Our latest Crime Report, which was published at last month’s SGF Crime Seminar, shows the true extent of crime devastating the Scottish convenience sector.

Findings show that almost two-thirds of stores now have at least one member of staff who has experienced mental health and wellbeing issues as a result of retail crime, and 80% of those surveyed report an increase in violence.

The average cost of retail crime skyrocketed to £19,673 per store in 2024/25, up 38% from the previous year. That equates to a total cost of over one hundred million pounds on theft and vandalism alone across Scotland. No wonder the lack of enforcement is crippling the sector.

Shop theft, anti-social behaviour, abuse, violence and hate crime are almost universally impacting stores. The police and courts can’t cope, and many crimes go unreported because retailers don’t believe the authorities will respond. Offenders know they’re unlikely to face any consequences and, even if arrested, many will spend years awaiting conviction.

Retailers desperately need urgent support, now. That is why our call to the government has been consistent and clear: there needs to be significant targeted resource for our justice system to reverse the tsunami of crime impacting retail. What will it take for decision makers to act?

Our full report is on the SGF website (bit.ly/4is8BYh) and provides a range of resources and materials, including advice for retailers on conflict management, in-store security measures and cybercrime.

Slush safety in the spotlight

New research raises awareness of the risks of glycerol consumption for young children.

A retrospective case review of 21 children who fell ill a er drinking slush drinks has led researchers to warn of the dangers of slush made with glycerol for under-eights.

e study found that consumption of slush ice drinks containing glycerol may cause a clinical syndrome of glycerol intoxication in young children, with symptoms including decreased consciousness and low blood sugar.

Almost all (93%) of the children in the study, which was published in the British Medical Journal’s Archives of Disease in Childhood, had become unwell within 60 minutes of drinking slush and none had any relevant past medical history.

e researchers said public health bodies should ensure clear messaging regarding the fact that younger children, especially those under eight years of age, should avoid slush ice drinks containing glycerol.

Slush maker Snow Shock has hit back at the claims, accusing the media of “headline grabbing,” without o ering the full context. e rm said: “ e consequence of the SDIL (Sugar Tax) was that the slush drinks industry, including Snowshock, were compelled to adapt their recipes to become sugar free, otherwise the cost per container of slush syrup would have increased inextricably to more than double.

“Glycerol, a naturally occurring vegetablebased ingredient, approved by the Food Standards Agency, allows the slush consistency to form when frozen and replaces sugar. ere are currently no known suitable alternatives.”

e rm, which manufactures syrups to make over 2.5 million litres of slush per year, stated that there have been no reported adverse e ects on children from its product. Snowshock also claimed

that the cases under investigation in the study were very rare in comparison to the millions of slush drinks sold in the UK and Ireland every year. It added that glycerol was commonly found in bakery products, cough medicines and marshmallows. e company said it fully supported the current guidance, issued by Food Standards Scotland (FSS) and the Food Standards Agency (FSA) in 2023, which advises that slush-ice drinks with glycerol should not be sold to children of four years of age and under.

Slush safety has been front of mind for Anila Ali of Premier Muirpark since she heard about the new ndings.

“Slush is a great selling point in our store,” she says. “It’s one of the things that makes us a destination store and it’s quite popular with the younger kids. So yes, there’s a concern, but we’ve not really had any customers question it so far.”

She doesn’t plan to take action on under-eights consuming slush with glycerol, but the heightened awareness has made her keen to understand and publicise the current FSS guidance to parents. She has emailed her Tango Ice Blast supplier for clari cation on its ingredients and plans to put up a sign to make people aware that slush containing glycerol is not recommended for children under ve.

“It’s very important that the suppliers do make you aware of these things, or even provide signage,” she says. “It doesn’t stop it selling, but it helps if we’ve got sort of appropriate signage there so that we’ve done our due diligence and at the end of the day it’s really up to the parents. Obviously if it’s a child under ve we do refuse the sale, but if a parent is there, then the sign is there for them to see and they can make an informed choice.”

Photo by Electra Studio

A CHANCE FOR YOUR SHOPPERS TO

THE REAL STARS OF RETAIL

Despite only being launched last year, the SLR Above & Beyond Awards have already carved out a very worthy and worthwhile niche in the local retailing calendar in Scotland. We created them to give us the chance to shine a light on all of those shopfloor superstars that routinely go above and beyond the ordinary call of duty but rarely get much in the way of recognition.

Having been in this industry for decades, it’s very rare that I walk into an event and recognise just about no-one. It’s a very uplifting and healthy thing to do, I’ve found. Last month’s Above and Beyond Awards saw a roomful of unsung local heroes gather to have their remarkable actions recognised – and also to hear the stories behind why everyone else in the room was there too.

It can get emotional. You could hear a pin drop when we read out the tale of how young Salman Javed put his defibrillator training to very good use when a customer collapsed outside his parent’s Spar store in Stenhousemuir. He jumped into action, grabbed the defibrillator that’s located outside the store and, quite literally, saved the man’s life.

It was similarly silent when we learned of another hero, Alix Kegg of Londis Solo Convenience in Baillieston. Alix was quick to take control of the situation when a local lady fell and gave herself a very serious head injury outside the store. An ambulance had been called but was still a long way off – so Alix calmly took matters in hand, gave the lady vital first aid and blankets, shooed away onlookers then found the lady’s phone and called her husband, before arranging for someone to bring him to the scene.

Those are just two of the stories we heard this year and there were many more like them so I would urge you to read them all in this month’s cover story. They will leave you in no doubt that we work in a remarkable industry full of unbelievable people doing outstanding things. People are indeed any business’s biggest asset and people are what make the local retailing sector so very special.

ANTONY BEGLEY, PUBLISHING DIRECTOR

EDITORIAL

Publishing Director & Editor Antony Begley abegley@55north.com

Deputy Editor Sarah Britton sbritton@55north.com

Features Editor Gaelle Walker gwalker@55north.com

Web Editor Findlay Stein fstein@55north.com

ADVERTISING

Sales & Marketing Director Helen Lyons 07575 959 915 | hlyons@55north.com

Advertising Manager Garry Cole 07846 872 738 | gcole@55north.com

DESIGN

Design & Digital Manager Richard Chaudhry rchaudhry@55north.com

EVENTS & OPERATIONS

Events & Circulation Manager Cara Begley cbegley@55north.com

Scottish Local Retailer is distributed free to qualifying readers. For a registration card, call 0141 22 22 100. Other readers can obtain copies by annual subscription at £50 (UK), £62 (Europe airmail), £99 (Worldwide airmail).

55 North Ltd, Waterloo Chambers, 19 Waterloo Street, Glasgow, G2 6AY Tel: 0141 22 22 100 Fax: 0141 22 22 177 Website: www.55north.com Twitter: www.twitter.com/slrmag

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Scottish Local Retailer is produced monthly by 55 North Ltd.

©55NorthLtd.2024 ISSN1740-2409.

A PUNCH OF PWR FOR YOUR SALES

BIG CAN ENERGY FROM THE HOUSE OF

HEROES ASSEMBLE!

The Above and Beyond Awards 2025 shone the spotlight on another exceptional bunch of heroic convenience store employees.

BY GAELLE WALKER

Aer the huge success of last year’s inaugural SLR’s Above and Beyond Awards, there was some anxiety at SLR Towers about whether we could unearth the same number and standard of awe-inspiring, breath-taking and occasionally tear-jerking stories we found last year. But we needn’t have worried – the second annual Above and Beyond Awards prove beyond any doubt that this unique industry of ours has way more than its fair share of retail local heroes.

Every store team member in the room had unquestionably gone well above and beyond the call of duty to help their customers, colleagues and communities across Scotland.

Held last month at the plush Corinthian Club in Glasgow, the Above and Beyond Awards 2025 shone a spotlight on all 26 of our inspirational nalists. Eight category superstars were also revealed at the heartwarming celebration, including a double-whammy of spectacular winners of Astonishing Act awards.

So sit down, strap in and read on to nd out more about our lifesavers, community players, old timers and business boosters! Prepare to be amazed!

INDEPENDENT STORE COLLEAGUE

Alison Chisholm, Manager, Blackadder Mini Market (Premier), Duns

Nothing is too much trouble for inspirational Alison who quite literally goes out of her way to support her team, her community and her customers – offering jawdropping levels of personal support to many of her elderly shoppers who she treats like her own family.

Due to the store’s rural location, Alison will also make regular home deliveries to elderly shoppers in her own time, to save them the struggle – and especially if the weather is bad.

From making these crucial home deliveries to implementing dementia-friendly in-store processes, Alison’s support knows no bounds – literally!

Last year, she zip-wired 1,000 ft across the Clyde to raise money for a local Alzheimer’s charity.

Reece Beattie, Supervisor, Baba’s Kitchen, Bellshill

Former mechanic and tech wizard Reece is an all-round superstar – always out to support his customers and his team as best as possible. From management to mentoring, inventory control and more, there’s no job Reece can’t do – he’s even been known to put his mechanic skills to great use – carrying out a range of successful in-store DIY projects.

He’s also a customer service king who strives to make all those who enter the store feel welcome and connected.

In fact, the positive impact that he can have on people’s lives is one of the things that Reece loves most about his job, especially the support that he can give to elderly, lonely or disadvantaged shoppers.

And it’s not just in-store where his customer engagement skills shine. He’s also a huge personality on the store’s social media pages – check out the Baba’s Kitchen Facebook page to see Reece in action!

Lynsey Mann, Supervisor, Premier Girvan

Lynsey’s commitment to her local community is jaw-dropping – with more than 20 local causes and charities benefitting in some way from her help. In addition to her full-time role at Premier Girvan, she also volunteers at the local community centre, and is always on the lookout for creative ways to support those in need.

Three years ago, Lynsey took it upon herself to launch a Christmas gift campaign to ensure that no child woke up without a present on Christmas morning. Unsurprisingly, the lovely idea was a huge success and every year since, she’s looked for a different way to spread a bit of much-needed joy.

Last Christmas, Lynsey spearheaded a gift campaign which saw more than 100 disadvantaged families receive stockings filled with toys, decorations, sweet treats and more.

The idea spread so much joy throughout her local community and put lots of smiles on little faces.

COMPANY OWNED STORE COLLEAGUE

Claire Fleming, Manager, Spar Saltcoats

Community hero Claire wowed us at last year’s Above & Beyond Awards, and she was back for 2025 – managing a new store where she’s actively working her magic on the team and local lives. In just over six months, Claire has implemented a range of improvements at her new Spar store in Saltcoats, including putting the whole team through dementia-friendly training, helping to upgrade the local care home’s memory garden and taking up the fight against period poverty. At Christmas her efforts served up a memorable festive dinner for care home residents – and a raft of fun in-store initiatives for local kids too.

Kyrie Davidson, Manager, Spar Kincaidston

Mother of four Kyrie is a pillar of her local community who thoughtfully uses her position as store manager to make a truly meaningful difference to local lives –especially children and families. She wowed the judging panel with her Angel Tree campaign, which last December meant that 30 children who might not have woken up to a present on Christmas morning were able to unwrap a truly special treat. On top of all this, she’s also an inspiring manager who has raised standards, united her team and is at the heart of the warm and friendly in-store atmosphere that keeps shoppers coming in day in and day out.

Val Lee, Manager, Spar Ballindean

Val is an inspirational store manager with superpower people skills that have helped her to transform the fortunes of Spar Ballindean. Her supportive and approachable management style, combined with weekly one-to-one sessions with each member of her team, has had a hugely positive impact on morale, performance and sales.

She’s also a key source of support for other store managers in her area – often putting others’ needs before her own and stepping up to cover shifts or help deal with challenges in her own time.

Kelly Holmes, Manager, Spar Keith

Local lady Kelly has risen up the ranks of Spar Keith over the last decade – making a hugely positive difference to her team, her store and her local community in that time. Her local knowledge and astute management skills have led to the launch of numerous successful initiatives, including food to go – and her community work is also noteworthy, especially her support of the local school.

Kelly’s community spirit shone for all to see last summer, when during a devastating fire in the village, she fed and watered the entire crew – an event which led to her being presented with a public letter of thanks from the local firefighters.

Denise Burns, Manager, Spar West Kilbride

Denise is a true hero, not just to her team at West Kilbride but also to many other stores in her area – regularly parachuting in to offer help and support, and often in her own time.

Her friendly manner and innate desire to do good mean that she’s cherished by her colleagues and customers alike. Last Christmas Denise took it upon herself to organise and cook a special Christmas lunch for 50 elderly residents of the local sheltered housing complex – a memorable event which was treasured by all who attended.

We care about our local community.

You’re our neighbours, not just customers.

BUSINESS BOOSTER

Amy Bennett, Supervisor, Baba’s Kitchen, Bellshill

From personality-packed videos to engaging community events, creative thinker Amy is behind the launch of numerous original ideas that have boosted footfall and sales, both on- and off-line.

After noticing that posts with a personal element tended to get the most traction, she came up with the idea of promoting popular staff picks on social media. Each week, a different member of staff picks five products that they love and the store runs a special offer on them – an idea which has been “hugely successful” in driving sales.

She’s even helped the store to introduce unique new products, such as topped donuts and pizzas – both of which have been a runaway success.

During Breast Cancer Awareness month, she also came up with the idea of making special themed donuts – a fantastic idea which led to the launch of a popular new product and supported a great cause.

Sohaib Ali, Supervisor, Premier Ali’s, Tranent

Twenty-two-year-old Sohaib (Sibi) has transformed Premier Ali into a destination store for hot new products – and one of the first to market for viral crazes including Dubai Chocolate and Freeze Dried candy.

His efforts have helped the store to attract a new and younger audience, all of which has benefited footfall and sales.

And his business-boosting abilities don’t end there – with Sibi having actually found the Ali’s second store for them!

He’s now heavily involved in the planning of the new site, and has attended every single planning meeting – where he’s contributed valuable ideas.

For Sibi, his role at Premier Ali’s has also been of great personal benefit, teaching him valuable new life skills while boosting his confidence both on- and off-line.

Reece Beattie, Supervisor, Baba’s Kitchen, Bellshill

Reece is a business-boosting machine and invaluable source of support to the Baba’s Kitchen team.

A self-proclaimed tech geek with a knack for creative problem solving, Reece has taken it upon himself to design several new back-office systems that have saved the store precious time and money.

One of the new systems helps identify underperforming products and the other has helped to streamline working practices.

Store owner Umar says that Reece’s proactive approach has not only saved time, but also improved the overall running of the store, including availability.

He’s even been known to put his impressive DIY skills to great use, creating a number of bespoke display and storage solutions for the store, including a clever magnetic knife rack for the in-store kitchen.

TEAM OF THE YEAR

Spar Balintore, Tain

Team Balintore consistently go above and beyond to provide crucial support and services for their remote coastal community.

This year has been no exception, with members of the team gloving up for a community beach clean and taking part in life-saving defibrillator training. The instore team also came together to help raise crucial funds for the village’s first gala in many years.

Spar Bighty Avenue, Glenrothes

This unified team of 13 friends goes above and beyond to support each other, their customers and their community – resulting in a warm and inviting store that inspires local love and loyalty.

The long-serving team actively supports a variety of local initiatives, with their charitable efforts having recently led to the kickstarting of a new service offering elderly people ‘a warm place to go’ during the cold winter months.

Spar Cranhill, Glasgow

This close-knit and supportive team pulled together admirably during the store’s evolution from a Scotfresh to Spar.

Each member of the 12-strong team embraced the changes with enthusiasm, taking all the new systems and ways of working in their stride.

Their positive and united front helped to achieve a smooth and highly successful transition.

Premier DUSA, Dundee

Premier DUSA is a Grade A example of teamworking at its best. Store manager Moira Dean describes her dedicated team of 15 as “a bunch of unsung heroes” who she is proud to call her colleagues. The store’s unique location on a university campus calls for an equally unique approach to customer service and management, with team members offering vital support and comfort to their student customer base.

Premier Aramark, Leuchars

The inspirational team at Premier Aramark Leuchars go above and beyond each and every day to meet the specific needs of their unique shopper demographic.

Located behind the wire on a military base, the store is so much more than a place for soldiers to shop. Members of the team (most of whom are military dependents themselves) play a key supportive role – offering a warm welcome to all who enter, and words of wisdom and comfort to those who need it.

Londis Solo Convenience Store, Glasgow

Store owner Natalie Lightfoot describes her team as one big family who all pull together to get the job done and have a lot of fun along the way.

The store’s social media pages are awash with videos of innovative events, inspiring fundraisers, litter picks, coffee mornings, and so much more – with the whole team pitching in and going above and beyond to improve local lives.

UP AND COMING STAR

Sohaib Ali, Premier Ali’s, Tranent

Twenty-two-year-old Sohaib (Sibi) has been instrumental in the development of Premier Ali’s both in-store and online – where he is now very much the social face of the business. His fun social media videos highlighting new products and in-store initiatives have helped the store to bring in a whole new customer base and made it a destination for new products.

Away from social media, Sibi is also heavily involved in helping store owners Anila and Zulfiqar to run the store and plays an active role in ordering and monitoring sales.

He’s also incredibly reliable and hands on, especially on delivery days and getting stock out on shelf – never afraid to roll up his sleeves and get stuck in to the more physical work! Anila also says that Sibi has a unique mind-reading ability, always seeing exactly what needs to be done – and doing it – before she ever has to ask!

Amy Bennett, Supervisor, Baba’s Kitchen, Bellshill

Store owner Umar Majid describes Amy as an all-round superstar, who has made a tangible impact on her store in the six years that she’s worked there – always thinking outside the box for new ways to engage shoppers and boost footfall. Amy’s efforts online have also helped to revolutionise the store’s digital presence – and her long list of community initiatives is equally impressive, including an inspiring campaign to raise funds for a community defibrillator.

She motivated staff and shoppers to join a campaign to walk, run or cycle 5k a day in July in order to raise money and posted regular, fun updates about their achievements online – a fact which led to them raising over £1,000 in just a few weeks.

Looking to the future, Amy is laser focused on a career in retail and would like to manage her own store one day.

Michael Dunsmuir, Sales Assistant, Spar Portland Street, Troon

Nineteen-year-old Michael puts his all into every aspect of his role at Spar Portland Street where he has become an invaluable part of the team, taking on all new jobs and responsibilities with gusto.

Despite his young age, his former store manager Claire Fleming described Michael as one her most valuable team members, always putting his all into his role and his customers.

“I’ve worked in a fair few shops and Michael just stands out,” Claire says. “He’s that one person that everyone can rely on.”

He’s also the first to put his hand up to help with community events or to cover shifts, and has even been known to help out other stores in his own time.

LONG SERVICE AWARD

David Love, Supervisor, Baba’s Kitchen, Bellshill

Local legend David – AKA ‘Samba Dave’ in homage to his love of the Adidas Samba trainer – has been a much-loved part of the furniture at Baba’s Kitchen for a staggering 38 years – that’s before Umar, who now runs the family-owned store, was even born! The store has changed almost beyond recognition over that time, but David’s cast-iron work ethic has remained rock solid, arriving without fail at 5.25 every single morning to set the store up for the day.

For customers, he’s a true local legend – whole generations of families have grown up being served by David in-store – where his friendly smile and banter makes everyone feel welcome and connected.

Kathleen O’Rourke, Supervisor, Spar Muirhouse

Kathleen is one of life’s lovely people who stops at nothing to ensure that everyone around her feels happy and supported – a rare quality that benefits her shoppers and in-store team hugely.

She’s been an invaluable part of the team at Spar Muirhouse for more than 12 years now – always giving her absolute best to the job and making a hugely positive difference in the process. For customers, she’s also a hands-down superstar and her smiling face is the first thing that many of them look for when they enter.

Store manager Clare says that the team “could not manage” without her. “She is our most reliable member of staff, knowledgeable in all areas of the store and helps others feel comfortable within their roles.”

Hasrit Qadir, Manager, Premier Grangemouth

Hasrit, who is also fondly known as ‘Uncle Ali,’ has worked in the business for more than 14 years now. Store owner Jaz describes him as an “irreplaceable” part of his team and “instrumental” to the successful development of Premier Grangemouth –where he manages everything, including the ordering, banking, health and safety, temperature checks and more. He’s also an “excellent” team player.

For shoppers, he’s the heart and soul of the store. A Facebook post announcing his success as a finalist at the Above and Beyond Awards prompted hundreds of likes, with more than 70 shoppers posting heartfelt messages of thanks and congratulations.

Tanya Wilson, Manager, Spar Eastriggs

Long-serving store manager Tanya wowed the judges with the extraordinary levels of support that she and her team have given the Eastriggs community over the last 20 years. After all, how many managers can say they’ve filled not one, not two, but now three photo books with images and newspaper clippings of all the wonderful community events they’ve planned?

And there’s certainly been no let-up in the last 12 months with Tanya having spearheaded another wave of meaningful community support, including a memorable trip to the cinema for 40 local kids at Christmas. To top it all off, each child also received a goody bag and a visit from Santa.

She’s currently in the throes of organising a big Easter event – and if last year’s is anything to go by, this one will be a smash hit too!

ASTONISHING ACT

Honouring

Julie Livingstone, Sales Assistant, Premier Girvan

Salman Javed, A&J Stores, Stenhousemuir

As everyone who works in convenience retail knows, some days can be a little shocking. However, for Salman Javed, one day last summer turned out to be more shocking than most, when he was forced to use his store’s defibrillator in a first aid emergency!

Salman had just happened to step outside the store when he noticed a man suffering with chest pains in the road. He rushed over to help and before he knew it the man had collapsed.

Salman dialled 999, put him into the recovery position and then sprinted for the community defibrillator which is housed outside his store. He then used the defibrillator to shock the man who promptly regained consciousness.

Alix Kegg, Sales Assistant Londis Solo Convenience Store, Glasgow

Quick-thinking sales assistant Alix performed crucial yet compassionate first aid when a local lady fell and hit her head in the street outside the store last summer.

An ambulance had been called but was still a long way off – so Alix calmly took matters in hand.

She assessed the lady and gave vital first aid before phoning back to the store for blankets to keep the poor lady warm.

Alix then found the lady’s phone and called her husband, before arranging for someone to bring him to the scene.

Alix then stayed with the lady, shooing away onlookers and keeping her safe, calm and comfortable until her husband and then the ambulance arrived.

The lady was so thankful to Alix for her quick thinking and kindness and has since become a regular customer at the store.

Customer service queen Julie is a true gem – treasured by her in-store team and her customers, for whom she consistently goes above and beyond.

Her recent courage in the face of cancer has been nothing short of awe-inspiring –working right up until her treatment started and then returning to work, which she describes as her happy place, as soon as it was over.

And get this: she completed her radiotherapy treatment on Valentine’s Day – Friday February 14th, of course – and was back to work on the Monday morning!

Her team and her customers are delighted to have her back – and for her smiling face and joyful character to once again be warming the store and everyone around her.

Thank you to our sponsors

A huge thank you goes to our sponsors without whom this wonderful event could not happen: Coca-Cola Europacific Partners, Mondelez International, Spar Scotland, Tennent’s Lager, and our media partner, The Scottish Sun.

PepsiCo partners with Merlin for on-pack promo

PepsiCo has launched a new on-pack promotion across Frazzles, Chipsticks, and Cheetos in collaboration with Merlin Entertainments. Running until 30 June, the promo gives shoppers the chance to win one of 5,000 prizes. Each prize consists of four tickets to a preselected Merlin Entertainments UK attraction, including Thorpe Park, Sea Life aquariums and Alton Towers Resort.

Hula Hoops unveils Smoky Bacon flavour

KP Snacks has added a Smoky Bacon flavour to its Hula Hoops range. Launching in Asda from 31 March and Morrisons from 19 May, the new product joins the Hula Hoops core range and will be available in a 6 x 24g multipack format. It comes in the same reduced plastic outer sleeve that is being rolled out across existing Hula Hoops core 6-pack multipacks, removing 24 tonnes of packaging annually.

Magnum relaunches vegan ice cream with new recipe

Magnum has introduced a new soy-based ice cream recipe for its vegan range, including Magnum Vegan Almond (RSP £2.30), which the Unilever brand says is its “most velvety vegan ice cream yet”. The soy recipe replaces Magnum’s former pea protein recipe for a more velvety taste and texture. In addition to the reformulation, the 90ml single stick comes in a new eyecatching premium pack design.

Younger consumers driving high protein demand

New sales data from Saputo for its latest NPD, Cathedral City High Protein Half Fat Cheddar, shows sales of the cheese are being driven predominantly by younger consumers. Since launching, figures reveal that Millennials and Gen Z account for 35% of the cheese’s volume sales – three times as many of those age groups that buy the Cathedral City core range (10%).

Stores get Messi as new sports drink lands

Más+ by Messi, a sports drink co-founded by footballer Lionel Messi, has launched in the UK.

e new drink was exclusively available in convenience from Spar stores until the end of last month.

It o ers electrolytes, vitamins and minerals and contains no arti cial colours, sweeteners or ca eine.

e range includes four fruity Messi-inspired avours: Limon Lime League, Berry Copa Crush, Orange d’Or, and Miami Punch.

All are available now in 500ml bottles with an RSP of £2.25.

BOTTLED WATER Radnor Splash makes PMP debut

Radnor Splash is launching its first-ever range of price-marked packs this month to expand its presence in c-stores.

The brand’s flavoured water range will be available in cases of 12 x 500ml sports cap bottles, price-marked at 85p.

Flavours include Lemon & Lime, Strawberry, and Apple & Raspberry.

The drinks are completely sugar-free and a blend of pure spring water and all-natural fruity flavours. Bottles are 100% recyclable and made from 30% recycled plastic.

Brand owner Radnor Hills was in the news recently when former AG Barr Commercial Director Jonathan Kemp dodged retirement by joining its board in a non-executive capacity.

Canned fruit brand Del Monte has crowned Pauline Crosby, a 74-year-old grandmother from Norfolk, as the first-ever ‘Nan from Del Monte’ as part of a campaign to celebrate and preserve Britain’s baking traditions.

Crosby was selected following a nationwide competition and public vote to identify a figurehead who embodies the spirit of intergenerational cooking and baking. Nominated by her granddaughter, Poppie, the former military policewoman was praised for her role in creating lasting family memories through her recipes.

A nod to the ‘Man from Del Monte’ ads, the campaign followed research that found 39% of Brits view their grandmothers as key culinary influences and 41% recall their fondest baking memories with a grandparent.

GROCERY

Monster launches knockout new UFC promo

Monster Energy has teamed up with Ultimate Fighting Championship to give mixed martial arts fans the chance to win two tickets to enjoy an evening watching their favourite ghters in action.

To be in with a chance of winning, Monster Energy drinkers can visit MonsterEnergy.com or scan QR codes on in-store POS.

Convenience retailers can request promotional POS materials and download digital assets via My.CCEP.com to help give the promotion some punch in-store.

SNACKS

Order a free POS kit to be in with a shout of winning

Retailers can bag £10k in Cheez-It competition

American snack brand Cheez-It, which made its UK debut last year, is giving independent retailers the chance to win a whopping £10,000.

To enter the convenience-exclusive competition, retailers need to order a free POS bundle, which comprises a wobbler, shelf strips, and aisle ns, via the Kellogg’s Vantage website or through the QR code live now across all print and digital adverts. Once received, entrants just need to text photos of all three assets live in their store to 81155. e winner will be chosen at random.

Cheez-It has achieved £10.4m in value sales since it landed on shelves across the country last summer, becoming the biggest ‘Large Sharing’ NPD of the last four years. e brand has already won over 2.5 million shoppers, driving an 8.6% penetration in the market, with a 26% repeat rate.

Blu bar rolls out raft of fruity new flavours

Imperial Brands has added a host of new flavours to its rechargeable blu bar kit vape line, following increasing demand from customers for more flavour options.

The new additions introduce three new kit flavours – each comprising of a rechargeable blu bar device and flavoured pod – and 11 new blu pod flavours, so customers can buy and try a total of 15 flavours across the range.

The three new kit flavours are Watermelon Ice, Blueberry Ice, and Blueberry Sour Razz, whilst the replaceable packs of two pods are now available in Blueberry Ice, Lemon Lime, Strawberry Ice, Berry Mix, Kiwi Passionfruit, Mint, Apple, Grape, Banana Ice, Blueberry Cherry, and Triple Melon.

The blu pod packs and blu bar kits both have an RSP of £5.99.

Get set for Easter with Squashies Drumchick

With Easter approaching, Swizzels has unveiled new, limited-edition Squashies Drumchick. A seasonal twist on the popular Squashies brand, the new Squashies Drumchick features bright packaging and a chick-shaped design, intended to stand out on shelves and drive seasonal sales. The limitededition bags (RSP £1.15) are available now to purchase in cases of 12 x 120g.

Delice de France does drinks to go

Delice de France has launched a new coffee-to-go solution, Café Delice. Available as a monthly rental, it includes a fully automatic bean-to-cup machine, linked milk cooler, branded housing unit and menu, as well as product and waste storage areas. Outlets can earn 40% margin when they sell 35 cups a day, working to Delice de France’s RSP of £2.75 for a regular 12oz latte.

Yoplait relaunches Frubes

Yoplait’s children’s yogurt brand, Frubes, has relaunched with a new-look pack in a bid to make it the yogurt of choice for lunchboxes and snacking. The new pack design calls out the brand’s use of natural flavours and no added colours and highlights the nutritional benefits of Frubes. The relaunch is supported by £1.5m marketing investment which includes online video, video on demand and digital out-of-home advertising.

Pepsi is thirsty for more Pepsi has launched ‘Thirsty for More,’ a nationwide campaign that gives consumers a chance to win exclusive brand merch. The promotion is live across all Pepsi packs until 30 April, with thousands of Pepsi-branded prizes including hoodies, hats, bags and skateboards up for grabs. All shoppers need to do is purchase a Pepsi pack in-store or online and scan the QR code for a chance to win.

VAPING

Peroni targets young adult drinkers with stubby cans

Peroni Nastro Azzurro is aiming to recruit younger and more affluent adult shoppers into the growing can segment by changing the shape of its 330ml cans from a slimline to a ‘stubby’ format. The move reflects changing shopper perceptions and preferences associated with premium lager. The cans will first be available in a new easyopening 10-pack designed for fridge storage.

Heineken portfolio grows by two Inch’s

Heineken has launched two new variants under its Inch’s Cider brand – Inch’s Cloudy (ABV 4.0%) and what it says is the first dealcoholised cider in the UK market, Inch’s 0.0. Exclusive to the off-trade, Inch’s Cloudy is available in 4 x 440ml and 10 x 440ml multipacks. Inch’s 0.0 – a no-ABV alternative to Inch’s Medium Apple – comes in 4 x 440ml can multipacks.

Glen Grant releases £39k single malt

The Glen Grant has unveiled one of its rarest whiskies yet – a 65-Year-Old single malt. The first release in the Speyside distillery’s new Splendours Collection, the whisky was laid down in 1958 and has been maturing since then in a single French oak butt. A total of seven bottles of The Glen Grant 65-Year-Old are available in the UK, each which an eye-watering £39,000 price tag.

Martini gets packaging shake-up

Bacardi has given its Martini brand a packaging makeover in a bid to capture a new generation of drinkers. The iconic vermouth now comes in a distinctive new bottle inspired by the arched walkways of Turin. The new bottles start rolling out from this month across the Martini range of Bianco, Rosso, Fiero, Rosato, and Extra Dry, as well as the Martini Non-Alcoholic Aperitivo range of Vibrante and Floreale.

Sugababes push button on Absolut partnership

Premium vodka brand Absolut has recruited Sugababes to promote its avoured vodka range ahead of the noughties girl group’s biggest-ever tour in April.

As an o cial partner of tour, Absolut is giving fans the chance to win free tickets to the shows, exclusive merchandise, and free limited-edition drinks in Revolution premises nearby tour venues.

To enter the competition, fans need to go ‘Round Round’ to their local shops and scan a QR code in-store. ey can increase their chances of winning by buying a bottle of either Absolut Hunni, Absolut Raspberri or Absolut Vanilla.

FLAVOURED SPIRITS

roughout the tour, Mutya, Keisha and Siobhan will be autographing a limited number of Absolut avoured vodka bottles, which will be available for fans to

Smirnoff launches peach of a flavour

win across Absolut’s social media channels. Additionally, Absolut will be o ering limited ‘Tab on Tour’ bar tabs at selected Revolution venues throughout April.

RTDs

Four Loko unveils Camo Mango

Four Loko has launched its latest flavour, Camo Mango.

Diageo has added a new flavoured vodka to its portfolio with the launch of Smirnoff Miami Peach Spirit Drink.

The new product, which launches with flavoured vodka adding £7.6m to the UK off-trade last year, is available as a 70cl spirit drink (35% ABV) with a £19 RSP. It also comes as a 250ml RTD mixed with lemonade (5% ABV) with a £2.39 RSP. A wide-ranging advertising campaign will support the launch, including audiovisual, social media, experiential and out-of-home activities.

Convenience retailers can sign up through Diageo One to get exclusive point of sale displays to bring a taste of Miami to their stores.

Jessica Lace, Head of Smirnoff GB, commented: “The spirit drink pairs perfectly with lemonade for a delicious and simple mixed drink that will bring the Miami vibes to the UK. Alternatively shoppers can experiment with a Miami Peach Sunrise or Miami Peach & Iced Tea to level-up cocktail night at-home!”

The new 8.4% ABV variant combines the refreshing sweetness of ripe mango with Four Loko’s signature premium vodka base, all contained in a striking camo-themed can. It is available now in 440ml cans, RSP £3.49. Like the rest of the Four Loko range, Camo Mango is caffeine free.

The launch is supported by a nationwide campaign that features influencer collaborations, sampling events and merch drops.

FLAVOURED SPIRITS Noughties girl group teams up with Pernod Ricard brand

Jack & Coke pops cherry

Coca-Cola Europaci c Partners (CCEP) has announced the arrival of Jack Daniel’s & Coca-Cola Cherry in Britain – the rst avoured variant in the Jack Daniel’s and Coca-Cola Ready To Drink (RTD) range.

Rolling out nationwide from this month, the new variant gives – as one might imagine – the classic Jack & Coke blend a fruity cherry twist.

Jack Daniel’s & Coca-Cola Cherry RTD (ABV 5%) comes in 330ml single cans, both plain and pricemarked at £2.39.

e packaging features a bold purple stripe around the collar and clear ‘Cherry’ labelling, making it

LOW/NO Launche is backed by major marketing campaign Madrí Excepcional 0.0% rolls out

Molson Coors has launched Madrí Excepcional 0.0%, a zero-alcohol version of its Spanish-style lager, which was created in partnership with La Sagra brewery in Spain.

It is available now in 4x330ml glass bottle multipacks.

e launch will be backed by a multimillion-pound marketing campaign, including advertising, PR, paid social, and a programme of in uencer activity. Madrí Excepcional and its alcohol-free variant will both appear in a brandnew TV ad later this year.

instantly recognisable on shelf when positioned alongside Jack Daniel’s & Coca-Cola Original Taste and Jack Daniel’s & Coca-Cola Zero Sugar.

e launch builds on the range’s performance since its debut in March 2023, with the Original Taste variant quickly becoming the bestselling RTD SKU in Great Britain.

Combined, the full sugar and zero sugar variants have achieved over £55m in value sales to date.

POS kits are available to drive excitement both in-store and online.

ese include bollard covers, aisle ns and shelf strips, along with digital assets on My.CCEP.com.

WHISKY Chivas Regal teams up with F1’s Leclerc

Blended Scotch whisky brand, Chivas Regal, has named Formula 1 driver Charles Leclerc as its Global Brand Ambassador.

The multiyear partnership will celebrate creativity and personal achievement by diving into Leclerc’s hobbies, principally his love of music. A self-taught pianist, the driver has clocked up more than 50 million streams on Spotify with his compositions.

Heineken relaunches Star Retailer Scheme

Heineken has overhauled its Star Retailer loyalty programme, which now has an updated website and a new participation framework that provides three reward levels. Convenience retailers can unlock a tiered set of exclusive benefits and cash incentives, up to £100 per bimonthly cycle, by stocking and promoting Heineken’s brands. Additional guidance is available from Heineken’s field sales reps.

Westons marks heritage with 1880 Vintage Westons Cider is celebrating 145 years of cider making with the launch of Henry Westons 1880 Vintage (6.2% ABV), which is available in a 500ml bottle (RSP £2.50) from Booker. A 750ml bottle (RSP £2.80) is exclusive to Tesco. The new cider is a permanent range addition aimed at drinkers seeking a smooth, sip-and-savour experience.

Campari

spritzes up aperitif range

The collaboration kicked off with a one-night-only pop-up piano bar last month in Melbourne, ahead of the 2025 Formula 1 season opener in the city. Further events are in the pipeline and fans can keep up to date by following @ ChivasRegal on Instagram or visiting Chivas.com.

Campari Group has announced the UK arrival of its latest aperitif, Sarti Rosa. Bright pink in colour and combining passion fruit, mango and blood orange, Sarti Rosa (ABV 14%) comes in a 70cl bottle with an RSP of £18. It joins Campari Group’s aperitif portfolio, alongside Campari, Aperol, and Crodino. Sarti Rosa is already popular in Europe, and its UK launch comes with consumer interest in spritz serves at an alltime high.

Charles Leclerc said: “Success is about blending all the right notes – on and off the track.”

Murphy’s unveils multipacks

Heineken is expanding its Murphy’s brand with the launch of new 4 x 440ml and 10 x 440ml multipacks to tap into stout’s growing popularity. The new 4% ABV formats come as consumer demand for the ‘black stuff’ surges. In the off-trade, stout has grown +15.6% in value and +11.3% in volume over the past year.

CHECKOUT IS BACK!

GroceryAid Scotland’s flagship Checkout Scotland music festival is back for a fourth consecutive year of fun and fundraising – so make sure you get your tickets early!

The Scottish Committee of industry charity GroceryAid has announced that its agship event, the Checkout Scotland music festival, is back for a fourth consecutive year.

Checkout Scotland 2025 will be held in Glasgow once again on 28 August and promises to be a highlight of the Scottish local retailing calendar once more.

is year, the Checkout Scotland Committee, which organises the event, is being chaired by SLR publisher Antony Begley for the rst time.

Checkout will once again give retailers the chance to enjoy a fantastic day of music and socialising with industry colleagues while also helping raise much-needed funds for GroceryAid. Previous events have featured big names such as Johnny Marr, Sophie Ellis-Bextor, Example, B*Witched and e View, along with DJ sets from George Bowie, Cassi, DJ Naeem and others.

As well as generating a big cash boost for GroceryAid, the event also helps raise awareness of GroceryAid and how it can o er free and con dential nancial, emotional and practical support to everyone working in our industry.

More than 800 people are expected to attend, with a who’s who of major brands already on board as supporters including AG Barr, Britvic, Highland Spring and Buckfast, with many more in discussion. If you would like to

discuss sponsorship, please contact Antony Begley at abegley@55north. com or call 07788 923 177.

Ticket prices have been held at just £95 with all proceeds going to GroceryAid. Last year’s event raised more than £55,000 for the charity and the committee are aiming even higher this year.

Checkout Committee Chairman Antony Begley said: “Our goal this year is to bring more people along than ever before and to raise more money for GroceryAid than ever before. I would urge everyone in the Scottish local retailing sector to get involved.

“ e free and con dential support that GroceryAid o ers colleagues in Scotland is invaluable and, unfortunately, demand for help has risen dramatically in the last few years.

“If you are a supplier, please consider sponsoring. If you are a retailer, come along and bring some of your team. It’s a belting day out and you are helping raise the money the charity needs to look a er those industry colleagues that need a little help – and let’s be honest, we all need a little help sometimes.”

GroceryAid Scotland Co-Chair Matthew Howie added: “Checkout Scotland is our agship event and lets everyone have a great day out while also raising some money for a great cause into the bargain. So please do come and get involved and check it out.”

LACK OF ACTION IS CRIMINAL

Last month’s SGF Crime Seminar once again highlighted how retail crime is at epidemic levels yet there seems to be very little in the way of action to tackle this societal scourge.

BY ANTONY BEGLEY

Retail crime is something that every local retailer in Scotland has had to put up with for as long as anyone can remember but the rst few minutes of last month’s SGF Crime Seminar really brought home what retail crime looks and feels like in the real world. e series of CCTV videos that kicked the event o showed some truly horri c scenes of abuse and armed violence that stunned the audience into silence.

But these scenes aren’t one-o events or rare, extreme cases. Acts of violence are taking place in stores all over Scotland on a more or less daily basis. And while retail crime in all its ugly guises has always been a fact of life for most retailers, it’s getting worse as the years go by. e SGF Scottish Crime Report 2024/25, shared for the rst time at the seminar, makes that all too clear.

A staggering 99.5% of retailers say shopli ing is a daily occurrence. An even higher percentage (99.8%) say shopli ing has increased in the last year. A similar 99.6% say violence against sta happens at least once a month. A terrifying 79.8% of respondents say incidents involving weapons like knives, clubs or even rearms occur at least once a month. Some 83.5% say violence against sta has increased in the past year.

I could go on and on but the point being made here is clear. What is not nearly so clear is why so little gets done about it? When something equally horri c happens when, for example, someone enters another enclosed public space like a cinema or a school with a knife, it makes the front pages of every newspaper. Why is retail treated so di erently? Why does nobody want to know? Has violence in stores become so normalised that nobody cares any longer?

ACTION TIME

ese questions and more were addressed on the day by a series of presenters from Daniel Johnson MSP to Superintendent Gordon Fotheringham from Police Scotland – but it has to be said that the conclusion at the end of the day is that no-one really knows how to tackle it, and politicians show very little enthusiasm for even tackling it in the rst place.

e event served to show in ne detail the enormous scale of the problem presented by retail crime, but there was very little output in terms of nding a solution.

Government budget cuts, police underfunding, societal breakdown post-Covid, the cost-of-living crisis. ere are lots of explanations for why the situation is getting worse but very little in the way of practical, real solutions for nding a way out of this unsustainable situation. Even the odd light at the end of the tunnel tends to end up in frustration and bitterness. Daniel Johnson MSP expressed disappointment and sadness that his Protection of Workers Bill has proven so ine ective in the real world. Only around 16,000 cases have been dealt with under the Act since it was introduced in August 2021 – a tiny drop in a massive ocean of crime – and Johnson accepted that, while he had hoped it would be “a game changer,” all the Act had really achieved was “to help us get better data on the scale of retail crime” without actually tackling it. ere was much hand-wringing and frustration from every speaker, but the reality remains that there is no pathway forward out of this mess. Johnson cited a lack of engagement from his political colleagues and a backlogged and ine cient court system while Police Scotland cited a lack of funding which leaves them with one hand tied behind their backs.

GREENCITY

All of which is undoubtedly true, but where does that leave retailers and their sta ? Are we really expecting them to go to work every day knowing that they will be abused or stolen from? What e ect is this having on their mental health? How do we expect to recruit new sta into the sector when we can’t guarantee their safety?

And that’s before the nancial cost of crime. e Crime Report nds that the average cost of retail crime per store is £19,673 a year – which is well over £100m across Scotland.

At the seminar, retail specialist Scott Annan suggested that retailers should take a leaf out of the French disgruntled worker’s playbook and organise a campaign of civil disobedience. It was presumably meant as a light-hearted suggestion, but it makes a serious point: how else can we expect the politicians to take notice unless we make them take notice. We should all close our stores for one day and, if no notice is taken, we do it again and again until it does get noticed.

Or, as Musselburgh Spar retailer Dan Brown put it: “How many retailers are going to have to die before the government does something?”

It’s a good question – and let’s hope he’s not asking it again at next year’s seminar.

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Rockstar Energy

Zero Sugar Peach

Carlsberg Britvic

Rockstar Energy Zero Sugar Peach is available now in 500ml plain and price-marked packs, with recommended retail prices of £1.35 and £1.29 respectively, or two for £2. The launch is supported with digital, social media and in-store activities. The cans roll out with festivalthemed packaging in line with the brand’s ongoing partnerships with music festivals.

The energy drink giant’s latest Summer Edition is described as featuring notes of white peach with a citrus peel zest and a floral finish. It is available in various formats, including 250ml plain cans (RSP £1.70); 250ml £1.65 PMPs; 355ml sugar-free cans (RSP £2.10); and 250ml fourpacks (RSP £5.40). Consumer feedback on the new flavour has been “widely positive”.

Extra Refreshers

Watermelon Raspberry

Mars Wrigley

The new sugarfree flavour is available now in both single packs and bottles. Mars Wrigley claims it is “the first of its kind on the market”. The launch is backed by a £4.5m marketing campaign that includes influencer partnerships and sampling. Shoppers can also win trainers inspired by the colours of the fruity flavours and created by custom shoe designer MattB Customs.

Boost unveils limited editions for Sports and Energy ranges

Boost Drinks has announced the launch of limitededition NPD in both its Energy and Sport ranges: Blue Raspberry Energy and Cloudy Lemonade Sport, both available from April.

Blue Raspberry Energy comes in cases of 12 x 250ml cans that are price-marked at 75p.

It launches with Boost, now the third-largest brand in Energy Stimulation, growing at +15% in value compared to two years ago.

In sampling, 90% of consumers “loved” the drink’s flavour profile that is designed to appeal to both Millennial and Gen Z demographics.

Cloudy Lemonade Sport launches in cases 12 x 500ml PET sports cap bottles that have an 89p price mark.

It taps into the on-trend citrus flavour profile and also benefits from a cloudy lemonade taste that has been growing in popularity in recent years.

Boost is currently the number two brand in Sports Drinks, growing +70% in value compared to two years ago.

Adrian Hipkiss, Head of Energy Brands at AG Barr, commented: “The two new flavours will build excitement in their respective rapidly growing categories, ultimately supporting our retail partners to drive more sales.

“Our limited edition launches in the Sports range have always been a huge success and Cloudy Lemonade will be no different, tapping into proven consumer interest in zesty flavours with something new and exciting.

Nordic Spirit ‘Frosty’ JTI

“We are also very excited to be bringing a limited-edition flavour to our Energy range, with Blue Raspberry offering another popular and trending new taste that appeals to a wide range of consumers.”

Lucozade Sport Ice Kick SBF GB&I

Takis Blue Heat Barcel snacks

The two new variants are designed to meet growing demand for stronger strengths. Available now for indies and symbol groups, the new Frosty Berry and Frosty Mint flavours feature higher menthol and moisture content combined with an improved flavour recipe. Strong and Extra Strong variants now account for 60.1% of the nicotine pouch market, while mint flavours dominate with an 83.6% share and fruit flavours hold a 15.5% share.

The new zesty, citrus-flavoured sports drink is available in 500ml bottles – plain (RSP £1.75) and pricemarked at £1.50 – as well as a 4 x 500ml multipack (RSP £4). All formats feature Real Madrid and England player Jude Bellingham on the front of pack. The launch is backed with social media activities and a suite of POS materials is also available.

Takis has added a new Blue Heat variant to its range of bold and intensely flavoured rolled tortilla chips. Already popular internationally, the striking blue snack delivers a combination of chilli and lime flavours. It is the brand’s number two flavour in the US and is available from Booker in 55g £1.25 PMPs and in 100g plain packs (RSP £2) from Bestway.

Red Bull White Peach Summer Edition

Red Bull

Cadbury Dairy Milk Biscoff Mondelez

Combining Cadbury’s smooth chocolate with the crunch and unique taste of Lotus Biscoff’s biscuits, Cadbury Dairy Milk Biscoff is available now in 95g plain (RSP £1.75) and £1.69 price-marked packs. A 105g tablet, RSP £2, is also available. The launch is supported with a marketing campaign that runs across social, influencer and seasonal content. POS materials are also available.

Tilda Easy Meals

Ebro Foods

Danone Skyr Danone

Danone Skyr is available in a variety of pack formats and flavours including 800g Natural (RSP £3.30), 480g Natural (RSP £2.25), 150g Natural & Strawberry (RSP £1.10), and 270ml Vanilla and Strawberry drinks (RSP £1.50). The new range is 100% non-HFSS, naturally high in protein, has 0% fat and is a source of calcium. The launch follows strong consumer demand in other countries.

Kind White Chocolate Raspberry Bar Mars Wrigley

Bear back on box

KP Snacks’ Pom-Bear brand is back on TV with a six-week advertising burst. First launched in September 2024, the ad captures a playful moment between a father and daughter as they enjoy a pack of Pom-Bear, tapping into the brand’s fun, family-friendly identity and encouraging parents to enjoy light-hearted moments with their children.

Ugly porridge

Rice brand Tilda has shifted into full meal solutions with the launch of a new ready-to-heat product range, Tilda Easy Meals. The range cooks in just two minutes and includes Sundried Tomato & Beans, Vegetable Paella and Chickpea Korma. These are now in Sainsbury’s, with wider distribution to follow. All come in microwaveable 250g pouches, RSP £2.50.

Yazoo Inspirations FrieslandCampina

The new Inspirations range, featuring Birthday Cake and Caramel Blondie flavours, is available now in outers of 12 x 300ml bottles that have a £1.50 RSP. The launch is bolstered by a £3m media campaign that includes in-depot activity, including demo days with sampling; online support; and out-of-home advertising.

Alongside white chocolate and freezed-dried raspberries, the nutrient-dense bar contains 81% fruit and nuts, including a mix of peanuts, almonds and cashews. It is also high in fibre and has no artificial colours, flavours, or preservatives. The bar has an RSP of £1.39 and launches in the wake of market insights showing a 5.62% rise in preference for white chocolate and raspberry flavours.

Bluey Ice Pops World of Sweets

Quaker has launched ‘Deliciously Ugly,’ a new campaign to present the brand as “a deliciously real and deliciously tasty breakfast option” than runs across out-of-home, print, radio, social and digital platforms. The brand is also giving shoppers the chance to win a family day pass to a National Trust property in its latest on-pack promotion.

Grown-up thinking

Alpen has launched a brand-new major consumer campaign, ‘Alpen, it’s The GrownUp Thing To Do’. The £2m campaign runs across TV, video on demand and social media, delivering news of the brand’s recent packaging and product overhaul to an expected 20 million consumers across the UK. It introduces new brand mascot, Ralph.

You’re welcome, Lewis

Peroni Nastro Azzurro 0.0% has launched ‘The Italian Way,’ a new year-long marketing campaign that celebrates Italian culture and style. The campaign kicks off with ‘The Welcome Present,’ a short film that sees F1 driver Charles Leclerc welcome Lewis Hamilton to the Ferrari team, which the brand sponsors, with 44 cases of its no-alcohol beer.

The natural fruit-flavoured freezeat-home ice pops are made with 25% real fruit juice and are HFSS compliant. They come in packs of 12 and in four flavours: pineapple, strawberry, apple, and blackcurrant. The treats are targeted at kids who love the popular animated TV show, and title character Bluey features prominently on packaging. Bluey Ice Pops will hit stores on 25 April, just in time for summer.

Cheddar chase

Mini Cheddars is back on screens with a new advert starring its ‘Cheddar Town’ cast of characters. The ad pays homage to the annual Cooper’s Hill cheese rolling event and sees a bunch of animated oddballs compete to win a packet of the brand’s cheesy snacks. The advert is supported by social media and influencer activities.

SUNNY SPELLS SALES

Retailers who have everything ready for bouts of fair weather can really make the most of the summer trade.

BY SARAH BRITTON

There’s good news on the horizon as we head towards summer. e Scottish summer forecast anticipates a strengthening of economic conditions, with consumer spending and disposable incomes projected to rise by 2.1% in 2025 (EY Scottish Summer Forecast Paper, August 2024). “Improved conditions such as these typically bolster consumer con dence, potentially leading to higher retail sales during the summer months,” says Jacob Barrett, Reef Brand Manager, Global Brands.

While the economic outlook is positive, however, the same can’t be said for the weather.

“Last year we got about three days of nice weather and then it went back to gale force winds,” sighs Angie Gibson, Store Manager at Spar Renfrew. “I’m hoping it’s going to be a good one this year.”

e store is always on the lookout for new trends. “We’ve bought tons of Breezers from Bacardi because it’s trending at the moment,” she says. “Over the summer there may be a new trend that comes out or it’ll probably be back to the Prosecco again. We bulk stock Prosecco because it sells day in, day out.”

Buckfast is extremely popular, she observes. “With the area we’re in, we sell a lot of alcohol anyway, but [store owner] Saleem [Sadiq] will always bulk buy if he thinks it’s a good seller. We must have about 100 cases of Buckfast in the back. e women tend to buy white wine or Prosecco, and the men buy Buckfast.”

BE PREPARED

It’s wise to be prepared, concurs BrewDog, noting how the summer weather can boost impulse sales.

“With the weather so unpredictable in Scotland, independent retailers play

a core role in catering for the o en-impromptu BBQ occasion, brought on by a sporadic burst of sunshine, and a category that they can play particularly strongly in is alcohol,” says Caitlin Brown, O -Trade Category Development Executive, BrewDog. “Speci cally, beer, which features in 65% of BBQ occasions [Vypr Shopper Research 2024, CBS training].”

Despite some disappointing temperatures in 2024, beer performed strongly over the 12 weeks of summer, up 2.2% in volume across total impulse [Circana, Total Impulse, 12 wks up to 01.09.24]. With its light and refreshing characteristics, lager drove much of this growth and continues to hold 94% of the beer category [ibid].

However, cra beer also saw strong growth, +15% in volume [ibid], indicating more people buying into multi-packs for those key summer socialising occasions, such as BBQs.

DON’T FORGET CIDER

Natalie Marshall, Trade Marketing Manager at Aston Manor Cider, reminds retailers to remember cider. “With 66% of cider drinkers mainly drinking cider in the warmer months [Mintel Cider Report, 2023], retailers can attract customers with a regular stock of chilled cider throughout the summer,” she comments.

As an initial cra o ering, the rm recommends starting with four-can multipacks of its top two products, Punk IPA and Hazy Jane New England IPA. e two brands combined are worth 37% of the category in impulse [Circana data up to 24.11.24 Total Impulse. Latest 52 wks].

BOOST YOUR BBQ SALES

“Knights Cider is currently the number one alcohol brand driving growth in the convenience channel [Smartview convenience I-TG International services LTD in partnership with TWC GB 52w/e 29.12.24] and, with over 20 million cans sold annually [Aston Manor Sales Report to 31st December 2024], is a popular choice for consumers.”

Mhairi Ross, C&C Brands O Trade Beer & Cider Director, highlights exactly how important both categories are to summer sales. “Warmer weather has a positive e ect on beer and cider categories with the summer months accounting for 33% of total sales in c-stores in Scotland [Circana Total Convenience Scotland 104we 28.12.24],” she states.

St Pierre is turning up the heat with its Spicy Chilli Brioche Bun (4-pack). “The flavour profile expertly blends buttery richness of brioche with the gentle heat of paprika and chilli,” says Rachel Wells, Commercial Director at St Pierre Groupe. “Available for a limited time from April, these Spicy Chilli Brioche Buns are perfect for gourmet burgers, savoury sandwiches, or enjoyed on their own for a spicy treat.”

BUCKFAST TONIC WINE IS A UNIQUE PRODUCT THAT CAPTIVATES THE SENSES WITH ITS DEEP FULL-BODIED VELVETY FLAVOUR AND LINGERING WARM VANILLA FINISH. DATING BACK TO 1897, BUCKFAST TONIC WINE CONTINUES TO BE PRODUCED AT BUCKFAST ABBEY USING THE SECRET RECIPE.

BUCKFAST TONIC WINE CAN BE SAVOURED ON ITS OWN OR WITH ITS AROMATIC PROFILE LENDS ITSELF TO ENDLESS POSSIBILITIES. discover the legend at www.buckfast.com

RISE TO THE OCCASION

Bobby’s Foods urges retailers to prepare ahead of big sporting events.

convenience. “Having small packs chilled

She claims that packs of between two and eight units are the most popular beer and cider formats bought in the o trade in Scotland [Circana All Outlets Scotland 52we 25.01.25], especially within convenience. “Having small packs chilled and ready to consume will make the most of summer socialising,” she suggests.

REMEMBER RTDS

height of summer. Looking

“Retailers should also consider a mix

She claims the rm’s Jack Daniel’s and Coca-Cola RTD range, which includes variants with and without sugar, has generated over £65m worth of sales since launch [Nielsen Total Coverage to 30/12/2024].

“Retailers should also consider a mix of larger packs for popular brands like Tennent’s lager and Magners, ensuring they meet the needs of larger gatherings.”

RTDs are also must-stocks, according to CocaCola Europaci c Partners. “Summer festival goers are increasingly bringing their own drinks to events as a cost-saving measure [CGA UK Festival Census 2024 (3,475 Festival Goers)], which presents an opportunity for nearby stores,” says Kate Abbotson – Senior External Communications Manager at CCEP. “A key item on festival-goer’s lists is alcoholic ready to drink (ARTD) cocktails, o ering a convenient serve without the timeconsuming mixing and preparation.”

Meanwhile, the brand equity of Global Brands’ Reef, which relaunched in 2024, saw steady growth from April and hit a signi cant peak in July, at the height of summer. Looking ahead to this year, the orange & passionfruit- avoured drink has grown its distribution in Scotland signi cantly, with an increase of 23% YoY, having already seen a sales boost of 43% YoY (NIQ RTD Data 52we 25/01/25).

Data 52we 25/01/25).

“Key televised events such as the UEFA Champions League Final (May), and the UEFA Women’s Euros (July) will spark intense national pride with a rise in viewing parties,” says Marketing Manager Carmelina Mancini. “C-stores should leverage this by offering exclusive in-store deals, group top-sellers into ‘Game Day Bundles’ with share bag snacks and 2L fizzy drinks bottles. These events are perfect for running multibuy promotions such as ‘Buy One, Get One Free” on snacks and drinks, as well as cross-merchandising related items like our BBQ Snax or Dry Roasted Peanuts with alcoholic beverages, or popcorn with bagged sweets.”

“Available to purchase as a 10-pack, the drink is gaining notoriety as a steadfast option for BBQs and social gatherings in summertime due to its brand positioning and fruity recipe, and sales don’t appear to be slowing down for the brand,” says Barrett.

ere is “a clear trend towards tropical and exotic pro les,” observes Red Star Brands. Andy Ferguson, Business Development Manager (Scotland), believes retailers should focus on stocking bold and adventurous avours for summer.

is year sees the launch of Camo Mango, packaged in a camou age pattern can. e #PartyinaCan has an 8.4% ABV.

Ensuring you are well stocked up on trending avours and pack sizes that lend themselves to group get-togethers will give your sales the chance to soar alongside the temperatures this summer.

Last July, Bourtreehill Supermarket in Irvine ran a bundle deal in conjunction with Snappy Shopper to celebrate the quarterfinals of the Euros. Shoppers were urged to get “match ready” with a 165g pack of Pringles and a 1.75l bottle of Coca-Cola or Diet Coke for just 99p.

Nic Storey, Senior Sales Director, Impulse & Field Sales at PepsiCo, which owns the Doritos and Walkers brands, highlights that sharing formats are now the largest segment within the Salty Snacks Category in local shops, with a 69.5% share [NielsenIQ, Independents & Symbols, MAT 20.01.24].

“Stocking this format throughout the summer can help retailers to cater to shoppers who are socialising with friends and family, and are looking to stock up on their favourite snacks to share during the occasion,” he says.

Meanwhile, the brand equity of Global Brands’ Reef, which

GET THE SCOOP

Provenance and promotions are key drivers in the ice cream market.

BY SARAH BRITTON

Despite the unreliable weather, sweettoothed Scots are a nation of ice cream-lovers.

“Ice Cream is a popular category in Scotland,” claims Andrew Niven, Strategic Market Intelligence Manager at e Knowledge Bank.

“We overtrade within the UK by around £12m in sales value,” he states, basing his insights on Nielsen Total Coverage – 52 w/e 05 October 2024 and comparing Scotland’s population to the rest of the UK. “ is indicates a healthy demand that Scottish retailers can tap into if they stay abreast of emerging trends and consumer behaviour.”

Consumers in Scotland are especially attracted by locally produced products, observes e Knowledge Bank. “Many view them as higher quality and believe it supports our economy,” says Niven.

is is good news for Mackie’s, which recently reported a 7.2% increase in turnover to £22.3m for the year ending May 2024, as well as a 67% rise in pro t before tax to £2.24m. e company experienced signi cant growth across its product lines, with ice cream sales rising by 10%.

e well-established Aberdeenshire ice cream was purchased by around 20% of households in Scotland, and 8% (up from 6%) of all UK households, making it the h-most popular ice cream brand in the UK and the most popular family-owned producer [KantarWorldPanel].

Spar Renfrew stocks a range of Mackie’s avours, including Honeycomb, Raspberry Ripple, Vanilla and White Chocolate & Raspberry variants, as well as the Mini Collection. “Mackie’s does well on Snappy Shopper,” observes store manager Angie Gibson. “We o en have it on a deal.”

PROMO POWER

Niven claims that in-store promotions are crucial in driving ice cream sales. “Nearly half of all spending on handheld dairy ice cream and around 40% of bulk tub sales in the UK are driven by in-store activity [Nielsen Total Coverage – 52 w/e 05 October 2024],” he says. “Retailers can leverage this through multibuy discounts on singleserve items, catering to the growing number of shoppers choosing multipacks for their range of avours and portion control.”

Spar Renfrew regularly includes ice cream in promotions across bulk tubs and handheld lines.

“CJ Lang ran a promotion where if customers buy two Goodfellas pizzas, they get a tub of Ben & Jerrys for free,” says Angie. e store has also run deals across Chicago Town pizza with Mars and Snickers multipacks.

In the independent convenience channel, Mars has seen value sales of its multipacks increasing by a massive 89% and total sales rising by 25% over the past three years [IRI Ice Cream Symbols & Independents 52wk periods to 2.11.24].

WHAT’S NEW?

is year, Mars Wrigley has extended its multipack range with the launch of Snickers White Ice Cream bars in packs of four.

“Snickers has long been a hero product of our range in the UK and the white chocolate variant has proved extremely popular in other European countries,” comments General Manager at Mars Chocolate Drinks and Treats, Kerry Cavanaugh. “In Germany, the Snickers White Ice Cream bar accounts for 70% of the original Snickers ROS [Germany MAT Total Market to June 2024].

“In the UK, 13% of all multipack ice cream sales are white chocolate variants [UK IRI Ice Cream YTD June 2024 Chocolate MP rankings] and with the popularity of Snickers, we see a great opportunity to appeal to both ice cream and white chocolate fans with the launch of Snickers White Ice Cream bars in 2025.”

NEARLY ONETHIRD OF SCOTS SAY THEY WOULD PAY 10% MORE FOR A SCOTTISHPRODUCED DAIRY PRODUCT.

Source: Scotland Food & Drink, The Knowledge Bank Provenance research, July 2023

EXTRA!

EXTRA!

In-store services give customers more reasons to visit your store – and can also boost incremental sales.

BY SARAH BRITTON

Adding a new in-store service can be an excellent way to drive footfall and grow sales.

One Stop Dumbarton Road in Glasgow introduced Evri parcel services last year. “Evri has been really good,” says owner Nathalie Fullerton. “It does get quite chaotic in November with Black Friday and all the returns in January a er Christmas. It keeps the quieter months busy. I thought December would be crazy, but it was relatively okay. It’s a really good service to have, but you’ve got to nd that balance.”

She claims that it would be easy to take on too many services and become overwhelmed. “Some stores might have Evri, UPS and Yodel, but we’re doing 6-700 parcels a week and for us that’s enough. We get 25p per parcel, not a great deal, but it does add up.”

e service has also helped to grow store sales, with around 40% of Evri users buying products. Nathalie also installed a free-of-charge cash machine in the early part of last year.

A SMART INVESTMENT

While they may not realise it, customers at Ayr Road Service Station in Dalmellington are certainly benefitting from the added capabilities provided by a new EPoS system.

EDGEPoS from Henderson Technology means the process of ordering is now completed via a mobile device or handheld scanner, reducing the workload and making it far more accurate. In-store promotions are automatically updated, saving hours of time, freeing up staff to spend more time ensuring customers’ needs are met.

What’s more, faster transaction processing at the tills means that queue times are down, as customers can be serviced more quickly.

Out of stocks have also been greatly reduced thanks to the Automated Stock Management, so customers can nearly always find the products they’re after.

Director Brian Connolly said: “EDGEPoS has completely transformed our store operations. The ability to automate ordering and promotions made our processes far more efficient. The speed at the tills ensures our customers have a seamless shopping experience, and our staff can focus on more important tasks. With our recent expansion, having a system like EDGEPoS in place has been invaluable.”

“We initially tried to get a free ATM externally, but that comes with its own challenges – you’ve got the added risk of criminals ramming your shop to steal it and the added space requirement for the back of the machine in store. We didn’t have space for that.”

She was keen to steer clear of sta having to handle ATM cash. “I wasn’t happy to get one in that we had to service ourselves where you put the money in yourself. en you’d need a dedicated member of sta you trust with that, and it becomes a fa . I didn’t want the responsibility or headache.”

She ended up getting a Cardtronics machine installed instead. “It doesn’t take up any time, nobody has to touch it, which is what I like,” says Nathalie. “We have a sign up saying ‘free cash inside’ which drives people in. People who might not have been in before are now aware of the store. It amazes me that people who live two streets away come in and say, ‘I didn’t know you were here’ – they have tunnel vision!”

Other local businesses are also directing customers to the One Stop because of the cash point. “It brings people in,” says Nathalie. “We have a nail salon across the road that only takes cash, and they constantly tell people to go over the road to use our ATM.”

She claims that the machine generates healthy incremental sales. “Ninety per cent of people pick something [else] up when they come in to get cash,” she says.

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Baba’s Kitchen in Bellshill also has a cash machine, but it has been out of service for several months because owner Umar Majid was not happy about the supplier introducing a £2.99 fee per transaction. “We told the supplier that’s not on and the contract was due to run out, so we decided not to renew it and we’ve been speaking to multiple suppliers trying to get free cash withdrawal,” he says.

Umar knew he had made the right decision when a post on Baba’s Facebook page about the store replacing the machine with a free-to-use alternative received around 400 likes.

INPOST IMPACT

DOWN WITH QUEUES, UP WITH SERVICE

Spar Clark Street in Airdrie has reaped the benefits of EPoS, thanks to the MPOS system from MHouse.

Shopper navigation has been aided by expert advice from MHouse, who used data analytics to help arrange categories in the most logical order and optimised the layout and product placement to create a visually appealing and customerfriendly environment. As a result, the business will also benefit from improved product visibility which will boost impulse purchases.

Its assistance in the creation of eye-catching promotional displays and attractive product bundles means the EPoS system helps the store to effectively highlight featured products, encouraging cross selling and driving incremental sales.

In addition, the advanced EPoS system features mean that waiting times are drastically minimised. The streamlined checkout experience helps to give customers a positive perception of the store and encourages repeat purchases, states MHouse.

Staff member Karen is delighted with the results. “The MHouse system has been very helpful throughout the shop,” she says. “It has helped with productivity and saved time and labour. The MHouse customer service is fantastic. I would recommend the system to any other shops.”

In addition, Baba’s has recently installed InPost lockers in a bid to increase footfall later in the day. “We’re busy between 6am and 3pm, but we’re not that busy between 3pm and 9pm so we were just trying to think of ways to attract customers in the evening,” says Umar.

“ e post o ce shuts at 5pm and people still want to collect parcels a er they nish work at ve, so we just decided to go with that option outside the shops 24/7, so that people can pack up and drop o whenever they want.”

e jury is still out on what impact the lockers have had. “It’s too early to tell, we can’t really tell who’s using it or not because we don’t get to see the numbers and because outside the store, you tend not to see who’s using it, but over the next couple of months or so, we’ll try and have a look at the sales between 3pm and 9pm to see if it’s had a positive impact.”

Matthew Fearn, Head of Network Sales at InPost UK certainly thinks lockers can boost business. “For retailers, o ering InPost lockers

can increase footfall and drive incremental sales, as customers using them o en make additional purchases when visiting a store,” he says. In fact, 98% of InPost locker users said the main reason they visited a convenience store location was because the InPost locker was there, with 74% visiting the convenience store before or a er using the locker, and a third spending up to £15 in store [Based on 2,097 InPost locker users at convenience store landlord-owned locations (December 2024)].

Convenience-loving locker users are more a uent, with 31% having an income over £50,000 and 19% shopping once a week or more [Retail Economics Report], so they can spend more, and shop more, making them a valuable audience to attract, claims InPost.

e locker market remains extremely strong, and InPost has aggressive growth plans. “Ultimately, we want to have every UK consumer using InPost lockers as part of their journey,” says Fearn.

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DAIRY, DAIRY QUITE CONTRARY

We analyse how butter and spreads brands are responding to changing perceptions of plant-based products.

BY SARAH BRITTON

There’s always been a fair amount of churn between butters and alternatives. Debates over whether butter or its counterparts are healthier are ongoing, with margarine lower in saturated fat, while butter boasts a clean ingredients list. But when it comes to taste, butter has always held the trump card… until now.

In a shock twist, top chef Gordon Ramsay became a brand ambassador for Flora in January and is actively encouraging consumers to “skip the cow,” raving about Flora’s eco credentials, taste and better-than-butter performance.

“Flora has blown me away,” he says. “It tastes just as good as dairy butter (if not better)! It gives me the creaminess and rich taste I usually get from butter to elevate cooking, but with greater performance, while also being more sustainable. It’s a no-risk switch that leaves home cooks really reaping the rewards!”

Flora claims to deliver 75% less climate impact than traditional butter, while maintaining the rich, creamy results that professional chefs demand.

“ is partnership represents a watershed moment for sustainable cooking,” says Jorn Socquet, Chief Marketing O cer, Developed Markets at Flora Food Group. “Chef Ramsay’s endorsement validates what we’ve long known –that sustainable choices need not compromise on taste or performance.”

In another nod to the popularity of plant-based spreads, butter brand Lurpak revealed its own dairy-free variant last year. Peter Giørtz-Carlsen, Executive Vice President and COO of Arla Foods, says: “As a farmer-owned cooperative, dairy is and always will be, at the heart of Arla. But in order to strengthen the position of our brands and attract new consumers, we have to innovate.”

Despite the hype surrounding plant-based spreads, a newly released Agriculture and Horticulture Development Board analysis of January sales gures found that dairy outperformed alternatives this Veganuary.

“A new trend is plant-based spreads declining faster than cow’s butter, spreads and margarines, with fewer buyers compared to a year ago despite price decreases and more promotional [NIQ Panel on Demand Homescan Latest 4 Wks –w/e 25/01/25],” reports Trainee Analyst Hannah McLoughlin.

“Overall, the data shows that cow’s dairy products are performing better than plant-based dairy alternatives [ibid].”

It seems plant-based spreads still have some way to go, but it’s certainly an area to keep an eye on, especially when you consider new research from e Vegan Society shows that consumers aged 1644 are twice as likely to embrace plant-based diets than others.

SWEET NEWS FROM KERRYGOLD

Breakfast is already the largest meal occasion for butters and spreads, according to Kerrygold. But in a bid to grow its share of the opportunity, the Irish grass-fed butter brand has expanded with a range of sweet spreadable butters.

The Kerrygold Sweet Spreadable Butter range comprises three flavours: Maple Syrup; Maple Syrup & Cinnamon; and Salted Caramel. The spreads are designed for topping pancakes, croissants, waffles and bagels, while also being suitable for cooking and baking.

Nicola Blackmore-Squires, Marketing Director at Ornua Foods UK, says: “Our mission is to transform the butter category from being functionally driven to one that inspires and elevates simple pleasures. With the arrival of Kerrygold Sweet Spreadables, we are tapping into key trends within the butter category to appeal to the growing number of pleasure-seeking consumers that are looking for new food and taste experiences.”

The new range launched in Tesco stores across the UK last month, ahead of a wider roll-out to other retailers later in the year.

HERE’S LOOKING AT HUGHES

While it’s becoming increasingly difficult to get the polis to set foot inside a UK convenience store these days – unless they’re after a box of Tunnock’s Tea Cakes or something – this is not the case in other countries.

Under The Counter was suitably impressed with law enforcement’s response to an incident in a Lawson convenience store located in the Japanese city of Fukuoka recently. You can stop sniggering; it’s pronounced ‘Fookoo-oh-kah’.

cream cheese buns. The woman claimed she was only checking the bun’s firmness by “pressing lightly” with her hand. And let’s face it, who doesn’t like squeezing firm buns?

Regular readers will be familiar with Lawson; one of its stores featured in the June 2024 edition when tourists ran amok – some going as far as to step off the pavement – trying to get an Instaworthy snap of Mount Fuji seemingly perched on its roof.

It turns out the store owner didn’t like getting his buns felt though. Especially since one of the aforementioned bakery items was dented in the process, causing the owner to restrain the woman after she refused to cough up the equivalent of 95p to buy the pack. He then called the cops, who swiftly lifted the alleged bun basher for criminal damage.

for criminal damage.

Anyway, it all kicked off when a 40-year-old female customer had the temerity to allegedly squeeze a packet of four black sesame and

If you find this response a tad draconian, UTC advises you to replace ‘sesame and cream cheese bun’ with ‘Tunnock’s Tea Cake’. Then picture yourself unwrapping one of mankind’s greatest achievements to discover someone had poked a hole in that wee chocolate-coated dome of perfection. Bring back hanging, or what?

WHAT’S CHUP WITH THAT?

See those wee lollipops that your customers buy to stick in the gubs of their greeting weans, thus ceasing the greeting? It turns out everyone’s been pronouncing their name wrong.

So says online foreign language tutor Preply.

A provider of one-to-one virtual coaching, Preply should know. It has a whopping 10,056 Spanish teachers at its disposal, as well as 17 further tongues catered for by a multi-national raft of cunning linguists.

Anyway, stepping off the slippery slope of smut for a second, if you’re saying ‘Chuh-pa Chups’ you’re saying it wrong.

It was a momentous year, 1964. BBC2 started broadcasting. Scotland beat England 1-0 at the fitba. Under The Counter got his bus pass.

And Derek and Pauline Hughes opened a convenience store in Birmingham, which has just been named the UK’s longeststanding business run by a married couple.

That’s according to someone at financial technology company SumUp, who was clearly bored of doing whatever fintech bros do, and decided to spend the afternoon rooting through old newspaper archives and company records instead.

Derek & Pauline’s Corner Shop, to give the store its full moniker, is a shining beacon for everything that’s great about convenience retailing. “Just what a local independent shop should be like. Not just for essential groceries but also as the heart of the community,” as one of many five-star Google reviews reads.

Speaking of shining beacons, the store’s fascia is something to behold. Eschewing the stripped-down minimalist look favoured by symbol groups, it features a painting of the elderly couple smiling alongside images of the stuff sold in the shop. Threedimensional and backlit it is not.

And here’s why. Actually, let’s not bother. It’s all to do with phonetics and verb forms and Spanish and stuff. Suffice to say, you should be saying ‘Choo-pa Choops’.

You’re welcome. Of course, the only problem is that no-one outside of the Iberian Peninsula will have any idea what you’re on about.

Under The Counter couldn’t give el toss. Unlike 70s TV detective, Kojak, he is not about to forsake the fags and take to lolly-sooking any time soon.

When it comes to a wee treat, he prefers a bag of hollow, cylindrical-shaped potato-based snacks. Or ‘Huh-la Hups’ as he now calls them.

A mere stripling compared to UTC, 89-year-old Deek recalls the day the store opened. “It was a Tuesday. We had a load of mushrooms from the market.”

This feat of recollection impressed the Auld Boy no end. The last time Under The Counter had a load of mushrooms he couldn’t remember what planet he was on, never mind the day of the week.