Six Tips For Selling Through Social Media
www.AdonisAnastasiou.com
“Your Success is Our Goal”
ABA was establish in 1999 with the mission to assist our clients to achieve their personal and professional goals.
Diploma Digital Marketing and Sales 3
Approved by the Institute Of Commercial Management of England
Diploma in Digital Marketing and Sales Seminar
Special Price for Prepayments
Certified Social Media Manager Certified Google Advertising Professional Certified Internet Marketing & S.E.O. The Manual Of The Greatest Salesperson Effective Human Resources Management Total Price
€1578
Subsidy and Discount if Prepaid
€1239
Final Price
€339+V.A.T.
Free Website Development value of €400
Free
(Hosting €180/year is not included)
For those who are not eligible for subsidy the price if prepaid is €580+V.A.T.
Richard Gere
Trainer: Adonis Anastasiou California State University, Los Angeles: Strategic Management • Approved trainer by HRDA. • Founding Member of the Cyprus Coaching Association • Lecturer at Cyprus College. • Guest Speaker at various Universities such as University of Central Lancashire, University of Nicosia, University of East London, European University, University of Cyprus and many others. • Certified Advanced Google Advertising Professional. • Founder of Adonis Business Academy (No.1 for 2013- 2016) • I like happy and smiling persons!
Tip No1: Think and Act Different
& Act
Tip No1. Think and Act Different
There is too much noise on social media You have to able to grab the attention of your audience Do something unique Do something different Break through the noise
Tip No.2 Omnipresence
The Market Pyramid 3%
0.5%- 3% Are buying now
7%
7% They are thinking about it
20%
20% They don’t think about it but they will listen to you
70%
70% Not Interested at the moment
Tip No. 3 You Have To Spend Money on Advertising
Tips No 4. Set Up Your Ads Correctly
Pay Per Click Pay Per Lead
Tip No. 5 Engage With Your Audience
Tip No.6 Give Gifts
Tip No.6 Give Gifts
It’s much more better to start a relationship by start giving that by trying to sell. Give free, valuable gifts, related to your business 3 Levels of Free Gifts Level 1: Completely free (Just fill the form) Level 2: Completely free (After competition) Level 3: You get this free thing if you buy that.
2 Winners will get Free Participation Seminar “Certified Social Media Manager� Limassol 18,19&20/4/2018
https://www.adonisanastasiou.com/free-seminars-cyprus/
Tomorrow I will give more FREE Participations for the Seminar
Also we are going to learn how to sell through social media
Do you know what your marketing is doing?
3 Levels of Knowledge for Social Media Managers Strategic Level Social Level Technical Level
Global Data Snapshot
Annual Growth 2016
Annual Growth 2017
Source: Eurostat
E-commerce statistics for individuals
84% of EU population uses the internet 66% of Internet Users in Europe buy online 87.9% of U.S.A. population uses the internet 79% of U.S.A. population have bought online (Pew Research Center) 61% of e-buyers buy Clothes and Sports Goods 52% of e-buyers buy travel and holidays 40% of e-buyers bought goods and services total for a total of €100 - €499 6% Buy e-learning material 76% of Cyprus population uses the internet 29% of Cypriot Internet users buy online http://ec.europa.eu/eurostat/statisticsexplained/index.php/Ecommerce_statistics_for_individuals
Cypriot Companies and Social Media
66.4% Use Social Media 23% of Cypriot companies buy online 11.4% of Cypriot companies sell online
In Cyprus we learn how to buy online but we don’t know how to sell online. (Source: Cyprus Statisitcs)
Facebook World Wide Statistics
Facebook Users Statistics for Cyprus
Facebook Age group Statistics for Cyprus
What my study showed about Cyprus Facebook Pages The results of the Study showed that Mature Cypriot Facebook Pages: have an average of 2,158 likes (More than 1 year) New Cypriot Facebook Pages: 77% have less than 1,200 likes. (Less than 1 year)
Conversion Rate is around 1% in one year. If you have 1,200 likes X 1% = 12 customers in one year. (1 customer per month)
The Market Pyramid 3%
0.5%- 3% Are buying now
7%
7% They are thinking about it
20%
20% They don’t think about it but they will listen to you
70%
70% Not Interested at the moment
Stages of Social Media Exposure
True Followers Haters Massive Exposure
Exposure Obscurity
Your Website is your Business
Internet Marketing Stages Sales Training and Coaching
Social Media and Internet Marketing
Impressions
Get clicks
Website
Get customer s
1. Get impressions (Create thousands impressions of your advertisement) 2. Get clicks (Get hundreds of clicks) 3. Get leads (Generate tens of leads) 4. Get customers (Win customers) This is a continual process and not an one-off advertising campaign. You must always try to find ways to optimize each step.
Social Media
Top 5 Most Popular Social Media May 2017
Source: http://www.ebizmba.com
Social Media Rules for Businesses
Social Media Rules for Businesses Social Media are first of all Social and then media. The more you engage with other people the more they will engage with you. The more likes you give the more likes you get. The more comments you make the more comments you get. The more value you give the more followers you get. The more you give the more you get.
Connect with me at Social Media 38
/adonisanastasiou
/adonisanastasiou
/adonisanastasiou
Adonis Anastasiou Managing Director 16D Lordou Vironos Str. 2062 Strovolos Nicosia Cyprus Tel: 22105075 adonis@adonisanastasiou.com
/adonisanastasiou
www.AdonisAnastasiou.com