SecurityInsiderFebMarch2015

SECURITY

THE MAGAZINE FOR SECURITY PROFESSIONALS

PUBLISHED BY THE AUSTRALIAN SECURITY INDUSTRY ASSOCIATION

[MAGAZINE] VOL.19 | ISSUE 6 | FEB 2015

THE NBN ROLL OUT WHERE TO NEXT? 74 18

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CONTENTS CONTENTS VOL.19 | ISSUE 6 | FEBRUARY 2015 VOL.19 | ISSUE.1 | APRIL 2014

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SECURITY 2014 NBN ROLLOUT BREAKS INTO WHERE TO NEXT? MELBOURNE

2009

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ARE YOUR ATTITUDES MARKETING THE PROMOTING THE USE THE NBN - WHERE AT RISK? SECURITY INDUSTRY OF ASIAL MEMBERS TO NOW? 06 | President’s message 08 | Security 2015 Exhibition & 09 | Security 2014 Gala dinner Conference and conference 10 | Local government 10 | Privacy legislation changes

procurement initiative 14 inquiry 12 | | ASQA Queensland – Changes 16 | 2014 Australian Security

to interstate alarm Industry Awardsrequirements for Excellence

monitoring 08 | President’s message

ASIAL Strategic Partners:

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ANSWERING YOUR ARE YOU PREPARED? WORKPLACE RELATIONS QUESTIONS

14 | Emergency+ app utilises study into Mutual Recognition program

GPS functionality

Recognition Agreement competencies 37 | ASIAL Monitoring centre 16 | Smart homes to 36 | ASIAL New member 32 | Help your employees catch certification listing

supersede traditional listing their super 38 | Hot products

domestic security 38 | ASIAL Monitoring centre 34 year ahead inhigh on 42 Calendar oflisting events 30| A| busy Cyber security | ASIAL certification Workplace Relations agenda 39 | Hot products 36 | ASIAL new member listing / 37 | Productivity Commission 42 | ASIAL Calendar of events 20 | Changes to specialist cabling

0

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PRESIDENT’S PRESIDENT’S MESSAGE MESSAGE

Showcasing times the significant Changing require contribution responses our industry makes changing to the Australian economy

2A

015 is shaping up as a year of change. The recent events in Paris fter more than a decade, thethe have brought in to sharp focus Security 2014 Exhibition and challenging and changing security Conference returns environment in which we now to liveMelbourne and the in early June. Judging by the strong need to review responses. response from exhibitors, theevents long awaited Here in Australia, the tragic of return has been well received.This year’s 16 December at the Lindt Café in the busy event will run Martin from the 4-6th June at pre-Christmas Place provided a the Melbourne Exhibition & Convention wakeup call for the security industry. While Centre. the incident was managed professionally by is now nearly 30the years the ItNSW Police, were building owners, tenants, managers and security since a facility small group of ASIAL companies in the immediate vicinity prepared industry representatives for what unfolded? organised the first industry Many member companies and their exhibition.

It is pleasing to see security were involved that theoperatives event continues to go in the events that transpired.

Manyand were officers from strength to strength inprovide buildings were cordoned anthat opportunity for the off by the authorities responsible industry toand showcase thefor maintaining security of their customers in a time impressive array of products and of services uncertainty; was this the first of number of it offers.Through the ongoing apartnership attacks, was their building a target, would between Diversified Communications they get home safely etc?

Australia and ASIAL, the Association In the affected buildings, who took continues to play a key role in helping to responsibility for the security of the showcase the industry’s capabilities. occupants and the assets? Did each building This year’s expanded exhibition floor have a detailed operating procedure or was space and outstanding conference it every tenant for themselves? Did security program provides an excellent opportunity companies establish offsite crisis centres to view the latest security technologies, to ensure continued communication with hear from internationally renowned customers, officers and all key stakeholders? experts, as well as for network and socialise The time is right all security with industry colleagues from across the companies and managers to review their country. current procedures and emergency plans important industry event fromAnother prevention through detection to I would like to bring your attention to is the management of an incident.

19th Annual Australian Security Industry Who assumes responsibility? The Awards owner, for Excellence to bemanager, held in the building the building Sydneythe on security the 23rdofficer?

October 2014.

Our tenant, Has liaison industry performswith an increasingly been established the authorities? important role in received the Australian economy Have the officers appropriate training such incidents? do staff and it isfor important that thisHow is recognised safely enter/exit site? such as this. through awardsthe programs There are many questions need Nominations are now open that for the awards, addressing.

It istoupconsider to us aslodging security an so I urge you professionals to engage withare our available customers application. Further details on and formulate plans and procedures to site. page 28 and through the ASIAL web ensure that should something like this occur Later this year ASIAL ’s board elections again, we are ready. will be conducted by the Australian Speaking of being ready, the roll out Electoral Commission.

Members will of be the National Broadband Network (NBN) notified in due course by the AEC about

is starting to gain some momentum, yet some in our industry appear unprepared. arrangements for the election.This Whilst many questions remain, it is important process allows every Duly Authorised that you and yourfor customers have an Representative of a financial corporate understanding of what is happening. member the opportunity to submit a There appears to be no definitive answer postal vote. such as will digital diallers still to questions In mysuccessfully previous President’s operate once your Message, customer I wrote about the of good has connected toimportance the NBN? Yes, maybe, governance practices. to to. do The the no. It all depends on whoFailure you talk thing than not bottom line right is there aremore many often stakeholders willdelivery result inprocess negative involved in the – NBN Co, the RSPconsequences (Retail Service Provider), for your the communications cabler, the security installer, organisation. the monitoring As company and last but not an Association ASIAL least, the customer.

Each one its has an impact actively enforces on the overall delivery andCode to beof brutally Professional Conduct, honest some may put profitability before a position matched by our providing customers withASIAL the ‘right’ solution. actions.The Board’s A few things appear certain recent decision to though. expel As providers you will need to communicate with Hootspah Pty Limited from its your customers to ensure that their security membership and to impose a $120,000 system continues to communicate with the financial sanction and specific monitoring centre. GPRS offers a premium compliance requirements on the Kings solution, albeit at additional cost to the Security Group highlights this.The customer. continuation of the Kings Security Group’s If you still actively promote digital dialler ASIAL membership was conditional on solutions, you should highlight to your accepting and complying with payment of customers the uncertainty of ongoing the sanction and meeting specific connectivity when the NBN is connected compliance requirements.The company to their premises. Offering a solution that advised that it was unable to maintain its you know may not provide ongoing service membership required by practice the ASIAL delivery is not as good business for Board, and as a result their ASIAL you and your customer. membership was relinquished.

What is important is that you understand Whilst it is important toNBN learnroll from what is happening with the out,the mistakes of others, it is equally as how it will affect your customers and what important understand that compliance you need totodo.

For more information on is not a dirty word.

For our industry to the NBN rollout you can contact the ASIAL grow office.and flourish, it is vital that we develop strongertoculture of compliance.

As theaheading this message Finally, I look forward to seeing many of states ‘changing times require changing responses’.

As security welater you at Security 2014 inprofessionals Melbourne or need ensure that2014 we remain fully Security informed in thetoyear at the Australian and act proactively the best interests of Industry Awards forinExcellence. our customers.

THE MAGAZINE FOR SECURITY PROFESSIONALS Editorial and Advertising Security Insider is published by The Australian Security Industry Association Limited PO Box 1338 Crows Nest, NSW 1585 Tel: 02 8425 4300 • Fax: 02 8425 4343 Email: communications@asial.com.au Web: www.asial.com.au Publisher

Editor Bryan de Caires | security@asial.com.au Editorial Enquiries communications@asial.com.au Advertising Tania Laird | advertising@asial.com.au Creative Director Martin Costanzo | martin@webfx2.com.au Graphic Design + Digital Webfx2 Digital | design@webfx2.com.au Editorial Contributors Contributors AON, Chris Delaney and Greg Jennings Chris Delaney, John Fleming, Kirsty Jagger,

PeterPrint Johnson and John Gellel + Distribution Print +Advertising Distribution Nationwide Group Nationwide Advertising Group Published bi-monthly Published bi-monthly Estimated Readership of 10,000 Estimated readership 10,000do not Views expressed in SecurityofInsider necessarily reflect the opinion of ASIAL. Advertising

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does not imply ASIAL, unless necessarily reflectendorsement the opinion ofby ASIAL.Advertising otherwise permission. contributions does not stated imply with endorsement byAllASIAL, unless

are welcomed, the publisher reserves the otherwise statedthough with permission.

All contributions

are welcomed, the publisher reserves the right to declinethough to publish or to edit for style, right to decline to legal publish or toPress edit Releases for style, grammar, length and reasons.

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Internet in articles, Internet references references in articles, stories stories and and advertising advertising were were correct correct at at the the time time of of printing. printing. does not not accept accept responsibility responsibilityfor formisleading ASIAL does misleading views. Copyright©2014 Copyright©2014 (ASIAL) (ASIAL) All All rights rights reserved. reserved. views.

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[NEXT ISSUE] APRIL 2015

[Next Issue] AUGUST 2014

ISSN 1442-1720 ISSN 1442-1720

Kevin McDonald Kevin McDonald President President

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INDUSTRY NeWS

SECURITY EXHIBITION & CONFERENCE 2015 Australasia’s premier security industry event, the Security Exhibition & Conference returns to Melbourne in 2015, marking the 30th anniversary of the show; its longevity a testament to its unrivalled success.

Running from Wednesday 15 July to Friday 17 July at the Melbourne Convention and Exhibition Centre, Security 2015 comprises:

EXHIBITION 140 exhibiting companies showcasing over 170 leading

brands, it is the only opportunity to see the widest range of products and solutions available to the security market. Find local and international brands exhibiting the latest in access control, surveillance, fire and safety, biometrics and IP networking.

The New Product Showcase

8 //SECURITY INSIDER FEBRUARY 2015

will give visitors the chance to see 10 of the best security products to hit the Australian market in the last 12 months, including demonstrations and a live presentation for each new innovative product.

CONFERENCE Hosted by ASIAL, the conference program will feature local and international experts who will share their knowledge on the topics shaping the future of the security industry. The two day program is designed to

challenge your thinking through the delivery of expert insights and analysis from acclaimed industry authorities.

SEMINAR SERIES Industry leaders will share their insights on current security issues, including expert analysis,

new product demonstrations, and recruitment opportunities.

GALA DINNER The ASIAL 2015 Gala Dinner is the industry’s night of nights will be held on Wednesday 15th July at the stunning Plaza Ballroom. The event will bring together security professionals and their clients from across the country.

SECURITY COCKTAIL RECEPTION Network with clients, colleagues and suppliers on Thursday 16th July at the Security 2015 Cocktail Reception, where winners of the Best New Product Awards will be announced. The awards celebrate innovation and excellence in the Australasian security industry,

giving visitors the opportunity to vote at the New Product Showcase.

Visit www.asial.com.au/ events/security-2015 for further information on exhibiting or visiting.

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INDUSTRY NeWS   

FWO LOCAL GOVERNMENT PROCUREMENT INITIATIVE UPDATE The August 2014 edition of Security Insider magazine featured an article on the Fair Work Ombudsman’s Local Government Procurement Initiative. This is an education and compliance activity commenced after ASIAL raised concerns with the FWO about a lack of transparency and fairness in the awarding of local government tenders to private security companies, often at the lowest price.

A key message for local government organisations and officials is that they can share liability when their suppliers underpay their workers. It is not just those directly involved in paying people that can get caught out.

The reason that this can happen is that under the accessorial liability provisions of the Fair

Work Act 2009, in addition to an employer who actually breaches the Act being held liable for that breach, a person or organisation who was ‘involved in’ the breach can also be held to account.

The FWO is raising awareness of the dangers of local government focusing solely on cost when contracting out security services, including through local government associations across Australia.

In the coming months there will be a top-down compliance campaign, starting with councils who outsource their security functions, and checking compliance with workplace laws down the supply chain to ensure that those employees who are performing the work are not being underpaid, and/or being misclassified as subcontractors.

The FWO recognises that in any procurement exercise, local councils, like anyone else, need to get value for money, but it is important that genuine competition between businesses is not undermined. Procurement officers are being asked to pay particular attention to quotes that are noticeably lower than other bids, and quotes that undercut existing contract rates.

Further information and a range of resources that can be used by councils and by security businesses to help ensure that they do not fall foul of workplace laws can accessed on the www. fairwork.gov.au website: www.fairwork.gov.au/how-wewill-help/helping-the-community/ campaigns/national-campaigns/ local-government-procurementinitiative.

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INDUSTRY NeWS

QUEENSLAND: CHANGES INTERSTATE ALARM MONITORING REQUIREMENTS Following representations from ASIAL to the Queensland Government, amendments have been made to the licencing requirements for interstate based electronic alarm monitoring providers.

The amendments mean that where a security firm is appropriately licenced in

the jurisdiction from where it monitors Queensland properties (and it does not supply any other type of security service in Queensland), the firm does not need to also hold a Queensland licence.

Similarly, a security officer who is appropriately licenced in the jurisdiction where he/

CIT INDUSTRY INQUIRY UPDATE The interim report on the Cash in Transit Industry Inquiry was released for comment in late 2014, prepared by Road Safety Remuneration Tribunal. It outlined issues raised by written and verbal submissions and party proposed Road Safety Remuneration Orders (RSROs),

including safe remuneration systems, training and qualifications, vehicle standards and personal protective equipment. ASIAL prepared and submitted a response to the draft on behalf of comment in late January.

CABLING RULES CONSOLIDATED The Telecommunications Cabling Provider Rules 2014 (the 2014 CPRs) has been registered on Comlaw and is now operational.

The 2014 CPRs represents the consolidation of the following into a single instrument without any substantive changes to their regulatory requirements.

• Telecommunications Cabling Provider Rules 2000 • Accreditation Procedures for Cabling Provider Registrars • Telecommunications Cabling Provider Rules 2000 – Arrangements for Operation of the Registration System (No. 3) (2012)

NBN’S MULTI-TECHNOLOGY ROLLOUT PLAN The NBN Co has published its Multi Technology rollout plan for sites that will get the National Broadband Network (NBN) between now and June 2016. A total of 1.9 million homes and businesses across more than 400 cities, suburbs and towns are to be connected. A link to further information including the new construction schedule can be found on the ASIAL website – www.asial.com.au

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she is monitoring Queensland properties (and who does not perform any other security provider function in Queensland) is not required to also hold a Queensland licence.

View the Security Providers Regulation 2008, current as at 19 December 2014, at www. legislation.qld.gov.au.

SECURITY INSIDER FEBRUARY 2015// 13

INDUSTRY NeWS

SECURITY EXHIBITION & CONFERENCE - AN AWARD WINNING EXHIBITION The Security Exhibition & Conference was named the Best Trade Show under 10,000 m2 at the Exhibition and Event Association of Australasia’s (EEAA) 2014 Awards for Excellence.

The awards were presented at the Melbourne Convention and Exhibition Centre gala dinner

in front of an industry crowd from across Australia and New Zealand, anchored by talented ABC presenter James O’Loghlin.

Security 2014 was the most successful in the event’s 29 year history, with record attendances, a sold out floor plan months before the event and almost 170 brands exhibiting.

Join us and celebrate 30 years of security innovation at Melbourne from 15-17 July 2015.

For more information visit www. asial.com.au.

ASIAL STATE CONVENORS The following have been appointed as ASIAL State Convenors for 2015: • ACT – Chevelle Millhouse, ACT Manager, Wilson Security; • NSW – Suzette Po-Williams, Customer Service Manager, Central Monitoring Services • QLD – Chris Lurhmann, GM,

SIA Security • SA – Neil McLean, Business Development Manager, ARA Security • TAS – Darryl Milling, MD, DCM Services • VIC – Janine Hill, General Manager, Business Development, MSS Security

• WA – Rob Seth, MD, Seth Holdings.

Members interested in joining their State Reference Group should email security@ asial.com.au and request an Expression of Interest form.

EMERGENCY+ APP UTILISES GPS FUNCTIONALITY The Triple Zero Awareness Work Group (TZAWG) have developed the Emergency+ app, which uses the existing GPS functionality of smartphones to enable callers to provide emergency call-takers with their location information as determined by their smartphone.

The app was developed in response to TZWAG research that identified more than 66 per cent of incoming calls to Triple Zero (000) are now made from mobile phones with many callers often unsure of exactly where they are, meaning call-processing times are longer and call-takers are then unavailable to take the next incoming emergency call.

The Emergency+ app is available, free of charge, on iOS and Android devices through the Google Play store and Apple

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App Store. TZWAG is the national body that represents emergency call-taking agencies and their

government and industry partners throughout Australia.

AUSTRALIAN SECURITY INDUSTRY ASSOCIATION

Advice & support for your business

Think Security… …THINK ASIAL

The peak body for security professionals

www.asial.com.au

INDUSTRY NeWS

INQUIRY INTO AIRPORT & AVIATION SECURITY Airport security will come under scrutiny following the recent decision by the Senate to hold an inquiry in airport and aviation security. The five-month inquiry will examine the adequacy of current responses and whether additional measures are required.

ASIAL has lodged a submission and addressed a Senate hearing held in Melbourne.

PHYSICAL SECURITY MARKET SET TO SOAR The physical security market reached $120 billion in global revenue during 2013, IHS senior analyst David Green says this represents a 10 per cent increase in market size compared to 2012 and that strong growth will continue for the foreseeable

future. The report, ‘Physical Security Equipment & Services 2014’, suggests that strong market demand in an increasingly competitive physical security equipment and services industry is still driving overall revenue growth in all global regions.

GROWING THREAT SIGNALS OPPORTUNITY, RESEARCHERS SAY Researchers are urging the industry to take advantage of increased awareness of maritime security in markets such as the Middle East and Africa, as well as the Asia-Pacific, following the release if a new report by Marketsandmarkets. The report, ‘Maritime Security Market by Technologies and Systems, by

Services, by Categories, and by Region – Global Market Forecast and Analysis (2014-19)’, indicates that the increase in maritime threat has been noted as one of the major factors affecting international trade. It suggests surveillance and tracking systems and solutions, smart container systems, scanning and screening

SMART HOMES TO SUPERSEDE TRADITIONAL According to IHS Technology, traditional domestic security solutions represented around 32 per cent of the USA market for smart security in home automation applications in 2014.

By 2018, the market share of traditional high-end is forecast to decline to about 22 per cent. IHS senior analyst Blake Kozak said

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device vendors are projected to expand penetration through 2016 before losing share; service providers are the middle of the road offering which can appease most end-users. As a result, service providers are in the best position to offer smart security devices over the next 3-5 years.

systems have a high growth rate in the market.

THE FUTURE F SECURITY...

JOIN THE 3 TH YEAR CELEBRATIONS AND HELP SHAPE THE NEXT 30 YEARS.

3 DAYS 4500 BUYERS

securityexpo.com.au

Put your business in front of the entire security supply chain. In 2015 the event celebrates 30 years of showcasing business security solutions. Secure your place on the show floor to have presence amongst 170 leading industry brands.

MELBOURNE CONVENTION & EXHIBITION CENTRE 15-17 JUlY 2015

Over 75% of the stand space is already sold.

Visit securityexpo.com.au to find out more and book your stand today.

SEC150001

ADVERTORIAL

THE BENEFIT OF RESPONSIBLE INVESTING AS ONE OF AUSTRALIA’S LARGEST super funds, AustralianSuper understands that environmental, social and governance (ESG) issues can have an impact on investment outcomes.

Undertaking ESG investment activities and considering ESG investment risk factors is consistent with our priority to generate the best investment outcome for members.

ESG considerations in investments

ENVIRONMENTAL AustralianSuper invests in a wide range of assets. We are aware that assets we own can have an impact on the environment, or have the potential to be impacted by climate change.

We are an active member of organisations and part of initiatives that specifically focus on the environment and climate change. These include the Investor Group on Climate Change (IGCC), Carbon Disclosure Program (CDP) and annual Asset Owners Disclosure Project survey, where we were ranked 6th out of 1,000 funds globally in 2013.

Our portfolios are independently reviewed by organisations for environmental and climate change issues. Trucost review the carbon intensity and stranded asset potential of our share portfolios every two years.

Their last review was conducted in

2013 and found that AustralianSuper’s carbon intensity was lower than the index benchmarks. Our larger property and infrastructure assets are also assessed for the impact of climate change related environmental issues.

SOCIAL The social issues of a company include the impact it has on the social systems around it, including when there are operations in many different countries with different legal and social norms to those in Australia. Issues can include labour practices, human rights, bribery and corruption, and the impact of the company’s products.

One of the issues we focused on during 2013–14 was child labour and other risks in the labour supply chain.

We aimed to better understand the issue, where our investments may be affected, and how we can be more influential as a long-term investor.

GOVERNANCE AustralianSuper believes that well governed companies with effective boards are better positioned to anticipate and respond to the changing economic, environmental, social and political conditions that impact them.

In addition, good governance is an essential mechanism to appropriately protect the interest of shareholders.

Good governance is consistent with maximising long-term value for a company’s shareholders such as AustralianSuper. Governance is the key activity of our active owner program which focuses on engaging with company boards and taking an active approach to stock voting.

SUSTAINABLE INVESTMENT OPTIONS Sustainability is a consideration across all of AustralianSuper’s investments. For members who want to invest in options that place even further emphasis on ESG factors in choosing investments, we offer three sustainable investment options: • Australian Sustainable shares • International Sustainable shares, and • Sustainable Balanced The investment approach by the international and Australian shares managers is a ‘best of sector’ approach.

This identifies the best performing companies in each sector based on ESG performance criteria. The toprated companies from each sector form the potential investment universe.

FOR MORE INFORMATION To find out more about how AustralianSuper invests, visit www. australiansuper.com/investments

Prepared in December 2014 by AustralianSuper Pty Ltd ABN 94 006 457 987 AFSL 233788 the Trustee of AustralianSuper ABN 65 714 394 898 and may contain general financial advice that does not take into account your personal objectives, situation or needs. Before making a decision about AustralianSuper, consider your financial requirements and read the Product Disclosure Statement, available at www.australiansuper. com/pds or by calling 1300 300 273.

Investment returns are not guaranteed. Past performance is not a reliable indicator of future returns.

18 //SECURITY INSIDER FEBRUARY 2015

Enjoy your lifestyle in retirement with AustralianSuper Choice Income.

Affording you the things that make a big difference.

Turn your super balance into a regular income to top up any Government Age Pension entitlements.

To find out what your retirement income could be, go to australiansuper.com/income

This general advice doesn’t take into account your objectives, situation or needs. Before deciding, consider your financial requirements and the relevant PDS available by calling 1300 300 273.

AustralianSuper Pty Ltd. ABN 94 006 457 987, AFSL 233788, trustee of AustralianSuper ABN 65 714 394 898.

WORK HEALTH AND SAFETY

ARE YOUR

ATTITUDES AT RISK? g

By Peter Johnson, Compliance & Regulatory Affairs, ASIAL

In the December 2014 Safe Work Australia publication ‘Attitudes towards risk taking and rule breaking in Australian workplaces’, it was strongly suggested that health and safety is not being given priority in all work processes and decisions.

THE REPORT HIGHLIGHTED that a workplace culture plays a role in the acceptance of risk taking and rule breaking emphasising the need for workplaces to think about attitudes towards risk taking and rule breaking.

It indicated a need to rethink the way work is designed to help to remove pressure that lead to risk taking and rule breaking in Australian workplaces.

Key findings were; • Just over 90 per cent of sole traders, employers, workers and Health and Safety Representatives/ Work Health and Safety Professionals (HSRs/WHSPs) indicated that they do not accept dangerous behaviour as long as there are no accidents. In addition, very few employers accepted risk taking in the workplace, while workers tended to be more accepting or risk taking.

• Just under 50 per cent of sole traders and just over 50 per cent of

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workers disagreed that they would never accept risk taking even if the work schedule was tight. This was higher than that reported by HSRs/ WHSPs and employers.

• Labourers were generally more accepting of risk taking and much more accepting of rule breaking within the workplace in comparison to workers in other occupations. Within the Labourers group, construction and mining labourers, and factory process workers, appeared to be the most accepting of risk taking.

• Employers operating in the transport, postal and warehousing industry were much more likely than employers in the other priority industries to agree that their workplace does not suit those worried about being injured, that they accept risk taking at work and break safety rules in order to complete work on time than employers operating in the other priority industries. Employers in

this industry were also much more likely to agree that conditions in the workplace stop workers from working safely, that workers bend rules to achieve a target and that workers are under pressure from work mates and management to break safety rules.

The report expands the position that these findings may help explain the high rates of injury and fatality within the labourers occupation group and within the transport, postal and warehousing industry. This suggests that urgent action in the area of leadership to improve attitudes to work health and safety may make an important contribution to reducing the incidence of injury and fatality amongst these groups of workers.

The findings strongly suggest that health and safety is not being given priority in all work processes and decisions. Workplace cultures appear to play a role in the acceptance of risk taking and rule breaking. There

WORK HEALTH AND SAFETY

is a need for workplaces to think about attitudes towards risk taking and rule breaking. Urgent leadership is needed to change what appears to be a culture in many Australian workplaces that it is acceptable to take risks. This indicates a need to rethink the way work is designed to help to remove pressures that lead to risk taking and rule breaking in Australian workplaces.

Although the report did not directly

survey providers within the security industry, it would be inappropriate to suggest that the security industry would not have similar attitudes as identified in the report.

• Workers and sole traders were more accepting of risk taking compared to HSRs and employers • Employers in large businesses were least likely to accept risk taking • Almost half of sole traders working •

•

•

•

•

•

•

•

•

•

as community and personal service workers and machinery operators and drivers think that risks are unavoidable in their workplace All employers working as sales workers said that risks are unavoidable in their workplace 22 per cent of workers working as labourers and machinery operators and drivers agreed that they break safety rules in order to complete work on time 33 per cent of sole traders operating in transport, postal and warehousing agreed that they accept risk taking when working 20 per cent of employers operating in the transport, postal and warehousing industry agreed that they break safety rules to complete work on time, and that they accept risk taking at work 25 per cent of workers working in the construction industry agreed that they accept risk taking at work 10 per cent of workers agreed that they ignore safety rules to get the job done 69 per cent of employers in large businesses agreed that workers would react strongly against those who break health and safety rules 24 per cent of employers working as technicians and trades workers agreed that incentives encourage workers to break rules 20 per cent of workers working as labourers agreed that they break rules due to management pressure Employers operating in the transport, postal and warehousing industry had much higher levels of agreement with rule breaking

SECURITY INSIDER FEBRUARY 2015// 21

WORK HEALTH AND SAFETY

questions compared to the other priority industries • 41 per cent of workers working in the construction industry agreed that they take shortcuts that involve little or no risk The ability to improve workplace attitudes is intrinsically linked to the safety culture of an organisation.

A safety culture is different to the development of a safety program. A culture is an environment that has a philosophy and forms part of the daily activities of an organisation.

The following are commonly recognised elements required to create and nurture a safety culture: • Commitment (buy-in) at all levels • Treatment as an investment, not a cost • Integration into continuous process improvement • Training and information for all • System for hazard prevention and control • Blame-free work environment • Celebrating successes To promote a positive safety culture within the workplace, Comcare and the health and safety handbook identifies points for consideration.

• Conduct a thorough workplace risk assessment; • Thoroughly investigate all incidents and near misses, and examine the root cause; • Communicate all changes in equipment and work processes to workers; • Encourage workers to report health and safety concerns; • Respond promptly to all health and safety issues you become aware of; • Measure and support any changes required; • Implement positive changes in values and attitudes towards workplace health and safety; • Develop a safety leadership culture

22 //SECURITY INSIDER FEBRUARY 2015

at all levels of the business and ensure all leaders of the business uphold the principles of a positive safety culture; • Make health and safety of primary importance when inducting new workers into the workplace. For example, include the health and safety policy in induction material; • Make health and safety part of all workplace communications; • Install a safety noticeboard to clearly communicate the latest safety information; and • Promote and attend safety-training sessions.

As part of Safe Work Australia Month (October 2014), ASIAL launched a new member benefit related to the health and safety of employees; the ASIAL Safe Workplace Management (SWM) system.

Available exclusively to ASIAL members, the ASIAL-SWM system builds on a growing suite of benefits that support members to run professional and profitable businesses.

The ASIAL-SWM system is tailored to meet the needs of the security industry; one that creates a Workplace Health and Safety (WHS) plan for your company within minutes and helps meet compliance obligations in as little as 15 minutes a week.

Accessible anywhere and anytime via any internet enabled device, it is an affordable in-house solution programmed to provide legislative updates specific to your needs, keeping you informed of your obligations and safeguarding against breaches.

The ASIAL-SWM system includes; • WHS documentation, including relevant legislation, codes of practice and news • WHS policies and procedures manual, in template form for your

modification • Incident and injury report forms, that can be sent straight to the insurer • List of tasks due to be completed, and the associated automated email reminders • Workplace inspection forms • Safe Work Method Statements • Hazardous substances register • Training register and plan The system has been tried, tested and proven to save time, mitigate risk and reduce Workers’ Compensation claims.

Because effective health and safety management is consistent with good business outcomes, the ASIAL-SWM system aims to enhance positive WHS outcomes for business, including but not limited to: • Improved safety culture among employees • Productive working relationships • Strong staff retention rates • Reduced injuries and injury related costs • Increased organisational capacity • Enhanced business reputation • Improved business opportunities • Long term business efficiency Each state and territory is responsible for regulating and enforcing WHS laws. Safe Work Australia is the national body in charge of developing work health and safety and workers’ compensation policy and is a key source for high quality nationally significant data and research to inform the development of new work health and safety and workers’ compensation policy.

In the end poor attitudes create poor businesses practices and the risk to business and the health and safety of employees, contractors and anyone else that might be put at risk by the work being carried out is not an acceptable risk.

ADVERTORIAL

OPTIMISED SCHEDULING THE DIFFERENCE BETWEEN PROFIT AND LOSS Field service is a fast paced environment with goal posts shifting quickly.

Dispatchers must deal with competing priorities including emergencies, Service Level Agreement requirements and customer expectations.

They need to take all these issues into account when deciding who to send where.

Thankfully, advances in technology have brought with them systems that optimise many steps in the process from logging a service call to dispatching it out into the field.

With the convergence of many technologies, security contractors can deploy integrated systems such as simPRO Enterprise to capture information, suggest the optimal choices for scheduling of field staff, dispatch work to the field and process information when received at the end of each job.

The power of this technology means staff in the office spend virtually no time waiting for status updates about work in the field.

Invoices are often processed even before the technician arrives at the next job.

When it is all boiled down, the core job of field service companies is managing field resources in the form of employed technicians, subcontractors and plant and equipment as well as materials.

When materials have a fixed cost and particularly when businesses are working to an agreed, predetermined schedule of rates, managing staff in the field becomes the difference between a profitable job and a loss.

This is where the need for a robust, reliable and integrated Field Service Management solution such

as simPRO Enterprise and its mobile add-on simPRO Connect becomes essential. Enabling organisations to optimise scheduling, dispatch, routing and reporting creates an integrated and synchronised workflow.

Access to accurate, uptodate information gives staff the ability to make informed decisions throughout the day and improves the bottom line on every job.

COMPLEXITY AND SCHEDULING According to recent Master Electrician survey data, approximately 60 per cent of field service companies have had their labour costs increase by more than 10 per cent over the past year.

75 per cent of respondents reported that the overhead costs to manage that labour has also gone up by at least 10 per cent. While the results are taken from one industry, it is indicative of a large majority of service companies.

As we face skills shortages and rising costs, the challenge for service companies to become more efficient increases.

Smart operators staying ahead of the game are turning to modern tools to make the most of their existing resources in order to stay competitive and profitable.

Optimised scheduling and dispatch is becoming more of a

“must have” for service companies rather than a “nice to have”. As the considerations for dispatchers become more complex, sending the wrong technician becomes easy and it is costly. Sending the wrong field resources can mean the service division of the company becomes a cost to the organisation as a whole rather that a profit centre.

Integrated job management and scheduling systems take a lot of the guess work out of it by providing suggestions, narrowing down appropriate options and optimising the scheduling process.

Established in 2002 simPRO Software is a Brisbane-based selffunded software company. simPRO is the global leader in job management software for the services and contracting sector to improve productivity and profitability in the businesses.

For more information on simPRO Enterprise call SimPRO Software on 1300 139 467 or visit: simpro.com.au.

SECURITY INSIDER FEBRUARY 2015// 23

NBN ROLL OUT

THE NATIONAL BROADBAND NETWORK ROLL OUT

WHERE TO NEXT? g

By John Fleming, General Manager, ASIAL

Last year, Federal Communications Minister Malcolm Turnbull directed NBN Co to use the most cost-effective technologies to deliver a minimum of 25Mbps to every premises by 2020. What this means is that a large portion of premises that were to get fibre to the premises will now instead get what is know as Multi-Technology-Mix model.

THE MULTI-TECHNOLOGY-MIX model can be broken up into three key technologies: • Fibre To The Basement (FTTB) • Fibre To The Node (FTTN) • Hybrid-Fibre-Coaxial (HFC) Now that contractual terms have been finalised with Telstra and Optus, network connections to the National Broadband Network (NBN) are expected to accelerate.

NBN Co has commenced planning, design and construction for FTTB services to 6,000 premises in Sydney, Melbourne and the Australian Capital Territory.

43 apartment blocks with 6,000 premises in total will be the first to be connected to the NBN through FTTB. NBN Co expects approximately 2,000 premises to be ready by the end of March 2015.

It comes over a year since NBN Co

24 //SECURITY INSIDER FEBRUARY 2015

commenced trials of FTTB technology in Melbourne.

NBN Co has said that the average download speeds for the trial users were 89Mbps down and 36Mbps up over the vectored digital subscriber line (VDSL) and will be looking to get FTTB customers connected quickly.

NBN Co will likely commence offering commercial FTTN products to retailers in the third quarter of this year, while services on the HFC networks will begin being sold in March 2016.

NBN Co’s new rollout methodology will determine area by area, which technology is most suitable.

NBN Co will look at each of the potential technology choices for that area, the cost for each technology in that area, and estimated revenues and net present value for that area.

A survey will conducted to see what kind of condition the existing copper

is in.

The technology implemented in specific areas will be based on what offers the best value solution for that area. For example, it is unlikely that in an HFC area, NBN Co would use both HFC and FTTN services.

What does this mean for over the top services such as security and medical alarms?

Firstly, unlike the fibre network, where everyone received a free battery backup unit from NBN Co in their home, the FTTN and HFC networks will terminate at the existing phone or cable wall socket in the home.

NBN Co won’t be installing any internal equipment. Instead, it will be up to Retail Service Providers (RSPs) – for example, phone and internet providers - to supply modems to customers for self-installation, much

Image Courtesy of The AUSTRALIAN, news.com.au and the MERCURY.

NBN ROLL OUT

like “naked DSL” today (though some premium providers may still offer professional installation for clients who prefer it).

It’s not yet known to what extent NBN Co will be putting battery backup out in the FTTN and HFC networks.

Unlike the fibre network which was purely passive – simply light travelling over glass cables – the FTTN and HFC networks require many electrically powered devices throughout the copper street network.

Although NBN Co will no doubt deploy some batteries in the field to

be tested free of charge against the various providers’ VoIP services over the NBN fibre network, but with the upcoming FTTN and cable networks, this will add a great many test scenario permutations into the mix.

Additionally, because analogue phone services are being discontinued, once a user switches over to the NBN, any existing phone sockets in a home or business will no longer be connected to a phone service.

If a customer wanted to keep their alarm connected to a fixed line phone

providers to continue to meet Australian Standards for alarm uptime during blackouts. They are available as add-ons for many alarms, even those that were not originally planned with wireless connectivity in mind. To find out more about the best options for the alarms that you service speak to your hardware supplier. The service call, hardware and data costs involved with this will be an issue for many in our industry. However, it also provides a good opportunity to engage with your customers with new offerings. For example, security companies providing

meet its national availability targets, it probably won’t cover every single line in every single circumstance.

As a result, the security industry won’t be able to rely on its equipment being able to make calls over an NBN service during a local power blackout.

Analogue telephony products will also no longer be offered – only Voice over Internet Protocol (VoIP) fixed line phone services will be offered.

As VoIP encodes audio into a digital form and then slices the audio into data packets and sends them over the internet, it can’t be assumed that equipment that worked well on the analogue copper network will work exactly the same way over a VoIP service.

NBN Co does have a test lab in Melbourne where equipment can

service, a registered cabler would need to attend and reconnect their existing phone sockets to the voice port on the new modem.

All these factors combined mean that wireless (3G/4G – bearing in mind Telstra has announced the shutdown of the 2G network in 2016) becomes a very attractive and viable migration path for existing security alarm systems in NBN switchover areas. New security installations would also benefit from using a wireless alarm transmission solution.

This method allows the security system to operate independently of the service provided by the RSP and is not compromised by any changes in their service offering.

3G modules will allow security

monitoring services could consider offering customers a new contract by bundling the upfront cost into a 24 or 36 month monitoring contract.

With the government’s decision to rollout a Multi-Technology-Mix model, expect to see a marked picked up in the roll out of the NBN over the coming year. This will have a significant impact on our industry and we need to be prepared.

As the saying goes, if you fail to plan, you plan to fail. If you provide monitored alarm systems it is vital that you get on the front foot with your customers and explain what is going on and what options are available. As I’ve said on more than one occasion, if you don’t, one of our competitors will.

SECURITY INSIDER FEBRUARY 2015// 25

MARKETING

MARKETING THE

SECURITY INDUSTRY g

By John Gellel, General Manager, Honeywell Security Group

In an industry traditionally growing through existing customer relations and referral generation, what opportunities are security companies (wholesale or installation) missing out on that don’t include marketing as part of their overall business strategy?

A report published by PricewaterhouseCoopers found that nearly 83 per cent of consumers in the United States use the Internet to do research before everyday purchases. This trend to research before buying isn’t just restricted to consumers; in a recent global survey (including data from Australia) by Avanade of 1000 C-Level executives, business leaders and IT decision makers, 61 per cent of buyers consult third-party websites, before consulting a company’s sales force. Our industry isn’t exempt from this fact either and whilst a referral still carries a lot of weight, we can no longer assume that it’s the decision maker. Buyers are now not only researching the product offering, but also who they are buying from.Your website will likely be a starting point, but expect their research to continue through social media, industry peers, third party sites and what feedback is said about your organisation.

This ‘Researching before buying’ trend cannot be ignored, regardless

26 //SECURITY INSIDER FEBRUARY 2015

of industry; which is why marketing is more crucial now than 10 years ago. Marketing in its traditional format (such as promotional programs, pricing models and customer behaviour), as well as marketing through feedback, recommendations and self promotion. Organisations with stronger marketing programs are more likely to be seen, through multiple sites, and are likely to win the race against their competition.

WHAT IS MARKETING? According to Wikipedia, ‘Marketing is the process of communicating value of a product or service to customers, for the purpose of selling that product or service’ (Wikipedia, Marketing, 2014). Communicating value can be through a product brochure or service offering, and can also be through marketing of a CEO, as your value proposition can be through strong leadership in your organisation. Marketing can be traced back to the 15th century after Johannes Gutenberg’s invention of a

metal movable-type printing system in Europe, which created a printing industry and eventually lead to massproduction of flyers and brochures.

Since this time, marketing has evolved from advertising in newspapers, billboards and telegraphs (1800s), to radio and television (1900 to 1950s).

In the 1950s onwards, marketing emerged more as a process and strategy, through the use of customer relations management (CRM) tools, viral marketing, strategic marketing and relationship marketing. Of more recent times, various marketing tools and strategies, such as the ‘4 P’s of Marketing’ and which some have now shifted the 4 P’s to the ‘4 C’s of Marketing’ (Schultz et al 1993), have further developed marketing as a strategy instead of marketing as a promotion only. The delivery, or communication, of marketing has exploded within all things technology; websites, emails, tablets, mobile phones (SMS and MMS), as well as through the production of movies (think James Bond cars) and games

MARKETING

(for anyone who owns a games console).

Marketing is about identifying and meeting human and social needs.

When eBay recognized that people were unable to locate some of the items they desired most, it created an online auction clearinghouse (Kotler et al 2012). Toyota remains the top selling car manufacture, (Yahoo, News, 2014) by producing cars to meet social needs. They (Toyota) produce cars which are reliable, easy to drive, economical and get you from A to B, at reasonable costs with good after-sales service. Market research is fundamental to Toyota’s success.

The change in human behaviour to research products before purchasing provides an opportunity for organisations to grow further through an effective marketing program.

This article is not meant to turn you into marketers, but to provide you with a reason to think about your business and how much marketing can support you. Also think about some of the top global brands which include: Apple, Google, Coca-Cola, McDonalds, L’Oreal and Microsoft.

It’s always debatable if they have the ‘best’ product or service within the segment they operate in, but it is fact that these organisations spend an enormous amount of their income on marketing; example, L’Oreal spent $1.3b in advertising in one year (Kantar Media, Advertisement Expenditures, 2011). Ask yourself, would these organisations be as successful if they relied on a strong R&D, sales and distribution model only?

Despite hearing the occasional success stories, successful marketing is not by chance, it’s a result of detailed research and planning. Research will support your view on a potential customer’s needs and how much they are willing to pay for your good/service, and planning ensures you choose the correct marketing delivery method, including format and timing.

WHERE TO START? Re-focus your thinking away

from the notion that marketing = promotion. Instead, think of marketing as a fully integrated approach which includes the strategic and customer focussed philosophical approach, as well as the whole of marketing mix, where promotion is only one part in conjunction with business strategy and goals, market research, pricing, differentiation in customer’s minds.

Secondly, re-focus your thinking away from the notion that marketing = costs. It is true that marketing does have a cost associated with it, but only those marketing programs which are introduced without any structure, reason or expected results cost money. As marketing in some organisations is through guess work, without any science, it’s no wonder that marketing is one of the first areas targeting for ‘cost saving’.

Business Strategy – Where is the business today and where do you want it to be? Will your growth come from residential, commercial, monitored lines, or an adjacent product or market segment? Do you want growth through revenue, or do you want more profit in the business without increasing revenue?

Will your growth be organic or through acquisition? Where is your business positioned today, and in the

future, relative to your competitors?

Regardless if your organisation is small, or a public company, your business strategy outlines a direction and plan for the organisation. How can you consider an effective marketing strategy if you don’t know where the organisation wants to go?

Segmentation – There is so much to learn and benefit from knowing and applying segmentation successfully.

A ‘one strategy fits all’ approach very rarely works, regardless of industry and size of company. Segmenting customers can include customer size (ex. Revenue, employee, customer quantity), customers target market, geography, or even their hobbies and dislikes. Additionally, dividing your customer set into price or quality oriented. Segmentation allows firms to be more successful through really understanding what are their key reason for existence; the customer and their characteristics!

Communication – How will you communicate your marketing strategy? Internet, radio, television, print media, social networks, PR, road show event, etc. The trick here is not to jump into any preconceived conclusion without any scenario analysis. Spending the time researching maybe 3-5

SECURITY INSIDER FEBRUARY 2015// 27

MARKETING

unique communication types will maximise your likelihood of a successful program. Start by linking up your target customer (remember segmentation) to your communication type; if you’re marketing the latest security intercom product, then the latest Motoring Magazine won’t be the place to attract your target audience.

Thankfully almost all paid advertising formats will provide you a list (usually audited) of their readership type, which will help support your overall marketing communication strategy.

And remember, what marketing communication format worked in the past, or worked well with your competitor, may not be suitable for you today.

WHERE TO FROM HERE? Start internally and build your organisation profile, before creating focussed based marketing programs.

Do you have an up-to-date company profile? Your company profile does not need to be lavish and the size of company or budget doesn’t matter. It can be a one-two page overview of your organisation, including history, reference sites, strengths, and product or service offerings. Include brief information about the business owner or senior executive, as well as other key employees; sell yourself and your team! At this point, you should also develop your ‘point of difference’, as this will be promoted within your company profile.You must be different enough to be noticed by potential customers; not marginally different which makes customers see you as ‘me too’, which then brings price as a higher reference point. Fast food chain Subway offers healthier meals than other fast food chains, as their point of difference.

Ask your current customers for feedback and recommendations.

Potential customers will be searching for positive feedback about your organisation, product or service from external sources, so help them do so by sharing your current customer’s positive experiences. And if you have 28 //SECURITY INSIDER FEBRUARY 2015

any negative feedback about your organisation, do your best to resolve the issue and then turn the negative into a positive; don’t hide away from negative feedback! Periodically check your organisation on search sites to see how the organisation is being perceived. Use social media sites such as Facebook, Twitter or LinkedIn, to promote positive customer feedback and recommendations.

Research shows that people are less likely to believe in a product/service seen through paid advertising, but more likely to believe comments made online by complete strangers!

Up to date website, and yes I’ve listed this as third, not first! Ten years ago, an up to date website would be listed first and a must have; these days, whilst still important, your company profile and external feedback has stronger weighting then your website. Technology has changed rapidly over the past ten years and has seen the cost of designing and maintaining a website dramatically decrease. Whilst you may manage your own website, usually the most effective way of building and maintaining a website is to utilise a third-party company who specialises in this field. Remember, your strength is electronic security; what’s the cost of your time spent on website creation, against the money lost within your expert field? Depending on your customer base and product/service offering, your customers may visit your website at least once per month (website measurement tools are available to provide guidance on traffic frequency), therefore your website should by updated at least monthly.

This doesn’t mean a full website revamp, it can be as simple as adding in another product offering, or a customer’s positive feedback. We are in a technology based industry and out-of-date websites gives a message of ‘if this organisation cannot update their own website, how can they provide me with the latest technology solutions?’ I mentioned earlier about the organisations business strategy

to be in place, so make sure your website promotes your strategy.

Market research involves gathering qualitative and quantitative research about a market, followed by analysis of that market. Whilst we may believe we are experts in our field, it’s only with regular analytical based market research that we will stay ahead of our competitors. In its basic format, market research will include: market size, your market share, competitor offerings and technology and pricing trends. Second level market research can also include: where do potential customers go when they are interested in purchasing electronic security products (or another product), what are complementary products to your offering, what is most and least important to a consumer or business owner when purchasing security products, what is the profit of each customer segment, and what are the drivers which increase customer dissatisfaction?

You may think your organisation doesn’t do any marketing today, but business cards, and pricing your product or service, are all part of marketing! Your organisation may just not be undertaking marketing as a ‘strategy’.

WHAT NEXT? Unfortunately there is not a ‘onefit-all’ marketing strategy, as every organisation has different needs, budgets, and business strategies.

Before you start planning further programs, here are some questions to ask yourself as the business owner or manager, to see where marketing fits within your organisations priority: • What (if any) is your marketing strategy today? Are you measuring each strategy and is every strategy meeting your planned objective?

• Is your marketing strategy designed and implemented by a dedicated marketing resource, or at a minimum, a shared resource but with dedicated time allocated daily on marketing?

• Are your sales and marketing team

MARKETING

in sync with each other?

• Do you have the means to measure a marketing program, such as a dashboard?

• Does your organisation have the right talent (including your own skills) to develop, implement and execute a marketing program?

If not, can you up skill existing staff, train yourself, hire external talent or outsource marketing to professional organisations who specialise in marketing?

• Are your objectives clear enough to be measured? Even if your objective is brand awareness, which can be measured by quantity and customer segment type On the other side, if this is your first attempt at creating a marketing program, then look up the ‘4 P’s of marketing’ and use this as a brief, but effective, guide to a marketing program. Product, Price, Promotion and Place Product – What is the product you want to market? What is its design and quality, as well as its service and warranties process? What is its features and product variety? Product does not need to be a physical product; it can be an event (such as a road show), service or even your brand Price – What is the price of your product? How does your discount structure work? What about credit terms, or do you only offer payment up-front-options? Henry Ford is famous for the invention of the assembly line and whilst this was ingenious, Ford’s real reason for this invention was through the question he asked himself,“How many cars would I sell if the price was just $500?” - Now that’s price management!

Promotion – What type of promotion activity? Examples can be through all formats of marketing communications, from magazine and electronic mailers, to road shows, seminars and sponsorship.

Each communication method has advantages and disadvantages.

Place – Not necessarily the

physical location (but can be in the event of say a road show), can also include channels to market, geographical coverage, as well as transport methods.

Whatever marketing program you choose to implement, ensure you have completed at least three scenario analysis (such as three types of advertising medium or pricing models), to maximize your success rate and have a detailed way to measure your program; before, during and after the program is completed.

THE BOTTOM LINE: According to IBISWorld, the electronic fire and security industry is growing at a modest 2.2 per cent (IBISWorld, Fire and Security System Services in Australia, 2013). Could this be due to the industry spending a minimal amount of its revenue on marketing?

We are in a demand-based economy, where the customer is in control. Marketing will support your overall business strategy by allowing you to better connect with your existing customers, as well as building sales through a new customer or market segment. And remember, whilst marketing can be a strong tool to fuel growth, marketing can also act as a strong tool for your organisation to be more profitable. Whatever plans you chose, remember to at least have the basics: Company profile, feedback and recommendations, website and market research. Our industry has some outstanding technologies; home automation products which improve an end users lifestyle whilst improving their energy efficiency, to solutions which can improve business efficiency by utilising smart integrated technologies to count people or cars, alert a retail sales person when potential customers enter a retail hot spot, or pro-actively notify a production manager as products start to deviate from their normal operations. Then there are all the retro-fit upgrade opportunities available today, where existing customers will benefit from smarter

detection devices, higher specified cameras, smarter safety devices and more advanced access control products; all of these retro-fit options available without the need to change existing cable.

How many consumers know about 3D Televisions? Almost all, even if they have never owned or used one before.

How many consumers know about the latest security technologies? And why don’t they all know – especially your own customers?

Marketing is a powerful force for improving existing and new customer business. How much more can your business grow through effective strategic marketing?

Lastly, don’t flood your customers with noise; that’s not marketing, that’s called spam!

AUTHOR AND DISCLAIMER: John Gellel is the General Manager of Honeywell Security Group.

He has an MBA from Australian Catholic University and an Advanced Diploma of Management from Australian Institute of Management.

The views and opinions expressed here are from John and don’t necessarily represent the views or opinions of Honeywell.

REFERENCES: IBISWorld. (September, 2013). Fire and Security System Services in Australia.

E3234. Australia: Anthony Kelly PricewaterhouseCoopers, Multichannel Shopping Survey, 2013.

Avanade, Global Survey: B2B is the New B2C, 2013. Wikipedia. (2014).

Marketing. Schultz, D, Tannenbaum, S, & Lauterborn, R. 2013, Integrated Marketing Communications: Putting It Together & Making It Work, 1st edition, McGraw-Hill.

Kotler, P & Keller, L. 2012, Kotler Keller a framework for marketing management, 5th edition, Pearson.

Yahoo, News: Toyota world’s top selling car maker for 2nd year, 2014. Kantar Media, Q4 US Ad Spend, 2011.

SECURITY INSIDER FEBRUARY 2015// 29

CYBER SECURITY

CYBER SECURITY

HIGH ON THE

AGENDA

g

By Kirsty Jagger, Marketing & Communications Manager, ASIAL

Cyber security is a hot topic at the moment; high on the agenda for corporates and even government. In fact, KPMG says cyber security has moved up the corporate agenda to one of the top three concerns for boards and management. Meanwhile the Federal Government has used the official opening of the Australian Cyber Security Centre in Canberra to announce another review of Australia’s cyber security strategy to better protect networks from cyber attacks.

IN NOVEMBER, the Australian Cyber Security Centre opened in Canberra, bringing together the operational agencies that help secure cyberspace into one location: • Australian Crime Commission • Australian Federal Police • Cyber elements of the Australian Security Intelligence Organisation (ASIO) • Australian Signals Directorate • Attorney-General’s Department Computer Emergency Response Team (CERT) Australia.

Prime Minister Tony Abbott used the opening to announce an urgent national security strategy review, to report within six months, will explore how industry and the government can work together to make our online

30 //SECURITY INSIDER FEBRUARY 2015

systems more resilient against attacks.

The Department of the Prime Minister and Cabinet will lead the Cyber Security Review assisted by a panel of experts including: • CEO of the Business Council of Australia, Ms Jennifer Westacott • Chief Security and Trust Officer at Cisco Systems in the United States, Mr John Stewart • Mr Mike Burgess, Chief Information Security Officer at Telstra • Dr Tobias Feakin, Director of the International Cyber Policy Centre at the Australian Strategic Policy Institute.

This review will look for practical ways to improve Australia’s national security and work with business to

make online commerce more secure, including: • Assessing the risk of cyber attacks in the public and private sectors with a view to making our online systems more resilient to attack; • Examining how government and industry can better work together to reduce the risk of cyber attacks; • Assessing how Government protects its networks and information; and • Working to ensure we are one step ahead of the threats to government networks and critical infrastructure.

Prime Minister Tony Abbott said Australia faces real and growing cyber threats. “Last year alone, the Australian Signals Directorate responded to 940

CYBER SECURITY

Security Centre launch, KPMG launched a cyber security risk management guide, which reveals the total average organisational cost of data breach in 2014 was $2.8 million.

According to KPMG, three key trends reinforce cyber risk as ‘a perfect storm’: • Growing threat level: From organised crime and hacktivists, as well as threats from within the organisation; • Changing technology landscape: Surge in digital activity, innovation, Cloud and blurring of the ‘perimeter’;

• Compliance pressure: Evolving regulatory and legal frameworks forcing organisations to do more on cyber security.

“As many organisations are recognising – and experiencing first-hand – cyber attacks are no longer a matter of if but when. Recent cyber breaches at major corporations highlight the increasing sophistication, stealth and persistence of cyber attacks that organisations are facing today,” the guide, from which the following diagram is taken, reads.

Image courtesy of KPMG Australia.

cyber incidents involving government agencies; a 37 per cent increase on the previous year,” Mr Abbott said in a statement.

“The risks are also very real for the private sector. The direct cost of cyber-crime to Australia in the past 12 months is estimated to be more than $1 billion.

“The Centre will build an understanding of the threats we face and help our security agencies respond more quickly and effectively to the growing problem of cyber attacks.”

Days before the Australian Cyber

SECURITY INSIDER FEBRUARY 2015// 31

WORKPLACE RELATIONS

ANSWERING YOUR

WORKPLACE QUESTIONS g

By Chris Delaney, ASIAL Industrial Relations Advisor

At ASIAL we get a lot questions from members about award interpretation, Annual Leave, Personal Leave, Long Service Leave, Stress Leave. In fact anything to do with workplace relations issues between employers and employees.

WE WANTYOU TO ASK questions, because then we know you are getting the right information. Come to us (that’s what you pay your membership for) and you will get the right answers. Go somewhere else and you may not!

If you want to know something, or think you know something, or know that you don’t know something, chances are that we can help you.

Employers and employees will often have misunderstandings about their rights and responsibilities at work. The questions often seem straight forward but the answers are not always that simple and, as an employer, it’s important that you get it right.

Here are some common questions: Q: Do I have to pay employees for time spent on training or a “trial run” with an employee?

A: Even though you may think it is not work and the employee is entirely unproductive, you must pay for all the time they training or on trial if you have directed them to be at work. If it outside ordinary hours it may be 32 //SECURITY INSIDER FEBRUARY 2015

at overtime rates. If it is a trial for a couple of days it may be at casual rates but it must be paid.

Q: Can I stand down an employee without pay if there isn’t enough work or the client doesn’t need them?

A: If you can’t provide work you must pay the employee their normal working hour and in the case of a casual the minimum number of hours prescribed in the award.

Q: Do I have to put personal and annual leave accruals on the pay slip?

A: No, leave entitlements must be kept as employee records but do not have to be shown on the pay slip. Pay slips must be given to employees within one working day of pay-day and must include the following: • Employer’s and employee’s name • Employer’s Australian Business Number (if applicable) • Pay period • Date of payment • Gross and net pay • The ordinary hourly rate

• The number of hours worked at that rate • The total dollar amount of pay at that rate • Any loadings, allowances, bonuses, incentive-based payments, penalty rates or other paid entitlements that can be separated out from an employee’s ordinary hourly rate • The pay rate that applied on the last day of employment • Any deductions, and the details of each deduction, amounts paid into super funds and the name and/or number of the superannuation fund the contributions were made to.

Q: If I have workers who have an ABN can pay them what ever I want because they are an independent contractor and not an employee.

A: You need to be very careful when choosing to engage so-called independent contractors. Just having an ABN does not automatically make a worker an independent contractor. ASIAL has on our website a comprehensive checklist that when completed will indicate whether it is an employee or subcontractor.

WORKPLACE RELATIONS

There should not, however, be any reference to the payment of statutory entitlements (holiday pay and sick leave) for an independent contractor.

• There should be an emphasis in the written appointment arrangements that the independent contractor actually has a business.

Areas of Exposure for the employer • Underpayment of Wages, Annual Leave etc.

• Underpayment of Superannuation • Failure to provide Worker’s Compensation Cover • Avoidance of Income Tax • Avoidance of Payroll Tax • Fines from FWA up to $33,000 for each breach of the Fair Work Act 2009 and/or the Award.

There are significant contrasting features between a person who is an employee and an independent contractor. An employee is in a relationship of personal service. An independent contractor must be a business person.

Many people who are appointed as contractors are not really in business or truly independent, but rather are dependent on a principal.

In fact between about one quarter and 40 per cent of all supposed independent contractors are in fact dependent and work for one entity.

Sham contracting arrangements prohibited by Fair Work Australia (FWA) Notwithstanding the fact that the law is somewhat lax, the FWA has provisions that outlaw sham arrangements.

Appointing contractors: general principles you should follow • If the supposed independent contractor is not “in business” then they may not in fact be an independent contractor. An ABN may not be a determining factor.

• If the contractor predominantly supplies labour and is under your direction and control the relationship will most likely be considered as employer/employee.

• The contractor should be free to work for others and be able to substitute another to do the work contracted from the principal.

• If there is any doubt when you appoint an independent contractor, then you should pay a portion of the contractor’s invoices towards the contractor’s superannuation.

• The wording of an independent contractor’s contract should set out the actual business arrangements.

Q: If I lose a contract and I find another job for my employee or the employee finds another job, I won’t have to pay any redundancy pay, will I? A: Unfortunately it is just not that simple. Most modern awards have clauses dealing with change of contract usually contained in a Consultation clause e.g. in the current Security Services Industry Award 2010 “Clause 8.3 Consultation regarding change of contract” employers are expected to: • notify employees 28 days, or as soon as practicable, before an existing security contract is due to expire, or when the employer has been notified that the contract has been terminated.

• advise employees in writing, of options (if any) for suitable alternative employment if the contract is lost if no suitable alternative employment can be offered notify affected employees of details of their entitlements, (including accrued annual leave) and a statement of service, and • facilitate a meeting between the incoming contractor and outgoing employees who are not offered suitable alternative employment SECURITY INSIDER FEBRUARY 2015// 33

WORKPLACE RELATIONS

with the employer.

But that is not the end of it. It is not an automatic exemption and an employer must first apply to the Fair Work Commission (FWC) to vary the redundancy pay due to the employee.

A lot will turn on the Commission’s interpretation of “obtained” as well as what constitutes “acceptable alternative employment”.

- key More part-time The toFlexible the approach taken by provisions the FWC is whether the employer - Substitution of public holidays “obtained” suitable alternative by agreement between the employment for affected employees. employer and the employee In a recent case the original - Time off in lieu of overtime application made by the security - Loss of security license industry employer seeking exemption for redundancy payments was Local Government accepted by the Commissioner and Procurement Initiative later overturned on appeal to the Full ASIAL and the Fair Work Ombudsman Bench of the FWC. (FWO) have been working together for claimed had the The past employer year to develop an iteducation obtained acceptable employment. campaign targeting Local Government The union on behalf of the which aims to shift the focus from price employees submitted that there to performance. In 2014 FWO plans to was nothe evidence that roll out first phase ofthe the outgoing initiative, an employer had secured antaken agreement education campaign to be directly orlocal commitment fromprocurement the incoming to councils, their contractor that it would make offers managers and councilors. ofThe employment tosimple: the relevant message is individuals involved in the services employees orprocurement the terms onofwhich atsuch prices that can only be supported by an offer would be made. the The payment of below-award interpretation of thewages word could be found to be personally for “obtained” for the purposes of liable this and contraventions of the Act and the similar cases has been considered in modern award. several matters in recent years. In this ASIALthe and FWO are in the process of matter Full Bench found: finalising Model Tender Clauses “The encouragement and and a Model Workplace Management Plan as facilitation of a process is not the well as information on wages and onsame as doing everything possible to costs so that procurement managers ensure a result. Arranging alternative can make more informed decisions employment means bringing about when awarding tenders. We are also that employment should the employee developing communication strategies to choose to accept it”. ensure that the key messages reach The decision of the Full Bench their target audience. was that the outgoing employer did In time, we expect that our work with no more than facilitate the entry of FWO on the Local Government its employees into the Procurement Initiative willrecruitment eventually

WORKPLACE RELATIONS

extend to other levels of government. processes of incoming contractor.

ASIAL is committed to working with all Therefore the outgoing employer Government agencies toredundancy develop fair was required to make and transparent guidelines that will payments. produce certainty and confidence Fair Work Australia (FWA) in 2012 throughout the supply chain,made resulting dismissed an application by in aan more professional security employer for its private redundancy pay industry. liability to a technician to be reduced

to zero.

Consultation required for The employer claimed that it had changes to regular rosters and obtained two other positions for ordinary hours of work

the technician whose position was From 1 January 2014, changing regular redundant. The employer submitted rosters requires consultation with that it had informed another affected employees due to the manufacturer that the employee was introduction of amendments to the Fair looking for work and had requested Work Act 2009 (the Act). anThe interview.

As a result there was an new provision, section 145A of interview and were discussions the Act, applies there to all Modern Awards in about a job.

The employee was 1 operation on or immediately before offered 2014.The a lower paid position, which January section now requires

would have paid him $9.50 per hour employers to consult with all permanent less than what he had previously employees and any casual employees earned. who have a reasonable expectation of a Theand Commissioner statedof that what regular systematic pattern constitutes “acceptable alternative working hours about any change to their regular roster orneeds ordinary of work. employment” to hours be determined gives employees the onThe an section objective basis and involves following rights in relation to changes consideration of factors such as to their pay regular levels, working locationhours: and travelling •time, consultation change to their hours of about work, aseniority, fringe regular roster or ordinary hours benefits, whether the work is ofof a like work;and and job security. The onus is nature •also representation, if desired the the on the employer whofor makes purposes of that consultation. application to prove that the other employment is acceptable.

An employer must: Employers should be very careful • provide information to the employees when faced with situations that may about the change; and result in a change of contract and • invite the employees to give their potential redundancies. It is strongly views about the impact of the change advised that in such circumstances (including any impact in relation to you do not assume that there is no their family or caring responsibilities); obligation to offer redundancy pay in and circumstances.

• consider any views about the impact small businesses don’t have ofSome the change that are given by the

toemployees. pay redundancy pay when making an employee redundant. A small business is one that employs The requirement in section 145Afewer 'to than 15 employees. consult with employees' was noted in a

decision theemployee Fair Work Commission Q: If fireofmy during the to mean that there period is a requirement probationary do I havetoto provide information about the change pay a notice period? andA: a Yes. genuine opportunity for the All permanent full time or affected party to put their views about permanent part time employees with the proposed change and have them less than 12 months service must considered by theone employer. you be either given week’sWhile notice of should consider the views of your termination or paid one week’s pay employee do not haveperiods to agreecan with in lieu of you notice.

Notice or act on them. be tricky and before you consider

dismissing any employee you should

ASIAL Special Interest call on ASIAL for advice.

Group (SIG)

ASIAL’s SIG forums provide interested Q: Is it the law that I have to give my members with an opportunity to meet employee three warnings before I with others in the security industry to can terminate their employment? discuss and recommend how we can A: There is no law that says you improve as an industry. ASIAL SIG’s have to give three warnings.

There cover Electronics, Manpower, Industrial are laws about unfair dismissal Relations and Human Resources and and there is an expectation Cash in Transit, giving membersthat an in cases oftopoor performance or opportunity become actively involved

that employer has a inconduct improving thethe industry. valid reason to dismiss theinemployee, As well as being involved industry has matters, discussed reasons with the wide we the continue to provide

employeemembers and given the employee corporate with free over the phone/email advice on any a genuine opportunity to question respond to relating to the workplace with the allegations and hasalong issued prior bulletins and templates, all designed warnings (preferably in writing). to keep members educated, and Remember the wholeinformed area of law aware. dealing with dismissals is complex While is not always easy to see the and youitcan wind up in expensive and initiatives we are working on behalf of lengthy litigation. Every week ASIAL members and understand that some is advising ortorepresenting members initiatives take longer than others to with dismissal issues and we know come to fruition, you can rest assured what we are doing. ASIAL fees are far that we continue to work behind the less than legal fees and we have been scenes to effect positive change. very successful for our members.

That said, it is important that you have Those are just a few of the your say by participating in our online questions we deal with every day. surveys, blogs and SIG’s. Make sure you Whatever your question is, call us keep abreast of changes by reading the and we will help – that’s (one of the information distributed by ASIAL, reasons) why we are here and that’s whether it is First Alert, Security Insider, why you joinedBlogs ASIAL. ASIAL bulletins, or our web site.

ASIAL caniscontact The factmembers of the matter that the Chris

Delaney relations by emailing ir@asial.com.au industrial landscape is changing and as an employer, you need to understand how the changes will affect you.

Note: The information provided above is for convenient reference only. ASIAL and Chris Delaney & Associates Pty Ltd provide this information on the basis that it is not to be relied upon in any or all cases, as the circumstances in each matter are specific.

Accordingly, we provide this information for general reference only, but we advise you take no action without prior reference to an Employee Relations professional. ASIAL members can contact Chris Delaney by emailing ir@asial.com.au

34 //SECURITY INSIDER FEBRUARY 2015

SECURITY INSIDER APR 2014// 35

Who’s monitoring your alarm?

For the past 20 years, ASIAL has operated a well-respected system of inspections that check compliance with Australian Standard 2201.2:2004 (Intruder Alarm Systems - Monitoring Centres).The scheme provides customers with the reassurance that the standards applied at a monitoring centre are independently audited on a regular basis.

To find out whether your alarm is monitored by an ASIAL certified monitoring centre visit www.asial.com.au/AlarmMonitoringCentreCertification

INSIDER_Feb/Mar 2013 Iss1_44pp

18/2/13

2:01 PM

Page 34

ASIAL NEW MEMBERS

ASIAL NEW MEMBERS

WELCOME TO OUR WELCOMETO OUR NEW MEMBERS NEW MEMBERS ASIAL is pleased to welcome the following members

ASIAL is pleased to welcome the following new members who have recently joined the Association. (including Corporate and Associate members) who have joined the Association over the past few months.

PROVISIONAL CORPORATE MEMBERS

FULL CORPORATE MEMBERS

MIPEC

CORPORATE MEMBERS 2 Kings Security Pty Ltd

Actuator Systems Australia Pty Ltd A2Z Security Services Pty Ltd Advanced Security Operations Australia Alpha Guard Security Services Alk Group Pty Ltd Aretes Security Services Aus Protection Pty Ltd Australian Marshal Pty Ltd Auslink Recruitment Pty Ltd ClearCam Pty Ltd Austech Security and Cabling Services

CVEM Pty. Ltd.Security Group Data Integration SecurityPty Cameras Australia Day Night&Security Ltd

Next Security Pty Ltd Geoffrey Edward Hawthorne Options Eight Pty Ltd Harness Health & Safety Pty Ltd Pak Security Pty Ltd Identify Security Pty Ltd QA Electrical QLD Pty Ltd Innov8tive Services Pty Ltd Rapid Protection Australia Pty Ltd Innovative Strategic Solutions Pty Ltd Regional K VallmuurQueensland & TVallmuur Security

Protection Victoria Pty Ltd 24/7 AAA alarm security and Protective and Safety Services communications S.H.I.E.L.D. Security (NSW) Pty Ltd Applied Gear Pty Ltd Safety Security Management Services Armidale Communications Pty Ltd

Response Force Security Master Services Aust Pty LtdGroup P/L Saylug Security Solution Pty Ltd Maximum Protection Pty Ltd

Assetlink Services Pty Ltd Schiller Integrated Security Pty Limited Challenger Security Pty Ltd Simplex Security Solutions Pty Ltd CTiSecurity Risk Management SR Service

Scott Robert Ward McHatton Training & Consultants Pty Ltd

Supamaxx Pty Ltd (Australia) Executive Australia Risk Solutions

Pty Ltd Security Services Pty Ltd Auswide

Security ConsultingLimited Group Pty Ltd Metal Manufactures

Swift Technology Systems Pty Ltd Pty Ltd

Encompass Pty Ltd Ltd Bowen Basin Security Services Pty

Mobile Witness Sekkon GroupAustralia Pty Ltd Pty Ltd

Brassets Pty LimitedAustralia Pty Ltd Eques-Seneschal

MSGA HoldingsPty PtyLtd Ltd Spirit Security National Security Agency TAC4 Security Pty Ltd Pty Ltd

Tactical Conflict Solutions Pty Ltd Hills Limited The Armidale School Kronos Group Pty Ltd

Corporate Guards Pty Ltd Geelong Security Solutions Dansec Pty Ltd Global Manpower Solutions Pty Ltd D-Link Australia Pty iSecure Group Pty Ltd Ltd

FNZ Group Pty Ltd LP Security Services Future Electrical Technologies Pty Ltd

Ltd

The Cleaning Institute of Australia Pty Mercury Security Services Pty Ltd Ltd U R Safe Pty Ltd Vectron System (Victoria) Pty Ltd Wagga Wagga Guard Services Westernport Investments Pty Ltd

Outlook Labour Force Pty Ltd

Zac Sam Nightwatch Services

Oltulu Group Pty Ltd ZED Security Pty Ltd Outback Data & Communications Pty

LATEST NEWS COVERAGE ACROSS AUSTRALIA INSIDER_Mar/Apr 2014 Iss1_48pp

28/3/14

6:58 AM

S EC CU UR R III T TY Y S SE E C U R T Y

Page 1

THE MAGAZINE MAGAZINE FOR FOR SECURITY SECURITYPROFESSIONALS PROFESSIONALS THE THE MAGAZINE FOR SECURITY PROFESSIONALS

PUBLISHEDBY BYTHE THEAUSTRALIAN AUSTRALIANSECURITY SECURITYINDUSTRY INDUSTRYASSOCIATION ASSOCIATION PUBLISHED PUBLISHED BY THE AUSTRALIAN SECURITY INDUSTRY ASSOCIATION

M A G A Z N E]] MA AG GA AZ ZIIIN NE [[[VOL. M 19 | ISSUE 2 | JUNE VOL.19 | ISSUE.1 | APR 2014 VOL.19 | ISSUE 4 | OCT 2014

TO SUBSCRIBE email security@asial.com.au

+

ASIAL Safe Workplace Management System Making Workplace, Health and Safety easier for members

69 70 72 26

PP255003/02390

Your opportunity to be recognised nominations now open Security 2014 Exhibition & Conference breaks into Melbourne 2014 Awards for Excellence Dinner 4-6 June 2014, Melbourne 23 October 2014, The Ivy Ballroom, Sydney

security industry magazine

36 //SECURITY INSIDER FEBRUARY 2015 34 //SECURITY INSIDER MARCH 2013

high traffic website

ASIAL MEMBER RECOGNITION

ASSOCIATE MEMBERS

Munro Electronic Security

GOLD

QBE Insurance (Australia) Limited

Pan Security Pty Ltd

Cosmopolitan Protection Security P/L

Peter Michael Horwath

Fitzpatrick Logistics Pty Ltd

UPGRADES TO CORPORATE MEMBERSHIP:

Plan B Security (QLD) Pty Ltd Red Flag Systems

SILVER

313 Business Group Pty Ltd

Safety Line Security Pty Ltd

Grand Group Services Pty Ltd

Andrew Gill

Shepherd Protection Pty Ltd

Security Plus Alarm & Electrical

BRONZE

Australian Security Operations &

ASIAL MEMBER RECOGNITION PROGRAM

Consulting Pty Ltd

The ASIAL member recognition

Easitag Pty Ltd

Black Tie Security & Investigation

program acknowledges

G.R. & D.L. Dunmore Pty Ltd

Services Pty Ltd

longstanding association members.

Grange Guard Services Pty Ltd

Bo Liang Liang

Recognition categories include

Lockyer Valley Security Services P/L

Cardale Pty Ltd

Platinum (25 years+), Gold (16-

Consult Security Pty Ltd

24 years), Silver (11-15 years) and

If you would like to participate in the

Cube4 Security Pty Ltd

Bronze (6-10 years).

ASIAL member recognition program,

Applied Gear Pty Ltd Arma Security Service Pty Ltd

Eureka Security Pty Ltd

Centec Group Pty Ltd

please email security@asial.com.au

Moon Tae Kwak

STUDY INTO MUTUAL RECOGNITION SCHEMES The Productivity Commission has been requested to conduct a study into the operation of Mutual Recognition Agreement (MRA) and the Trans-Tasman Mutual Recognition Arrangement (TTMRA).

The Commission has been asked to: • assess the coverage, efficiency and effectiveness of the MRA and TTMRA • recommend ways to further improve inter-jurisdictional movement of goods and skilled workers, and reduce red tape • consider how to address any use-of-goods requirements that are restricting the sale of goods under the MRA and TTMRA

• report on issues associated with extending mutual recognition to business registration • consider how the Agreement on Trans-Tasman Court Proceedings and Regulatory Enforcement could facilitate Trans-Tasman provision of services, based on a single occupational registration • examine the extent to which Commonwealth regulatory agencies are aware of their mutual recognition obligations and have implemented associated processes.

On completion the Commission’s report will be presented to Australian Heads of Government and the New Zealand Prime Minister.

ASIAL will lodge a submission.

SECURITY INSIDER FEBRUARY 2015// 37

ASIAL Certified Security Monitoring Centres* Current as at: 20th January 2015

State

Cert. No.

Grade

ADTSecurity

NSW

428

A1

27 Mar 2015

ADTSecurity (Data Centre)

NSW

429

A1

27 Mar 2015

Allcare Monitoring Services

WA

419

A2

28 Feb 2016

ARM Security

WA

446

A1

10 Mar 2017

ARTSecurity

VIC

438

A1

30 Sep 2016

BENS Wholesale Monitoring

NSW

442

A1

14 Nov 2016

Calamity Monitoring

NSW

422

A1

20 Mar 2016

Central Monitoring Services

NSW

437

B1

21 Mar 2016

Energize Australia

VIC

433

C2

13 Aug 2015

Executive Security Solutions

VIC

435

A1

21 Aug 2016

Glad Security

NSW

443

A2

25 Nov 2016

Golden Electronics

TAS

440A

A1

16 Oct 2016

Grade One Monitoring

NSW

424

A1

8 May 2016

Grid Security

NSW

439

A1

16 Oct 2016

Instant Security Alarms

QLD

413

A1

23 Sep 2015

ISS Security

NSW

418

B3

13 Dec 2015

Linfox Armaguard

VIC

434

A1

14 Aug 2016

Paul-Tec (Australia)

NSW

409

A1

01 Aug 2015

Proforce Security

VIC

423

A1

24 Apr 2016

Protection Pacific Security

VIC

436

C2

1 Aug 2016

Secom Australia

NSW

417

A1

14 Dec 2015

Sectrol Security

VIC

444

B2

19 Aug 2015

Securemonitoring

VIC

414

A1

23 Nov 2015

Security Alarm Monitoring Service

SA

426

A1

18 Jun 2016

Security Control Room

VIC

411

A1

18 Aug 2015

Sesco Security

WA

407

A1

03 Jun 2015

SMC Australia

QLD

416

A1

07 Dec 2015

SMC Australia

NSW

445

A1

10 Dec 2016

Spectus

WA

406

A1

12 Apr 2015

State Government Protective Security Service

QLD

427

C1

18 Jun 2016

Telstra SNP Monitoring (Hamilton)

NSW

432

A1

17 Aug 2015

Telstra SNP Monitoring (West Ryde)

NSW

431

A1

13 Aug 2016

Ultimate Security Australia & APS Monitoring Centre

NSW

441 A1 24 Oct 2016

Company (short form name)

Expires

*The above-listed ASIAL Certified monitoring centres comprise those establishments that have been inspected and graded for compliance with the applicable Australian Standard: AS 2201.2 – 2004. PLEASE NOTE: ASIAL takes no responsibility for listed companies which may change the nature of their operations subsequent to Certification.

38 //SECURITY INSIDER FEBRUARY 2015

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DS-2CD64 1.3MP WDR Covert IP Camera Series provide Used asHikvision a standalone or coupled with simPRO Enterprise, simPRO eForms lets you both flexibility and ease of installation, its size allows the camera to digitise your existing paper forms for use on tablet devices. Completed forms are easily blend into very limited space, which makes it ideal for discreet submitted electronically to the eForms portal where they are stored securely in the product incorporates true 120dB WDR, cloud forsurveillance easy access,applications.This anytime. as well as other powerful image processing functionalities like 3D Your forms on a tablet device Field staff can complete & submit forms DNR and BLC. Additionally, the DS-2CD64 series supports on-board electronically.

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40//SECURITY //SECURITY INSIDER INSIDER FEBRUARY 38 APR 2014 2015

Your connection to the DirectWireless Network

SECURITY TE CH N ICIA N CERTIFICATION

An ASIAL Initiative

INVESTING IN YOUR FUTURE Security Technician Certification SECURITY TECHNICIAN

ADVANCED

SECURITY TECHNICIAN

To find out more or to enroll visit www.securitytechniciancertification.com.au Training delivered by a nationally Registered Training Organisation

STC

CERTIFIED

STC

STC

A professional recognition program covering alarms, access control and CCTV MASTER

SECURITY TECHNICIAN

ASIAL NATIONAL CALENDAR OF EVENTS 2015

FEBRUARY CANBERRA: ASIAL INDUSTRY BREAKFAST BRIEFING Wednesday 25 February, 7:309:00am, Belconnen Premier Hotel 110 Benjamin Way, Belconnen 2014 Australian Security Industry Awards for Excellence winners Fredon Security will discuss their award winning ‘West Belconnen ESA’ project; ASIAL General Manager John Fleming will provide a security industry update and demonstration of the ASIAL Safe Workplace Management

System; Bupa will talk about health plans for the security industry; AusSuper will provide an update on superannuation issues.

HOBART: ASIAL INDUSTRY BREAKFAST BRIEFING Thursday 26 February, 7:309:00am, Hobart Function Centre 1 Elizabeth St Pier, Hobart Michael Clark, Senior Officer with WorkSafe Tasmania will address the meeting, along with representatives from AusSuper and Bupa.

MARCH ADELAIDE: ASIAL INDUSTRY BREAKFAST BRIEFING Thursday 5 March, 7:30-9:00am, Sebel Playford Hotel 120 North Terrace, Adelaide Hear from the Attorney General’s Department: Consumer and Business Services and ASIAL’s General Manager John Fleming, who will provide an industry update and demonstration of the ASIAL Safe Workplace Management System.

Representatives from AusSuper

Interested in sponsoring an ASIAL event? Email advertising@asial.com.au to request more information and organise a time to discuss the benefits.

42 //SECURITY INSIDER FEBRUARY 2015

ASIAL NATIONAL CALENDAR OF EVENTS 2015

and Bupa will address the

Director, NSW Police Force,

meeting.

Police Link Command, will provide an update on the direct

PERTH: ASIAL INDUSTRY

Access Service and National

BREAKFAST BRIEFING

Alarm Resposne Protocol.

Friday 6 March, 7:30-9:00am, Hotel Northbridge

MELBOURNE: ASIAL INDUSTRY

210 Lake Street, Northbridge

BREAKFAST BRIEFING

A security industry update,

Thursday 12 March, 7:30-9:00am,

including a demonstration

Batman’s Hill on Collins

of the ASIAL Safe Workplace

623 Collins Street, Melbourne

Management System and the

Presentation include a case study

latest on the National Broadband

from SENSEN Network, an update

Network (NBN) roll out, will be

on the NBN roll out from NBN

presented by ASIAL General

Co and a presentation from Bupa

Manager John Fleming. AusSuper

regarding health plans for the

will also address the meeting.

security industry.

SYDNEY: ASIAL INDUSTRY

BRISBANE: ASIAL INDUSTRY

BREAKFAST BRIEFING

BREAKFAST BRIEFING

Wednesday 11 March, 7:30-

Thursday 26 March, 7:30-9:00am,

9:00am, Holiday Inn Parramatta

Hillstone St Lucia

210 Lake Street, Northbridge

Carawa Street, St Lucia

Join us at a NEW venue for the

Join us at a fantastic NEW venue

March NSW Industry Briefing.

for a security industry update and

Speakers include Sam Stern of

presentation from AusSuper.

NBN Co providing an update on the National Broadband Network (NBN) roll out; Chris Beatson,

For further information and online bookings visit www.asial.com.au/events or email: marketing@asial.com.au SECURITY INSIDER FEBRUARY 2015// 43

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