The Week In Retail Issue 18

Page 22

MINI PROFILE

NISA LOCAL, HULL DHARSAN PREMKUMAR

HAPPY DAYS IN HULL HULL RETAILER DHARSAN PREMKUMAR IS CELEBRATING A FANTASTIC START FOR HIS NEW NISA STORE AFTER OPENING IN THE MIDDLE OF THE CORONAVIRUS PANDEMIC.

F

our months after opening a new Nisa store in a new city in the middle of the global pandemic, Hull retailer Dharsan Premkumar can finally breathe a sigh of relief and celebrate strong sales figures and excellent customer satisfaction ratings.

22 I SLRMAG.CO.UK / ISSUE 18 / WEDNESDAY 19 AUGUST 2020

Dharsan launched his store at the end of March, just as lockdown kicked in, and admits he was anxious the move might prove catastrophic. But instead, sales have grown, shoppers have been delighted with the expanded range and good availability, and plans are now afoot to make


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